--- title: "Listrak Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Listrak Software - reviews, pricing plans, popular comparisons to other Email Marketing products and more." source_url: "https://www.capterra.com/p/64230/Listrak/" page_type: "product" language: "en" --- # Listrak Software Review 2026: Features, Integrations, Pros & Cons Last updated on August 26, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews) Listrak ## What is Listrak? Listrak’s email marketing capabilities go far beyond batch-and-blast. Our platform unifies customer data and behavior to deliver personalized, real-time email experiences that drive engagement and revenue. With predictive segmentation, automated lifecycle campaigns, and AI-powered recommendations, brands can reach the right customer with the right message—every time. From welcome series to win-back flows, Listrak helps you build smarter campaigns that convert, retain, and scale with your business. ## What is Listrak used for? [Email Marketing](https://www.capterra.com/email-marketing-software/)[Marketing Automation](https://www.capterra.com/marketing-automation-software/)[Mobile Marketing](https://www.capterra.com/mobile-marketing-software/) Top alternative Featured Overall rating Based on 23 user reviews Reviews sentiment Positive 70% Neutral 13% Negative 17% ### Starting price Free trial available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Listrak?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=http://www.listrak.com&name=Listrak) ## Listrak Overview Updated August 2026 AI summary Listrak equips businesses of all sizes with tools for email marketing, CRM, and multi-channel customer engagement, offering capabilities such as campaign management, segmentation, workflow automation, and real-time analytics. Supporting features like A/B testing, personalization, SMS marketing, and customer journey mapping, Listrak is delivered via cloud or Windows, and integrates with third-party systems for coordinated, data-driven campaigns. ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Listrak 3.9 (23) VS. [4.9 (652)](https://www.capterra.com/p/10015149/Project-Broadcast/reviews/) Starting Price Contact vendor Starting Price $21 Flat Rate, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 3.7 (23) Ease Of Use 4.5 (652) Value For Money 3.7 (20) Value For Money 4.7 (619) Customer Service 4.0 (22) Customer Service 4.8 (591) ## Listrak alternatives [4.7 (836)](https://www.capterra.com/p/153508/Omnisend/reviews/) Starting price $16.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars [4.6 (539)](https://www.capterra.com/p/156699/Klaviyo/reviews/) Starting price $20.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 95% of reviewers rated it above 4 stars [4.8 (269)](https://www.capterra.com/p/155430/SlickText-com/reviews/) Starting price $29.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars [4.6 (910)](https://www.capterra.com/p/178819/EngageBay-Marketing/reviews/) Starting price $14.99 Per User, Per Month Pricing Options Free Trial Free Version User Rating 97% of reviewers rated it above 4 stars [View all alternatives](https://www.capterra.com/p/64230/Listrak/alternatives/) ## FAQs about Listrak Overview ### Which roles and teams benefit most from Listrak? Listrak is most used by marketing leaders, email marketers, and ecommerce teams that need to run personalized campaigns, automate customer journeys, and improve conversion. Digital specialists use it to manage segmentation and performance tracking, while executives and technical leaders rely on reporting, integration support, and revenue visibility across channels. Answer based on 22 reviews Overview ### What company size and specific industries is Listrak built for? Listrak is designed for leading retailers and brands, making it best suited to mid-market and enterprise companies in retail and branded consumer sectors. It is built for organizations that need marketing capabilities tailored to commerce-focused customer engagement and sales. Features and Usability ### What are the key features of Listrak? Listrak offers email marketing, SMS messaging, and multi-channel marketing tools, along with marketing automation, workflow automation, and campaign management. It also includes segmentation, personalization, A/B testing, real-time analytics, customer journey mapping, and eCommerce integration for tracking and coordinating campaigns across channels. Getting Started and Support ### What training and onboarding options does Listrak offer? Listrak provides in person training, live online sessions, webinars, and documentation to help teams get started. In person and live online sessions support guided instruction, webinars cover group learning sessions, and documentation offers written reference material for self-paced review and setup guidance. Answer based on 5 reviews Getting Started and Support ### What customer support