--- title: "Page 12 | Marketo Engage Reviews 2026. Verified Reviews, Pros & Cons | Capterra" description: "Page 12 - Is Marketo Engage the right Lead Management solution for you? Explore 720 verified user reviews from people in industries like yours to make a confident choice." source_url: "https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/?page=12" page_type: "reviews" language: "en" publication_date: "2026-10-29" --- Marketo Engage 4.3 (722) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated October 29th, 2026 # Page 12 - Reviews of Marketo Engage ## Showing most helpful reviews Showing 276-300 of 722 available reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Jeff S. Founder Used the software for: Less than 1 year ### "Great Marketing Application but steep learning curve" April 3, 2018 4.0 Pros Marketo is one of the most powerful marketing automation platforms out there. You can handle every marketing activity that you need within the application. From creating custom landing pages, to automating campaigns/emails and more. Cons This software is very complex to setup without a wizard to help you set it up. As a result, you will likely need to find partner or professional service engagement (from Marketo) to get this up and running. Review Source Chef d'atelier Used the software for: Less than 1 year ### "Magnifique logiciel " April 17, 2024 4.0 Pros La communauté Marketo m'aide beaucoup et me guide lorsque j'ai besoin d'aide Cons La structure des rapports peut être améliorée. Le prix est élevé. Review Source Cadre Used the software for: Less than 1 year ### "Marketo Engage" March 7, 2024 4.0 Pros Marketo Engage dispose d'excellents outils pour cibler votre public, rendre compte des résultats de vos campagnes par e-mail et concevoir des e-mails Cons L'expérience utilisateur lors de la création d'e-mails et de campagnes peut être frustrante Switched from [Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/) Review Source Marketing Manager Used the software for: Less than 1 year ### "Gets the job done and more" October 11, 2016 4.0 I've used Marketo for almost 4 years now and seen it grow and added some great features for some of the "non-technical marketers" so to reduce the need for IT. Whenever I had a question or issue, a great place to start is the Marketo Community and if I still can't find the answer, Marketo support is fast and pleasant. Pros The functionality is easy to understand because of the many years of use and being Marketo certified. Marketo community and support is a great resource. Cons I've seen nurture tracks such as Pardot's that look better and seem easier to understand. Marketo's nurture operates in programs and flows but hard to follow and test. I usually would need to run it by Marketo support before launching a nurture track just to make sure it's working. If your contract is up, they will disappear or wait until the very last minute to pressure you into renewal. They also say they won't shut off service without notice, but they will - probably another tactic to get you to renew your contract, especially when all your forms and leaf pages disappear since they all live in Marketo. Review Source Software Lead Developer Used the software for: Less than 1 year ### "A powerful marketing automation tool" March 30, 2019 4.0 We used Marketo ReST API for lead management and for campaigns. As there are a lot of online documents available and with sample code it was a good experience working with Marketo. It is really a great tool for marketing campaigns. Pros With Marketo we are able to segment and manage customers or prospects information to a very fine detailed level. It provides a lot of fields for storing customer data as well as able to add custom fields. Cons Its a bit slow as it takes time to show the customer details in Marketo lead database. Review Source Demand Generation Manager Used the software for: Less than 1 year ### "Easy-to-Use, Intuitive Platform!" November 26, 2018 4.0 Pros I've used multiple marketing automation platforms and they all have their pros and cons. What I love about Marketo is how easy it is to use and navigate through different campaigns. You can edit an email, create a campaign, or pull a report all in one place instead of navigating through separate sections of the platform, making it a seamless, easy-to-use solution! Once you learn the language and terms like "smart list", you can easily navigate through the fields with no problem. Cons It is simple to use but one thing I miss is having a flow chart/diagram drawn out with all of the different steps of a campaign. This is especially helpful when you have to create nurture emails and the streams can be quite complicated, so having things drawn out help with the building process. Review Source Grace B. Marketing Technology Specialist Used the software for: 1-3 years ### "One of the best in the market." December 21, 2017 5.0 I've used Pardot, Hubspot and Marketo - it's by far my top of the three. Pros Scalability, flexibility. Unlike many other