# DealerCenter Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Is DealerCenter the right Auto Dealer solution for you? Explore 1481 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/71935/DealerCenter/reviews --- DealerCenter 4.9 (1481) [View alternatives](https://www.capterra.com/p/71935/DealerCenter/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 20th, 2026 # Reviews of DealerCenter Ease of use 4.8 Customer Service 4.9 ## Pros and Cons in Reviews TP Tony P OwnerAutomotive, 2 - 10 employeesUsed the software for: 1-2 years. “The platform is intuitive, efficient, and brings inventory management, deal processing, customer records, and reporting together in a single, seamless system.“ March 4, 2026 AE Alisa E Finance ManagerAutomotive, 2 - 10 employeesUsed the software for: More than 2 years. “Sometimes I cannot see the Experian credit reports or the status of clients is not accurate.p“ December 3, 2024 Ellen D CFOAutomotive, 11 - 50 employeesUsed the software for: More than 2 years. “we just fully migrated all our systems to dealercenter and have been happy with the platform for inventory and deal management.“ February 24, 2026 RH Ryan H General Sales ManagerAutomotive, 2 - 10 employeesUsed the software for: I used a free trial. “It can be difficult to print a deal sheet with multiple terms, or maybe I just don't know how but I looked everywhere“ November 27, 2024 AG Amanda G CEOAutomotive, 2 - 10 employeesUsed the software for: More than 2 years. “sensitive content hidden\] with the BHPH dept helped me set up my BHPH seamlessly and efficiently.“ April 8, 2026 AB Alex B BuyerAutomotive, 2 - 10 employeesUsed the software for: More than 2 years. “I feel the my least favorite part about dealercenter is trying to find old deals can sometimes be challenging.“ November 27, 2024 EP Elios P ownerWireless, 2 - 10 employeesUsed the software for: 6-12 months. “Dealercenter offers the ability to take creditcard and debit card payments directly from our platform.“ April 15, 2025 JT Joshua T ManagerAutomotive, 2 - 10 employeesUsed the software for: 6-12 months. “Also, if someone making any sort of dealer service sees this, please quit adding 'dealer' to you name. “ November 27, 2024 ## Showing most helpful reviews Showing 1-25 of 1481 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Ellen D. CFO Automotive Used the software for: 2+ years ### "All-In-One Solution" February 24, 2026 5.0 fairly positive. we just fully migrated all our systems to dealercenter and have been happy with the platform for inventory and deal management. Pros multiple modules, all in one solution. constantly putting out new updates and features that are relevant to business. great value for monthly cost. Cons slow support team responses, some functionality is rolled out that isnt properly working yet. some customization is limited. Switched from [AutoManager](https://www.capterra.com/p/10010509/DeskManager/) all in one solution needed for retail and wholesal deals Review Source JA Jay A. Sales and Finance Solutions Specialist Automotive Used the software for: Less than 6 months ### "Game Changer" September 11, 2025 5.0 Switching from our old system to DealerCenter has been a game changer for our dealership. The CRM alone has already produced more customer response and engagement than we ever saw with our previous setup. Their training is clear, practical, and top-notch, and the support team is truly next level — quick, knowledgeable, and always willing to go the extra mile. I especially want to highlight our reps, \[sensitive content hidden\], who have been outstanding. They're always available when I have a question, incredibly helpful, and make the entire process smooth. DealerCenter has exceeded every expectation. Pros I am getting so much more customer interaction with DealerCenter. I'm closing more deals now than ever. And any questions that I have are answered almost immediately by my reps. Even if they don't know the answer right away they get back to me quickly. And adding Deal Driver to my account has changed everything! As soon as I added it my CRM blew up! Cons There's a bit of a learning curve, but that's to be expected I think when switching software companies. Switched from [IDMS](https://www.capterra.com/p/173877/iDMS/) DealerSocket did not see the need to change anything and we just outgrew them. They had