# SurveyMonkey Pricing: A Comprehensive Guide | Capterra

> Check out the SurveyMonkey pricing guide to understand the cost of different pricing plans, features, and insights on how to choose the right plan.

Source: https://www.capterra.com/p/253516/SurveyMonkey/pricing

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SurveyMonkey Pricing Guide 2025

Last updated on June 11, 2025

Written by [Saumya Srivastava](https://www.capterra.com/resources/author/ssrivastava/)

Writer

Edited by [Lindsay Page](https://www.capterra.com/resources/author/lindsay-page/)

Editor

Pricing for SurveyMonkey

[4.6 (10437)](#reviews)

User rating:[

4.6

](#reviews)

Based on (10,437) reviews

## Overview of SurveyMonkey pricing

[SurveyMonkey](https://www.capterra.com/p/253516/SurveyMonkey/) is highly rated [survey software](https://www.capterra.com/survey-software/), and it was even selected as one of the best options in our [2024 Capterra Shortlists for survey software](https://www.capterra.com/survey-software/shortlist/?year=2024). As a market research solution, the tool helps businesses create and distribute an online survey and analyze its responses to spot insights from the data such as trends and correlations in the responses. It offers a variety of pre-built templates for common survey types to measure customer satisfaction, gather employee feedback, and conduct market research. You can customize these templates to suit your specific business needs and goals. 

SurveyMonkey offers three pricing plans: Teams, Individual, and Enterprise, each with sub-plans that offer varying pricing, feature sets, integration, and support resources. We analyzed our extensive database of verified user reviews and interactions to help you understand the key differences between these plans and choose the best one based on your team size and business needs. Let’s compare these plans in detail:

Team Advantage

$30.00

Per User,Per Month

* * *

It Includes

-   50,000 responses per year
-   Shared asset library to stay on brand
-   Real-time collaboration with commenting and tagging
-   Consolidated billing and team management
-   Unlimited surveys, forms, and quizzes
-   Unlimited questions per survey

Team Premier

$92.00

Per User,Per Month

* * *

It Includes

-   100,000 responses per year\*\*
-   Shared asset library to stay on brand
-   Real-time collaboration with commenting and tagging
-   Advanced branching and piping
-   Real-time results and charts
-   Statistical significance

Enterprise

Contact vendor

* * *

It Includes

-   Custom response limits
-   Real-time results and charts
-   Export to CSV, XLS, PPT, PDF, SPSS
-   Statistical significance
-   Rule-based tagging
-   Connect your workflow

The latest information on pricing is available on the SurveyMonkey website

## Cost breakdown

SurveyMonkey’s three pricing plans, each with sub-plans, cater to various user needs, from individuals to large enterprises. 

-   **Individual plan:** Designed for personal use or small businesses with limited survey needs
    
-   **Team plan:** Suitable for teams collaborating on surveys, offering features for shared workspaces and advanced collaboration tools
    
-   **Enterprise plan:** Tailored to large organizations with complex survey requirements, providing robust features, dedicated support, and advanced security
    

The tier structure allows you to select the plan that best suits your budget and specific survey needs. 

### Starting price

SurveyMonkey offers a per-user, per-month pricing model with annual billing cycles for Team plans and a per-month pricing model with yearly or monthly billing cycles for Individual plans. The SurveyMonkey Enterprise plan is available upon request from the vendor. Let’s briefly discuss the plans and sub-plans and their starting prices.

#### Team plans

SurveyMonkey Team plans are designed to facilitate collaboration and streamline survey creation and analysis for small to medium-sized teams.

-   **Team advantage:** $30 per user, per month; billed annually
    
-   **Team premier:** $92 per user, per month; billed annually
    
-   **Enterprise:** Available upon request from the vendor
    

#### Individual plans

SurveyMonkey Team plans are designed to facilitate collaboration and streamline survey creation and analysis for freelancers or solopreneurs.

-   **Advantage annual:** $39 per month when billed monthly, $468 per year when billed annually
    
-   **Standard monthly:** $99 per month when billed monthly
    
-   **Premier annual:** $139 per month when billed monthly, $1,668 per year when billed annually
    

For businesses needing advanced survey platform capabilities, the Enterprise plan offers all the team and individual plan features, unlimited feature usage, and priority support. The pricing of the Enterprise plan is available upon request from the vendor. 

