# Square Online Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Square Online Software - reviews, pricing plans, popular comparisons to other Small Business eCommerce products and more.

Source: https://www.capterra.com/p/275800/Square-Online

---

# 

 Square Online Software Review 2026: Features, Integrations, Pros & Cons

Last updated on March 15, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Users](#users)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

Square Online

## What is Square Online?

Start selling online today. Design and launch your eCommerce website with Square Online now for FREE. Theres no startup costs or monthly fees. Only pay when you make a sale, just 2.9% +30 cents per transaction. Square Online works seamlessly with Square Point of Sale to automatically sync your online and in-store orders, items, and inventory. No more overselling and manual reconciling. Plus, connect to Instagram and sell on social media, offer shipping or in-store pickup, and more.

## What is Square Online used for?

[Small Business eCommerce](https://www.capterra.com/small-business-ecommerce-software/)[eCommerce](https://www.capterra.com/ecommerce-software/)[Website Builder](https://www.capterra.com/website-builder-software/)

Recognitions

Shortlist

Top alternative

Featured

Overall rating

Based on 330 user reviews

Reviews sentiment

Positive

94%

Neutral

3%

Negative

3%

Starting price

$49

Flat Rate, Per Month

Free trial  
available

Capterra Shortlist charts the highest-rated and most popular products...

-   eCommerce / 2025
-   Food Delivery / 2025
-   Online Ordering / 2025

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Square Online?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://squareup.com/&name=Square Online)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Square Online

4.6 (330)

VS.

[4.2 (2,043)](https://www.capterra.com/p/135757/NetSuite/reviews/)

Starting Price

$49

Flat Rate, Per Month

Starting Price

Contact vendor

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.6 (330)

Ease Of Use

4.0 (1,999)

Value For Money

4.5 (289)

Value For Money

3.9 (1,589)

Customer Service

4.3 (267)

Customer Service

3.8 (1,693)

## Square Online alternatives

[4.3 (658)](https://www.capterra.com/p/227129/Magento-Commerce/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

87%

of reviewers

rated it above 4 stars

Highest Rated

[4.6 (957)](https://www.capterra.com/p/155621/ShipStation/reviews/)

Starting price

$14.99

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

92%

of reviewers

rated it above 4 stars

[Shopify](https://www.capterra.com/p/83891/Shopify/)

[4.5 (6,692)](https://www.capterra.com/p/83891/Shopify/reviews/)

Starting price

$29.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/83891/Shopify/)

[Squarespace](https://www.capterra.com/p/143461/Squarespace/)

[4.5 (3,400)](https://www.capterra.com/p/143461/Squarespace/reviews/)

Starting price

$25.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/143461/Squarespace/)

[View all alternatives](https://www.capterra.com/p/275800/Square-Online/alternatives/)

## FAQs about Square Online

Overview

### What problems does Square Online solve?

Square Online solves the challenge of launching and running an affordable online storefront while managing payments, inventory, invoices, bookings, and customer records in one system. Small retailers, service businesses, salons, caterers, and local sellers benefit by reducing manual admin, simplifying mobile and online checkout, and presenting a more professional customer experience.

Answer based on 148 reviews

Overview

### Which roles and teams benefit most from Square Online?

Square Online is most used by small business owners, founders, and executives who need to launch storefronts quickly, manage online sales, and oversee orders without heavy technical setup. Creative entrepreneurs, managers, and web support roles benefit from handling product listings, payments, fulfillment, and basic site updates in one place.

Answer based on 329 reviews

Overview

### What company size and industries is Square Online built for?

Square Online is built primarily for small businesses, which make up 98% of reviewers, with retail leading at 17%. It also serves arts and crafts businesses at 12% and health, wellness, and fitness companies at 8%, fitting retailers, restaurants offering online ordering and pickup, and professional services taking appointments.

Answer based on 329 reviews

Features and Usability

### What are the key features of Square Online?

Square Online includes core features for website creation and online sales, including the online store builder, customizable templates, shopping cart, and credit card processing. Reviewers also highlight POS and real-time inventory tracking, plus social media integration, online ordering, and customer accounts as key tools for small business selling.

