# Page 87 | ActiveCampaign Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 87 - Is ActiveCampaign the right Email Marketing solution for you? Explore 2561 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/79367/ActiveCampaign/reviews

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ActiveCampaign

4.6 (2561)

[View alternatives](https://www.capterra.com/p/79367/ActiveCampaign/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Page 87 - Reviews of ActiveCampaign

## Showing most helpful reviews

Showing 2151-2175 of 2561 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

aS

adam S.  
Director  
Health, Wellness and Fitness  
Used the software for: Less than 6 months

### "Best email software for small-medium business."

February 3, 2021

5.0

Overall, very good.

Pros

The automations are excellent. Actually constructing emails is simple too.

Cons

The initial setup was not as intuitive as some other software. It is often very slow to move from page to page.

Review Source

SC

Sofia C.  
Mídia  
Apparel & Fashion  
Used the software for: 6-12 months

### "Very good but not very explanatory"

November 23, 2022

5.0

Pros

easy to manage customer list, very good support

Cons

very complicated to understand the automations, a step by step would be nice

Review Source

MA

Michael A.  
Business Development Manager  
Computer Software  
Used the software for: Less than 6 months

### "Engage your customer with proper segmentation"

May 19, 2018

4.0

Automate the marketing and segment your most valued and active prospects.

Pros

The automation of emails works great in ActiveCampaign, we can automate the right content to the prospect according to their responses and frequent behaviour. - Integrating the marketing and sales processes has made the approach very easy and effective. - We can see how the prospect is responding to the emails or the marketing content sent to them so that the sales team can make a productive approach. - Creating leads was one task, but creating genuine leads and making them a win can be achieved through ActiveCampaign.

Cons

Need improvements in API access, reports and definitely the customer support, if they make the customer support more frequent, can be a better option than other software, who are charging higher.

Review Source

AM

Armin M.  
Marketer  
  
Used the software for: 6-12 months

### "Use it within my organization all the time and love it!"

April 6, 2018

5.0

Pros

It is very easy to use and the dashboard is intuitive . You can create highly qualified segments within your email list.

Cons

Everything is working fine honestly. The text editor seems to be a little complicated at times, but that's about it.

Review Source

Response from ActiveCampaign

April 10, 2018

Hi Armin, Thank you so much for your review! We love hearing from our users and we're so happy to hear you find the platform very easy to use! Thanks again from your friends at ActiveCampaign!

LM

Liberty M.  
salesman  
Automotive  
Used the software for: 6-12 months

### "great and works well !"

November 25, 2023

4.0

Pros

gets the job done and sends the emails we need sent. highly recommend

Cons

i wish i could do a bit more with it but it’s cool

Review Source

CF

Carrie F.  
Owner  
  
Used the software for:

### "LOVE Active Campaign!"

February 16, 2016

5.0

I have been with AC for a few years. My list size is over 100,000 so I pay a lot for these services, but I have compared prices and have even tried a few other companies out and nothing compares to AC. Pros: Amazing service and super fast support replies. They have been very good to me when I was in between plans by offering me a custom package to suit my needs. I am very comfortable with the interface and all of the apps and options for automation and reports. Cons: On my PC it tends to take a little bit longer than average to load the "dashboard." I would like to be able to schedule the same email to send out on multiple dates at the time of scheduling instead of doing them separately. I am sure once I suggest that they will implement it though, as they are great about features and suggestions. I have referred a lot of companies to AC because of the ease of use and all of the great features. I have no complaints. I LOVE AC and they are an integral part of my company's success!

Review Source

CM

Christoph M.  
Buisiness owner  
Alternative Medicine  
Used the software for: Less than 6 months

### "Owner rewiew"

February 9, 2024

5.0

Pros

Automatic Mails sending. Copy Funktion to easyly create a NEW automatisation

Cons

none

Review Source

BT

Ben T.  
Owner  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Simple to Get Started! "

March 15, 2022

5.0

Pros

Email information and on boarding were very good. System to integrate with click funnels is very easy!