### Billing options

SurveyMonkey offers monthly and annual billing options for its Individual plans and only annual billing for the Team plans. 

Monthly billing offers flexibility to businesses just starting out without long-term commitments, while annual billing allows you to pay upfront for the entire year. It is ideal for businesses looking to save costs, as annual plans often come with discounted rates.

### Feature differentiation

Most of the SurveyMonkey features are common across plans and sub-plans. However, some of the differentiating factors include:

-   **Number of surveys:** With any team plan, you can create and send unlimited surveys, polls, and quizzes.
    
-   **Number of responses:** Each sub-plan has limited survey responses to view and analyze for business decisions. Within the Team plan, the Advantage plan offers 50,000 responses, and the Premier plan offers 100,000 per year. Within the Individual plan, the Premier plan offers 40,000 responses, the Advantage plan offers 15,000 responses, and the Standard plan offers 1,000 responses per year.
    
-   **Pre-written survey templates:** You can select from over 1,180 survey templates in the tool’s Question Bank Library. All the templates are crafted by expert methodologists, which you can customize with your specific questions, custom rules, and branches. All the SurveyMonkey plans offer these templates.
    

## What users say about SurveyMonkey pricing

Our team analyzed 500+ reviews from verified SurveyMonkey users on our website over the last two years to understand their views about the tool’s pricing and received mixed responses.

Some reviewers find value in its features against the price paid for its subscriptions. However, some also say that the tool is expensive for organizations seeking extensive survey design capabilities. Here are some verified review excerpts about SurveyMonkey to understand what users find valuable and decide whether it could provide value to your business relative to the pricing details provided on this page[\[1\]](#footnotes):

Jeremy D.OwnerMedia Production2+ years

Depending on your survey needs, the costs can add up, particularly for businesses or organizations that require extensive survey capabilities.

June 16, 2023

Ayelen M.Analista de MarketingComputer SoftwareLess than 6 months

My experience with SurveyMonkey has been very good, I found it to be an effective and inexpensive platform to measure employee and customer satisfaction.

May 17, 2023

Carey P.AssisstantFood Production1-2 years

Feel like the user control and sharing controls could be better and the amount of the options per dollar.

June 27, 2023

Michele D.System AdministratorInsurance2+ years

Overall, the software does what it is supposed to do. However it is strongly recommended to buy an (expensive) paid plan for custom features.

June 28, 2023

[Read more SurveyMonkey reviews here.](https://www.capterra.com/p/253516/SurveyMonkey/reviews/)

## Detailed breakdown of SurveyMonkey pricing plans

### Team plans

The plan is subdivided into Team Advantage, Team Premier, and Enterprise. These are ideal for small and growing teams looking to enhance their survey building, tracking, and analysis. Most of the capabilities are common across plans, such as team collaboration, survey builder, customization, branding, response management, and reporting and analysis. You can create unlimited surveys with as many questions as required and share them with respondents via multiple platforms (collectors), including web links, email, and website embeds. However, certain differentiating factors are discussed below. 

#### Team Advantage plan

**Priced at:** $30 per user, per month; billed annually

**Number of responses:** 50,000 responses per year

The plan accommodates all the essential features of building, analyzing, and managing surveys. It focuses on team collaboration capabilities, especially for remote teams, for working together and brainstorming ideas on a shared platform. 

**Advantage plan features**[\[2\]](#footnotes)**:**

-   **Survey builder:** Create surveys in multiple languages and use the pre-designed templates to save time creating surveys from scratch. You can add different types of questions, such as matrix, multiple-choice, image, video, or rating scales, and rule-based question logic to enhance relevance. 
-   **Team collaboration:** Get access to up to three full user accounts and invite new users with an additional fee to build, track, and analyze surveys within the platform. You can also add contributor seats for viewing and analyzing surveys only. Access the shared library of themes, templates, images, and other rich media elements to design surveys with a maximum response rate. 
-   **Survey management:** Create unlimited surveys and track responses via the built-in survey dashboard for trend analysis. You can set up recurring surveys on a weekly, monthly, or quarterly basis and send automated emails to the target customers to fill out the survey. 
-   **Kiosk mode:** Set the inactivity timer when accepting responses via mobile applications or display screens. The survey will automatically restart once the time ends. You can keep the device locked with a passcode that must be entered to enter or exit the survey. 
-   **Survey analysis:** Access the survey dashboard for real-time response tracking and measuring against the global industry standards to analyze your performance against the competition. You can analyze single or multiple survey responses at once and filter them based on different target groups to discover correlations in your data. 
-   **Response management:** Set up rules for respondents, such as response completion, maximum response count, and text formatting, to ensure accurate and relevant responses. You can also set up a survey end date, and automatically record the respondents’ IP address and email.
    

