# Benchmark Email Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Benchmark Email Software - reviews, pricing plans, popular comparisons to other Email Marketing products and more.

Source: https://www.capterra.com/p/71152/Benchmark-Email

---

# 

 Benchmark Email Software Review 2026: Features, Integrations, Pros & Cons

Last updated on April 1, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

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[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

Benchmark Email

## What is Benchmark Email?

Benchmark Email is an email marketing platform that helps busy marketers design, send, and track professional email campaigns with ease. It’s built for marketing generalists at small to mid-sized businesses who need dependable tools that fit into their daily workflow — not software that slows them down. With Benchmark Email, users can quickly create polished, engaging campaigns, manage growing contact lists, and see performance results in real time — all from one simple, intuitive dashboard. Key features include: • Drag-and-Drop Email Builder • Assistive AI Tools • Contact Management • Multi-User Access • Email Scheduling • Performance Dashboard and Reports • Real Human Support Benchmark Email focuses on what marketers actually need — reliable, straightforward tools that deliver results without unnecessary complexity. Every plan includes the same full feature set, so teams can focus on creating campaigns that connect and convert.

## What is Benchmark Email used for?

[Email Marketing](https://www.capterra.com/email-marketing-software/)[Email Management](https://www.capterra.com/email-management-software/)[Marketing Automation](https://www.capterra.com/marketing-automation-software/)

Top alternative

Featured

Overall rating

Based on 196 user reviews

Reviews sentiment

Positive

87%

Neutral

8%

Negative

5%

Starting price

$19

Other, Per Month

Free trial  
not available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Benchmark Email?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://polaris.benchmarkemail.com/&name=Benchmark Email)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Benchmark Email

4.3 (196)

VS.

[4.6 (3,414)](https://www.capterra.com/p/132996/brevo/reviews/)

Starting Price

$19

Other, Per Month

Starting Price

$9

Usage Based, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.4 (190)

Ease Of Use

4.6 (13,289)

Value For Money

4.2 (165)

Value For Money

4.5 (10,052)

Customer Service

4.3 (162)

Customer Service

4.5 (9,845)

## Benchmark Email alternatives

[4.6 (5,738)](https://www.capterra.com/p/147657/monday-com/reviews/)

Starting price

$9.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

[4.4 (2,936)](https://www.capterra.com/p/76113/Wrike/reviews/)

Starting price

$10.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

89%

of reviewers

rated it above 4 stars

Highest Rated

[Gmail](https://www.capterra.com/p/202338/Gmail/)

[4.8 (13,352)](https://www.capterra.com/p/202338/Gmail/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/202338/Gmail/)

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

[4.5 (17,580)](https://www.capterra.com/p/110228/MailChimp/reviews/)

Starting price

$13.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

92%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/110228/MailChimp/)

[View all alternatives](https://www.capterra.com/p/71152/Benchmark-Email/alternatives/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Email Campaign Management

4.7 (25)

48.00% of 25 reviewers that rated this feature as important or highly important

Plan, execute, and analyze email marketing campaigns

Mobile Optimization

4.7 (24)

45.83% of 24 reviewers that rated this feature as important or highly important

Optimize content to ensure it is easily accessible for mobile users

Email Marketing

4.9 (19)

47.37% of 19 reviewers that rated this feature as important or highly important

Create and send email blasts/campaigns

Campaign Scheduling

4.8 (16)

37.50% of 16 reviewers that rated this feature as important or highly important

Set campaign schedules by selecting start, pause, and end dates

Engagement Tracking

4.7 (15)

46.67% of 15 reviewers that rated this feature as important or highly important

Tracks metrics that provide insight into how a user interacts with any interface or product

Contact Database

4.8 (12)

41.67% of 12 reviewers that rated this feature as important or highly important

Centralized database of stakeholders and their contact information such as names, address, phone number etc.

Benchmark Email 51 features

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Track and document all activities across devices, networks, and other systems

Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention

Track and interpret campaign performance metrics

Set campaign schedules by selecting start, pause, and end dates

Group campaigns by project, client, or campaign for better management.

