---
title: "DealerCenter Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about DealerCenter Software - reviews, pricing plans, popular comparisons to other Auto Dealer products and more."
source_url: "https://www.capterra.com/p/71935/DealerCenter/"
page_type: "product"
language: "en"
---

# 

 DealerCenter Software Review 2026: Features, Integrations, Pros & Cons

Last updated on August 26, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Users](#users)[Pros and Cons](#pros-cons)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

DealerCenter

## What is DealerCenter?

DealerCenter is the leading Dealer Management System (DMS) for independent auto dealers, supporting over 22,000 dealerships with tools for seamless, end-to-end operations. From inventory tracking and a complete CRM to hosted websites and a powerful mobile app, DealerCenter simplifies every step of dealership management. With solutions for cash deals, financing, and Buy Here Pay Here, DealerCenter is a trusted partner for efficiency and accuracy in automotive sales and operations. Join thousands of dealers who rely on DealerCenter to centralize and grow their businesses.

## What is DealerCenter used for?

[Auto Dealer](https://www.capterra.com/auto-dealer-software/)[Sales Tracking](https://www.capterra.com/sales-tracking-software/)[Accounting](https://www.capterra.com/accounting-software/)

Recognitions

Shortlist

Overall rating

Based on 1,485 user reviews

Reviews sentiment

Positive

97%

Neutral

2%

Negative

1%

Pros & cons

Intuitive and accessible interface

Comprehensive software integrations

Frequent lags and slow response

Starting price

$99

Flat Rate, Per Month

Free trial  
available

Capterra Shortlist charts the highest-rated and most popular products...

-   Sales Tracking / 2025

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

## DealerCenter alternatives

Highest Rated

[4.7 (688)](https://www.capterra.com/p/162588/HoneyBook/reviews/)

Starting price

$36.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

94%

of reviewers

rated it above 4 stars

[4.2 (1,331)](https://www.capterra.com/p/135618/Odoo/reviews/)

Starting price

$31.10

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

83%

of reviewers

rated it above 4 stars

[4.2 (2,069)](https://www.capterra.com/p/135757/NetSuite/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

85%

of reviewers

rated it above 4 stars

[4.5 (178)](https://www.capterra.com/p/225762/Accelo/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

92%

of reviewers

rated it above 4 stars

[View all alternatives](https://www.capterra.com/p/71935/DealerCenter/alternatives/)

## FAQs about DealerCenter

Overview

### What problems does DealerCenter solve?

DealerCenter solves scattered dealership workflows, duplicate data entry, and manual deal processing by combining CRM, DMS, inventory, websites, lender submissions, and forms in one system. Sales teams, finance managers, BHPH operators, and dealership owners use it to track leads, automate follow-up, process deals faster, manage multiple locations, and work remotely.

Answer based on 1059 reviews

Overview

### Which roles and teams benefit most from DealerCenter?

DealerCenter is most used by dealership owners, general managers, finance teams, and sales staff who need to run daily operations from one system. Leaders use it to oversee inventory, reporting, and performance, while finance managers handle deal structuring and lending workflows, and sales teams manage leads, customer follow-up, and vehicle sales.

Answer based on 1326 reviews

Overview

### What company size and industries is DealerCenter built for?

DealerCenter is built for small automotive dealerships, with 99% of reviewers from small businesses and 92% from Automotive. It serves independent auto dealers, buy here pay here dealerships, franchise dealerships, used car dealers, and automotive sales professionals, with limited use in Retail at 3% and Accounting at 1%.

Answer based on 1485 reviews

Features and Usability

### What are the key features of DealerCenter?

DealerCenter includes core dealership management tools like DMS deal management, inventory management, CRM with lead tracking and text messaging, and Buy Here, Pay Here financing. Differentiating features include website management with inventory syndication, mobile app VIN and driver’s license scanning, lender integrations such as RouteOne, and QuickBooks integration.

Answer based on 715 reviews

Pricing

### How much does it cost and what fees or limitations are included?

DealerCenter starts at $40/month for QuickBooks, with BHPH at $50, DMS and CRM Plus at $99, and CRM Pro at $199; a free trial is available. Reviewers often call it cost-effective for smaller dealers, though some say separate modules and added options can make monthly costs climb.

