# Page 4 | Avalara Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 4 - Is Avalara the right Sales Tax solution for you? Explore 355 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/75673/AvaTax/reviews/?page=4 --- Avalara 4 (355) [View alternatives](https://www.capterra.com/p/75673/AvaTax/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated July 21st, 2026 # Page 4 - Reviews of Avalara ## Showing most helpful reviews Showing 76-100 of 355 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use JR John R. Operations Coordinator/Order Processor Apparel & Fashion Used the software for: 6-12 months ### "Horrible Customer Service" June 7, 2019 3.0 Very aggravating. Don't expect to be treated like your problems are important, even if you're a multi-million dollar company paying way too much for this software. As someone who frequent reads product reviews for our business I take customer service complaints with a grain of salt. Usually someone has one bad experience and uses that to represent the entire company. I'm writing at the end of a pattern of neglect and hold music. Literally the best part about this whole experience is the hold music reminds me of a video game I played when I was 14 years old. You hate to see it. Pros Not much. The integrations are a huge pain to set up. It's what I would call a necessary evil for our company in lieu of ever increasing sales tax complexity. Cons The customer support. We're multiple months into having the same type of order's tax miscalculated and I'm still fighting to get any help on it, meaning hundreds of orders are being charged incorrect sales tax. On top of not getting replies to my emails every time I call the robot voice says I'm 20th or 30th in line, guaranteeing a minimum 30 minute on hold session. In a day and age where SAAS companies are starting to see the importance of quality customer service it feels like Avalara is either behind the ball or just doesn't care. Obviously writing this while on hold, because what else am I going to do? Review Source Response from Avalara June 12, 2019 John, thank you for taking the time to write about your experience using Avalara, though it's not the type we aim to deliver. The frustrations you've described are not what we want. If you're open to a conversation, we'd like to address your concerns. Please contact VP of Customer Excellence Bobby Sands at customercare@avalara.com. Reanna R. Staff Accountant Security and Investigations Used the software for: 1-2 years ### "Takes the hassle out of filing taxes" November 27, 2018 4.0 Pros \- Portal is easy enough to navigate. Lots of training and tutorials provided - "Set it and forget it" .. well not exactly .. you still have to monitor and reconcile monthly to ensure everything is running smoothly. But saves a lot of time logging in and figuring out how to file taxes monthly for each state. - Reporting is very transparent. Easy to download reports, and compile and save info for auditing purposes. Cons \- Use Tax functionality is not fully automated for all software. We use NetSuite, and there's no way to capture Use Tax on Expense Reports so these must still be entered into Avalara manually. - Customer Support is sometimes lacking. It takes forever to get a hold of someone on the phone, and when you do, many of the times the case just gets escalated to someone else so no immediate help. Also, they may point you to an article online that you've already found by Googling on your own. Review Source Gabriel D. Finance Consumer Goods Used the software for: 1-2 years ### "Tax Cert Organization for any Sized Company" November 27, 2018 5.0 Pros I use Avalara's CertCapture program for filing all of the tax certs my company receives. If you are still keeping physical copies, you need to consider this. CertCapture allows the user to assign account numbers and names to every cert uploaded - it also allows expiration dates to be set. A report is processed every couple of weeks to see which of our customers will need to send in updated paperwork. Then an automated email and fax are sent, reminding them what certs are needed. Staying in compliant is one of my top priorities and this allows me to do so with ease. Cons I am honestly struggling to think of anything negative to say about this software. We currently use Vertex for our tax calculations, i would like to start using AvaTax though. I work for a large corporation and from what I've been told AvaTax doesn't meet our business needs. I would like to see that change in the coming years. Review Source PT Paula T. Accounting Manager Machinery Used the software for: 2+ years ### "Absolute Time Saver" December 13, 2022 5.0 Pros Our company Files for 42 states, this software has cut down my filing time from 9 days down to 1-2 days Cons The system kicks you out after a certain period even if you are working in it. Annoying but Pros outweigh the cons on this. Review Source Response from Avalara December 19, 2022 Hi Paula, thank you for taking the time to share your feedback with us. We work hard to deliver our customers a reliable and easy-to-use solution, and we're grateful to have the opportunity to serve you. RH Rachel H. Finance Manager Building Materials Used the software for: 2+ years ### "Customer Service" December 13, 2019 3.0 Overall the software works well. If there is a special project and questions or anything out of the ordinary the project will likely have problems, good luck getting a response and assistance with questions. They also tend to only want to respond through e-mail and they don't answer all questions. It is an uneasy feeling to not get responses on critical projects. Pros The tax cal rates are reliable and the dashboard is easy to use. Cons Avalara managers are slow to respond to questions and assistance. They do not provide phone numbers to anyone except the account manager. If there are issues with the account manager no one will provide their supervisors phone numbers so basically one will be at the mercy of their account mangers response. On special projects for back filing projects they have taken over a month to answer questions. When sending in notices for Avalara to address for tax return prep they are slow to respond to notices. Review Source Response from Avalara December 20, 2019 Rachel, thank you for taking the time to write about your experience using Avalara. We strive to offer the best service possible and the frustrations you've described are not what we want. If you're open to a conversation, we'd like to learn more about your specific experience and how we can improve. Please contact customercare@avalara.com. lC lucy C. owner Apparel & Fashion Used the software for: 1-2 years ### "the worst customer service I've ever experienced, not an exaggeration" June 19, 2024 2.0 Super negative, on top of the terrible customer service, the sales reps are also not helpful. They don't make it clear that when you purchase the plan that the returns don't roll over, despite knowing what I needed (about 15 returns a year) they still let me go ahead with purchasing 50 returns which I assumed was a 1 time purchase in bulk but turns out it's per year. In fact, when I messaged them about it later, they also didn't seem to know it doesn't roll over. Did they only train them for a day? Pros when it works correctly for certain states, then it is nice. Cons It's impossible to talk to someone who knows how the software works. I'm honestly just guessing right now that it's working because no one seems to have answers. The customer support line is a joke, it's worse than quickbooks which is really saying something. They are not trained at all at what the system does and sometimes I have to explain what the system does to them because of how little they know. It's truly impressive. Review Source Response from Avalara July 2, 2024 Thank you for taking the time to write about your experience using Avalara. We strive to offer the best service possible and the frustrations you’ve described are not what we want. If you’re open to a conversation, we’d like to address your concerns by learning more about your specific experience and how we can improve. Please contact us at customercare@avalara.com. JM Julie M. Accountant Wholesale Used the software for: 2+ years ### "Highly recommend" September 26, 2023 5.0 My overall experience with Avalara has been very positive, I especially enjoy all of the resources to help business understand the sales & use tax process. Pros Avalara is very user friendly, and makes it easy to collect & remit the correct sales tax. The various reports available on the portal are very helpful to ensure we remain in compliance. I also really appreciate all of the education and resources available, I have found all of the available webinars and articles extremely helpful. Cons The Support case/Tax Notice process could be improved- cases close automatically after a response is provided by Avalara support, and it can be challenging to have follow-up questions addressed after the case is closed. Review Source Response from Avalara September 28, 2023 Julie, thank you for taking the time to share your experience. We work hard to deliver a reliable service, and we're grateful for the opportunity to serve your team. LT Linda T. CFO Medical Devices Used the software for: 2+ years ### "The best of the best" February 11, 2022 5.0 Between collecting sales tax from our customers and now calculating Consumer Use Tax, my personal experience with Avalara has been exceptional. I enjoyed the folks I worked with in the ACU area specifically. They were awesome to help me understand how the program works and be able to comfortably run it on a monthly basis. Pros The ease of use and the versatility of the different programs they have that are available. It's like a one stop shop. Cons Getting some items cleared up through support are slow, but I try to keep in mind that since the Pandemic started, EVERYONE is short handed. Reason for choosing Avalara We had AVATAX when I came on board with my company. I was the one that initiated the ACU. I needed peace of mind knowing that this was done correctly, especially after having been through an audit and getting nailed (on items that happened before my employment). Review Source Response from Avalara February 14, 2022 Hi Linda, thank you for taking the time to share your experience using Avalara. We work hard to deliver our customers peace of mind, and we're grateful for the opportunity