# Page 20 | Marketo Engage Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 20 - Is Marketo Engage the right Lead Management solution for you? Explore 710 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews --- Marketo Engage 4.3 (710) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 10th, 2026 # Page 20 - Reviews of Marketo Engage ## Showing most helpful reviews Showing 476-500 of 710 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use BK Bipu K. Customer Success Manager Market Research Used the software for: 6-12 months ### "Nice Lead management Software" February 6, 2019 4.0 Overall a good software to handle leads. Pros We use Marketo to manage all the leads and also to update it as and when there are any changes. Used by the Sales team. Cons Integration is a bit complex with the other tools. Review Source PS Pamela S. CEO Marketing and Advertising Used the software for: 6-12 months ### "Marketo is very user friendly!" September 10, 2019 4.0 Great tool for marketing automation. Emails and landing pages are great and analytics are easy to understand. Pros Easy to set up campaigns and integrates with other platforms. Cons Can't really think of any cons! Sometimes it can be a bit clunky, but otherwise very good. Review Source AM Aaron M. Used the software for: ### "Powerful software, be prepared to commit resources" October 6, 2016 4.0 Marketo implementations are something a team really needs to be ready for. If you lack a content calendar. If you can't structure lead paths your customers actually follow or weight lead scoring actions with accuracy, you can end up with a hot mess of an inbound lead flow. On the other hand, after an involved setup process, and of course, on-going testing, it has the potential to automate a huge amount of work, and keep your inside sales team focused on the highest value development opportunities Review Source Jonathan G. Marketing Operations Manager Computer & Network Security Used the software for: ### "null" January 26, 2018 5.0 Review Source Ryan G. IT Systems Engineer Internet Used the software for: ### "null" December 8, 2017 5.0 Review Source Diego L. Marketing Automation Implementation Director Marketing and Advertising Used the software for: ### "null" December 12, 2017 4.0 Review Source Chris E. Used the software for: ### "null" November 30, 2017 5.0 Review Source Vijay B. SAS Sr Consultant Research Used the software for: ### "null" December 21, 2017 5.0 Review Source Ivan M. Marketing Specialist Non-Profit Organization Management Used the software for: ### "null" February 27, 2018 4.0 Review Source CP Cori P. Demand Generation Marketing Manager Computer Software Used the software for: Less than 6 months ### "Gives You the Marketing Tools You Need to Succeed" December 15, 2016 5.0 I've used Marketo for the past two years and have been very happy with my experience as a customer. I used two other marketing automation platforms previously at other companies and have really come to appreciate the innovation and ease of use that Marketo provides. Pros \-Easy to learn (lots of training resources available) -Great customer support -Access to a thriving community of marketing experts -Frequent product advancements/enhancements Review Source CW Chris W. Student/Manager Used the software for: 6-12 months ### "Works for us and for our needs." May 10, 2018 4.0 Good overall product with a learning curve. Pros An extremely wide range of services, data, and reports which are nice. Definitely helps me keep track of new information that comes through my office and across my desk. Can be a very useful tool. Cons This takes quite a long time to master it. I found myself struggling at times and needed to use outside resources like customer service and Youtube. Review Source SJ Shreha J. Marketing Specialist Computer Software Used the software for: Less than 6 months ### "Robust functionality, innovative software" December 13, 2016 4.0 I've used it for about 4 years now and counting. I have tried several other automation platforms but nothing compares in terms of the functionality Marketo provides. Pros \-Modular templates -Segmentation functionality -Using tokens to switch content out easily -Ease of use once you get the hang of it -History that allows you to feel 'safe' -Data is available and doesn't disappear Cons \-Glitches -Bandaids -Bad support Review Source MR Michele R. IT Technician Machinery Used the software for: 6-12 months ### "Useful to organize projects" May 24, 2019 4.0 Pros I found Marketo an easy tool manage customers and project. It’s easy to use it and the UI experience is very good Cons I would appreciate the availability of more training material Review Source BC Ben C. Used the software for: ### "Marketo is alright, but more to be desired" October 27, 2016 3.0 Marketo is an ok platform. It provides pretty good automation. Although, it does not provide a graphical automation layout like it's competitors. You put the automation together in smart campaigns, etc. The landing page editor is not that great and sometimes gets frustrating when you want to add an image and you have to back out to upload it. The recent update for the email editor is much better than before. Also, the canned reports are somewhat limiting when you try to get more detailed data on things like web page views, etc. Pros The actual automation is powerful and some of the tools are insightful. Cons Landing page editor. Would like more details on the reporting. Review Source EW Emily W. Marketing Coordinator Primary/Secondary Education Used the software for: 1-2 years ### "Good MA product" November 