Answer based on 97 reviews

Pricing

### How much does it cost and what fees or limitations are included?

Square Online offers a free version, with paid plans at $49/month for Plus and $149/month for Premium. The free tier includes website creation, but charges 3.3% + 30¢ online processing; Plus and Premium lower that to 2.9% + 30¢. Reviewers often call it affordable, though some find paid upgrades pricey.

Answer based on 41 reviews

Integrations

### Which third-party tools and platforms does Square Online integrate with?

Square Online integrates with Square Point of Sale, FitHive, and Square Payments. Reviewer mentions center on Square’s own ecosystem for syncing online sales, in-person transactions, and payment processing, with FitHive noted for selling yoga passes alongside Square Online in a connected workflow.

Answer based on 26 reviews

Getting Started and Support

### How easy is it to onboard and train a team on Square Online?

Square Online is generally easy to onboard, with video training available and a setup process many reviewers describe as straightforward, simple, and quick to learn. Nontechnical users and small teams often get started fast, while new admins may need more time to learn back-office functions, store setup, and feature depth.

Answer based on 16 reviews

Getting Started and Support

### What customer support options does Square Online offer, and how do users rate the experience?

Square Online offers email/help desk, FAQ/forum, a knowledge base, phone support, and chat. Users often describe support as helpful and responsive once reached, but many report friction getting through, especially by phone, reliance on help articles first, limited hours, slow case handling, and inconsistent follow-up on complex issues.

Answer based on 57 reviews

## Who uses Square Online?

Based on Capterra reviews from the past 5 years

Talk to a software expert

to get a free software list  
tailored to your business needs

Company size

Based on 316 reviews

100%

75%

50%

25%

Smallbusiness

Midsizebusinesses

Enterprise

Top job functions

Based on 316 reviews

Administrative

40%

Administrative

40%

Entrepreneurs/ Owners

19%

Creative & Design

10%

Health & Medical

3%

Others

28%

Top industries

Based on 316 reviews

Non-Profit Organization Management

24%

Health, Wellness and Fitness

24%

Arts and Crafts

21%

Retail

18%

Other

13%

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Website Management

4.5 (223)

65.02% of 223 reviewers that rated this feature as important or highly important

You get an easy way to update and manage your website, including inventory and product changes. Some reviewers find the drag-and-drop editor intuitive and like the integration with inventory, though a few mention limited customization and occasional confusion with editing tools.

Order Management

4.6 (196)

55.61% of 196 reviewers that rated this feature as important or highly important

With this capability, you can efficiently track, update, and fulfill orders in one place. Users think order management is simple, with clear notifications, easy sorting, and the ability to update order status, making it valuable for both sellers and buyers.

Catalog Management

4.5 (190)

58.95% of 190 reviewers that rated this feature as important or highly important

It helps you organize products into categories and sync inventory across Square POS and online. Reviewers appreciate the ease of creating, editing, and sorting categories, noting that automatic syncing and drag-and-drop tools save time and keep things organized.

Shopping Cart

4.5 (185)

49.73% of 185 reviewers that rated this feature as important or highly important

Square Online offers a straightforward, user-friendly shopping cart that lets you easily add, review, and manage multiple items before checkout. Reviewers appreciate its intuitive layout, seamless upsell options, and how it helps customers shop at their own pace.

Pre-built Templates

4.4 (134)

42.54% of 134 reviewers that rated this feature as important or highly important

Square Online provides pre-built templates that simplify website creation, saving you time and effort. Reviewers appreciate how templates make sites look professional and are easy to use, though some wish for more customization and template variety.

Real Time Editing

4.6 (153)

50.33% of 153 reviewers that rated this feature as important or highly important

Preview and make real-time changes in the web content

Square Online 82 features

Application programming interface that allows for integration with other systems/databases

Display advertising and marketing messages to users based on their browsing history and preferences

Create, manage, and send invoices or bills to customers

It helps you organize products into categories and sync inventory across Square POS and online. Reviewers appreciate the ease of creating, editing, and sorting categories, noting that automatic syncing and drag-and-drop tools save time and keep things organized.

