# Page 35 | ActiveCampaign Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 35 - Is ActiveCampaign the right Email Marketing solution for you? Explore 2561 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/79367/ActiveCampaign/reviews --- ActiveCampaign 4.6 (2561) [View alternatives](https://www.capterra.com/p/79367/ActiveCampaign/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Page 35 - Reviews of ActiveCampaign ## Showing most helpful reviews Showing 851-875 of 2561 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use BB Brandon B. President Real Estate Used the software for: 6-12 months ### "Good For My Small Business" December 23, 2020 5.0 Overall it has been very good to me and worth my time and money invested. Pros What I liked most is that for what I needed they had right out of the box. There was not much uptime required for me to understand the software and how to use it. Cons The thing I liked least about the software probably was the setup and somewhat rigid automations. I would have like more customizability within the automations instead of having to either do work arounds or implement many steps to get what I want. Review Source SS Susan S. Principal Information Technology and Services Used the software for: Less than 6 months ### "May not be for everyone" November 11, 2021 3.0 Spend HOURS trouble shooting sending tech support detailed reports and videos on what was not working for me. They could not answer if the problem was me or the software. Got a refund but certainly not compensation for all the time I spent. Pros Found no pros to keep me with it. I paid for 2 months past trial period but got a refund because it could not do what I wanted and could get no answer from tech support as to why it was not working. Cons I tried Active Campaign because it was recommended by another software program I am using. Can't say it is a bad choice but may not be for everyone. Having been in Info Tech for over 40 years, I suppose I push the limits a bit Review Source LH Liam H. Nutritionist Health, Wellness and Fitness Used the software for: 2+ years ### "Excellent all in one email and CRM system" November 16, 2020 5.0 Pros I love the automation set up. This is so easy and the ability to segment, customise emails, notify team members etc is amazing. I love the reports from email campaigns. I think it is so easy to use and the features are incredible. Cons The mobile version needs serious work. Alternatives considered [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Review Source SC Silvia C. project manager agenzia comuinicazione Marketing and Advertising Used the software for: 2+ years ### "Software con molteplici funzionalità, comunicazione e marketing" September 22, 2022 5.0 Pros La possibilità di strutturare marketing automation in modo relativamente semplice, unita alla pianificazione di campagne DEM su contatti profilati e filtrati. Inoltre è stato utilizzato anche per crearre delle maschere di imput dati utentiin fiere di settore, che hanno permesso la costruzione di liste da utilizzare poi per altre attività di marketink. I filtri infatti hanno permesso di costruire mini CRM intelligenti e facili da gestire Cons Rispetto ad altri sistemi di invio DEm è leggermente più complicato Review Source MUM Morale Ugan M. Student mentor Mechanical or Industrial Engineering Used the software for: 1-2 years ### "Email Marketing." November 7, 2022 4.0 It's a great software they just need to make sure that the emails sent out to clients goes to inbox not spam. Pros You are able to do email marketing and you can set an automation email that will be sent to clients to eliminate typing all the time. It integrate with a lot of platforms and very easy to use. Cons Sometimes emails sent to clients goes straight to spam which makes it difficult for our clients to nevigate them. Review Source RH Ronald H. Projekt-Doktor Management Consulting Used the software for: Less than 6 months ### "Feedback ActiveCampaign" August 25, 2022 5.0 Especially the creation of new contacts is easy. I like how the automations work and optimize my business. Pros The ease of use and easy training even for new colleagues. Cons Easy to use and the integration in my existing business was easy. Reason for choosing ActiveCampaign The usability is better, the easy training even for new colleagues and better price performance. Switched from [HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/) Usability and costs... Review Source VR Verified Reviewer chief Industrial Automation Used the software for: Less than 6 months ### "Simplesmente a melhor plataforma de e-mail marketing do planeta" February 9, 2023 5.0 excelente, única plataforma que uso e indico aos amigos e familiares Pros Uso a algum tempo e não troco por nenhuma outra plataforma, pois a facilidade em utilizar e realizar integrações é excelente. Sem contar o fato de poder criar funis automatizados de e-mail que farão vendas automaticamente para mim Cons o único contra em meu ponto de vista é o preço que poderia ser um pouco menor, ou oferecer