# Page 73 | ActiveCampaign Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 73 - Is ActiveCampaign the right Email Marketing solution for you? Explore 2561 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/79367/ActiveCampaign/reviews --- ActiveCampaign 4.6 (2561) [View alternatives](https://www.capterra.com/p/79367/ActiveCampaign/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Page 73 - Reviews of ActiveCampaign ## Showing most helpful reviews Showing 1801-1825 of 2561 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Brett T. Owner Automotive Used the software for: Less than 6 months ### "Fantastic product that keeps getting better" July 10, 2017 5.0 Pros Solid software that makes a big difference in our business. CRM is great and keeps getting better. Company seems to listen to their customers and make improvements constantly. Cons Their home page format is a little clunky. A few features that I wished they had they just implemented (canned responses) so I'm pretty happy! Review Source DO David O. Fundraiser Non-Profit Organization Management Used the software for: Less than 6 months ### "Great experience for me" November 15, 2019 5.0 I started one of my clients on an email drip campaign and she is already gaining new clients! Pros I was able to figure it out and make it work for me, and a client. THE greatest feature about buying the product is the onboarding process. A counselor is assigned to you when you buy and they do sessions with you to help you make the software work for you. They give you their email and phone numbers to personally get their help. After the onboarding process is over with, you still have instant access to their help staff. The best: The help they give you. Cons It was difficult to understand how to use but they had an on-boarding process that came with the license that is awesome. Alternatives considered [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Reason for choosing ActiveCampaign Mailchimp is archaic compared to ActiveCampaign. SO many things it WONT do and near impossible to make work for you. ActiveCampaign is a welcomed step up from mailchimp. Review Source DR Diana R. Maths Tutor Health, Wellness and Fitness Used the software for: 2+ years ### "Perfect for a sole trader" July 1, 2020 5.0 Love this software. It does all I need for a very reasonable price. Pros An affordable and powerful solution ranging from simple email marketing to professional Marketing Solution. Allows me to schedule and sit back. Perfect for a sole trader Cons The interface can be a little longwinded at times having to jump back and forth through levels. Maybe a navigation bar on the side would facilitate this. Review Source TL Terrah L. Content Strategist Marketing and Advertising Used the software for: Less than 6 months ### "I enjoy Active Campaign " November 29, 2021 5.0 I like ActiveCampaign overall. I no I need to utilize it more. Grow my email list. That would be an extremely important thing to do for me right now since I decided to start over. However, I think ActiveCampaign would be the best platform to do this from. Pros I love how easy it is to create funnels and the funnel layout it makes it easier to brainstorm and lay everything out because of the layout it has Cons There was a feature I thought would be incredible but I forgot what it was because I just adapted without it. Alternatives considered [Kit](https://www.capterra.com/p/175000/ConvertKit/)[MailerLite](https://www.capterra.com/p/136603/MailerLite/) Reason for choosing ActiveCampaign It was highly recommended by two people I admire in business Switched from [MailerLite](https://www.capterra.com/p/136603/MailerLite/) It was recommended Review Source ST Stephie T. Social Media Manager Marketing and Advertising Used the software for: Less than 6 months ### "Gutes Preis-Leistungs-Verhältnis" November 8, 2021 5.0 Pros Preis und bereitgestellte Funktionen sind prima. Daher hebt sich AC auch positiv von der meist teureren Konkurrenz ab. Da man eine Paketgröße und dadurch die entsprechenden Funktionen wählen kann, ist ein individuelles Angebot möglich - je nach Nutzen. Cons Die Benutzerfreundlichkeit ist für Anfänger nicht ganz einfach. Eine Marketing-Kampagne zum ersten Mal zu erstellen dauert daher am Anfang etwas länger. Im kleinen Paket sind nicht alle Funktionen enthalten, wodurch man genau überlegen sollte, was macht braucht und was nicht. Review Source PA Pablo A. CEO Internet Used the software for: 6-12 months ### "Si hay problemas, olvídate de ellos" March 29, 2021 1.0 Me di de alta hace más de 6 meses porque me llamó un