# Page 2 | Toluna Start Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 2 - Is Toluna Start the right Survey solution for you? Explore 82 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/79183/PanelPortal/reviews

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Toluna Start

4.2 (82)

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Last updated January 14th, 2026

# Page 2 - Reviews of Toluna Start

## Showing most helpful reviews

Showing 26-50 of 82 Reviews

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Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

VR

Verified Reviewer  
juriste  
Judiciary  
Used the software for: Less than 6 months

### "Honte totale : tolunstart sont des voleurs ! "

December 19, 2025

1.0

Pros

Aucun : ce sont des voleurs. Malgré deux participations et réclamations je n'ai jamais reçu mes récompenses ! Honte totale

Cons

J'ai participé à deux études à tolunstar. La première sur une étude de déodorant et une autre sur une étude générale. Je n'ai jamais reçu la récompense promise. Malgré des réclamations, ils m'affirment non sans tort qu'ils m'ont versé cette récompense. Evidemment sans me le prouver. C'est une honte.

Review Source

FB

Federica B.  
No  
Wireless  
Used the software for: Less than 6 months

### "Fregatura col botto! "

November 8, 2024

1.0

Mi sono vista sospendere l’account perché potenzialmente i miei sondaggi potrebbero “avere un impatto negativo sull'integrità dei nostri processi.” Premetto che sono sempre stata super corretta. In concomitanza mi sono decaduti anche tutti i punti, e ne avevo parecchi. Una perdita di tempo, la cosa spregevole è che all’inizio ti fanno vedere che tutto va alla perfezione ma poi c’è la fregatura. Delusione più totale, non consiglio affatto

Pros

Assolutamente nulla, solamente una perdita di tempo.

Cons

La non serietà dell’azienda e la non chiarezza.

Review Source

VR

Verified Reviewer  
Analista Logistica  
Logistics and Supply Chain  
Used the software for: 6-12 months

### " Plataforma útil para realizar encuestas en línea"

February 21, 2023

3.0

Pros

Lo más destacado positivamente de Toluna es su facilidad de uso, la variedad de temas que ofrece en sus encuestas, la posibilidad de obtener recompensas por participar en ellas, su comunidad en línea para interactuar con otros usuarios, y la personalización que permite en las encuestas para satisfacer necesidades específicas

Cons

En resumen, aunque Toluna es una plataforma útil para realizar encuestas en línea, en mi caso encuentro limitaciones en la personalización, frecuencia y calidad de las encuestas: a veces pasan meses y no recibo una sola encuesta y cuando si la recibo me descalifican casi de inmediato, y las recompensas son inalcanzables

Review Source

AR

Atalia R.  
Gerente  
Banking  
Used the software for: 1-2 years

### "Toluna start "

June 7, 2023

5.0

Agradable en todos sentidos, los empleados están a gusto.

Pros

Que hay encuestas cortas, ágiles y el avance se refleja al instante.

Cons

Podría mejorar en cuanto a que rara vez las encuestas no avanzan y tenemos que salir y perder avance.

Review Source

BD

Brenda D.  
Teacher  
E-Learning  
Used the software for: 2+ years

### "A long time survey addict!"

June 16, 2020

4.0

Overall these are good surveys and rank high among the many I have used. There seems to be a good deal of effort put in to designing them. Rewards are satisfactory and the opportunity to voice my opinion about products is wonderful.

Pros

I have been doing surveys for years. I do them almost nightly in my free time. I love having my voice count and receiving rewards along the way. QuickSurveys is one of the most well known and commonly seen surveys in the field. I am familiar with it through Toluna as well as some other sites that it appears on. If I am not mistaken I believe they have appeared on Quickthoughts and opinionoutpost as well as others. If I had to only point out the positives I would say that it gives detailed questions, uses visuals on occasion and appears to do a good job filtering out people who do not meet the needed customer demographic. The survey gives you the opportunity to give real answers that can impact products in every consumer area such as shampoo, video gaming and vehicles. I trust the name when it appears because it is widely used and I have been doing surveys for a long time. I became very familiar with different companies.

Cons

I do have a couple of complaints. I do find some of the surveys to be very long compared to their counterparts. On several occasions I felt like I was halfway done with a survey only for it to go back to the home page and inform me there were enough participants already or that I did not qualify. I feel this should be determined very quickly so I am not wasting time on a survey I will not be given the chance to complete. I also have received an error message after completing the survey a couple of times resulting in a loss of the promised reward. Aside from these couple of occasional issues I have been satisfied

Review Source

JL

Jason L.  
Technician  
Professional Training & Coaching  
Used the software for: Less than 6 months

### "Sorry, this survey is not a match"

April 7, 2020

3.0

I haven’t been able to get on a positive streak of selection and completion as a user. As a client I would have to say its very useful as the filters are extreme.