Cons

Really nothing yet... It's been working pretty well.

Review Source

JM

Jill M.  
Success Coach  
  
Used the software for: Less than 6 months

### "ActiveCampaign is a great step up from some of the free email software out there."

February 12, 2018

4.0

Pros

There are tons of features to ActiveCampaign and you can get as simple or complex as you want. The team is also there to help you figure out anything you don't yet understand.

Cons

It's a little confusing to create multiple opt-in offers and get them all to the same list. If you're not techy, then the more complex funnels may need you to hire out or ask for a lot of help.

Review Source

Response from ActiveCampaign

February 13, 2018

Hi Jill! Thanks so much for leaving us a review. We're so happy to hear you're enjoying the platform! If you ever have any questions or concerns and would like to walk through them with a team member, you can always sign up for a one-on-one where a member of the team will walk you through anything you'd like to learn. It's a wonderful service not many people know about. (www.activecampaign.com/support/1on1) Thank you again from your friends at ActiveCamapaign!

awogor M.  
Managing Director  
  
Used the software for: Less than 6 months

### "When I signed up, they gave me a free account which never worked. I had to use MailChimp for marketi"

July 23, 2018

2.0

Pros

ActiveCampaign is recognized as one of the best emails marketing software in all times amongst others

Cons

I don't like them. They frustrated me when I wanted to use them. I won't advise anyone to use them.

Review Source

Response from ActiveCampaign

July 25, 2018

Hi Awogor, Thank you for your review. We're sorry to hear you didn't have a great experience. Please reach out to us (www.activecampaign.com/contact) so we can look into your issue more. Thank you, Your friends at ActiveCampaign

KR

Katy R.  
Director  
Health, Wellness and Fitness  
Used the software for: Less than 6 months

### "My ActiveCampaigns review "

May 29, 2021

4.0

Pros

Automations, email marketing, customer service

Cons

Having to have Calendly and Zapier and not being able to have automate with date/time trigger and not being able to email/sms 1 hr before event

Review Source

MK

Maike K.  
Founder  
Cosmetics  
Used the software for: 1-2 years

### "Good software even for small businesses"

November 28, 2021

5.0

Pros

good automation possibilities, fast creation of campaigns

Cons

Complexity of the program, very complex to use everything

Review Source

BP

Bethany P.  
Accountant  
Accounting  
Used the software for: I used a free trial

### "It was hard to use"

August 6, 2023

3.0

Pros

I didn't really like anything about activecampaign

Cons

It was very hard to use. Very confusing and not super user friendly for a newbie

Review Source

AC

Alexandre C.  
Sócio Diretor  
Market Research  
Used the software for: 6-12 months

### "Boa ferramenta, suporte deixa a desejar."

June 1, 2020

4.0

Ainda não tive muito tempo para dissecar todos menus e operações, mas a principio não achei de fácil uso e tive certa dificuldade de operacionalizar os funis

Pros

A entregabilidade dos emails é alta - o preço é relativamente bom comparado a outros.

Cons

Montar os funis é complexo, e não tem tutoriais bons para aprender.

Review Source

GT

Gina T.  
Social Media Manager  
Computer Software  
Used the software for: 1-2 years

### "Fantastic product"

June 7, 2018

5.0

Pros

Although I’ve had limited experience in with this type of software I have been extremely impressed with it so far.

Cons

I haven’t come across any issue thus far and have been using the product for almost nigga year now give or take.

Review Source

ER

Elias R.  
Manager  
E-Learning  
Used the software for: 6-12 months

### "I don't usually recommend products"

June 9, 2020

5.0

Pros

It can provide everything a solopreneur or any small business could ever need from an email service provider. I don't usually recommend services, but I've mentioned ActiveCampaign to quite a few people already.

