Benchmark

Benchmark Email


4.5 / 5
46 reviews

Who Uses This Software?

Benchmark Email serves small to medium sized businesses all the way to enterprise and for a variety of different industries.


Average Ratings

46 Reviews

  • 4.5 / 5
    Overall

  • 4.5 / 5
    Ease of Use

  • 4.5 / 5
    Customer Service

Product Details

  • Starting Price
    $9.95/month/user
  • Pricing Details
    Monthly, 6 month or annual-subscription based pricing
  • Free Version
    Yes
  • Free Trial
    Yes
  • Deployment
    Cloud, SaaS, Web
  • Training
    Documentation
    Webinars
    Live Online
  • Support
    Online
    Business Hours
    24/7 (Live Rep)

Vendor Details

  • Benchmark
  • www.benchmarkemail.com/
  • Founded 2004
  • United States

About Benchmark Email

Benchmark aims to provide the practical marketer with strategies & devoted support to create ongoing customer engagement with email marketing & automation tools. Benchmark offers an integrated, automated & robust feature set built to help the practical marketer. A powerfully simple & simply powerful engagement marketing solution designed to help you create & send compelling campaigns with ease. -100+ employees in 15 countries - 9 Supported languages - Devoted Support 24/7


Benchmark Email Features

  • A/B Testing
  • Auto-Responders
  • CAN SPAM Compliance
  • Customer Surveys
  • Drip Campaigns
  • Dynamic Content
  • Event Triggered Email
  • Image Library
  • Landing Pages/Web Forms
  • Mailing List Management
  • Mobile Optimized Emails
  • Reporting/Analytics
  • Subscribe/Unsubscribe
  • Template Management
  • WYSIWYG Email Editor

Benchmark Email Reviews Recently Reviewed!


Waiting For the Beta

Apr 15, 2017
3/5
Overall

4 / 5
Ease of Use

2 / 5
Features & Functionality

4 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 6.0/10 Not
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Pros: Benchmark is easy to use. Easy to set up. Good for very simple customer outreach, i.e a storefront that collects emails and wants to alert customers to sales.

Cons: Very limited feature set. Not standard at this point.

Overall: I have used other email marketing programs. I chose Benchmark because I wanted an inexpensive option for a project for a client. I would say Benchmark is easy to use and easy to learn especially if you have ever used an email marketing program before. But like all software programs, it has its quirks and you learn to get around them.

But Benchmark's tutorials, FAQs and feature lists may not supply you with all the information you need. For instance, there are two email automation programs that each offer only one or two automated steps after the trigger. Nowhere in the documentation did it clearly state that only the Automation Pro, that is still in Beta, offers a customer's journey that you can use to send out more than two emails in a sequence.

On the other hand, don't pay for more than you need. If you blast out emails to a list of established customers with only quarterly sales discounts, or discounts for birthdays and holidays, Benchmark is enough. And Benchmark is inexpensive. But if you want to onboard various segments of your customers, educating them and eliciting their engagement, this is not the email marketing program for you.

There are two locations for live support, one is offshore and the other is domestic. The offshore folks are nice people but they mainly operate by rote. The domestic support gets it right, but I am still waiting to find out if a personalized greeting can be added to the Automation Beta. In my opinion, a personalized greeting should be a standard feature in a customer's journey. I don't know if it is or not and none of their stated info tells you.

Recommendations to other buyers: Don't forget that you get what you pay for.

Vendor Response

by Benchmark on April 18, 2017

Hi Judith,

We appreciate you using Benchmark Email and taking the time to provide some feedback. Thank you for your kind words in regards to our ease of use as well.

We do, however, want to address some of your points in regards to our FAQs and tutorials as well as Automation Pro. Admittedly, our FAQs and tutorials are an area we¿d like to put more focus on. That¿s why we¿ve recently established a training department to help keep those areas better up-to-date and helpful to marketers. Our tools are constantly evolving and the support resources we provide must as well. We¿re confident this new department will succeed in this regard, as well as with keeping all support offices across the globe on the same page.

Your feedback in regards to Automation Pro is an integral part of the beta process. We expect new features to continue to be added to the automation platform throughout the beta period and after.

Again, thanks for the kind words and feedback.

