# Campaign Monitor by Marigold Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is Campaign Monitor by Marigold the right Email Marketing solution for you? Explore 505 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/76928/Campaign-Monitor/reviews

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Campaign Monitor by Marigold

4.5 (505)

[View alternatives](https://www.capterra.com/p/76928/Campaign-Monitor/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Reviews of Campaign Monitor by Marigold

Ease of use

4.5

Customer Service

4.5

## Pros and Cons in Reviews

SR

Shilpa R

QAInformation Technology and Services, 1,001 - 5,000 employeesUsed the software for: More than 2 years.

“It helps analyzing data for campaign marketing, email marketing, social media marketing.“

December 1, 2025

CD

Christopher D

Web DeveloperInformation Technology and Services, Self-employedUsed the software for: More than 2 years.

“The interface/flexibility for custom templates is quite weak.“

November 6, 2025

MM

Michael M

PresidentHealth, Wellness and Fitness, 11 - 50 employeesUsed the software for: 1-2 years.

“Campaign Monitor is reliable, intuitive, and backed by a support team that responds quickly and thoroughly.“

November 19, 2025

TW

Tyson W

Digital Marketing ExecutiveEntertainment, 11 - 50 employeesUsed the software for: 1-2 years.

“While it's easy to use, that's because it lacks a lot of functionality for advanced email marketers.“

March 22, 2025

MM

Michael M

PresidentHealth, Wellness and Fitness, 11 - 50 employeesUsed the software for: 1-2 years.

“Highly recommended for any organization seeking an email-marketing tool that just works, is simple to use, and makes reviewing your metrics easy.“

November 19, 2025

BU

Ben U

AdminMarketing and Advertising, 2 - 10 employeesUsed the software for: More than 2 years.

“Reporting feels a bit basic compared to some other tools.“

November 14, 2024

BB

Bonnie B

Lead Systems AnalystNon-Profit Organization Management, 51 - 200 employeesUsed the software for: 1-2 years.

“It made deploying campaign emails and some automations so much easier than when we were with Blackbaud.“

February 10, 2025

EY

Eleni Y

Marketing DirectorMarketing and Advertising, Self-employedUsed the software for: More than 2 years.

“You can't edit spacing, line heights etc as easily as you can on other platforms. If you work on a lot of campaigns and have multiple people accessing the platform at the same time, it can be more difficult to manage your campaigns and you can't tell if someone else is in a template, so that can cause problems.“

December 19, 2022

## Showing most helpful reviews

Showing 1-25 of 505 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Andy G.  
Executive Director  
Non-Profit Organization Management  
Used the software for: 2+ years

### "Email Marketing without the Commitment "

June 10, 2024

5.0

Been using it for years in a number of rolls. It is robust at any level. I love the reports more than other email systems.

Pros

I very much like the cost structure. It allows you to send emails for $5 plus a penny per email. That helps us to save $ when sending to some lists only occasionally. There are monthly subscriptions, but we use CM only when it one-off or random.

Cons

Getting help or support has been a challange, but will say it has be rare that we had to reach out.

Alternatives considered

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reason for choosing Campaign Monitor by Marigold

Pricing model was unique and fit out budget and needs.

Switched from

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)

Costs were the biggest factor for us in making this decsion.

Review Source

MM

Michael M.  
President  
Health, Wellness and Fitness  
Used the software for: 1-2 years

### "Years of Great Service and Still Impressed"

November 19, 2025

5.0

Our overall experience has been excellent. Campaign Monitor is reliable, intuitive, and backed by a support team that responds quickly and thoroughly. After years of use, we remain extremely satisfied with both the platform and the people behind it.

Pros

We’ve been using Campaign Monitor for years and it continues to impress. \[sensitive content hidden\] and the entire support team have been outstanding. Ultra-fast communication, thorough, and always quick to resolve any issues we might encounter. The newsletter platform is straightforward, intuitive, and reliable. Highly recommended for any organization seeking an email-marketing tool that just works, is simple to use, and makes reviewing your metrics easy.

