# Page 19 | Marketo Engage Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 19 - Is Marketo Engage the right Lead Management solution for you? Explore 710 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews --- Marketo Engage 4.3 (710) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 10th, 2026 # Page 19 - Reviews of Marketo Engage ## Showing most helpful reviews Showing 451-475 of 710 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use JW Jacob W. Account Manager Computer Software Used the software for: 6-12 months ### "Solid MA product" November 12, 2015 4.0 Pros Content Creation (emails, landing pages, and campaigns) Integrating with Salesforce Measurable ROI for campaign spend. Challenger/champion setup of lead nurture—allows for improved results over time as opposed to ad-hoc email campaigns. Cons We have a saying in the office: "There are no shortcuts in Marketo." While the interface is usable, it still has a ways to go before being the most user-friendly and intuitive software. There is a definite learning curve as well—not unexpected, but it definitely takes some time. Review Source EG Enrique G. Marketing Analyst Computer Software Used the software for: 6-12 months ### "Good product which is still improving" August 9, 2016 4.0 Pros Marketo is a very complete suite for Marketing automation, lead management, etc. They integrate all the functions to create and manage marketing campaigns via SaaS. Their documentation database is very complete so it is very easy to find responses to the issues. In addition, the Marketo community is very active, having many events, user groups and posting regularly on the forum. Cons The education portal is not currently at the level of the software. Being a SaaS product, it bugs often and needs to refresh. Review Source Sarah R. Used the software for: ### "Extremely User Friendly" October 6, 2016 5.0 Without any training, I was able to navigate the software and successfully create and edit email assets. Review Source AK Adith K. System Administrator Financial Services Used the software for: 2+ years ### "null" January 25, 2019 4.0 Review Source EW Elisa W. Computer Software Used the software for: ### "Marketo Automation Helps Our Business Grow!" November 12, 2014 4.5 Pros Marketo's intuitive nature makes it stand apart from the rest. I'm able to accomplish everything I need to quickly and easily, and when I have a question, I can always get it answered in the community or by picking up the phone and calling tech therapy. The seamless integration between Marketo and Salesforce has been instrumental in proving the ROI on our efforts. I can always count on the software to perform and am always impressed by its robust feature set. It's almost like having an extra body in the department! Cons I've noticed a few bugs with the launch of the new user interface, but they've been minimal and haven't gotten in the way of my work. Review Source JP Jimmy P. Digital Marketing Manager Hospitality Used the software for: 6-12 months ### "A full-featured MAP with great support" November 11, 2015 5.0 Pros They have great customer support and account representatives that help with the onboarding process. As for product feature, their Engagement Stream programs and Smart Lists for generating audiences for campaigns are absolutely fantastic, and above all, very user-friendly. Cons As with most MAPs, once the basics are mastered, the learning curve increases quite significantly. They have extensive documentation to aid in educating yourself, but not all features available are necessarily known upfront. Review Source ME Mohsen E. Chef Furniture Used the software for: Less than 6 months ### "Marketo engage" April 9, 2024 4.0 Pros dispose d'excellents outils pour cibler votre public, rendre compte des résultats de vos campagnes par e-mail et concevoir des e-mails et des pages de destination esthétiques Cons Le logiciel est robuste et significatif, mais doit améliorer certaines options Review Source JR Joe R. Marketing Specialist Management Consulting Used the software for: 1-2 years ### "Best Marketing Automation Tool Available" October 29, 2015 4.0 Pros It's the best platform there is for taking content and making it easily available for consumption... while also enhancing lead generation efforts through gating. Great insight into how leads and contacts are interacting with us online, too! Cons They tend to oversell what some of their solutions can do. They're getting better about this, though. Review Source CW Chris W. Sales Manager Used the software for: 1-2 years ### "Effective Lead Generation" February 26, 2018 4.0 Pros I was pleased that it could integrate with salesforce. This software equips you to be effective and efficient in managing and converting leads. Great experience! Cons Price is higher than most others. Be prepared for a higher learning curve while implementing. Sometimes I find it challenging to get the right template and required to use HTML. Review Source AW Amanda W. Director of Marketing Primary/Secondary Education Used the software for: 2+ years ### "Customization and Launchpoint are key" November 16, 2015 4.0 Pros The integrations with the launchpoint partners and with SFDC. Cons landing page application and the need to customize when working with a cross-sell, primarily "known lead" business model. Review Source sL suresh L. Project Manager Medical Practice Used the software for: 6-12 months ### "Costly digital Marketing automation software" November 14, 2018 4.0 Pros This software is ideal for digital marketing automation for small and Mid-sized companies. Easy to use & user friendly. Cons Cost is too high compared to the similar application in the market. They need to improve the analytic page in much more detail manner. Review Source DF David F. Business Development Executive Real Estate Used the software for: 6-12 months ### "When it comes to marketing data and lead gen, marketo is the best" July 10, 2018 5.0 Pros a very robust tool that allows you to create lead generation funnels that capture date to market and retarget Cons a tool that is very time intensive and will require an administrator to assist the maintaining and administration of the platform and software Review Source TT Tony T. Solution Consultant Computer Software Used the software for: 6-12 months ### "Powerful and works with others" October 4, 2016 4.0 As an implementor of a complementary product, I've seen Marketo across all kinds of industries and organizations. Their product works well with