Ensure all emails are compliant with anti-spam guidelines, as required by the CAN-SPAM Act

Track the amount of clicks on individual products to measure campaign results

Centralized database of stakeholders and their contact information such as names, address, phone number etc.

Manage, organize, and store contact information

Centralized repository to store content and assets

Process of dividing customers into groups based on common characteristics

Add customized logos and colors to align with company branding

Customize data fields to support various needs and use cases

Customize contracts and forms to collect specific information

Pre-designed layouts that can be customized to match preferences and requirements

Import and export data to and from software applications

Assemble applications and processes by dragging over and arranging pre-built components

Plan, execute, and analyze email marketing campaigns

Manage, store and organize emails within the system or via third-party apps

Create and send email blasts/campaigns

Pre-made examples and templates for emails

Track delivered, received, and opened emails

Tracks metrics that provide insight into how a user interacts with any interface or product

Store, manage and track all forms in a centralized location

Store and manage images

Organize, prioritize, and manage incoming communications

Create landing pages or online forms designed to capture new leads and prospects

Automatically identify and save contact information of potential customers

Store information about leads or contacts and track, manage and nurture them throughout the sales process

Manage contacts across multiple mailing lists

Ability to chat online in real time

Optimize content to ensure it is easily accessible for mobile users

Observe and track the demand, usage, progress or quality of a system, product, or user

Allow multiple users with individual logins and varying permissions to use the same account, software, portal, or service

Create new forms and/or use ready-made online form templates

Adjust communications based on previous interactions or personal preferences

Control and schedule the publication of content across various channels

Analyze and gain insights into data in real-time

Receive data and information in real time

Active reporting of data and metrics

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

View and track pertinent metrics to find patterns and gain insights from data

Search and filter data across systems to locate required information by entering keywords or certain criteria

Group leads or contacts based on their specific characteristics

Filters used to determine different types of malware threats

Add or remove subscribers from mailing lists

Attach digital tags to documents and assets for identification, search, or monitoring purposes

Create, save, and re-purpose templates for emails, forms, etc.

Web form that allows users to enter data that is sent and processed for different reasons

What You See Is What You Get is a no-code tool that allows users to create and edit content using a visual interface

Get Advice

We can help you find the software with the features you need.

Features

4.1 (181)

4.1

Based on 181 reviews

## Pricing

Value for money

4.2 (165)

Free Version

[View pricing plan details](https://www.capterra.com/p/71152/Benchmark-Email/pricing/)

Free

$0.00

It includes:

-   Email Marketing
-   Reporting
-   Contact Management
-   Segmentation
-   Tagging
-   Assistive AI
-   Drag-and-Drop Builder

Pro

$19.00

Other,Per Month

It includes:

-   Email Marketing
-   Reporting
-   Multi-User
-   Contact Management
-   Tagging
-   Segmentation
-   Assistive AI
-   Drag-and-Drop Builder

Value for money

4.2 (165)

4.2

Based on 165 reviews

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.3 (162)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.3 (162)

4.3

Based on 162 reviews

## User reviews

Overall rating

4.3

Based on 196 reviews

Filter by rating

5(105)

4(65)

3(16)

2(3)

1(7)

Mentioned topic

Sorted by most recent

MS

Martina S.

VP

Marketing and Advertising

### "So far, so good"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

6/10

April 20, 2026

Overall, it’s been a positive experience so far. The platform is easy to navigate, quick to set up, and does what you need without adding unnecessary complexity. It’s a good option if you want something reliable and straightforward for day-to-day email campaigns. That said, I’d still want to see how it performs over a longer period, especially when running more campaigns or scaling activity, before forming a fully settled view.

Pros

You can get set up quickly and start sending campaigns without spending time figuring things out. The interface is clear, and the workflow makes sense, which helps if you’re managing multiple sends or lists. Templates are simple but flexible enough for most use cases, and overall it feels like a platform designed to keep things practical and efficient rather than overcomplicated.