_Setting up surveys in SurveyMonkey (_[_Source_](https://www.capterra.com/p/253516/SurveyMonkey/)_)_

#### Team Premier plan

**Priced at:** $92 per user, per month; billed annually

**Number of responses:** 100,000 responses per year

The plan builds upon the capabilities of the Team Advantage plan and adds capabilities focusing on enhanced survey building and analysis. These include click-map data visualization, advanced survey logic, survey completion redirection, white-label surveys, and sentiment analysis.

**Team Premier features**[\[2\]](#footnotes)**:**

-   **Click map data visualization:** Collect feedback on image-based questions by analyzing how many people clocked on that image and in which area. Respondents are instructed to click on the specific area of the image that is most relevant to their answer. The tool records the exact coordinates of each click on the image to provide you with the correct analysis. 
-   **Survey completion redirect:** Set automatic redirects to send survey respondents to your business website to explore the products or services once they have completed the survey.
    
-   **White labeling:** Customize and brand your survey by removing the vendor’s branding, and changing the domain of the survey link to research.net. 
-   **Sentiment analysis:** Automate tagging responses as positive, negative, or neutral to reveal the respondents' emotions behind their answers. 
-   **Response quality:** Leverage machine learning algorithms to scan your survey results and flag any poor-quality responses. This will help you restructure survey filling rules for the respondents to ensure relevance and accuracy.
    

_Survey analysis dashboard SurveyMonkey (_[_Source_](https://www.capterra.com/p/253516/SurveyMonkey/)_)_

#### Enterprise plan

**Priced at:** Available upon request from the vendor

**Number of responses:** Customizable

The plan builds upon the capabilities of the Team Advantage and Team Premier plans and adds capabilities focusing on enhanced admin control and security. The features include an admin dashboard, team activity, account control, single sign-on, global setting, custom terms of use, and HIPAA compliance. The plan also offers a custom question bank for survey building, custom HTML email invitations, and a sub-domain for customization and branding.

**Standard plan features**[\[2\]](#footnotes)**:**

-   **Admin dashboard:** Get visibility into your team’s usage metrics such as the number of surveys created per user and the date of their last login. You can also preview surveys in each account. 
-   **Single sign-on:** Set up a single platform to sign in to the SurveyMonkey account. The platform requires an additional OTP or push notification verification along with the username and password to enhance the security of the data within the platform.
    
-   **HIPAA compliance:** Collect and manage Protected Health Information (PHI) through surveys by enabling data security using the Health Information Portability and Accountability Act (HIPAA) compliance that ensures the storing and management of health information using the set act guidelines. 
-   **Custom question bank:** Create specific questions relevant to your business goals and needs and store them as templates in the question bank for future surveys. 
-   **HTML email invitations:** Add custom design, images, embed videos, or hyperlink text in your email messages used to send your survey.
    
-   **Custom sub-domain:** Create a custom URL and landing page to provide your target audience with a branded survey experience.
    

_Survey list management SurveyMonkey (_[_Source_](https://www.capterra.com/p/253516/SurveyMonkey/)_)_

### Individual plans

The plan is subdivided into Basic free, Standard monthly, Advantage Annual, and Premium annual and offers the same feature sets as the Team plans except team collaboration. However, each of the Individual plans differ in terms of their features, pricing, and billing cycle. You can create unlimited surveys with as many questions as required using the Standard, Advantage, and Premier plans and share them with respondents via multiple platforms (collectors), including web links, email, and website embeds. The Basic plan allows you to create unlimited surveys with up to ten questions and share them with respondents via the web and social media. There are other differentiating factors discussed below. 