to work with you. VR Verified Reviewer Digital Optimization Developer Automotive Used the software for: 2+ years ### "Great tool for eCommerce, but error messaging sometimes unclear" August 18, 2018 5.0 Pros We love how AvaTax automatically calculates and reports on sales tax - there don't seem to be any competitors that can do it as well as Avalara does. The Magento extension works perfectly and we run into issues only occasionally. Cons When we do run into issues, it's either because the data coming in to AvaTax is garbage data (not really their fault), or because of random matchback issues related to tax product codes and address verification. For the latter, the errors are really not verbose enough to solve the problem. Manual reposting of transactions isn't very intuitive when you have to fix errors/mistakes on an order without literally logging into AvaTax and creating new records. Review Source LD Lisa D. Billing Administrator Computer Software Used the software for: 6-12 months ### "Easy Auto Tax Calculatations that does the work for you!" May 20, 2024 5.0 We've recently integrated Avalara to a secondary software without any glitches. It provides all tax updates accurately and with ease. Pros I like that Avalara keeps up with the tax rates and automatically updates customers without having to do it manually. Cons I have no complaints. It does the job we need and does it well. Review Source Response from Avalara June 10, 2024 Thanks for sharing your experience, Lisa! We are glad to read our products are working well for your business. JW Junelle W. tax accountant Electrical/Electronic Manufacturing Used the software for: 2+ years ### "great product" June 27, 2024 5.0 Pros AVA TAX it can help business easily calculate muti-states' sales tax and generate tax report. Sales tax rate is up-to-date. Cons ECM Pro need to connect with state tax ID lookup system Review Source Response from Avalara July 8, 2024 Thank you for taking the time to share your experience using Avalara products. We work hard to deliver our customers a reliable solution, and we’re grateful to have the opportunity to serve you. TT Tausha T. Business Resource Manager Electrical/Electronic Manufacturing Used the software for: 2+ years ### "Would be lost without Avalara" December 7, 2021 5.0 Pros Sales tax laws are incredibly confusing! After several years with Avalara and many questions while adding new jurisdictions and filing tons of returns, we have grown to trust Avalara completely with our sales tax needs! Cons The support process is not the best, though my issues are always resolved. Calling in takes forever and trouble tickets, it seems the biggest goal is to close as fast as possible which isn't always the best customer service. Reason for choosing Avalara Although I wasn't involved in selecting the service provider, I am confident this is the best solution we could have chosen. I have the utmost confidence in their calculations and remittances on our behalf. Review Source Response from Avalara December 8, 2021 Hi Tausha, hank you for taking the time to share your experience using Avalara. We work hard to deliver our customers the best service possible, and we're grateful for the opportunity to work with you. If there's additional feedback you'd like to share please contact customercare@avalara.com to continue the conversation. AL Amy L. Accounting Retail Used the software for: 2+ years ### "Overall Satisfaction" September 19, 2023 5.0 Pros All the training materials, on time support, ease of report filing, campaings Cons Very difficult with language issues and having support understand at times what I am referring to. Review Source Response from Avalara September 26, 2023 Amy, thank you for taking the time to write about your experience. We appreciate the feedback as it helps us improve. TC Tina C. AR Supervisor Consumer Electronics Used the software for: 1-2 years ### "Avalara" March 23, 2023 5.0 Pros Helping us to be compliant in tax reporting. Cons There were too many steps to upload certificates, but that has been resolved with Avalara streamlining with Avatax. I don't like that it does not work well with our software, it's still a lot of manual manipulations, however, it's just our software. Review Source Response from Avalara March 24, 2023 Hi Tina, thanks for taking the time to write about your experience with Avalara. We work hard to deliver a reliable solution, and we're grateful for the opportunity to serve you. We are sorry your software isn't giving you the best connection, and our team is happy to troubleshoot with you if needed. Reach out to us at customercare@avalara.com if you'd like to continue this conversation. Theresa F. Controller Machinery Used the software for: 2+ years ### "Couldn't do it without them!" November 30, 2018 5.0 In the wake of South Dakota v. Wayfair, Avalara alerts us if we have nexus in a new state. This is a priceless benefit. Also, Avalara was instrumental in helping us comply with a Tennessee customer's request for a multi-year sales tax refund. Thanks to Avalara, we survived the experience without hiring additional labor and the customer was satisfied with the outcome. Pros Avalara keeps up with all the nationwide changes in taxing