options does Listrak offer? Listrak provides email/help desk, FAQ/forum, knowledge base, phone support, 24/7 live rep, and chat. Users describe support as personal and reachable, with helpful account guidance and live chat often solving issues quickly, though setup can still feel a little difficult. Answer based on 4 reviews ## Features AI summary Based on 20,387 Email Marketing reviews Capterra data shows that buyers of Email Marketing software rank the following features as their top priorities: - **Email Campaign Management** (**50%** of reviewers rated this feature as critical) - **Campaign Scheduling** (**44%**) - **Campaign Analytics** (**40%**) Listrak supports all three features that reviewers rate most important: **Email Campaign Management**, **Campaign Scheduling**, and **Campaign Analytics**. Together, these capabilities help businesses create and manage campaigns, schedule sends at the right time, and track performance results, allowing teams to improve outreach, make better marketing decisions, and drive stronger campaign outcomes. Email Campaign Management 5.0 (2) 100.00% of 2 reviewers that rated this feature as important or highly important Plan, execute, and analyze email marketing campaigns Campaign Scheduling 4.7 (3) 66.67% of 3 reviewers that rated this feature as important or highly important Set campaign schedules by selecting start, pause, and end dates Mobile Optimization 4.5 (2) 100.00% of 2 reviewers that rated this feature as important or highly important Optimize content to ensure it is easily accessible for mobile users Contact Management 4.3 (3) 33.33% of 3 reviewers that rated this feature as important or highly important Manage, organize, and store contact information Campaign Management 4.5 (4) 50.00% of 4 reviewers that rated this feature as important or highly important Create a collection of marketing actions to complete specific goals and plan and analyze campaign results CAN-SPAM Compliance 5.0 (2) 50.00% of 2 reviewers that rated this feature as important or highly important Ensure all emails are compliant with anti-spam guidelines, as required by the CAN-SPAM Act Listrak 125 features ### All Features - 2-Way Messaging: Send and receive text messages to communicate with clients or prospects in real-time - A/B Testing: Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness - Access Controls/Permissions: Define levels of authorization for access to specific files or systems - Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities - Activity Tracking: Track and document all activities across devices, networks, and other systems - AI/Machine Learning: Software program that continuously adjusts its behavior based on observed data - Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges - API: Application programming interface that allows for integration with other systems/databases - Automated Responses: Automatic reply functionality for incoming messages - Autoresponders: Create and automatically send premade copy in response to customer messages - Behavior Tracking: Track visitors'/audience's responses across web pages and other optimized content - Business Rules Management: Define and maintain business rules that determine workflow capabilities and criteria - Calendar/Reminder System: Notifications/alerts for upcoming events or tasks - Campaign Analytics: Track and interpret campaign performance metrics - Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results - Campaign Planning: Plan and strategize marketing campaigns - Campaign Scheduling: Set campaign schedules by selecting start, pause, and end dates - Campaign Segmentation: Group campaigns by project, client, or campaign for better management. - CAN-SPAM Compliance: Ensure all emails are compliant with anti-spam guidelines, as required by the CAN-SPAM Act - Chat/Messaging: Communicate using direct chat or messages within the system - Churn Management: Identify customers at risk of migration and activate strategies to retain them - Click Tracking: Track the amount of clicks on individual products to measure campaign results - Communication Management: Manage and track all internal and external communication conducted via calls, email, text, or chat - Compliance Management: Track and manage adherence to policies for any service, product, process, or supplier - Contact Database: Centralized database of stakeholders and their contact information such as names, address, phone number etc. - Contact Management: Manage, organize, and store contact information - Content Creation: The ability to create unique content - Content Management: Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving - Conversion Tracking: Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads - CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system - Customer Database: A collection of customer information such as contact details, demographics, previous