---
title: "Parade Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Parade Software - reviews, pricing plans, popular comparisons to other Freight products and more."
source_url: "https://www.capterra.com/p/276617/Parade/"
page_type: "product"
language: "en"
publication_date: "2026-09-29"
---

# 

 Parade Software Review 2026: Features, Reviews, Integrations, Pros & Cons

Last updated on September 29, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Parade

## What is Parade?

Freight capacity management tool that helps freight brokers save time and money matching and retaining carriers, handle load bookings & integrate with carrier networks. Increase gross margins with automatic price comparisons that give you the bidding advantage.

## What is Parade used for?

[Transportation Management](https://www.capterra.com/transportation-management-software/)[Freight](https://www.capterra.com/freight-software/)

Overall rating

Based on 3 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

### Starting price

Free trial not available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Parade?[Manage this product listing](https://www.g2.com/products/parade/claim_requests/new?auto=true)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Parade

5.0 (3)

VS.

[### Motive](https://www.capterra.com/p/138669/Motive/)

[4.5 (1,689)](https://www.capterra.com/p/138669/Motive/reviews/)

Starting Price

Contact vendor

Starting Price

Contact vendor

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.7 (3)

Ease Of Use

4.4 (1,689)

Value For Money

4.3 (3)

Value For Money

4.2 (1,555)

Customer Service

4.7 (3)

Customer Service

4.4 (1,626)

## Parade alternatives

[PCS TMS](https://www.capterra.com/p/29249/Express/)

[4.2 (248)](https://www.capterra.com/p/29249/Express/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

83%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/29249/Express/)

Highest Rated

[Freightview](https://www.capterra.com/p/136895/Freightview/)

[4.7 (743)](https://www.capterra.com/p/136895/Freightview/reviews/)

Starting price

$149.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/136895/Freightview/)

[Alvys TMS](https://www.capterra.com/p/249961/Alvys-TMS/)

[4.4 (51)](https://www.capterra.com/p/249961/Alvys-TMS/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

82%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/249961/Alvys-TMS/)

[Tai TMS](https://www.capterra.com/p/146697/Teknowlogi-TAI-TMS/)

[4.4 (77)](https://www.capterra.com/p/146697/Teknowlogi-TAI-TMS/reviews/)

Starting price

$995.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

90%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/146697/Teknowlogi-TAI-TMS/)

## FAQs about Parade

Overview

### What company size and specific industries is Parade built for?

Parade is designed for freight brokerages of varying sizes, including small, mid-sized, and larger operations that need to manage loads, send targeted opportunities, and handle freight booking. It is built for the freight brokerage sector rather than general-purpose business use.

Features and Usability

### What are the key features of Parade?

Parade offers transportation management features such as dispatch management, fleet management, route management, route optimization, and scheduling. It also includes shipment tracking, order tracking, delivery tracking, carrier management, and client portal access, plus real-time notifications, reporting and analytics, accounting integration, and third-party integrations.

Integrations

### Which third-party tools and platforms does Parade integrate with?

Parade integrates with transportation management and logistics platforms including 3G Transportation Management, BeyondTrucks, Descartes Aljex, EZloader, Hedyla TMS, Infios Transportation Management System, TMW.Suite, Turvo, and project44 Movement. These catalog integrations connect Parade to core TMS and shipment visibility systems used across freight operations.

Getting Started and Support

### What training and onboarding options does Parade offer?

Parade provides in person training, live online sessions, webinars, documentation, and videos to help teams get started. In person and live online options support guided setup, webinars cover group learning sessions, documentation offers written reference, and videos support self-paced review of product steps and features.

Getting Started and Support

### What customer support options does Parade offer?

Parade provides email/help desk, FAQ/forum, knowledge base, phone support, and chat. Support coverage is listed across multiple channels, but no reviewer feedback is available to describe response times, helpfulness, or common support frustrations.

## Features

AI summary

Based on 1,030 Freight reviews

Capterra data shows that buyers of freight software rank the following features as their top priorities:

-   **Shipping Management** (**44%** of reviewers rated this feature as critical)
-   **Transportation Management** (**50%**)
-   **Quotes/Estimates** (**48%**)

Parade supports all three features that reviewers identify as most important: **Shipping Management**, **Transportation Management**, and **Quotes/Estimates**. Together, these capabilities help businesses coordinate freight movement, manage transportation operations more efficiently, and create accurate pricing for customers, allowing teams to improve shipment visibility, respond faster to demand, and keep logistics work moving smoothly.

