# Page 2 | Auto/Mate Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 2 - Is Auto/Mate the right Auto Dealer solution for you? Explore 60 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/51450/DealerSocket/reviews --- Auto/Mate 3.3 (60) [View alternatives](https://www.capterra.com/p/51450/DealerSocket/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Page 2 - Reviews of Auto/Mate ## Showing most helpful reviews Showing 26-50 of 60 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use BG Brandon G. Owner Used the software for: 6-12 months ### "Spend twice as long doing basic task- Stay Away" February 28, 2018 1.0 Cons Everything sounded great when we were talking to the sales rep. Whom we never talked to again. 3 different account managers. Customer Support is no help, everything takes forever to try and get fixed. It is so bad it is almost funny. Believe every bad review listed here. First off their system does not function properly on any Mac IOS. They do not tell you this when you are signing up, but it is listed on their contract, you better read the whole thing. During the Demo everything looks good, but not once you sign up. This company is truly horrible. Staff is unprofessional, and uneducated as to the product software. IDMS is filled with bigs and errors, causing it to take twice as long to enter in basic information of working a deal. Contracting customers takes twice as long as previous, more user friendly deal management systems. Documents do not print correctly, leading to having more time spent sorting paperwork. We wasted so much paper and ink! The mobile app is garbage. Not reliable for scanning and evaluating vehicles at the auction. A lot of the times, MMR does not work, even on desktop. The loading of evaluation of a vehicle is sluggish, so hard to run vehicles quickly, like in an auction. None of the features for working a deal or inventory management work properly and constantly have change screen orientation to get different buttons to work. Review Source VR Verified Reviewer Sales and Finance Manager Automotive Used the software for: 1-2 years ### "Decent CRM, but not perfect" May 21, 2019 4.0 Most of our employees liked working with dealersocket but it did require a good bit of training to be successful with it. We ended up cancelling and going with a less expensive option that works just as well for us. Pros It integrates well into our DMS and website. Dealersocket also offers their own DMS and Web hosting services that work well together, but it still functions great with other providers software. Cons The cost was higher than some competitors options. Sometimes the server would go down and we had no access to our customer database. Other glitches that pop up from time to time. Review Source BK Brianna K. Business Development Manager Automotive Used the software for: 2+ years ### "Support is TERRIBLE - Even when you're trying to buy more products! " November 9, 2018 1.0 They need some training for their staff. Everyone I call seems to be new - a high turn over rate must mean something guys! Pros The software itself has a lot to be desired. The CRM is a great tool... but BEWARE if you need additional help. Several times we have called in (we use their DMS, website and CRM) and have been run in circles. Cons Their "account managers" are awful at responding to their email or helping you out. Once, we were charged incorrectly for something we had cancelled, and it still took her three months to get them to stop billing us and NINE MONTHS to get a refund. Just got a new account rep - same stories. We are trying to add a product we need, and I have been requesting it for over two weeks. Someone creates a case and another member goes and closes it. The tech support must be paid based on how quick they reach a resolution - which results in a terrible experience for their customers. Review Source Kevin G. Sales and Finance Manager Automotive Used the software for: 2+ years ### "Great Software to Manage Leads" December 6, 2016 5.0 Dealersocket is a great CRM that makes managing customers easy. The support staff is excellent and checks in frequently to make sure everything is running smoothly. It would be impossible to manage all of our leads without it. Pros Easy to use, custom email templates, great training resources, great support staff. Cons Takes some basic training to figure out. Review Source TB Taylor B. Director of Marketing Automotive Used the software for: 2+ years ### "The best option for Auto CRM" October 3, 2016 5.0 I've used Dealersocket for over 2 years and am a high-level user. Though it isn't perfect, it is by far the best option on the market for a feature rich Automotive CRM. Pros DealerSocket offers a rich CRM with marketing automation, dashboards, custom websites and more. There are many features and it ends up being more than most can deal with. My use includes supervising the sales process, creating and refining the sales funnel through emails and calls, managing a database of over 6,000 customers/prospects and more. It does it all very well and when it doesn't the support is ready to help. Cons It's expensive for smaller dealers, the email marketing could use an upgrade. Review Source VR Verified Reviewer Freelance Writer Writing and Editing Used the software for: Less than 6 months ### "Dealersocket, a very specific type of help" April 8, 2019 3.0 Pros Dealersocket offers the whole suite of things you might need to help manage inventory, finances, and website related issues. I think what this company excels at over other, similar products is their customer service and innovation. Their customer support is unrivaled. I don't have