Answer based on 232 reviews

Integrations

### Which third-party tools and platforms does DealerCenter integrate with?

DealerCenter integrates with Carketa and QuickBooks Online Advanced. Reviewer feedback specifically confirms Carketa for group visibility and coordination, while the official integration catalog also lists QuickBooks Online Advanced for accounting and financial record management.

Answer based on 62 reviews

Getting Started and Support

### How easy is it to onboard and train a team on DealerCenter?

DealerCenter offers in-person training, live online sessions, webinars, and documentation. Reviewers say most staff get comfortable quickly with basic daily tasks, especially sales and office teams, while managers, admins, and first-time DMS users need more time to learn setup, reporting, and the platform’s broader feature set.

Answer based on 161 reviews

Getting Started and Support

### What customer support options does DealerCenter offer, and how do users rate the experience?

DealerCenter offers email/help desk, phone support, and chat. Users often describe support as responsive, knowledgeable, and hands-on during setup, training, and troubleshooting, with quick callbacks and helpful follow-up. Some users report inconsistent response times, difficulty reaching staff immediately, and occasional delays when resolving bugs or customization requests.

Answer based on 715 reviews

Security

### How does DealerCenter handle data security and access control?

DealerCenter uses single sign-on, encrypted CRM emails, and frequent password changes, with users logging in regularly to access the system. Reviewers also describe it as safe and secure overall. Some note frustrations with repeated password resets, occasional account lockouts, no forgot-password option, and user permissions that need tighter controls.

Answer based on 12 reviews

## Who uses DealerCenter?

Based on Capterra reviews from the past 3 years

Talk to a software expert

to get a free software list  
tailored to your business needs

## Pros and Cons

Intuitive and accessible interface

97% positive reviews out of 357

Most reviewers describe ease of use as enabling quick adaptation, efficient multitasking, and streamlined daily tasks.

Frequent lags and slow response

41% negative reviews out of 126

Some users report performance and speed issues, including slow loading, glitches, and delays during routine operations.

Comprehensive software integrations

95% positive reviews out of 41

Most reviewers find integrations simplify workflows, connect essential tools, and allow seamless data sharing across systems.

Centralized business management hub

100% positive reviews out of 29

Reviewers appreciate all-in-one platform for consolidating operations, saving time, and improving organization.

## Features

AI summary

Based on 1,696 Auto Dealer reviews

Capterra reviewers highlight these as the features buyers care about most when choosing auto dealer software:

-   **Reporting & Statistics** (**71%** of reviewers rated this feature as critical)
-   **Inventory Management** (**53%**)
-   **Customer Database** (**64%**)

DealerCenter includes **Inventory Management** and **Customer Database**, giving dealerships a way to track available vehicles and keep buyer information organized in one system. However, it does not offer **Reporting & Statistics**. Instead, it provides other highly rated capabilities, including **Lead Management** (**53%**) and **Third-Party Integrations** (**65%**), which help businesses manage sales opportunities and connect their software with other tools, allowing teams to stay organized and respond to customers more efficiently.

Inventory Management

4.7 (105)

54.29% of 105 reviewers that rated this feature as important or highly important

With this capability, you can easily track, organize, and update vehicle details, pricing, and reports in one place. Reviewers appreciate how it simplifies inventory tracking, offers clear data, and is user-friendly for both new and experienced staff.

Customer Database

4.8 (14)

78.57% of 14 reviewers that rated this feature as important or highly important

A collection of customer information such as contact details, demographics, previous interactions, etc.

Lead Management

4.8 (76)

60.53% of 76 reviewers that rated this feature as important or highly important

Store information about leads or contacts and track, manage and nurture them throughout the sales process

Third-Party Integrations

4.4 (25)

60.00% of 25 reviewers that rated this feature as important or highly important

Set up connections to third-party platforms to improve business processes

Website Integration

4.7 (81)

56.79% of 81 reviewers that rated this feature as important or highly important

DealerCenter offers seamless website integration, letting you update inventory in real time and customize your site. Users think it’s easy to set up, keeps listings current, and integrates well with dealership platforms for nationwide sales and financing.