Cons

Honestly, there’s nothing significant to complain about. Any small question or issue we’ve had has always been handled quickly by their support team, so we’ve never experienced anything that felt like a true drawback.

Alternatives considered

[Dotdigital](https://www.capterra.com/p/151213/dotmailer/)

Reason for choosing Campaign Monitor by Marigold

Ease of use, simplicity, great customer support and quick replies. Very cost effective.

Review Source

BB

Bonnie B.  
Lead Systems Analyst  
Non-Profit Organization Management  
Used the software for: 1-2 years

### "A Game-Changer for Email Marketing, But Salesforce Integration Fell Short"

February 10, 2025

3.0

On the whole, this was an excellent step for us into automation and a better user experience for our staff and for our constituents. Our email game was majorly upped by working with Campaign Monitor. We just grew beyond it.

Pros

The UI was fantastic and the ease of use for a basic user. It made deploying campaign emails and some automations so much easier than when we were with Blackbaud.

Cons

The Salesforce integration was painful. Having an integration be based off a report is dangerous. This caused us a lot of issues over the years and is the reason why we eventually moved away. I'm not positive if their integration has changed.

Alternatives considered

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[Emma by Marigold](https://www.capterra.com/p/75428/Emma/)

Reason for choosing Campaign Monitor by Marigold

Campaign Monitor had a dedicated rep for us. Mailchimp did not. Campaign Monitor had better automation tools and a better UI.

Switched from

[Blackbaud Luminate Online](https://www.capterra.com/p/134915/Luminate-Online-Marketing/)

Blackbaud Luminate online was awful to use. It was a legacy system that had been forgotten. Creating emails in it was absolutely painful. The UI was from 1995. We needed something with a significantly better ui and better automation to grow our constituents and donations.

Review Source

VR

Verified Reviewer  
Director of Marketing and Business Development  
Construction  
Used the software for: 2+ years

### "Best Email Marketing Platform Available"

June 29, 2022

5.0

Campaign Monitor allows us to create email marketing templates, manage our subscriber lists, and send out our email communications to our customers and also analyze their interest in our content.

Pros

I have used many email marketing platforms and Campaign Monitor is above all the best and most functional. It is very easy to use and my emails look very professional.

Cons

There isn't anything I dislike about Campaign Monitor. It's truly the most functional email marketing software available.

Alternatives considered

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reason for choosing Campaign Monitor by Marigold

I have had issues with formatting emails in other email marketing platforms in the past. Campaign Monitor doesn't have those same issues so it speeds up my projects.

Review Source

Eugene B.  
CEO  
Computer Software  
Used the software for: 1-2 years

### "A bit too expensive and too slow updates"

December 29, 2023

4.0

Pros

It is one of the first services that shows avatars of the subscribers, it was really nice to see your list with real human faces. The interface is pretty straightforward to use.

Cons

The interface has been updated with an 8-year delay, so it was outdated for too long time. As well as I think the price is not justified by the features. There are much better options nowadays.

Alternatives considered

[GetResponse](https://www.capterra.com/p/153948/GetResponse/)

Reason for choosing Campaign Monitor by Marigold

Had a bad reputation for delivering emails compared to Campaign Monitor.

Review Source

TW

Tyson W.  
Digital Marketing Executive  
Entertainment  
Used the software for: 1-2 years

### "Fine for beginners, experts should look elsewhere"

March 22, 2025

2.0

Often I would find (alarmingly) that people that had unsubscribed were not removed from our lists, and it wasn't properly filtered through when uploading new data – that was what led to my company leaving the software.

Pros

Campaign Monitor is best suited for beginners in email marketing. It has a basic drop and build interface that's very easy to use.

Cons

While it's easy to use, that's because it lacks a lot of functionality for advanced email marketers. The software for segmentation and automation is very clunky.