an old, outdated and clunky system. DealerCenter is so fresh and has everything we need to run our day to day business with. Review Source AG Amanda G. CEO Automotive Used the software for: 2+ years ### "Onboarding with Tom T BHPH" April 8, 2026 5.0 \[sensitive content hidden\] with the BHPH dept helped me set up my BHPH seamlessly and efficiently. He also assisted with NOWPAY so our customers can make payments with ease. THANKS \[sensitive content hidden\] -GoJo Auto Pros BHPH is easy to use and I love the automated payment functions for customers and the ability to use the payment portal and paybylink. Cons Can't think of anything right now but will amend if necessary. NOt really sure why I have to include this ? Alternatives considered [CDK Global](https://www.capterra.com/p/122988/CDK-Global/) Reason for choosing DealerCenter I use Eleads currently, CRM is not the best Review Source JK JOSH K. DEALER PRINCIPAL Automotive Used the software for: 2+ years ### "DECENT FOR THE MONEY BUT THERE ARE BETTER OPTIONS" November 27, 2024 3.0 Pros ROBUST SYSTEM FOR THE PRICE. EASY INTEGRATIONS. Cons IT'S UPDATED REGULARLY AND THINGS CHANGE TO MAKE IT "BETTER" BUT IT'S LESS AND LESS USER FRIENDLY. IT GETS MORE BUGS IN IT AND OPERATES SLOWER. AS THEY TRY TO IMPROVE IT, THE USABILITY AND FUNCTIONALITY DECREASES Alternatives considered [Dealertrack DMS](https://www.capterra.com/p/100994/Dealertrack-DMS/) Reason for choosing DealerCenter PRICE WAS MUCH MORE AFFORDABLE FOR THE FEATURES AVAILABLE Switched from [Frazer](https://www.capterra.com/p/34553/Frazer-Auto-Dealer-Software/) LIKED THE FEATURES AND FUNCTIONALITY OF DEALERCENTER ORIGINALLY BUT IT'S ABSOLUTELY GONE DOWNHILL OVER THE LAST YEAR OR SO Review Source Response from Nowcom Corporation December 4, 2024 Thank you for sharing your feedback. We sincerely apologize for the challenges you've faced and for any frustration this has caused. Providing timely and effective support is our priority, and we’re committed to resolving this matter promptly. Please don't hesitate to reach out to your account representative so we can address your concerns directly and ensure you receive the assistance you need. We value your business and are here to help! RR Roy R. CEO Automotive Used the software for: 2+ years ### "Dealer Center is the way to go" May 6, 2025 5.0 Its been great as I said in the last box, \[sensitive content hidden\] has got me covered. Pros Customer service and the products- Derek Helped me out and would chose over frazer any day. Cons Dont really have any. Its been a great experience with Dealer Center. Switched from [Frazer](https://www.capterra.com/p/34553/Frazer-Auto-Dealer-Software/) DC was better- When you have people like Derek Its easy to make the switch. Review Source AE Alisa E. Finance Manager Automotive Used the software for: 2+ years ### "No other has come closer" December 3, 2024 5.0 My overall experience was hassle-free. And very convenient for all my needs. Pros Easy access to all portals. Love how easy it is to find all my clients and the way it adds information. Cons Sometimes the system glitches. Sometimes I cannot see the Experian credit reports or the status of clients is not accurate.p Alternatives considered [Dealertrack DMS](https://www.capterra.com/p/100994/Dealertrack-DMS/) Reason for choosing DealerCenter Easier to understand and all in one feeling while using this CRM. Review Source EH Earl H. Owner Retail Used the software for: 2+ years ### "DEALER CENTER BANG FOR THE BUCK" November 28, 2024 5.0 Very happy .. used it for 18 years..bang for buck. Can not beat it. Even small franchise dealers use it. Pros Cloud based. One source DMS and BDC.. integration abilty Cons To many changes. Eventually you get use to the changes.. all for a better experience Switched from [Frazer](https://www.capterra.com/p/34553/Frazer-Auto-Dealer-Software/) No charge for transferring customers and accounting information.. cost saving more functionality.. Review Source SK Steve K. President Automotive Used the software for: 1-2 years ### "Easy to use interface" November 28, 2024 5.0 I've used DC for over two years and I've been very satisfied with my experience. Pros great service, and easy to use interface. Very tool... especially with it being mobile friendly and via the easy to use app. Cons Overseas tech support can be a little challenging at