Terrible support and errors on site.

Aug 18, 2016
1/5
Overall

4 / 5
Ease of Use

2 / 5
Features & Functionality

1 / 5
Customer Support

1 / 5
Value for Money
Likelihood to Recommend: 1.0/10 Not
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Pros: Easy to use.

Cons: The support received from the company over a simple error with an email "opens" report.

Overall: I was very excited to try Benchmark due to its high reviews in various places. I am extremely disappointed by the lack of support received from my national account manager, Tom Mitchell. First he emails to ask if he can help with any questions, then he doesn't respond even with a simple help article about why an email might be "under review," and after I provided screenshots and detailed analysis of HIS product's problems, he wanted to deflect me to chat support. I'm a chief strategy officer. I'm not going to use live chat support, sorry. It seems like this platform is meant for small fries and not for real businesses. I'll be going over to Mailchimp or Constant Contact... they'll at least make an effort to win my business.

Recommendations to other buyers: Don't bother. Go with a better known platform and save time.

Vendor Response

by Benchmark on December 12, 2016

Hello Mitch,

Thank you for taking the time to provide us with feedback. I am sorry and disappointed that we weren't able to provide the level of service you expected. As you mention, we are always highly rated and we pride ourselves in having an excellent customer service and support team. I will be sure to take this feedback to our team so we can learn from our mistakes and impress our users with our product and service. Again, apologizes from the team and we hope the next time you try us, we can exceed your expectations!

Capterra loader

My Review of Benchmark Email

Sep 18, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: I loved the ability to design newsletters and email them directly to my subscribers. They have many different templates for you to choose from. The ease of use made my actual "writing time" for a newsletter minimal.

Cons: I used Benchmark when I first started in online business. It was very easy to use and the price was in my comfort zone. I then tried to set up a couple of "funnels" and could not do so (this was a couple of years ago - so time may have changed). I contacted Customer Support and was informed that the system I was trying to put in place was not available through Benchmark, that they were only for emailing directly. Unfortunately, I had to close my account and move on to a competitor that did allow me to build out my funnels for online marketing.

Overall: Very good! Customer support responded quickly to my inquiries. For emailing your customer base easily and on a regular basis - this is good value for the money.

It just didn't work for me.

Dec 05, 2016
4/5
Overall

4 / 5
Ease of Use

3 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 5.0/10 Not
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Pros: The emails look very professional and the software is easy to use.

Cons: I was not getting enough feedback compared to another marketing tool I have used, so I decided to stop using Benchmark.

Overall: I tried Benchmark Email for a couple of months and while I found it fairly easy to use, I was disappointed in the low amount of "views" my emails got when I checked on the status. I understand that since I do not have my own domain named email, that free email services such as "Gmail" often end up in spam filters. However, I have used another email marketing service and got more opened emails through them, so I fear the stigma is more on Benchmark than the fact that I use a free email provider. Otherwise, I can't explain why the other service I have used worked better. For this reason, I have stopped using Benchmark, after a couple of months, and went back to my previous provider. It's no offense to the service, but if it's not working for me, as a marketing tool, why should I continue to use it?

Vendor Response

by Benchmark on December 05, 2016

Hello Michelle,

Thank you for this feedback, it really means a lot to us.

Based on your feedback, I understand your decision to use an alternative service.

Email delivery is essential to our service. We know we had issues with this in the past and we are working hard to provide our clients with the best email delivery possible. We are improving our vetting systems to avoid "spammer" like clients that could affect our sending reputation and we are improving our back end technology as well.

We are also working on more education to help our users understand best email marketing practices.

Again, Thank You for this feedback and we hope the next time you try us, your experience is much better.

- Daniel Miller

A great Alternative to MailChimp

Nov 11, 2016
3/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

4 / 5
Value for Money
Likelihood to Recommend: 7.0/10 Not
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Pros: Simple email editor, The free plan comes with features for beginners to email marketing or for bloggers and small businesses.

Cons: The email automation in the freeplan only allows one-off emails like welcome emails. What i wanted was to create drip campigns such as email courses but unfortunately the free plan doesnt allow that.

I wish they had stated what the freeplan can and cannot do before i signed up, because i was looking forward to A/B testing, indepth reports and creating drip campigns but the free plan doesn't allow that.

