# Page 4 | Campaign Monitor by Marigold Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 4 - Is Campaign Monitor by Marigold the right Email Marketing solution for you? Explore 505 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/76928/Campaign-Monitor/reviews

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Campaign Monitor by Marigold

4.5 (505)

[View alternatives](https://www.capterra.com/p/76928/Campaign-Monitor/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Page 4 - Reviews of Campaign Monitor by Marigold

## Showing most helpful reviews

Showing 76-100 of 505 Reviews

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Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Nicki S.  
Digital Content Manager  
Design  
Used the software for: 1-2 years

### "A great product that keeps evolving"

February 23, 2016

5.0

I've been using Campaign Monitor for several years to send email campaigns for my clients, mostly small to medium-sized nonprofits and civic organizations. I love that it's designer-oriented - you can create your own custom templates or use theirs. And in the last year or so they've introduced (and then significantly improved) flexible templates that perform very well responsively.

Pros

Responsive design Clean, contemporary, flexible templates Handles images well Great reporting Prompt customer service Competitive pricing Agency discount

Cons

There's a little bit of a learning curve for the templates. You can create a great-looking simple email right away, but it takes practice to get fancier. Some new features aren't fully integrated - for example, overlaying a button on an image is only supported in some of their templates

Review Source

GN

Gareth N.  
Web Developer  
Information Technology and Services  
Used the software for: 2+ years

### "Rock solid"

February 5, 2020

5.0

We use Campaign Monitor to keep track of lists on course registrations. We've had the same code running for years and have never run into issues. The API is very stable and after 5 years we haven't had any issues, no breaking changes or anything related to it. I'm very happy with the services provided.

Pros

I liked the documentation, it's nice and easy to read as well as follow. Integrating with their API was also easy, I had no issues with that and works well. The responses are great and errors that you do get are easy to understand and resolve.

Cons

I can't fault Campaign Monitor on anything regarding our use case, it has fulfilled our desired use cases.

Review Source

David S.  
Executive Director  
Non-Profit Organization Management  
Used the software for: 6-12 months

### "Paid email marketing is simply better than free."

December 13, 2017

5.0

Good price, great segmentation options, easy to interpret data, easy to design emails.

Pros

I am not scientific about this, but it seems that delivery/open rates are better than when I used mailchimp. Templates are neat and customizable, but I usually just modified my premise designs. WSYWIG design works well and quickly. Personalized segmentation options are very helpful. Worldview is amazing - it is magical watching people open messages around the globe. Last, but not least, price - very affordable for my size list of less than 500. And they offer non-profit rates.

Cons

While segments are very customizable, it is not easy putting clients into these segments, has to be done manually one-by-one (there are shortcuts for adding a new contact). Would like to send test emails to multiple addresses that are clearly labeled as test!

Review Source

Nathan R.  
CEO  
  
Used the software for:

### "Beautiful and simple Email ;arketing and Automation"

February 6, 2018

5.0

Managing your email marketing and automation in a simple way is a huge advantage. This was made to be simple, so new and experienced users alike can benefit from this software

Pros

There are several companies that deliver the same service, but I have yet to see one as simple as this one. Simple is always good. Being able to design a high quality email AND to be able to setup the automation (email marketing) in a visual way

Cons

Even though it is very easy, and the templates are gorgeous, you need to have high quality images and at the right size in order to "switch" them in the templates. And even though you can get ideas for automation paths you still have to define your own.

Review Source

VR

Verified Reviewer  
Digital Marketing Manager  
Internet  
Used the software for: 2+ years

### "Quality Email Marketing Platform "

August 8, 2019

5.0

Pros

The email template builder is simply the best. Campaign Monitor makes it easy to build and launch campaigns quickly.

Cons

Advanced segmentation and analytics could be improved.

Review Source

JD

James D.  
Head Of Design  
Marketing and Advertising  
Used the software for: 1-2 years

### "Great for agencies"

August 12, 2019

5.0

Pros

We used Campaign Monitor for many years with multiple clients and it worked really well. Segmentation of clients was easy and setting new ones up was all self-initiated​, no need to contact support. List management​ was a breeze as well as segmentation. Campaign creation was also easy, we never used the drag and drop editor​ as we crated bespoke HTML emails ourselves.

