# Page 88 | ActiveCampaign Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 88 - Is ActiveCampaign the right Email Marketing solution for you? Explore 2561 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/79367/ActiveCampaign/reviews

---

ActiveCampaign

4.6 (2561)

[View alternatives](https://www.capterra.com/p/79367/ActiveCampaign/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

* * *

Last updated March 13th, 2026

# Page 88 - Reviews of ActiveCampaign

## Showing most helpful reviews

Showing 2176-2200 of 2561 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

OF

Obando F.  
Owner  
Management Consulting  
Used the software for: Less than 6 months

### "Excellent marketing tool"

August 5, 2020

4.0

Active Campaign has been an excellent tool to automate my customer acquisition management

Pros

What I like the most is its ability to keep up to date with different contacts and relationships

Cons

What I liked the least is that I can't keep track of all the activities of each client with the current version that I have

Reason for choosing ActiveCampaign

From friends experience, I only considered Active Campaign as an option

Review Source

CM

Chris M.  
Founder  
Professional Training & Coaching  
Used the software for: 6-12 months

### "Good programme and would definitely recommend"

March 17, 2022

4.0

Good

Pros

I like how I can contact customers fairly easily, track the insights and setup good automations

Cons

I don't think it has the most attractive email distribution nor is navigation around the platform the most intuitive.

Review Source

Gabrielle B.  
Soulful Success Strategist & Lifestyle Designer  
Consumer Goods  
Used the software for: Less than 6 months

### "ConvertKit is better than ActiveCampaign"

April 15, 2019

4.0

Pros

ActiveCampaign was good because you could perform many of the same tasks that you can perform in ConvertKit

Cons

I like ConvertKit better than ActiveCampaign because it's way easier to use in my opinion. ActiveCampaign was confusing and I accidentally sent a preview email out not knowing if it was an actual preview email or not. There are no such confusions in ConvertKit.

Review Source

JL

James L.  
Operations Manager  
Religious Institutions  
Used the software for: 6-12 months

### "Great software for starters and advanced marketers"

November 8, 2022

4.0

Pros

Great automation functions.Enough features for advanced usersCRM inclusive

Cons

On-site chat is an add on feature.More templates are neededMore formatting options for landing pages

Review Source

MMR

Marie Mathilde R.  
Refus de droit de rétractation  
Health, Wellness and Fitness  
Used the software for: Less than 6 months

### "Refus de droit de rétractation "

June 19, 2021

1.0

Decue. Je ne recommande pas Activ campaign pour quelqu'un qui a déjà son activité lancée et déjà une liste de Lead conséquente. Vous aurez que des problèmes pour transférer votre activité.

Pros

J'ai voulu changer d'auto répondeur parce qu'on me disait qu'activ campaign était bien et que j'avais des soucis avec mon logiciel qui ne faisait pas le one click register. Et la je me suis retrouvée avec des mails non délivrés. La panique !

Cons

J'ai donc fait valoir mon droit de rétractation puisque j'étais dans les à 9 jours de mon achat annuel. Le conseiller m'a répondu de suite et depuis plus de nouvelles. Ça fait maintenant plus d'une semaine. Attention à vous, soyez bien sûr de votre achat, vous n'aurez pas le droit de rétractation.

Review Source

DH

Daniel H.  
Developer  
Computer Software  
Used the software for: Less than 6 months

### "Great tool for my business"

October 4, 2021

5.0

Pros

Easy of use of complex features, like automations

Cons

Would like to have more templates for emails

Review Source

RM

Rafael M.  
IT Manager  
Computer Software  
Used the software for: Less than 6 months

### "Active Campaign a great Marketing and Contact utility"

December 16, 2022

5.0

We have learned about ActiveCampaign through our Marketing team. Different advertising campaigns are being created to generate new contacts. With the CRM option we are monitoring the proposals. In addition, we have been able to integrate some custom forms on our website with Active Campaign and create custom fields.

