# HitPaw Video Enhancer Software Pricing, Alternatives & More 2026 | Capterra > With the help of Capterra, learn about HitPaw Video Enhancer Software - reviews, pricing plans, popular comparisons to other Video Editing products and more. Source: https://www.capterra.com/p/264974/HitPaw-Video-Enhancer --- # HitPaw Video Enhancer Software Review 2026: Features, Integrations, Pros & Cons Last updated on March 13, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. Independent research methodology Capterra’s researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider’s website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/) [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Pricing](#pricing)[Support](#support)[Reviews](#reviews) HitPaw Video Enhancer ## What is HitPaw Video Enhancer? HitPaw Video Enhancer is an AI-powered video upscaling software. It utilizes advanced artificial intelligence to enlarge videos up to 4K or 8K resolution while reducing noise and enhancing colors. The program features AI models tailored to animation, human faces, and colorization to optimize video repair and enhancement. HitPaw Video Enhancer revitalizes and upscales old, blurry, or low resolution videos to high quality through its user-friendly interface and powerful AI technology. ## What is HitPaw Video Enhancer used for? [Video Editing](https://www.capterra.com/video-editing-software/) Top alternative Featured Overall rating Based on 20 user reviews Reviews sentiment Positive 90% Neutral 5% Negative 5% Starting price $85.99 Usage Based, Per Month Free trial available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for HitPaw Video Enhancer?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.hitpaw.com/&name=HitPaw Video Enhancer) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### HitPaw Video Enhancer 4.7 (20) VS. [4.6 (1,229)](https://www.capterra.com/p/174232/adobe-express/reviews/) Starting Price $85.99 Usage Based, Per Month Starting Price Contact vendor Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.8 (20) Ease Of Use 4.5 (1,134) Value For Money 4.6 (19) Value For Money 4.4 (992) Customer Service 4.5 (18) Customer Service 4.4 (942) ## HitPaw Video Enhancer alternatives [Movavi Video Editor Plus](https://www.capterra.com/p/228422/Movavi-Video-Editor-Plus/) [4.8 (1,134)](https://www.capterra.com/p/228422/Movavi-Video-Editor-Plus/reviews/) Starting price $54.95 Per User, Per Month Pricing Options Free Trial Free Version User Rating 97% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/228422/Movavi-Video-Editor-Plus/) Highest Rated [Vizard](https://www.capterra.com/p/10009818/Vizard/) [4.9 (433)](https://www.capterra.com/p/10009818/Vizard/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/10009818/Vizard/) [Adobe Premiere Pro](https://www.capterra.com/p/233456/Adobe-Premiere-Pro/) [4.7 (566)](https://www.capterra.com/p/233456/Adobe-Premiere-Pro/reviews/) Starting price $20.99 Per User, Per Month Pricing Options Free Trial Free Version User Rating 96% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/233456/Adobe-Premiere-Pro/) [OBS Studio](https://www.capterra.com/p/164144/OBS/) [4.7 (1,073)](https://www.capterra.com/p/164144/OBS/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 96% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/164144/OBS/) [View all alternatives](https://www.capterra.com/p/264974/HitPaw-Video-Enhancer/alternatives/) ## Pricing Value for money 4.6 (19) Free Trial [View pricing plan details](https://www.capterra.com/p/264974/HitPaw-Video-Enhancer/pricing/) Individuals 1 month plan (Windows version) $85.99 Usage Based,Per Month Individuals 1 Year (Windows version) $199.99 Usage Based,Per Year Individuals Perpetual (Windows version) $699.99 Usage Based,One Time Individuals 1 month plan (Mac version) $239.99 Usage Based,Per Month Individuals 1 Year (Mac version) $369.99 Usage Based,Per Year Individuals Perpetual (Mac version) $1,169.99 Usage Based,One Time Value for money 4.6 (19) 4.6 Based on 19 reviews ## Support, customer service and training options Customer Service 4.5 (18) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.5 (18) 4.5 Based on 18 reviews ## User reviews Overall rating 4.7 Based on 20 reviews Filter by rating 5(17) 4(1) 3(1) 2(0) 1(1) Mentioned topic Sorted by most recent LB Laurintas B. Owner Automotive ### "I strongly regret this purchase and would not recommend it to anyone." 1.0 Overall Rating 1.0 1.0 Ease of Use 1.0 1.0 Features 1.0 1.0 Customer Service 1.0 1.0 Likelihood to Recommend 0/10 February 20, 2026 Pros The software is practically unusable. It constantly freezes, crashes, and interrupts the processing, making it impossible to get any real, usable output. In my case, I did not receive a single properly processed result. Cons The business model is even worse. You pay for a subscription, but when you actually try to use the product, you are forced to buy additional credits/points. This feels like a deliberate cash grab and a misleading pricing scheme designed to extract more money after you have already paid. Overall, this product is poorly built, unreliable, and a complete waste of money. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. CF Camencia F. Sales, App Testing, Entertainment incl. Video and Sound Productions Broadcast Media ### "Video Play" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 August 3, 2025 In the meantime, I am looking to try other Video editing software. As of now I am enjoying this one; however, once you get to know me, you will know me as an over doer. I will be in touch with Capterra suggestions lol. Pros I am currently only trialing Hitpaw Video Enhancer. It is one of the simpler software, but it still has video editing features that make overall great project creations. Cons I discovered with the free trial version that you have less control over audio enhancement; but, with such a great product what would you expect. Switched from [Videomaker](https://www.capterra.com/p/199237/Videomaker/) [Movavi Video Editor Plus](https://www.capterra.com/p/228422/Movavi-Video-Editor-Plus/) My main reason for the switch was to try out the AI feature. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. HE Huseyin e. Admin Arts and Crafts ### "Exceptional AI-Powered Video Enhancer with User-Friendly Interface" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 April 30, 2025 Using HitPaw Video Enhancer has been a game-changer for my workflow. The software’s AI-powered upscaling transformed grainy clips into sharp, professional-looking visuals in just minutes, all while preserving natural motion and vibrant colors. I appreciated how straightforward the interface is—no steep learning curve required. Exporting to various formats was fast and trouble-free. Though processing very large files took a bit longer and I’d welcome deeper color-grading controls, the overall performance and stellar customer support exceeded my expectations. HitPaw Video Enhancer is now an indispensable tool in my video-editing toolkit. Pros Intuitive, beginner-friendly interface that guides you through every step AI-driven upscaling delivers crisp, detailed improvements to low-resolution footage Natural color enhancement and smooth motion preservation Fast, reliable export with a wide range of output formats Responsive, helpful customer support whenever I had questions Cons Processing very large or high-resolution videos can be resource-intensive on older PCs Advanced color-grading and fine-tuning options are somewhat limited Would love to see more built-in export presets for social-media formats Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. WC william c. animator Animation ### "My HitPaw Experience With Video Enchancement " 3.0 Overall Rating 3.0 3.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 1.0 1.0 Likelihood to Recommend 2/10 March 17, 2025 I tried to get a refund because there was NO way, that I wanted to wait 22+ days of dedicated processing for just this project. After a week of back and forth with their so called "30 day money back guarantee", they refused to give me a refund. However, they conceded and they extended my subscription from one month to three months, thus forcing me to use my crappy GP to render 3 videos. The results can be seen on YT by searching "Tears Are Not Enough" - Northern Lights - 40th Anniversary - 4K. So I am happy it got done. I am not happy, how long it took and the method it got to this point. Pros This software works reasonably well. It does cost a bit but it is still cheaper than Topaz. So the compromise is there. Cons It is slow as heck on machines that don't have graphics processors. I was doing a Youtube video 15 minutes long. I have a GP benchmarked at 600, and it would take 22 days of processing to render it. That's a whole month subscription gone there! Noted, if you were using a new NVIDIA GP benched at 4200, it would have still taken 3 days to render a VHS quality video to 4K. HOLY! Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. HP Heru P. N.A Utilities ### "Good, but with minor issue" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 8/10 September 24, 2024 improve video quality if you apply on lower resolution video Pros Easy to use and have AI function that help you to enhance video quality Cons no email validation during product registration, so if you input wrong, cannot modify the email Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. KK Kiyotaka K. Office clerk Utilities ### "Ease of use & satisfying video quality that you want!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 September 2, 2024 After long processing time, enhanced video quality is satisfying. Pros Ease of use. A. I . optimize automatically. Only to choose from video enhance menu. Cons I think processing data speed is slow, maybe computer spec. Over 1 hour video needs 10 hour processing time, in my case. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. DI Dino I. Product Designer Entertainment ### "I love this software!