---
title: "Parade Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Parade Software - reviews, pricing plans, popular comparisons to other Freight products and more."
source_url: "https://www.capterra.com/p/276617/Parade/"
page_type: "product"
language: "en"
---

# 

 Parade Software Review 2026: Features, Reviews, Integrations, Pros & Cons

Last updated on September 17, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Parade

## What is Parade?

Freight capacity management tool that helps freight brokers save time and money matching and retaining carriers, handle load bookings & integrate with carrier networks. Increase gross margins with automatic price comparisons that give you the bidding advantage.

## What is Parade used for?

[Transportation Management](https://www.capterra.com/transportation-management-software/)[Freight](https://www.capterra.com/freight-software/)

Top alternative

Featured

Overall rating

Based on 3 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

### Starting price

Free trial not available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

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Do you work for Parade?[Manage this product listing](https://www.g2.com/products/parade/claim_requests/new?auto=true)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Parade

5.0 (3)

VS.

[4.5 (1,688)](https://www.capterra.com/p/138669/Motive/reviews/)

Starting Price

Contact vendor

Starting Price

Contact vendor

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.7 (3)

Ease Of Use

4.4 (1,688)

Value For Money

4.3 (3)

Value For Money

4.2 (1,554)

Customer Service

4.7 (3)

Customer Service

4.4 (1,625)

## Parade alternatives

[PCS TMS](https://www.capterra.com/p/29249/Express/)

[4.2 (248)](https://www.capterra.com/p/29249/Express/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

83%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/29249/Express/)

Highest Rated

[Freightview](https://www.capterra.com/p/136895/Freightview/)

[4.7 (743)](https://www.capterra.com/p/136895/Freightview/reviews/)

Starting price

$149.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/136895/Freightview/)

[Alvys TMS](https://www.capterra.com/p/249961/Alvys-TMS/)

[4.4 (51)](https://www.capterra.com/p/249961/Alvys-TMS/reviews/)

Starting price

$500.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

82%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/249961/Alvys-TMS/)

[Tai TMS](https://www.capterra.com/p/146697/Teknowlogi-TAI-TMS/)

[4.4 (77)](https://www.capterra.com/p/146697/Teknowlogi-TAI-TMS/reviews/)

Starting price

$995.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

90%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/146697/Teknowlogi-TAI-TMS/)

## FAQs about Parade

Overview

### What company size and specific industries is Parade built for?

Parade is designed for freight brokerages of any size that manage freight loads and booking workflows. It is built for companies in the logistics and transportation sector, especially brokerages that use machine learning to send targeted load opportunities and handle freight booking more efficiently.

Features and Usability

### What are the key features of Parade?

Parade offers transportation management, 3PL management, carrier management, and fleet management for freight operations. It also includes shipment tracking, delivery tracking, order management, route optimization, dispatch management, booking management, and automated scheduling. Reporting and operations tools include activity dashboards, real-time updates, customizable reports, accounting integration, and third-party integrations.

Integrations

### Which third-party tools and platforms does Parade integrate with?

Parade integrates with 9 transportation platforms, including Turvo, 3G Transportation Management, BeyondTrucks, Descartes Aljex, EZloader, Hedyla TMS, Infios Transportation Management System, TMW.Suite, and project44 Movement. These integrations cover transportation management, load execution, and visibility workflows across common freight operations systems.

Answer based on 2 reviews

Getting Started and Support

### What training and onboarding options does Parade offer?

Parade provides in person training, live online sessions, webinars, documentation, and videos. In person and live online formats support guided instruction, webinars share product information with groups, documentation offers written reference material, and videos provide self-paced learning resources.

Getting Started and Support

### What customer support options does Parade offer?

Parade provides Email/Help Desk, FAQ/Forum, Knowledge Base, Phone Support, and Chat. These support channels give users multiple ways to find answers or contact the team, but no reviewer feedback is available here to describe response times, helpfulness, or common support frustrations.

## Features

AI summary

Based on 1,030 Freight reviews

Capterra data shows that buyers of freight software rank the following features as their top priorities:

-   **Shipping Management** (**44%** of reviewers rated this feature as critical)
-   **Transportation Management** (**50%**)
-   **Quotes/Estimates** (**48%**)

Parade supports all three features that reviewers identify as most important: **Shipping Management**, **Transportation Management**, and **Quotes/Estimates**. Together, these capabilities help businesses coordinate freight movement, manage transportation operations more efficiently, and create accurate pricing for customers, allowing teams to improve shipment visibility, respond faster to demand, and keep logistics work moving smoothly.