Reporting/Analytics

4.7 (82)

53.66% of 82 reviewers that rated this feature as important or highly important

View and track pertinent metrics to find patterns and gain insights from data

DealerCenter 40 features

### All Features
- Accounting: Built-in accounting to manage ledger, accounts payable/receivable, financial reports, etc.
- Accounting Integration: Integrate with a third-party accounting system
- Appointment Management: Manage various aspects of appointments including booking, rescheduling, canceling
- Barcode/Ticket Scanning: Scan barcodes to ensure accurate pricing and label tracking
- Buy Here, Pay Here: For auto dealerships that operate using the "Buy Here, Pay Here" method
- Client Management: Manage contact details and communication with clients
- Contact Database: Centralized database of stakeholders and their contact information such as names, address, phone number etc.
- Contact Management: Manage, organize, and store contact information
- CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system
- Customer Database: A collection of customer information such as contact details, demographics, previous interactions, etc.
- Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements
- Dashboard: Assembly of graphs and charts for visualizing and tracking statistics/metrics
- Document Management: Store, manage, and track all electronic documents in a centralized location
- Financial Management: Plan, manage, and track the financial activities of an individual or organization
- Financing Management: Financing arranged by the dealership
- For Automotive Dealerships: For automotive/car dealerships
- For Small Businesses: Designed for small businesses
- Interaction Tracking: Track interaction history by documenting conversations for contacts
- Inventory Control: Monitor product stock levels
- Inventory Management: With this capability, you can easily track, organize, and update vehicle details, pricing, and reports in one place. Reviewers appreciate how it simplifies inventory tracking, offers clear data, and is user-friendly for both new and experienced staff.
- Inventory Tracking: Track and monitor inventory items, such as raw materials, unfinished goods, and ready-to-sell items
- Invoice Processing: Creation, processing, verification, and execution of invoices till the payment is made
- Lead Capture: Automatically identify and save contact information of potential customers
- Lead Management: Store information about leads or contacts and track, manage and nurture them throughout the sales process
- Mobile Access: Access software remotely via mobile devices
- New Car Dealer: For new car dealerships
- Payment Collection: Tracking, managing, and initiating the transfer of funds for overdue customer payments
- Payment Processing: Accept, record, and reconcile financial transactions
- QuickBooks Integration: Integrates with QuickBooks
- Reminders: Timed notification for any upcoming task, deadline, appointment, or activity
- Remote Access/Control: Access work applications remotely, for when working away from the office and/or traveling
- Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data
- Sales Floor Management: Track and monitor operations on the sales floor
- Sales Pipeline Management: Pipeline view and tracking lead status
- Sales Reports: Reports specific to sales analysis for trends and strategies
- Search/Filter: Search and filter data across systems to locate required information by entering keywords or certain criteria
- Third-Party Integrations: Set up connections to third-party platforms to improve business processes
- Used Car Dealer: For used/pre-owned car dealerships
- Website Integration: DealerCenter offers seamless website integration, letting you update inventory in real time and customize your site. Users think it’s easy to set up, keeps listings current, and integrates well with dealership platforms for nationwide sales and financing.
- Website Management: Built-in website builder or integration with third-party site

---

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Features

4.8 (1,481)

4.8

Based on 1,481 reviews

## Pricing

Value for money

4.8 (1292)

Free Trial

[View pricing plan details](https://www.capterra.com/p/71935/DealerCenter/pricing/)

DMS

$99.00

Flat Rate,Per Month

It includes:

-   Contract Management With Free Forms Library
-   Dealertrack and CUDL Access
-   Efax Deal Submissions to Any Lender
-   F&I Express and AUL Integrations
-   Full Inventory Management
-   GWC
-   Mobile App Access
-   Routeone

Buy Here Pay Here (BHPH)

$50.00

Flat Rate,Per Month

It includes:

-   500 Outbound or Inbound Total Text Messages
-   Automated Recurring Payments
-   Datalinx Credit Bureau Reporting Services
-   Irregular Payments Processing
-   Related Finance Company (RFC) Management
-   Total Portfolio Management

QuickBooks

$40.00

Flat Rate,Per Month

It includes:

-   Post All Journal Entries Into Quick Books
-   Solution Designed With Industry Leading SGC Certified Public Accountant
-   Track All Vehicle Sales and Cost Transactions in Your G/L Chart of Accounts

CRM Plus

$99.00

Flat Rate,Per Month

It includes:

-   Internet Lead Management
-   Campaign Tracking and Reporting
-   Email, Text and Live Video Calls
-   Manage Appointments, Tasks and Activities
-   Facebook Messenger Integration
-   User Level Assignments and Activity Reporting
-   DealerCenter Mobile App with Notifications and Reminders
-   2000 Outbound or Inbound Total Text Messages

CRM Pro

$199.00

Flat Rate,Per Month

It includes:

-   Click-to-Call and Call Recording
-   Automated Workflows and Advanced Settings
-   Campaign Marketing with Event Automation
-   Road to the Sale (RTTS) Customization
-   Premium Training and Implementation
-   4000 Outbound or Inbound Total Text Messages

Value for money

4.8 (1,292)

4.8

Based on 1,292 reviews

## Integrations

[

QuickBooks Online Advanced](https://www.capterra.com/p/189398/QuickBooks-Online/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.9 (1318)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.9 (1,318)

4.9

Based on 1,318 reviews

## User reviews

Overall rating

4.9

Based on 1,485 reviews

Filter by rating

5(1333)

4(113)

3(23)

2(5)

1(11)

Mentioned topic

Sorted by most recent

TW

Tyson W.

Sales Manager

Automotive

### "AI agent an ROI tracking!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

August 13, 2026

\[sensitive content hidden\] and the team have been really helpful in ensuring that we understand how to operate and use the system as simply as possible.

Pros

The CRM is really useful in tracking our ROI in marketing. The new AI Sales agent is also pretty useful in contacting our leads right away. We are new to the service but excited about its opportunites

Cons

Sometimes it can be tough to manage settings since the system is pretty large and as someone who isnt computer savvy that can be challenging.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

JH

Jon H.

Owner

Retail

### "Owner of dealership"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

July 27, 2026

Overall experience has been a good 5 years of having Dealercenter. Never once had to call them about any issues and they always reach out first.

Pros

It helps with managing a dealership. And they are always updating their platform to perform at its best. Also the rep that handle your accounts are always really cool.

Cons

Nothing much to dislike about a program that helps you from start to finishing a car deal. Maybe some will complain about pricing of subscription cost

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Cristin H.

Office manager

Automotive

### "Reliable inventory and deal management for dealerships"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

July 3, 2026

Overall. Dill center is a very reliable and comprehensive dealership management system. It works great for managing inventory and desking deals quickly on the sales floor. While the mobile app could be faster on the lot and the cost add up, it remains an essential tool that helps our dealership run smoothly every day

Pros

Dealer center is a great all-in-one platform that makes it incredibly easy to manage our vehicle inventory, run credit reports, and structure deals for customers. This is some updates very quickly, and having access to auction data and vehicle history reports directly in one place saves our sales team team by ton of time during the day

Cons

The mobile app can be quite slow and laggy when you are out on the lot trying to scan a VIN number or upload vehicle photos. I also feel like the user interface looks a bit outdated, and the monthly subscription pricing can get a bit expensive as you add more license for the team

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

DS

Daniel S.

Manager

Automotive

### "All in one solution for independent dealers"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

June 18, 2026

Overall dealercenter has genuinely transformed how we run our dealership. Coming from a fragmented setup with different tools for each task to now having everything under one roof making our efficiency better then ever. Customer service is always available and are always a pleasure to speak to anytime I have issues which barely ever happens anymore.

Pros

As a used vehicle dealer their CRM has been critical for our successful. Dealercenter gives me most of the tools I need during my day to day use because it’s a dms, CRM and inventory manager all in one so it saves me money every month not having to pay multiple softwares.

