# Page 96 | ActiveCampaign Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 96 - Is ActiveCampaign the right Email Marketing solution for you? Explore 2561 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/79367/ActiveCampaign/reviews

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ActiveCampaign

4.6 (2561)

[View alternatives](https://www.capterra.com/p/79367/ActiveCampaign/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Page 96 - Reviews of ActiveCampaign

## Showing most helpful reviews

Showing 2376-2400 of 2561 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

PM

Patrick M.  
Wealth Advisor  
Financial Services  
Used the software for: Less than 6 months

### "Ease of Access with Depth"

July 5, 2021

5.0

Great. Reasonable pricing and the depth of a Keap/Salesforce with no major issues setting up.

Pros

This software is inexpensive yet has the depth and automation processes of software with several times the cost. True power with understanding pricing.

Cons

No major cons yet. The plugins and automations when using Zapier or direct integrations can be confusing to navigate.

Reason for choosing ActiveCampaign

I use a few CRMs that are designed for advisors but this is my automation powerhouse for marketing.

Review Source

DP

David P.  
Osteopath  
Medical Practice  
Used the software for: Less than 6 months

### "Early days "

March 2, 2021

4.0

I’m a novice to this type of marketing but it certainly helps my business run more fluidly.

Pros

No it’s set up, albeit with the help of someone else, it just works - I don’t have to fiddle.

Cons

SO far nothing but to be honest I just leave it to do it’s just and it hasn’t failed me.

Review Source

JR

Jonathan R.  
Motivational speaker  
  
Used the software for: Less than 6 months

### "A nice, streamlined way of following the trends in my list."

October 13, 2017

4.0

Pros

I can see which members did what and when. By seeing their location and time of action, it really helps me time my campaigns.

Cons

A bit clunky when renaming campaigns. After all is done, I still have to go back and refill the form, close it, and go forward again.

Review Source

Response from ActiveCampaign

October 19, 2017

Hi Jonathan, Thank you so much for your review! We're happy to hear you're enjoying the platform. We appreciate any feedback we have from our users on what is (and isn't) working well for you. We're sorry to hear you find our campaigns to be clunky when it comes to renaming. Have you ever submitted this idea to our ideas page? That feedback will go directly to our teams internally. If you'd like, feel free to add it to ideas.activecampaign.com Thank you! Your friends at ActiveCampaign

IT

Ivan T.  
Owner  
Marketing and Advertising  
Used the software for: 6-12 months

### "My Review"

June 3, 2021

4.0

Very positive.

Pros

Ease of setting up email campaigns and managing lists.

Cons

Having landing pages in the plus package.

Review Source

ND

Nick D.  
Founder  
Consumer Services  
Used the software for: I used a free trial

### "Good for medium to large companies"

April 25, 2019

3.0

Pros

Was great to see the max functions are there

Cons

Can't be used for small companies, aimed at medium to large

Review Source

MB

Melissa B.  
Nutritionist  
Health, Wellness and Fitness  
Used the software for: Less than 6 months

### "Easy & Accessible Email Platform"

June 16, 2020

5.0

Pros

I most enjoy how simple it is to use. I'm not very tech savvy. So the user experience is something I always pay attention to. It's very easy to use.

Cons

I honestly have nothing bad to say about Active Campaign at this time.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

More options. More user friendly.

Review Source

KG

Kelly G.  
Executive Admin  
Financial Services  
Used the software for: 2+ years

### "Satisfied client"

January 17, 2021

5.0

Pros

It is easy to use, customer support assisted me with any startup issues and questions that I had.

Cons

I haven’t run into any cons as of yet...

Review Source

VR

Verified Reviewer  
Account Manager  
Computer Software  
Used the software for: Less than 6 months

### "Review"

April 7, 2019

4.0

Pros

It's a great way to keep a customer database.

Cons

It's not very easy to sort lists and campaigns.