Pros

The software is easy to use. The layout is simple. It definitely isn’t loaded with options or information to overwhelm a new user. I like the simple blue and white colors. The email communication is professional. I get a lot of emails and a lot of garbage but scrolling /opening through quickly I can distinguish a legitimate company. Signing up and first impression I would give an 8.

Cons

It asks questions multiple times and I understand the bot security but it doesn’t seem to compile the information to use it efficiently. I selected around 10-15 surveys to take and partially completed most of them but was only able to fully complete a few. It says its asking some questions to find a survey thats a good match for you but they are the same questions. It would seem the software would have been able to compile this information to complete a user profile and have these surveys that are a good match already filtered and ready on the users app. Its very discouraging to keep answering questions and then having to keep starting over especially with the same questions. The last survey I completed was all over the place. From appliances to the corona virus it felt like it was trying to find a way to say this one is not a match either. After I completed the survey it took me back to the survey page and my points didn’t reflect the completion. There wasn’t a landing page to say something like completed, points acquired, when they will be credited, a survey score or any type of useful information. Also I couldn’t find a link that had anything to say about it. I am hoping that the redundancy of the questions is to scale users for quality and the user experience improves. I’m sure if I looked hard enough I could find the answers to any questions I have but overall beginners experience I would have to score a 6.

Review Source

FD

Felice D.  
Controlling Manager  
Food & Beverages  
Used the software for: 2+ years

### "Miglior software del suo genere"

July 2, 2023

4.0

Pros

Toluna è il miglior software per la gestione delle analisi di mercato.Nel settore alimentare, in un comparto dinamico come quello in cui lavoriamo, è fondamentale essere sempre aggiornati sulle preferenze dei consumatori e su quella che possiamo definire customer awareness.In tal senso, Toluna è di grande aiuto.

Cons

Sicuramente le analisi non sono a bassi costi, forse si potrebbe lavorare su pacchetti di ricerche in modo da abbassare il costo medio per analisi di mercato.

Review Source

EG

Erika G.  
Mexico  
Arts and Crafts  
Used the software for: 1-2 years

### "Pésimo servicio de contacto y atención a clientes "

October 10, 2022

3.0

Malisima

Pros

Contestar encuestas cuando me dejaban. No entiendo como está calificada cómo una de las mejores.... No es tan buena como dicen.

Cons

Que al parecer hay algo extraño pues ya que uno está cercano a juntar los puntos y ganar una tarjeta de regalo deja de enviar encuestas o pasa esto que no dejan acceder a la página....

Review Source

JE

Jully E.  
Pesquisas Remuneradas  
Information Services  
Used the software for: 6-12 months

### "Assessment forms"

January 14, 2023

5.0

Challenging, so far I haven't claimed any rewards, but I'm excited and interested in the benefits offered

Pros

Rewards offered, such as earnings in dollars or gift cards

Cons

If you are not very persistent and carry out a lot of indications, the gain can be something in the long term

Review Source

EC

Elisa C.  
Assistente Administrativo  
Program Development  
Used the software for: 1-2 years

### "Toluna Start"

May 4, 2023

5.0

Minha experiência é muito boa. já ganhei uma graninha com esta ferramenta. Recomendo.

Pros

Tem sempre pesquisas disponíveis e relevantes para os usuários. Também é uma ótima opção que se ganhar uma renda extra que a funcionalidade oferece.

Cons

Somente a pontuação é um pouco baixa, demorando assim juntar o mínimo de retirada.

Review Source

LR

Lea R.  
Enseignant Chercheur  
Higher Education  
Used the software for: 6-12 months

### "Logiciel d’enquêtes et de sondages"

February 16, 2023

5.0

Pros

D’abord il y’a le fait que les enquêtes et sondages sont facilement réalisable avec ce logiciel, qu’il y regroupe les principales informations et de la bonne manière et qu’il est très simple d’utilisation même pour nos étudiants.

Cons

Peut être que le prix est un peu trop cher à mon goût mais pour ce qu’on en fait à notre université le prix est plutôt raisonnable pour une utilisation faite par l’ensemble des enseignants et des étudiants.