Overall: I'm almost always on the lookout for free marketing software's to test out and after using SendinBlue and MailChimp, I wanted something with email marketing automation similar to MailChimp but with a smooth UI and design the abilities of MailChimp.

I found Benchmark while searching for free email automation software's on Google.

I wanted an email marketing software to create an email course. I could have used SendinBlue but I wanted one that would notify me whenever someone joins the course, I also wanted a software that integrated with Facebook.

Benchmarks free plan caught my eyes and I signed up after asking the online support a few questions.

Pros: Responsive templates somewhat similar to Active Hosted Drag and Drop editor. Creating templates email templates were easy and the customization options were great.

Cons: I asked the customer support if I could add an image header in the email signup form (MailChimp supports this) and he said yes. Sadly, like Zoho Forms and SendinBlue forms, the design options for signup forms are very limited and doesn't allow more branding options.

Vendor Response

by Benchmark on December 12, 2016

Hello Abigail,

Thank you for the detailed review! In regards to the image on your signup form, we made some improvements to our signup form tools and you should be able to add in an image to the form. Please contact our support team if you have questions on how to do this. We thank you for using our service and sharing the good word with the world! Please keep an eye out for some new automation tools. :)

Capterra loader

simple yet powerful

Jul 10, 2018
4/5
Overall

5 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: benchmark provides a great WYSIWYG editor - much better than most and all of the preset templates are fully responsive. Navigation is simple, the layout is clean, and the reporting functionality is great. seamless automation mapping makes setting up automated campaigns a breeze. GREAT customer service is also a bonus.

Cons: Like most email marketing suites, it can get pricey as subscribership grows a there are lower cost alternatives available but they lack the functionality that benchmark offers. image storage is limited to 10mb without upgrading to unlimited for an additional five a month. Deliverability is ok but could be further improved but is getting better.

Vendor Response

by Benchmark on July 12, 2018

Thanks for the review Mathew. We have worked countless hours to get the editor where it's at. It makes our day to read a comment like this :). At this time, email delivery is our top priority and we look forward to continuously improve our sending methods for best delivery to the inbox. Thank you for choosing Benchmark and for taking the time to write this review.

Customer service is great - but there are glitches in the program that need fixing.

Jul 17, 2017
4/5
Overall

3 / 5
Ease of Use

2 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: That is free to PTA's! I like the fairly ease of use - -but wish there was a little more flexibility in the design features. And the blocks can sometimes make it tricky and tedious to edit.

Cons: The login -it never saves my password. And - sometimes it asks for the email address to login and other times it asks for username. This is confusing. I have had a lot of trouble with this. I also don't like that your account is closed down if you have too many bounces - - on the first time sending something out. It shouldn't do this unless it is a multiple case scenario. Schools search for alumni - this is the case. They give an email address to Harris Publishing that does our directory and we assume it is "good" but then it comes back. And - major corporations do not like Benchmark emails -and bounce them.

Overall: FREE Subscription!

Vendor Response

by Benchmark on July 17, 2017

Hello Kristina,

We are happy to see you use our PTA Email Marketing plan. We made this plan to help improve the communication to parents. In regards to editing the templates and your login issues, I would like to try to setup a support call to review this. Please contact us at your earliest convenience to schedule a 30 min call with your account manager or a support representative.

All the best!
- Daniel Miller

Does basic functions well

Feb 07, 2018
4/5
Overall

3 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Value for Money
Likelihood to Recommend: 7.0/10 Not
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Pros: Benchmark was a great launching pad for my organization's email campaigns. Eventually we switched to Mailchimp because it allowed us more options for special offers and was easier to integrate with other systems. However, Benchmark got the job done initially and was easy to then export our contacts when moving to a new system.

Cons: Benchmark does not offer as much as mailchimp for tracking, growth, and integration. It is a more basic email campaign management software, but does the basics very well.

Overall: Benchmark helped us keep all of our data organized and made it easy to connect with our supporters.

Vendor Response

by Benchmark on February 08, 2018

Thanks for the review! I know our integration options aren't as extensive as some of our competitors but we are working fast to expand these. Thank you for your business and we wish you the best! :)

Capterra loader

My Experience with Benchmark Email.

