---
title: "SAP Customer Experience Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about SAP Customer Experience Software - reviews, pricing plans, popular comparisons to other Customer Service products and more."
source_url: "https://www.capterra.com/p/77372/SAP-CRM/"
page_type: "product"
language: "en"
publication_date: "2026-11-03"
---

# 

 SAP Customer Experience Software Review 2026: Features, Integrations, Pros & Cons

Last updated on November 3, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Pros and Cons](#pros-cons)[Features](#features)[Pricing](#pricing)[Support](#support)

SAP Customer Experience

## What is SAP Customer Experience?

Make the most of relationships with customers by capitalizing on customer insight, improving front-line efficiency and effectiveness,streamlining critical business processes across and beyond customer touch points, and quickly adapting to changing business and customer needs.

## What is SAP Customer Experience used for?

[CRM](https://www.capterra.com/customer-relationship-management-software/)[Customer Service](https://www.capterra.com/customer-service-software/)[Customer Experience](https://www.capterra.com/customer-experience-software/)

Top alternative

Featured

Pros & cons

Comprehensive client management tools

Robust customer service features

Complex and unintuitive interface

Starting price

$58

Per User, Per Month

Free trial  
available

Free version not included

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for SAP Customer Experience?[Manage this product listing](https://www.g2.com/products/sap-sap-successfactors-hcm/claim_requests/new?auto=true)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### SAP Customer Experience

0.0

VS.

[4.2 (1,009)](https://www.capterra.com/p/113540/Bitrix24/reviews/)

Starting Price

$58

Per User, Per Month

Starting Price

$69

Flat Rate, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

0.0 (0)

Ease Of Use

4.0 (977)

Value For Money

0.0 (0)

Value For Money

4.2 (799)

Customer Service

0.0 (0)

Customer Service

4.0 (770)

## SAP Customer Experience alternatives

Highest Rated

[4.6 (6,134)](https://www.capterra.com/p/147657/monday-com/reviews/)

Starting price

$9.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

94%

of reviewers

rated it above 4 stars

[4.5 (256)](https://www.capterra.com/p/123868/Claritysoft-CRM/reviews/)

Starting price

$29.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

94%

of reviewers

rated it above 4 stars

[EngageBay CRM](https://www.capterra.com/p/178819/EngageBay-Marketing/)

[4.6 (912)](https://www.capterra.com/p/178819/EngageBay-Marketing/reviews/)

Starting price

$14.99

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/178819/EngageBay-Marketing/)

[Dynamics 365](https://www.capterra.com/p/157279/Dynamics-365/)

[4.4 (5,865)](https://www.capterra.com/p/157279/Dynamics-365/reviews/)

Starting price

$50.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

88%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/157279/Dynamics-365/)

## FAQs about SAP Customer Experience

Overview

### What problems does SAP Customer Experience solve?

SAP Customer Experience solves fragmented customer-service and sales workflows by centralizing interaction histories, support tickets, orders, contracts, product availability, and pricing. It helps call-center agents, sales representatives, service teams, and field staff resolve complaints, track follow-ups, update customer records, and use reports to monitor pipelines, customer activity, and operational performance.

Answer based on 166 reviews

Overview

### Which roles and teams benefit most from SAP Customer Experience?

SAP Customer Experience is most used by consultants, solution architects, and IT teams managing customer-platform implementations, integrations, and system administration. Sales and business development managers track customer interactions and support pipeline activity, while operations, purchasing, and project managers coordinate service processes, order-related workflows, and cross-functional customer data.

Answer based on 229 reviews

Overview

### What company size and industries is SAP Customer Experience built for?

SAP Customer Experience is for marketing, sales, and customer service teams of any size, with enterprises comprising 42% of reviewers. Small businesses account for 34% and midsize businesses 24%. It is most commonly used in Computer Software (10%), Information Technology and Services (8%), and Telecommunications (8%).

Answer based on 246 reviews

Features and Usability

### What are the key features of SAP Customer Experience?

SAP Customer Experience includes core CRM tools for contact management, customer history, lead and sales pipeline management, and support ticket management. Reviewers frequently discuss ticket notes, interaction tracking, customizable workflows, reporting/analytics, and SAP integration. Campaign management and marketing automation support targeted outreach across customer channels.

Answer based on 110 reviews

Integrations

### Does SAP Customer Experience integrate with Salesforce?

SAP Customer Experience supports Salesforce-connected survey and form workflows that can sync contact data and update CRM records. Marketing and customer feedback teams value the ability to use existing Salesforce lists and capture responses in their CRM. However, teams may find Salesforce easier to use for some sales functions and should validate requirements during setup.

Answer based on 32 reviews

Getting Started and Support

### How easy is it to onboard and train a team on SAP Customer Experience?

SAP Customer Experience takes time to onboard because its broad functionality, menus, and configuration can create a steep learning curve. Documentation is available for training. Reviewers indicate that users can learn routine, repetitive tasks relatively quickly, while new CRM users, business users, administrators, and teams configuring advanced features need more structured training and support.

Answer based on 66 reviews

Getting Started and Support

### What customer support options does SAP Customer Experience offer, and how do users rate the experience?

SAP Customer Experience offers chat support. User feedback on support is mixed: some describe the team as helpful, professional, and effective at resolving issues, while others report slow responses, especially for urgent problems. Several users also find the interface complex, which can increase reliance on support.