Cons

The reason why we chose to move away from CM was the segmentation was slightly limiting for us. We basically needed to segment based on relative dates, i.e from now until 3 months ago. This could only be achieved by entering exact dates, which you would need to change on a​ daily basis if using for automation purposes. If that doesn't bother you I would recommend using CM.

Alternatives considered

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reason for choosing Campaign Monitor by Marigold

The agency aspect was enticing as well as the self-management process meaning we weren't paying overheads for account managers.

Review Source

MC

Meredydd C.  
Marketing Manager  
Retail  
Used the software for: 1-2 years

### "A good first tool before scaling up"

August 22, 2022

2.0

Pros

Good HTML email import, high open rates and delivery rates

Cons

Limited additional features and charges multiple times for people that exist in several lists

Review Source

VR

Verified Reviewer  
Financial Advisor  
Insurance  
Used the software for: 1-2 years

### "campaign monitor for email marketing"

June 17, 2020

4.0

Managing your email marketing campaigns can be very hard if you don't have the right tools. We have alot of target mails we have to constantly engage meaningful content with, that is why we use campaign monitor to make the work more efficient. It integrates well with most CRM platforms including the one we use.

Pros

The templates helps with customisation for different kinds of customers. Its easy to use in most cases

Cons

Campaign monitor is on the expensive side, there are other tools that can offer similar results at less price.

Alternatives considered

[Mailjet](https://www.capterra.com/p/130105/Mailjet/)

Review Source

AF

Asheton F.  
Marketing Team Lead  
E-Learning  
Used the software for: 1-2 years

### "Nice Email Automation Tool"

February 4, 2020

4.0

It was a good platform for email marketing, but wasn't a CRM solution.

Pros

I like how easy it was to set up email automation campaigns. We had a custom template and I thought Campaign Monitor worked pretty well with it. Organizing and segmenting our lists was also a breeze.

Cons

The main reason we left and switched to Hubspot was because Hubspot was an all-in-one CRM tool that connected to many of our other programs that we use.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

We switched to Campaign Monitor because there were more features

Review Source

Abhishek S.  
Associate Consultant  
Market Research  
Used the software for: Less than 6 months

### "Decent email marketing tool, could use lots of improvement!"

January 15, 2023

3.0

Overall, it’s a decent email marketing software for sending and tracking all your email campaigns.

Pros

Simple to use, attractive templates with automation feature. Drag & drop feature makes it easy to add/attach images, videos, links, and other additional elements.

Cons

Customer service is not what I expected. All communications happen over email only. Expect more from their technical support team. UI can also be improved.

Review Source

VR

Verified Reviewer  
Project Leader/Marketing Professional Commercial Truck Marketing  
Marketing and Advertising  
Used the software for: 2+ years

### "Great tool for Company and Client Eblast usage"

September 24, 2018

4.0

Pros

The ease of setup and designing templates, as well as it's reporting.

Cons

I really have no complaints about using this software.

Review Source

VR

Verified Reviewer  
Client Success Manager  
  
Used the software for: 6-12 months

### "Very weak tool."

March 7, 2018

2.0

Cheap newsletters.

Pros

Sends very (VERY) basic eNewsletters. Pricing is based on number of enewsletter sent, so it's basically pay-as-you-go which may be good for customers with limited budgets. Probably best for small companies or organizations, not sending many newsletters, needing little customization, and not doing much marketing tracking.

Cons

Very few template or customization options. Extremely clunky editing widgets. Terrible customer service when help was requested setting up a new template. I received a response that was basically "Well I can do it, so the problem is clearly yours." The data reports from the newsletters were very limited. Process for sending was very manual. Had to upload new lists (via excel) of recipients each time, for every newsletter sent.

Review Source

Jake C.  
eCommerce Analyst  
Internet  
Used the software for: 6-12 months

### "Excellent Value!"

October 31, 2018

5.0

Excellent value for the money, it's pretty cheap, anyone can afford it. (cheaper than a spotify subscription!)

Pros

I've used many different email marketing tools over the years, and have seen the ups and downs of many of them. CM is one of the top programs I've had the opportunity to use. Editing and managing emails is a breeze w/ CM, and the support was there when needed (prompt as well).