Apr 04, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Great tool for email marketing campaigns.

Its templates are responsive and mobile friendly.

Drag and drop option.

Offers free surveys.

Easy to incorporate social sharing.

The Editor for the email campaign is easy to use.

Its simple to use and has a free plan.

Cons: I consider Benchmar email to be one of the best Email Marketing tools. If there is something that could improve, for me would be:

The automation its not clear enough.

There isn't very much analytics on the free version.

Overall: Easy to use. Uncomplicated. Great customer support. Great value.

Great tool for managing mass emailing, client lists, sign up forms, autoresponders, email campaigns and surveys.

Vendor Response

by Benchmark on April 05, 2018

Thank you for these kind words and support! We are working hard to improve our Automation tools to have more clarity and functionality. Thanks for your feedback and for choosing Benchmark :)

Love our experience with Benchmark so far!

Nov 07, 2017
5/5
Overall

5 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: We love how easy it is to build emails in benchmark. The drag and drop editor is perfect for our newsletters.

Cons: Would love to see more customization options in the drag and drop editor. It can be difficult to match emails to your branding with the font and font weight options.Would love to see more customization options in the drag and drop editor. It can be difficult to match emails to your branding with the font and font weight options.

Vendor Response

by Benchmark on November 10, 2017

Gavin,

Thanks for the review and sharing your experience with others :) .

In regards to matching fonts with your brand, I know it can be a pain sometimes, specially since we only show web-friendly fonts and styles. You are able to make custom font changes if you play with the HTML code though. Here is a quick blog that can help you with that: https://www.psd2html.com/blog/non-web-fonts.html

Excellent email marketing tool and possibly the best free start up package available.

Jul 08, 2018
5/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: Free to open your account and gather up to 2000 subscribers, making this service hard to beat for entrepreneurs to get started in email marketing. Very simple to use and understand.

Cons: A little more Wordpress integration would be very welcome and the selection of sign up forms is a little limited.

Overall: It has allowed to start my email campaign with no initial outlay. For someone starting out in internet marketing this service is hard to beat.

Vendor Response

by Benchmark on July 10, 2018

Hello Mike! Thanks for the review. Our free account allows startups to test the waters with email marketing to prove it's success without spending a dime! In regards to Wordpress, have you tried our plugin? You can find it by searching for "Benchmark Email Lite" in Wordpress. If you would like to see improvements on the plugin, please don't hesitate to reach out with your suggestions. We'd love to hear your ideas.

I recommended Benchmark to a friend today!

Aug 21, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality
Likelihood to Recommend: 10.0/10 Not
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Pros: I think it is SO much more user-friendly than other email services. In general, it's drag and drop and extremely flexible. You can do quite a bit with a no-cost version, including more emails per month than I could ever use.

Cons: I would like more image storage for the level I use.

Overall: This is a great option for low-budget/no-budget marketing teams!

Easy to Use

Jun 20, 2017
4/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

4 / 5
Customer Support

4 / 5
Value for Money

Pros: It was pretty easy to use. I liked the variety of templates and the reports were very useful. I like the sign up forms.

Cons: I didn't understand the segments. I switched back to my old email list because I was more familiar with it and it tied in with some other items that I needed to do with my website, specifically the landing pages.

Vendor Response

by Benchmark on July 13, 2017

Hello Mandy,

Thanks for the feedback! In regards to the segments, I would love to understand your current workflow to see if we can help you with our segments. I know changing to a new interface can sometimes be a challenge but I'm sure with a few tips of guidance you can be a segmenting pro in Benchmark!
Please let us know if you would like to setup a call to understand your workflow and see what we can do in your Benchmark account.
Thanks!
- Daniel Miler

Benchmark email has afforded us the abolity to communicate with ease to our contacts.

Jun 20, 2017
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: It is extremely easy to use because of templates and graphical interface. The A.B. testing is very helpful as well.

Vendor Response

by Benchmark on July 13, 2017

Hello James,

Communication is key for any relationship. Thank you for trusting us with such an important aspect of your organization.

If you haven't tried our new automation tool yet, I highly recommend you do! Automation Pro is a game changer for email marketing.

