# Page 4 | Preferred Patron Loyalty Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 4 - Is Preferred Patron Loyalty the right Customer Engagement solution for you? Explore 109 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/78966/Preferred-Patron-Loyalty/reviews --- Preferred Patron Loyalty 4.9 (109) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated May 7th, 2026 # Page 4 - Reviews of Preferred Patron Loyalty ## Showing most helpful reviews Showing 76-100 of 109 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use MT Michelle T. manager Retail Used the software for: 2+ years ### "We switched away from them" March 31, 2021 2.0 grumpy and condescending Pros nothing really at all. At first they were helpful, but then... Cons difficulty of creating newsletters, they were not flexible inworking with our needs. Review Source SK Sandra K. Marketing Manager Used the software for: ### "Great product that makes a difference!" March 21, 2013 4.0 We would highly recommend Preferred Patron to companies looking for an uncomplicated and impressive way to distinguish themselves from their competitors. Customers love getting points and our personalized email so it really assists with relationship development. Its powerful back office tools make it a helpful way to track customers' spending patterns. Pros We are so glad we found Preferred Patron! It has allowed us to bring something unique to our market and has already helped us increase sales. Not only is the software straightforward and easy to use, the support staff has been wonderful! Friendly, enthusiastic, responsible, knowledgable and patient (I needed the patient part!) The Rewards Cards themselves look fantastic - very high quality. Cons We really are happy with Preferred Patron. All issues are quickly and thoroughly addressed. Review Source TH Tim H. owner/operator Retail Used the software for: Less than 6 months ### "Simple to integrate and a valuable customer service tool." April 19, 2018 5.0 Doesn't take a large amount of my time to operate the program which allows me to spend more time with my customers. Pros Customers can look up their reward points in real time. I can easily keep track of customer trends and redemption of rewards. Easy learning curve. Exceptional tech service from the company. Compared to my previous reward program Preferred Patron is a much welcome change. Cons Initially I had to purchase a window based tablet because my store still runs on an electric cash register and not a POS system. I found one reasonably price online. Review Source ER Ed R. Vice President Marketing Used the software for: ### "Preferred Patron" July 17, 2009 5.0 I would absolutely recommend Preferred Patron to any business wanting a first class rewards program. Pros Implementation was fast and easy. Our stores love the integration into our point of sale system. In addition to scanning the rewards card, customers can be identified by last name, phone number, or email address very convenient! The back office functionality is outstanding. I have everything I need to monitor and measure our customer relationships right at my fingertips. One of the biggest assets Preferred Patron brings to the table is their customer service and IT. The folks at Preferred Patron are responsive and a pleasure to work with. We have a successful rewards program at MC Sports thanks to Preferred Patron. Cons Nothing to report. Review Source PC Paulette C. Marketing Marketing and Advertising Used the software for: Less than 6 months ### "Best Program Ever for Loyalty and Rewards" January 31, 2020 5.0 The staff made the process painless and they made helpful suggestions. Pros The software is easy has so use many features, and automations. Cons We love everything so no cons about this software Reason for choosing Preferred Patron Loyalty We looked others but choose this due to the tablet, the look seemed better and when we called Preferred Patron was much more helpful. Review Source JF Joe F. Owner Food & Beverages Used the software for: Less than 6 months ### "Great program and great support!" March 1, 2019 5.0 Pros The team has provided exceptional service. They were always quick to respond and extremely helpful. They made the setup extremely simple and the product is very intuitive and easy to use. I would highly recommend choosing this company. Cons I do not have any cons. All of my questions were answered and the system works great. Review Source JW Jonathan W. Service Manager Used the software for: ### "Great company to work with!!" February 11, 2015 5.0 Preferred Patron has been a great company to work with. We have been using them for over a year now and they have been a pleasure. Initial set up was a breeze with all the support they give. They have always been there to answer any questions and help solve any problems that may occur. Once our customers understood how our points program works, we have seen a great return in business. Preferred has been key in helping us retain customers. We are a car dealership and have always struggled with getting the return business for the service department after the sale. Having the rewards program helped show our customers the value in returning to our service department. I have to give Preferred a big thank you for all the help and ideas they have provided us with . If you are looking for a rewards program for your business then I highly recommend you give Brett a call at Preferred Patron. Review Source pM paul M. owner Retail Used the software for: Less than 6 months ### "excellent" April 25, 2018 5.0 The access to better be in contact with my patrons. Pros what i like most about this software is that is simple to use and like that it advertises my logo well on