comercial. Hicimos la integración con Wordpress y Woocommerce. Me di de alta el el plan Plus. El problema llegó cuando empezamos a recibir datos, ya que estos llegaban muchos duplicados o no llegaban. Hablamos con el servicio de soporte, que nos indicaron en noviembre que estaban trabajando en una actualización para solucionarlo, y que saldría en breve. Les estuve enviando un correo cada 2/3 semanas hasta febrero y siempre me decían lo mismo. Al final les dije que no podía utilizar las opciones del plan Plus por el tema que comento que nos duplicaba alguna información y otra no llegaba y que me pasaran al plan Lite. Ahora les he enviado 2 tickets de soporte y ni siquiera responden... es una tomadura de pelo. Pros Si funcionara todo, estaría muy bien, pero a día de hoy no es así. Cons El soporte en mi caso ha sido lamentable. Review Source FA Francesco A. Owner Photography Used the software for: 6-12 months ### "The platform of the future" September 17, 2020 4.0 Pros It's easy to use, funny and could improve your productivity. Cons Sometimes it isn't fast as expectation but despite all it's ok Review Source MA Mahmoud A. Graphic Designer Design Used the software for: I used a free trial ### "excellent" May 19, 2023 5.0 More than wonderful experience Pros Accuracy and qualitySafety and easy handling Cons Excellent and easy to handle with accuracy, speed and quality Reason for choosing ActiveCampaign For quality, safety and ease Review Source CM Clay M. Copy Chief Marketing and Advertising Used the software for: Less than 6 months ### "Easy enough to use for a tech-challenged, one-man show—sophisticated enough to do what I need it to." October 23, 2021 5.0 I was looking for an easy-to-use ESP that could host automations, track necessary data, and broadcast one-off emails with ease. Active Campaign does it all—and I trust it far more than cheaper options like Mail Chimp. Pros Once I started playing with AC, I picked it up quickly. I now regularly email my list without too much heavy, tech-related lifting. The automations are a nice plus, and one-off broadcasts are fairly simple to send. Cons The mobile app is limited. I'd love to be able to send broadcasts from my phone. Alternatives considered [Kajabi](https://www.capterra.com/p/154682/Kajabi/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Reason for choosing ActiveCampaign I was always well aware of MailChimp's limitations and I've never heard a good thing about Kajabi's ESP. I wanted something simple, sophisticated, and reliable—without forking over a fortune. AC fits the bill and has worked well for me. Review Source RA Roberto A. Owner Education Management Used the software for: Less than 6 months ### "My ActiveCampaign Review" May 30, 2021 5.0 My overall experience is great. Easy to understand means less time getting things done, which also means more opportunities to do more and better things and leverage every aspect of this platform. Pros ActiveCampaign is highly intuitive like you were talking to people directly with the same sequence of a conversation face to face Cons I find some difficult to know which text is clickable or not, at first sight. So I need to hover over to almost all and try them before I know what is a read-only text and what is a clickable action. Switched from [GetResponse](https://www.capterra.com/p/153948/GetResponse/) Less intuitive. I spent more time understanding the basics than with AC. Review Source BB Bipul B. ant Internet Used the software for: I used a free trial ### "Active Campaing is the best Digital Marketing Tool for All User" December 1, 2022 5.0 I love this product for digital marketing here is many tools available for your marketing is easy landing page and email reminder and many more tool available on active campaign Pros Easy to use Very Cheap PriceMany More OptionGood Customer Support Cons High Price for Beginnersome time loo let on reply refund process is long Review Source CE Christian E. Owner Events Services Used the software for: Less than 6 months ### "Event biz review" August 22, 2022 5.0 Pros That my mentor was able to train me on it and it works easy Cons I don’t really have cons, I think it is pretty straight forward Review Source VM Veit M. Owner Marketing and Advertising Used the software for: Less than 6 months ### "It's good, but not quite there" December 8, 2016 4.0 The marketing automation in Active Campaign is good. You can automate a lot. Once you get used to the logic of the platform. After using OntraPort and InfusionSoft the logic is just different. The way AC labels things because they are still using lists. One