#### Basic free plan

**Number of responses:** 25 responses per survey

The plan offers all the essential survey building, management, and data analysis features; however, with limited usage. For example, you can only add essential survey questions (multiple choice, image, videos, checkbox, dropdown, and text box), publish surveys on web and social media, analyze a single survey at once, and apply a single filter to the survey data analysis dashboard. You can access up to 40 pre-written short survey templates. 

**Basic plan features**[\[2\]](#footnotes)**:**

-   **Pop-up online surveys:** Set up surveys to display as the overlay on your website or landing page. When a visitor lands on a specific page of your website, a pop-up window appears, inviting them to participate. You can customize the appearance of your pop-up window, including its size, position, and the trigger that makes it appear. 
-   **Survey builder:** Create surveys in multiple languages, add multiple questions to your survey, and add page breaks in case it extends to multiple pages. Guide respondents through your surveys with labels, titles, and page numbers. 
-   **Progress bar:** Allow respondents to check the progress of their survey filling process. The percentage displayed on the bar keeps on increasing as the respondent completes answering a question.
    

_Survey optimization recommendations SurveyMonkey (_[_Source_](https://www.capterra.com/p/253516/SurveyMonkey/)_)_

#### Standard monthly plan

**Priced at:** $99 per month when billed monthly

**Number of responses:** 1,000 responses per month

The plan builds upon the capabilities of the Basic plan with increased feature usage limitations, such as 180+ pre-written templates and unlimited filters. Its offerings include survey sharing, data trends analysis, manually tagging answers, custom charts, and reports, and confirmation email to respondents. 

**Standard monthly plan features**[\[2\]](#footnotes)**:**

-   **Advanced question types:** Include matrix questions, best and worst scales, ratings, quizzes, and dropdown menus in addition to the essential questions. You can also include A/B testing questions to check for answer bias by randomly segmenting respondents to see different images or text for a question. 
-   **Survey data sharing:** Invite team members to view and assess the analyzed survey responses using the downloaded report or directly on the dashboard. 
-   **Data trends:** View your survey results trended over time to spot changes when they happen over a few weeks, months, or years. 
-   **Tag written answers:** Organize written answers by topic and uncover data trends or correlations. You can also check the percentage of answers for a single tag by applying the tag filters. 
-   **Custom charts and reports:** Visualize survey data using bar, pie, and line charts to highlight trends and correlations. You can customize the colors, labels, and formatting of these charts for your branding or requirements. You can also create custom dashboards with specific performance metrics to organize and present key findings from your survey. 
-   **Confirmation emails to respondents:** Allow respondents to receive a copy of their answers when sending surveys by email or web link.
    

_Survey builder in SurveyMonkey (_[_Source_](https://www.capterra.com/p/253516/SurveyMonkey/)_)_

#### Advantage annual plan

**Priced at:** $39 per month when billed monthly, $468 per year when billed annually

**Number of responses:** 15,000 responses per year

The plan builds upon the capabilities of the Basic and Standard plans with increased feature usage limitations. Its offerings include file uploads, question and page randomization, response quotas, multilingual surveys, text formatting, brand logo, statistical significance, and other features to enhance the survey building, management, publishing, and analysis. 

**Advantage annual plan features**[\[2\]](#footnotes)**:**

-   **Questions and page randomization:** Display different sets of questions within a single page or different pages within a survey for different respondents to reduce the answer bias. 
-   **Response quotas:** Close the survey automatically when you have received the required number of relevant responses. 
-   **Multilingual surveys:** Create a single survey in multiple languages supported by the system. The response data is displayed within a single dashboard in your choice of language. 
-   **Text formatting:** Customize the text by changing colors, font, size, and alignment. You can also add bullets and numbering to the text included in surveys. 
-   **Brand logo:** Add a custom image or your business logo to personalize your surveys and enable respondents to identify your brand to build trust. 
-   **Statistical significance:** Determine if the change observed in your survey data is meaningful or simply occurred by chance. It suggests that results are reliable and can be used to conclude your business decisions.
    

_Question bank in SurveyMonkey (_[_Source_](https://www.capterra.com/p/253516/SurveyMonkey/)_)_

#### Premier annual plan

**Priced at:** $139 per month when billed monthly, $1,668 per year when billed annually

**Number of responses:** 40,000 responses per year

The plan replicates most of the Advantage plan features and adds new features such as advanced survey logic, block randomization, and crosstabs within the Individual plan category. Overall, the plan features are the same as the Team plans, excluding the team collaboration and user management capabilities.