All the best!
- Daniel Miller

It has been a very easy and useful way to manage email for my site

Jun 20, 2017
5/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

4 / 5
Customer Support

4 / 5
Value for Money

Pros: This software is very easy to use. You don't have to have a whole lot of technical knowledge. As someone starting out and new I found it very useful

Cons: Some of the templates seem a little limited. Also it is like to see more ways for it to be a little more interactive

Vendor Response

by Benchmark on July 13, 2017

Hello Faith,

Thanks for the review and high rating :) We are happy to know our product fits your email marketing needs.

In regards to some of the templates being limited and being more interactive, we would love to know more to see if there is anything we can add or improve to make our service better.

If you have time, please reach out to us referencing this review page so we can discuss this further.

Thank you in advance!
- Daniel Miller

Benchmark- EXCELLENT in every way!

Mar 09, 2016
5/5
Overall

5 / 5
Ease of Use

5 / 5
Customer Support

5 / 5
Value for Money

Comments: No one asked us to write this review--we just want to make sure you know that Benchmark has been absolutely excellent! Two Way Play has engaged with Benchmark to send out a large number of emails announcing the release of our app, Knock-Knock! Who's There? and the upcoming app books in the series. Their software is extremely user-friendly, even for those who are not tech-savvy. The visuals, instructions, and tutorials are clear, plentiful, and easy to follow. And their Customer Service is superb! They are super-knowledgeable and responsive. All EXCELLENT!

Pros: Superb Customer Service--responsive and highly knowledgeable Simple, User-friendly software, even for the non-tech-savvy Plenty of instructions, visuals, tutorials to walk you through it Links to social media networks Great tracking of emails and outcomes

Cons: None! (We tried using Mail Chimp but it was so complex and confusing that the investment of time and learning curve wasn't worth it! But with Benchmark, you can step right in and begin!) We highly recommend Benchmark!

Great platform, easy to use

Jun 20, 2017
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

3 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: Click and drag feature makes it easy, step by step instructions. Also the reporting is just what I need to see.

Cons: I think the price is a bit high for monthly e-newsletters, would like an option for quarterly too that would be less.

Overall: easy streamlined marketing that is directed to our clientel

Vendor Response

by Benchmark on July 13, 2017

Hello Tina,

Glad to know you enjoy our drag and drop features along with our reporting. :)

For your reference, we do offer loyalty pricing for 6 month and annual plans. (10% / 15% discounts).

Please contact our team if you have questions on upgrading.

Sincerely,
- Daniel Miller

Best one out there so far

Dec 13, 2017
5/5
Overall

5 / 5
Ease of Use

4 / 5
Features & Functionality

4 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: I love that I can choose from a variety of templates to send out professional-looking emails. My primary use is to send out newsletters, so Benchmark has provided all the features (and much more) necessary to do so.

Cons: Sometimes, certain features (such as sending test emails, uploading pictures that actually display, random graphics that appear and I can't remove, etc) aren't as smooth as I'd like. While their friendly customer support is available by live chat, I was still unable to resolve these issues.

Overall: Sending out newsletters on a scheduled basis with great templates to work from.

Vendor Response

by Benchmark on December 15, 2017

Thank you for the high rating! We appreciate the effort to go out of your way to share your experience with us to others. I would love to speak with you in regards to the issue you posted. Please log on to our chat when you have a moment to speak with me so we can further investigate the issue. (Ask for Robert). I look forward to speaking with you!

Among The Best Email Providers

Nov 20, 2014
5/5
Overall

Comments: I've had experience with other email service providers and have generally found them lacking in one way or another, but Benchmark Email has been able to satisfy all my email marketing needs. They are extremely proficient in every aspect of their offerings, and just some of the highlights include their crystal clear analytics interface, their extremely effective and well-designed templates, and their ability to achieve elevated deliverability levels.

Pros: Their A/B Split Testing system is definitely one of the easiest to use that I've ever seen, making what is generally a time consuming and confusing task extremely simple and straightforward. I also appreciate the breadth of their survey options.

Cons: Their interface is very effective on smartphones, tablets, and laptop screens but gets a bit too big on a 32" PC monitor.

I am finding this software to be very easy to work with and integrate within our websites.

