---
title: "Hexagon Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Hexagon Software - reviews, pricing plans, popular comparisons to other Marketing Automation products and more."
source_url: "https://www.capterra.com/p/276835/Hexagon/"
page_type: "product"
language: "en"
---

# 

 Hexagon Software Review 2026: Features, Reviews, Integrations, Pros & Cons

Last updated on August 26, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

Hexagon

## What is Hexagon?

Hexagon, a tool for the creation, management and optimization of online advertising on 10 platforms. Campaign management is done from a single panel, which allows access to joint statistics in real time and optimizes campaigns to make the most of the invested budget. We currently work with Google Ads, Facebook Ads, Instagram Ads, TikTok Ads, Spotify Ads, Programmatic Advertising, Twitter Ads and Linkedin Ads. Info: semhexagon.com

## What is Hexagon used for?

[Marketing Automation](https://www.capterra.com/marketing-automation-software/)

Top alternative

Featured

Overall rating

Based on 11 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Contact vendor  
for pricing

Free trial  
available

Includes Free Version

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Hexagon?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=http://www.semhexagon.com&name=Hexagon)

## Hexagon Overview

Updated August 2026

AI summary

Hexagon is a marketing automation platform for businesses of all sizes, offering tools for campaign management, segmentation, and multi-channel marketing. It includes email marketing, engagement tracking, lead capture, analytics, and ROI tracking. With deployment across web and desktop environments, Hexagon supports teams seeking to coordinate, measure, and optimize their marketing activities.

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Hexagon

4.9 (11)

VS.

[4.5 (6,252)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

Starting Price

Contact vendor

Starting Price

$15

Per User, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.8 (11)

Ease Of Use

4.3 (2,129)

Value For Money

5.0 (10)

Value For Money

4.2 (2,025)

Customer Service

4.7 (10)

Customer Service

4.4 (2,073)

## Hexagon alternatives

[4.7 (836)](https://www.capterra.com/p/153508/Omnisend/reviews/)

Starting price

$16.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[4.6 (537)](https://www.capterra.com/p/156699/Klaviyo/reviews/)

Starting price

$20.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

95%

of reviewers

rated it above 4 stars

[4.3 (2,945)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

Starting price

$12.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

86%

of reviewers

rated it above 4 stars

Highest Rated

[Systeme.io](https://www.capterra.com/p/198994/Systeme/)

[4.8 (2,129)](https://www.capterra.com/p/198994/Systeme/reviews/)

Starting price

$17.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/198994/Systeme/)

[View all alternatives](https://www.capterra.com/p/276835/Hexagon/alternatives/)

## FAQs about Hexagon

Overview

### Which roles and teams benefit most from Hexagon?

Hexagon is most used by executives, finance leaders, communications and training teams, and technical or service staff who need structured oversight. CEOs and directors use it to monitor performance and support decisions, while specialists rely on it for operational coordination, compliance tasks, service delivery, and workforce training.

Answer based on 11 reviews

Overview

### What company size and industries is Hexagon built for?

Hexagon is for big companies, agencies, and freelancers, but 82% of reviewers come from small businesses and Marketing and Advertising leads at 18%. Banking and Computer Games each represent 9%, showing use across several sectors. The main fit is teams handling marketing automation in house.

Answer based on 11 reviews

Features and Usability

### What are the key features of Hexagon?

Hexagon offers email marketing, marketing automation, and multi-channel marketing for campaign execution, plus campaign management, campaign segmentation, and multi-campaign support for audience targeting. It also includes campaign analytics, conversion tracking, ROI tracking, and real-time data, along with lead capture, lead generation, lead qualification, and website visitor tracking.

Getting Started and Support

### What training and onboarding options does Hexagon offer?

Hexagon provides live online sessions and webinars for training. Live online sessions support guided instruction with an instructor, while webinars offer scheduled presentations that can cover product features, setup steps, and basic usage information for teams getting started.

Getting Started and Support

### What customer support options does Hexagon offer?

Hexagon provides Email/Help Desk and FAQ/Forum support. With no reviewer feedback available on support experiences, user sentiment about response speed, helpfulness, or friction points cannot be summarized here. These channels suggest written, self-serve help and direct ticket-based contact for support requests.