Manage various distribution channels, build relations with channel partners, and track their performance

Integration with content management software

Accept and process credit card transactions

Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system

Record customer information, purchase history, and other notes

A collection of customer information such as contact details, demographics, previous interactions, etc.

Access previous interactions or concerns to maintain customer relationships

Add customized logos and colors to align with company branding

Alter the layout and content of reports

Pre-designed layouts that can be customized to match preferences and requirements

Import and export data to and from software applications

Track item deliveries through dispatch notifications, status and location tracking, and ETA updates

Collaborate on creating a product by sharing and adjusting designs through a shared portal

Track products that are for sale at a reduced price or part of coupon promotions

Manage sending personnel and resources to a site as needed

Has a built-in eCommerce system or integrates with third-party systems to manage online sale of products

Transfer of data from one computer system to another

Electronically collect payments for goods or services

Create and send email blasts/campaigns

Dispatch food deliveries

Serves restaurants

Designed for small businesses

Reward loyal customers with gift cards which they can redeem for special offers and loyalty bonus

Track and manage inventory levels to maintain proper supply

Track and monitor inventory items, such as raw materials, unfinished goods, and ready-to-sell items

Allows users to view inventory and build a menu that's appropriate

Allow customers to track their order and keep them updated when the status changes.

Identify the physical location of an individual, asset, device, etc.

Offer prizes, discounts, and other incentives for customers to earn reward points on purchases and redeem them for future purchases

Collection of images, videos and other digital content that can be used

Access software remotely via mobile devices

Notifications via mobile devices

Coordinate marketing efforts across channels (email, landing pages, social media, etc.)

Manage and handle various international currencies

Manage and support multiple locations

Manage multiple teams and operations from a central location

Add tools to web pages to handle online bookings

Tracks and processes online orders

Accept and process online payment transactions

Includes functionalities for creating custom eCommerce websites

Entering, storing, and transmitting electronic and/or online orders, tests and other services for all types of industries

With this capability, you can efficiently track, update, and fulfill orders in one place. Users think order management is simple, with clear notifications, easy sorting, and the ability to update order status, making it valuable for both sellers and buyers.

Send / receive, process, and execute orders

Track orders throughout the fulfillment process

Accept, record, and reconcile financial transactions

A set of indicators that tracks the performance of networks, applications, systems, teams, etc.

Accept and process customer payments for products or services using hardware and software

Square Online provides pre-built templates that simplify website creation, saving you time and effort. Reviewers appreciate how templates make sites look professional and are easy to use, though some wish for more customization and template variety.

Preview materials before finalizing projects

Customize the specifications of a finished product to meet the particular needs of a customer

Design, communicate, and distribute incentives to perform a specific action

Matrix barcode that stores information

Preview and make real-time changes in the web content

Receive data and information in real time

Algorithmically generated suggestions based on user behaviors, preferences, or data patterns to enhance UX, productivity, or engagement

Accept and track repeat orders

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

View and track pertinent metrics to find patterns and gain insights from data

Manage the entire lifecycle of a reservation, from the initial booking to the actual service or event

Track and facilitate returns of products sold

Track and monitor reviews of products or services

Analyze the current state of sales data to accurately understand trends and forecast future sales numbers.

Optimize and manage the search engine optimization efforts for a website or digital content

Calculation of shipment price based on size, weight, route, timeframe, and carrier.

The software will assign a tracking number associated to the order number to track the physical progress of the package in delivery.

Manage and track orders being shipped to customers

Square Online offers a straightforward, user-friendly shopping cart that lets you easily add, review, and manage multiple items before checkout. Reviewers appreciate its intuitive layout, seamless upsell options, and how it helps customers shop at their own pace.

Send messages via SMS

Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.

Market event via social media tools

Security protocol that ensures secure, encrypted communication over the internet, safeguarding sensitive data from unauthorized access

Assign waitstaff and coordinate the table services

Sample files or documents that could be customized as needed or used as is

Set up connections to third-party platforms to improve business processes

Track and analyze information regarding website visitors

Seamlessly integrates with 3rd party websites

You get an easy way to update and manage your website, including inventory and product changes. Some reviewers find the drag-and-drop editor intuitive and like the integration with inventory, though a few mention limited customization and occasional confusion with editing tools.

