iContact

iContact Email Marketing

4.5 / 5 400 reviews

Who Uses This Software?

iContact is perfect for small businesses, entrepreneurs, marketers, agencies, & high-volume sender w/ 25k-500K subscribers. Nonprofits, EDUs, financial services, event mgrs, and many more love us!


Average Ratings

400 Reviews
  • 4.5 / 5
    Overall
  • 4.5 / 5
    Ease of Use
  • 5 / 5
    Customer Service

Product Details

  • Starting Price
    Not provided by vendor
  • Free Trial
  • Deployment
    Cloud, SaaS, Web
  • Training
    Documentation
    Webinars
    Live Online
    In Person
  • Support
    Online
    Business Hours

Vendor Details

  • iContact
  • www.icontact.com
  • Founded 2003
  • United States

About iContact Email Marketing

NEW SUBSCRIPTIONS 50% OFF thru June w/code SPF50! iContact Email Marketing helps businesses of all stages and sizes get results. From the small business just getting started, to the professional marketers and agencies, to high-volume senders with 25k-500K subscribers, iContact offers a plan to meet every need. All customers get a Success Manager dedicated to getting you up and running quickly and easily, unlimited access to award-winning technical support and a 98% deliverability rating.


iContact Email Marketing Features

  • A/B Testing
  • Auto-Responders
  • CAN SPAM Compliance
  • Customer Surveys
  • Drip Campaigns
  • Dynamic Content
  • Event Triggered Email
  • Image Library
  • Landing Pages/Web Forms
  • Mailing List Management
  • Mobile Optimized Emails
  • Reporting/Analytics
  • Subscribe/Unsubscribe
  • Template Management
  • WYSIWYG Email Editor

iContact Email Marketing Reviews Recently Reviewed!


Capterra-loader

Having used Mailchimp fairly exclusively for many years, I found iContact to be messy.

Jun 07, 2018
3/5
Overall
2 / 5
Ease of Use
3 / 5
Features & Functionality
3 / 5
Customer Support
Likelihood to Recommend: 5.0/10 Not
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Pros: The feature set is iContact's strong suit. It includes all the tools -- good tools -- for email marketing.

Cons: It's not nearly as easy to use as Mailchimp. However, if I had never used Mailchimp before, I wouldn't have any complaints.

Overall: Having used it for a few years, it served us well. Was it my favorite? No. I think it honestly comes down to the features. If iContact has more of what you're looking for, you should try it out.

Great started email marketing platform

May 31, 2018
4/5
Overall
3 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money

Pros: It's pretty easy to use and you don't need to have technical knowledge. It also comes with various templates you an use to get started. Unlike big email marketing software tools, it doesn't cost nearly as much.

Cons: The templates are not the greatest and eventually your emails just look like template emails. It's also not the best UI. Other similar platforms too, offer better pricing for some of the basic features that they offer.

Easy To Use & Quick Customer Service

May 31, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: I love using iContact because of how easy it is to use. I am able to create great, mobile friendly email balsts so quickly. I do 8-10 different email blasts per week for my agency so having templates that are easy to use and mobile friendly is so helpful.

Cons: I would love to have a way to organize the images in my file folder. Because I do so many blasts it would be nice to be able to sort through those in an organized manor to make uploading quicker rather than searching through pages of images to find the one I want.

A brilliant solution for email marketing.

May 19, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: Includes all the bells and whistles you need to keep your subscriber base well informed of your business events and sales.

Cons: iContact is heads above the competition in many ways. Affordability and ease of use make it hard to beat.

Vendor Response

by iContact on May 29, 2018

Thank you for this excellent review! We are so grateful to have customers like you that appreciate both our quality and ease of use. We offer our customers the bells and whistles that our competitors provide, while continuing to remain affordable.

Simple e-mail platform

May 15, 2018
3/5
Overall
4 / 5
Ease of Use
3 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money

Pros: For me this was a very basic e-mail platform it performed and did just about everything i needed it to do for a reasonable price

Cons: I wish the actual templates and design could've been more interactive and functional for what I wanted it to look like

Vendor Response

by iContact on May 24, 2018

Thank you so much for your review! We're glad to hear that you were able to accomplish your email goals at a good price with iContact. Email marketing is an important component to any business, and we want to ensure our customers aren't asked to pay more than what is fair. Thank you as well for your feedback about wanting more functionality with templates. We believe customer feedback is an valuable tool in creating an even better product, and would love to hear more about what you would like to see included. Feel free to reach out to our support team with any further details you could provide.

Old and reliable, more expensive than newer software

May 14, 2018
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
3 / 5
Value for Money

Pros: This software has been around for so long that it is like the grandmother of email and crv systems. I see it less and less, though. They are generous to non-profits, too.

Cons: It is so much more expensive than other management systems nowadays, but if you're a bigger operation, that may still be worth it.

Vendor Response

by iContact on May 24, 2018

We appreciate you taking the time to write this review! Thank you for your feedback about iContact being generous to non-profits. We care a great deal about the community around us, and want to ensure we are doing our part to help. Thank you as well for your evaluation of our pricing. We certainly want to ensure that we are offering fair pricing to all of our customers. We are in the process of making some changes to our pricing and packaging of features. Hopefully this will allow you more of the plan options that you are looking for.

Have used iContact in a variety of positions/projects to send emails to opt-in lists.

May 09, 2018
4/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money

Pros: iContact is very user-friendly, offers email templates to get you started, and has great customer service. If you're looking for a platform through which to send professional-looking emails to an opt-in list, iContact is a solid solution.

Cons: The biggest con about iContact is that their basic plan price. Not a huge expense, but other email platforms on the market offer a free version for businesses with smaller opt-in lists.