Quotes/Estimates

4.5 (2)

100.00% of 2 reviewers that rated this feature as important or highly important

Generate quotes or estimates for customers

Order Management

4.7 (3)

33.33% of 3 reviewers that rated this feature as important or highly important

Manage and track customer orders for goods, investments, or any other purchases

Dispatch Management

4.7 (3)

33.33% of 3 reviewers that rated this feature as important or highly important

Manage sending personnel and resources to a site as needed

Carrier Management

5.0 (2)

100.00% of 2 reviewers that rated this feature as important or highly important

Find, compare, and select the most time/cost-effective freight carrier

For Freight Operations

4.5 (2)

50.00% of 2 reviewers that rated this feature as important or highly important

Intended to be used by freight brokers and logistics companies

Rate Management

4.5 (2)

100.00% of 2 reviewers that rated this feature as important or highly important

Track/optimize rates in relation to usage

Parade 31 features

### All Features
- 3PL Management: Outsource and manage third party logistics
- Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities
- Activity Tracking: Track and document all activities across devices, networks, and other systems
- API: Application programming interface that allows for integration with other systems/databases
- Automated Scheduling: Automatically create schedules based on business needs or employee availability and qualifications
- Carrier Management: Find, compare, and select the most time/cost-effective freight carrier
- Communication Management: Manage and track all internal and external communication conducted via calls, email, text, or chat
- Customizable Reports: Alter the layout and content of reports
- Delivery Tracking: Track item deliveries through dispatch notifications, status and location tracking, and ETA updates
- Dispatch Management: Manage sending personnel and resources to a site as needed
- Fleet Management: Management of commercial motor vehicles for work-related purposes
- For Freight Operations: Intended to be used by freight brokers and logistics companies
- Location Tracking: Identify the physical location of an individual, asset, device, etc.
- Order Management: Manage and track customer orders for goods, investments, or any other purchases
- Order Tracking: Track orders throughout the fulfillment process
- Pricing: Provide standard pricing options that can be customized by customer.
- Quotes/Estimates: Generate quotes or estimates for customers
- Rate Management: Track/optimize rates in relation to usage
- Real-Time Monitoring: Active monitoring of systems, applications, or networks
- Real-Time Notifications: Notifications that are delivered to users as soon as an event occurs
- Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns
- Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data
- Route Optimization: Finding the most optimal routes for drivers based on various factors and constraints
- Scheduling: Plan availability and assign specific time slots for tasks and resources
- Shipment Tracking: The software will assign a tracking number associated to the order number to track the physical progress of the package in delivery.
- Shipping Management: Manage and track orders being shipped to customers
- Status Tracking: Track the status over time for a request, process, asset, or transaction
- Supplier Management: Manage all supplier data and operations
- Third-Party Integrations: Set up connections to third-party platforms to improve business processes
- Transportation Management: Organize and track the physical movement of goods from one location to another
- Truckload Management: Track and manage transportation of large cargo that fills an entire trailer/truck

---

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Features

5.0 (3)

5.0

Based on 3 reviews

## Pricing

Value for money

4.3 (3)

### Starting price

Free trial not available

Value for money

4.3 (3)

4.3

Based on 3 reviews

## Integrations

[

Descartes Aljex](https://www.capterra.com/p/215165/Descartes-Aljex/)[

Infios Transportation Management System](https://www.capterra.com/p/127795/MercuryGate-TMS/)[

BeyondTrucks](https://www.capterra.com/p/267929/BeyondTrucks/)[

3G Transportation Management](https://www.capterra.com/p/251331/3GTMS/)[

TMW.Suite](https://www.capterra.com/p/266770/TMWSuite/)[

project44 Movement](https://www.capterra.com/p/146793/project44-Freight-APIs/)[

Turvo](https://www.capterra.com/p/180847/Turvo/)[

Hedyla TMS](https://www.capterra.com/p/242262/TMS/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.7 (3)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.7 (3)

4.7

Based on 3 reviews

## User reviews

Overall rating

5.0

Based on 3 reviews

Filter by rating

5(3)

4(0)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

NH

Nikki H.

CSC

Transportation/Trucking/Railroad

### "Dat review"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

September 21, 2023

Its been a nice addition to our load baord options and helps in knowing what going on in the market

Pros

I like it gives options of carriers who have done the load in the past.

Cons

I have enjoyed using Parade not sure what I like least

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

BH

Brianna H.

Sales Representative

Logistics and Supply Chain

### "Parade Review "

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

May 31, 2023

Pros

The ability to organize our carrier capacity by lane preference.

Cons

It can be timely to build up profiles for each carrier.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

TH

Trevor H.

Logistics Sales Representative

Logistics and Supply Chain

### "Automation with Parade is awesome!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

7/10

May 31, 2023

Very good, it does everything we need it to.

Pros

We have it set up with several of our load boards where carriers can "Book it now" or throw in a rate they would run the lane for. Automation like this is cool and takes a lot off the plates of the reps that work tirelessly to cover our freight.

Cons

I personally haven't seen any issues in our application of this software. There may have been a couple of bugs in the beginning, but now that we are up and running, couldn't imagine not having it. When using a routing guide within our TMS, it does allow carriers to manipulate rate (so long as the carrier submits within our min/max range.)

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

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