Options for publishing a website/landing page online, whether through a publishing site plugin, the user's site, or a subdomain

Get Advice

We can help you find the software with the features you need.

Features

4.5 (330)

4.5

Based on 330 reviews

## Pricing

Value for money

4.5 (289)

Free Trial

Free Version

[View pricing plan details](https://www.capterra.com/p/275800/Square-Online/pricing/)

Square Plus

$49.00

Flat Rate,Per Month

It includes:

-   Online processing fee: 2.9% + 30¢
-   Expanded site customization
-   Advanced item settings
-   QR code ordering and subscriptions

Square Premium

$149.00

Flat Rate,Per Month

It includes:

-   Online processing fee: 2.9% + 30¢
-   Real-time shipping rates
-   Advanced reporting
-   24/7 support

Value for money

4.5 (289)

4.5

Based on 289 reviews

Connect with a Capterra advisor for a free 15-minute consultation

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## Support, customer service and training options

Customer Service

4.3 (267)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.3 (267)

4.3

Based on 267 reviews

## User reviews

Overall rating

4.6

Based on 330 reviews

Filter by rating

5(248)

4(62)

3(9)

2(3)

1(8)

Mentioned topic

Sorted by most recent

AP

Angela P.

Director

Non-Profit Organization Management

### "Great for running a storefront"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

0.0

0.0

Likelihood to Recommend

10/10

June 1, 2026

Square Online is a great, cost-effective platform for managing a storefront. It works really well with other platforms. There is a bit of a learning curve but once you figure it out, it is very easy to customize the process and automate sales.

Pros

Square Online is a great, cost-effective platform for managing a storefront. It works really well with other platforms as far as integration goes including our website and with platforms like Jotform. There is a bit of a learning curve but once you figure it out, it is very easy to customize the process and automate sales. The security features are very helpful.

Cons

There is a bit of a learning curve that can make it challenging to pass along to others even within the same organization.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Jessica L.

CEO

Arts and Crafts

### "Time consuming setup"

3.0

Overall Rating

3.0

3.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

2/10

May 16, 2026

Pros

What I liked most was the ease of use and the ability to charge my customers properly. This is a great product.

Cons

What I liked least was the time it took to verify my business. I submitted all the paper work and I had to resubmit multiple times.

Alternatives considered

[Stripe](https://www.capterra.com/p/123889/Stripe/)

Reasons for choosing Square Online

I choose square cause it was something my other friends have used. Word of mouth

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

BK

Blerta K.

Language Instructor

Education Management

### "Writings to our small Nordic school."

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

0.0

0.0

Likelihood to Recommend

9/10

May 1, 2026

In the case of a small language center like ours, we can get by with Square online. It does not fit well with learning requirements - we operate around its retail orientation. It only required one weekend to create our site, and parents are confident in the payment system. Valuable when you require something basic that does not exceed your nonprofit budget.

Pros

Installing our course catalog was easy, I did it by myself without disturbing our IT person. The payment system is compatible with the card of our Swedish and Norwegian students. I like the fact that there is a sense of security regarding student information especially when dealing with the information of minors. The monthly fee is more affordable than other websites we have used in terms of our limited educational budget.

Cons

The check out system is confusing to some of the older students enrolling in conversation classes. Unable to automate the sending of reminder emails on homework submissions and schedule changes in classes, it remains a manual task. Only a few choices on how to tailor the course registration forms to the required language proficiency levels.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Christine B.

Pilates transformation expert

Health, Wellness and Fitness

### "Easy for non-programmers to integrate into websites"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

3.0

3.0

Likelihood to Recommend

5/10

March 27, 2026

Easy for a non-programmer to integrate into a simple website. I didn’t run into any problems and neither did my customers.

Pros

Very easy to integrate with my Wordpress website. Surprisingly, The links all worked on my very first attempt.