interactions, etc. - Customer Experience Management: Track and understand a customer's overall satisfaction with a product or service to identify areas of improvement. - Customer History: Access previous interactions or concerns to maintain customer relationships - Customer Journey Mapping: Visualize and analyze customer experience across all touchpoints and channels - Customer Segmentation: Process of dividing customers into groups based on common characteristics - Customer Surveys: Tool to send questionnaires to customers to gauge feedback - Customizable Branding: Add customized logos and colors to align with company branding - Customizable CTAs: Create unique call-to-actions to drive clicks (buttons, banners, graphics, etc.) - Customizable Fields: Customize data fields to support various needs and use cases - Customizable Forms: Customize contracts and forms to collect specific information - Customizable Reports: Alter the layout and content of reports - Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements - Data Import/Export: Import and export data to and from software applications - Data Visualization: Graphical representation of data - Drag & Drop: Assemble applications and processes by dragging over and arranging pre-built components - Drip Campaigns: Send automated marketing emails based on user actions over a predetermined period - Dynamic Content: Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience - Email Campaign Management: Plan, execute, and analyze email marketing campaigns - Email Management: Manage, store and organize emails within the system or via third-party apps - Email Marketing: Create and send email blasts/campaigns - Email Templates: Pre-made examples and templates for emails - Email Tracking: Track delivered, received, and opened emails - Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product - Event Triggered Actions: Predefined actions automatically performed on the occurance of specific events - Feedback Management: Collecting, analyzing, and utilizing feedback from users or customers to improve a product or service - For Retail: For Retail Stores - GDPR Compliance: Ensure compliance with the General Data Protection Regulation protocols - Generative AI: Use AI to generate content in the form of text, images, videos, etc. - HTML Editor: Add, edit, and manipulate HTML code directly - Image Library: Store and manage images - Interaction Tracking: Track interaction history by documenting conversations for contacts - Internal Chat Integration: Incorporation of a chat or messaging system within an organization's internal communication infrastructure - Landing Pages/Web Forms: Create landing pages or online forms designed to capture new leads and prospects - Lead Capture: Automatically identify and save contact information of potential customers - Lead Generation: Manage the process of attracting and converting business prospects into leads - Lead Management: Store information about leads or contacts and track, manage and nurture them throughout the sales process - Lead Qualification: Score a lead on their quality or likelihood to buy based on certain behaviors - List Management: Manage contacts across multiple mailing lists - Marketing Automation: Automate workflows and trigger campaigns based on customer actions - Marketing Calendar: See past and upcoming campaigns and communications in a calendar view - Mass Texting: Send messages to multiple subscribers at the same time - Message Personalization: Personalize text messages using templates and custom fields - MMS: Sending/receiving messages with multimedia content like images, audio, or video over a cellular network - Mobile Access: Access software remotely via mobile devices - Mobile Alerts: Notifications via mobile devices - Mobile Coupons: Electronic coupons delivered to a mobile device that can be exchanged for a discount - Mobile Keywords: Unique word that contains letters or numbers that identifies specific campaigns - Mobile Optimization: Optimize content to ensure it is easily accessible for mobile users - Monitoring: Observe and track the demand, usage, progress or quality of a system, product, or user - Multi-Campaign: Manage multiple campaigns in one system - Multi-Channel Attribution: A set of rules that assigns credit for sales and revenue to touchpoints across the customer journey - Multi-Channel Communication: Allows communication with customers or users via multiple channels such as phone, email, live chat, etc. - Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.) - Multi-Language: Manage and support multiple languages - Multi-Location: Manage and support multiple locations - Multiple Data Sources: Allows users to manage data from a number of sources - Natural Language Processing: Process and analyze human language in text or audio form - Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc. - Personalization: Adjust communications