# Page 85 | ActiveCampaign Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 85 - Is ActiveCampaign the right Email Marketing solution for you? Explore 2561 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/79367/ActiveCampaign/reviews --- ActiveCampaign 4.6 (2561) [View alternatives](https://www.capterra.com/p/79367/ActiveCampaign/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Page 85 - Reviews of ActiveCampaign ## Showing most helpful reviews Showing 2101-2125 of 2561 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use LC Lauren C. Social Media Manager Hospital & Health Care Used the software for: Less than 6 months ### ""Great for growth!" " June 16, 2020 5.0 Pros Love the ability to integrate with Facebook! It has made targeting and communicating with out intended audience easier and more efficient. It has been great to help grow the brand and establish personal connections. Cons There was a slight learning curve to the software, just because there are so many features and settings, but it didn't take long to learn and the YouTube channel tutorials and Customer Service help made things go a lot smoother! Review Source ND Nicole D. Digital Marketing Specialist Marketing and Advertising Used the software for: Less than 6 months ### "The perfect tool for customer support" May 7, 2019 5.0 An effective and efficient client follow-up and prioritization solution. Pros I'm part of the customer support team of an internet marketing and SEO software company. ActiveCampaign has been a great tool for our team as it's simple, easy, intuitive, and convenient to use. We're able to effortlessly create pipelines for follow-up interactions with our clients. They even have deal tasks to keep you on track. Highly recommend. Cons No cons for what I use the software for! Review Source LH Lawrence H. Owner Marketing and Advertising Used the software for: Less than 6 months ### "Excellent Piece of marketing software " June 20, 2020 5.0 Active campaign has been great for us. We can automate all of our marketing and we have been able to increase our conversions by ensuring every lead is dealt with in the correct manner depending on which stage of the sales process they are at. Pros Active campaign is able to link into so many other pieces of software making it our go to when it comes to automation our marketing process and funnel. Cons It can be slightly complicated to use but the excellent support from the support team solves that issue. Review Source VR Verified Reviewer CEO Marketing and Advertising Used the software for: 6-12 months ### "Advanced Email Marketing" September 30, 2018 5.0 Main benefit is the incredible marketing automation features. You can create whole email funnels much easier than you could in infusionsoft. Pros I like the automation features of ActiveCampaign. For example if someone opens an email I can then send them a different email. If they buy my product they get taken to another list. If they don't buy, you can send them emails about the product. Cons It costs more than Mailchimp and it's harder to use. Review Source VR Verified Reviewer Blogger Publishing Used the software for: Less than 6 months ### "A good but expensive tool for Email Marketing" July 16, 2022 5.0 Pros The good but expensive tool for newbies. Cons The price for sure is the least thing I like about this. Review Source VR Verified Reviewer Marketing consultant Music Used the software for: Less than 6 months ### "Good, but very expensive as an email provider" July 26, 2021 4.0 I believe ActiveCampaign is best used when combined with its CRM functionality. As solely an email provider and newsletter management system, it's far less intuitive than other options. Pros I like the reporting, I find it much more accurate than others. Also the contact scoring can be very beneficial if you know how to use it. Cons The navigation is very confusing. It's hard to know where you should head, or where to find what you need within the software, which makes it slightly stressful Review Source RP Rene P. Founder Accounting Used the software for: Less than 6 months ### "A great CRM and email tool for marketing! " December 30, 2021 4.0 Much preferred it to other more expensive options out there. Would definitely recommend. Pros Great value, easy to use and set up campaigns, really good email management. Cons There could be a better CRM / deals feature Alternatives considered [Keap](https://www.capterra.com/p/76390/Infusionsoft/) Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Did more for less! Review Source EA Ekta A. Director Marketing and Advertising Used the software for: 1-2 years ### "Great Product" May 30, 2022 5.0 Prompt customer support, lots of great support on the website, love the title generation for emails Pros Easy to set up and automate. Customer support is awesome Cons The software works well for my requirements. I don't have negative comments. Review Source DC DARNEll C. Click list clerk Supermarkets Used the software for: 1-2 years ### "Here's A must Use ) Active Campaign " February 8, 2023 5.0 Over Grade a A Must Use Software Active Campaign The way to go ... Pros Very accurate an on point to what your needs are very easy to navigate thru Cons Customer service Reps Could be more Knowledgeable on Questions about software Review Source VR Verified Reviewer Mindset Coach Professional Training & Coaching Used the software for: Less than 6 months ### "If I had to do it over again, I would have chosen ActiveCampaign from the start." June 16, 2020 5.0 I like the user interface and the intuitiveness of the features. Someone contacted me to say that I could schedule a free session to ask questions, and it's something that I still haven't done but I think it would be helpful to do, and I appreciate that level of customer support. Pros I'm a solopreneur who has a small email list. I started out with Convertkit and switched over to ActiveCampaign because I had heard that it was easier to use. It is easier to use and more intuitive. Cons Like any new software, there is a learning curve, and I am honestly still learning. Switched from [Kit](https://www.capterra.com/p/175000/ConvertKit/) I wanted something that was more intuitive. Review Source RC Rivanilson C. Sr Marketing and Advertising Used the software for: I used a free trial ### "Analyzing Activecampaign" May 31, 2022 5.0 I'm really enjoying the software, although I'm still learning. Pros The tool facilitates my campaigns and optimizes my time Cons Webinars are in English language. I would like videos to be produced in Portuguese. Review Source Luca T. Fondatore Marketing and Advertising Used the software for: Less than 6 months ### "Awesome email marketing software, and a