Answer based on 115 reviews

Features and Usability

### How easy is SAP Customer Experience to use?

SAP Customer Experience offers a functional interface for daily customer and sales work, but usability varies by setup. Many enterprise users find search, navigation controls, and built-in charts helpful, while others describe dense menus, dated visuals, and a steep learning curve. Training and thoughtful configuration matter, especially for advanced workflows.

Answer based on 43 reviews

Features and Usability

### How customizable is SAP Customer Experience?

SAP Customer Experience supports extensive configuration for complex business processes, industry needs, fields, layouts, and reporting views. Enterprise teams value its flexibility and ability to fit SAP-centered operations, but advanced customization often requires skilled technical staff, coding knowledge, and ongoing maintenance. Highly tailored deployments can also make support and standard documentation less useful.

Answer based on 39 reviews

## Pros and Cons

Comprehensive client management tools

87% positive reviews out of 86

Most reviewers describe client support as enabling efficient, real-time management of customer data, interactions, and service requests across multiple channels.

Fatture R.

Digital Marketer, 201 - 500 employees.

"SAP Customer has the valuable ticketing measures, where immediate customer assistance is something offered."

Complex and unintuitive interface

52% negative reviews out of 54

Some reviewers describe ease of use as a challenge, citing confusing navigation, steep learning curve, and non-intuitive menus.

Robust customer service features

83% positive reviews out of 24

Most reviewers indicate customer support streamlines service processes, centralizes client information, and enhances problem resolution for various industries.

Lundi L.

Customer Service, 501 - 1,000 employees.

"SAP is one of the best tool to use on customer service and it gives clear understanding of whats going on on the account as it give you the error messages when something went wrong."

## Features

AI summary

Based on 5,357 Customer Service reviews

Capterra data shows that buyers of Customer Service software rank the following features as their top priorities:

-   **Support Ticket Management** (**43%** of reviewers rated this feature as critical)
-   **Call Center Management** (**42%**)
-   **Multi-Channel Communication** (**39%**)

SAP Customer Experience supports **Support Ticket Management** and **Multi-Channel Communication**, giving service teams a clear way to track customer issues and manage conversations across multiple touchpoints. However, it does not include **Call Center Management**. Instead, it offers other highly rated capabilities, including **Email Management** (**40%**), **Live Chat** (**43%**), and **Mobile Access** (**39%**), helping businesses respond faster, stay available across channels, and giving teams more flexibility when handling customer requests.

API

Application programming interface that allows for integration with other systems/databases

Automated Routing

Tickets are automatically assigned to specific agents based on predefined rules

Campaign Management

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Campaign Planning

Plan and strategize marketing campaigns

Channel Management

Manage various distribution channels, build relations with channel partners, and track their performance

Client Management

Manage contact details and communication with clients

SAP Customer Experience 35 features

### All Features
- API: Application programming interface that allows for integration with other systems/databases
- Automated Routing: Tickets are automatically assigned to specific agents based on predefined rules
- Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results
- Campaign Planning: Plan and strategize marketing campaigns
- Channel Management: Manage various distribution channels, build relations with channel partners, and track their performance
- Client Management: Manage contact details and communication with clients
- Communication Management: Manage and track all internal and external communication conducted via calls, email, text, or chat
- Contact Management: Manage, organize, and store contact information
- CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system
- Customer Complaint Tracking: Track customer complaints from initiation through resolution
- Customer Database: A collection of customer information such as contact details, demographics, previous interactions, etc.
- Customer History: Access previous interactions or concerns to maintain customer relationships
- Email Management: Manage, store and organize emails within the system or via third-party apps
- Feedback Management: Collecting, analyzing, and utilizing feedback from users or customers to improve a product or service
- For Insurance Industry: Intended to be used by insurers
- For Startups: Primarily serving startup companies
- Forecasting: Form predictions based on past and present data/trends
- Interaction Tracking: Track interaction history by documenting conversations for contacts
- Knowledge Base Management: Manage a repository of information that includes articles, FAQs, or tutorials used for self-service support
- Lead Generation: Manage the process of attracting and converting business prospects into leads
- Lead Management: Store information about leads or contacts and track, manage and nurture them throughout the sales process
- Lead Qualification: Score a lead on their quality or likelihood to buy based on certain behaviors
- Lead Segmentation: Divide leads into buckets based on predefined criteria and routing rules
- Live Chat: Ability to chat online in real time
- Marketing Automation: Automate workflows and trigger campaigns based on customer actions
- Mobile Access: Access software remotely via mobile devices
- Multi-Campaign: Manage multiple campaigns in one system
- Multi-Channel Data Collection: Collect information from multiple sources
- Pipeline Management: Track the progress of long term goals, campaigns, and opportunities, for sales, projects, business ventures etc.
- Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data
- ROI Tracking: Monitor conversion rates and analyze effectiveness and profitability of marketing efforts
- Routing: Plan daily routes to optimize employee scheduling and provide directions
- Sales Pipeline Management: Pipeline view and tracking lead status
- Search: Search and/or filter for items using names, keywords, descriptions, tags, metadata, etc.
- Support Ticket Management: Allow customers/users to submit support queries and service requests

---

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## Support, customer service and training options

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

## Top-rated software of 2026

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Popular comparisons

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[Salesforce Service Cloud vs SAP Customer Experience](https://www.capterra.com/compare/77372-136189/SAP-CRM-vs-Salesforce)[Claritysoft CRM vs SAP Customer Experience](https://www.capterra.com/compare/77372-123868/SAP-CRM-vs-Claritysoft-CRM)[Odoo vs SAP Customer Experience](https://www.capterra.com/compare/77372-135618/SAP-CRM-vs-Odoo)