## Features

AI summary

Based on 6,497 Marketing Automation reviews

Capterra reviewers highlight these as the features buyers value most when choosing marketing automation software:

-   **Email Marketing** (**59%** of reviewers rated this feature as critical)
-   **Event Triggered Actions** (**48%**)
-   **Engagement Tracking** (**45%**)

Hexagon supports **Email Marketing** and **Engagement Tracking**, giving marketing teams the tools to run campaigns and monitor how contacts interact with content over time. However, it does not include **Event Triggered Actions**. Instead, it offers other important features that reviewers also rate highly, such as **Lead Capture** (**51%**), **Data Import/Export** (**48%**), and **Campaign Analytics** (**46%**), helping businesses collect prospect information, move data between systems, and measure campaign results more effectively.

Marketing Automation

4.9 (10)

10.00% of 10 reviewers that rated this feature as important or highly important

Automate workflows and trigger campaigns based on customer actions

Campaign Management

5.0 (9)

22.22% of 9 reviewers that rated this feature as important or highly important

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Activity Dashboard

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Activity Tracking

Track and document all activities across devices, networks, and other systems

API

Application programming interface that allows for integration with other systems/databases

Campaign Analytics

Track and interpret campaign performance metrics

Hexagon 29 features

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Track and document all activities across devices, networks, and other systems

Application programming interface that allows for integration with other systems/databases

Track and interpret campaign performance metrics

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Group campaigns by project, client, or campaign for better management.

Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads

Add customized logos and colors to align with company branding

Create labels for products that contain required information such as colors, sizes, dates, etc.

Import and export data to and from software applications

Assemble applications and processes by dragging over and arranging pre-built components

Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience

Create and send email blasts/campaigns

Track delivered, received, and opened emails

Tracks metrics that provide insight into how a user interacts with any interface or product

Automatically identify and save contact information of potential customers

Manage the process of attracting and converting business prospects into leads

Score a lead on their quality or likelihood to buy based on certain behaviors

Automate workflows and trigger campaigns based on customer actions

Access software remotely via mobile devices

Manage multiple campaigns in one system

Coordinate marketing efforts across channels (email, landing pages, social media, etc.)

Receive data and information in real time

Monitor conversion rates and analyze effectiveness and profitability of marketing efforts

Track visibility and traffic from search engines

Group leads or contacts based on their specific characteristics

Manage campaigns and track engagement for marketing efforts across social media channels

Market event via social media tools

Monitor activity of individuals who visit your website using cookies

Get Advice

We can help you find the software with the features you need.

Features

4.8 (11)

4.8

Based on 11 reviews

## Pricing

Value for money

5.0 (10)

Free Trial

Free Version

Basic

€0.00

Value for money

5.0 (10)

5.0

Based on 10 reviews

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.7 (10)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.7 (10)

4.7

Based on 10 reviews

## User reviews

Overall rating

4.9

Based on 11 reviews

Filter by rating

5(10)

4(1)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

BF

Borja F.

Oficial de Servicios

Higher Education

### "Res1"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

10/10

April 3, 2023

Ha logrado que todo el proceso de marketing sea increíblemente sencillo, bajando o incluso eliminando la barrera de entrada para este tipo de herramientas

Pros

Ha sido sencillo adaptar la herramienta a los protocolos y procesos que teníamos ya en marcha

Cons

El tema de la integración en campañas con influencers

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

MG

Mauro G.

CEO

Food & Beverages

### "Muy Útil "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

April 3, 2023

Muy buena, gestiona las campañas con mucha agilidad a los target adecuados

Pros

Sencillez de uso e instalación y creación de campañas de forma rápida y precisa.

Cons

De momento tengo todo lo que necesito. Seguramente irán evolucionando con las necesidades que tengamos.

Alternatives considered

[Mail Assure](https://www.capterra.com/p/178413/Mail-Assure/)

Reasons for choosing Hexagon

Más completo que los demás

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

AN

Anonymous User

Técnico superior prevención de riesgos laborales

Mechanical or Industrial Engineering

### "Hexagon "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

April 3, 2023

Pros

Poder crear campañas de publicidad en varias plataformas sin tener conocimientos previos de cómo funcionan, además de que después la herramienta las optimiza.

Cons

Más que no gustar, si estaría bien que se pudieran gestionar campañas con influencers.