-   **Survey logic:** Enhance your survey data with access to advanced question branching, piping, randomization, and quotas. Use custom variables to track data about respondents by passing one or more values through a survey link into your survey results. 
-   **Crosstabs:** Compare two or more questions from your survey for their effectiveness or responsiveness. The feature automatically generates a table displaying the relationship between the selected questions to help identify patterns and trends.
    
-   **Block randomization:** Divide your surveys into ‘blocks’ of related questions. The order of these blocks is randomized for each respondent to eliminate answer bias.
    

_Pre-built survey templates in SurveyMonkey (_[_Source_](https://www.capterra.com/p/253516/SurveyMonkey/)_)_

### Enterprise plan

**Priced at:** Available upon request from the vendor

**Number of responses:** Custom

**Ideal for:** Large teams with complex survey management, team collaboration, and data security needs

The Enterprise plan offers all the capabilities discussed above (Teams and Individual plans). However, you can also customize the features and usage limitations to fit your unique business requirements and goals. Some of the plan capabilities include:

-   **Multiple user management:** Give system access to multiple users required to build, track, and analyze survey data. The admin control dashboard gives you visibility into all user data collected.
    
-   **Data security:** Encrypt confidential business information while storage and sharing and ensure compliance with data security guidelines such as HIPAA and GDPR.
    
-   **Integration:** Integrate with other business systems, such as customer relationship management or marketing automation, to automate data import and export.
    

_AI survey builder in SurveyMonkey (_[_Source_](https://www.capterra.com/p/253516/SurveyMonkey/)_)_

## Total cost of ownership

When considering SurveyMonkey for survey management, you should consider the total cost of ownership (TCO) beyond the initial subscription cost. TCO includes upfront charges, additional fees, and the internal resources required for ongoing use and maintenance.

### Upfront costs

Upfront costs are the initial expenses incurred when purchasing or subscribing to the software, such as licensing, installation, setup, and training. Setup fees typically include customization, data migration, configuration, training, and installation charges.

SurveyMonkey does not have any upfront costs associated with its setup. However, its yearly pricing model (Advantage and Premier annual plans within Individual plans) requires you to pay the entire 12-month amount at once. You also get a discount of 20% or more when purchasing any of the Teams plans.

### Additional costs to consider 

Data migration, staff training, hardware and IT, and maintenance and upgrades are some of the most common additional costs across different vendors. These are important to consider when finalizing your budget for investing in a tool. 

When planning to invest in SurveyMonkey, you need to consider **additional survey responses** that come with a potential fee for adding new survey responses other than the allowed limit for your choice of subscription plan.

#### Internal resources needed for ongoing platform management

While SurveyMonkey is designed to be user-friendly, it still requires some internal resources for ongoing business operations. These resources may include:

-   **IT support:** These professionals are required to troubleshoot technical issues, integrate with other systems, and ensure data security.
    
-   **Security:** These professionals assist with ensuring the security of data stored within the system using two-factor authentication, single sign-on, and other user access controls and permissions.
    

## How to choose the right SurveyMonkey pricing plan

Choosing the best SurveyMonkey pricing plan depends on your business goals. Here are some factors to guide your decision:

_Key considerations while choosing the right SurveyMonkey plan_

-   **Understand your survey frequency and complexity.** SurveyMonkey subscription plans vary for different user capacities (teams or individuals) and survey frequency, responses, and complexity. You must start with evaluating the number of team members required to access the platforms for creating, editing, sharing, and analyzing surveys. Next, the number of surveys created monthly, the expected responses, and the complexity of question branching, blocking, and other survey customization will be assessed. These capabilities can help you understand if the plans meet your existing and future business needs without additional investments. 
-   **Compare plan features.** SurveyMonkey offers three subscription plans, each with sub-plans (Teams, Individual, and Enterprise). The Team plans are ideal for small teams looking to enhance their survey building and management process in collaboration with remote team members and other departments such as marketing or data analysis. The Individual plans are for freelancers or small teams where a single person is required to access and manage the platform. The Enterprise plan is for teams dealing with a complex collaboration and survey building with increasing data volumes. 
-   **Consider your budget.** You should weigh the monthly or annual commitments of purchasing SurveyMonkey against the return on investment. For example, the tool should accommodate your monthly or yearly survey building and response requirements. You should be able to branch, pipe, or randomize questions based on your requirements and share surveys on multiple platforms such as social media, email, website, or landing pages. If required, the tool should also allow inviting team members to brainstorm survey ideas or collaborate on survey data analysis. 