thing I found with their campaign builder is that it takes quite a long time to respond. It's not the fastest workflow. While it looks good, there isn't much of an advantage using the diagram layout over a linear programming. At the end, the linear workflow of OntraPort is faster and more responsive. Pros The entry point pricing is good for the amount of features you get. It's pretty easy to get in-depth customer and prospect information, including social data. But you have to pay for it. Cons The campaign builder is slow in response. The more complex an automation campaign gets the slower the responsiveness. Deliverability isn't the best. Lack of SMTP supports to fulfill emails via SendGrid or Amazon SES which could improve the deliverability a lot. Review Source EV Emily V. director Online Media Used the software for: Less than 6 months ### "Newbie to Automation" March 26, 2021 3.0 average. i was new automation and i hate it still. AC is slow and clunky and i think the language could be better so its easier to understand for newbies like me. I also get really frustrated at the 1-1 calls getting so bookedup i have to wait weeks for one even though I'm allowed 3 a month Pros I think the best feature is the accessibility of the support team. I could not have done anything without their help. I am a total newb to automation Cons how slow it is wow it is slow which is infuriating. Also we had a major thing go wrong with our automations after teh team checked they looked good which was incredibly annoying Reason for choosing ActiveCampaign recommended by developer Review Source VR Verified Reviewer MD Venture Capital & Private Equity Used the software for: Less than 6 months ### "Solid Marketing Automation" June 6, 2022 5.0 Pros All the standard automations in an easy-to-use UX. Cons It costs a decent amount and setup was timed to their needs, not ours, and then we were passed off to a new group so there's lack of consistency. Review Source MD Muhammad D. seo expert Computer Software Used the software for: Less than 6 months ### "Great and powerfully software" September 5, 2022 5.0 My overall experience has been positive. I love this software. I have been very happy for this software. I am used this software is daily basis. it is easy to use deploy in all in-1-solution for marketing and management. chosen of this software is great move for us to save some money. Pros It is easy to use and a great feature in this software. all the functionality has been grateful. it was searching for a solution of the small business.it is really ease to use . the deliverability rate is very good, my experience is better than other software. i have say it is the good software for use and valuable. Cons it is very slow. the reporting site is bit limited. it is very difficult to use for the beginners. it use the software s to much experience. loading time. Review Source SF Suzie F. Mindset & Business Coach Professional Training & Coaching Used the software for: Less than 6 months ### "Active Campaign is making me life so much easier!" February 1, 2021 5.0 My overall experience has been really positive and I'm so grateful that I can book a call and ask questions instead of having to use chat, phone or email. It simply is going to make my life and business so much easier so I have time for me. Feel free to mention that you received a gift card as a thanks for completing your review. I wish I'd transferred to Active Campaign sooner. It's well worth the money. Pros I love the automations and how there is something for all of my needs and how it makes reporting and tracking easier. It's saving me time! Cons Quite a lot of emails and a lot to digest. Switched from [MailerLite](https://www.capterra.com/p/136603/MailerLite/) I wanted a better reporting system, better emails and a greater open rate. Review Source MF Megan F. Digital Campaign Executive Professional Training & Coaching Used the software for: 6-12 months ### "My ActiveCampaign Review" May 27, 2021 5.0 Pros It's easy to make automations & the layout is brilliant. So clear and straightforward to use. Also getting support zoom calls to help us use the program to the best if our ability Cons Not being able to set a time for when an email would be best sent to a customer on campaigns Review Source Micah B. CEO Consumer Services Used the software for: 6-12 months ### "I am a newer user" February 5, 2019 4.0 Solid system, great email marketing software. Lot better than others. Pros It's an easier layout. Not too complicated. CRM is included in a bigger price Cons Price kind of expensive.....I feel it