---
title: "Pixel Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Pixel Software - reviews, pricing plans, popular comparisons to other URL Shortener products and more."
source_url: "https://www.capterra.com/p/254962/pxlto/"
page_type: "product"
language: "en"
publication_date: "2026-09-29"
---

# 

 Pixel Software Review 2026: Features, Integrations, Pros & Cons

Last updated on September 29, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Pixel

## What is Pixel?

Pxl lets you customize and share trackable short links, QR codes, and create beautiful Microsites (link-in-bio). Capture data with every engagement, and make smarter decisions on where to focus your time and money.

## What is Pixel used for?

[URL Shortener](https://www.capterra.com/url-shortener-software/)[Link Management Tools](https://www.capterra.com/link-management-tools-software/)[Mobile Marketing](https://www.capterra.com/mobile-marketing-software/)

Top alternative

Featured

Overall rating

Based on 16 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

$7.5

Flat Rate, Per Month

Free trial  
not available

Includes Free Version

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Pixel?[Manage this product listing](https://www.g2.com/products/pixel/claim_requests/new?auto=true)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Pixel

4.8 (16)

VS.

[4.8 (272)](https://www.capterra.com/p/155430/SlickText-com/reviews/)

Starting Price

$7.5

Flat Rate, Per Month

Starting Price

$29

Usage Based, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.8 (16)

Ease Of Use

4.8 (46)

Value For Money

4.7 (15)

Value For Money

4.6 (45)

Customer Service

4.9 (9)

Customer Service

4.9 (44)

## Pixel alternatives

Highest Rated

[5.0 (130)](https://www.capterra.com/p/183310/Text-P2P/reviews/)

Starting price

$21.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

99%

of reviewers

rated it above 4 stars

[4.5 (73)](https://www.capterra.com/p/151231/Xtremepush/reviews/)

Starting price

$250.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

95%

of reviewers

rated it above 4 stars

[4.3 (720)](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

87%

of reviewers

rated it above 4 stars

[5.0 (3)](https://www.capterra.com/p/153590/CampaignTrackly/#reviews)

Starting price

$15.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

[View all alternatives](https://www.capterra.com/p/254962/pxlto/alternatives/)

## FAQs about Pixel

Overview

### Which roles and teams benefit most from Pixel?

Pixel is most used by founders, CEOs, and business leaders who oversee brand decisions and marketing priorities. Designers and marketing teams use it to create visual content and campaign assets, while real estate and technical professionals can produce materials that support client communication, promotions, and business presentation needs.

Answer based on 16 reviews

Overview

### What company size and industries is Pixel built for?

Pixel is a web-based platform for businesses of all sizes, with 100% of reviewers from small businesses and Marketing and Advertising leading at 25%. It also serves Real Estate (19%) and Information Technology and Services (12%), primarily for tracking engagement, connecting branded domains, and URL shortening.

Answer based on 16 reviews

Features and Usability

### What are the key features of Pixel?

Pixel includes link shortening and URL customization for creating branded vanity links, plus custom domains for using an organization’s own domain name. Its link editing redirects existing short links when destinations change, while link analytics tracks clicks, usage frequency, visitor locations, and traffic details.

Answer based on 10 reviews

Integrations

### Which third-party tools and platforms does Pixel integrate with?

Pixel integrates with LinkedIn for Business, TikTok, and Twitter/X. These native connections support social and professional network publishing across three major platforms, giving teams direct access to audience channels for campaign distribution and content management.

Getting Started and Support

### What training and onboarding options does Pixel offer?

Pixel provides documentation to help teams get started. This written material can support self-paced learning, offer reference for setup steps, and give users a place to review product details as needed. No other training formats are listed in the catalog data.

Getting Started and Support

### What customer support options does Pixel offer?

Pixel provides email/help desk support, an FAQ/forum, and a knowledge base for customer help. These channels give users written guidance and a place to look up common questions or submit issues, but no reviewer feedback is available to describe response times, helpfulness, or recurring support frustrations.

## Features

AI summary

Based on 684 URL Shortener reviews

Capterra data shows that buyers of URL Shortener software rank the following features as their top priorities:

-   **Link Shortening** (**68%** of reviewers rated this feature as critical)
-   **Link Editing** (**37%**)
-   **Link Analytics** (**44%**)

Pixel supports all three features that reviewers rate most highly: **Link Shortening**, **Link Editing**, and **Link Analytics**. Together, these capabilities help businesses create compact links, update destinations when needed, and track performance over time, allowing teams to manage shared links more efficiently and make better decisions based on click data.

