# Page 13 | Keap Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 13 - Is Keap the right Email Marketing solution for you? Explore 1297 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/76390/Infusionsoft/reviews --- Keap 4.1 (1297) [View alternatives](https://www.capterra.com/p/76390/Infusionsoft/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Page 13 - Reviews of Keap ## Showing most helpful reviews Showing 301-325 of 1297 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Aaron F. Used the software for: 2+ years ### "Great functionality" July 7, 2016 5.0 I have used Infusionsoft for years - amazing drag and drop builder....the app is a game-changer and the company culture is great. I really like the segmentation and tag-based crm. Pros functionality, powerful segmentation and integrations Cons price compared with value, deliverability Review Source Response from Keap July 13, 2016 Thank you for your review! We are so happy the email builder and tagging features have helped you grow your business. Steve P. Founder Used the software for: 6-12 months ### "A great tool for the right business; a disaster for the wrong one." April 21, 2018 3.0 Pros The best part about Infusionsoft is how robust their automations are. They can be a nightmare to setup, but once they are, it just flat out works. If you need to make something happen, you probably can do it. It's well thought it in that it packs the ability to build a list as well as make sales. Cons It's incredibly challenging to learn and can be a disaster at the wrong time. I sunk thousands of dollars into the platform well before I was ready to. I would put this down ti inexperience if it wasn't for the salesperson pushing me into the platform, promising it'd fix all my problems. To their credit, they gave me a lot of extra support. But when it came down to looking after me at the end, I ended up in a long-winded battle just to get to cancel and get my last unused subscription fee back. Infusionsoft was a great learning experience, it taught me so much about marketing automation, but for most people, I believe there's a smarter option to go with as time and cost to get it up and running is enormous. Review Source VR Verified Reviewer Marketing Specialist Insurance Used the software for: 6-12 months ### "Dramatically improved our customer metrics" April 30, 2018 5.0 For a start up company, its probably too pricy, but if you financially stable, well worth the investment. Pros beautiful reporting capabilities. We also use the email marketing which is very easy to use. We also love the transparency it provides our team on our customers' data. This is truly helped us provide better service to our customers and understand their needs much better. Cons Setting up tags and categories can be a bit of a challenge when dealing with people and companies. So you have to really think about it first. Putting a tag on the company records does not roll over into the individual contacts so you have to create the tag in both places. Review Source VR Verified Reviewer Social Media Marketing Manager Used the software for: 6-12 months ### "Amazing software for marketing automation!" June 26, 2018 4.0 Pros I love how complex the campaigns can get. I have so many branches in my campaigns - and so many possible options - that depending on what each person does, they can get one of hundreds of emails. Then, of course, there are the simple "sign up and get put into this workflow" campaigns, which are the ones that bring back repeat business. Cons Infusionsoft is really tough to set up. There are so many little parts that it would be nearly impossible to learn on your own. They require an expensive onboarding series, which helps, but there's still a ton that can (and does) go wrong. Good thing their chat/call support is top notch. Review Source VR Verified Reviewer Graphic Design and Web Development Used the software for: 2+ years ### "Use it on a dental website for getting customers to schedule appointments." June 15, 2018 4.0 Pros It is easy to incorporate into the business website. Lets new and existing clients easily schedule appointments with us. Cons Would like a better user interface -- it doesn't match our website and is very very plain -- but it is quite functional. Maybe there is a way to improve the look, I just have not discovered it yet. Review Source John B. Principal Used the software for: 2+ years ### "Meh. It's okay." February 23, 2018 3.0 Pros It can auto-charge my clients. Other shopping carts I used didn't do that. And the email sequences are nice. Cons It's very confusing to learn. It's expensive. I can't believe I pay this much for a shopping cart. The email system is buggy and it's hard to see which emails you're sending. It's just NOT easy to use. Review Source Walter S. CEO Management Consulting Used the software for: 6-12 months ### "Marketing Automation" August 26, 2022 5.0 Il software è in inglese ma di facile intuizione. Pros Keap è un software perfetto per le piccole imprese che vogliono gestire con efficacia le relazioni con i clienti. Ideale per il marketing e l'e-commerce. Cons L'utilizzo non è immediato, ma solo per via della complessità dell'argomento. Una volta configurato per bene può automatizzare con efficacia tantissime funzionalità di marketing. Review Source Response