Alternatives considered

[Audience Republic](https://www.capterra.com/p/178338/audience-republic/)

Reason for choosing Campaign Monitor by Marigold

It simply came down to cost, followed by anecdotes from peers of their negative experiences with Audience Republic (aka, promising the world and then not delivering).

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Mailchimp severely lacks the level of segmentation that I need to manage a database of over 1.5 million people.

Review Source

Robert D.  
Co-founder  
Wholesale  
Used the software for: 1-2 years

### "Gets the Job Done"

January 6, 2020

4.0

Overall I'd recommend Campaign Monitor, especially if you're in a rush.

Pros

We enjoyed using Campaign Monitor after switching from MailChimp. We were able to get up and running, fast.

Cons

We disliked that the platform seemed to be split between different names. Sometimes the login would redirect us to another website which was a bit weird.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Because Mailchimp's onboarding process was horrible!

Review Source

SR

Shilpa R.  
QA  
Information Technology and Services  
Used the software for: 2+ years

### "Great tool for management and marketing across different platforms, browser"

December 1, 2025

4.0

Pros

It is a great tool for email management across different platforms, different browser. It helps analyzing data for campaign marketing, email marketing, social media marketing.

Cons

It is a great tool for email management across different platforms, different browser but at the same time it is a paid tool

Review Source

CD

Christopher D.  
Web Developer  
Information Technology and Services  
Used the software for: 2+ years

### "A solid newsletter solution"

November 6, 2025

4.0

Pros

Campaign monitor offers good value and a varied feature set. I have a range of clients small to large that use this service for their newsletter campaigns. We have custom templates setup for most of them which is flexible enough for our needs.

Cons

The interface/flexibility for custom templates is quite weak. We have found even in not so complicated templates it being not quite as flexible as we would hope.

Review Source

VR

Verified Reviewer  
Marketing and Digital Projects  
Events Services  
Used the software for: 1-2 years

### "Solid tool but not for scale"

February 15, 2025

4.0

We used Campaign Monitor for our client communications for 5 years, before moving to another solution. The tool is easy to use but doesn’t cope with scaling particularly well.

Pros

An easy, user friendly tool with lots of powerful segmentation functionality. Good integrations with other software tools.

Cons

The lack of ability to bring our own email provider, and the costs increase significantly at higher send volumes.

Review Source

TW

Thomas W.  
COO  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Campaign Monitor is simple and easy to use!"

October 4, 2024

4.0

Overall, Campaign Monitor has been a great software for our marketing department to use. It has allowed us to have a more efficient lead nurturing process.

Pros

Campaign Monitor is very easy to set up and run campaigns!

Cons

The price point is a little high compared to other softwares but the usability makes up for it, I think.

Review Source

Annie Guo V.  
Change Consultant  
Management Consulting  
Used the software for: 2+ years

### "Similar to other e-mail marketing platforms but not as pretty"

August 16, 2021

4.0

Recently, our subscriber list grew to over 10,000 so we had to increase into the next payment plan. I believe the costs are reasonable as we use Campaing Monitor on more than 10 different projects for the company.

Pros

Campaign Monitor is easy to use to create emails to send to a list of subscribers. What I like the most about the software is the ability to duplicate a previous email campaign so you don't have to recreate all of the content (e.g. you may have a monthly newsletter with the same banner/image or social media buttons). This option makes it easy to send out regular information without completely reformatting the content.

Cons

Campaign Monitor is similar to other platforms such as MailChimp and Constant Contact, but I think it is not as aesethically pleasing or quirky with the language it uses. Some of its functions are more limited, such as formating boxes or resizing photos. Often you just have to work with the formatting you are given and can't expect it to have the best design.

Alternatives considered

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Review Source

SL

Sam L.  
Marketing Manager  
Non-Profit Organization Management  
Used the software for: 2+ years

### "Rock solid email marketing solution"

December 11, 2022

5.0

Campaign Monitor is the cornerstone of our email marketing and it has never let us down.