jurisdictions month-to-month so we can focus on our business transactions and not struggle with tax compliance. They operate seamlessly in the background and keep us accurate and exposure-free. Cons I am eternally disappointed that I didn't come up with the concept for Avalara myself =) Review Source Robert B. VP - General Managment Wholesale Used the software for: 2+ years ### "As my company expanded into multiple taxes, having AvaTax was essential to managing sales & use tax." April 9, 2018 5.0 This headache is almost entirely outsourced to specialist. We concentrate on our core business instead. Pros Once implemented, it is simple to use both for the administrators and our customers. AvaTax has covered a wide gamut of situations that my business presents. The software itself is thorough no matter what jurisdiction or product/service is sold and the product help desk is quick, user friendly and complete. Cons The integration with our ERP software and e-commerce website yields a frequent rounding issue on the customers' invoices. Not blaming AvaTax for the issue, but neither AvaTax nor our ERP have the flexibility to address the problem. Review Source SM Steven M. Analyst Farming Used the software for: 2+ years ### "Big help in dealing with different state tax entities" February 22, 2024 5.0 Pros Sales tax has become a hot issue and a difficult one to navigate. Avalara is a huge help in managing the process and despite a few flaws, it's pretty invaluable. Saves so much time and effort Cons Difficult to set up and when it is not working as expected it can get in the way of processing documents. Reason for choosing Avalara We were not aware of any other products that integrated with our ERP system. Review Source JG Jay G. Vice President Consumer Goods Used the software for: 2+ years ### "Avalara Review" December 13, 2022 5.0 Pros Avalara has all the features we require and integrates completely with our ERP system Cons The pricing structure is somewhat confusing Review Source Response from Avalara December 20, 2022 Thank you for sharing your experience using Avalara. We work hard to deliver our customers a reliable, and we're happy to read our products are working well for you. We apologize if pricing expectations were not clearly expressed, and we'd like to learn how we can improve this experience. Feel free to share your insights with us at customercare@avalara.com. TR Teresa R. Controller Wholesale Used the software for: Less than 6 months ### "Sales Tax Solution nightmare" October 3, 2019 3.0 No response to emails, 1-1.5 hour on hold wait time to talk with a rep that may or may not help you. Avalara claimed to have a solution that would handle the general/manufacturing tax rates in Alabama and Mississippi and this was a blatant lie. After waiting 3 months we had to contract for a customer solution with our software provider. I would not recommend going with Avalara due to the horrible customer service and the fact state agencies hate working with them (and that is a quote from 5 different states). Do your homework and if you have to tax at general or manufacturing rates then find another alternative. We had a delay during implementation due to a merger and Avalara would not credit any unused tax return filings. We were billed for tax returns they never filed and then sent a bill for the upcoming year. Pros Reports easy to read Exemption certificate management and repository. Keeps tax rates updated Geolocator for taxing purposes Cons Customer service is HORRENDOUS. No credit for unused tax return filings. Web portal is not easy to navigate Avalara servers are slow to update when working on month-end tie-outs to ERP system Dropped invoicing lines on backordered items, these have to be manually entered in Avalara Switched from [Vertex](https://www.capterra.com/p/160387/Vertex-SMB/) CFO made the decision with no input from the accounting department. That CFO is no longer with the company. Review Source Response from Avalara October 17, 2019 Teresa, thank you for taking the time to write about your experience using Avalara. We strive to offer the best service possible and the frustrations you've described are not what we want. We've reached out to your account manager on your behalf. If you're open to a conversation, please contact us at customercare@avalara.com. BW Becky W. Accounting/IT Construction Used the software for: 2+ years ### "Gold Star Program" March 25, 2021 5.0 It is always a pleasure to deal with everyone. They have the most amazing yearly meeting it is always beneficial and you always learn more and more. Pros It is very user friendly. I love the way the returns are listed and you can go in and see what the return is going to be. I love the way you can drill down into an invoice and see how the tax was calculated and it makes it easier to explain to the customer. Cons would be nice to have like a help file to see where are the reports are located. Or sorta like a map of the website. Reason for choosing Avalara They came and spoke at a User Group meeting that a colleague and I attended. Review Source Response from Avalara March 30, 2021 Becky, thank you for taking the time to share your experience using Avalara. We appreciate your feedback, and we're