## How to maximize the value of your SurveyMonkey subscription

Maximizing the value of your SurveyMonkey subscription involves leveraging all the features available to enhance your business’s operational efficiency and workflows. Here are some strategies to get the most out of your SurveyMonkey subscription:

_Ways to maximize the value of your SurveyMonkey subscription_

**Utilize all the key features:**

-   Explore advanced tool features to customize and design your surveys. These include adding conditional logic to tailor survey experiences and using piping to personalize surveys with dynamic fields. You can also leverage visual elements such as image and video-based questions to enhance engagement. 
-   Leverage team collaboration, including shared library, user roles, and commenting, to streamline the survey creation process. This is mainly for teams working in a remote setup and requires members to work together on creating and analyzing surveys for critical business decisions.
    
-   Utilize integrations to have a connected network of survey, CRM, email marketing, and project management software to standardize workflows. You can set up automated data sync to reflect changes in source data across multiple databases to keep the teams updated. 
-   Build surveys using artificial intelligence (AI) tools. You have to enter a text prompt explaining your survey requirements and target audience, and the tool will create a survey template for you. Customize this survey based on your branding, piping, and other customization needs for a tailored experience.
    

**Leverage customer support and learning resources:**

-   Use the platform’s knowledge base and resource center to understand how to implement the tool effectively into the existing business operation.
    
-   Explore the help center to stay informed about new features and best practices shared by other business owners and industry experts.
    
-   Contact customer support for troubleshooting, setup assistance, or advice on optimizing your plan.
    

**Tips for getting the most out of your plan:**

-   Analyze and iterate your survey data to identify key insights and areas for improvement. You can use the survey insights to refine future surveys and improve the data quality to enhance decisions. 
-   If you’re a freelancer or small business running on a budget, we recommend starting with the lowest-price plan and upgrading as the revenue increases.
    

## Is it worth paying for SurveyMonkey?

Whether SurveyMonkey is worth investing in depends on your business needs and budget. Here's a breakdown to help you decide:

### Value for money

SurveyMonkey is a top-rated survey solution featured in our 2024 Capterra Shortlist. Analysis of verified user reviews received in the last two years on Capterra reveals that the tool has a **value-for-money rating of 4.2 out of 5**, reflecting its highly user-friendly. It also suggests that users find the platform intuitive, with a minimal learning curve, and efficiently performing various call center operations.

Here are some review excerpts from verified users of SurveyMonkey that helped us understand its value proposition relative to its user friendliness[\[1\]](#footnotes):

Austen K.Development ManagerAutomotive2+ years

With the premium costs, I would also like to see an option for direct design assistance with a specialist from SurveyMonkey.

January 9, 2023

Christine V.OwnerRetail1-2 years

I like the app because they used to have so many surveys with different pricing.

June 30, 2023

Ross S.Principle User ResearcherEntertainment1-2 years

Fairly inexpensive and useful for setting up surveys for your own panels.

March 22, 2023

[Read more SurveyMonkey reviews here.](https://www.capterra.com/p/253516/SurveyMonkey/reviews/)

### Free plan

SurveyMonkey has a free forever plan for individual users to try some of its survey creation, publishing, and analysis capabilities with certain usage limitations. This can help you learn about the tool’s ability to meet your business goals while enhancing processes and increasing productivity. You can move onto a paid plan after exploring the tool or continue exploring the market for viable solutions in the survey management landscape. 

### When to upgrade

You may need to upgrade from a free SurveyMonkey plan to a paid one if:

-   You need to create more surveys per month or year with increased responses 
-   You need more team members to access the platform
    
-   You need priority support from the vendor 

### Customer support options

SurveyMonkey offers various customer support options, such as a knowledge base, help center, FAQs, and resource library in addition to phone calls and emails. Most of these support options are available for all the plans except phone calls and priority assistance, which are available in the Advantage and Enterprise plans within the Team plans and in Premier annual within the Individual plans.