platforms, Marketo truly can scale at a high pace when built out well. And if you're a confident user, it doesn't hide the complicated features behind a wall of impossible to breach "user friendly" interface - you can get into the weeds and play around and really customise things. Cons It's not the simplest, and can be quite tricky for newer/more novice users. But this can be overcome quickly with training. Review Source Kathy T. marketing manager Used the software for: 1-3 years ### "meets needs for lead capture and nurture " November 25, 2019 3.0 many solutions for crm and inbound lead management Pros the lead capture and management and funneling leads into sales software allows our inbound sales team to close wins Cons more piecemeal than salesforce and needs further integrations that are custom and lacks automation that competitors have Review Source HR Coordinator HR Coordinator Used the software for: 3-5 years ### "Best marketing software! " June 21, 2018 5.0 Marketois for any size company! 100% recommended !!! Pros I love marketo! I have been using it for 3 years and I can’t be more happy with it . I can track all the activities and engaging in social sharing , promotions and engagement . Very easy to set up and use . Cons I do not have cons . It have been so helpful for my company . This is the best tool on the market . Review Source Vice President, Sales and Marketing Operations Used the software for: 3-5 years ### "Marketo" February 4, 2019 4.0 Pros This seems to be one of the most robust marketing softwares Cons Did not like how support took a very long time to respond Review Source Digital Marketing Executive Used the software for: Less than 1 year ### "Great automation solution" November 27, 2019 4.0 Overall really pleased with it. A really good, powerful solution for automation. Pros First of all it's really simple in terms of tracking all the different steps of engagement. Great for triggering any action you want really and so useful if you are sending out large volumes of emails every month. Integration options are great too. Cons Some of the systems can be quite hard to understand at first. And some design options weren't great at first. Review Source Web Marketing Manager Used the software for: 1-3 years ### "Marketo is one of the standards of marketing automation software. " December 17, 2017 4.0 We can integrate easily with salesforce.com data and send out loads of automated messages, all following different nurturing tracks. Pros It has a lot of features. Once you get up and running with it, you can do almost anything. It does require learning the marketo vernacular (for flows and things) Review Source RT Randall T. Digital Marketing Manafer Used the software for: 3-5 years ### "Marketo Marketing Software" March 22, 2018 3.0 Pros Great at email lead nurturing, lead scoring, and reporting. The Marketo community is great. Marketo Certification will go a long way. Cons Customer support is not great. If you get the basic packge, it only offers online support via chat or email. You are paying all of this money to wait on their time to fix an problem you need fixed ASAP Review Source Shaun B. Automation Strategy Used the software for: Less than 1 year ### "Marketing with Marketo" June 20, 2018 5.0 Pros For guys in demand gen, Marketo is the tool you need. Whether you're creating gated landing pages, or syncing anything to your CRM system and showing those lead activity's, you can easily create all of these campaigns within Marketo to generate MQL and SQls. Cons I just think the UI needs an update. It's tough to find things at times even with folders. Essentially the search function is lacking. I also wish there was a visual visio-like workflow creator. Review Source Partner Success Manager Used the software for: 1-3 years ### "great integrated marketing automation platform" January 31, 2018 5.0 Pros to be honest, i kind of like their interface even though it looks like command prompt. it's the same reason i like the craigslist interface Cons takes a long time to get up and running and acclimated to this tool. i would say ease of use is 2 levels below hubspot Review Source Growth and Marketing Operations Used the software for: Less than 1 year ### "Operationally and Organizationally Powerful" December 15, 2016 4.0 Measuring movement and success through specific programs is very helpful. On a very basic level, looking at acquisition program and a lead source is very helpful. We have been able to develop much better reporting for our executives and show them ROI from the Marketing team. From an operational standpoint, the organization is so much better than it has been in the past. It's easy to know where to pull data from and things can get done much quicker with templates. Pros Everything can be organized the way that works for our team. There are very few limits to the way we can set up programs and we are able to customize fields, analytics, etc to tell us whatever it is we need to know. We've used other systems (like HubSpot) and they are not nearly