Cons

There are 2 things have been bothersome to me about dealercenter and it’s the website they provide for displaying inventory and info. The website looks like it’s something made in the early 2000s. Secondly finding old deals is a pain to do.

Switched from

[Dealertrack DMS](https://www.capterra.com/p/100994/Dealertrack-DMS/)

I needed an all in one solution and dealercenter turned out to be it.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

PS

philip S.

owner

Automotive

### "Dealercenter supports the little dealers too!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

April 30, 2026

they constantly support any issues I have and support my business like I'm a large customer even though we are extremely small

Pros

very professional, and timely. their response time to any issues or questions that come up is incredible.

Cons

nothing negative during my experience. Every time I leave a message I get a response the next day if its after hours

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AG

Amanda G.

CEO

Automotive

### "Onboarding with Tom T BHPH"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

April 8, 2026

\[sensitive content hidden\] with the BHPH dept helped me set up my BHPH seamlessly and efficiently. He also assisted with NOWPAY so our customers can make payments with ease. THANKS \[sensitive content hidden\] -GoJo Auto

Pros

BHPH is easy to use and I love the automated payment functions for customers and the ability to use the payment portal and paybylink.

Cons

Can't think of anything right now but will amend if necessary. NOt really sure why I have to include this ?

Alternatives considered

[CDK Global](https://www.capterra.com/p/122988/CDK-Global/)

Reasons for choosing DealerCenter

I use Eleads currently, CRM is not the best

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

DS

Dari S.

finance manager

Automotive

### "Highly recommend for any dealership looking for an efficient and reliable system."

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 27, 2026

The site is user-friendly, and everything is laid out in a way that saves time and avoids confusion. Their customer service is also top-notch—very helpful, responsive, and genuinely friendly.

Pros

DealerCenter has been extremely easy to use and makes the entire process smooth from start to finish

Cons

We did run into an issue regarding a buyback that appeared to be based on a misunderstanding. While we appreciated the initial support, it was frustrating that we were unable to escalate the matter or speak with a supervisor to further explain the situation. Having that level of access would make a big difference in resolving more complex issues and improving the overall experience.

Switched from

[Wayne Reaves Software](https://www.capterra.com/p/95110/Wayne-Reaves-Software/)

We wanted to be able to get customers financed as well as advertise our vehicles and manage our website all in one platform to make things more efficient.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

TP

Tony P.

Owner

Automotive

### "DealerCenter DMS Review "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

March 4, 2026

DealerCenter’s DMS has completely transformed how we run our dealership. The platform is intuitive, efficient, and brings inventory management, deal processing, customer records, and reporting together in a single, seamless system. It’s simplified our daily operations, improved organization across the board, and saved us a ton of time. After using DealerCenter, there’s no chance we’d consider switching back to Wayne Reaves

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Ellen D.

CFO

Automotive

### "All-In-One Solution"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

9/10

February 24, 2026

fairly positive. we just fully migrated all our systems to dealercenter and have been happy with the platform for inventory and deal management.

Pros

multiple modules, all in one solution. constantly putting out new updates and features that are relevant to business. great value for monthly cost.

Cons

slow support team responses, some functionality is rolled out that isnt properly working yet. some customization is limited.

Switched from

[AutoManager](https://www.capterra.com/p/10010509/DeskManager/)

all in one solution needed for retail and wholesal deals

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

ET

Elaine T.

Sales Mananger

Retail

### "\[sensitive content hidden\] is awesome and takes care of us!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

February 10, 2026

I have been working with \[sensitive content hidden\], she has been training me and asssisting me with all me set up. She is very friendly, calls when she says she will and always goes over and beyond to make sure im happy and satisfied with everything.

Pros

I love the way it allows you to do everything you need to run the business. I am able to keep track of all activity of me and my team.

Cons

Honsetly i would say none, but if i had to pick something it would be the process of setting everything up, its worth it just takes some time. And \[sensitive content hidden\] has been awesome helping with that.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/71935/DealerCenter/reviews/)

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