based on previous interactions or personal preferences - Polls/Voting: Enable custom polls/voting to facilitate decision-making or increase engagement - Predictive Analytics: Predict future data based on historical data sets - Preview Functionality: Preview materials before finalizing projects - Product Recommendations: Product suggestions provided to users based on past behavior and relevant data, such as browsing and purchasing history - Push Notifications: Trigger clickable pop-up messages - QR Codes: Matrix barcode that stores information - Real-Time Analytics: Analyze and gain insights into data in real-time - Real-Time Data: Receive data and information in real time - Real-Time Notifications: Notifications that are delivered to users as soon as an event occurs - Real-Time Reporting: Active reporting of data and metrics - Reminders: Timed notification for any upcoming task, deadline, appointment, or activity - Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - Reputation Management: Monitor and manage customers' perceptions about a business, product, or service - ROI Tracking: Monitor conversion rates and analyze effectiveness and profitability of marketing efforts - Sales Analytics: Track in detail how users interact with your campaigns and pages (scrolling, button interactions, etc.) - Scheduled Messaging: Send individual or bulk text messages at predetermined times - Search Marketing: Track visibility and traffic from search engines - Segmentation: Group leads or contacts based on their specific characteristics - Sentiment Analysis: Categorize emotions expressed and identify if they are positive, negative or neutral - Shortcodes: Short phone numbers that used to opt-in to SMS campaigns - SMS Marketing: Send promotional campaigns or transactional messages via text messages - SMS Messaging: Send messages via SMS - Social Marketing: Manage campaigns and track engagement for marketing efforts across social media channels - Social Media Integration: Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. - Social Promotion: Market event via social media tools - Subscriber Management: Add or remove subscribers from mailing lists - Surveys & Feedback: Gauge satisfaction and receive information for improvement and success - Template Management: Create, save, and re-purpose templates for emails, forms, etc. - Text-to-Win: Messaging system designed for contests and sweepstakes - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - Visual Analytics: Interact with data visualization elements, such as charts and graphs, to drill down into data - Website Visitor Tracking: Monitor activity of individuals who visit your website using cookies - Workflow Automation: Streamlining repetitive tasks and activities through automated and predefined workflows - Workflow Management: Create, design and manage workflows for repetitive tasks - WYSIWYG Editor: What You See Is What You Get is a no-code tool that allows users to create and edit content using a visual interface --- Get Advice We can help you find the software with the features you need. Features 4.0 (23) 4.0 Based on 23 reviews ## Pricing Value for money 3.7 (20) ### Starting price Free trial available Value for money 3.7 (20) 3.7 Based on 20 reviews Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.0 (22) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.0 (22) 4.0 Based on 22 reviews ## User reviews Overall rating 3.9 Based on 23 reviews Filter by rating 5(11) 4(5) 3(3) 2(2) 1(2) Mentioned topic Sorted by most recent AN Anonymous User Director of Ecommerce Luxury Goods & Jewelry ### "A Trap for Modern Ecommerce Teams: Avoid Listrak" 1.0 Overall Rating 1.0 1.0 Ease of Use 5.0 5.0 Features 3.0 3.0 Customer Service 1.0 1.0 Likelihood to Recommend 0/10 July 22, 2026 Having been a Listrak customer for a decade, I’ve watched this relationship go from a strong, reliable partnership to a complete operational burden. The platform hasn't kept pace with modern ecommerce standards, support has devolved into endless account manager churn and generic help docs, and the overall experience over time has just gotten horrible. To make matters worse, as we actively work to exit the relationship, they are pulling out every aggressive contract trick in the book to keep us trapped. It’s clear that rather than investing in building a competitive, modern platform that naturally retains clients, they rely on coercive contract traps because that’s the only way they can prevent customers from walking out the door. Pros On the functional side, the platform’s core behavioral workflows get the job done. Automated triggers for shopping cart & browse abandonment respond accurately to real-time site activity. When combined with dynamic product recommendations, these underlying retention journeys effectively monetize active store traffic in the background with minimal effort. Cons Listrak actively hinders team