Review Source

VR

Verified Reviewer  
receptionist  
Mental Health Care  
Used the software for: Less than 6 months

### "Toluna sondaggi"

May 10, 2024

4.0

Fantastica la consiglio , facile da usare

Pros

Ho provato Toluna per i sondaggi , mi trovo molto bene . Ci sono almeno 2/3 sondaggi al giorno e riesci ad accomulare punti per riscattare dei buoni .

Cons

Ci sono stati dei giorni dove non riuscivo a collegarmi

Review Source

MA

Maddalena A.  
Impiegata  
Management Consulting  
Used the software for: 6-12 months

### "Ottimo panel sondaggi"

February 13, 2023

5.0

Pros

Trovo che Toluna sia un ottimo panel per sondaggi retribuiti, funziona bene e i sondaggi arrivano molto spesso e in più offrono ricompense da poter riscattare. A me personalmente piace molto l'idea di poter guadagnare buoni e avere piccole ricompense rispondendo a sondaggi o facendo alcune semplici attività.

Cons

Alcune volte si blocca oppure si viene squalificati dai sondaggi, andrebbe migliorato solo questo ma nel complesso è un ottimo strumento

Review Source

BM

Beejan M.  
Associate Director of Market Research  
Consumer Goods  
Used the software for: 1-2 years

### "A good base idea but needs some work"

November 6, 2018

3.0

Pros

It is easy to program questions and the reporting has good features.

Cons

The platform is very slow and freezes. There seems to be a lack of panel availability and it is inconsistent over time.

Review Source

Response from Toluna

November 20, 2018

Hi Beejan, We appreciate your feedback. We are happy to hear that you find the programming and reporting capabilities of the platform to be intuitive and easy to use. As for the sampling component, when we are not feasible to fulfill narrow targets, or very low incidence respondent segments with Toluna's panel, we are able to link your study to other respondent providers and achieve the specific respondent targeting goal. The more complex the target, the longer this can take. As our own panel is continuously growing (global membership of 21 million as of this writing), we expect feasibility to increase and days in field to decrease. We are happy to report that most general population surveys field very quickly, typically within 8 hours in most markets. Thank you again for your partnership and please reach out to your sales rep to further discuss how we can serve you in the future.

fE

floremie E.  
Billing Officer  
Hospital & Health Care  
Used the software for: 2+ years

### "User Friendly Program"

March 14, 2021

4.0

My over all experienced with this features it was wonderful.

Pros

The most impactful features that I had experienced with this software it is very easy to use and you can manage easily your business.

Cons

I think the features that this software need to improve is their login issue. By the time your going to redeemed your points they asking an update your profile.

Review Source

PS

Patrick S.  
Istruttore  
Sports  
Used the software for: 1-2 years

### "A mio avviso il migliore software nel suo genere"

March 21, 2023

5.0

Pros

Immediatezza, sondaggi su misura per te e sempre divertenti.Si è sempre motivati ad utilizzarlo grazie alle fantastiche ricompense.

Cons

Mi è capitato due volte di essere escluso da un sondaggio a metà risposte già compilate,perdendo tempo e punti.Ma in generale è sempre ottimo.

Review Source

LP

Luana P.  
CEO  
Retail  
Used the software for: 2+ years

### "Ottimo "

February 5, 2023

5.0

Una svolta ai sondaggi da social, ripeto, preferisco la professionalità.

Pros

Realizzare ricerche di mercato in maniera super professionale e abbastanza veloce.

Cons

La ripetitività di alcune domande pre impostate di cui si potrebbe fare a meno

Reason for choosing Toluna Start

Smart, veloce, professionale.

Review Source

NM

Nedys M.  
Management Secretariat  
Internet  
Used the software for: 6-12 months

### "Toluna United Community"

November 2, 2023

4.0

In general, the results have been positive, I have had the opportunity to redeem several times by PayPal without any inconvenience. The community is very nice, there is a lot of interaction and respect for each other's opinions.

Pros

It gives you the opportunity to collect points through surveys, games, and discussions with the Toluna community which you can exchange for cash or gift vouchers.

Cons

When you take some surveys you are immediately disqualified or even worse when you have already invested a lot of time, you are removed from the survey.

Review Source

LH

LINDA H.  
Category Director  
Consumer Goods  
Used the software for: 1-2 years

### "Great for quick questions, not for more complex surveys"

December 20, 2019

3.0

Overall, mostly positive (the team is A+) but my concerns about panel integrity and the cost of screening out 80% of participants adds cost.

Pros

Speed of responses from panel - within hours or days.

