# Optimus Price Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Optimus Price Software - reviews, pricing plans, popular comparisons to other Business Intelligence products and more.

Source: https://www.capterra.com/p/264851/Optimus-Price

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# 

 Optimus Price Software Review 2026: Features, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

Optimus Price

## What is Optimus Price?

The ideal price at the right time. This is how Optimus Price Artificial Intelligence makes the difference in the Dynamic Pricing world. - Optimize your Prices - Track your Competitors' Prices and Inventory - Optimize your Demand Forecast using our AI - Set Rules to Enhance Price Intelligence - Update your Prices Automatically using Rules Enhanced with our AI - Efficiently Manage your Product Catalog

## What is Optimus Price used for?

[Pricing Optimization](https://www.capterra.com/pricing-optimization-software/)[Business Intelligence](https://www.capterra.com/business-intelligence-software/)[Competitive Intelligence](https://www.capterra.com/competitive-intelligence-software/)

Top alternative

Featured

Overall rating

Based on 9 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Contact vendor  
for pricing

Free trial  
available

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Do you work for Optimus Price?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://optimusprice.ai&name=Optimus Price)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Optimus Price

4.8 (9)

VS.

[4.6 (2,315)](https://www.capterra.com/p/151962/SEMrush/reviews/)

Starting Price

Contact vendor

Starting Price

$139.95

Flat Rate, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.4 (9)

Ease Of Use

4.3 (4)

Value For Money

4.7 (9)

Value For Money

4.2 (4)

Customer Service

5.0 (9)

Customer Service

4.4 (4)

## Optimus Price alternatives

Highest Rated

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[5.0 (4)](https://www.capterra.com/p/10004028/Aimondo-Price-Monitoring/#reviews)

Starting price

$600.00

Per User, Per Month

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[Aimondo Pricing Platform](https://www.capterra.com/p/231080/Smart-Repricing/)

[4.5 (4)](https://www.capterra.com/p/231080/Smart-Repricing/#reviews)

Starting price

$1000.00

Per User, Per Month

[Learn More](https://www.capterra.com/p/231080/Smart-Repricing/)

[SmapraTracker](https://www.capterra.com/p/10032385/SmapraTracker/)

[5.0 (2)](https://www.capterra.com/p/10032385/SmapraTracker/#reviews)

Starting price

$39.00

Per User, Per Month

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[Datasembly](https://www.capterra.com/p/227628/Datasembly/)

[4.0 (2)](https://www.capterra.com/p/227628/Datasembly/#reviews)

Starting price

Contact vendor for pricing

[Learn More](https://www.capterra.com/p/227628/Datasembly/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Dashboard

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Assembly of graphs and charts for visualizing and tracking statistics/metrics

Data Connectors

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Connect to big data sources

Dynamic Pricing

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Real-time price adjustment for a product or service to reflect changing market conditions, geolocation, customer behavior, etc.

Elasticity-based pricing

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Calculate the price elasticity of demand by analyzing pricing and market data to find the most optimal price points

Price Forecasting

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Form predictions for optimal prices based on past and present data (market data, competitor products, special events, weather, etc.)

Promotion Optimization

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Assess and optimize pricing markdowns, special offers, or other promos

Optimus Price 73 features

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Generate one-off reports that meet information requirements

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Compare key metrics for the business against prominent players in the industry

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Evaluating strengths and weaknesses of companies with the same target audience

Monitor and compare prices for competing products

Analyze and calculate business costs

Process to track, record, and analyze expenses that occurred over the entire duration of a given project

Create custom predefined rules for prices for products and services

Record customer information, purchase history, and other notes

Process of dividing customers into groups based on common characteristics

Alter the layout and content of reports

Pre-designed layouts that can be customized to match preferences and requirements

Assembly of graphs and charts for visualizing and tracking statistics/metrics

Creation and customization of dashboards

Connect to big data sources

Automatically retrieve and pull information from documents, websites, images, data sets, and other sources

Import and export data to and from software applications

Track the management and flow of data throughout the organization

Synchronizing data between two or more devices/systems and automatically updating changes to maintain consistency

Translate EDI formats into data suitable for use with company applications.