Review Source

JP

Juliana P.  
Director  
E-Learning  
Used the software for: 1-2 years

### "Offers a lot of resources. But it is not that easy to use for beginners"

June 3, 2020

5.0

Pros

The possibility to build sales funnels and track every single part of the user path inside of the plataform is awesome!

Cons

I don't find it so easy to use if you do not have IT backgroung, that is my case. So I feel that it is a great software, but underused for me

Review Source

ER

Elle R.  
Sales Assistant  
  
Used the software for: Less than 6 months

### "Email Marketing Software"

February 8, 2018

4.0

Pros

An email marketing software that has tons of features including customization. Excellent tool and priced well, compared to other email marketing softwares.

Cons

Customer support would be my only issue. Not horrible but not fantastic either. When your paying for a product customer service should be excellent.

Review Source

Response from ActiveCampaign

February 12, 2018

Hi Elle! Thank you for taking the time to leave us a review here on Capterra. We appreciate what is and isn't working for you. We're sorry to hear you haven't had the best experience with customer service. If you'd like, reach out to us directly so we can hear what you'd love to see with our Support and Success teams. We're here to help! ideas.activecampaign.com Thanks again from your friends at ActiveCampaign!

MK

Marko K.  
Paid search specialist  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Easy to use and good value for money"

October 18, 2020

4.0

Pros

ActiveCampaign is easy to use. Automations are really easy to setup, email templates are good and easy to design. What I like the most about this software is user experience.

Cons

I was having trouble with understanding is the code implemented on the site correctly and how to trigger where the form will show on the website.

Review Source

LP

LaSonya P.  
Owner  
Financial Services  
Used the software for: Less than 6 months

### "More for less"

December 23, 2020

5.0

The benefits that I have noticed is that it's fairly easy to go in to turn off certain automation and add as needed.

Pros

I love that i am able to manage my automation very easily. One of the best automations out there. You can automate just about anything; making any job less stressful.

Cons

I don't have any cons. I absolutely love using Active Campaign.

Review Source

TH

Tyler H.  
Life Coach  
E-Learning  
Used the software for: Less than 6 months

### "My ActiveCampaign Review"

August 15, 2022

5.0

Pros

Easy to integrate with ClickFunnels & simple user interface.

Cons

There are a lot of features so it can feel overwhelming if you're just using it for simple email list building & basic automations.

Review Source

VR

Verified Reviewer  
MD  
Real Estate  
Used the software for: Less than 6 months

### "I really like this software"

January 20, 2021

4.0

Very good option for drip campaigns etc - defo worth checking it out and having a test of it

Pros

I really liked that I could put in a sequence of emails to go out very easily - it was really easy to use and setup

Cons

I think it has some limits on the number of contacts I could have before the fees jumped up and also I recall at the time it was fully integrated with my phone dialer etc

Review Source

AB

Amy B.  
Studio Owner  
Recreational Facilities and Services  
Used the software for: Less than 6 months

### "Active Campaign is the help I didn't know I needed"

October 1, 2020

5.0

Pros

We use this system for keeping tack of new leads, to send monthly emails and so much more. Love the ease of the program.

Cons

Difficult to attached to my WIx Site so I have not been able to use the system to its fullest potential for this season.

Review Source

GG

Gergely G.  
Online Marketing Specialist  
Marketing and Advertising  
Used the software for: I used a free trial

### "Active Campaign is one of the best email marketing tool"

May 11, 2021

5.0

I have tried many email marketing and CRM service providers. Active Campaign is one of the best.  Modern and clean interface, so many features. You can set up complex automations, easily segment your lists and the automation builder is a very powerful feature. Unfortunately you can get only a 14 days trial period, there is no free package. 

Pros

I like the modern interface, the complex automations and the drag & drop email builder.

Cons

It's time to setup your email marketing system and the 14 days trial is not enough to test all of the possibilites.