from Keap September 7, 2022 Hi Walter, Thank you so much for taking the time to leave a review! It's great to hear that Keap is such a powerful customer relationship management tool in your business. MH Mark H. Owner Marketing and Advertising Used the software for: 2+ years ### "Great Software BUT Big Learning Curve" February 10, 2020 5.0 Overall I am happy with the software. I am happy with their level of support as well. I would recommend it to someone that is serious about building an online business. Pros I use Infusionsoft by Keap which is the more advanced version of Keap. One of my favorite parts of the software is the automation capabilities. There is really nothing you can't automation with the campaign builder. It is the strongest part of the software. Cons There is a big learning curve. I have been using the software now for over 5 years. It is not user-friendly. There is a lot of functionality parts that are scattered and on different pages when they should all be on one. Review Source Tom D. Used the software for: 1-2 years ### "Switched from Marketo to Infusionsoft" July 11, 2016 5.0 I use Infusionsoft to automate our sales team's marketing from start to finish. As the Director of Corporate Communications for Scirocco Group Insurance Agency, I utilize the automation and data that Infusionsoft allows me, to help grow our new business way beyond our previous marketing efforts. We previously had signed up with Marketo to get our feet wet in digital marketing. I loved the software, but the cost was so high that when the renewal was coming up we started to weight the value. That's when I started researching and found Infusionsoft which has all the functionality we were using in Marketo, plus the CRM functions we didn't have, all for a fraction of the cost with no contract! Pros Intuitive interface Great Support No contract Low Price Built In CRM New features being updated all the time Cons Almost every con I have had, I let the development team know and they fix or add a feature to resolve that issue. Review Source Response from Keap July 13, 2016 We love hearing that our customers are growing by using automation. Thank you for writing this review! VR Verified Reviewer Marketing Director Automotive Used the software for: 6-12 months ### "Feature and Functionality heavy, but takes time to learn and understand" July 3, 2018 4.0 Pros The features and functionality are amazing. Lots of great options and really good starting point at any level for your companies growth and implementation. Cons Reporting. It has a lot of built-in reports, but it is very e-commerce focused, which is not what my company does, so the reporting is lacking for my needs. That being said I see the value for others. Review Source Response from Keap July 9, 2018 Hi There, Thank you so much for the specific feedback regarding reporting! We appreciate all reviews but it is super helpful when users share exactly what it is about a feature that could use improvement. Glad to hear Infusionsoft is meeting your needs and helping your business grow! Cheers, Sarah, Advocacy Manager AC Arthur C. Owner Hospitality Used the software for: 2+ years ### "No Integrity at the leadership levels in the company!" December 26, 2019 1.0 The people in leadership are morally bankrupt. While the rank and file are knowable the overall culture at Keap seems to lack wisdom and integrity. Pros When I came across Infusionsoft I was impressed with its features because at the time using Constant Contact. Cons Very difficult to learn. Not intuitive at all. I needed a lot of customer support and the customer support was totally unqualified to provide adequate support. Lots of kids with technical knowledge but no wisdom or business insight. Review Source Response from Keap January 21, 2020 Arthur, We're very sorry you had a negative experience with Keap. For customization within Infusionsoft, we do have a large community of certified partners who can assist in that customization for your business's specific needs. You can find that list here: https://marketplace.infusionsoft.com. Jen W. Marketing Manager Civil Engineering Used the software for: 1-2 years ### "The new A/B testing function is awesome!" April 13, 2018 5.0 Pros I am a fan of Infusionsoft. I like the ease of use, and the comprhensive data it can hold. I like that I can still customize to my business. The new A/B testing really worked! And it was so easy to set up and track. I saw a 5% increase in opens and a 2% increase in clicks when the winning email went out. Cons Because I have truly customized the opportunities portion, my searches are based on custom fields which I have to remember to search differently. Review Source MR Matteo R. Fotografo e Grafico Photography Used the software for: Less than 6 months ### "Software per prenotazioni online" July 16, 2023 4.0 Pros Come software per prenotazioni online e gestione delle prenotazioni è buono Cons Unica pecca è il costo, molto costoso e alcune volte presenta incertezze Review Source Response from Keap July 27, 2023 Hello Matteo, Thank you for taking the time to leave us a review. We're glad to hear that Keap has been useful to you as an online booking software. We understand your concern regarding the cost of the software. Our pricing structure is based on providing a high-quality