Cons

If you have a good CRM this program might not be necessary, but that's not so much of a con as it is you just need to know what your personal needs are and that this software isn't the end-all solution for everyone. I don't really have any gripes about this software. A few things are different than other competitor's, like the way hours are billed, but that type of stuff doesn't take long to get used to.

Review Source

FG

Favio G.  
Internal Sales Representative  
Real Estate  
Used the software for: 6-12 months

### "Great tool to learn how to email code"

April 4, 2023

4.0

Overall can't complain, customer service is amicable and helpful, even though you need some technical background to figure out some parts, but, in the end, you can get it and get the job done.

Pros

It's straightforward to use, has a clean and responsive design, and with great templates and reporting tools, you can manage your campaigns at any single point of development.

Cons

A few configurations and features can be a bit cumbersome, there are some restrictions when using the available styles for the mail templates.

Review Source

SJ

Saad J.  
Digital Marketing Manager  
Health, Wellness and Fitness  
Used the software for: 1-2 years

### "This is your best option if you don't have a good CRM or Marketing Automation (Premier Plan user)"

July 27, 2017

4.0

Non-Profit Discount, Volume Discount, Drip Automation, WYSIWYG editor (removing designer/developer dependency), Web Form Integration

Pros

You get a: > WYSIWYG email editor (making responsive email design & development a piece of cake). > Conditional email blocks based on list segmentation or conditions. > Easy to setup email drips to your list, based on when they joined, segmentation rules or custom conditions > User management to limit access to the lists and control actual email deployment > Ability to run unlimited basic Spam Filter, Firewall and Email Client tests > New reporting tab makes monitoring email performance much easier

Cons

The transnational emails are great for basic requirements. Anything more needs custom development and support. I was disappointed when I found there's no way to limit Transactional Emails to run on specific lists out of the box.

Review Source

Scott O.  
  
Computer Software  
Used the software for:

### "Campaign Monitor is the best ESP yet"

May 7, 2015

5.0

I switched Trade Ideas from iContact to Campaign Monitor in Q3 2014 and haven't looked back. The interface is not only modern, but extremely efficient – example: conducting several types of A/B tests with any send is right in the sending workflow and not a complicated process.

Pros

The customer service and support are very quick to respond with a helpful solution. The templating and editing interface is powerful and purposefully limited, making for very fast creation of great looking, responsive emails. We can import our own templates when needed, however I haven't bothered doing so yet. The A/B testing and email send reporting is excellent and intuitive. Campaign Monitor has added additional automation features just in the short time I've been with them, increasing their value to me as an ESP.

Cons

Not much, really. Some additional automation features and more advanced segmentation/list splitting would be about all I'd ask for so far.

Review Source

Response from Marigold

May 11, 2015

Thanks for the great review. We hope to continue to increase our value to you!

CD

Clare D.  
Marketing Executive  
Insurance  
Used the software for: 2+ years

### "Email campaigns made simple"

July 30, 2019

4.0

Campaign monitor is my favourite email campaign tool and I will continue to use it for its simple, clean designs and service.

Pros

Campaign Monitor makes it really easy to set up and deliver email campaigns and analyse the results of each campaign. The templates are brilliant for creating quality emails which look professional and clean all you need to do is put your content in. Campaign Monitor basically holds your hand every step of the way and make it easy for you to insert pictures, links, text, call to action buttons and more into your templates.

Cons

The biggest problem that I've been having lately is trying to send a preview email to myself...it never seems to work on a Friday! It can be really frustrating if I have something that I need to get done that day and I can preview it in my own inbox first. It seems to work every other day of the week though.

Review Source

Adam H.  
Digital Designer / Front end developer  
Design  
Used the software for: 1-2 years

### "Email Campaigns made super easy"

November 26, 2019

4.0

Campaign Monitor was great up until the switch. Creating powerful email campaigns for clients has never been easier, not just for admin but also for the clients themsleves.

Pros

Recenetly Campaign Monitor has improved in terms of how easy their software is to use. In the past templates were a hassle to construct. Now there are quick presets which make things quicker and easier.