## Is SurveyMonkey right for you?

### Assessing your requirements

Determining whether SurveyMonkey is the right survey software involves assessing your requirements and comparing them to the tool offerings. Here are some key factors to consider:

-   **Survey types:** SurveyMonkey is an ideal solution for businesses looking to create a variety of surveys. These include surveys for market research on new products or services, customer satisfaction with business offerings, and employee satisfaction to understand work-life balance and satisfaction. This helps cover different aspects of running and managing a business without having to invest in multiple tools. 
-   **Team collaboration:** SurveyMonkey's Team plans enable you to collaborate with other team members to brainstorm ideas or make business decisions. Team members can share dashboard or survey drafts for feedback, tag them on specific tasks, or leave comments. They can also invite users with role-based access to create, edit, or view the data within the system for enhanced security. 
-   **Automation:** SurveyMonkey leverages artificial intelligence to create surveys based on your text-based prompts. These drafts are further customizable for your unique data collection requirements. Other automation capabilities include setting a survey end date, creating tables to compare survey questions, and tagging responses for positive, negative, or neutral sentiment. 

We recommend further exploring SurveyMonkey's pricing plans and features to make the best choice.

### Alternatives to SurveyMonkey

SurveyMonkey has earned a **value-for-money rating of 4.2 out of 5.** But how does the tool compare to competitors in the survey management software space in terms of features and pricing?

Some of the SurveyMonkey competitors score better in terms of price point against the offering. **GoogleForms**, for example, scores 4.6, and its pricing starts at $12 per user, per month when billed monthly. **Jotform** has received a rating of 4.4 for its ease of use and its pricing ranges between $34 to $99 per month when billed annually. **SurveyLegend** follows with a 4.3 rating and its pricing ranges between $15 to $65 per month when billed annually. **Typeform** has a rating of 4.2 for pricing that ranges between $25 to $83 per month when billed annually. **UmfrageOnline** has a rating of 3.8 for pricing ranging between $25 - $125 per month when billed annually. 

**Google Forms** has received a rating of 4.8 from verified reviewers on our website for its survey builder. This feature lets you create a variety of surveys including simple to advance question types with conditional logic and personalized branding. 

**Jotform’s** survey builder has also scored 4.8 out of 5 from verified reviewers. The feature allows you to create surveys using a drag-and-drop tool for picking and placing questions on the templates based on their logic, branding, and segmentation. 

**SurveyLegend** has received a rating of 4.6 from verified reviewers on our website for its customizable questions. These capabilities allow you to tailor your surveys to your specific needs and gather the exact data you’re looking for. 

**Typeform’s** customizable questions feature has received an average rating of 4.7. You can create a survey or an online form with a wide range of questions (multiple choice, dropdown, rating scale, file upload, picture choice, among others) with conditional logic and branching. 

**UmfrageOnline** also scores 4.6 out of 5 for its survey builder, which enables the quick designing of highly engaging surveys for relevant responses. 

Check out the [top SurveyMonkey alternatives](https://www.capterra.com/p/253516/SurveyMonkey/alternatives/), comparable in terms of core features, pricing, and usability.

### Cost comparison: SurveyMonkey vs. popular alternatives

[4.6 (963)](https://www.capterra.com/p/156752/SurveyLegend/#reviews)

* * *

Starting Price

$19.00

Flat Rate

, Per Month

* * *

### Making the final decision

When finalizing your decision to invest in SurveyMonkey, you must weigh its strengths, user ratings, and alignment with your business needs. Here's a clearer breakdown:

The tool's ease-of-use rating is 4.6 out of 5, making it a user-friendly choice for teams with varying skills and knowledge. Additionally, it has received a functionality rating of 4.4 and an overall rating of 4.5. Reviewers on Capterra highly rate its customizable questions (4.7), reporting/analytics (4.6), and survey builder (4.6) features. 

You can **request a live product demo** to explore the platform’s capabilities in action and assess how its features align with your team’s workflow and requirements. You can also **conduct a competitor analysis** to compare SurveyMonkey’s pricing and features against competitors. Key factors to consider include starting costs, scalability, and ease of integration with existing tools.

## FAQs

Does SurveyMonkey offer any discounts?

