Mirabel Technologies

The Magazine Manager


4.5 / 5
31 reviews

Who Uses This Software?

Publishers of any size.


Average Ratings

31 Reviews

  • 4.5 / 5
    Overall

  • 4 / 5
    Ease of Use

  • 4 / 5
    Customer Service

Product Details

  • Starting Price
    $199.00/month/user
  • Pricing Details
    Per user is $49 additional each month.
  • Free Trial
    Yes
  • Deployment
    Cloud, SaaS, Web
  • Training
    Documentation
    Webinars
    Live Online
    In Person
  • Support
    Online
    Business Hours

Vendor Details

  • Mirabel Technologies
  • www.magazinemanager.com
  • Founded 2002
  • United States

About The Magazine Manager

The Magazine Manager is the global leader in magazine publishing solutions, serving over 15,000 publications worldwide. It was first web-based CRM specifically built for publishers. In one unified platform, the Magazine Manager empowers publishers with features that include sales CRM, a centralized ad order entry system, production, billing, digital pagination, and a powerful reporting suite for managers to monitor profitability and performance.


The Magazine Manager Features

  • Advertising Management
  • Books
  • Campaign Management
  • Catalogs
  • Circulation Management
  • Content Management
  • Layout & Design
  • Magazines
  • Newsletters
  • Newspapers

The Magazine Manager Reviews Recently Reviewed!


Learn it and you'll love it

Nov 07, 2018
4/5
Overall

3 / 5
Ease of Use

4 / 5
Features & Functionality

4 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Convenient cloud-based program which allows access to all ad sales, contacts and production notes from any computer device with internet access. It's a central hub for sales, accounts receivable, production and even Human Resources, making it a very convenient tool in your publisher's toolbox. They also have an app for smartphones--though the app is somewhat limited in only allowing data to be viewed, not changed. They've stepped up their customer service in the last year and it's been great! They also have a fantastic database of instructional videos on how to use the software - topics are wide ranging and thorough.

Cons: The software requires a great deal of training and education to use in order to reap the full benefit. This is not a software for the easily distracted or completely tech illiterate. Nor should you expect to simply "hit the ground running" once you have an account. Plan for lots of training, which they'll do for you. In fact, they generally wont allow you to begin using the software without a minimum # of hours of training -- so be prepared. They do require quite a bit of behind the scenes setup from your admin(s) as well. For example, setting up rate cards, templates and publication schedules is something you or your admin(s) will need to learn how to do and it can be a little overwhelming at first. Lastly, the circulation side of Magazine Manager falls a bit short. It's there if you need it, but it's very clunky and quite limited in scope, at least for now. Perhaps that will be changing in the future.

Overall: As a multi-product publishing company we've experienced a great deal of improvement and efficiency in our day-to-day operations thanks to The Magazine Manager. Although the up-front time and effort to learn and set up the software can feel overwhelming, it's ultimately worth it--which is why we've been such loyal customers for 5+ years. Once everything on the back end of the software is up and running, you'll be glad you chose The Magazine Manager. Gone are the days of handwritten paper tickets and missing customer information. Our sales staff, accounting staff, HR and production all utilize the software on a daily basis and it's become a staple of our company.

Great tool for those who are willing to learn to use it.

Nov 07, 2018
5/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support
Likelihood to Recommend: 9.0/10 Not
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Pros: I love that you can easily keep track of all the ways you contact a client & don't have to copy & paste emails into comments. I also love the simplification of the process of getting ads in & processed. I also love that I can access it anywhere.

Cons: Because of the way we track some things, we have had to create a lot of custom reports. The reports are a little clunky in the printing process, both our custom reports & the built in reports. Its absurd to me that there's not a button (that I've found) you can click that totals the report at the bottom. The "print with totals" button that is in the built in reports includes totals from EVERYTHING. Including all other publications, instead of just the report I'm interested in. What I've ended up doing is exporting it to excell & summing it up, then printing it myself. That being said, if folks in our organization could get away from their need for printed reports, or took the time to figure out how to run reports themselves, the reporting system is fine.

The other "con" of ths software is just that it is so expansive. If you take the time to learn to use it, its amazing. Some of the folks at our organization have embraced it & it is a wonderful tool for them. Others just don't want to do something different & will never be happy with change. The continual "well in the old system we could do this" gets really old after 6 months.

Overall: As a publishing company, it is assumed that you have 2 basic kinds of products: Print & Digital. We have a 3rd - Shows. We just put it under print, but its short sighted that there are only those 2 basic types of products. Also - We have Co-op dealer ads that we had to come up with our own solution to figure out how to do the insertions & how to bill. This is not a new thing. There should be a simple solution for it built in. Cest la vie. Also, the process of importing our old data was clunky & not explained clearly. It was eventually done right, but sometimes it felt like the data import team & the team that sold us MM weren't on the same page. And finally - it seemed backwards to me that Accounting was the last group to be trained & it was after the sales & production teams had gone live. Nothing should have gone live until everyone was trained. Just my personal observation.