Graphical representation of data

Forecast customer demand using historical insights and simulations

Financial management for all distribution-related activities, including inventory, warehouse, purchasing, sales, etc.

Real-time price adjustment for a product or service to reflect changing market conditions, geolocation, customer behavior, etc.

Has a built-in eCommerce system or integrates with third-party systems to manage online sale of products

Calculate the price elasticity of demand by analyzing pricing and market data to find the most optimal price points

Form predictions based on past and present data/trends

Information, data and reports that are being tracked over time

Track and manage inventory levels to maintain proper supply

Quantifiable metrics to track objectives, gauge milestones, and evaluate the success of a particular activity

Enable businesses to implement machine learning algorithms on business data such as sales and revenue

Collect & analyze data from multiple sources to get insights into competing products, customer behavior, pricing & marketing strategies

Observe and track the demand, usage, progress or quality of a system, product, or user

Manage inventory, communication, marketing, orders & more across warehouses, stores and online channels

Manage multiple teams and operations from a central location

Allows users to manage data from a number of sources

A set of indicators that tracks the performance of networks, applications, systems, teams, etc.

Predict future data based on historical data sets

Use simulation models and scenario planning to predict and compare strategy outcomes for prices and promotions

Create unique pricing based on product, store, geography, or customer segmentation

Form predictions for optimal prices based on past and present data (market data, competitor products, special events, weather, etc.)

Create and manage price lists for products, customer segments, and geographic locations.

Track and manage the profit margin between the cost of a product and its selling price.

Track and analyze key pricing metrics for reports, intelligence dashboards, historical data tracking, trend analysis, etc.

Present a catalog of inventory that customers can view

Capture, organize and track product-specific data and information in a centralized location

Evaluate the degree to which business operations bring monetary gains

Assess and optimize pricing markdowns, special offers, or other promos

Design, communicate, and distribute incentives to perform a specific action

Analyze and gain insights into data in real-time

Receive data and information in real time

Active monitoring of systems, applications, or networks

Active reporting of data and metrics

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

View and track pertinent metrics to find patterns and gain insights from data

AI-driven algorithms that allow for automatic repricing in real-time

Tracking, organizing, and controlling retail inventory throughout the supply chain and sales process

Estimate of expected sales revenue within a specific time frame, such as quarterly, monthly or yearly based on past trends and reports.

Reports specific to sales analysis for trends and strategies

Analyze the current state of sales data to accurately understand trends and forecast future sales numbers.

Develop potential scenarios to identify risks and opportunities

Search and filter data across systems to locate required information by entering keywords or certain criteria

Access, combine, transform, and store data without the help of an IT department

Manage the buying, selling, and holding of stocks

At a high level, visualize a preferred outcome, define goals and identify specific steps to achieve them

Manage the planning and execution of supply chain activities

Review data from past periods to reveal recurring tendencies and predict future performance

Visually identify direction of development and areas that require attention

Interact with data visualization elements, such as charts and graphs, to drill down into data

Collecting and storing information about visitors’ activities on the World Wide Web to analyze their interests, preferences & behavior.

Collect and analyze traffic data about website visitors

Get Advice

We can help you find the software with the features you need.

Features

4.7 (9)

4.7

Based on 9 reviews

## Pricing

Value for money

4.7 (9)

### Starting price

Contact vendor  
for pricing

Free trial  
available

Value for money

4.7 (9)

4.7

Based on 9 reviews

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

5.0 (9)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

5.0 (9)

5.0

Based on 9 reviews

## User reviews

Overall rating

4.8

Based on 9 reviews

Filter by rating

5(7)

4(2)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

James C.

Sales and Marketing

Marketing and Advertising

### "Great way to price your products quickly and simply"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

July 16, 2022

Since we started using the tool, we have had considerable improvements in terms of sales.

Pros

Allows you to analyze prices in the market comparing with competitors. It has technology to make promotions and can analyze the life cycle of products or even a long time stopped in stock. Support works great when needed. It's very intuitive and easy to use.

Cons

We had a little difficulty implementing it at first, but with the help of support, it was easily resolved.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

CB

Cristina B.