grateful for the opportunity to work with you. We hope to see you at Avalara CRUSH virtual this May! JW Jennifer W. Tax Manager Restaurants Used the software for: 2+ years ### "Great Customer Support & Variety of Services Offered" February 10, 2022 5.0 Always a pleasant experience and great customer support! Pros The software is easy to use and the customer support is excellent. Cons Reports showing usage were not super clear, but I think it was a technical glitch. Alternatives considered [Vertex](https://www.capterra.com/p/160387/Vertex-SMB/) Reason for choosing Avalara Avalara was the most cost effective option for us at the time. Review Source Response from Avalara February 14, 2022 Jennifer, thank you for taking the time to share your experience using Avalara. We work hard to deliver our customers the best service possible, and we're grateful for the opportunity to work with you. Regarding your feedback about reporting, we'd appreciate an opportunity to learn more about what's going well and improvements you'd like to see. If you're open to continuing the conversation, please contact customercare@avalara.com so we can share your insights with our product team. MF Marissa F. Controller Supermarkets Used the software for: 2+ years ### "Love/Hate Avalara" March 23, 2023 3.0 Pros What I like most about Avalara is they file our sales tax returns. (That is the worst part about business) Cons The Avalara team is terrible about following up with customers. Also, the account manager (CAM) changes very frequently without letting the customer know. Review Source Response from Avalara March 24, 2023 Hi Marissa, thanks for taking the time to share your feedback. We aim to provide the best service possible, and we'd like to learn more about your experience so we can improve. If you're willing to share more, please contact us at customercare@avalara.com. Iryna S. Owner Accounting Used the software for: 1-2 years ### "Horrible Customer Service and Horrible Software" January 30, 2024 1.0 The worst company I have ever dealt with in the past 20 years! They have wasted so much of my time and the time of my staff. It is beyond me that they are still in business! Pros There are no pros of dealing with this company! None! Cons Incompetent personnel, no customer service, they compromised our data, combining our account with other company's account, not responsive to emails/calls, do not know how to solve problems they create, overcharge, impossible to cancel account, they keep charging you. RUN! Review Source Response from Avalara February 7, 2024 Iryna, thank you for bringing this to our attention again. As we responded to you on your other review, we apologize for the frustration you've experienced. We understand our team has been in contact with you to resolve the concerns you've mentioned here. We remain committed to supporting you, and ask you to continue following up with our Customer Excellence team so we work towards resolution. VR Verified Reviewer Senior Tax Analyst Construction Used the software for: Less than 6 months ### "Avalara sales tax service is the worst sales tax service provider" August 21, 2018 3.0 Avoid Avalara. There are many other sales tax service providers available in this industry. After you sign a contract with Avalara, you will regret it. Pros Avalara dominates social media, and they put alot of effort into the first meeting Cons There are at least 15 people involved in our large and complex system implementation. After six months of negotiation and testing, it seems that none of the employees communicate about our company's needs. One employee promises something will happen, but it doesn't -- and the next person knows nothing about it. They will lie and agree to anything to get you to sign a contract. The website is horrible. The reports are not very helpful in reconciling your tax filings, and there is no useful or timely update on the status of the return filings. They are not cooperative when there is a problem, and they treat you like you're stupid. Review Source Response from Avalara August 31, 2018 Thank you for your feedback. We apologize that your experience has not been a success. We set a high standard for ourselves and are truly sorry to hear that standard was not met in your interaction with Avalara. Your satisfaction is our priority. Please reach out to me personally via email at customercare@avalara.com and I would be happy to discuss the issue at your earliest convenience. - Liz Armbruester SVP, Compliance & Customer Success VR Verified Reviewer Director of Finance Apparel & Fashion Used the software for: 2+ years ### "Peace of Mind" December 5, 2017 5.0 Pros Excellent Customer Support Tiered Pricing for a Mid Sized Business Detailed Reporting User friendly Portal Flexible Nexus Rules and Company Structure Setup Easy Website (Retail) Integration Cons Very little. If I can think of anything it would be that the pricing is tiered based on level of transactions, so if you do a very high volume of extremely small transactions with a very tight margin and need to utilize Avalara or another service for your taxation call the ROI in time saving could potentially be negated by the cost. 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