# Square Marketing Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Square Marketing Software - reviews, pricing plans, popular comparisons to other Marketing Automation products and more.

Source: https://www.capterra.com/p/276660/Square-Marketing

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# 

 Square Marketing Software Review 2026: Features, Reviews, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

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[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

Square Marketing

## What is Square Marketing?

Square Marketing is a tool that allows businesses to customize and automate email and text campaigns to boost customer engagement. Set up a one-time or automated campaign in minutes, track responses and schedule follow-up messages for a continuous stream of buyer engagement.

## What is Square Marketing used for?

[Marketing Automation](https://www.capterra.com/marketing-automation-software/)[Customer Engagement](https://www.capterra.com/customer-engagement-software/)[Customer Communications Management](https://www.capterra.com/customer-communications-management-software/)

Top alternative

Featured

Overall rating

Based on 4 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

$15

Usage Based, Per Month

Free trial  
available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Square Marketing?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://squareup.com/&name=Square Marketing)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Square Marketing

4.5 (4)

VS.

[4.6 (3,439)](https://www.capterra.com/p/132996/brevo/reviews/)

Starting Price

$15

Usage Based, Per Month

Starting Price

$9

Usage Based, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.8 (4)

Ease Of Use

4.6 (2,127)

Value For Money

4.0 (3)

Value For Money

4.5 (2,023)

Customer Service

4.3 (3)

Customer Service

4.5 (2,071)

## Square Marketing alternatives

[4.5 (6,228)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

Starting price

$15.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

[4.7 (836)](https://www.capterra.com/p/153508/Omnisend/reviews/)

Starting price

$16.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[4.3 (710)](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

87%

of reviewers

rated it above 4 stars

Highest Rated

[Systeme.io](https://www.capterra.com/p/198994/Systeme/)

[4.8 (2,127)](https://www.capterra.com/p/198994/Systeme/reviews/)

Starting price

$17.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/198994/Systeme/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

CRM

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system

Customizable Forms

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Customize contracts and forms to collect specific information

Lead Capture

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Automatically identify and save contact information of potential customers

Lead Generation

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Manage the process of attracting and converting business prospects into leads

Lead Management

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Store information about leads or contacts and track, manage and nurture them throughout the sales process

Marketing Automation

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Automate workflows and trigger campaigns based on customer actions

Square Marketing 19 features

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Manage and track all internal and external communication conducted via calls, email, text, or chat

Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system

Access previous interactions or concerns to maintain customer relationships

Add customized logos and colors to align with company branding

Customize data fields to support various needs and use cases

Customize contracts and forms to collect specific information

Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience

Create and send email blasts/campaigns

Track interaction history by documenting conversations for contacts

Automatically identify and save contact information of potential customers

Manage the process of attracting and converting business prospects into leads

Store information about leads or contacts and track, manage and nurture them throughout the sales process

Automate workflows and trigger campaigns based on customer actions

Allows communication with customers or users via multiple channels such as phone, email, live chat, etc.

Coordinate marketing efforts across channels (email, landing pages, social media, etc.)

Receive data and information in real time

View and track pertinent metrics to find patterns and gain insights from data

Create, save, and re-purpose templates for emails, forms, etc.

Get Advice

We can help you find the software with the features you need.

Features

4.3 (4)

4.3

Based on 4 reviews

## Pricing

Value for money

4.0 (3)

Free Trial

Square Email Marketing

$15.00

Usage Based,Per Month

It includes:

-   Unlimited Email Sends
-   Automated Email Collection
-   Coupon Redemption
-   Sales and Campaign Data
-   Templates

Value for money

4.0 (3)

4.0

Based on 3 reviews

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.3 (3)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.3 (3)

4.3

Based on 3 reviews

## User reviews

Overall rating

4.5

Based on 4 reviews

Filter by rating

5(2)

4(2)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

Maragaret L.

Owner

Accounting

### "Target Your Business Audience With Square Marketing"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

February 22, 2026

All businesses need email marketing. Square Marketing allows email and text marketing campaigns that enables targeted, automated promotions designed to get traffic. It offers customer engagement tools and performance analytics that are synchronized with seller sales data.

Pros

Email marketing campaigns to target and reach the most relevant audience for my art and service of custom painting. It's easy to use and makes messaging customers easy.

Cons

It's a subscription tool that doesn't offer a free plan for business owners on a budget. However it does offer a free 30-day trial.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AU

Anonymous User

Director of Marketing & Events

Retail

### "Simple Marketing Solution"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

0.0

0.0

Likelihood to Recommend

8/10

March 14, 2019

Pros

If you're just looking to send simple emails and offers to your customers, this is the easiest way to utilize your sales data to create campaigns!

Cons

Not as customizable as MailChimp or similar, but does allow integration with MailChimp if you want to create a branded look.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

SJ

SHAHZAIB J.

affliate marketing

Writing and Editing

### "easy to use and value of money is good"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

7/10

March 12, 2019

I appreciate SQUARE MARKETING overall thanks for asking

Pros

this software is easy to use it has awesome features for its viewers

Cons

It has all types of softwares top rated or lowest rated for its viewers so its a bad thing in it

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AU

Anonymous User

Writer

Writing and Editing

### "Ties in with Square POS, but no mass texts"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

7/10

February 19, 2019

Pros

Works seamlessly with Square's other solutions, especially Square Point of Sale

Cons

What I do not like about the software is that I cannot send mass text messages.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

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Independent research methodology

Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.

[Learn more](https://www.capterra.com/resources/proprietary-data-research/)

How Capterra verifies reviews

Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

[Learn more](https://www.capterra.com/resources/how-we-verify-reviews/)

How Capterra ensures transparency

Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website.

[Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)