--- title: "Kano Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Kano Software - reviews, pricing plans, popular comparisons to other Survey products and more." source_url: "https://www.capterra.com/p/267517/Kano/" page_type: "product" language: "en" --- # Kano Software Review 2026: Features, Reviews, Integrations, Pros & Cons Last updated on September 16, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews) Kano ## What is Kano? Kano is an online survey tool that allows users to quickly set up and analyze Kano model surveys. The tool automatically categorizes product features based on user responses into must-haves, performance, delighters, reverse, and indifferent features. It provides both an overview categorization and more advanced analysis techniques. Kano Surveys handles survey setup to data analysis, incorporating the Kano model into product development. The tool makes it easy for product teams to gain insight into customer satisfaction with product features. ## What is Kano used for? [Survey](https://www.capterra.com/survey-software/)[Customer Experience](https://www.capterra.com/customer-experience-software/) Top alternative Featured Overall rating Based on 3 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price £499 Flat Rate, Per Year Free trial not available Includes Free Version Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Kano?[Manage this product listing](https://www.g2.com/products/kano-surveys/claim_requests/new?auto=true) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Kano 4.7 (3) VS. [4.6 (10,512)](https://www.capterra.com/p/253516/SurveyMonkey/reviews/) Starting Price £499 Flat Rate, Per Year Starting Price $30 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 5.0 (3) Ease Of Use 4.6 (1,781) Value For Money 4.7 (3) Value For Money 4.4 (1,409) Customer Service 4.7 (3) Customer Service 4.3 (1,340) ## Kano alternatives [4.6 (455)](https://www.capterra.com/p/131426/Zoho-Survey/reviews/) Starting price $35.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 96% of reviewers rated it above 4 stars [UmfrageOnline](https://www.capterra.com/p/201674/Enquetes-Maken/) [4.6 (1,781)](https://www.capterra.com/p/201674/Enquetes-Maken/reviews/) Starting price $35.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 97% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/201674/Enquetes-Maken/) Highest Rated [Google Forms](https://www.capterra.com/p/176571/Google-Forms/) [4.7 (11,577)](https://www.capterra.com/p/176571/Google-Forms/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 97% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/176571/Google-Forms/) [Jotform](https://www.capterra.com/p/158456/JotForm-4-0/) [4.7 (2,926)](https://www.capterra.com/p/158456/JotForm-4-0/reviews/) Starting price $39.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 96% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/158456/JotForm-4-0/) [View all alternatives](https://www.capterra.com/p/267517/Kano/alternatives/) ## FAQs about Kano Overview ### What company size and specific industries is Kano built for? Kano is designed for global companies, along with user experience researchers and product managers across a range of industries. It is suited to organizations that need support for customer research and product decision-making, rather than a specific sector or company size. Features and Usability ### What are the key features of Kano? Kano offers survey builder tools, customizable questions, and customizable branding for creating feedback forms. It supports multi-channel distribution and multi-channel data collection, including mobile survey delivery, multi-language surveys, and anonymous feedback. Kano also includes real-time data, reporting/analytics, visual analytics, data import/export, and support for audio, images, and video. Getting Started and Support ### What customer support options does Kano offer? Kano provides email/help desk support and FAQ/forum resources. These channels give users a direct way to ask for help and a self-service place to find answers, though no reviewer feedback is available here to describe response speed, helpfulness, or common support frustrations. ## Features AI summary Based on 10,704 Survey reviews Not all survey tools cover every feature buyers care about most. Here is what Capterra reviewers highlight as essential when choosing a solution: - **Customizable Questions** (**55%** of reviewers rated this feature as critical) - **Surveys & Feedback** (**56%**) - **Survey Builder** (**53%**) Kano includes **Customizable Questions** and **Survey Builder**, so teams can tailor questions to different audiences and create surveys more efficiently. However, it does not offer **Surveys & Feedback**. Instead, it provides **Reporting/Analytics** (**45%**) and **Data Import/Export** (**42%**), which give businesses useful ways to review response data and move information between systems, helping teams make better decisions and manage survey results more effectively. Survey Builder 4.7 (3) 66.67% of 3 reviewers that rated this feature as important or highly important Create and manage surveys Reporting/Analytics 4.7 (3) 100.00% of 3 reviewers that rated this feature as important or highly important View and track pertinent metrics to find patterns and gain insights from data Multi-Channel Distribution 5.0 (2) 100.00% of 2 reviewers that rated this feature as important or highly important Multiple channels (email, web link, or social media) to distribute products, services, or surveys to customers Activity Dashboard Dashboard to view the status of ongoing processes, identify current incidents and track past activities Anonymous Feedback Allow reviewers to provide anonymous feedback to encourage honest conversations Customer Segmentation Process of dividing customers into groups based on common characteristics Kano 16 features ### All Features - Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities - Anonymous Feedback: Allow reviewers to provide anonymous feedback to encourage honest conversations - Customer Segmentation: Process of dividing customers into groups based on common characteristics - Customizable Branding: Add customized logos and colors to align with company branding - Customizable Questions: Tailored or customizable questions for more targeted and relevant data collection - Data Import/Export: Import and export data to and from software applications - Feedback Management: Collecting, analyzing, and utilizing feedback from users or customers to improve a product or service - Mobile Survey: Distribute a survey via mobile devices - Multi-Channel Data Collection: Collect information from multiple sources - Multi-Channel Distribution: Multiple channels (email, web link, or social media) to distribute products, services, or surveys to customers - Multi-Language: Manage and support multiple languages - Real-Time Data: Receive data and information in real time - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - Support Audio/Images/Video: Allow media to be embedded in the question or answer options - Survey Builder: Create and manage surveys - Visual Analytics: Interact with data visualization elements, such as charts and graphs, to drill down into data --- Get Advice We can help you find the software with the features you need. Features 4.7 (3) 4.7 Based on 3 reviews ## Pricing Value for money 4.7 (3) Free Version Premium £499.00 Flat Rate,Per Year Value for money 4.7 (3) 4.7 Based on 3 reviews Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.7 (3) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.7 (3) 4.7 Based on 3 reviews ## User reviews Overall rating 4.7 Based on 3 reviews Filter by rating 5(2) 4(1) 3(0) 2(0) 1(0) Mentioned topic Sorted by most recent SS shyam S. Frontend developer Financial Services ### "Promising product" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 October 17, 2022 Very nicely implemented took Pros Easy to use and very user friendly design Cons Easy to understand and very nicely done i Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AN Anonymous User Assistant manager Research ### "Must try!!!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 October 11, 2022 It was indeed a great experience with interesting analysis to determine choices for your business Pros Simple to access, user friendly interface, interactive dashboard Cons Limitations for free trial users , Mobile view doesn't work well, Integration with other social networks is must for easy sharing Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. JY Jitender Y. Product Manager Information Services ### "Seamless Survey creation" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 9/10 October 11, 2022 \- Great experience and recommended in my org too Pros \- Creation of surveys with the templates available - Sharing the survey via links Cons \- What was missing was the integration with some of the devops applications for e.g. ADO where we could have used Azure features to directly import in the survey. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.