Link Shortening

5.0 (12)

91.67% of 12 reviewers that rated this feature as important or highly important

Shorten long links into custom or branded links

Link Editing

4.9 (12)

66.67% of 12 reviewers that rated this feature as important or highly important

Change or redirect the destination URL of a short link

Link Analytics

4.6 (13)

69.23% of 13 reviewers that rated this feature as important or highly important

Track, analyze and report on click-through rates from URLs

Custom Domains

4.7 (12)

91.67% of 12 reviewers that rated this feature as important or highly important

Create branded link campaigns or short links with one or multiple custom domains.

Tag Management

4.7 (6)

50.00% of 6 reviewers that rated this feature as important or highly important

Generate or append custom campaign parameters to URLs

Campaign Management

4.1 (8)

50.00% of 8 reviewers that rated this feature as important or highly important

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Pixel 31 features

### All Features
- Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities
- API: Application programming interface that allows for integration with other systems/databases
- Campaign Analytics: Track and interpret campaign performance metrics
- Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results
- Click Tracking: Track the amount of clicks on individual products to measure campaign results
- Collaboration Tools: Provides a channel for team members to share AI models, media files, communicate, and work together
- Custom Domains: Create branded link campaigns or short links with one or multiple custom domains.
- Customizable Branding: Add customized logos and colors to align with company branding
- Data Import/Export: Import and export data to and from software applications
- Drag & Drop: Assemble applications and processes by dragging over and arranging pre-built components
- Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product
- For Marketing and Advertising: Used by marketers and advertisers
- Geotargeting: Geographic location of visitors determines behavior of the software
- Link Analytics: Track, analyze and report on click-through rates from URLs
- Link Editing: Change or redirect the destination URL of a short link
- Link Management: Monitoring and organizing references from a webpage to external sites and internal pages
- Link Shortening: Shorten long links into custom or branded links
- QR Codes: Matrix barcode that stores information
- Real-Time Analytics: Analyze and gain insights into data in real-time
- Real-Time Data: Receive data and information in real time
- Referral Tracking: Log and store the source of contacts/leads
- Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data
- Retargeting: Adding retargeting pixels to track users who click a link and show them targeted ads
- SEO Management: Optimize and manage the search engine optimization efforts for a website or digital content
- Tag Management: Generate or append custom campaign parameters to URLs
- Third-Party Integrations: Set up connections to third-party platforms to improve business processes
- URL Customization: Modifying a website's URL to enhance readability, branding, or campaign alignment
- URL Shortener: Online tool that takes a longer URL and condenses the link to optimize sharing through copy and paste techniques
- User Management: Manage user accounts, profiles, roles, permissions, and other details across applications, devices or networks
- Web Traffic Reporting: Collect and analyze traffic data about website visitors
- Website Analytics: Track and analyze information regarding website visitors

---

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Features

4.7 (16)

4.7

Based on 16 reviews

## Pricing

Value for money

4.7 (15)

Free Version

[View pricing plan details](https://www.capterra.com/p/254962/pxlto/pricing/)

Plus

$7.50

Flat Rate,Per Month

Growth

$24.00

Flat Rate,Per Month

Agency

$129.00

Per Month

Value for money

4.7 (15)

4.7

Based on 15 reviews

## Integrations

[

Twitter/X](https://www.capterra.com/p/214056/Twitter/)[

LinkedIn for Business](https://www.capterra.com/p/213505/LinkedIn-for-Business/)[

TikTok](https://www.capterra.com/p/237591/TikTok/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.9 (9)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.9 (9)

4.9

Based on 9 reviews

## User reviews

Overall rating

4.8

Based on 16 reviews

Filter by rating

Counts reflect reviews available in this feed.

5(12)

4(4)

3(0)

2(0)

1(0)

Mentioned topic

Recent reviews first, then most helpful

Jakob T.

Founder & CEO

Used the software for: Less than 1 year

### "Extremely easy and powerful URL management and link shortening with Pixel"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

February 27, 2023

Superb. I'm so happy we bought Pixel!

Pros

I mostly enjoy the flexible combination of the ease of creating branded links and the power to change those links at a later stage.

Cons

Very few times - in my case 1 in about 600 links - you come across a link to a domain on a spam list. At Pixel, fortunately, they manage a spam list to keep the service, their customers, and all the traffic safe. What that means as well, though, is that unsafe links can't be added. Anyway, as I mentioned, this almost never happens.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Founder

Used the software for: 1-3 years

### "Great software with unique features"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

February 24, 2023

The biggest use so far is being able to track people who consume my content on social platforms where I don't have the ability to add a tracking pixel otherwise.