Cons

No real cons, but I have recently moved to Mailchimp. I have found Mailchimp to be a much nicer tool to use

Alternatives considered

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Review Source

Patrick C.  
Vice President - Sales  
Financial Services  
Used the software for: 1-2 years

### "Made our lives really easy whenever we had to send mass mailers to our +100,000 contact database."

May 4, 2018

4.0

Pros

As a sales company with over 100,000 contacts in our data base, the thought of reaching such a large audience without some outside help was daunting. Campaign monitor made the process a breeze, and given the integration with SalesForce, there wasn't much more we could hope for.

Cons

I was not the person who set up our account with Campaign monitor, but I inherited a system that didn't exactly adhere to their policies, so we eventually ran into an issue with them. It would have been nice if their support team was a bit more understanding and amenable to working together. They were pretty cut and dry with policy violations.

Review Source

Beth J.  
  
Marketing and Advertising  
Used the software for:

### "Amazing Customer Service"

May 8, 2015

5.0

I've used Campaign Monitor on behalf of two separate marketing agencies now and am very pleased with the platform. For one, we used the whitelable feature to facilitate our various clients sending emails via template. For the other, we use CM for our agency email marketing across several departments.

Pros

FANTASTIC customer service and technical support! Several times I've reached out to Campaign Monitor with custom questions, needs, or requests for assistance. Not only has the support team been very swift to respond, but the responses are personalized, friendly, and truly helpful. Each time, they've taken the time to fully understand my need and situation, find a solution, and offer that solution quickly and up front. These are real humans who can truly help and work hard to offer pro-active solutions, keeping us on schedule and on budget. I'm super pleased.

Review Source

Response from Marigold

May 11, 2015

Thanks for the awesome review! We're so happy that our support and technical team has been able to assist you with your needs! Let us know anytime we can help!

Thomas B.  
Founder & CPO  
Financial Services  
Used the software for: 2+ years

### "Good email tool"

July 29, 2019

5.0

Pros

The import function is pretty cool. Simply paste a list into a form and it figures it out by itself.

Cons

The workflow is not always intuitive. More choices should be available at any given time.

Alternatives considered

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Review Source

Roxanne F.  
Business Owner  
Arts and Crafts  
Used the software for: 2+ years

### "Newsletter software"

December 18, 2018

5.0

Pros

Easy to use - this is really important for time efficiency - and Campaign Monitor is perfect. Easy to import our client lists, easy to navigate and personalise our newsletters and easy to read the reports on the Statistics on our 'opens' so that we can control the 'bounces' or continued 'un-opens'.

Cons

I cant say I have anything negative to say about Campaign Monitor - it meets our needs quite well.

Review Source

TT

Tim T.  
Director of Marketing  
Construction  
Used the software for: 2+ years

### "Campaign Monitor Email Marketing Platform"

January 28, 2022

5.0

Overall experience with campaign monitor is very good.

Pros

What I like most about Campaign Monitor is it's ease of use. Very easy to put together emails to go out to our data base.

Cons

Some time we have issues with Campaign Monitor because it freezes and you have to start over. Just make sure you save alot while working on a campaign.

Review Source

Stuart B.  
Founder  
Internet  
Used the software for: 2+ years

### "Full featured email solution"

January 10, 2017

5.0

Even though it's not the only system I use, Campaign Monitor is really nicely designed, and has everything that you'd need. I like it more than Active Campaign or definitely more than Aweber. You can set up transactional emails that go out based on what your subscribers have done or have not yet done, plus other automation types. The newsletter builder is pretty beautiful, too, so it works well for a newsletter to your subscribers. What originally drew me to Campaign Monitor was the subscriber box designer, which allows you to add the Campaign Monitor code to any website template so that you're able to have an attractive sign-up box on your site that fits the overall look of your site. Not all systems allow that.

Pros

Great interface, easy to integrate subscription box code into any template, can host a bunch of different lists and manage different business campaigns.

Cons

It's a bit expensive.

Review Source

Haroon A.  
Production Manager  
Marketing and Advertising  
Used the software for: 6-12 months

### "Best email automation tool for event"

May 30, 2023

4.0

Pros

The integration of sign-up forms allows campaign monitor to be a very flexible email management & automation tool helping with RSVP for events.

Cons

The template builder can be improved. Importing designs was a bit of a hustle and editing with html didn't get the desired result

Review Source

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