Quotes/Estimates

4.5 (2)

100.00% of 2 reviewers that rated this feature as important or highly important

Generate quotes or estimates for customers

Order Management

4.7 (3)

33.33% of 3 reviewers that rated this feature as important or highly important

Manage and track customer orders for goods, investments, or any other purchases

Dispatch Management

4.7 (3)

33.33% of 3 reviewers that rated this feature as important or highly important

Manage sending personnel and resources to a site as needed

Carrier Management

5.0 (2)

100.00% of 2 reviewers that rated this feature as important or highly important

Find, compare, and select the most time/cost-effective freight carrier

For Freight Operations

4.5 (2)

50.00% of 2 reviewers that rated this feature as important or highly important

Intended to be used by freight brokers and logistics companies

Rate Management

4.5 (2)

100.00% of 2 reviewers that rated this feature as important or highly important

Track/optimize rates in relation to usage

Parade 31 features

Outsource and manage third party logistics

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Track and document all activities across devices, networks, and other systems

Application programming interface that allows for integration with other systems/databases

Automatically create schedules based on business needs or employee availability and qualifications

Find, compare, and select the most time/cost-effective freight carrier

Manage and track all internal and external communication conducted via calls, email, text, or chat

Alter the layout and content of reports

Track item deliveries through dispatch notifications, status and location tracking, and ETA updates

Manage sending personnel and resources to a site as needed

Management of commercial motor vehicles for work-related purposes

Intended to be used by freight brokers and logistics companies

Identify the physical location of an individual, asset, device, etc.

Manage and track customer orders for goods, investments, or any other purchases

Track orders throughout the fulfillment process

Provide standard pricing options that can be customized by customer.

Generate quotes or estimates for customers

Track/optimize rates in relation to usage

Active monitoring of systems, applications, or networks

Notifications that are delivered to users as soon as an event occurs

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

View and track pertinent metrics to find patterns and gain insights from data

Finding the most optimal routes for drivers based on various factors and constraints

Plan availability and assign specific time slots for tasks and resources

The software will assign a tracking number associated to the order number to track the physical progress of the package in delivery.

Manage and track orders being shipped to customers

Track the status over time for a request, process, asset, or transaction

Manage all supplier data and operations

Set up connections to third-party platforms to improve business processes

Organize and track the physical movement of goods from one location to another

Track and manage transportation of large cargo that fills an entire trailer/truck

Get Advice

We can help you find the software with the features you need.

Features

5.0 (3)

5.0

Based on 3 reviews

## Pricing

Value for money

4.3 (3)

### Starting price

Free trial not available

Value for money

4.3 (3)

4.3

Based on 3 reviews

## Integrations

[

Descartes Aljex](https://www.capterra.com/p/215165/Descartes-Aljex/)[

Infios Transportation Management System](https://www.capterra.com/p/127795/MercuryGate-TMS/)[

BeyondTrucks](https://www.capterra.com/p/267929/BeyondTrucks/)[

3G Transportation Management](https://www.capterra.com/p/251331/3GTMS/)[

TMW.Suite](https://www.capterra.com/p/266770/TMWSuite/)[

project44 Movement](https://www.capterra.com/p/146793/project44-Freight-APIs/)[

Turvo](https://www.capterra.com/p/180847/Turvo/)[

Hedyla TMS](https://www.capterra.com/p/242262/TMS/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.7 (3)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.7 (3)

4.7

Based on 3 reviews

## User reviews

Overall rating

5.0

Based on 3 reviews

Filter by rating

5(3)

4(0)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

NH

Nikki H.

CSC

Transportation/Trucking/Railroad

### "Dat review"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

September 21, 2023

Its been a nice addition to our load baord options and helps in knowing what going on in the market

Pros

I like it gives options of carriers who have done the load in the past.

Cons

I have enjoyed using Parade not sure what I like least

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

BH

Brianna H.

Sales Representative

Logistics and Supply Chain

### "Parade Review "

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

May 31, 2023

Pros

The ability to organize our carrier capacity by lane preference.

Cons

It can be timely to build up profiles for each carrier.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

TH

Trevor H.

Logistics Sales Representative

Logistics and Supply Chain

### "Automation with Parade is awesome!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

7/10

May 31, 2023

Very good, it does everything we need it to.

Pros

We have it set up with several of our load boards where carriers can "Book it now" or throw in a rate they would run the lane for. Automation like this is cool and takes a lot off the plates of the reps that work tirelessly to cover our freight.

Cons

I personally haven't seen any issues in our application of this software. There may have been a couple of bugs in the beginning, but now that we are up and running, couldn't imagine not having it. When using a routing guide within our TMS, it does allow carriers to manipulate rate (so long as the carrier submits within our min/max range.)

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

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