No Solution on the Market Better than MagMan

Nov 09, 2018
5/5
Overall

4 / 5
Ease of Use

5 / 5
Features & Functionality

4 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: I love the comprehensive solution that this software offers my operational needs in all my core departments, Sales, Accounting and Production. With all the integrations, my teams do their parts of their jobs in the software and MagMan. This creates transparency which improves my efficiencies all around. This software provides tools that allow me to do what I'd be doing anyway, ANOTHER way, more expensively.

Their latest feature released, the ability to email digital tear sheets, just SAVED ME over $9,000 a year by not having to buy stamps, envelopes, paper, toner for my printer and pay a staff member to sit there stuffing envelopes with invoices and tear sheets.

Thank you MIRABEL!!! :-)

Cons: In the spirit of full transparency, I must say that I'm surprised they haven't built in the ability to automatically apply later fees to open invoices. I still have to apply late fees account by account. But I understand this is a top priority for development in 2019! Yes, I am excited!

Overall: ***BE WARY*** MagHub and other competitors say they do things like or better than MagMan. But THEY DO NOT. Lots of promises made with NOTHING delivered. MagMan is the REAL DEAL. Save yourself time and money and get this software. You'll never regret it!

We've been with MagMan for over 8 years and this product just get better and better and better every time I log in. It's absolutely UNDER-priced for the value of features and efficiencies!

Magazine Manager User/Admin for 8 years

Nov 07, 2018
4/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

3 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: Integration with QB, Authorize.net, Mailchimp.

Cons: Some of the features are glitchy but once reported they are fixed quickly. I just wish they did not require reporting the issues first. Entering goals and reporting goals could be improved. There are some limitations on archiving or removing things previously set up as an admin so you have to be creative to keep it looking clean on the front end for the users.

Overall: Overall this product is good for our business use. They continually invest to improve the product and I think they listen to the collective voice. Sometimes they implement new features, trying to make things better, but it adds two or three additional steps that were not required before, slowing down power users. The team is helpful and responsive. Their help desk team has improved their response time with newly rolled out ticketing feature.

Wish it would do more

Nov 08, 2018
4/5
Overall

4 / 5
Ease of Use

3 / 5
Features & Functionality

2 / 5
Customer Support

3 / 5
Value for Money
Likelihood to Recommend: 6.0/10 Not
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Pros: The software is relatively easy to use and it does have good features for selling and accounts receivable.

Cons: The customer service has dropped in quality in the last year. The sales support is strong, if you can get on their calendar, but customer service on errors is non-existent. For example, we ran into an issue where a contract was being invoiced multiple times. The system should stop that from happening and it used to but following the last major update we had an issue with that but the customer service was slow to respond and then when they did respond, they were not helpful.

Overall: This is a good tool for print publishing but we wish it had a stronger project management setup also.

Gulfstream Media Group

Mar 23, 2017
5/5
Overall

3 / 5
Ease of Use

3 / 5
Features & Functionality

5 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: the transparency in seeing what everyone on team is doing (makes me feel more competitive) and keeping track of my goals, appointments, and year on year changes in revenue. I also like the reminders for call backs every day.

Cons: too many steps to make notes, calls, meetings (going back in and saying they happened)...I prefer to make notes about the meeting. I never put a meeting in unless it is going to happen. a bit time consuming. Needs to be simplified a bit.

Overall: it's been a bit challenging with the changes from what I was used to, however slowly getting familiar with the new look and functions.

Recommendations to other buyers: no

Capterra loader

Magazine Manager for Print Advertising

Nov 07, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Easy to flow through each screen and drop down, holds a lot of information and a one stop shop for advertising needs and sales team. Specific reporting features are very useful in my industry.

Cons: There is nothing I don't like about this software so far

Overall: The benefits of Magazine Manager within the print advertising company such as our is it that it provides unlimited information about past, present and future clients with the click of a button. We use the customer and issue to issue information daily. The notes, meetings, tasks section is highly beneficial to our sales team and management.

Capterra loader

Mission critical software for our Sales and Billing departments

Nov 07, 2018
5/5
Overall

4 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Perfect, real-world tool for our company's needs. Competitive pricing. Continual upgrades and refinements. Excellent training and support.

Cons: Customization tools and interfaces are dated, but can still get the job done.

Overall: We absolutely depend on this software! After an exhaustive search in 2014 for CMS that was best suited for our print magazine company, we chose Magazine Manager and have been huge fans ever since.

Capterra loader

Perfect CRM for publishers

Nov 07, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: The variety of reports that are available is a big plus.

Cons: The mobile app has some limitations to it.