productivity through predatory contract terms, high staff turnover, and an outdated platform. They rely on auto-renewal traps without advance notification and resort to legal posturing when you attempt to offboard at the end of your contract. On top of aggressive account practices, the vendor support is practically nonexistent due to constant account manager turnover—innovating or setting up new workflows just gets you directed to self-service help articles. The software itself feels like a relic from fifteen years ago, creating endless operational friction for basic campaign setup and forcing teams to do manual work outside the platform just to pull clean performance reporting. Modern ecommerce brands looking for agility, seamless execution, and a fair partnership should look elsewhere. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. JE Jose E. eCommerce Manager Retail ### "Good for email marketing but better options out there" 3.0 Overall Rating 3.0 3.0 Ease of Use 3.0 3.0 Features 3.0 3.0 Customer Service 5.0 5.0 Likelihood to Recommend 2/10 August 15, 2024 Pros Listrak has a lot of standard functionality found in other email marketing apps. The support and client care team are great. Cons Listrak needs to sharpen presentation and implementation of its features. If choosing an email marketing app, it doesn't make sense to use vs going with other better known apps that are industry standard bearers. Switched from [Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/) SMC was too complex to use for a small marketing team without a dedicated email marketing manager. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. MV Mike V. VP Marketing Furniture ### "GHF & Listrak" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 December 11, 2023 The "Pro's" commentary sums it up. Both the agency and the client like the platform and will continue to use it, hopefully in a more robust way. Pros I tried to leave detailed comments in each of the previous categories, but I couldn't move forward until I wiped them out. So here, I'll say that the platform has been great to use. We have our advertising agency actually deploy our of the platform while my team provides the content. We have lead capture set up off our website. We are in the process of integrating a direct weekly feed of customer transactions for both analytics and a "thank you for your purchase" email with a video embedded from our owners. Thew reporting is great, our Listrak rep is very attentive to both the agency and us as the direct client. We've found the platform very expandable. I wish I'd known the SMS capability before I pulled the trigger with another platform ( which I'm happy with, but would rather keep all the communications under one roof). Our agency like the platform as well ( we brought it to them). Cons Can't think of any. In the future I hope to roll in SMS. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AN Anonymous User Marketing Director Marketing and Advertising ### "Good software, way to expensive and hard to work with" 3.0 Overall Rating 3.0 3.0 Ease of Use 3.0 3.0 Features 3.0 3.0 Customer Service 3.0 3.0 Likelihood to Recommend 6/10 August 29, 2022 good overall but we are locked into a contract and will likely move at the expiration Pros It does what we need from a high level email front Cons the cost as well as difficulty developing. very nickle and dimey. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. SL Scott L. Senior Digital Marketer Marketing and Advertising ### "Good Product" 4.0 Overall Rating 4.0 4.0 Ease of Use 3.0 3.0 Features 4.0 4.0 Customer Service 3.0 3.0 Likelihood to Recommend 5/10 November 23, 2021 So far, so good, working in this on behalf of a client. It took some time to get used to it. The automation builder is a bit more complex than other platforms I've used in the past. Pros Solid product, good email customization. Email reporting data is a bit tough to get used to, need to build out solid dashboards for quick references Cons It's on the more expensive side, I've used other platforms with stronger features that are less per month Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. MN Manny N. Marketing Coordinator Consumer Services ### "Enjoyed using Listrak" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 June 14, 2021 Overall, really liked Listrak. Their analytics dashboard and what we were looking at was easy to get to, clean and readily available without having to dig. Pros This was the first ESP with my current company that I have used. While it was already selected and in place, there were some improvements we wanted to do. The live chat customer service people were pretty good, I still remember \[SENSITIVE CONTENT HIDDEN\] and he was my go-to guy whenever I could chat him directly. He was awesome and saved a lot of headache and aggravation when our account manager was \[SENSITIVE CONTENT HIDDEN\]. Cons I enjoyed working with the ESP. As I wasn't part of the onboarding process, learning/using their automated flow series was difficult. They didn't include marketing automated emails in their initial package and were quite expensive on a monthly and set-up fee price. Ultimately it's what caused us to move away from them. We also had several account managers and one was pretty terrible so that didn't help. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. CV Christine Vencil R. Recruiting Manager Construction ### "Best marketing and email service provider platform." 4.0 Overall Rating 4.0 4.0 Ease of Use 3.0 3.0 Features 4.0 4.0 Customer Service 3.0 3.0 Likelihood to Recommend 9/10 February 6, 2021 Pros The best Listrak’s advantages for us is that they provide us Email automation and Conductor tool to deploy emails which is very easy and user friendly. By Listrak platform we can extract some of the terrific customer’s behavior and their data to know about our customers’ needs and their future and past thinking’s about our company. It gives us a dedicated account manager which helps us to manage all the mails perfectly and we can work on it easily. Cons Listrak’s features like popup messages and shopping cart are not understandable until we follow the Webinar or support process. Listrak’s analytic dashboard is not good because we need to visit multiple pages when we are finding the specific same data. When we use the SMS marketing platforms the SMS functionality is lacking so, this functionality needs to be more suitable and more user friendly. When we are working on Listrak’s then we have a failure to change the designs between desktop area and mobile. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. PL Peter L. Digital Specialist Marketing and Advertising ### "Insane ROI" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 July 20, 2020 Fantastic. And their customer support team is second to non. I've never had a problem that chat could not fix. Highly recommend Listrak to everyone! Pros Email automation was a game changer for our clients. Producing an ROI sometimes 2 to 3 times other top performing marketing avenues. Outside automation the drag and drop easy to use platform to design weekly newsletters has helped increase consistent traffic as well as a loyal following. Agency or Individual Business, look into Listrak. You won't regret it. Cons Price is higher than their competitors but functionality and ease of use holds strong. Plus the ROI is amazing so it pays for itself. Alternatives considered [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/) Reasons for choosing Listrak Ease of use and automated messaging. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. BG Brad G. Director of Marketing Furniture ### "Hard to use, setup, and not happy" 2.0 Overall Rating 2.0 2.0 Ease of Use 1.0 1.0 Features 3.0 3.0 Customer Service 3.0 3.0 Likelihood to Recommend 0/10 February 27, 2020 Pros The software has some type of solution for almost everything Cons They have solutions for everything and connections to everything, but the solutions are expensive and all cost extra for every little thing. The connections are incomplete and barely connect to the important data in useful ways. The solutions are bloated and slow. The setup and learning curve is terrible, and it was almost impossible to teach my employees how to use the platform effectively. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. BR Bryan R. President Retail ### "Buyer Beware" 2.0 Overall Rating 2.0 2.0 Ease of Use 2.0 2.0 Features 3.0 3.0 Customer Service 1.0 1.0 Likelihood to Recommend 0/10 January 7, 2020 Unfortunately none. We bought into their service but then they kept changing their pricing. They automatically renewed us in a contract we did not want to be in. The account executive would never followup with us and provide assistance. They promise free website connection but it costs us thousands of dollars to get their software to work correctly. They state they will provide assistance but they do not. They will automatically renew your contract based on the original document you sign. They do not honor their commitments. Pros We received good results with the email campaigns but that is something you could do with any CRM service. Cons Customer Service was poor. Training was poor. Followup from account executive was non existent. Once they get you locked in they do not treat you well. They automatically renew contracts without a review or caring what your business needs are. Reasons for choosing Listrak They were teamed up with UPS and there was cross selling done between UPS and Listrak. It has been a horrible experience. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/64230/Listrak/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. Popular comparisons [Klaviyo vs Listrak](https://www.capterra.com/compare/64230-156699/Listrak-vs-Klaviyo)