Cons

The main downside is that it can feel a bit limited if you’re used to more advanced platforms. The feature set covers the basics well, but there isn’t as much depth when it comes to more complex campaign setups or deeper customisation. It also feels slightly early to fully assess performance and deliverability over time, so there’s still a bit of uncertainty around how it will hold up with larger or more demanding campaigns.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

CH

Cheryl H.

Prayer Ministry Coordinator

Religious Institutions

### "Benchmark Does The Job!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

September 1, 2025

I don't feel comfortable asking for help, or taking one of your workshops because I'm on the free plan. But I would like to learn how to use the different designs and templates, but you're more for marketing and advertising,,,which I do not do. Overall, I'm very satisfied with using Benchmark for what I do.

Pros

I needed a platform where I could send emails to approx. 100 members of my private group all at one time. Through Benchmark I am able to communicate with my private group of friends without being labeled as SPAM. Mostly this is true, it still happens from time to time but is always easily cleared up. And it's free! Plus I love that there's always someone around when I need help.

Cons

When I'm away from my desktop and have to send emails from my phone, it takes a long time to maneuver through it. I have to turn my phone sideways for one section then turn it back the other way for another section, repeating this several times.

Alternatives considered

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reasons for choosing Benchmark Email

I don't know, It seems google has the majority in everything, I thought I'd go different route.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

September 3, 2025

Cheryl, Thanks for taking time to leave your feedback! Please feel free to join us for a workshop at any time. If there's something specific you need help with, you can always email us at support@benchmarkemail.com. Cheers!

SM

Shirley M.

Office Manager

Religious Institutions

### "Aiken Baptist Association"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

August 26, 2025

It is easy user friendly and easy to learn. I've been able to set up a monthly, interactive newsletter, which has made the Aiken Baptist Association current in today's world.

Pros

The fact that I can format the sections/pages to look like an online advertisement that is interactive.

Cons

The fact that I can only download a PDF before sending the message, and that there are not other download format options, such as PNG.

Alternatives considered

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reasons for choosing Benchmark Email

Benchmark was already in place when I began working here.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

August 27, 2025

Hi Shirley, glad you're finding Benchmark Email easy to use and easy to learn! You might try Canva's pdf to png converter if you need your newsletter in that format - https://www.canva.com/features/pdf-to-png-converter/ . Please reach out if you need anything else!

DM

Debbie M.

Owner

Consumer Services

### "Benchmark Works"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

August 25, 2025

Great, Benchmark makes it easy for me to keep in touch and educate my clients monthly. My clients constantly say how they love the newsletter!

Pros

I like Benchmark because of the low learning curve. It was very easy to get started. I like that I can post pictures.

Cons

Off hand I can’t think of anything that I don’t like with Benchmark Email. I think it is a good value for money spent.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

August 26, 2025

Thanks for choosing Benchmark Email to facilitate your client outreach - we're so glad you're seeing success!

IM

Isaac M.

Managing Director

Environmental Services

### "Keep your clients informed with Benchmark Email!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

August 21, 2025

My overall experience with Benchmark Email is rewarding. I'm able to communicate important updates with our clients. Our clients stay informed and are able to make necessary adjustments as a result of the mass communication.

Pros

What I like the most about Benchmark Email is the ability to prepare and schedule emails to go out at future dates. Additionally, the new AI feature allows for nice enhancements to our illustrations.

Cons

What I like least is the inability to copy and paste unlimited email addresses. The maximum number of emails to paste is currently 50.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

August 25, 2025

Hi Isaac, Thanks for taking time to leave a review! Glad to hear you are having success with the platform. I will relay your feedback to our product team regarding pasting more than 50 emails at a time. Let us know if we can help with anything else! - Jess

AP

Aleksandra P.

Marketing Specialist

Marketing and Advertising

### "Simple, affordable and effective!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 5, 2025

I use Benchmark Email for email marketing. It helps create, send, and track emails for campaigns (opens and clicks included!) It's a great alternative to more expensive email campaign software.