to wait days or even weeks for them to reply to an issue, most of my cases have been solved within the hour, and if not, it has been purely due to my own company's internal issues (lack of experience with / training on this product). Cons While the software itself is easy to use and understand, I think that their web integration is lacking. I do not think this is simply an issue with dealersocket, but with most companies that offer similar products. Dealersocket definitely comes close, but I feel like they need to provide more versatility at least from the customers end. Review Source ML Micheal L. CEO Automotive Used the software for: 1-2 years ### "If you have a problem, tough luck Bucko!" September 23, 2019 2.0 Pros It's an average CRM that just does the job. Cons Cannot delete notes made, no matter how derogatory, racist, or anti-semetic, THE NOTES WILL ALWAYS STAY THERE. Unless you delete the ENTIRE sales opportunity. We've had cars show up in inventory twice, had their solutions team escalate it multple times, just to say "Sorry, we don't know." after 2 months. The customer support doesn't care about the issue itself, they just care about closing the ticket, wether a solution comes up or not. The software has issues, while they try to upsell you more useless stuff that is just as broken. We are stuck with them for now, but I am currently looking for a company that really cares about their clients. Review Source tL tiffany L. inet director Used the software for: Less than 6 months ### "Terrible CRM with integrity and user issues." March 2, 2018 1.0 Pros I wish I could find something about it that was better than other CRMs, but I could not. Cons We attempted to use Dealer Socket. After a month of BDC agents and managers tearing out their hair, we had to switch back. This CRM is incredibly user unfriendly, from inception through training into real time use. When it was being pitched, we were promised there would be no issues with data transfer. But when it came time, it was left all to us to do.If you've ever tried to upload a database with 60k plus files without your current crm noticing, you'll understand how this is a transfer the new crm needs to shoulder. The system itself has a cluttered desklog view, with inet leads and phone calls looking almost identical to desklog ups. It took far more clicks and movement to other windows to complete the same task as it does for one click in other CRMs, resulting in follow up frustration. The residual values for leases are a nightmare and were never properly set up. After countless emails and time spent on the phone, we realized this system is overpromised, under delivers and costly in the time spent by productive employees engaging in unproductive work. Our issues were blamed on lack of training, lack of knowledge, anything other than a system that's woefully antiquated. We have a fairly fierce, high appointment setting BDC department. Caused our apt to drop considerably. Review Source KS Khaled S. Sales Rep Automotive Used the software for: 2+ years ### "Takes tome to learn" January 29, 2019 4.0 Well it solve the problems that mostly any CRM would solve , what I like most about it is the Blackbird systems 360 view and the options that it gives to put several cars in a customer's profile and then pick from the one that he/she ends up making your mind on. Pros It is very easy to use, once you get the hang of it, it prints out the forms nice and simple with vin numbers for up to three trades, forms can be customized for each dealership. Very simple to set up appointments and for management to look at the appointment boards and see how many customers they expect to come in oh, it also keeps track of the number of phone calls you make, appointments you set an emails you send Cons Gives way to many outbound Calls reminders. Review Source Shira R. recptionist Automotive Used the software for: 1-2 years ### "THE BEST" January 27, 2019 5.0 Pros I think that DealerSocket is the BEST CRM out there. The ability to send text messages to your customers and the be able to see if they opened up an email. Way better than any CRM that I've used. Cons NOTHING bad to say at all about DealerSocket Review Source CM Cova M. Internet Sales Manager Automotive Used the software for: 2+ years ### "Now useless after 3 years of successful operation, since update to Blackbird version" January 3, 2019 1.0 The update to the Blackbird version has made it impossible to successfully operate the software from a device other than a desktop. This software worked just fine before the update to Blackbird. No longer a useful product outside of use through Apple devices. Pros I don't have ease of access any longer. . . Poor product change has resulted in a completely useless product for the non-Apple device users. Cons Can not receive timely notifications as an Internet Sales Manager, which makes it impossible to pderform my position duties. Constantly logged out with every use and rarely receive notifications in a timely manner, which is key to Internet Sales success. Review Source TD Tony D. Internet Sales Manager Automotive Used the software for: 2+ years ### "DealerSocket" September 28, 2020 4.0 Good, not great. Would simply but lacked alot of functionality that could have been useful. Pros It was clean and simple enough to use. However, many functions I needed would not work or was offered. Cons Failed to properly print my forms correctly on many occasions. Photo id function on the drivers license add customer feature would not not work properly. Reason for choosing Auto/Mate Less money. But left DealerSocket after 2 yrs. Now with VIN. Review Source ET Edgar T. Scarboro