Pros

The ability to setup links with UTM parameters means I can track the success of all my campaigns. Plus being then able to re-target users who have clicked a link across multiple social platforms is a great feature.

Cons

Would be useful to add post-back urls for conversion tracking

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Security system engineer

Used the software for: I used a free trial

### "I personally would recommend"

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

March 6, 2023

Overall I enjoyed using it and it definitely made a difference

Pros

I liked how easy it was for everyone on the team to use.

Cons

It could have had a couple extra features to help integrate it with older setups

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Bob G.

President

Used the software for: Less than 1 year

### "Solid Link Shortener and Link Management System"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

February 24, 2023

Excellent service and communications from the creators! I am an early adopter and can't wait to see how things progress in the future!

Pros

I like being able to control / manage and edit the links without resorting to something like other shorteners that have higher prices and fewer features

Cons

There have been issues with the SSL Cert causing false positives on the pxl.to base domain, but this is not a problem when you use your own domain and SSL. Customer service has been super helpful in talking about this and resolving the issues.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

TO

Tami Osmer M.

Manager

Used the software for: 1-3 years

### "Easy to use link shortener"

5.0

February 24, 2023

I have been very happy with how easy this was to implement and use regularly. I love the browser extension, which makes it so easy to create short links while right on a web page. I love the ability to make customized links too. I am overall very happy with Pixel.

Pros

I was at first drawn in by the price, but now actually prefer pxl.to to my previous "name brand" link shorteners because of the ease of use.

Cons

The only slight issue I have is in sorting, as I'd like to be able to sort by date created. It might actually be possible, but I haven't figure out how yet.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Verified Reviewer

Ceo

Used the software for: Less than 1 year

### "A quick and powerful way to shorten urls and produce QR codes"

5.0

February 27, 2023

We need to share a lot of links to help desk articles, support pdfs etc and also have downloadable user guides by scanning the QR next to a piece of equipment, this makes it super easy.

Pros

I love the no fuss way you can shorten your long URL links to make it easier to share and easier to read. It is also super easy to make a QR code from the created links that can be shared on printouts, socials, apps etc.I also like the way you can make a batch of QR codes then add links later which is handy if you need to get brochures, flyers printed whilst still working on the content that it will link to.

Cons

Having a custom domain is only available on the middle plus plans so excludes smaller companies and self employed etc as it can be costly.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Minosh W.

Digital Marketer

Used the software for: Less than 1 year

### "Love the interface"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

February 24, 2023

Overall, I'm satisfied with the service and I'm sure that the team at Pxl.to will continue to improve the features and expand their integration options.

Pros

I recently started using Pxl.to for my link shortening needs and I am very impressed. It's extremely easy to use with a nice and intuitive user interface that can be quickly figured out.

Cons

There is no third party integrations. In my opinion, this would make Pxl.to much more useful, as I use WordPress quite extensively in my business. I hope that Pxl.to considers adding at least a WordPress integration in the near future.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Rafael Antonio R.

Designer

Used the software for: Less than 1 year

### "A surprising tool"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

February 24, 2023

Pros

I was using a lot of link shorteners until I found pixel, and I got a new business colleague.Easy to use, powerful and they are improving it day by day.

Cons

It needs a mobile web/app version to make it usable on the go.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Founder

Used the software for: Less than 1 year

### "Simple, useful and – importantly – it just works."

5.0

March 13, 2023

Pros

The platform is easy to set up, easy to generate links and customise the domain name. Being able to amend/update destination links is really useful. What we particularly like is the ability to upload a thumbnail/preview image for the link – this is great when sharing content on social platforms as we can customise the preview for posts with external URLs.

Cons

1\. Auto-generated page thumbnail would be nice to have. 2. Historical data beyond 6 months/data export features.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

VR

Verified Reviewer

Founder

Used the software for: Less than 1 year

### "Powerful Link Shortener"

5.0

March 3, 2023

Pros

Pxl.to is a link shortener tool that is easy to use and is useful for linking to external content using affiliate links and for getting analytics. I also like that it is hosted on Amazon CloudFront so it is reliable and will have almost no downtime.

Cons

There isn't much to dislike about Pxl.to. It is a simple piece of software but it does what it is supposed to do and does it well.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/254962/pxlto/reviews/)

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