can be choppy somtimes. Review Source Response from ActiveCampaign February 7, 2019 Hi Micah, Thank you for the feedback. We're glad to hear that you're finding ActiveCampaign easy to use. Cheers! -Your Friends at ActiveCampaign JL Julien L. B2B Lead Gen Specialist Marketing and Advertising Used the software for: 1-2 years ### "Great automation tool" July 16, 2019 5.0 I am really satisfied with Active Campaign. The tool is great and the support is really reactive. Pros Powerful automation tool for your email and SMS. You can split test everything. It's also integrate a basic CRM. Cons The UX of Active Campaign is not the best in the category. There is no CRM mobile app. Alternatives considered [Ortto](https://www.capterra.com/p/131879/Autopilot/) Reason for choosing ActiveCampaign Because there is more split test functions with Active Campaign. Review Source RE Rose E. Life Coach Health, Wellness and Fitness Used the software for: 6-12 months ### "Easy to start up and feel organized" December 30, 2020 4.0 Pros I was able to take my weekly newsletter from manual formatting to a polished look and easily organize my contacts. Creating announcement boxes/callouts was easy and allowed me to promote more of my business in the same email. Cons CRM is new for me, so bringing in new contacts and them not automatically being added to my master list confused me. Hard to say that's a con for the software as much as I'm just not used to it. Alternatives considered [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Review Source KS Karen S. Director Professional Training & Coaching Used the software for: Less than 6 months ### "Great all round product" June 27, 2020 5.0 I'm still a real beginner, so haven't used it much but I still see others recommend it as their first choice. I've sent out one campaign but I'm still building my funnel to build my email list. It has been really easy to integrate with the other software that I'm using, set up tags and add people to my lists. Looking forward to building some campaigns and automations. I haven't got any other products to compare it with so it's difficult to make any comparisons. Pros User friendly - I like the way the platform is set out and it's easy to use. The training is good at course.activecampaign.com/ I like to learn about everything rather than learning by finding my way through or intuition. I'm always worried I'll miss something. Good delivery rate and reviews. I did a lot of research and Active Campaign was recommended by several people I follow and trust. Easy to integrate with my website hosting platform (clickFunnels). Cons I'm in the UK so the live chat times don't suit me. I sometime have to wait a long time for a reply. Big jump in monthly cost for more users. Reason for choosing ActiveCampaign Recommended by \[SENSITIVE CONTENT HIDDEN\] and had positive reviews. Review Source KA Kaylyn A. Executive Assistant Used the software for: 6-12 months ### "Pretty good and reliable software for client management." June 26, 2018 3.0 Pros Easy to navigate, integrates with a lot of apps, sets automations via email to your entire client base. Cons The interface is just off for me. They recently changed it and It's not ideal in my preference. Nothing terrible but It could be me. Review Source Response from ActiveCampaign June 29, 2018 Hi Kaylyn, Thanks so much for leaving us a review1 We're happy you find the platform easy to navigate, but we're sorry to hear the new interface isn't your cup of tea. If you have anything specific you'd love to see different with the interface, please leave us a note here at ideas.activecampaign.com so our team can take a look! Thanks again from your friends at ActiveCampaign! SH Sherri H. Life Coach Health, Wellness and Fitness Used the software for: 2+ years ### "I love ActiveCampaign because they make it so easy!" January 14, 2023 5.0 I have enjoyed using the tools they give us and have set up different campaigns that have been great to use for leads and for my clients to receive the emails I want them to have on a schedule. Pros Its user friendly for those of us not very Techy Cons I dont really have any cons. It does take a little adjusting and learning but it is still pretty simple Review Source Brian W. Marketing Director Airlines/Aviation Used the software for: 1-2 years ### "Great email platform for small to medium sized businesses" March 12, 2019 4.0 Pros Extremely easy to use and great customer service Cons Wouldn't work well for large corporations, but works great for my email list of 45,000+ recipients. Review Source Similar Products Featured