# Page 4 | Benchmark Email Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 4 - Is Benchmark Email the right Email Marketing solution for you? Explore 196 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/71152/Benchmark-Email/reviews

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Benchmark Email

4.3 (196)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated May 11th, 2026

# Page 4 - Reviews of Benchmark Email

## Showing most helpful reviews

Showing 76-100 of 196 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

VR

Verified Reviewer  
Instructional Technologist  
  
Used the software for: Less than 6 months

### "Best one out there so far"

December 13, 2017

5.0

Sending out newsletters on a scheduled basis with great templates to work from.

Pros

I love that I can choose from a variety of templates to send out professional-looking emails. My primary use is to send out newsletters, so Benchmark has provided all the features (and much more) necessary to do so.

Cons

Sometimes, certain features (such as sending test emails, uploading pictures that actually display, random graphics that appear and I can't remove, etc) aren't as smooth as I'd like. While their friendly customer support is available by live chat, I was still unable to resolve these issues.

Review Source

Response from Polaris Software

December 15, 2017

Thank you for the high rating! We appreciate the effort to go out of your way to share your experience with us to others. I would love to speak with you in regards to the issue you posted. Please log on to our chat when you have a moment to speak with me so we can further investigate the issue. (Ask for Robert). I look forward to speaking with you!

LD

Lynette D.  
Assistant  
Photography  
Used the software for: 2+ years

### "Great software"

May 23, 2019

5.0

Benvhmark is easy to use and hreat product

Pros

Easy to use. Use the software daily and I never have a problem

Cons

Nothing. The software is great to use dsily

Review Source

Response from Polaris Software

May 31, 2019

Hello Lynette, Thanks for your review and high rating. - Benchmark Team

JJ

John J.  
director  
Education Management  
Used the software for: 2+ years

### "good service, some good features, needs photo editor and interface improvement"

May 23, 2019

4.0

Good - I use it often to communicate with prospective camp families and staff!

Pros

the email editor is excellent, and the open/click tracking is very good.

Cons

the built-in photo editor is poor. simple things are missing, like rounded corners, circle mask, edge blur and erosion... The interface is very “clicky” - there are multiple clicks where one will do (e.g. Adding contacts), and pathways you need to click through over and over again (e.g. Look at unopens, resend to unopens). An interface once-over could save hundreds of clicks. Delivery rates seem to have improved, but were low in Fall 2018. Also AOL seems inclined to auto-mark Benchnark as spam, which Benchmark then lowers your rating for! I had to remove all AOL addresses.

Review Source

Response from Polaris Software

June 5, 2019

Hello John, Thanks for the feedback. Whenever you have a moment, chat with us and let us know about these issues, they seem as if they're isolated to your account. - Benchmark Team

SL

Shawn L.  
Coordinator  
Education Management  
Used the software for: 2+ years

### "Benchmark E-mail for Marketing E-Blasts"

June 11, 2019

4.0

Generally positive. It's our main e-mail blast marketing tool.

Pros

List management is very user friendly. That's the biggest plus for me. Easy to integrate sign-up forms.

Cons

Sometimes the builder (drag and drop, not HTML) is a little buggy. It seems to be getting better.

Review Source

Response from Polaris Software

July 10, 2019

Thank you for your review! In regards to your concern sometimes something as simple as copy and pasting can affect the builder. Here's a link to our knowledgebase on the topic: https://cutt.ly/OYkx3c. If you have any other questions or concerns you can always reach our to our support team here: https://cutt.ly/JYkEvz - Benchmark Team

VR

Verified Reviewer  
Owner  
Management Consulting  
Used the software for: 2+ years

### "Easy to use and scalable"

May 30, 2019

5.0

Email marketing , small business

Pros

Easy to use and very practical, code, 3th parts options, partnert programs

Cons

Sometimes emails go to spam and reports dont show exactly what happened

Alternatives considered

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reason for choosing Benchmark Email

Price and technical support

Review Source

Response from Polaris Software

May 31, 2019

Hello, Thanks for your review. Please let us know what you need to see on your reports. We're always improving our features. - Benchmark Team

JD

Julie D.  
Marketing specialist  
Wholesale  
Used the software for: 2+ years

### "Good service but inconsistent"

May 31, 2019

4.0

It’s good product for the price.

Pros

I like how easy it is to manipulate and how quickly it sends immediate messages. Scheduled messages are always on time. Very easy to use and generally quick to create messages that are effective.

Cons

Sometimes the “from” address changes even when sent from the same account. Also, sometimes the messages don’t appear like the samples to the same email platform.

Review Source

Response from Polaris Software

June 5, 2019

Hello Julie, Thank you for the feedback. Please don't doubt in calling us whenever you have a concern. - Benchmark Team

MH

Matthew H.  
Marketing Coordinator  
Construction  
Used the software for: 1-2 years

### "Benchmark"

May 31, 2019

3.0

Pros

It has multiple email templates that allow for creativity while also allowing us to send to multiple segments, multiple email lists and also import our own personal designs.