Yes, SurveyMonkey offers discounts for customers who choose annual billing within the Team plans instead of monthly payments. This option can help businesses save money if they plan to use the platform for the long term.

How much does SurveyMonkey cost?

SurveyMonkey has three pricing plans, each with sub-plans that cater to various user needs, from individuals to large enterprises. The Individual plan is designed for personal use or small businesses with limited survey needs and its plans range between $30 to $92 per user, per month, and billed annually. Its Enterprise plan pricing is available on quote**.** The Teams plan is suitable for teams collaborating on surveys, offering features for shared workspaces and advanced collaboration tools. The plan pricing ranges between $39 to $139 per month when billed monthly and $468 to $1,668 per year when billed annually. Its Enterprise plan pricing is available on quote**.** The Enterprise plan pricing is available upon request from the vendor. It is for large organizations with complex survey requirements, providing robust features, dedicated support, and advanced security.

How much does SurveyMonkey enterprise cost?

The Enterprise plan is a customized solution, and its pricing is available upon request. Contact the sales team for more details on its pricing, features, and user capabilities.

Is SurveyMonkey free?

Yes, SurveyMonkey offers a Basic free plan with limited features and their usage. You can create unlimited surveys with up to ten questions and view up to 25 responses per survey. You can embed these surveys on the business website or share them via social media platforms. You also get access to up to 40 pre-written survey templates, and the option to create a survey in different languages, add different question types, and analyze their results.

Does SurveyMonkey offer plans for corporate needs?

The Enterprise plan is available for large organizations dealing with a high volume of survey data with extensive customization. You can further tailor the plan for specific features and user capacities. You can contact the sales team to understand the pricing breakdown for such plans.

Does SurveyMonkey offer annual plans?

Most of the SurveyMonkey plans are billed annually except the Standard plan within the Individual plans bucket, which has a per-month billing cycle for teams or individuals with a limited investment budget.

#### Methodology

1.  Review excerpts are passages extracted from longer reviews written by verified reviewers. We obtain these excerpts by applying an algorithm that considers factors including, but not limited to, length, topic coverage, and thematic relevance. Excerpts are evaluated for positive or negative sentiment and receive a sentiment score. Excerpts represent user opinion and do not represent the views of, nor constitute, an endorsement by Capterra or its affiliates. Excerpts are not edited for clarity or grammar.
    
2.  Our research team identified these features from vendor websites (as of Dec. 17, 2024) based on their analysis of what users find valuable or expect from survey software. This list is not exhaustive. For additional features, refer to the vendor’s website.
    

[Saumya Srivastava](https://www.capterra.com/resources/author/ssrivastava/)

Saumya Srivastava is a writer at Capterra. She provides insights to help small and midsize businesses identify the right software for their needs by analyzing over 550,000 Capterra user reviews and nearly 48,000 interactions between Capterra software advisors and buyers. Prior to Capterra, Saumya wrote content related to educational and advertising domains.

[Lindsay Page](https://www.capterra.com/resources/author/lindsay-page/)

Lindsay Page is an editor at Capterra. She specializes in editing data-driven research and tech trends reports for small to midsize businesses. She has more than a decade of experience writing and editing for a variety of industries, with particular expertise in cybersecurity, corporate and securities regulation, and finance. When not editing, Lindsay can be found reading a mystery novel, spending time with her family, and playing competitive tennis. Lots and lots of tennis.

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Table of Contents

-   [Overview of SurveyMonkey pricing](#overview-of-surveymonkey-pricing)
-   [Cost breakdown](#cost-breakdown)
-   [What users say about SurveyMonkey pricing](#what-users-say-about-surveymonkey-pricing)
-   [Detailed breakdown of SurveyMonkey pricing plans](#detailed-breakdown-of-surveymonkey-pricing-plans)
-   [Total cost of ownership](#total-cost-of-ownership)
-   [How to choose the right SurveyMonkey pricing plan](#how-to-choose-the-right-surveymonkey-pricing-plan)
-   [How to maximize the value of your SurveyMonkey subscription](#how-to-maximize-the-value-of-your-surveymonkey-subscription)
-   [Is it worth paying for SurveyMonkey?](#is-it-worth-paying-for-surveymonkey)
-   [Is SurveyMonkey right for you?](#is-surveymonkey-right-for-you)
-   [FAQs](#faqs)