Vendor Response

by iContact on May 24, 2018

Hi Amy! We are excited to hear that you have enjoyed using our templates to send out professional-looking emails. We offer a variety of different templates to help inspire our customers. Thank you for your feedback about offering a free plan. We are happy to take this into account as work to make iContact even better.

Limited to what I could do - but haven't used the platform in a few years

May 08, 2018
3/5
Overall
4 / 5
Ease of Use
3 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 5.0/10 Not
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Pros: Easy to navigate, sent emails out easily, and was able to generate reports good enough. Cost was affordable.

Cons: Templates were glitchy, and not very appealing. They were just ok looking. Lacked ability to customize as much as I wanted to.

Overall: Ultimately ended up switching to ConstantContact.

Vendor Response

by iContact on May 24, 2018

Hi Jillane. We are happy to hear that you found iContact easy to navigate! One of our goals has always been to ensure new customers can quickly and easily learn how to use the system. We appreciate your feedback about templates as well. Since you have left we have released a new drag and drop email editor with a whole different set of templates. We'd love for you to give us another try and see how much more flexibility is available in email creation.

iContact has always provided the best services and support for bulk email marketing.

May 07, 2018
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: I have a larger account and my dedicated iContact account reps are fantastic and do all sorts of things to help me grow my lists and increase my exposure to my clients. Integration with social media and many different platforms and apps is a huge plus, and their interface is plenty powerful while still being easy to use too.

Cons: They have a good number of templates available but I feel like they are too basic for normal needs, so that needs to be updated and broadened. I also would like to see their support for troubleshooting emails across different platforms and viewers extended.

Overall: iContact allows me to create and send very engaging emails to my clients and prospective clients with anything from newsletters to sales emails. They also work very hard and closely with me to keep my emails relevant and my social media sites active.

Vendor Response

by iContact on May 24, 2018

Hello Scott. We are glad that you have had such a good experience with your account managers and integrations with social media. When customers send out their messages we want to ensure they reach as many contacts as possible. Utilizing the social media integrations is a great way to accomplish that! Thank you for your feedback about adding more advanced templates. This information will be passed along to our Product Management team so that it can be taken into account as we continue to add new and improved templates.

Easy to use and there are a lot of features

May 04, 2018
5/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
5 / 5
Value for Money

Pros: iContact is user friendly and an easy to use software. The report feature is easy to use and contains a lot of features.

Cons: Issues with formatting, have had customer service help but its not a problem solver. There needs to be an easier way to use Message Builder.

Vendor Response

by iContact on May 24, 2018

Hi Alison. Thank you for your excellent feedback about our reporting feature! It is important to not only communicate with your contacts, but also see how your contacts interact with that communication. We appreciate your feedback about formatting issues. It sounds like these may be related to our old email editor, Message Builder. If you haven't done so already, we highly recommend switching to our newest email editor. We have made some great improvements that we would love for you to test out!

Capterra-loader

iContact is the superior mass mailing service when it comes to functionality and customer service.

May 04, 2018
4/5
Overall
3 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: Off the bat, we previously used a different mass mailing service whose customer support was non-existent so it was essential for us to find a provider that we could get in touch with whenever issues arose. The team at iContact has done a great working with us and helping us through the process of switching over from out other provider. The service works as intended and the user interface is easy enough to use and create content to mail out. Customer service is second to none.

Cons: I don't like that the service is not integrated into salesforce off the bat. We still haven't figured out how to get it done and truthfully, haven't had the motivation or necessity to reach out to customer service about it. When I consider that SalesForce has already endorsed its own proprietary mass mailer, I'm not surprised that there is difficulty with integration.

Overall: iContact has been extremely helpful in getting our curated content out to the masses. The user interface makes it easy to create your own personal content to send out and the system provides a fairly comprehensive report of your mailer, which is crucial for anyone working in sales. It gives you an extra edge to know who opens what, how quickly and who is not interested so you can update your CRM accordingly. Great stuff from iContact.

Vendor Response

by iContact on May 24, 2018

Hi Patrick! Thank you so much for your great feedback about our customer service team. They truly are a knowledgeable, dedicated, and friendly group of people. It sounds like you are on our iContact Pro platform which offers Salesforce sync. Thank you for the feedback regarding difficulties with this. We are happy to take it into account as we continue to make iContact even better! In the meantime, please don't hesitate to reach out to our support team for further assistance in getting this set up.

Capterra-loader

Good for tying in with Salesforce but not much in the way of ability to create long term campaigns.

Apr 24, 2018
3/5
Overall
3 / 5
Ease of Use
2 / 5
Features & Functionality
4 / 5
Customer Support
3 / 5
Value for Money
Likelihood to Recommend: 5.0/10 Not
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Pros: The ease of using inside SF CRM system for data . It makes creating our data lists easy and segmentation on purchase history.

Cons: Not very dynamic. Had to do double the work when creating an email to get it into SF. Design of content was not easy compared to other systems.

Vendor Response

by iContact on May 24, 2018

Hello Stacey. We are happy to hear that you are using our iContact for Salesforce platform! This allows you to work directly in your Salesforce instance, while using iContact's tools and sending ability. Thank you for your feedback about it not being very dynamic. We highly value customer comments and will take this into account for possible changes in a future release.

iContact, great e-mail software

Apr 23, 2018
3/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: I like that it does make e-mailing mass lists easy, you can do A/B testing or whatnot, and customize a campaign.

Cons: I wish there was more flexibility in the design side. It felt very rigid with everything, and limited mobility.

Vendor Response

by iContact on May 24, 2018

Thank you for taking the time to write this review! We're excited to hear that you have been taking advantage of our A/B split testing feature. This is a great way to find out what your contacts will respond to best, before releasing your message to everyone. We appreciate the comments about needing more design flexibility. We will get this to our Product Management team so that it can be reviewed for possible updates in a future release. If you have any more specifics on what you would like to be able to do, please don't hesitate to pass those along to our support team!