19, 2015 5.0 Pros I like how easy it is to clone campaigns and also how easy it is to customize each campaign or email. Cons I am in the email editor a lot and I am not a fan of the text editor side, nothing lines up correctly when sending though Outlook. Review Source TG Timothy G. Senior Digital Marketing Manager Used the software for: Less than 6 months ### "Powerful and flexible marketing automation platform" December 14, 2016 4.0 I've had a good experience with Marketo over the past 5 years. They continue to improve and grow their product and it has been flexible enough as a platform for our organizational needs. Pros Very powerful platform that can be expanded with robust integrations Cons Some of the role out of the new functionality has been challenging for us in terms of what we expected and what was delivered. Review Source VR Verified Reviewer Director of CRM Applications Transportation/Trucking/Railroad Used the software for: Less than 6 months ### "Solid Marketing Analytics Software" March 13, 2018 4.0 Advanced marketing analytics and data. We can segment out our data to help improve our marketing efforts. Pros There is great analytics and data with Marketo. We are able to segment out our data and find real value behind it. There are a lot of features and advanced functionality with Marketo that can benefit our organization. Cons It doesn't support ADFS , which was a huge issue for us. The API's were a little slow overall. Also, the customer support was lacking and it was a little costly for what we needed. Review Source JJ Jonny J. Marketing Automation Platform Manager Retail Used the software for: Less than 6 months ### "Marketo is one of the most powerful email marketing automation tool" March 7, 2019 4.0 I used Marketo briefly because we chose Marketing Cloud at the end of day mainly because MC is more user friendly. Marketo's feature is as powerful as other major email marketing automation tool and its customer support is good. Pros \- Powerful features, anything you expect to be done by a marketing automation tool, Marketo covers it - Decent customer support - Good resource library for beginners - Great reporting feature Cons \- Marketo is not as user intuitive as other tools like Marketing Cloud or HubSpot - The interface needs to be better Review Source SM Sydney M. Marketing Operations Analyst Computer Software Used the software for: 1-2 years ### "Best in class Marketing Automation" August 10, 2016 4.5 Pros Marketo is customizable, flexible, powerful, and has a wonderful and active community to answer questions along the way. Cons Sometimes there are product features that people request but take FOREVER to roll out. Review Source KG Kara G. Liaison Hospital & Health Care Used the software for: 6-12 months ### "Enterprise grade lead automation" June 8, 2017 5.0 Pros Marketing is such a wide subject and equally complex you need something like Marketo to effectively run campaigns, analyze marketing spend, and attribute lead generation to correct sourcing. Cons Takes quite a while to get up to speed, as you would expect. May not be as intuitive as say Pardot but can do so much more. Review Source CL Chris L. Digital Marketing Specialist Financial Services Used the software for: Less than 6 months ### "Marketing Automation Made As Simple As Possible" September 18, 2018 5.0 Pros Marketo makes the entire process simple to understand and use. Cons There is nothing so far that I dislike about Marketo. Review Source KE Kristi E. Electrical/Electronic Manufacturing Used the software for: ### "Marketo Rockstar" November 14, 2013 5.0 Pros Marketo is an incredibly easy to use marketing automation platform - no IT required! Once you start using this product, you won't want to switch to anything else. The new releases are plentiful and the product is constantly being innovated on and updated with the latest trends. Marketo takes care of its customers. It by far has the best loyalty program around! Cons I don't have much to say negative about Marketo. I love using this product and would highly recommend its use to any of my colleagues. Review Source PT Pallavi T. Developer Used the software for: 6-12 months ### "Best tool for Lead Generation and Marketing" July 21, 2017 5.0 Pros Easy to generate Campaigns and improve business with more Leads. Its very useful and handy tool for Marketing and Business teams. Able to build Reports and Dashboards for the Campaigns generated. Cons Training required to able to generate the campaigns and Lead routing and tracking the progress of the Leads. Review Source JN Justin N. Computer Software Used the software for: ### "A robust and powerful marketing automation solution" November 12, 2014 4.0 Pros There are virtually endless possibilities. The logic is robust. It has extendable ecosystem via integrations and APIs. It's a powerful tool for power users. Cons There is a steep(er) learning curve. It's resource intensive to create visual assets (a developer/designer is required to make things look nice). Review Source BP Brent P. Regional Marketing Manager Primary/Secondary Education Used the software for: Less than 6 months ### "Marketo - Top quality in marketing automation" July 2, 2018 5.0 I feel like this is the definite choice for the mid-size plus team. Pros Tons of supporting documentation. Syncs thoroughly with Salesforce. Provides all of the analytics that I need. Cons With the layer upon layer of product, some of the basics are harding to find. Marketo is not a straight-forward as Hubspot. Review Source Talk to a Capterra advisor for free and get results within 15 minutes.