times... yet usually it works out fine. Switched from [Frazer](https://www.capterra.com/p/34553/Frazer-Auto-Dealer-Software/) Dealer Center had rich data and was web based. Review Source MF Marlene F. General Manager Automotive Used the software for: Less than 6 months ### "DealerCenter Review" November 27, 2024 5.0 Our experience with DealerCenter has been great! Very easy to get set up and very friendly, knowledgeable staff Pros All of the staff I've dealt with has been very kind and professional. It has been very easy to get all of our data migrated and our account set up Cons Some of the features take a little bit to figure out. Alternatives considered [Dealertrack DMS](https://www.capterra.com/p/100994/Dealertrack-DMS/)[Carsforsale.com](https://www.capterra.com/p/178449/CarsForSale/)[AutoRaptor CRM](https://www.capterra.com/p/118844/AutoRaptor-CRM/) Reason for choosing DealerCenter It is more inclusive, puts all of our leads, sales, bhph, marketing, etc in one place and costs less Switched from [Frazer](https://www.capterra.com/p/34553/Frazer-Auto-Dealer-Software/) DealerCenter is more inclusive and overall saves our dealership money Review Source pS philip S. owner Automotive Used the software for: 2+ years ### "Dealercenter supports the little dealers too!" April 30, 2026 5.0 they constantly support any issues I have and support my business like I'm a large customer even though we are extremely small Pros very professional, and timely. their response time to any issues or questions that come up is incredible. Cons nothing negative during my experience. Every time I leave a message I get a response the next day if its after hours Review Source jP jenny P. GENERAL MANAGER Automotive Used the software for: 6-12 months ### "dealercenter" November 27, 2024 5.0 When we signed up, it was very educational. The reps were very helpful Pros The ease of processing deals and the website integration, along with the customer service. Cons Quite a few glitches happen. Things seem to update and change often Review Source DM David M. Marketing Manager Automotive Used the software for: Less than 6 months ### "The Best Solution for Independents - Like VinSolutions, but cheaper" November 28, 2024 5.0 It was great experience. The signup was easy. The onboarding was smooth and they walked us through all the necessary steps to get up and running on the platform. Pros How many features are included in the base package, from DMS to Finance Apps. Its a very robust platform that is great for any independent dealer. Cons Haven't found anything yet. On suggestions is a little UX design, but other than that nothing. Alternatives considered [Dealertrack DMS](https://www.capterra.com/p/100994/Dealertrack-DMS/) Reason for choosing DealerCenter We chose DC because we were amazed at how many features they offered in their package at a fair and reasonable price. We were looking at platforms with the same functionality but triple the price. Review Source AH Ali H. Owner Automotive Used the software for: 2+ years ### "Facebook Marketplace tool is integrated" October 1, 2024 5.0 Very easy and not always trying to sell me something Pros The usage and ease is one spot for everything i need for my business. Helping me boost my google standing and use social media. \[sensitive content hidden\] helped me a lot with switching from V12 for Facebook posting as well Cons Lots to learn but overall not so bad. Requires a few calls and everything is sold individually so it can rack up Alternatives considered [Frazer](https://www.capterra.com/p/34553/Frazer-Auto-Dealer-Software/) Reason for choosing DealerCenter The technology and all in one for everything made it easier to track all of my business stuff Review Source sM stacie M. Owner Retail Used the software for: 2+ years ### "DealerCenter Reports, Autocheck" March 12, 2025 4.0 auto check is fairly easy to use, and I love that Dealercenter has mobile app access which makes it easy at the auction. Better than Carfax. Pros Easy to use autocheck..Dealercenter allows us to pull our vehicle reports effortlessly. Cons cost.. i don't like how you have to keep changing passwords Review Source AP Aaron P. Buyer wholesaler Automotive Used the software for: 2+ years ### "Good all arounder" November 27, 2024 4.0 Positive. Helpful software that organizes deals. Pros ability to easily run autochecks. Run