the tablet. Cons what i like least about this software is that the interface could be a bit bigger. Buttons are a bit small. Review Source Response from Preferred Patron Loyalty May 2, 2018 Hi Paul. Thank you for the kind words about our software. To address your concerns regarding button size, we are shipping you a larger tablet, which will increase the size of the interface and buttons for you. A representative will be contacting you to review. Thank you again! OW Oyinkuro W. Operations manager Apparel & Fashion Used the software for: Less than 6 months ### "Preferred Patron Loyalty" March 16, 2019 5.0 Theoverall experience was an exciting one and interesting too. Pros It has high customer retention features that keeps the client from the initial front end sale through to the backend sales by making use of its loyalty program. Cons It is not so easy to use when it comes to its general functions. Review Source BM Bruce M. manager Used the software for: Less than 6 months ### "Great experience! Knowledable and friendly, walked me through the whole program quickley" April 12, 2018 5.0 Pros Ease of use, and seperate tablet for customer use, ability to text directly to customers with ease. Also the abilty to send emails with customer points so they are most likley to open them. Cons I really don't have any major issues, except not any fault with the software, we as a group, aree not as diligent in setting up customers on the loyalty software. if you are going to buy this, use it all the time. Review Source EE Elizabeth E. Used the software for: ### "Amazing Customer Service! Love them!" March 11, 2014 5.0 We implemented our customer loyalty rewards program through Preferred Patron about a year ago and it has truly been a blessing since. Not only is the software very straightforward and easy to learn, but the customer service team and support staff is very prompt, genuine and helpful. Brett in particular is incredibly informative and returns every call we've made within the hour to solve any problems or questions we may have. Our customers love the program. It is so simple and they enjoy the fact that they can log in to the online portal and check how many points they have along with the products and services they can redeem. I would highly recommend the program to anyone looking to implement a rewards program or loyalty card to their business. Review Source PD Pierre D. Center Manager Used the software for: ### "Preferred Patron Flex - LRCH Muddy Rewards" September 21, 2009 5.0 Our customers really enjoy having a point reward system with us. It keeps them coming back to our facility to service there vehicles and hopefully buy one in he future. Pros The system is very easy to use. It was also easy to adapt to our business. We taylored our Preferred Patron program to our needs as well as the customers needs. It is a very inexpensive way to keep in touch with our customers and build a long term loyalty with them. We are also saving money by sending invitations to our customers by email instead of mailing them (a saving of $10,000 per year). Cons Not sure of any cons at this time. Review Source ER Ed R. Vice President Marketing Used the software for: ### "Incredible Loyalty Platform" February 21, 2017 5.0 Our company's rewards program, which runs on Preferred Patron's loyalty platform, has become the cornerstone for all our direct to consumer engagement strategies. Supporting 75 stores and over 1.4 million members, Preferred Patron has proven to be scalable, reliable, and easy to integrate. The team at Preferred Patron is as responsive as any I have ever worked with; often turning projects around in less than 24 hours. Most importantly, Preferred Patron is not a one size fits all solution. They've worked with my company to develop a strategy that fits our unique business needs. They're, not just a great platform, they're a vital strategic business partner. Edward Rix Vice President Marketing - MC Sports Review Source PH Paula H. CFO Used the software for: ### "EXCELLENT Customer Service" June 29, 2012 5.0 This is a GREAT product! Their customer service is phenomenal! Pros I had a Hard drive crash - called support and they had me re-installed and up and running on the newer version in a matter of minutes. No talking to foreign countries, no eternal hold, no hassle. I had a small technical issue a few days later, I called and he fixed it in about 5 minutes. Cons I have found NONE! Review Source BG Billy G. Owner Used the software for: Less than 6 months ### "It was a pleasure and great experience working with Preffered Patron. Very helpful and easy to use." January 16, 2018 5.0 Pros I loved the fact that it was so simple to use and any time i had a question or forgot how to do a certain thing, they were just a call away and were always very helpful. They made me feel valued and like they always cared what was best for me and my company and even had great suggestions on tactics to lure customers to my store. Review Source DE Daniel E. CFO Used the software for: ### "Unbelievable customer service and professionalism!" April 12, 2013 5.0 I would recommend the use of Preferred Patron to any company looking to establish a successful rewards system. They were excellent to work with! Pros Had an amazing experience with the Preferred Patron team, thank you so much for maintaining such an excellent experience. The team really helped us understand not only how to implement the program properly but also how to structure in a way our customers would understand and thus ensure a successful rewards program. They were able to leverage past experience of theirs for this. Very satisfied! Cons None noted Review Source DG Devin G. bdm Used the software for: ### "I