Review Source

PW

Philip W.  
MD  
Accounting  
Used the software for: Less than 6 months

### "Want a comprehensive campaign management tool - here it is"

September 7, 2020

5.0

Active Campaign is transforming the way we run our weekly online workshops

Pros

This software is very easy and intuitive to set up and use

Cons

We haven't found any negatives yet, but we are still learning!

Reason for choosing ActiveCampaign

We were recommended to Active Campaign by Enquire 3

Review Source

TH

Trisha H.  
Chiropractor  
Health, Wellness and Fitness  
Used the software for: Less than 6 months

### "Super Easy To Use. "

August 17, 2020

5.0

Great thus far.

Pros

Makes automation a breeze. Integrates well with my other programs.

Cons

No features that I would change. This software is pretty easy to use and helps manage all my contacts and emails.

Review Source

yK

yewaya K.  
commerce  
International Trade and Development  
Used the software for: Less than 6 months

### "Note ACTIVECAMPAIGN"

March 15, 2023

5.0

Active Campaign m'a permis de connaitre comment gérer les envoie e-mailing

Pros

Facilite la gestion des leads , l'envoie des e-mails

Cons

peu compliqué a comprendre pour un débutant

Review Source

ML

Marissa L.  
Empathy in Marketing Consultant  
Marketing and Advertising  
Used the software for: Less than 6 months

### "So far, so great!"

March 10, 2021

5.0

Pros

I recently started using Active Campaign and the integration with my Squarespace site has been easy and seamless. When I’ve run into snags, the live chat support has been stellar!!!

Cons

No complaints so far! I’m still in set up mode.

Review Source

CW

Chris W.  
CEO  
Professional Training & Coaching  
Used the software for: Less than 6 months

### "New to Active Campaign"

June 15, 2020

4.0

It's been easy to adapt to and happy with the reliability and response when I have needed support.

Pros

The integration of previous data was relatively easy.

Cons

There isn't much I don't like. It's a matter of getting used to new layouts and locations

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Price

Review Source

MM

Misty M.  
Owner & Principal Designer  
Design  
Used the software for: Less than 6 months

### "Great All-in-One Option"

July 10, 2020

5.0

Improved automation for reduced admin time

Pros

Program is easy to use with the drag-and-drop system. I like the automations and find setting them up to be intuitive. I have used these automations in the onboarding process to reduce administrative time. Having templates is nice for quickly setting up and sending recurring emails, such as newsletters.

Cons

There are so many features that learning how to use them all can be overwhelming. A good problem! Their customer support was super helpful with walking me through setup and testing the features.

Alternatives considered

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reason for choosing ActiveCampaign

Pricing and member list caps

Review Source

RL

Rebecca L.  
Office Manager  
Construction  
Used the software for: Less than 6 months

### "New to Active Campaign "

October 27, 2020

5.0

Pros

We've just set this up as a start to a targeted campaign. First email has gone out really and we have uploaded a fixed amount of contacts to start working with. So far it looks really good. Looking forward to seeing it build our repeat customers in the near future.

Cons

I have to pay a marketing company to do this for me at the moment but I'm good with this as it saves me time.

Review Source

AV

Angelamaria V.  
Graphic designer  
Design  
Used the software for: Less than 6 months

### "Utile e abbastanza semplice "

January 15, 2023

4.0

Pros

La. Creazione dei flussi automatizzati e delle liste è chiara e semplice

Cons

L'esportazione delle liste dei contatti dovrebbe dare la possibilità di filtrare i contatti di una stessa lista e anche la scelta della data, perché ogni volta che esporto mi fa l'esportazione totale e devo sempre poi lavorare il file per filtrarli manualmente.

Review Source

VP

Vaishali P.  
Office Manager  
Alternative Medicine  
Used the software for: 1-2 years

### "Email marketing "

December 9, 2020

4.0

Pros

Love getting out important content to all of our patients. \[SENSITIVE CONTENT HIDDEN\] speaks of different topics and great way to reach people.

Cons

Not much improvement on your end but need more people to open and read the material. Our open rate is very low

Review Source

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