other software, often helping improve a companies marketing data and pushing sales to do more efficient work. Pros It helps marketing customers make better use of their marketing campaigns while helping sales team focus on better leads. Cons It can be cumbersome for those outside of marketing ops to manage. Often sales have a hard time getting insight on the data. Review Source JH Josh H. Management Consulting Used the software for: ### "Marketo, a great tool for the right teams" September 26, 2014 4.5 Pros Marketo is a friendly company with a great product. Their roadmap is responsive to client needs and requests. They have also built a strong community that is very helpful to newcomers. The tool itself is a rules engine with a strong nurturing system and a lot of great actions and lead management options. You can make it do whatever your business needs dictated. The setup is basic and very easy. Cons The setup is easy, but there is a lot of work to develop the rules that manage lead flow. It's not hard, but this needs to be planned out. Social integrations are lagging. Basic reports are not very helpful for understanding the funnel. Review Source BG Bill G. Email Marketing Manager Food & Beverages Used the software for: Less than 6 months ### "Does what it needs to" November 10, 2016 4.0 Overall, Marketo can get the job done and is built for B2B but there is better software if you're looking for more than just MA Pros It has a great integration with SFDC and its pretty straight forward to implement lead scoring, forms on our website, building campaigns/programs. Cons The UI is clunky (could really do with a re-design), their support team is knowledgeable but we can't call in and we need to outsource custom scripting to send more granular and dynamic emails. Review Source Miguel H. Used the software for: I used a free trial ### "Love to use it" January 21, 2016 5.0 Marketo is excellent. This software allows you to manage leads and work with your sales team. The interface is easy to use and has enabled us to much more easily create landing pages and email campaigns. Love to use it. Pros seemless integrations user interface Cons smart lists are difficult to upload Review Source KP Keyur P. Salesforce Developer Higher Education Used the software for: 6-12 months ### "Salesforce Developer" October 7, 2016 5.0 Great Marketing Automation, Lead Management tool. Easy to setup and configure for Drip Campaigns easy to monitor. Review Source VR Verified Reviewer Assistant Director of Housing and Residence Life for Marketing and Communications and Technology Higher Education Used the software for: 6-12 months ### "A powerful marketing automation tool if you know how to use it." November 5, 2018 4.0 Pros It has a lot of bells and whistles to use if you know how to use them within your business Cons There is a steep learning curve. It takes a bit to get used to how to use it, but then it becomes a lot easier. Review Source TM Taylor M. Marketing Automation Specialist Computer Software Used the software for: Less than 6 months ### "Marketo, easy to use and easy to learn" December 13, 2016 5.0 It has been amazing to learn and built my career with this product. I came into the marketing field without any formal experience or training and within just 6 months of working in Marketo and taking their training courses, I am now a certified expert and my career future is looking brighter than ever. Oh, and it's great for the company too. Pros Easy to use, learn and quickly add value to your organization Cons It can move very slowly and freeze occasionally, which always seems to happen at the worst times. Review Source JH Jason H. Consultant Management Consulting Used the software for: 2+ years ### "Marketo is awesome" November 2, 2015 4.5 Pros Intuitive design Constantly enhanced features Easy to use Great community support Cons Reporting suite could be enhanced. Front line support Review Source KH Katherine H. head of marketing Used the software for: Less than 6 months ### "Better than Hubspot" May 1, 2018 4.0 Pros Does everything. Very easy to set up, and intuitive. It's easy to get good analytics from this tool too. Cons This is expensive. Plus, some areas are not that intuitive. That said, I still think it's the best option. Review Source VR Verified Reviewer Client Marketing Manager Computer Software Used the software for: 6-12 months ### "Not very intuitive" November 2, 2018 4.0 Pros Marketo offers lots of features and I don’t think it’s lacking in functionality, compared to other vendors. Cons I don’t love the user experience. It was not very user friendly or intuitive (in my opinion). Seems a bit clunky and I do prefer other platforms. Review Source PR Pierre R. Sr Manager MIS Health, Wellness and Fitness Used the software for: ### "Marketo experience" October 6, 2016 5.0 We are currently replacing our Marketing Automation system with Marketo. The implementation and support team have been great in helping us meet our target dates. Pros Meets our Marketing Automation needs Cons None that I am aware of yet - this is an early review Review Source CJ Chrissy J. Marketing Automation Specialist Computer Software Used the software for: 6-12 months ### "Elevating marketing to the next level" August 11, 2016 4.5 Pros This was a great step up for our Enterprise company to get a better view on our entire customer journey and have hard data to review. No delays with emails deploying regardless of the size of our list (this was a big issue with our previous system). Cons Not great Dynamics integration. Everything is set up to work with salesforce.com easily, but Dynamics integrations have required time with our IT dept. to use API calls to push data over. Review Source MO Mofoyeke O. CEO Management Consulting Used the software for: Less than 6 months ### "Amazing tool but cumbersome to learn" November 5, 2018 4.0 Pros Marketo is generally GEM in managing contacts and communication, managing leads and prospect and tracking growth. Awesome community support is the major thing I can say marketo has going for it Cons Not easy to learn- so cumbersome the email builder needs to be further simplified by integrating real and simple drag and drop. marketo is expensive and not designed for small businesses. Doesn't offer free trial so small businesses ng a feel of the product prospective users can't get a feel of what they want to put their money on before investing in it Review Source Talk to a Capterra advisor for free and get results within 15 minutes.