Cons

Square charges merchant processing fees, so they take a cut of every transaction which is never fun. Shop around - fee vary widely.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Lake M.

Director of Education

Non-Profit Organization Management

### "Easy To Use - Flexible Payment"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

0.0

0.0

Likelihood to Recommend

10/10

March 25, 2026

Square has been very positive for us. We appreciate the safety/security of a large name, trusted brand, without the high cost that can often come along with that name. The cost for their equipment is reasonable. They are so frequently used that finding support is very easy as everyone I know uses them.

Pros

Square has been a powerful platform for our nonprofit. We are able to process payments with a premium feel product, without the ongoing costs that many other POS systems have. The pay-as-we go type structure is flexible for our nonprofit. We do not bill frequently enough to justify a monthly fee, and so this option has been incredible. It was super easy to make our own, customizing the products, prices, receipts, and options at the click of a button. It integrates powerfully with other tools that use. This makes sales online, over the phone, through invoice, or on-site at events a breeze, and the platform is easy enough that anyone on my team can use it with their user/team options.

Cons

We have faced some challenges when out on the site with connectivity of card readers, particularly those that connect via Bluetooth to an iPad. Once connected they are quick and easy to use, however the initial connection during a period can be tough. We are an infrequent use organization, since we accept payments with this platform during events, it could be months without using and I think this contributes to the difficulty versus it connecting to the device every day. I do find the iPad layout to be a bit more clunky, feeling like an enlarged iPhone layout versus its own dedicated design.

Switched from

[PayPal Point of Sale](https://www.capterra.com/p/171165/PayPal-Here-app/)

Square had more readily available support as well as easier to use hardware

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Carlie R.

Owner

Arts and Crafts

### "Wonderful Platform For All Things Financial"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

February 24, 2026

Overall ive had a good experience. No real complaints. I would 100% recommend using it for your business transactions

Pros

Easy use, customer first model, well made interface that allows for money management to be stress free

Cons

The only complaint i have with square online is the speed in which customer service requests are handled.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AU

Anonymous User

Trustee and secretary

Non-Profit Organization Management

### "Great value, good service"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

3.0

3.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

January 26, 2026

Easy to set up the payment system with card readers and then link it to the free website. Good support. Great payment facility - our members far prefer to pay online in advance or by card on the spot

Pros

I like the joined-up card reader and online payment facilities, especially with free website. By paying a bit more our members can login and check their past and coming orders.

Cons

Inability to accept bookings for later payment (online or via card reader) for things like club events

Alternatives considered

[WooCommerce](https://www.capterra.com/p/225601/WooCommerce/)

[SumUp](https://www.capterra.com/p/170673/SumUp-Air/)

[Squarespace](https://www.capterra.com/p/143461/Squarespace/)

Reasons for choosing Square Online

Free website with ecommerce facilities and linked payment system

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Ryan P.

Graphic Designer

Design

### "A must for small business owners."

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

January 22, 2026

Overall, I find it easy to use, consumer friendly, great customer support and a total game changer for small businesses.

Pros

A great way to pay and get paid for services when you need to accept multiple credit cards and don't want to rely only on cash payments or bank transfers.

Cons

The fees are similar to what you pay for PayPal or other competitors. It would be nice if they were a bit lower.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

TV

Thomas V.

Market research interviewer

Market Research

### "Couldn’t ask for more!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

9/10

January 15, 2026

Being able to manage a website and a storefront all in one with great functions and options is a dream come true!

Pros

This product has a great security and wonderful website customization. Payments and invoicing couldn’t be simpler. Great value for the money.

Cons

There was a little bit of a learning curve, which I always find difficult when trying to set up a new site or storefront.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

MA

Mike A.

Owner

Food & Beverages

### "Square online best results "

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

September 7, 2025

Great I love it and I do recommend it to everyone i encounter looking for pos system website or anything business related

Pros

Easy to use set up and navigate great platform use it daily for both my businesses excellent experience

Cons

I got confused at first but the customer service was phenomenal and helpful and got me back on track

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/275800/Square-Online/reviews/)

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