lot more" October 30, 2022 5.0 Pros I love activecampaign because it allows me to manage and automate my newsletter with a degree of precision and control that I've never seen anywhere else Cons Nothing in particular, it gets a bit of use to get the hang of the whole process but it's a breeze once you get the hang of it Review Source HG Harshit G. Sr. Digital Marketing Manager Education Management Used the software for: I used a free trial ### "Best Email Marketing & Marketing Automation Platform" March 7, 2023 4.0 Pros Active campaign is the best email marketing platform which allows lead management along with the feature of marketing automation which allows us to create a user journey. Cons Nothing specific to my knowledge as I use it for marketing automation and email marketing which works for me. Review Source cD colin D. CEO E-Learning Used the software for: Less than 6 months ### "Top Autoresponder" June 3, 2020 5.0 I've tried multiple autoresponders and have finally decided on sticking with activecampaign. Activecampaign provides good support for any questions or problems I may run into and has made my life a lot easier. Pros The share automation feature made it easy for me to adopt some more successful campaigns and automation from colleagues. Cons There are a lot of options and they can be confusing at times. Its a bit of a learning curve to truly understand the entire platform and get going. Review Source Tania G. Consultant Marketing and Advertising Used the software for: Less than 6 months ### "Sweet!" April 8, 2021 4.0 Pros Top Customer service, easy to use, forms easy to add to my Wordpress site Cons The form integration with a FB business page is only available if you have 1000 likes. Alternatives considered [Kit](https://www.capterra.com/p/175000/ConvertKit/)[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[Tidio](https://www.capterra.com/p/144040/Tidio-Chat/)[Brevo](https://www.capterra.com/p/132996/brevo/) Reason for choosing ActiveCampaign More functionality, better price Review Source AK Amber K. Sales Computer Software Used the software for: 1-2 years ### "Advanced email marketing tool" August 5, 2022 5.0 Pros It is a very good product if you need advanced options in email marketing Cons It is quite expensive compared to other products but you get all the functionalities Review Source MI Marco I. Owner Used the software for: 6-12 months ### "Great Email Marketing System" June 16, 2017 5.0 I automated my email marketing and got a system in place that converts my leads into customers. Additionally I can help attendees of my 5 day website challenge with supporting emails Pros ActiveCampaign offers a lot of functions and a great customer service. I like the automations and time oriented sending of emails. Cons It's a bit complex and hard to understand at a first glance. Nonetheless there is good help documentation and the customer service helps with live Chat too Review Source SR Sheila R. empleada Leisure, Travel & Tourism Used the software for: 1-2 years ### "Mi experiencia con Active Campaign" September 11, 2022 5.0 La ventaja que tiene es que puedes desarrollar emails (para lo que lo uso yo) y programarlos para el día que quieras. Puedes hacerlo poco a poco. Pros Es un software muy intuitivo y se pueden realizar muchas cosas. Cons La ultima actualización me ha llevado a unos cuantos quebraderos de cabeza porque no sabía donde habían colocado las pestañas que uso normalmente. Reason for choosing ActiveCampaign Porque gente de mi entorno lo usaba y le daba muy buen resultado. Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Porque me recomendaron este Review Source HT Holly T. Founder Marketing and Advertising Used the software for: 6-12 months ### "Love It!" June 2, 2020 5.0 Pros Easy to use, lots of integration options, love the automation flows Cons None that I can think of at this time. I love AC! Switched from [Kit](https://www.capterra.com/p/175000/ConvertKit/) I didn't like how I couldn't see the automation flows and the other platform was not as user friendly. Review Source AD Alex D. Used the software for: 6-12 months ### "Like HubSpot - But cheaper" September 7, 2018 5.0 Pros Active Campaign looks great and is easy to use. These are incredibly important for any CRM. It has an easy to use email builder, allows for setting up deals, and can track where people go on your website. It also allows you to easily import and tag contacts and set up marketing automation rules. Cons No real cons. it could be a bit intimidating for a non-tecnical user to setup, although there are teams on hand to help with this. Review Source Edson B. Owner Investment Management Used the software for: Less than 6 months ### "Thanks" December 16, 2020 5.0 Pros Very complete and intuitive sofyware. Perfect for my business. Cons I would have to keep discovering the functionalities to see if there is something i dont like. Review Source VR Verified Reviewer Author, Medium and Marketing Constultant Non-Profit Organization Management Used the software for: 6-12 months ### "I am not sure its suited to non profits but its awesome " June 14, 2020 5.0 Pros It has a rich set of features and is intuitive to a level. Cons I think this is more suited to businesses rather than non-profit, however, as we grow we hope we can grow with this software Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) features Review Source LP Lesline P. Registered Nurse Health, Wellness and Fitness Used the software for: Less than 6 months ### "Great!" November 12, 2021 5.0 Pros I like how active campaign integrates with my click funnels and my other integrations. Cons I don’t have any cons at this time. I was taught how to use active campaign and it’s very user friendly. Review Source SK Sue K. CEO Publishing Used the software for: 1-2 years ### "Look no further than Active Campaign" June 9, 2020 5.0 Sending campaigns out to my database quickly and easily has been a huge benefit for my business. Pros The software is easy to use and integrate. It has the features of higher priced software for a fraction of the cost. Cons Personally, I have not found anything that I have not liked about the software. Review Source KF Krystal F. owner Hospitality Used the software for: 6-12 months ### "Once Its All Set Up Its In Autopilot" October 26, 2018 5.0 Pros I love how they have the free migration and training call Cons learning curve took a month but eventually got it all up and running Review Source Response from ActiveCampaign October 29, 2018 Hi Krystal, We're so glad to hear that you're finding success with ActiveCampaign and that you found the migration call to be so helpful. Cheers, Your friends at ActiveCampaign Similar Products Featured