as flexible. I also LOVE the Marketo Community. We've learned a lot from our peers in different discussions. Cons Sometimes there are too many options and not enough guidance on best practices. Marketo has documentation on different products, but they don't tell me WHY I might want to use a specific feature, just how I would go about doing so. Review Source Sales Used the software for: 3-5 years ### "Marketo" October 4, 2019 5.0 Pros Makes lead generation process easy. Intuitive Cons No problems with this software. It sends leads daily. Review Source robert H. Owner Used the software for: Less than 1 year ### "Marketing on another level." February 16, 2024 5.0 Pros Benn using this marketing tool for a while now and i know it would be a real hussle without it. Cons It is a little pricy but if you can afford it is worth. Review Source RISE Advisor Used the software for: Less than 1 year ### "We use this at my internship" January 21, 2019 4.0 Pros It's great when sending one email or newsletter to the masses. This was part of my job, preparing a newsletter to send to our alumni and I worked in Marketo a lot. Cons I don't know if this was office protocal but I had to stuy a 100+ page powerpoint on how to use Marketo. It is not something you can hop on and learn, it's kind of complex. Not only that, the website kept bugging out form sometimes. Review Source Vice President, Sales & Marketing Used the software for: 3-5 years ### "Good general functionality, nothing fancy" February 14, 2018 4.0 One thing that is appreciated is they are continuing to build the platform, especially working on integrations and new features. Seems to be a solid company, and I would have confidence recommending this product to anyone assuming they match functional needs accurately. Pros It can handle a good volume of data and multiple campaigns, and provides the functionality we needed. Specifically like the Salesforce integration, although I've heard it is slower integrating with other platforms.. Cons A little lax on reporting and metrics, we had to purchase additional software for some analysis. It also "feels" a bit heavy from a price standpoint compared to some lesser known platforms, but I haven't done a true side-by-side comparison. Review Source Business partner Used the software for: 3-5 years ### "I use Marketo Engage to supercharge my marketing campaigns and track results effortlessly." December 21, 2023 4.0 Pros The easy-to-use interface and robust automation features make my marketing tasks a breeze. Cons I wish the reporting and analytics features were more advanced and customizable for in-depth insights. Review Source Eric L. Program Manager Used the software for: 1-3 years ### "Very powerful marketing automation but poor UI" October 4, 2017 4.0 Pros Marketo is designed to manage all of the content for your business, including email marketing, blog posts, lead gen pages, and more. It is very powerful with our marketing team only using less than half of the available features. Excellent integration with Salesforce allows for tight coordination with sales team. Cons Poor UI definitely reduces uptake within our company. Basically only the users who have gone through a multi-day on-site training course are able to use Marketo proficiently, and almost no one has been able to learn from google/support docs. While it is powerful, the UI is a problem. Also limited management of social media accounts. Review Source AH Adolfo H. Administrativo Used the software for: Less than 1 year ### "Marketo Engage helps me track and manage marketing campaigns seamlessly." December 21, 2023 4.0 Pros The customization options and automation features are game-changers. Cons The learning curve is steep, and the interface can be overwhelming at first. Review Source Specialist Used the software for: 1-3 years ### "One of the best marketing programs out there!" March 2, 2018 5.0 Worth looking into for any sized organization! Pros Easy to use interface that seamlessly brings together email, mobile, social, digital ads, web management and analytics. Anyone can easily use it as it does not require any training to understand the main functionality. Review Source NK Nilesh K. Graduate RA Used the software for: Less than 1 year ### "It makes marketing fun!" December 14, 2017 5.0 Pros Marketo is easy to use, quick to setup and an all around amazing tool. It does everything my company needs. The interface is very easy to use even when setting up complex programs. There is a logic to how you go about things that follow the flow of most campaign design processes while helping ensure that you are covering all aspects of the campaign needed. Cons There is a bit of a learning curve for users as well as administrators. There are plenty of resources online to help but one should not expect to load Marketo into your process and immediately log in and start building out complex programs. Review Source ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. Talk to a Capterra advisor for free and get results within 15 minutes.