Cons

I'm worried quite frankly on the participants - a lot of seniors are in the panel and dominate early responses so I had to cut them from participating in a recent survey. In open ends, there are some folks clearly only in the study for the points/rewards or whatever the participation award. As stated earlier, this is not for complex surveys where you need good cross tabs (finding errors in the way you calculate the results of cross tabs meant I had to redo all the math). The back end work is exhausting as well due to all the self service work you have to do on the platform.

Review Source

Response from Toluna

December 30, 2019

Thank you so much for your valuable feedback! At Toluna, we have a team dedicated to panel health for continual growth and quality assurance. In addition, our panel members double opt-in to join the Toluna Community of Influencers. To assist with a lower percentage of seniors participating in your studies, you can adjust your quotas on the target page, which will balance the ages spread. We'd be happy to provide additional Toluna Analytics training. Please reach out to our Customer Success team at your convenience.

PP

Pamela P.  
Telemarketing  
Real Estate  
Used the software for: I used a free trial

### "È un ottimo prodotto di facile utilizzo e con cui si può anche guadagnare qualcosa "

February 9, 2023

5.0

Toluna mi ha risolto il problema di trovare prodotti che non conoscevo e anche di avere un entrata extra

Pros

Il software è di facile utilizzo e le cose che mi sono piaciute di più sono l'utilizzo facile e il fatto che si può guadagnare qualcosa. è un software importante

Cons

Alcune domande sono un po' troppo personali ma sinceramente è un buonissimo prodotto

Review Source

KH

Krysten H.  
Sr Manager, Industry Insights  
Entertainment  
Used the software for: 1-2 years

### "Legacy Toluna Customer to QuickSurveys"

January 9, 2020

4.0

Pros

QuickSurveys is a more functional survey tool than other affordable / free options available in the market (question types, quotas, etc.). The ability to download results to SPSS and Excel are vital for our research team and that functionality is also available in QuickSurveys, however the dashboard interface is also easy to reference in the site.

Cons

I am not sure I have a least favorite option, however I haven't personally launched a survey from QuickSurveys as we have used it for a historical Toluna custom tracker and have had the Toluna team handle the launching and quota fuctionality through them with a typical SOW. Therefore I can't comment on the credit system or the ease of final launch of the survey.

Review Source

pJ

patricia J.  
Nurse Asst  
Wireless  
Used the software for: 1-2 years

### "QuickSurveys"

September 21, 2019

5.0

its a company that have lots of surveys, with different salaries to go along with lots of surveys

Pros

The company has lots of surveys you can do and products to test to get paid for the testing................

Cons

Sometimes the pay was low for some surveys. or no pay at all and sometimes no surveys................

Review Source

CB

Cristina B.  
Segretaria  
Machinery  
Used the software for: 1-2 years

### "Sondaggi retribuiti "

February 6, 2023

5.0

È un buon panel di sondaggi per prendere qualche buono da spendere altrove anche se ho riscattato poche volte perché bisogna fare troppi punti

Pros

Trovo molto interessante rispondere ai sondaggi che arrivano comunque abbastanza spesso e poter riscattare delle ricompense

Cons

Il punteggio per poter riscattare qualcosa è troppo alto per i punti che riesco a guadagnare

Review Source

RD

Rossella D.  
teacher  
Education Management  
Used the software for: 2+ years

### "you never apply for a survey"

August 17, 2020

2.0

I liked the toluna system until last year. Now it's unreliable.

Pros

The survey app and site are captivating,they are quite easy to use and the site offers many opportunities, among which minigames, commenting in the community, starting new threads, and managing your account and portfolio.

Cons

The surveys always start with a series of qualifying questions, and after a few, 90% of the times you're not eligible for the survey,even hough the system has recorded many of your data. In the app of toluna, now there aren't any quick surveys and direct questions from users have been canceled, this allowed you to get a handful of points in no time. what's more, after a few months the system deleted the points you've not requested for the past months, and it does so without a reminder

Review Source

EF

Erica F.  
Strategic Planner  
Marketing and Advertising  
Used the software for: 2+ years

### "Review"

January 8, 2020

5.0

Needed to understand what motivates pet owners to choose certain products

Pros

Super easy to set up, a lot of good options for survey questions

Cons

I don't have any complaints about the software - it allowed my team to incorporate everything we needed to into the survey.

Reason for choosing Toluna Start

We like using QuickSurveys because of their speedy turnaround time and around the clock support/updates on the survey results.

Review Source

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