Pros

Campaign Monitor is our go-to for email marketing. List management, unsubscribe settings, segmentation, and some basic automation. It doesn't try to be all things to all users - it does a few things very well and it is consistently good.Customer service is good too, the consultants will do their best to get to the bottom of most issues.

Cons

The native email builder is lacklustre and several steps behind other solutions. When competing against Mailchimp or any one of a number of online HTML email builders, there is no comparison - Campaign Monitor's builder lacks a significant number of features that we consider a minimum these days (e.g. row/column management, saved/global rows, divider styles, etc).

Alternatives considered

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reason for choosing Campaign Monitor by Marigold

Better list management options

Review Source

Abdul Hakim S.  
Assistant Marketing  
Business Supplies and Equipment  
Used the software for: 1-2 years

### "Campaign Monitor review"

August 2, 2023

4.0

Pros

I am extremely thankful for the straightforward yet effective interface supplied by Campaign Monitor, through which we can conveniently set up custom campaigns and record performance metrics. Furthermore, the customer service provision, including the option for customized support plans, is incredibly beneficial and guarantees any difficulties can be fixed quickly.

Cons

Nothing. Campaign Monitor is an excellent platform for creating and managing effective email campaigns.

Review Source

VR

Verified Reviewer  
Marketing Automation Specialist  
Financial Services  
Used the software for: 6-12 months

### "Easy to uses, integrates with popular tools"

March 26, 2024

5.0

Pros

Creating and launching campaigns can be done fast. If you need to launch multiple campaigns, notifications, comms... using templates and uploading databases it's a smooth process. If you are familiar with other email marketing tools, even the simplest tools, you can learn Campaign Monitor overnight.

Cons

Integrates with popular tools but if you are using something else, be ready to manage and update your database manually (unless you have a dedicated IT team). Nothing wrong with this, that's how it is but be mindful to check the integration list before getting the tool.

Review Source

Sunitha H.  
NATIONAL SCHOOL FEEDING PROGRAM FACILITATOR  
Program Development  
Used the software for: 1-2 years

### "Campaign Monitor"

February 24, 2023

4.0

They have a wide range of features and the user interface is very intuitive and easy to use. The reporting features are also very useful and the customer service team is always available to offer assistance. I have also found their prices to be competitive and their customer service to be excellent.

Pros

I'm really impressed with the features and functionality of Campaign Monitor. It's incredibly easy to use and offers a lot of flexibility. The drag-and-drop editor makes it simple to create great-looking emails and its ability to personalize each one with customer data allows me to send targeted messages.

Cons

One of my least favorite aspects of Campaign Monitor is that it does not offer an integrated analytics platform. This means that users have to use third-party tools such as Google Analytics to track the performance of campaigns.

Review Source

Christopher G.  
  
Internet  
Used the software for: 2+ years

### "It just works !"

June 30, 2017

5.0

Pros

Clear, clutter-free interface with the right tools for the job, everything is made to concentrate on your emailmarketing objectives and not how to use the tool :) I've been using CM for close to 10 years and have witnessed their progressive and intelligent implementations : nothing is added that you won't \*really\* need and once it's added it's especially intuitive. Add to that Campaign Monitor's daily tips, blog posts, ressources and especially their outstanding client support : you just can't go wrong.

Cons

Hard to fin anything really, maybe certain ways of implementing behavioral segments but then again maybe it's my Marketing objectives that aren't clear enough...

Review Source

Shilpa S.  
Marketing Strategist  
Internet  
Used the software for: 2+ years

### "A product well thought through "

May 25, 2019

5.0

I have been using CampaignMonitor for almost 4 years now. I love the tool more than MailChimp and Constant Contact. I

Pros

\*Allows to send a test mail and check personalization using real examples from your contact list. \*You can also set up email automation with the tool. \*The HTML upload and rendering across devices is on point. Very well made product. \* Does not force users to use bulky footers that promotes itself unlike Constant Contact

Cons

I was billed extra and forced to use the plan I upgraded to for an entire month without being prompted that my list size had exceeded a certain number. While I understand it makes sense for your revenue it is not a very good customer experience.