Overall: Keeping track of our company's goals is pretty seamless; the ability to keep up with a team of 10 salespeople in one place is something that really changed our company for the better. Prior to using the Magazine Manager, we had not found a CRM that truly addressed what we needed.

Magazine Manager great choice for your company!!!

Nov 07, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

4 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Great integration to manage sales, production and administration all in one place! Easy access to reports that make possible and successful the execution of over 14 magazines...!

Cons: Updates take some time to understand and work properly.

Overall: I will highly recommended if you have to juggle several publications at the same time...!

Excellent product

Nov 07, 2018
5/5
Overall

4 / 5
Ease of Use

5 / 5
Features & Functionality
Likelihood to Recommend: 9.0/10 Not
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Pros: Integrates what we used to do on multiple spreadsheets and CRMS. Solves lots of communication problems and workflow.

Cons: My main dig is that there is no functionality for merging even two companies into one, let alone a global solution. Also, would like to be able to message to a sales person on a specific account with notifications.

Overall: Very positive after one year under our belt. We look forward to getting full use as we move forward and have actual history on our client contracts, etc.

Greatly Improved our Process!

Nov 07, 2018
5/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: The Magazine Manager consolidated our process into one place. From client prospecting, through publication layout, to billing, it covers it all and with ease. It's so great to have everything in one application.

On a side note... Customer support is the best software consultant we have ever worked with!

Cons: That's difficult. We love the mobile application but at times find ourselves wanting it to be more robust.

Capterra loader

MM meets all our needs!

Nov 07, 2018
5/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

4 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: It knows our (magazine) industry front to back and the customizations are all built in and ready to use

Cons: Reporting doesn't give me exactly what I need all the time

Overall: Efficiency! Completely integrated CRM and Billing platform allows total integration among team members

From a sales rep in PA

Nov 07, 2018
5/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: The ease of keeping track of my calls conversations with prospects and customers is invaluable.

Cons: The "search" feature is not user friendly

Overall: Overall, I love this product. It is the first thing I look at every morning, so I can see what calls I have scheduled for the day

Review for MM

Nov 07, 2018
5/5
Overall

3 / 5
Ease of Use

5 / 5
Features & Functionality
Likelihood to Recommend: 10.0/10 Not
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Pros: Easy to use for most, organized well. Updates have been helpful.

Cons: There are a lot of ways to get to things which in some ways can be confusing. Other times easier.

Overall: Overall, I never feel stressed out when using MM and learning new things on the site is pretty easy.

Magazine Manager - A great Software system for our business!

Mar 15, 2017
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Ad analysis and Sales reports.

Cons: Can't think of anything.

Overall: The combination of Advertising analysis, ad tracking, positions, communication and so much more makes all our employees able to accomplish a great deal with less wasted time. Great product.

Recommendations to other buyers: It certainly is worth exploring if not familiar with the product.

Capterra loader

Great software to manage start to finish magazines

Nov 07, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: This software does everything from CRM to final production of the magazines.

Cons: Sometimes it takes a little longer to get new implementations of requested updates.

A solid product that can do it all, if you can figure out how to use it.

Apr 15, 2018
3/5
Overall

2 / 5
Ease of Use

3 / 5
Features & Functionality

4 / 5
Customer Support

3 / 5
Value for Money
Likelihood to Recommend: 5.0/10 Not
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Pros: We were managing our printed magazine with a series of spreadsheets on Google until we jumped to Magazine Manager. Now our team has real-time access to billing, contracts, pagination and flatplanning. It hasn't been easy and continues to present difficulties, but overall I'd say using Magazine Manager has been a benefit for our company.

Cons: Though they've tried facelift after facelift, I feel that the product is just so complex and has so much "technical debt" at this point in time that it needs a complete rewrite from the ground up in order to feel like a modern product. It is complex software designed to manage complex businesses, but it just doesn't meet the user interface and usability we're accustomed to in 2018.

MM is the best database/contact management

Nov 07, 2018
1/5
Overall

1 / 5
Ease of Use

1 / 5
Features & Functionality

1 / 5
Customer Support

1 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: If you have used any kind of database before, this is easy to understand. There is so much available for whatever your specific needs are. You can customize. There is no limit to how you can use it.

Cons: The ease for copying line items: If I need to copy line items multiple times for a specific issue because a client has bought multiple items, I have to do them one at a time, as far as I know. I can't choose how many times. Not a problem, just makes it slow.

Overall: As a contact management software as a salesperson it is excellent (I use another for another job and wish it was this easy!!!). But as the production person also, it is easy to pull runsheet reports. The staff are also excellent! Very responsive to any issues.

Decent Functionality

Nov 07, 2018
4/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

4 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: I like how easy it is to find documents you're looking for like contracts and proposals.