and reliable service, and we continually review it to ensure it remains competitive and offers value for the features provided. We appreciate your feedback on this matter. If you have any specific uncertainties or questions, please feel free to reach out to our support team. We value your business and are committed to providing the best possible experience for our users. VR Verified Reviewer Chief Technology Officer Used the software for: 1-2 years ### "Great software but can be overwhelming. " July 12, 2018 5.0 Pros Infusionsoft has so much it can do. You are not limited to a simple CRM. If you have the time and the right team you can make Infusionsoft into what ever you need. Cons There is so much to it sometimes it felt like to much. The team I implemented it for called it Confusionsoft. They never figured out the workflow. If they would have stuck it out I think we would have been happy with it. However the learning curve was to high for our sales team. Review Source Response from Keap July 17, 2018 Hi There, Thank you for the review and your feedback! Our support agents are here to help you and your staff of Infusionsoft users -- please do not hesitate to reach out for customer service. We are well aware that our product has had a reputation for a learning curve and we our product developers are working hard to improve ease-of-use. In fact, we are making developments every day! Please stay tuned! Best Regards, Sarah, Advocacy Manager MR Marcia R. The Leading Online Organizing Coach Management Consulting Used the software for: 2+ years ### "Love Infusionsoft!" December 6, 2018 5.0 Support is quick and helpful. So glad it’s such a dependable software always making improvements or showing me how to do a work around if needed. I love the Call In support and that my VA and I can use it easily. Pros InfusionSoft makes my online marketing easier with preserving emails to my contact time zone, presenting campaigns, cloning prior email Funnels, and keeping record of Opens and Opt-Outs so I can gauge what emails work and which ones don’t. Integrate shopping card and websfoema for free downloads are great marketing tools. Cons There is a learning curve, but so is learning how to drive a stick shift to go at high speeds. I like to travel fast with online work straight to the customer so I learned it and still call Support when needed. Review Source Response from Keap December 13, 2018 Hi Marcia, Thank you so much for the high marks! We love hearing from customers about what they are using specifically - it is super helpful for our whole organization. Cheers, Sarah, Advocacy Manager at Infusionsoft VR Verified Reviewer Attorney Legal Services Used the software for: 2+ years ### "The Best CRM For Your Business" July 27, 2019 5.0 Pros The amount of features that are available are astounding. Cons There is a steep learning curve, but once you get it, you'll love this software. Review Source Response from Keap August 29, 2019 Thank you so much for the high marks and your valuable feedback! So glad to hear the power of the product is beneficial to you and your business! All the best, Paige, Social Media Specialist at Keap Ray E. Copywriting Consultant | Top-Rated Business Podcast | Online Trainings | Marketing Consultant Used the software for: 2+ years ### "We are huge InfusionSoft fans. We couldn't have achieved our first $1MM year without it. " November 13, 2017 5.0 Automates our marketing and customer relationship management. Pros The ability to do powerful marketing automation without hiring a programmer or needing custom code. I am constantly having flashes of insight where I feel like smacking my forehead and saying, "We should be automating this with InfusionSoft!" Review Source Bernhard F. Apps Strategist Management Consulting Used the software for: 6-12 months ### "Snap App is my highlight " July 31, 2016 3.0 It's practical to scan business cards with your mobile device and "TAG" them. That could be very useful if you have a process in place how to handle new contacts. Pros Create a sequence based on a goal is the core of the software. When you keep the automation processes short the software can be highly effective. Cons As an apps strategist my focus is mobile. I want to be able to do everything on my phone without starting a computer. Sometimes campaigns can be very time incentive to set up. Review Source Response from Keap August 2, 2016 Thank you for your review. It is helpful to hear why something doesn't work for a business. We are working hard on our mobile capability and hope to be able to meet your needs in the near future. Ludwig K. Used the software for: 2+ years ### "starting with ebusiness" July 7, 2017 4.0 i started making ebusiness with infusionsoft - it is hard to start - but after some time it make a good work there are a lot of disciption, and ready to use exambles. i startet and worked 3 years - Pros infusionsoft have a lot off tools for making good crm + emarketing campagne manager is a very strong app sort on persons is very good support is fast Cons it is impossible to change the standard fields on the desktop. there are a lot of fields i never use - and ther are customer fields i used which are at the last page of the desktop there are not possibility to change something to german - like "day of the week" - its ever