have never worked with a partner company with so much experience and patience!" March 1, 2016 5.0 Getting into a loyalty software program took quiet a bit of research, time and of course, explanation. After speaking to a few companies, there was no doubt who we were going to choose. Our customer service rep. has been with us every single step of the way. The most thorough explanations, verbal, as well as email. Distance isn't an issue with this company. They certainly will bend over backwards to ensure you have a clear vision on the route you are taking your company. Never question, lack of knowledge, time or convenience as P.Patron will make sure your experience is exceptional. Thank you Brett --- our team loves you! Review Source DJ Davcid J. IT Manager Used the software for: ### "Works for us!" April 22, 2013 5.0 Even though it will not screen scrape our POS the customer support was outstanding in helping us to get this to work for us. If you have a POS that does not have a rewards module, or need one that has more features this systems works. At the very least give it a try. Pros Incentive to get customers to share email and postal address. Drives return shopping. Helps lure customers who have been absent back. Easy to use. Very customizable. Cons Some disclaimers are not edible on our end. Screen scrape does not work with our (very old) POS. Review Source TH Terry H. Coordinator Used the software for: ### "Remarkable Program" February 11, 2011 5.0 Recommend for easy usage and quality. Pros Our hospital went to a new healthcare computer program and SeniorCare could not be built into the new program, so we began a search that would work well for our needs. After searching we found that Preferred Patron meet our requirements and even went above and beyond to upgrade some needed functions to comply with our reports. The support team was quick and accurate with implementing the upgrades to keep us running. Cons No disapponintments. Review Source AV Amanda V. Used the software for: ### "Preferred Patron was the one for us!" August 8, 2013 5.0 We are a Harley-Davidson dealership and wanted to keep our customers shopping with us! Preferred Patron has done exactly that. We have regular customers coming back to shop weekly trying to get to the next point level. We are also creating new customers by offering this service. It was extremely easy to create our program with the help of the Patron staff and easy for our staff to learn. The program can let you do everything from emails to a certain segment of customers to mass promotions. If you do have a problem or questions the support staff are super clear on how to solve it! Review Source AM Allison M. Administrative Assistant - Center for Student Eng. Used the software for: ### "Great way to get Students Involved" January 14, 2013 5.0 I would recommend this for different schools to use for all types of events. Pros At our school we use the Preferred Patron system to get students to come to different events and encourage participation throughout the campus. Because of this system we have seen a higher number of students at events. The customer service is wonderful with Preferred Patron. With every little question I had, they answered and made me feel confident with the system. Cons No major cons to date Review Source CS Charles S. CFO Used the software for: ### "Great Product" July 20, 2012 5.0 This is a great third party loyalty application. The user interface is very easy to use by my cashiers while they are interacting directly with customers. It's also easy to update the customer data base. I only wish my POS provider would integrate into their software.Thanks Preferred Market Solutions for a great product. Pros Easy to use for the cashiers Great Customer Service from tech support Easy to understand for administrators Cons Whatever cons there are far outweighed by the benefits. Review Source SH Scott H. IT Director Used the software for: ### "Casino Loyalty Program Solution" March 2, 2015 5.0 We researched quite a few different loyalty program solutions, we searched the casino gaming expos, and found a few that would work for us, however once we found Preferred Patron, it was a perfect fit for us, and for the price you can't beat it. Honestly, putting price aside, even the customer support is a selling point by itself. Setup was a breeze, understanding how the program works took very little time & effort, training staff was minimal...we are definitely happy with our choice. Thank you. Review Source ER Eileen R. Used the software for: ### "Awesome customer service!" February 13, 2017 5.0 We had been searching for a program that was fun for the patients, but also easy for our team to use. There was no doubt that Preferred Patron was the best fit for our fast paced office! With the smooth operating system and outstanding technical support from Matt, we couldn't be happier! Our patients are so excited to find out how many points they have earned at their visit and are motivated to want to earn more! Thank you Preferred Patron for going above and beyond!! Review Source RF Rich F. Owner Used the software for: ### "Franchise rolls out Rewards System" July 22, 2009 5.0 I'm happy that I invested in Preferred Patron as it's already paid dividends towards knowing and understanding my customers. It has increased the value of our product offering Pros \- User Friendly Software - Easily configurable software - Reliable and Flexible support staff - Very Responsive training staff - Vendor really values their customer relationship Cons i don't have anything negative to say. Review Source ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. Talk to a Capterra advisor for free and get results within 15 minutes.