Pros

I have been able to see how the marketing team created the different campaigns, marked the contacts, etc. I, as a programmer, have been able to connect our website with Active Campaign and create contacts and custom fields in a very simple way through the API

Cons

We have been using the platform for a short time and we have not yet been able to test all its functionality. It seems like a very complete tool. CRM has what it takes to keep track of customers. I can't say a cons.

Review Source

JK

Jeanne K.  
Entrepreneur  
E-Learning  
Used the software for: Less than 6 months

### "My ActiveCampaign Review"

August 6, 2021

5.0

I enjoy it. Wish that Landing pages and funnels were also part of the entry level platform. That will make my life so much easier. Another feature that would be great. Are email templated for course launches or enrollments.

Pros

That I can email lots of people at once and looks like it comes from me. I also like that I can see the statistics of who opens my emails and charts of how my list grows.

Cons

I soemtimes struggle to figure out how to use it. For instance the other day I wanted to send a campaign email to 6 new contacts but I was not able to or did not know how to dot it. I just wnated to copy or forward that specfiic email to 6 clients.

Review Source

RW

Roy W.  
freelance digital marketer  
Marketing and Advertising  
Used the software for: 6-12 months

### "great email marketing automation tool for lead generation"

December 8, 2019

5.0

Pros

you can automate pretty much everything and the price is much lower than other automation solutions, from lead form generation, a/b testing and dynamic content.

Cons

difficult to learn at first although once you understand how it works you can do pretty much anything I use it only for mail marketing. The full CRM solution is quite bad and has poor functionalities.

Review Source

LG

Lynsay G.  
CEO  
E-Learning  
Used the software for: Less than 6 months

### "So glad I made the switch!"

October 23, 2020

5.0

Very good. Great service for setting up to.

Pros

SSy to move from Mailchimp to Active Campaign. So many features that makes business easier.

Cons

Can’t think of one! Thee haven’t been negative features I’ve found!

Reason for choosing ActiveCampaign

N/a

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Mailchimp didn’t have the right features and overcharged as didn’t count leads in the way AC do so it was more expensive than it needed to be.

Review Source

KP

Kate P.  
Dr  
Health, Wellness and Fitness  
Used the software for: Less than 6 months

### "Good reporting "

July 8, 2020

4.0

overall I would recommend

Pros

I like the ease of sending out automations and that you can easily search contacts. The templates are also good.

Cons

I am technologically challenged so found some of the tools difficult to navigate. I couldn’t easily save templates to use again or create a clear list of top contacts.

Reason for choosing ActiveCampaign

I was recommended by the marketing company I use

Review Source

Judith T.  
Customer Service Representative  
Marketing and Advertising  
Used the software for: Less than 6 months

### "A good option for email marketing "

May 8, 2019

5.0

Great software for email campaigns every time!

Pros

Great templates are available for setting up email campaigns fast. It provides detailed analysis and reports on campaign performance. I think that's the most important thing to look out for.

Cons

Customizing templates to my own taste aren't too flexible. Except that, it's worth trying.

Review Source

MJ

Michelle J.  
  
  
Used the software for:

### "A Truly Powerful System"

December 11, 2015

5.0

I was finally looking to upgrade my cheaper-end email marketing company choice due to the growth of my company. I initially looked into Infusionsoft, but after their horrible hard-selling techniques, flat out lies, and ultimately a BBB complaint and subsequent refund, I was hoping to find something else and was very leery at that point. I then found Active Campaign and I am SO GLAD I did. They were so helpful and had everything I needed and, come to find out, so much more as well. I have been able to do things with my huge list that I was never able to do and it is all so well programmed and organized that I was able to learn everything very quickly. I am SO impressed with everything that Active Campaign offers, their EXCELLENT support, their pricing, their integrations - everything. And they seem to just keep getting better! Thank you, Active Campaign, for being a great company to work with and for taking my business to the next level!