Capterra-loader

Simple to use yet all the tool kit you could ever need

Apr 19, 2018
5/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Really straight forward, but if you want to expand and localise your communication, this has everything you could need.

Cons: We also have issues with images for LinkedIn.

Overall: Can now manage all of our contacts in one place

Vendor Response

by iContact on May 29, 2018

Hi Jon. We are happy to hear that you are using iContact to expand and localize your communication! It is such a time saver to manage all of your contacts and emails in one place. Thank you for your feedback about posting images on LinkedIn. This will be sent over to our Product Management team so that it can be reviewed for possible updates in a future release. Thank you for being our customer!

Powerful email marketing solution with great built-in tools.

Apr 13, 2018
5/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
5 / 5
Value for Money

Pros: Simple and effective email marketing solution; offers a built-in service to advise you on how to best grow your company, which most other solutions would require third-party support for.

Cons: Lacks depth in terms of analytics and is reliant on already being connected with salesforce.com to get the most use out of it. Additionally, it lacks a free trial so you won't know what you are getting yourself into until you are already committed.

Vendor Response

by iContact on May 29, 2018

Thank you for taking the time to share your thoughts on iContact! We are excited that you are finding our service both simple and effective. It sounds like you are using our iContact for Salesforce product. This is an excellent option for customers who wish to utilize our sending capabilities, but track and send messages entirely in their Salesforce instance. At this time iContact for Salesforce is the only product that we are unable to offer a free trial for. We truly appreciate your feedback, and it will be taken into account as we continue to improve iContact.

Amazing customer service and great EMS overall

Apr 11, 2018
5/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: Easy to use. Good features. Affordable. Able to use custom templates and insert images, videos directly into emails. Amazing amazing customer support. Everyone there is amazing and available

Cons: Some bugs need to be worked out with the technology. Like unable to post/schedule long social media posts (WHY the character limit?) and every time I change text color it brings me back to the top of the email

Vendor Response

by iContact on May 29, 2018

Hello Amanda. Thank you so much for your compliments on our ease of use, amazing customer service, and particularly the ability to add videos to emails. This is a newer feature that we are offering, and it's helpful to know that it has been appreciated! We are also thankful for your feedback about social media posts, and some jumpiness with the email editor. We are happy to take this into account for possible updates in a future release.

Customer Support has been quick to respond and provide the information needed

Apr 11, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Ease of use and flexibility in how it can be used. Whenever we have needed to make changes or add features the support staff have always been there to assist. Their ability to online conferencing and screen sharing makes the support easier to follow along.

Cons: When we have needed to add images the available space provided is usually smaller then we would like to use. Upgrading to the icontact pro had a learning curve but the support was available whenever needed

Overall: Ease in maintaining our email lists and staying in contact with our clients and subscribers.

Vendor Response

by iContact on May 29, 2018

Hi Linda! It makes us happy to hear that you have enjoyed both the ease of use and flexibility that iContact offers. Our goal is to ensure new customers can quickly learn to use our product, while continuing to allow the flexibility of message creation that our more experience customers enjoy. Thank you for the feedback about allowing for additional image space as well. We will pass this along to our Product Management team so that it can be reviewed for possible updates in a future release.

iContact Support is the best! Grace is there anytime I or a store have a question or a need.

Apr 11, 2018
5/5
Overall
5 / 5
Ease of Use
3 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: I love the new functionality! the drag and drop makes creating a new email simple and easy which is great since some store owners are not technically savvy. I can't wait for the next release of software.

Cons: The reporting could be more robust instead of a list of every person that clicked, I would like to see the link with the number of clicks and be able to click on the number to see who clicked.

The dashboard would be easier to view if it was set up as rows so you can see more than 3 campaigns. In addition to have the ability to copy a campaign from the dashboard instead of having to go into Emails > Sent.

When trying to change the font color, the theme colors show, but not any standard colors. So when you want to change the font to black, you have to go into the color chart to select black.

As with any software, it has it's qwerks, but it's nice to now that iContact is actively enhancing the software.

Vendor Response

by iContact on May 29, 2018

Hi Donna! We are glad to hear that you have been enjoying our new drag and drop editor. This makes creating professional emails easier than ever! Thank you as well for your feedback, particularly about the Dashboard. The good news is that we are in the process of designing an updated version of the Dashboard. We are happy to take your notes into account as we work to make the best possible design decisions for our customers.

I use this quarterly to create our company newsletter as well announcements to customers annually.

Apr 11, 2018
4/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: Features are great to make our newsletters look interesting to customers.
Support responds very quickly to requests.
Newsletters are very easy to send out.
Being able to test the email is a good feature and the pop up view is very helpful.

Cons: Ease of use could be improved a bit. I find that I have to contact support more often than I think I should because I am not sure how to do something.

Easy to use simple to learn

Apr 11, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: Templates are great and they create new ones that are so creative.

Cons: It does what I need it to do, There's really nothing that I can think of that is a bad thing. I wish that it could print address labels .

WOW - what a great product

Apr 11, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Easy to use
Easy to integrate
Great customer service
Cool templates
In-depth information.
I would highly recommend this product to anyone who needs to do targeted emails and social media.

Overall: Ease of use and value for money. The product does everything it says it will with no fuss. A complete beginner could use this.

Easy to use platform. Limited in terms of editing capability. Overall a good buy

Apr 10, 2018
4/5
Overall
4 / 5
Ease of Use
2 / 5
Features & Functionality
4 / 5
Customer Support
3 / 5
Value for Money

Pros: Easy of use. After they made the latest update to the platform it was allot easier to put marketing emails together. It also wasn't as basic.

Cons: Lack of functionality. Can't edit some things. Limited features. Sometimes if you need a subscript or even alternate fonts, there isn't that capability in Icontact.

easy to use and works great for the business

Apr 10, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: easy to learn and use. i love the templates it has to offer for writing the emails. it has everything you need to run your marketing successfully for your business.