appraisals, get valuations. As a wholesaler software it checks some boxes. Cons messy UI on the home screen. Needs to be simplified. Dont need to see that much on the main screen. Review Source RR Raymond R. Driver Accounting Used the software for: Less than 6 months ### "Car guy review " November 27, 2024 5.0 I have no problems with DealerCenter I strictly use it for work Pros That you upload a vehicle & it’s there immediately for everyone to see Cons Certain you can’t do on your phone through the app where you mandatory need a desktop which is not convenient Review Source OM Oswaldo M. salesman Automotive Used the software for: 2+ years ### "Ozzie review" November 30, 2024 5.0 i been using it for 5 years, the very first time i use it it took me 1 day to get familiar with the process. Pros The program is very easy to use, i am very satisfied with it. Cons not found anything i dislike, been using it for 5 years. Review Source RA Roger A. Finance Manager Automotive Used the software for: 2+ years ### "Fix login issues, please" November 28, 2024 4.0 It's very useful for KBB Values and AutoCheck History Reports. Pros KBB and AutoCheck are the only features we use at this time and they are great. Cons Having to constantly log in again and the App login issues Review Source RJ Risa J. sales rep Marketing and Advertising Used the software for: 2+ years ### "Internal Rep" November 27, 2024 4.0 great- its a great tool to utilize for dealership Pros All access tool one stop shop for dealerdhips Cons it has been glitchy lately. changing approvals fees etc. Review Source MT Mayra T. Finance Manager Automotive Used the software for: 1-2 years ### "Tricky Upgrades " November 27, 2024 5.0 Good Experience easier to navigate.Have work with other marketing companies. Pros It has a lot a tools it gets a little tricky. The new upgrades are a must .But glad that I can call and they can always assist. Cons Honestly the upgrades but once you get use to it it's okay. Review Source PH PERCY H. OWNER Automotive Used the software for: 1-2 years ### "Pretty Good DMS" November 27, 2024 5.0 pretty good, pretty good, I like the way how is integrated with a lot of resources Pros everything is online, I like the integration with everything Cons I believe that the price is too high comparing the other options Review Source JT Joshua T. Manager Automotive Used the software for: 6-12 months ### "The dealer of centers or the center of dealers?" November 27, 2024 5.0 Overall a great experience I would recommend to other dealers Pros Ease of use, friendly customer service, reliability Cons Still behind in some key features, but they are updating the service daily to include new features. Sometimes less is more! Also, if someone making any sort of dealer service sees this, please quit adding 'dealer' to you name. please and thank you. Review Source TH Tim H. gm Automotive Used the software for: Less than 6 months ### "Easy quicck set up" November 27, 2024 5.0 \[sensitive content hidden\] has been great to work with getting set up, everything went very easy Pros The price and the functionality works out great for us. It has met all of our needs for a start up dealer Cons I wish that it just pulled cost increases back out of quickbooks, when you make a cost adjustment Review Source JL Jason L. Finance manager Automotive Used the software for: 6-12 months ### "Great customer service " November 27, 2024 5.0 Great. Fast responses. Got my issues handled quickly Pros Knowledge very quick with process. Would recommend Cons I liked everything. Not long wait time or anything Review Source EK Erica K. Owner Automotive Used the software for: I used a free trial ### "Kizzee brothers auto" November 27, 2024 5.0 Wonderful and the person I spoke with was nice. He explained everything in detail and broke it down to my understanding so I think this is where I’m gonna go with Dealer center. Pros Everything thing was explained perfectly and the layout is amazing Cons Nothing there’s nothing bad I can say about it. Everything was great and very much explained Review Source Similar Products Featured ## Related categories [Auto Dealer](https://www.capterra.com/auto-dealer-software/)[Sales Tracking](https://www.capterra.com/sales-tracking-software/)[Accounting](https://www.capterra.com/accounting-software/) ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.