Cons

Difficulty navigating the site, open rates and automated emails

Review Source

Response from Polaris Software

June 5, 2019

Hello Matthew, Thank you for the review. - Benchmark Team

LL

LaToya L.  
Nurse Consultant  
Management Consulting  
Used the software for: 6-12 months

### "Benchmark"

May 23, 2022

4.0

Overall, initially Benchmark was OK. The business problem I was solving with this product was sending out email campaigns.

Pros

The feature I liked the most about Benchmark Email was the automated email campaign.

Cons

The main issue I had with Benchmark was the deliverance of my emails. For some reason, once my emails were sent out, according to the report in Benchmark, emails were not being opened. That was very strange that none of my emails were being opened.

Alternatives considered

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)

Review Source

RH

Robert H.  
Owner  
Newspapers  
Used the software for: Less than 6 months

### "First I tested it and stopped using it"

February 15, 2024

5.0

Pros

It was easy to setup and get the campaigns going.

Cons

The price is not lowest one for this kind of software.

Alternatives considered

[Zoho Mail](https://www.capterra.com/p/174694/Zoho-Mail/)

Review Source

Response from Polaris Software

February 16, 2024

We are happy that you are finding it simple to launch your email marketing campaigns with Benchmark Email. It's our goal to empower marketers with simple tools that get results.

DK

Diane K.  
Director  
Sports  
Used the software for: 2+ years

### "Great way to Communicate! "

December 11, 2019

5.0

This has been the best e-mail system we have used. Consistent in delivery, accurate reporting, and analytics.

Pros

Benchmark has provided a consistent marketing opportunity for us. The analytics provided are a great added feature to emails. I love the resend option, and the ability to see failure rate and open rate of each e-mail so that we can adapt our wording.

Cons

I wish there was an easier way to work with images and templates, and not have to scroll through all uploaded.

Review Source

LL

Laura L.  
Marketing Coordinator  
Telecommunications  
Used the software for: 2+ years

### "Simplified E-mail Communications"

May 23, 2019

4.0

We've been using it for years, with very few issues.

Pros

Generally, it's very easy to use, and very intuitive. I love the fact that I can remove the Benchmark logo so that I'm not advertising Benchmark, but promoting our company's products instead.

Cons

Once in a while, it can get quirky, and not let me set things up exactly as I'd like. In those instances, Customer Support has been helpful to resolve issues.

Review Source

Response from Polaris Software

June 5, 2019

Hello Laura, Thank you for the review. - Benchmark Team

VL

Verity L.  
founder/visionary  
Recreational Facilities and Services  
Used the software for: Less than 6 months

### "User-friendly, Great Support"

September 20, 2020

4.0

I send out a great many videos and wouldn't use a email service without this capability. My trial period was cut short due to the limitations on a free account, forcing me to pay before I had a chance to evaluate the platform. I feel there should be special pricing for a Non-Profit. I'd like to see unlimited contacts and due to a paid account, have unlimited emails.

Pros

I've experienced great support and sending my first email was fairly easy. Drag & Drop feature is a good selling point.

Cons

The editor is slow and I set the line spacing but it seems to choose what it wants.

Reason for choosing Benchmark Email

Some were too expensive, especially working without a budget, and Benchmark has all the features necessary to provide top quality emails.

Review Source

Joe H.  
Marketing Program Manager  
Internet  
Used the software for: Less than 6 months

### "Pretty Solid ESP"

March 23, 2016

4.0

We've been using Benchmark for about half a year to manage a number of email campaigns including our newsletter. We needed a more affordable ESP with unlimited sends and a good template editor, which Benchmark fulfilled. The emails are easy to edit, the reporting is solid, and the customer support is great.

Pros

Great WYSIWYG email editor and great customer support team. At first some of the UX is confusing, but once you get the hang of it, it's easy. The customer support team has a live chat, and they'll help you immediately with anything you have. Reporting is pretty good too, and you can see results in either tables or graphs.

Cons

In rare cases, test emails and email blasts are delayed in sending out. This can be a problem when A/B testing emails. Other than that, no real problems.

Review Source

VR

Verified Reviewer  
Software Developer  
Information Technology and Services  
Used the software for: Less than 6 months

### "Nice"

July 4, 2016

4.0

We've been using Benchmark for about half a year to manage a number of email campaigns including our newsletter. We needed a more affordable ESP with unlimited sends and a good template editor, which Benchmark fulfilled. The emails are easy to edit, the reporting is solid, and the customer support is great.

Pros

Great WYSIWYG email editor and great customer support team. At first some of the UX is confusing, but once you get the hang of it, it's easy. The customer support team has a live chat, and they'll help you immediately with anything you have. Reporting is pretty good too, and you can see results in either tables or graphs.

Cons

In rare cases, test emails and email blasts are delayed in sending out. This can be a problem when A/B testing emails. Other than that, no real problems.

Review Source

PT

Peter T.  
Proprietor  
Retail  
Used the software for: 2+ years

### "Suits my needs"

May 23, 2019

5.0

It provides direct contact to people who want to hear from me-I like that.

Pros

It is easy for me to get out my message. I don't use all facets of it but it does what I need.

Cons

Once in a while I have to mess around with images but I generally get it figured out.