Cons: I don't like how there can be doubles of an account listed, which makes it harder to find when searching.

Magazine Publishing

Nov 07, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: The mirabel's studio module for digital publishing is easy and priced competitively.

Cons: I wish the emailing feature was more user friendly

Overall: We have been using the software for over 7 years and have seen the ongoing improvements and enhancements. This company continues to impress us with their constant updates to keep their product current

Magazine Manager: Almost a Master of Management Software

Oct 09, 2018
4/5
Overall

3 / 5
Ease of Use

4 / 5
Features & Functionality
Likelihood to Recommend: 7.0/10 Not
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Pros: Magazine Manager allows you to keep track of everything you've produced, are producing, or will produce. It gives you specific back-end information that you would otherwise have to pour through countless issues to find. It's super handy when it comes to managing your product.

Cons: There are way too many search options. I just want to find all the information I need for a single issue from a single month, and I have to pull up three or four different advanced search bars to do so.

Overall: Overall, Magazine Manager is a helpful tool. There are little quirks I wish I could remove, but most of the software is customizable and lets you access all the information you've plugged in with ease.

Capterra loader

Magazine Manager makes managing sales easier.

Nov 07, 2018
5/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality
Likelihood to Recommend: 8.0/10 Not
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Pros: It keeps contact and client history in one location.

Cons: The mobile site is improving and still lacks some capabilities of the desktop.

For editorial use

Mar 15, 2017
5/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

4 / 5
Customer Support

5 / 5
Value for Money

Comments: Working on the editorial side of the magazine business, I don't use The Magazine Manager on a daily basis, but when I do, it's an invaluable tool for finding contacts. Say our editorial team is writing a piece on interior design. I can easily access a directory of local designers my company has worked with by searching the design category. From each entry I can then grab a contact name, phone number and email for a source my company already has a relationship with. On the flip side, I can also see if a source we are considering skipped payment on an advertisement. In the notes section, sales reps will input information about whether someone is hard to get ahold of or if they are difficult to work with. This helps us make sure we are working in sync with the sales team and that we aren't wasting our time!

Good CRM Software

Nov 07, 2018
3/5
Overall

3 / 5
Ease of Use

4 / 5
Features & Functionality

3 / 5
Customer Support

2 / 5
Value for Money
Likelihood to Recommend: 5.0/10 Not
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Pros: Magazine manager helps us keep our contacts and orders organized and all in one place.

Cons: Help files tend to be very outdated, so there is a lot of reliance on tech support, which is usually good but can be a bit of a struggle depending who you speak to. "Updates" don't always make a lot of sense - sometimes make things more difficult.

Overall: Magazine Manager definitely helps our business run smoothly. Would recommend to others, but I hope that MM will improve their customer service and support venues.

Easy to use - Feature packed!

Nov 07, 2018
4/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

3 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: User friendly interface with many features to track and manage both print and digital advertising.

Cons: The search engine is a bit finicky but with the addition of the wildcard, searches are much quicker.

Overall: We've used other CRM software in the past and nothing comes close to the ease of use and flexibility of Magazine Manager.

Capterra loader

Good Product Overall

Nov 19, 2018
4/5
Overall

3 / 5
Ease of Use

4 / 5
Features & Functionality
Likelihood to Recommend: 7.0/10 Not
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Pros: I really like how Magazine Manager helps keep me organized. It can show me alerts to follow up and keeps track of my sales calls.

Cons: It's a bit confusing to navigate through. I also wish there was a desktop version where I didn't need internet to add info to it.

Magazine Manager manages my business life!

Mar 23, 2017
4/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money

Comments: It is a great product, and I have used ACT, FileMaker Pro, and the likes. I find it superior because it manages every aspect of our business operation - from contact management for sales, production coordination for work flow, and accounting to keep on top of receivables. And, the mobile application has an easily accessible calendar for quick appointment checks. The only negative is that I'm probably utilizing a small percentage of the features and would like to see more quality tutorials on line that would guide us to use new features as they are developed.

Publishing made easy

Mar 20, 2017
4/5
Overall

5 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money

Comments: The software is very intuitive and makes coordinating the 6 lifestyle publications we run nine times a year a lot easier to put together with our team and hundreds of advertisers. I wish I could clean up some of the drop downs and delete some things but I cannot because they are linked to contracts, but this is a minor issue. Overall we are very pleased with the software and it is always reliable.

A day with Magazine Manger is a productive day

Mar 15, 2017
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Comments: Magazine Manager has become my personal assistant that I can not replace. MM has helped me to increase my productivity, track my productivity and has helped me to be more organized and on top of my game. The only thing that I would like to see is a bit more speed when pulling my sales reports.

Always improving

Apr 05, 2017
5/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

4 / 5
Customer Support

Comments: This product is always improving I have been using it for about 10 years and I have not had any issues with it thus far.