Jun 27, 2017
3/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money

Pros: I really enjoy the drag and drop for email set up, as well as the ability to send surveys. I think this will be a great fit for our company.

Cons: I dislike the fact that I can not upload a "Paid List" even if they are our demographic and the list came from an affiliated company.

Vendor Response

by Benchmark on July 13, 2017

Hello Holly,

We are glad to know you find our platform easy to use and that it integrates well with your website. In regards to purchased lists, we don't allow you to upload them without having permission but, I have a suggestion on how you can get permission. Try looking into Facebook Audiences. Facebook allows you to upload a list of emails to which you can showcase ads to. Your ad can be a request for signup. I know this adds an extra step, but it ensures a quality signup and it also creates a better engagement rate since they will become more familiar with your brand as well. Please contact us if you have questions about this.
All the best!
- Daniel Miller

Benchmark - The Free Autoresponder

Sep 10, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: In the past I used Mailchimp but nowdays as a Free autoresponder I use Benchmark. The main difference is that in Benchmark you can use 1 form for 2 different signups which you can't in Mailchimp and you get a full autoresponder as a free account with Benchmark. In Mailchimp you need to send emails manualy.

The pricing also favours Benchmark.

Cons: Currently, the only con I can think of would be the user interface design which could be improved.

Impressed with Benchmarks new features!

Aug 19, 2014
5/5
Overall

Comments: I am a marketer for an eCommerce company in the Promotional Products industry, and have to consistently look up advertising emails from our suppliers to market. With Benchmark's new email editor, many of the emails I received have looked significantly better! One of our suppliers originally seem to email an image altogether, with the image itself linking to one landing page. Now, with the new editor, I see the same supplier advertising many promotional items, all properly linked, and incorporating beautiful banners as well! It has done well not only for that business, but for me to use these emails when I forward it to my customers. Since Benchmark has launched the new editor... their emails look amazing and simple to use!

Pros: Editor, Design, Customer Service, User-Friendly

Excellent, Affordable Email Service Provider

Dec 08, 2016
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Easy of Use, non-profit discounts, several email design options

Overall: We've been using Benchmark Email since 2010 after testing three different ESPs first. The big draw, in the beginning, was the special pricing for non-profits. In the recent 2-3 years, though, Benchmark has improved their features immensely, especially the email editor tool, with drag and drop editing and several email design options.

Vendor Response

by Benchmark on December 12, 2016

Hello Alexandria,

Thank you for this awesome review and for being a long time customer!

We have an excited year ahead of us and we look forward to releasing a few new features as well. Keep an eye out for some new automation tools coming your way! :)

All the best,
Daniel Miller

Benchmark email

Nov 10, 2016
4/5
Overall

3 / 5
Ease of Use

4 / 5
Features & Functionality

4 / 5
Customer Support

4 / 5
Value for Money

Comments: Overall, Benchmark meets our needs. However, we like to set up our code in a different program, rather than a template (in Dreamweaver). We run into issues where the code doesn't transfer cleanly. It takes a lot of reformatting.

Vendor Response

by Benchmark on December 12, 2016

Hello Jennifer,

Thanks for the review. In regards to your feedback, when bringing in code from programs like Dreamweaver, our platform will cut out code that isn't supported by all email clients. We do this to avoid errors or layout issues. Below is a link with some tips that might help. If you have further questions, please feel free to contact us. Thanks again! http://www.benchmarkemail.com/help-FAQ/answer/Common-HTML-Email-Coding-Mistakes

Nice

Jul 04, 2016
4/5
Overall

4 / 5
Ease of Use

5 / 5
Features & Functionality

4 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Comments: We've been using Benchmark for about half a year to manage a number of email campaigns including our newsletter. We needed a more affordable ESP with unlimited sends and a good template editor, which Benchmark fulfilled. The emails are easy to edit, the reporting is solid, and the customer support is great.

Pros: Great WYSIWYG email editor and great customer support team. At first some of the UX is confusing, but once you get the hang of it, it's easy. The customer support team has a live chat, and they'll help you immediately with anything you have. Reporting is pretty good too, and you can see results in either tables or graphs.

Cons: In rare cases, test emails and email blasts are delayed in sending out. This can be a problem when A/B testing emails. Other than that, no real problems.