Review Source

JF

Jonathan F.  
Growth Marketing Manager  
Philanthropy  
Used the software for: 6-12 months

### "Essential Product/Service"

December 16, 2020

5.0

Pros

The fact that it’s an all in one service.

Cons

The infrastructure can be a little crowded.

Review Source

ET

Elaine T.  
Owner  
Health, Wellness and Fitness  
Used the software for: Less than 6 months

### "Great Way To Get Your Product Launched Quickly"

August 11, 2020

5.0

Easy to use, with improvements added constantly. Very receptive team to client requests.

Pros

It's ease of use and friendly price tag for a start-up. It's straight forward and can easily be used as a product hub and portal.

Cons

It's a little one size fits all, without multiple templates to choose from inside of the product. It gets the job done in a straight forward fashion though.

Review Source

PR

Pol R.  
Personal Trainer  
Sports  
Used the software for: 6-12 months

### "Automation Gods"

November 13, 2020

5.0

Pros

Endless features. The contact I have with my clients now is way more professional than before.

Cons

Slow learning curve, but totally worth it.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

A friend's suggestion

Review Source

VR

Verified Reviewer  
Founder  
Marketing and Advertising  
Used the software for: Less than 6 months

### "As a Digital Marketer, Active Campaign is the go to email automation software"

December 20, 2018

5.0

Pros

I love the automation you can create within the software. The automation map is so useful and I love the visual aspect of it. All of the integrations ActiveCampaign has is super nice as well.

Cons

The pricing can be a little high if you have a big email list. If you use it correctly though, it pays for itself and more!

Review Source

EH

Emily H.  
Owner  
Alternative Medicine  
Used the software for: Less than 6 months

### "New to Emailing, AC made the transition EASY"

April 14, 2021

4.0

Pros

I have been collecting emails with no direction in how frequent I reach out to my subscribers. I am embarassed! AC Made the transition easy with a LOT Of videos, and with my marketing team, Big Boost, they have set me and my business up for success. Thanks!

Cons

First email i sent out, I had to play around with formatting but evetually figured it out.

Reason for choosing ActiveCampaign

My marketing team really spoke highly and integrated well w their platform.

Switched from

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)

I needed a more robust ESP!

Review Source

Adolfo H.  
Trafficker Digital  
Publishing  
Used the software for: I used a free trial

### "Very good to reach my audience."

April 27, 2022

5.0

Pros

They have very nice and customizable templates.

Cons

It should slightly increase the number of subscribers in the lite option.

Review Source

VR

Verified Reviewer  
Marketing Manager  
Marketing and Advertising  
Used the software for: 6-12 months

### "Such a powerful tool and I don't even use it to its full capacity"

March 22, 2018

5.0

Pros

Ease of use, good, intuitive interface, no need for creating the design of the emails in another tool and then import it, because their email builder is really professional.

Cons

They overcomplicated removing contacts from a list, but it may be for security reasons. However, a double check at the contact level would be more than enough to avoid mistakes.

Review Source

Tim H.  
  
Marketing and Advertising  
Used the software for: 6-12 months

### "null"

January 25, 2017

5.0

Review Source

Eric B.  
Directeur & Adviseur  
Information Technology and Services  
Used the software for: 6-12 months

### "null"

August 8, 2016

5.0

Review Source

Robert T.  
  
Marketing and Advertising  
Used the software for: 6-12 months

### "null"

March 17, 2017

5.0

Review Source

Don S.  
SVP Marketing and Innovation  
Marketing and Advertising  
Used the software for: 6-12 months

### "null"

January 26, 2016

5.0

Review Source

EW

Edye W.  
Owner  
Retail  
Used the software for: Less than 6 months

### "Can't get help when requested"

January 27, 2021

2.0

My experience has been frustrating and horrible. You pay for a year, don't get any help, and can't use the application.

Pros

I like the "promise" of this software. The problem is in execution and development to meet my company's needs.

Cons

It is NOT very intuitive. It is NOT easy to figure out and training is minimal at best.

Review Source

Similar Products

Featured