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 0.0 0.0 Likelihood to Recommend 10/10 September 1, 2024 This is a very powerful piece of software. It's enhanced and upscaled my early film projects and my old family videos. It's nothing less than magical. I highly recommend this software for anyone working with video. You need this tool as part of your production pipeline. Pros I love how easy it is to use. The quick preview render and the ability to compare the before and after is awesome! Cons I have no issues with the HitPaw Video Enhancer. I love this software. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. RR Reynaldo R. Creative Producer Editor Media Production ### "A winning software for all aspects of production. Especially for enhancing video!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 August 18, 2024 My overall experience with HitPaw Video Enhancer has been excellent! Pros HitPaw to me stands out as the best AI Enhancing software in the industry today, due to its exceptional ease of use, powerful features, and versatility. As an editor, HitPaw offered me and my team advanced AI-driven tools that deliver professional quality results with minimal effort. Its intuitive interface made it accessible for a beginner, or pro needing film like results. The softwares ability to accurately process media with stunning results sets it apart from a lot of the other softwares I researched. Connecting with their customer support was even easier, and quite efficient. I'm not one to ramble on, but they did help with my workflow, and it's easy to count them as the a real leader in the space of AI software and market leader. I can't wait to see what they develop next! Cons I don't feel like it has any cons. For the price point, and the customer support I would recommend HitPaw to any one of my editor, or creative designers. In Pre-Production, or Post it's a winner! Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. JJ Jae J. Consumer Consumer Services ### "HitPaw Video Enhancer Review" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 August 18, 2024 I'm a non-professional normie that just likes gathering my favorite videos. Most of the videos are old korean variety shows that I would watch when there is just nothing to do and time to burn. Although I got this product after seeing some ad about AI enhancing video, I believe that it was a good purchase. I was able to raise the video resolution of my old variety shows that is 14 years old, and the quality of the videos was not bad. Considering I didn't know any video editing skills, the fact that I was able to do this was a very big plus for me. Pros There are variety of options to edit my videos. The most used options are video enhancer and sometimes the video repair. I have been able to fix some unplayable videos that I thought it was useless. My favorite is that someone that doesn't know a thing about video editing can now enhance my video resolution for better graphics. Cons Although I love the product after purchase, I spent some time to decide to buy the product. Even if they give you a preview of the changes to the video, it doesn't give me enough validation to make the purchase. In addition, you would need to run the enhancement several time (it takes a while to enhance as well) at first to get the quality that you want since there are a lot of options to choose from. One thing I would like to be able to do is using multiple options to enhance the video. Lastly, the process eats up quite a bit of CPU. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. GS Georg S. ECE Graphic Design ### "Begeistert !! " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 July 31, 2024 Besonders hervorheben möchte ich den hervorragenden Support, den HinPaw bietet. Bei Fragen oder Anliegen erhält man schnell und kompetent Hilfe, was in der heutigen Zeit nicht selbstverständlich ist. Ich hatte während der Nutzung keinerlei technische Probleme, was die Zuverlässigkeit des Programms unterstreicht. Die Ergebnisse sprechen für sich: Die Videos gewinnen an Klarheit und Detailtreue, was sie für die Zuschauer ansprechender macht. Insgesamt bin ich mit HinPaw äußerst zufrieden und vergebe daher volle 5 Sterne! Pros Ich habe kürzlich HitPaw ausprobiert, ein beeindruckendes Tool zur Verbesserung der Videoqualität durch KI-gestützte Schärfung. Die Benutzererfahrung war durchweg positiv. Die Benutzeroberfläche ist intuitiv und benutzerfreundlich, was die Anwendung auch für weniger erfahrene Videocreator sehr zugänglich macht. Cons Es gibt aus meiner Sicht keine nennenswerten Nachteile. Ich kann HinPaw jedem Videocreator wärmstens empfehlen, der seine Projekte auf das nächste Level heben möchte. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/264974/HitPaw-Video-Enhancer/reviews/) Popular comparisons [Filmora vs HitPaw Video Enhancer](https://www.capterra.com/compare/186540-264974/Filmora-vs-HitPaw-Video-Enhancer)  Independent research methodology Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)