Pretty Solid ESP

Mar 23, 2016
4/5
Overall

5 / 5
Ease of Use

5 / 5
Customer Support

4 / 5
Value for Money

Comments: We've been using Benchmark for about half a year to manage a number of email campaigns including our newsletter. We needed a more affordable ESP with unlimited sends and a good template editor, which Benchmark fulfilled. The emails are easy to edit, the reporting is solid, and the customer support is great.

Pros: Great WYSIWYG email editor and great customer support team. At first some of the UX is confusing, but once you get the hang of it, it's easy. The customer support team has a live chat, and they'll help you immediately with anything you have. Reporting is pretty good too, and you can see results in either tables or graphs.

Cons: In rare cases, test emails and email blasts are delayed in sending out. This can be a problem when A/B testing emails. Other than that, no real problems.

Outstanding Customer Service

Sep 25, 2016
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Comments: After reviewing a number of products (most notably MailChimp & AWeber) I selected Benchmark as being the most appropriate for a start-up. Isn't it great when you know you've made the right decision? I wanted easy design with professional outcome / auto responders with strong analytics / mobile app / list management / accessible support Benchmark gives me everything I wanted and tons more but the most important thing of all is their absolutely amazing support. One on one handholding when I've needed it, not that it is difficult to use. Sally Beers has been my assigned support contact since day 1 and is excellent at her job.

Pros: The standout custoemr service

Recommendations to other buyers: Don't assume you have to use mailchimp to get all the services you are looking for and remember you can't put a value on the one on one support available.

Capterra loader

Great value for small lists

Oct 10, 2018
5/5
Overall

4 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: Offers a great value for smaller lists. It is especially useful being able to run a free account and actually be able to upload an existing list.

Cons: We had to go through an extra step and cost of getting our current email list validated before Benchmark would allow us to send to it.

Overall: We initially had a small problem getting our email list uploaded to Benchmark, but their customer service department was great in helping us through the problem and instructing us how to get our list validated.

Sep 15, 2016
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

4 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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After a little trial and error, I was able to craft my email series into exactly what I wanted!

Jun 20, 2017
5/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Robust features even at the free level. Also, excellent customer service/IT help, again, even at the free level.

Cons: Some features not intuitive. I did get conflicting information from 2 help desk contacts, but the second contact easily and quickly resolved my problem.

Overall: It did what I needed it to do.

Vendor Response

by Benchmark on July 13, 2017

Hi Caroline,

Thank you for this high rating and feedback. We are proud of our free plan and we love seeing businesses grow with it. In regards to the intuitiveness, I know we have some areas that can totally be improved! We are updating our platform almost weekly with improvements. If you have any specific suggestions, we would love to hear them!

Thanks again!
- Daniel Miller

Easy to learn, Fast results, Impressive design!

Nov 13, 2014
5/5
Overall

Comments: I've been using Benchmark's new email designer program to make striking emails that I know will catch anyone's eye! It's easy to use, intuitive, and most importantly: fun! The designer is clear, concise, and helps to make your email campaigns look professional. With great templates to work from, color schemes to help create a certain vibe, and Benchmark's video and written tutorials I've been able to learn a side of running a business that I never knew could be so helpful. Marketing online through email campaigns is extremely useful, and Benchmark makes it fun and easy!

BEWARE: THEY WILL BLOW YOUR EMAIL UP AND NEVER STOP

Mar 03, 2018
1/5
Overall

1 / 5
Ease of Use

1 / 5
Features & Functionality

1 / 5
Customer Support

1 / 5
Value for Money

Cons: THEY SEND ME EMAIL AFTER EMAIL EVEN IF I UNSUBSCRIBE. So after i call and unsubscribe they keep sending me emails. they are all in English besides the unsubscribe button. this is what it was.... cancelar su suscripción aquí . google translator said unsubscribe here . I am over this company. i have tried being nice but now it is all out war.

Overall: none besides spam clogging up my email. the company is Fd or they are Fn with me.

Favorite Email Service So Far!!

Dec 05, 2016
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Comments: I have used MailChimp and I have found a benchmark to be the best of all! Seems to have the best functionality and format customization available. I would love to see more fonts and a cleaner benchmark stamp for the bottom.