CMO

Internet

### "Excelente herramienta de pricing"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 27, 2022

Pros

Gracias a Optimus Price, podemos tener visibilidad del sector, establecer precios en base a unos criterios racionales, y actuar con rapidez para adaptarnos. Muy intuitiva y fácil de utilizar, se ha convertido en una herramienta imprescindible para Securfix.

Cons

De momento no encuentro contras, cumple con mis expectativas y resuelve la necesidad que tenía adecuadamente. La herramienta ha introducido funcionalidades y mejoras considerables progresivamente.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

CV

Christian V.

CEO

Consumer Electronics

### "Hagámoslo fácil "

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 25, 2022

El tiempo es una inversión valiosa y hay que utilizarlo en aquello que agrega valor. Si encuentras algo que te lo ahorre y además sea fácil de adoptar, no te lo pienses, añádelo a tu negocio. Así es Optimus Price.

Pros

El on board es inmediato. En muy poco tiempo puedes empezar a construir insights para tu negocio.

Cons

Quizá añadiría algunos automatismos más.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

PC

Patricia C.

Ecommerce

Arts and Crafts

### "Buena solución para monitorizar el mercado"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

7/10

March 23, 2022

Muy buen equipo, gran soporte y una plataforma con mucho potencial, a pesar de no haberle sacado todo el partido

Pros

El front de la plataforma, muy fácil de analizar los datos

Cons

El tratamiento de los datos y no poder conectarlo con nuestra plataforma ecommerce

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

DB

David B.

david@ulabox.com

Supermarkets

### "Resultados impresionantes"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 23, 2022

Un producto súper recomendable, sin duda

Pros

Es muy fácil de usar y muy intuitivo. Aporta muchísimo valor a la hora de preveer tanto la demanda/ventas y hacer un buen reaprovisionamiento como la elasticidad de precio óptima.

Cons

Al principio fue la interfaz, que era un poco tosca. Pero hoy por hoy no tengo queja porque no tiene nada que ver: rápida e intuitiva.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

SP

Svetlana P.

Técnico de pricing

Retail

### "Una herramienta genial para optimizar el proceso de pricing"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 23, 2022

Optimus Price nos permitió optimizar los recursos dedicados al proceso de pricing y reaccionar con más flexibilidad a los cambios de los competidores. El equipo de Optimus Price nos acompaño en el proceso de instalación y puesta en marcha. Siempre recibimos un feedback rápido a todas nuestras preguntas y propuestas.

Pros

Un software que permite recopilar información actualizada sobre los precios de los competidores a diario, establecer las reglas para la formación de un precio nuevo según varios parámetros, recibir los avisos en caso de subida de la tarifa que supera el pvp actual del item y muchas funcionalidades más. Los datos que genera la plataforma es fácilmente exportables en varios formatos. Fácil de usar y muy completo.

Cons

Estamos trabajando un año con esta herramienta y, de momento, no hubo ningún fallo.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

XV

Xose V.

D. Comercial

Retail

### "Herramienta útil"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

March 23, 2022

Pros

Ofrece opciones para mejorar el pricing y detectar errores y oportunidades de negocio

Cons

Esto siempre debe estar en evolución y desde que lo instalamos ya ha sufrido varios cambios.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Ignacio C.

Marketing Online

Marketing and Advertising

### "Comparador de precios con buen soporte postventa"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

March 23, 2022

Pros

Interesante herramienta para analizar tu competitividad en precios online, especialmente con respecto a otras ofertas en Google Shopping. Permite ajustar tus precios automáticamente aunque es una funcionalidad que todavía no hemos implementado.

Cons

No permite crear feeds de datos procesados para Google Shopping, te genera los IDs y con eso debes filtrar los productos en Shopping, sería perfecto poder tener feeds ya filtrados por su herramienta.

Alternatives considered

[Lengow](https://www.capterra.com/p/162794/Lengow/)

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AU

Anonymous User

Director comercial

Food & Beverages

### "Opt ok mus "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

March 23, 2022

Pros

La agilidad y versatilidad en sus funciones

Cons

El momento de implantar hace que la herramienta no se ajuste

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/264851/Optimus-Price/reviews/)

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