Cons

A few years ago, when I was first introduced to ActiveCampaign, it had a pretty steep learning curve. Though, once over that hump, I wouldn't trade it in for another ESP.

Review Source

OR

Oscar R.  
President  
Marketing and Advertising  
Used the software for: 6-12 months

### "Active Campaign is Awesome"

December 17, 2020

4.0

Pros

I think the WordPress integration and templates are the main selling points

Cons

The price can seem steep at first ,but if its in you budget i suggest it

Review Source

CR

Ciaran R.  
Boss  
Health, Wellness and Fitness  
Used the software for: Less than 6 months

### "CRC Review"

April 13, 2022

4.0

Pros

Ease of use and creating automations. Easy to organise lists.

Cons

There's probably too much going on for what I actually need it for.

Alternatives considered

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[AWeber](https://www.capterra.com/p/95949/AWeber-Email-Marketing/)

Reason for choosing ActiveCampaign

Better integration with a particular lead gen tool I am using.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Better useability

Review Source

TH

Tyler H.  
Motivational Speaker, Author, & Consultant  
Events Services  
Used the software for: 6-12 months

### "The solution we needed! "

October 29, 2020

4.0

Pros

This is the exact solution we needed for our project! It was easy to use - and is delivering on what it was intended for. Highly recommend.

Cons

Satisfied .l with the product thus far.

Review Source

BB

Brittany B.  
Trainer  
Health, Wellness and Fitness  
Used the software for: Less than 6 months

### "Amazing software "

August 30, 2020

5.0

Pros

The customer service is amazing! I love that you can receive automations from people, you can customize everything!

Cons

It’s great but takes time to learn everything

Review Source

VR

Verified Reviewer  
Project manager  
Leisure, Travel & Tourism  
Used the software for: Less than 6 months

### "One of the best choice for Email marketing"

August 29, 2019

5.0

We are using campaigns of email marketing through active campaigns.

Pros

The most thing I like about active campaign is their automation system By getting the automation system we can easily set up email campaigns.

Cons

I must say that an active campaign is not for the beginners it is for a professional person because it a bit hard to understand for a new person

Review Source

VR

Verified Reviewer  
Software Engineer  
Computer Software  
Used the software for: Less than 6 months

### "Great UI and great features"

May 31, 2020

5.0

Pros

I love the UI compared with other services. Also big plus that they have support in Spanish.

Cons

Price gets high soon when your user base starts to grow.

Alternatives considered

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[AWeber](https://www.capterra.com/p/95949/AWeber-Email-Marketing/)

Reason for choosing ActiveCampaign

Quality for price, referral

Review Source

SC

Sebastian C.  
Producer  
Music  
Used the software for: 1-2 years

### "Good System"

March 31, 2021

4.0

In general terms, I am happy with Active Campaing. Is a very powerful tool to increase your scope.

Pros

Active Campaing has a great intelligence machine which allows you to manage the flow of your clients making easier to achive your goals.

Cons

Regarding to my experience, I faced a very low speed working on Active Campaing. Charging any page or trying to open new emails was very annoying task. I would like faster charging times.

Reason for choosing ActiveCampaign

I was recomended to use Active Campaing so I didn't consider other products

Review Source

AS

Andrew S.  
Client Relations  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Active Campaign"

February 2, 2021

4.0

Very positive. Was able to do campaigns for projects.

Pros

Work great for the capabilities we needed as a company.

Cons

Learning process was somewhat time consuming.

Review Source

RF

Rebecca F.  
Creative Director  
Marketing and Advertising  
Used the software for: 2+ years

### "So easy to use!"

June 1, 2020

5.0

Pros

I love that it is super intuitive and it just works! And if it doesn't (usually becuase i did something wrong) customer support is very helpful.

Cons

I can't think of anything. I like it a lot

Switched from

[Keap](https://www.capterra.com/p/76390/Infusionsoft/)

Because it's too expensive

Review Source

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