Vendor Response

by Benchmark on December 07, 2016

Hello Gavin,

Thank you for the review of our service! It means a lot to us that you decided to try us and to know you consider us to be the best :)

All the best!
Daniel Miller

Feb 04, 2016
5/5
Overall

5 / 5
Ease of Use

5 / 5
Customer Support

5 / 5
Value for Money

Works great and is easy to use!

Nov 28, 2015
5/5
Overall

5 / 5
Ease of Use

5 / 5
Customer Support

Comments: It is easy to import contacts, setup emails and send them. Their customer service is better than 5 stars. They even call you to make sure you aren't having any problems.

Vendor Response

by Benchmark on August 04, 2016

Thank you for your kind words Louie! It means a lot to our customer service team to see their efforts appreciated like this.

Thank you Benchmark Email for providing my business a competitive edge!

Nov 24, 2015
5/5
Overall

5 / 5
Ease of Use

5 / 5
Customer Support

5 / 5
Value for Money

Comments: Benchmark Email is in my opinion the greatest innovation for businesses eager to automate and streamline their customer service processes without stress, while saving time and money. Benchmark has enabled our small business to provide that personal touch of white glove customer service without breaking the bank, and pulling our hair out. I highly recommend Benchmark and endorse their product with five-stars!

Cons: The only con is that it took me this long to discover Benchmark Email!

Used it several times and like the ease of use and the analytics

Jun 27, 2017
4/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support

3 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: Quick and easy method to sending mass emails and I like the up to date analytics with open rates and bounce backs as well.

Cons: Cost was a little more than I could budget at this time; we are a start up division and unfortunately we have to scrutinize all expenses.

Overall: Quick email templates to send at moments notice or plan for future campaigns.

Benchmark for School Newsletters

Sep 02, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: We just started using this at my school for teachers to communicate with parents. Creating templates is easy and the parents can read the newsletters easily on their phones.

Cons: Wish you could insert videos directly into the email and not a separate link.

Overall: Having multiple users on one account is a great feature

Nov 19, 2016
5/5
Overall

5 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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very intuitive easy to use

Sep 19, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: I have found that I can create the best html emails using benchmark email. Very easy to use. Downloading contacts is very easy if you have a list.

Cons: Wish you could copy and paste more then 50 contacts at a time would be a huge time saver. Cost is a little on the high side.

love it for my nonprofit

Dec 02, 2015
5/5
Overall

5 / 5
Ease of Use

5 / 5
Customer Support

Comments: Benchmark is giving us a free subscription because our non-profit, Juggle The World, helps youth. We couldn't be happier and appreciate their generosity. Its super easy to use/learn too!

New Email Editor makes Benchmark Email a breeze!!

Jun 18, 2015
4/5
Overall

5 / 5
Ease of Use

4 / 5
Customer Support

Comments: This is now a real rival to the Mailchimp and Campaign Monitor calibre offerings.

Also they offer a free subscription to charities who are involved in education, thanks Benchmark Email!

As a very small nonprofit, Benchmark is the perfect service: easy to use and perfect for us!

Jun 20, 2017
5/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Cost- We are a small nonprofit so this service has really helped us to keep costs down especially since we have such a very small email list.

Cons: I wish the templates were a little easier to customize (changing background colors to match our organization's colors, etc)

Vendor Response

by Benchmark on June 20, 2017

Hello Lindsay,

Thank you for the great review and feedback! We are happy to know our service fits your needs and budget. In regards to customizing the colors on your templates, please take a look at the following link: https://www.benchmarkemail.com/help-FAQ/answer/how-do-i-change-my-layout-or-background-colors

If you need more assistance, you can also contact our support team via chat, email or phone.

Thanks again! :)

Benchmark Email Marketing is the Best!

Sep 01, 2015
5/5
Overall

5 / 5
Ease of Use

5 / 5
Customer Support

Comments: Pros

-Superior Customer Service

-Easy Interface

-Lightening Fast

Cons

-None so far

Jan 04, 2018
5/5
Overall

Jul 04, 2016
4/5
Overall

4 / 5
Ease of Use

3 / 5
Customer Support

5 / 5
Value for Money