in english - i cant use this in a german email.... Review Source Stefano B. Used the software for: 2+ years ### "Very useful" July 11, 2016 5.0 I saw this app working from friend who shared his screen with me and since the begin i understood how useful it would have been if i had it. So i bought it and since that moment i understood i should automate more or less the 90% of my work. At least the repetitive one. I'm not a very technical person, but the visual creations of the automation helps me a lot understanding what i'm doing. I suggest it to all the business. And the cost worth it for sure. Pros Visual easy to understand, good customer support, but a littlebit slow to reply. Cons I would like to have an user group in my country. Is not easy to share my experience with someone who speak my language (i'm italian) Review Source Response from Keap July 13, 2016 We really appreciate the review. Thank you for sharing your experience with Infusionsoft and how it has helped you in your business. JudyAnn L. owner Online Media Used the software for: I used a free trial ### "Amazing Choices" July 27, 2019 5.0 As I mentioned before, this is a very robust and efficient product. It almost does windows! In the beginning, it may seem to be much more than necessary. The initial investment will pay off for a huge growth vision and I would suggest using what pieces you can, with a view to learning and encompassing more. I used this program on a client's account to help develop the email side of their business. Pros Amazing choices in features. When beginning to use this software, it may seem too robust. If a business has a long term bigger growth vision, starting with features that are working is a good thing. More options can be easily engaged without migration from a less versatile program. Cons Landing pages are evolving for users to become more to the point. That can be 'constricting' when I have been used to an older format. I know that changes are difficult to keep up with, but it would be nice if support were experienced with updates and if the knowledge base was abreast of new releases when they come out. I don't like to wait on the phone or struggle to be understood on the phone. I usually work better with chat. With any service, I try to take up 'serious' concerns during the week because I suspect support trainees draw the weekend shifts. Review Source Response from Keap August 29, 2019 JudyAnn, Thank you so much for the high marks and your valuable feedback! So glad to hear the power of the product is beneficial to you and your business! All the best, Paige, Social Media Specialist at Keap VR Verified Reviewer VP Sales Consumer Goods Used the software for: 2+ years ### "Infusionsoft inspiring" November 11, 2018 5.0 2 thumbs up Pros their phone help is first rate, great company Cons email editor needs work, its functional but not nearly as good as the rest of the platform Review Source Response from Keap November 13, 2018 Hi There, Thank you so much for your review and feedback! We appreciate it and our product developers pay close attention to our customer input on Capterra. Cheers, Sarah JT Joy T. Administrative Assistant Financial Services Used the software for: 2+ years ### "Infusionsoft Review" December 27, 2018 5.0 I'm able to easily monitor responses to our email blasts (opens, clicks, bounces, etc.). I'm able to quickly monitor accounts receivables. I'm able to prepare email blasts well in advance and schedule them for future broadcasts. Pros Our company has been a client of Infusionsoft for about 5+ years. In that time, I've learned how to send an email blast along with many other skills. It wasn't always easy since I am extremely limited in my knowledge of technology. However, Infusion offers a library and a chat which are very helpful. I have found that the "chat staff" is very very supportive, patient and knowledgeable. Cons There are several features available in Infusionsoft which can be a little overwhelming if you're new. But again, the support staff is incredible. Review Source Response from Keap January 2, 2019 Hi Joy, Thank you so much for your loyalty and support! It is so nice to hear from longtime customers! We appreciate your contribution to Capterra! Cheers, Sarah, Advocacy Manager Colton D. Customer Experience Manager Used the software for: 2+ years ### "Best CRM for a small business of under 30 employee's." February 6, 2018 4.0 Pros I love the ability to be able to track the various stages and then put leads into powerful email campaigns. Cons The user interface is very outdated and difficult to look at. There are also several bugs and UI inconsistencies that bother me. Lack of reporting is also a very sore point. Review Source Carlos Adrián V. Used the software for: 1-2 years ### "A complete solution in a single software" January 16, 2018 5.0 Pros Nowadays, it is the most complete tool that I use for the interaction with my clients, its facility to create mail templates and the ease to integrate the forms with my site makes it more than enough for my online web services business. Cons It is a bit expensive at the beginning, in relation to the cost benefit, and the builder does not work correctly in explorers like safari, it is necessary to use chrome or firefox to avoid problems. Review Source Similar Products Featured