Review Source

Response from Polaris Software

May 31, 2019

Hello Peter, Thanks for your feedback. Images are a big part of Email Marketing campaigns, we're working on always providing the best experience. Let us know whenever you need assistance. - Benchmark Team

SA

Stephanie A.  
5s teacher  
Education Management  
Used the software for: 6-12 months

### "School newsletters "

May 23, 2019

5.0

Pros

It is a very simple and also my program. I absolutely loved how easy it was to figure out the program. This program made writing school news letters fun. With the changing of colors for the background to the changing on font, this software was great. Parents loved receiving updates on their children and seeing pictures of their children enjoying their week at school.

Cons

When I would upload a photo it would rotate it upside down. It was a minor issue and it was simple to rotate it right side up.

Review Source

Response from Polaris Software

May 30, 2019

"This program made writing school newsletters fun." We loved that Stephanie! Thank you for sharing that with us and your high rating. Regarding the uploading of your photo, let us know if it were to ever happen again. We're here to assist you. - Benchmark Team

MW

Maria W.  
Executive Assistant  
Real Estate  
Used the software for: 2+ years

### "Easy to use, but could use some updates"

May 23, 2019

4.0

Pros

Easy to drag and drop images and files to upload. Features are pretty intuitive. Easy to look at and move things around in a template.

Cons

Limited to three columns on some templates. When I round a box in the editing mode, it doesn't show the same way in the recipients' email.

Review Source

Response from Polaris Software

June 5, 2019

Hello Maria, Thanks for your review. Don't doubt in chatting with us if you find any type of formatting issues. We're here to help. - Benchmark Team

BK

Bryan K.  
Marketing Manager  
Transportation/Trucking/Railroad  
Used the software for: 2+ years

### "Great features, better price!"

May 30, 2019

4.0

Overall, we have experienced no issues with Benchmark. Our sales team is utilizing specific templates to enhance their communications to prospective customers and our slaes flyers are getting a broader reach.

Pros

This software is easy to use and navigate through. Easy to train non-HTML users how to create simple emails.

Cons

The survey functionality is very limited within the software.

Review Source

Response from Polaris Software

June 5, 2019

Hello Bryan, Thank you for the feedback and high rating! - Benchmark Team

Bella X.  
Business Development Representative  
Information Technology and Services  
Used the software for: Less than 6 months

### "Very efficient email marketing platform"

June 7, 2023

5.0

Pros

Benchmark email is very easy to setup and easy to use. The user interface is very simple and very easy to understand. You have the ability to design your own template in different choices to choose from. No need to put much effort how to use it.

Cons

Some features are limited and sometimes I notice a delay while sending a large amount of emails.

Review Source

AP

Andrea P.  
designer  
Graphic Design  
Used the software for: 2+ years

### "Difficult uploading lists "

January 28, 2022

3.0

Pros

There are no particular features to highlight because it works like a any other e-marketing tools

Cons

Many problems for uploading subscribers lists, not really responsive Customer Service and pricey compared to other providers.

Review Source

VR

Verified Reviewer  
EVP of Sales and Marketing  
Information Technology and Services  
Used the software for: 2+ years

### "Cost effective and easy to use"

May 23, 2019

4.0

Pros

It's very simple to create your own images and templates. Other software applications that we used in the past didn't give us the formatting flexibility that we wanted. This is very user friendly.

Cons

Sometimes we have a hard time with text being formatted oddly - especially if you copy and paste verbiage from another program.

Review Source

Response from Polaris Software

June 5, 2019

Hi, Thanks for your feedback. - Benchmark Team

KA

Kristin A.  
Brand Manager  
Retail  
Used the software for: 2+ years

### "Benchmark review"

May 31, 2019

4.0

Our company has had an over good experience with Benchmark!

Pros

The drag and drop editing ability makes it easy to build templates.

Cons

The contact list upload can be hit or miss. Sometimes lists are uploaded, reviewed but then show no contacts without a stated reason.

Review Source

Response from Polaris Software

June 5, 2019

Hello Kristin, Thank you for the review. Chat with us whenever you have a concern about a feature. We'll gladly assist you. - Benchmark Team

VR

Verified Reviewer  
Accountant  
Financial Services  
Used the software for: 6-12 months

### "Tool for Marketers"

April 5, 2019

5.0

It remains a perfect solution for our marketing campaign.

Pros

Benchmark Email has several well-structured email templates for a better customer relationship. Free

Cons

Nothing is actually a major setback with Benchmark Email. It's well structured.

Review Source

Response from Polaris Software

May 31, 2019

Hi, Thanks for the review and high rating. - Benchmark Team

VR

Verified Reviewer  
Professor  
Education Management  
Used the software for: 1-2 years

### "Great ESP"

May 23, 2019

5.0

Pros

Ease of use. Works .

Cons

Some limitations to conditional content.

Review Source

Response from Polaris Software

May 31, 2019

Hello, Thank you for your review and high rating. - Benchmark Team

Jeison C.  
Comunicador - Investigador  
Management Consulting  
Used the software for: 2+ years

### "null"

September 15, 2016

5.0

Review Source

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