Cons: That once a clients says do no contact, we cannot change that or reverse it if they change their mind

icontact is a pretty solid broadcast email service. We've been using them for a couple years.

Apr 10, 2018
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 3.0/10 Not
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Pros: The icontact interface is pretty straightforward and easy to use. Support is decent. List management is easy enough to manage.

Cons: We don't send a ton of emails each month, but have a decent sized subscriber list. It would be nice to get some better pricing based on the number of sends instead of list size. It would also be nice to remove the "iContact - Try it for Free" icon at the bottom of the messages for paid accounts like you can do with other mail service providers. It looks like we're freeloaders, but we're paying its price per year for the service.

Capterra-loader

Getting easier to use with great customised plans for our needs!

Apr 10, 2018
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: For someone who is not trained in CRM / email marketing, I enjoy using the new visualiser. We are currently in the process of revamping our templates (since I've joined our company, we have only used the old template which wasn't very user-friendly). So using both old and new templates, it has improved a lot and has been such a breeze!

Also, great customer service recovery even though we are on different time zones.

Cons: 24-hour service will be great for companies who are in different parts of the world, but not complaining. There are a few glitches in the application but maybe that is because of the old version.

Overall: Learned how to use the system efficiently.

Looks Great on Mobile!

Apr 10, 2018
4/5
Overall
4 / 5
Ease of Use
3 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money

Pros: They really did a great job the way it displays on a mobile device. Since the world is moving that way, iContact gets an applause from me.

Cons: That you can't use the names of the people on your list in your emails. They need to add a tag that allows you to address the people on your list by their first name.

Overall I think iContact is worth the money, but it is a little cumbersome and clunky.

Apr 10, 2018
3/5
Overall
3 / 5
Ease of Use
3 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 6.0/10 Not
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Pros: I like the amount of storage we have for images and contacts and I like the amount of emails we can send per month. Also the update is more streamlined with better looking email templates.

Cons: When I want to edit the email templates, it can often look clunky and out of place. I wish they were more customizable as far as adding more personal aspects i.e. logos, picture, color schemes, etc. Often times I like the bones of the email template, but I want to make it match our company's branding.

Overall: We can easily connect with our clientele for a minimal monthly price.

The best overall agency platform after a comprehensive review of all the other major providers.

Apr 10, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: The usability was superior ~ enough functionality without being overly complicated. Support was always great and responsive.

Cons: Support for agencies is not initially smooth ~ I always had to go through the first layer and explain everything before being sent on.

Email editing & preview is better than MailChimp. Emails look better as well.

Apr 10, 2018
4/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: I also use MailChimp and find iContact's editing and email preview features to be superior. Also my email designs seem to look better when received if I created in iContact instead of MailChimp. I use both, depending on the client.

Cons: Could be less expensive for low end users? Perhaps adopt a 'freemium' pricing model? When it's a small client it's hard to justify the expense, even though it's better.

Overall: Easy to use editor. Easy to preview what emails will look like on devices.

Easy and fast to use

Apr 10, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
4 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: ease in reaching large numbers of people, being able to track who is opening my messages and clicking on links.

Cons: i often type the same unusual words and repeated email addresses and there is no feature to allow icontact to 'learn' and remember them.

Overall: ease in contacting people

Capterra-loader

It was one of the best business decisions I made to switch to iContact.

Apr 10, 2018
5/5
Overall
3 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money

Pros: I have a higher open rate using iContact and the support is superior! Each month I am offered custom help and that is a real plus.

Cons: What do I like least about iContact Pro? The fee. :) There are also a few learning curves when using iContact Pro, but support is there when I need it.

I have used iContact for years for business and nonprofit using multiple accounts.

Apr 10, 2018
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: IContact offers excellent customer service. If I have ever had an issue or needed assistance someone was either a phone call or click away.
My need was always taken care of immediately and by a friendly courteous service representative.

I appreciate that they offered me a special nonprofit rate for my nonprofit organization.

I also appreciate that they constantly offer opportunities for continuing education of the production and how to increase marketing.

Cons: I wish that they offered more generic templates. I can make my own and load my own graphics, but sometimes just quicker to click on stock template.

We had a great experience using Icontact and would definitely recommend it.

Apr 10, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
4 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: What we love most is it's super easy to use, and it give us great response. It's great for small business like us.

Cons: Adding Image can be a little bit time consuming. Also, wish we can add attachement file to the email.

Overall: Great response!

iContact makes our email marketing so easy. Other programs we used were clunky and not intuitive.

Apr 10, 2018
4/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: The interface is intuitive and very easy to use. It is also easy to customize and make it your own with your branding.

Cons: Nothing! We have not run into any problems. Customer service has been great and they have a good help section if I have ever needed to look something up.

I've used iContact to send press releases about a film project to media contacts.

Apr 10, 2018
5/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: It makes sending emails to a lot of recipients SO easy by keeping my contacts, allowing me to make lists, and keeping old drafts so I can prepare new ones easily.

Cons: There's a bit of a learning curve to get started, I needed a friend who's used it longer to help me set it up, and not everything that's useful is easy to find, so I made a mistake or two.

Instrumental to growing out business

Apr 10, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: Easy to use with many great features. iContact has incredible deliverability and has helped us reach our clients to both provide them with valuable industry information and offer products. And our contact has been a HUGE help!!

Cons: There are really no cons to iContact. We have used several email services over the years, and they are the best.

Very easy to use even if you're an Old guy like me

Apr 10, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: I like the ability to segment lists, and re-use successful campaigns easily. Very detailed on reporting as to the opens and links by open

Cons: I don't have any issues with this platform. Very easy to use, economical, and works like a charm. Reporting could have when email is opened that it would send a notification as to opened for quicker call back.