Mazda Automotive Used the software for: 1-2 years ### "Feature-Rich CRM" December 5, 2020 4.0 Overall, it has been a good experience. Much better than VINSolutions. Pros A lot of features, including a full suite of CRM, data mining, and more. Great customer support. Compatible with a lot of software Cons Can be difficult to navigate. Need to think like a software. Can use an upgrade on how the interface looks Review Source AB Ashtyn B. customer service rep Automotive Used the software for: 1-2 years ### "Never works." September 24, 2019 1.0 This is the worst system I've ever worked with. It makes it very hard to do my job when the system is constantly down or taking over 5 minutes to load a page. Every single time the system is down we get the response that "There is a system outage." There is no help ever done and nothing changes. In a year in a half we havent went a day without the system going down. We are ready to change systems Pros Its saves my passwords and it's easy to read. Cons Everything about this software is awful. Review Source MS MICHAEL S. Internet Manager Automotive Used the software for: 2+ years ### "Easy to use" January 8, 2019 5.0 For adding customers and following up its a great CRM tool, but not good for marketing campaigns Pros I used dealersocket 5 years for a GMC dealership. Very easy to add customers and for follow up Cons Outdated email templates and system is somewhat old, nto easy to do marketing campaigns with Review Source TB Taylor B. Director of Marketing Automotive Used the software for: 2+ years ### "The Best Auto Dealer CRM" September 18, 2017 5.0 The best software in the industry inevitably comes with a high price, it doesn't come cheap but it's worth it. Pros Dealersocket is the best option on the market for auto dealers who need a full fledged CRM + marketing Review Source rB richard B. sales Automotive Used the software for: 2+ years ### "simple ease of use " July 29, 2019 4.0 Pros it is very user friendly even employees who have no computer back ground can figure it out Cons lately it has crashed alot at our dealership not allowing us to complete deals Review Source SB Shannon B. General salesmanager Automotive Used the software for: 2+ years ### "Brutal product!" November 7, 2018 2.0 Pros In theory it sounds great. But in practice this product is brutal! Cons The system is much to complicated! The training is brutal. Half the time when they do the live training the trainers cannot get the system to work. We offered to pay to have an onsite trainer and they would never get back to us! Customer service is just not there! Review Source VR Verified Reviewer Director Of Partnerships Automotive Used the software for: 1-2 years ### "Terrible Customer Support and Interface" March 20, 2019 1.0 Pros It integrates with the dealer ERP. That's about it Cons \[SENSITIVE CONTENT HIDDEN\] from their customer support team totally lacks tact and is unhelpful as you try to understand their clunky confusing interface, compounded by a lack of documentation. Review Source KW Kelsey W. Business Development Manager Automotive Used the software for: 1-2 years ### "Easy to use " January 5, 2020 4.0 Overall not bad Pros Easy to use, I like that you can put multiple vehicles of interest in as compared to other CRMS I’ve used were you can only put one. Cons Customer service is hard to reach and unable to answer seemingly easy questions. Review Source DH Daniel H. E-Commerce Manager Automotive Used the software for: 1-2 years ### "Not the best CRM " January 22, 2019 2.0 Pros We didnt really care for the layout of this CRM. Unfortunately, we moved to a different company due to software issues. Cons This CRM was not very user friendly. We didn't find their support team to be much help either. Review Source DW Dajuane W. Car Salesman Automotive Used the software for: 6-12 months ### "Dealer Socket" September 17, 2019 5.0 It is really easy to get your contract and vehicle inventory in one place! Pros I like how you can easily find the vehicles that are you the companies inventory. It's also very easy to set up deals through the software Cons Sometimes it crashes by itself. Also I have not found a way to look at vehicles by price instead of the name Reason for choosing Auto/Mate I don't know any other ones Review Source KL Kevin L. General Manager Used the software for: 2+ years ### "General Manager" April 18, 2017 5.0 I've been using DealerSocket for apx. 2 1/2 years. Overall its a very good product. My only wish is the ability to get better reports. Pros Easy to use Cons Needs better reporting Review Source JL John L. Sales Retail Used the software for: 1-2 years ### "Dealer Socket Sucks" December 12, 2018 1.0 The overall experience is not as bad as CIGNA or ATT, but almost. This is somthing I have to use every day, and it is such a time hole. Pros The classic. It was 10X faster and 100X easier to use than Blackbird. Cons It is so slow. Wastes hours trying to get issues solved, slow loading, widgets are not adaptable poorly designed Review Source AB Alicia B. Business Development Manager Automotive Used the software for: 1-2 years ### "Best Automotive CRM in the market!" November 3, 2016 5.0 I love dealersocket. We used to use ADP CRM, and this is a world of difference! The functions are very easy to use, automatic followups in place are seamless and customer service is always available and willing to help if needed. Highly recommend! Pros Ease of use, customer service and value Cons Occasional lag Review Source Similar Products Featured ## Related categories [Auto Dealer](https://www.capterra.com/auto-dealer-software/) ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.