Review Source

jT

janis T.  
rewiever  
Broadcast Media  
Used the software for: 2+ years

### "Useful tool for monitoring campaigns in Magento 2"

December 27, 2022

5.0

Good and reasonable tool to monitor traffic. When you get used to it, it is hard to live without it.

Pros

The interface is easy and intuitive. There are all tools that are needed (and even more) to analyze and monitor our campaigns.

Cons

We don't use all of the available tools that are there because of some difficulties to integrate them. For example e-mail marketing analytics we check separately. Maybe it is just because we don't use popular platforms for e-mail marketing (smaily) etc. but some tools are there that we find easier to use elsewhere.

Review Source

VR

Verified Reviewer  
Computer Engineer  
Computer Software  
Used the software for: 1-2 years

### "Email Automation"

May 25, 2023

4.0

Pros

Campaign Monitor offers a user-friendly interface that makes it easy for users, even those with limited technical expertise, to create and manage email campaigns.

Cons

While Campaign Monitor offers integrations with popular tools, the range of integrations may be more limited compared to other email marketing platforms.

Review Source

VR

Verified Reviewer  
Creative Director  
Marketing and Advertising  
Used the software for: 1-2 years

### "Great product for small biz, but limited capabilities "

November 10, 2018

5.0

I can quickly build one template and create different versions of it. Or, I can make duplicates of an existing email, and make any edits I want. It's very easy to use for basic email creation and deployment.

Pros

There are a dozens of templates to choose from, or you can build your own campaign. Easy to get started, easy to set up deployments.

Cons

I've never been able to upload prebuilt html into the platform. Supposedly you can, but we had a designer, and two managers all sitting around the computer for nearly an hour trying to figure it out to no avail. And a more robust search feature would be great - like the ability to search by subject line or key word.

Review Source

VR

Verified Reviewer  
Marketing Director  
Management Consulting  
Used the software for: 2+ years

### "Very content with Campaign Monitor"

December 3, 2021

4.0

I am really content using CM

Pros

The ease to use. Setting up marketing automation and composing new emails. Integrating CM in our marketing proces using Zapier

Cons

The list management could be improved. It is not possible to move recipients between lists

Review Source

Heidi W.  
Customer Support  
Information Technology and Services  
Used the software for: 2+ years

### "Has everything you need, but not for beginners"

December 12, 2018

5.0

Pros

Campaign Monitor has every feature you need. If you want automated campaigns, a/b testing, api specific campaigns, it's got it all. It's got so much flexibility to fit whatever your use case is.

Cons

It can be challenging to use. It's not as simple as other drag and drop platforms. To design a really great campaign, you really HAVE to know a little HTML.

Review Source

VR

Verified Reviewer  
Associate manager  
Computer Software  
Used the software for: 6-12 months

### "A simple email marketing tool"

August 25, 2023

3.0

We use it for a specific campaign because it's easy to set up and runs without any issues

Pros

\- Easy UI- The features are easy to adopt

Cons

\- Limited features but not bad overall, wish it had more advanced features

Review Source

Brayan Agostinho D.  
Consultor SOA  
  
Used the software for: Less than 6 months

### "very good email marketing application easy and convenient to use with many essential tools"

May 11, 2018

5.0

Pros

If you want to highlight a good email so that your clients do not miss it, Campaign Monitor is ideal. Campaign Monitor provides us with a large number of essential tools for an email marketing job. It provides us with a large number of templates and a good form of easy and comfortable editing to create and develop beautiful web designs. allows us to manage and take control to send emails. perfect for advertising campaigns with a marketing contact organization. It also includes a tool that keeps us informed in real time and details about who opened the emails and who shared it. a copañia very attentive to its users. offers us 24/7 attention

Cons

Campaign Monitor only offers us a free demo. I think you should give a free trial of your service for a limited time to get more customers and see everything that this application offers. I think this application should be developed in more languages to keep growing

Review Source

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