Overall: Sell stuff that meets the needs of my customers

Have used iContact for 9 years, have over 200 users, synced with our CRM. Always terrific support.

Apr 10, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Easy to use, very flexible, excellent support, excellent value, API is easy to program when needed, support works very well with our other vendors, terrific delivery rates, extends well to our many active users around the country.

Cons: There really isn't much we don't like about iContact. I guess I would like more flexible combinations of segment definition criteria. What we have now works, but we have to make compromises sometimes.

Overall: Easy to use, direct, no fuss.

email marketing at its best

Apr 10, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: When I need to use it, it's a breeze to do. I don't use it enough but it's worth the money when I do.

Cons: I forget to use it and could use a reminder and help. If a customer service rep would reach out once a month, I would use the system monthly.

Overall: Easy to use email marketing and time saving!

Capterra-loader

Great for Small Business Owners

Apr 10, 2018
5/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: I love the features of iContact. I love the auto-responders and the information you get about not only your subscribers but your newsletters.

I love the client support. You can schedule an appointment with your personal agent or you can do an online chat. There are also tons of videos for to help you learn.

Cons: There is a learning curve to the software, but the videos help with that a lot.

The other issue is they do not have the ability to share your forms on social media. You have to share the webpage that you place the form on. Which is limiting but can be overcome.

Overall: It helps me to get weekly newsletters out to my clients and keep my business on their minds.

Just finished a customer chat with the rep. who is professional and awesome. The end result, great

Apr 10, 2018
4/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: Pretty self explanatory and simple to use. Some reports aren't easy to get but using the live chat is a good option. It moves quickly and you will have an answer right away.

Cons: I have had problems importing graphics and photos and moving them to an email screen. It's most likely user error, but the process isn't clear to me.

iContact is the best way we keep in touch with visitors to our small art gallery.

Apr 10, 2018
5/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money

Pros: We use it monthly to connect with over 5000 recipients and once we got our template built, we find it is very easy to send out our newsletter. The recent changes have made it even easier to manage our subscriber list as well as make changes and update our mailings.

Cons: We have noticed formatting is a bit inconsistent between desktop and mobile platforms, but it is not enough to cause any significant problems.

I have used this software for 5 years (and am about to renew) for my non-profit ministry.

Apr 10, 2018
5/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money

Pros: I can send emails to a few or all of my 2000 contacts at once. Great spam check tool. Good analytical displays.

Cons: A smarter and younger user would be able to get even more benefit. I wish it were easier to separate addresses who don't want to be contacted, when I export my lists.
I had trouble making the blue stars above stay selected

This is a very good product overall...

Apr 10, 2018
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: It has really great forms to use to create newsletters, etc. They are very creative, user-friendly, and look very professional!

Cons: It kept saying I had over the amount of contacts for my plan, which wasn't true. I wasn't able to use my plan or account as it was, with this bug.

Overall: It's a great product overall. There were some bugs for me, that never got resolved, but I think it works really well for a lot of people.

Great support

Apr 10, 2018
4/5
Overall
3 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: It works well but could be improved for various features and fields, we maintain a very large mailing list on the this platform

Cons: not easily searchable, I find that I cannot search names etc. easily across all the lists could be improved, email set up could be better

Overall: mailing list

I have used IContact for 10+ years and I have always had a positive experience!

Apr 10, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: This software is very user-friendly, easy to format templates, and it allows you to pre-set a time to send!

Cons: Honestly there isn't much not too like! Some of the options are too fancy for me but I just don't use those!

Comparable to other similar software at a competitive price.

Apr 10, 2018
5/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 7.0/10 Not
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Pros: Their customer service representatives are friendly and easy to contact. Email reports are user friendly, and prior experience with this type software not necessary for use.

Cons: As with anything new you are learning, the time figuring out how to navigate is naturally frustrating. Would be nice to have some custom email template development built into the base price, as I think this would help novice users like me get more out of it and also possibly increase the likelihood of continued use.

Overall: Ability to participate in promotions with our vendors that required mass email distribution.

Have worked with iContact for about a year now--wonderful experience!

Apr 10, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: The software itself is easy to use, and the help from the iContact Strategic Advisor each month is really helping us maximize our campaigns. There are many included features.

Cons: The only thing I dislike about iContact is the inability to edit a campaign that has already been scheduled. (You need to un-schedule the campaign, edit, and then re-schedule, which means duplicating some actions.)

Easy-to-use, good customer service, not very customizable

Apr 10, 2018
3/5
Overall
4 / 5
Ease of Use
3 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 6.0/10 Not
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Pros: The updated pro has easy-to-use blocks that can be moved and added simply to update content. It is easy to upload lists and the results feature with graphs is very useful and visually friendly. My customer reps have always been very helpful and super responsive.

Cons: The emails itself do appear "clunky" sometimes. They are not as streamlined as desired, there are limitations that the design team has as it relates to creating a new email. If you need something custom, it is much more difficult to achieve your look and will have to settle. If you need basics and are happy with a template then it is fine.

EXCELLENT

Apr 10, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: Ease of use, easy to navigate, user friendly! Our monthly calls with our representative from iContact are always of great benefit to our organization.

Cons: I can honestly say that personally I do not have anything that I don't like about iContact. I have had no issues with it.

iContact is a very user friendly platform. It meets all of our business needs and more!

Apr 10, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: A couple of things make iContact exceptional. The ease of creating/designing an email blast is amazing, whether I am creating from scratch or utilizing their templates. I also love their sign up forms. Our company uses them for contests/giveaways and it will automatically add them to the list of your choice, making the count and drawing portion of the contest easy.

Cons: There aren't too many things that I don't like about iContact, but about the only complaint or even a suggestion would be to enable a feature so that you can send out an email individually.

Overall: Easy to use
Great analytics
Great tech support
Sign up forms and welcome messages

I prefer I contact to other competitors.