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

AN

Anonymous User

ceo

Computer Software

### "Para uso en startup"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

3.0

3.0

Likelihood to Recommend

8/10

March 28, 2023

Desde que me presentaron la solución me ha parecido una muy buena solución para equipos pequeños con bajo presupuesto

Pros

El poder ser autónomo en el uso de automatizar mis campañas de marketing

Cons

Videos explicativos de su uso, no los he podio encontrar fácilmente y que sean claros y fáciles

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

CC

Cesar C.

Consultor en Comunicacion y Responsable de Formacion

Public Relations and Communications

### "Hexagon es tu herramienta SEM"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 28, 2023

Pros

Integración y monitorización. Una herramienta completa

Cons

Que aún hay que esperar para ver todas las posibilidades que mejoran al día!!

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

ST

Sofi T.

Directora

Marketing and Advertising

### "Intuitivo, economico, lo necesitas"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 28, 2023

Optima

Pros

La facilidad de uso, ya que no necesitas grandes conocimientos para gestionar campañas

Cons

No aplicable. No tengo nada negativo que indicar. Y estoy degura de que seguira mejorando.

Switched from

[Meta for Business](https://www.capterra.com/p/213257/Facebook/)

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

NC

Nuria C.

Sem manager

Marketing and Advertising

### "Great"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

December 4, 2022

Genial

Pros

Perfecta para tener tus campañas controladas y funcionando a la perfección sin estar todo el día encima de ellas

Cons

Las fácil usabilidad y el control sobre las campañas

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

December 12, 2022

Gracias por tu opinión. Estamos continuamente trabajando en mejorar en nuestro software, algunas de ellas se dirigen a mejorar la usabilidad y el control de las campañas.

AS

Alvaro S.

Técnico

Computer Games

### "Gestion de tus campañas "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

0.0

0.0

Likelihood to Recommend

10/10

December 2, 2022

Pros

Fluidez y facilidad de uso para el control de todas las campañas.

Cons

De momento no he encontrado nada que me haya gustado menos.

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Response from Vendor

December 12, 2022

Gracias por tu opinión. Te aseguramos que hay cuestiones que tenemos que mejorar aunque todavía no las hayas descubierto ;)

DM

Daniel M.

Director financiero

Banking

### "Herramienta práctica y funcional para la empresa"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

November 17, 2022

Excelente herramienta para adquirir cuota de mercado expandir el conocimiento de la empresa y de la marca.

Pros

Su facilidad y rapidez de uso intuitivo y sin problemas.

Cons

La experiencia es correcta no tengo nada que no me gustara.

Reasons for choosing Hexagon

Seriedad y claridad en la exposición de los objetivos y buenas herramientas.

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Response from Vendor

December 12, 2022

Gracias por tu opinión. Seguimos trabajando para mejorar aún más nuestra herramienta.

RA

ROsa Ana G.

Ceo

Hospital & Health Care

### "Excelente herramienta"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

November 17, 2022

Muy buena

Pros

Todo a golpe de CLICK, fantástica herramienta, ahora sí ahorro en tiempo y efectividad

Cons

Hasta ahora no encuentro ningún inconveniente

Reasons for choosing Hexagon

Por recomendación

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Response from Vendor

December 12, 2022

Muchas gracias por tu opinión.

CA

Carmen A.

CEO

Farming

### "La solución para crear campañas de publicidad digital"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

November 15, 2022

Sabía que necesitaba poner publicidad digital, pero no sabía cómo hacerlo. Con Hexagon pude hacer campañas exitosas en plataformas de las que no tenía ni idea cómo funcionaban como TikTok o Spotify.

Pros

Lo mejor es que no necesitas saber cómo funciona la publicidad en las distintas plataformas. Solo escoges donde y a quien va dirigido y lanzas las campañas dándole a un botón, después la herramienta optimiza las campañas y a final de mes sacas el informe de resultados.

Cons

Echo en falta que se pueda recargar el wallet mediante tarjeta de crédito, ahora hay que hacerlo por transferencia.

Reasons for choosing Hexagon

Porque además de Google, Facebook e Instagram tenían TikTok y Spotify

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Response from Vendor

December 12, 2022

Gracias por tu opinión. Nos alegra informarte que ya está disponible la recarga del Wallet con tarjeta de crédito ;)

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