Pros

Aside from the price, I really like how effortlessly I can monitor the results of my campaigns. It provides clear insights and detailed analytics.

Cons

It takes time to learn all the tools, and some fancy features might be missing.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AU

Anonymous User

Presenter

Broadcast Media

### "Benchmark for marketing goals"

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

4/10

November 17, 2024

It was a smooth experience and am glad I tried it on my quest for an email service

Pros

It's easy and friendly to use. Also great for setting for small businesses as it's great for marketing.

Cons

It's has some glitches as some of the emails end in the spam folder but none the less still get delivered

Switched from

[Yahoo Mail](https://www.capterra.com/p/266980/Yahoo-Mail/)

Wanted to find another email service for my needs

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

LW

Lee W.

Manager

Civil Engineering

### "Benchmark Email"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

July 9, 2024

Benchmark Email even from the free tier offers some great features and an important stats. Support team is a great 5\* one and handles the request very fast.

Pros

What I really liked after I made the switch was the template library, is has many nice templates and the most important part, mobile optimized. It is easy to use and create powerful email campaigns. You can always automate every campaigns with ease.

Cons

There are no cons for Benchmark Email from my point of view.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AB

Andrei B.

Branch Manager

Accounting

### "Benchmark Email"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

7/10

May 6, 2024

Is a great app, everything works great and support is helpful.

Pros

Setting up the account is easy, it has an intuitive user interface and starting the first campaign was very easy. The builder is optimized very good for mobile device as almost all users use the phone the most. Support is super and fast, they do a great job.

Cons

Beside the price I can't say there are any cons.

Switched from

[Yahoo Mail](https://www.capterra.com/p/266980/Yahoo-Mail/)

[Direct Mail](https://www.capterra.com/p/128355/Direct-Mail/)

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

CM

Chrisarn M.

Marketing Officer

Marketing and Advertising

### "Benchmark Email Offers Excellent Marketing Services"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

April 30, 2024

Pros

I like the efficiency of Benchmark Email. Benchmark Email offers accurate and dependable marketing services.

Cons

Benchmark Email has been so efficient. I like Benchmark Email's accuracy and flawlessness.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/71152/Benchmark-Email/reviews/)

Popular comparisons

[Gmail vs Benchmark Email](https://www.capterra.com/compare/71152-202338/Benchmark-Email-vs-Gmail)[Mailchimp vs Benchmark Email](https://www.capterra.com/compare/71152-110228/Benchmark-Email-vs-MailChimp)[MailerLite vs Benchmark Email](https://www.capterra.com/compare/71152-136603/Benchmark-Email-vs-MailerLite)[Salesforce Marketing Cloud vs Benchmark Email](https://www.capterra.com/compare/71152-248536/Benchmark-Email-vs-Salesforce-Marketing-Cloud)[Omnisend vs Benchmark Email](https://www.capterra.com/compare/71152-153508/Benchmark-Email-vs-Omnisend)

[Constant Contact vs Benchmark Email](https://www.capterra.com/compare/31898-71152/Constant-Contact-vs-Benchmark-Email)[Brevo vs Benchmark Email](https://www.capterra.com/compare/71152-132996/Benchmark-Email-vs-brevo)[EngageBay CRM vs Benchmark Email](https://www.capterra.com/compare/71152-178819/Benchmark-Email-vs-EngageBay-Marketing)[ActiveCampaign vs Benchmark Email](https://www.capterra.com/compare/71152-79367/Benchmark-Email-vs-ActiveCampaign)[HubSpot Marketing Hub vs Benchmark Email](https://www.capterra.com/compare/71152-171840/Benchmark-Email-vs-HubSpot-Marketing) 

Independent research methodology

Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.

[Learn more](https://www.capterra.com/resources/proprietary-data-research/)

How Capterra verifies reviews

Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

[Learn more](https://www.capterra.com/resources/how-we-verify-reviews/)

How Capterra ensures transparency

Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website.

[Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)