Apr 10, 2018
4/5
Overall
3 / 5
Ease of Use
3 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money

Pros: I like the stats that are provided and the reports. The templates are fairly good also. It is a better product than most I have used.

Cons: Sometimes difficult to edit and emails don't look the same as when designed and sent to MS Outlookaccounts.

Simple. Easy to use. Gets the job done.

Apr 10, 2018
5/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: Since the upgrade in template formatting, creating your own template flyer and marketing material is easier than ever.

Cons: Not enough variations in the default templates. I wish there were more default template outlines to use.

Excellent email marketing platform for startups & small businesses

Apr 10, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Ability to pre schedule campaigns. Ability to setup email sequences & excellent customer service. The GUI is easy to user and understand aswell.

Cons: I think their deliver ability could be better. Even tho I get good open rates, I do have feedback (specially with hotmail and outlook emails) that emails are ending up in spam.

Professional looking e-mailings

Apr 10, 2018
5/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: Ability to be somewhat creative. The software is flexible to my needs and my company's needs for marketing and informative mailings.

Cons: Each section flashes blue as the mouse moves over it. That drives me NUTZ!

Overall: Very professional looking mailings.

Simple to use and affordable.

Apr 10, 2018
5/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: It is easy to re-use a newsletter and upload contacts. We send a monthly newsletter out and have found iContact to fit our needs very well.

Cons: Limited design features-it would be nice to have more type options, and it a little frustrating when what you see is not what you get.

Overall: It is reliable and simple to use.

Great email marketing solution

Apr 10, 2018
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money

Pros: I learned to use iContact quickly and it is easy to implement and begin to use.
I can easily add and remove contacts.
Cost is based on number of contacts and emails sent.

Cons: IContact does not have great social media integration like the Linkedin posting module is clunky and too basic in its options for example.
Would be great to connect to other social platforms.

iContact is an excellent product that continues to provide great service for their customers.

Apr 10, 2018
5/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: It's easy to use and provides great resources needed to produce excellent communication pieces for our audience.

Cons: It would be great if Instagram could be added to the social media. This is a huge tool for us and it would be great to track it on iContact.

IContact has been easy to use a great source for email marketing.

Apr 10, 2018
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: I like its enhanced features and how easy it has been to adapt to it. I like the customer service representatives and their willingness to help and answer all my questions.

Cons: Sometimes the features lag or take time to function. In particular the gif settings. They do not always work and that is unsettling.

Great Software. Really worked well for our company. Great customer service!!

Apr 10, 2018
4/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money

Pros: Very easy to navigate through the pages. Loved all the analytics and statistics that the site offered. Our clients had access to the program and it was easy to use for them as well.

Cons: The software was a little slow at times. We had to wait a few minutes for it to load from tab to tab. Sometimes it would freeze and we would lose the changes we made.

Capterra-loader

Great Service for our small business to communicate promotions and updates to clients and prospects

Apr 10, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: I love the tracking function. I can quickly see the results for any of our campaigns, understand the reach and influence along with the messages we send.

Cons: None - there really aren't any complaints I have for the service. It does what we expected it to do.

Great experience, great customer service

Apr 10, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: For me a big benefit is you can see how many times recipients have opened your mail. That is a tremendous benefit that other services do not provide.

Cons: It doesn't show who forwarded your email which is something I wish it offered. That might not be a big deal to others but I think it is for me.

Overall: I am able to efficiently connect with a wide audience with the least amount of effort at a maximum return.

We have been using iContact for over 4 years. It has always delivered on value.

Apr 10, 2018
4/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: Our clients receive emails with our domain as the email, not some sequence of numbers and letters as seen in other services. The benefit of this is that our clients can add us to their approved email list 1 time and our image will always pop without a prompt to download.

Cons: It is a challenge to get a .gif to work in the email. We have tried, and without paying for additional support, you need to know some level of coding. That was my case the last time we tried.

Overall: It gets the job done!

iContact has served us well for many years as we've grown and our needs have expanded.

Apr 10, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: Easy to use and manage. Easy to define and use multiple segments,. Excellent and responsive customer support - they respond quick via either email or phone call.

Cons: Would like to have the option to define segments via separate lists but doing so would increase subscriber count.

Capterra-loader

Over all a great experience

Apr 10, 2018
5/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: Ease of use for my list. Competitive pricing. Great customer service. Easy to view at a glance through open and click through rates

Cons: Setting up campaigns and finding things can be a little unwieldy. Not very intuitive for a newbie.

Overall: Create way to communicate with my list.

Great, simple and secure way to create email campaigns

Apr 10, 2018
5/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Very simple to design eye-catching emails and I really love how they've updated their interface over the year and made it even easier to use. The templates are a great start but designing your own email is only a few clicks away!

Cons: Storage space for your images isn't a lot so you may want to delete items after the use and store them elsewhere.

Great so far!

Apr 10, 2018
4/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: It has a user-friendly drop menu, with our organizations custom theme that allows for great design. the customer support is amazing, and the live chat.

Cons: The platform is great, the only thing I would change would be the platform in which we create custom messages when creating a new sign-up form. Also making the "enable google-analytics tracking" more visible.

We use iContact for our church e newsletter and have been thrilled with it for years now.

Apr 10, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: We love not only the ease of use, but the ability to adapt it to fit your business personally. As our needs for communicating fluctuate, our staff who use it can adapt it in such a way that it gives a different flavor from time to time. We also like how as our church grows, we can grow the number of contacts at a very reasonable cost.

Cons: There was a learning curve (which is to be expected), but when we got our graphics staff involved, that curve was greatly lessened. Even in saying that, we have never looked to move away from iContact in the years we have used it.

iContact has been a valuable asset to my team and I could not have asked for an easier integration.

Apr 10, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: This software has been an amazing service to my team. My contact was very helpful and informative in my current and future needs with iContact.

