---
title: "Best Square Loyalty Alternatives 2026 | Capterra"
description: "Looking for alternatives to Square Loyalty? Find out how Square Loyalty stacks up against its competitors with real user reviews, pricing information, and what features they offer."
source_url: "https://www.capterra.com/p/276727/Square-Loyalty/alternatives/"
page_type: "alternatives"
language: "en"
publication_date: "2026-09-30"
---

# Square Loyalty alternatives

Last updated on September 30th, 2026

The best Square Loyalty alternatives are Guusto (best overall), Preferred Patron Loyalty (best free plan), Smile.io (best budget option), and Tremendous (most reviewed). Together they hold 4,581 verified Capterra reviews, with overall ratings from 4.8 to 4.9 out of 5. Square Loyalty itself holds 4.7 out of 5 across 20 reviews.

### Square Loyalty
- Rating: 4.7 out of 5 (20 reviews)
- Ease of use: 4.8 out of 5
- Starting price: $45.00 /mo
- Key features: 0 of 12 top category features

---

## Top alternatives

Square Loyalty alternatives compared

| Product | Rating difference | Ease of use | Starting price | Key features |
| --- | --- | --- | --- | --- |
| [Giftbit](https://www.capterra.com/p/173343/Giftbit/) — 4.6 out of 5 (82 reviews) | Rated 0.1 lower than this product | 4.6 out of 5 | Not available | 10 of 12 top category features |
| [Tremendous](https://www.capterra.com/p/197141/Tremendous-Rewards/) — 4.8 out of 5 (557 reviews) | Rated 0.1 higher than this product | 4.9 out of 5 | Not available | 9 of 12 top category features |
| [Guusto](https://www.capterra.com/p/186209/Guusto/) — 4.9 out of 5 (3,848 reviews) | Rated 0.2 higher than this product | 4.9 out of 5 | $4.80 /user/mo | 6 of 12 top category features |
| [Preferred Patron Loyalty](https://www.capterra.com/p/78966/Preferred-Patron-Loyalty/) — 4.9 out of 5 (109 reviews) | Rated 0.2 higher than this product | 4.8 out of 5 | $29.00 /mo | 12 of 12 top category features |
| [Kangaroo](https://www.capterra.com/p/149363/Kangaroo-Rewards/) — 4.9 out of 5 (261 reviews) | Rated 0.2 higher than this product | 4.7 out of 5 | $79.00 /mo | 12 of 12 top category features |
| [RepeatMD](https://www.capterra.com/p/10009042/RepeatMD/) — 4.4 out of 5 (192 reviews) | Rated 0.3 lower than this product | 4.4 out of 5 | Not available | 6 of 12 top category features |
| [Tango](https://www.capterra.com/p/146809/E-Gift-Card-Rewards-and-Incentives/) — 4.8 out of 5 (536 reviews) | Rated 0.1 higher than this product | 4.7 out of 5 | Not available | 5 of 12 top category features |
| [Smile.io](https://www.capterra.com/p/169446/Smile-io/) — 4.9 out of 5 (67 reviews) | Rated 0.2 higher than this product | 4.9 out of 5 | $15.00 /usage/mo | 6 of 12 top category features |
| [TapMango](https://www.capterra.com/p/148733/TapMango/) — 4.8 out of 5 (186 reviews) | Rated 0.1 higher than this product | 4.6 out of 5 | Not available | 12 of 12 top category features |
| [Owner.com](https://www.capterra.com/p/10002488/Owner/) — 4.6 out of 5 (113 reviews) | Rated 0.1 lower than this product | 4.6 out of 5 | $249.00 /mo | 2 of 12 top category features |

---

## Top Free alternatives to Square Loyalty

The best free alternatives to Square Loyalty are Giftbit, Tremendous, and Guusto — all three offer a free plan alongside paid tiers.

### [Giftbit](https://www.capterra.com/p/173343/Giftbit/) — 4.6 out of 5 (82 reviews)
- Free options: Free trial, Free version
- Starting price: Not available

### [Tremendous](https://www.capterra.com/p/197141/Tremendous-Rewards/) — 4.8 out of 5 (557 reviews)
- Free options: Free version
- Starting price: Not available

### [Guusto](https://www.capterra.com/p/186209/Guusto/) — 4.9 out of 5 (3,848 reviews)
- Free options: Free trial
- Starting price: $4.80 /user/mo

---

## Top alternatives for SMBs

Among reviewers from companies with 1-200 employees, the highest-rated Square Loyalty alternatives are Preferred Patron Loyalty (4.9), Smile.io (4.9), and Tango (4.8).

### [Preferred Patron Loyalty](https://www.capterra.com/p/78966/Preferred-Patron-Loyalty/)
- 53 SMB reviewers say
- Overall rating: 4.9 out of 5 across 53 SMB reviews
- Ease of use: 4.7 out of 5 across 53 SMB reviews

> "Our customers who are here year round love taking advantage of the points program and, I believe the program has had a significant positive impact on customer loyalty." — Jennie M., Owner (June 17, 2025)

### [Smile.io](https://www.capterra.com/p/169446/Smile-io/)
- 48 SMB reviewers say
- Overall rating: 4.9 out of 5 across 48 SMB reviews
- Ease of use: 4.9 out of 5 across 48 SMB reviews

> "I suppose some more in depth reporting would be helpful." — Tom L., SALES AND MARKETING (January 29, 2026)

### [Tango](https://www.capterra.com/p/146809/E-Gift-Card-Rewards-and-Incentives/)
- 256 SMB reviewers say
- Overall rating: 4.8 out of 5 across 256 SMB reviews
- Ease of use: 4.7 out of 5 across 256 SMB reviews

> "Customer support knowledge is spotty, and this is dangerous - esp. when an agent recommends a card that won't actually be redeemable by the customers in your survey." — Trisha M., VP of Rev Ops (June 12, 2024)

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## Find software for your specific use case

### Customer Loyalty
- [Navan](https://www.capterra.com/p/169591/TripActions/) — 4.6 out of 5 (214 reviews)
- [Tremendous](https://www.capterra.com/p/197141/Tremendous-Rewards/) — 4.8 out of 5 (557 reviews)
- [White Label Loyalty](https://www.capterra.com/p/212226/White-Label-Loyalty-Platform/) — 4.8 out of 5 (16 reviews)

### Customer Engagement
- [Quizell](https://www.capterra.com/p/231981/Quizell/) — 5.0 out of 5 (20 reviews)
- [Text](https://www.capterra.com/p/10031687/Text/) — 4.7 out of 5 (32 reviews)
- [Adobe Customer Journey Analytics](https://www.capterra.com/p/250207/Adobe-Customer-Journey-Analytics/) — 4.6 out of 5 (5 reviews)

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