Cons: The layout of making emails is not that enjoyable. I haven't found it enjoyable on any platform to be honest, but I guess it just has to be that way.

iContact has been a great marketing tool

Apr 10, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: Easy to use email templates with social media features. Plenty of great tutorials to stay up to date.

Cons: Nothing I can think of, even if there is an issue the support team is quick to find a solution to the problem.

Great program for DRIP marketing!

Apr 10, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: I enjoy that iContact is easy to use, intuitive, and a great price for all that is packed into what you get. You also get great customer service with them!

Cons: One thing I really wish they would do better is update more often. Seems that fairly often I feel like I have to take the long way around a problem because there isn't a more simple solution.

I've been with iContact for several years now and am happy with all that's offered and their service

Apr 10, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Ease in putting together campaigns. Customer service is good and I've always had my questions answered and problems solved when I've contacted them.

Cons: It would be better for me if the maximum number of subscribers for the lowest tier of subscription was higher.

Overall: I'm able to put together email campaigns easily.

I am a new user but impressed so far. It has been easy to get started and support has been strong.

Apr 10, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money

Pros: I like the ease of use. There are a number of bells and whistles that I will explore over time but I was able to get up and running sending basic messages to my list very easily.

Cons: I can't really think of anything I dislike that I have encountered so far. The interface is pretty intuitive and the customer support has been strong.

Good software; used to the old version

Apr 10, 2018
4/5
Overall
3 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: There are now more options to make your emails more sophisticated and performance data is much more useful.

Cons: I felt a but lost with the new version. I kept looking for the the templates I could no longer retrieve which made it take longer for me to create new emails. I find myself not using some of the new features simply because I am too busy to learn.

Overall: There are more options with the data collected from the emails now. There is also more opportunity to produce more advanced types of emails.

It allows us to touch base with our customers in a creative way

Apr 10, 2018
5/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: Love the new designs - very fresh and modern looks, and even suggestions to create a great email campaign (with higher open rates)

Cons: I wish there were more drop & go functions -- but maybe I need to schedule a lesson to show me the new functions.

Overall: Reaching my customers in a fun creative way!

It works well. I just wish it were easier to import contacts and more freedom to adjust templates

Apr 10, 2018
4/5
Overall
3 / 5
Ease of Use
3 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 7.0/10 Not
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Pros: Ability to send emails to mailing list quickly. It saves me time from having to send emails in batches.

Cons: Not as customizable as I would like. Difficult to manage mailing lists. I haven't been able to get categories to work well with the lists.

Overall: Ease of sending group emails

Interface is very intuitive. I'm new to this type of distribution and now I feel like an expert

Apr 10, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: Interface is very intuitive. It was very easy to upload and categorize our contacts and membership information. Customer support is very responsive.

Cons: I bit hard to use on my phone. A dedicated mobile interface would be nice to design and send new messages while away from my computer

I've been very pleased with this service overall.

Apr 10, 2018
5/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money

Pros: Easy to use, overall the system is pretty simple to figure out, consistent service, cust. support is also very good.

Cons: Just a couple of things I'd like to see changed in the UI.

Also, at times it can be difficult to figure out how to access certain parts of the system.

Capterra-loader

Easy to use and great customer service!

Apr 10, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: I'm a huge fan of iContact's drag and drop feature within the email builder and the pre-built templates. The templates allow me to put together a great looking email in just a few minutes. The customer service team is AWESOME, and super helpful!

Cons: Would be helpful to have a source code option in the builder. Aside from that, I am really enjoying the platform.

I have used Icontact for several years and it is an invaluable tool for drip marketing

Apr 10, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: It is an extremely user friendly and easy to use software. The reporting is very robust and informative

Cons: I have no issues with the software. I think it is a very user friendly platform and would recommend to other users.

IContact is extremely easy to use. There are a few functionality issues.

Apr 10, 2018
4/5
Overall
5 / 5
Ease of Use
2 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 5.0/10 Not
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Pros: Easy to use and well designed templates. Images do not line up correctly in the templates when they are exchanged with our own images. Even when the images are resized they do not line up correctly. The Icontact logo is at the bottom of every email. During our on-boarding I stressed the importance of not having it there-for business branding purposes. I was assured that it would not be there but then, after signing the contract, told that it was an extra cost to have it removed.

Cons: Images do not always line up correctly in the templates. Even if they are resized they do not line up correctly.

Overall: Easy to use.

Capterra-loader

I have been happily using iContact for a number of clients for many years now.

Apr 10, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: Ease of interface. The recently introduced dashboard feature is great for obtaining vital information at a glance.

Cons: I'd like to see an easier to use, more modular editor with the templates. Some other services I also use have automated this process more.

Overall: Excellent analytics suite enables me to fine tune campaigns.

Valuable return

Apr 10, 2018
4/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: I love the simplicity of managing contacts, creating specific segments, and making icontact work for my specific needs. Truthfully the software has advanced to the point where I can't say anything negative. The latest update has been fantastic.

I have been a long time customer of I Contact and delight in supporting a local company.

Apr 10, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Ease of use, exceptional value, great customer support. I especially like the link to social media sites which reaches not only my clients but potential clients as well.

Cons: The only thing is that the occasional inability to post to one of the social media sites...usually LinkedIn is the culprit.

Overall: Reach my clients and more with weekly emails and posts to social media.

Simple to use and effective

Apr 10, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
4 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: Allows multiple sending identities within a single account . I have not found any other email software that allows this at a reasonable price.

Cons: Hard to integrate with BombBomb - which is a video email platform. I discovered a workaround but it is cumbersome.

Overall: The ability to set up multiple sending identities which I can administer from a single account with ease.

Easy to use!

Apr 10, 2018
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
3 / 5
Value for Money
Likelihood to Recommend: 7.0/10 Not
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Pros: iContact is really easy to use and offers a lot of different options for the price. I especially like that customers can have segments attached to their email lists. This makes it easier to send emails to just a select group of people without creating a new list.

Cons: I wish the editor was a bit more user-friendly, and I wish it had a few more features. I also wish there was a way to send embedded videos with iContact, but I do understand why that isn't an option.

Overall: It is easy to send emails to our customers when needed.

I have used icontact for many years and it work very well.

Apr 10, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: My company is able to share information with many people very fast. This helps let my compny in many positive ways. As i have now been using this program for many years and have see some different changes from time to time. The program is very easy to use even if you are not that good at working on computers.

Cons: I wish it cost a bit less. They work with you very well about this. But the cost could be just a little lower.

Overall: reaching many people very fast.

IContact is a great tool to promote special offers from our Belize resort, Mariposa Jungle Lodge.

Apr 10, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Ability to establish different mailing lists. User friendliness. Ability to review non-respondents and edit.

Cons: Posting images is a bit challenging. Would be nice to be able to post attachments. Although price is comparatively reasonable, I didn't appreciate recent increase.

Overall: Not sure, but it's an efficient way to transmit messages to lots of people.

Been using their platform for 5+ years, generally very satisfied with the features and easy of use

Apr 10, 2018
5/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money

Pros: Easy to compose emails from scratch
Fast sending of email blasts
Ability to link to social media platforms automatically
Very good tech support

Cons: Some minor bugs and issues with broken links not recovering properly but support always available to help.

Great Customer Support

Apr 10, 2018
4/5
Overall
2 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 7.0/10 Not
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Pros: Customer Support. Anytime I have reached out for help, they quickly respond via chat and have always solved my issues, no matter how long it took. And they have a good, helpful attitude.

Cons: Have had issues pop up with formatting that can't be fixed unless customer support goes in and changes code. Then you no longer can use the easier method of building your email.
Would like more options within Message Builder.

Overall: Company Newsletter design

The only thing iContact needs to change is having workflows where you can visually see your campaign

Apr 10, 2018
4/5
Overall
3 / 5
Ease of Use
3 / 5
Features & Functionality
4 / 5
Customer Support
3 / 5
Value for Money

Pros: I like that it has nice features such a posting to Facebook, and the updates look nice, and it's fairly priced.

Cons: That it doesn't have visual workflows where you start with the trigger at the top (what triggers the workflow) then it branches down and you can choose to tag someone (I.e. opted in for April cheat sheet) then you can choose to send them a one-off email or form an email series, etc.

Capterra-loader

iContact is the BEST! Easy to use, great staff, all-around great experience.

Apr 10, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: iContact is easy to use, very intuitive and user-friendly. Where other email marketing programs fall short, iContact excels. From staff support to constant improvements to their platform to keep ahead of marketing trends, they've got the total package!

Cons: I've not run into any negatives - iContact has an awesome product, a great team and some of the best user features out there.

Overall: This product made it far easier to implement email marketing for a client who had never used email marketing in the past. They were skeptical of the benefits, but iContact made it easy for them to understand what email marketing can do for their company.

As a non-profit it has made it extremely easy to stay in touch with everyone on a weekly basis with

Apr 10, 2018
5/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: The personalization of being able greet everyone by their name has made writing a letter more personable.

Cons: When someone chooses to leave the list, and wants to rejoin I usually have to ask for a different email. The system rejects it to protect you from being accused of spam. Which I totally understand.

Overall it's fairly easy to use and works for our marketing email campaigns.

Apr 10, 2018
3/5
Overall
3 / 5
Ease of Use
3 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 6.0/10 Not
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Pros: Simple to copy messages and reuse templates for marketing newsletters. Easy to exclude contacts from lists.

Cons: Some of the formatting can be tricky. What you see in the message builder is not always how it shows up on Outlook and you have to go back and forth to get it just right.

Easy to use in helping get messages to large number of people

Apr 10, 2018
4/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: iContact is easy and simple to use. I like that I can simply upload flyers that people send to me in an email.

Cons: I have seen how iContact was set up before the most recent update and I personally like it better. I think the new update is a bit to plain.

Overall: Our Convention Services Office is able to help our churches get their information on upcoming events out to other churches that are not in the same area.

Great company with great support!

Apr 10, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: Easy to use and very effective plus their support is very good. If you need a low cost ESP then IContact is for you!

Cons: The software can be a little clunky at times but overall it's really easy to set up and send emails effectively.

Capterra-loader

iContact is my go to program

Apr 10, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: It is bright, with a simple and straightforward layout so I know where to go, to get what I need. I love the stats to be able to judge the success of my campaigns.

Cons: That I don't use everything on it. I need to find more time to explore all of the options. Sometimes the email builder is a bit difficult. I have a designer who will help me spice up emails but needs more room to design.

Overall: CRM, email distribution, social media management, etc.

Capterra-loader

iContact is by far the most powerful email and marketing automation service available.

Apr 10, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: The workflows are a very powerful way to automate your marketing. No other service provider can match iContact's workflows for ease of use and functionality.

Cons: I have no complaints about iContact. The service works very well and the customer support is better than what I received from Constant Contact.

Overall: We are able to automate our email campaign based on user actions and engagement. This frees up our sales team to sell and not be bogged down by sending emails.

iContact is used by my company to send thousands of emails.

Apr 10, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: Customer service. Ease of use. Organization. Automoation & Customization. Great for marketing. Low cost solution.

Cons: Campaign reporting. Some design/layout functionalities - if possible a more detailed layout and sleeker buttons would go a long way.

Frustrating when things don't work as they should, but I can generally figure out alternatives.

Apr 10, 2018
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money

Pros: Lots of new templates and control of how you can make it look. Increased ways to customize the templates.

Cons: when things don't format the way they should and the software seems to take over - it's frustrating!