algum cupom de desconto nos primeiros meses, pois muitas das vezes a pessoa que está iniciando na ferramenta, também esta iniciando o seu negocio, ou seja, com pouco capital na maioria das vezes. Reason for choosing ActiveCampaign por ter integração com praticamente todas as plataformas que trabalho no mercado de marketing digital Review Source MC Melissa C. Director Apparel & Fashion Used the software for: 1-2 years ### "It is very very slow. " January 4, 2023 3.0 The reason for 3/5 is because all the features it offers, you can get with any other provider. The big difference is that this platform is SLOW. Think dial-up slow. You make a change and the page load for 10-15 seconds before it performs the function. I have High-Speed Fibre Internet (download speed of 3 Gbps), full bars, other apps running fine and Active Campaign struggles to run. This is a known issue (search AC slow? on Reddit). Again, do your research and proceed with caution!Although you might be saving some time automating workflows, you will burn time literally sitting there and watching the platform attempt to perform the task. I've used other platforms (Mailchimp) that never had this problem, so I'd just take its slow speed into serious consideration before moving forward. Pros It's easy to useIntuitive Customer service is responsive Cons It is very very very slow (not worth the $) IMO, lot's of other options that perform tasks faster Customer service is lazy (they are responsive, but just copy and paste responses) Review Source PR Phil R. Marketing and Communications Manager Health, Wellness and Fitness Used the software for: 2+ years ### "Great Product, but deliverability could be better" July 17, 2020 3.0 Overall, our team likes Active Campaign and the ease of use. But the switching of servers has darkened a very good product. The key factor in any email marketing software is deliverability. Both times they switched our servers the servers that they put us on were so poor that emails within our own domain would be picked up by our spam filters and placed in quarantine. Pros \- Very easy to create templates - Vast automation tools - New app integrates well with Salesforce Lightning Cons Immediately after renewing our service (twice) our sending servers were switched which created deliverability issues. After considerable back and forth with their deliverability team, we were finally switched to a third server which was better for deliverability. Alternatives considered [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/) Reason for choosing ActiveCampaign Active Campaign offered lead and contact scoring Switched from [Campaign Monitor by Marigold](https://www.capterra.com/p/76928/Campaign-Monitor/) Active Campaign offered lead and contact scoring Review Source SS Sarah S. Marketing Manager Hospital & Health Care Used the software for: 6-12 months ### "Excellent Email and Automation Tool" March 23, 2021 5.0 Overall, the purchasing and set up were a breeze and the customer service is very good. Depending on the level you purchase, you also get dedicated training sessions to make sure you really are using the tool to the fullest. The knowledge center is very helpful as well. The interface is simple to use and the automations are very easy to set up. Pros ActiveCampaign offers excellent value for anyone looking to set up or migrate to an email marketing and automation tool. The interface is easy to navigate and the logic of the system is easy to learn. Comparing this to other systems, you get a ton of value for the cost-effective investment in the tool. Even the lower price levels have most of the features you'll need and it is easy to scale up or down as you need. Plus, their customer service has been on point. Cons The landing page creator could be more user-friendly and I wish there was an option to host media files. Reason for choosing ActiveCampaign Great customer service model, value for investment, ease of use, features Review Source JN Jaiden N. Owner Marketing and Advertising Used the software for: 6-12 months ### "Why ActiveCampaign is Great" December 6, 2022 5.0 Pros I was previously using Hubspot and needed to set up marketing automation for email sequences and nurturing. To do this in my previous platform, I would have had to pay hundreds of dollars a month just to unlock basic automation features. Whereas an active campaign has all of these features and I pay less than a hundred dollars a month. ActiveCampaign is fantastic for email marketing, and marketing automation like list building and managing and sending lead magnets. Cons To me ActiveCampaign is a marketing first platform - which it does great - and a sales platform second. Sure it has a deals pipeline, but it lacks compared to tools like PipeDrive. Review Source Olivier F. Coach & Consultant Higher Education Used the software for: 1-2 years ### "Best automation software" June 2, 2020 5.0 It's amazing how easy it is to save time - and money, thanks to Activecampaign. I wouldn't be able to do my job without this software ! Pros It's very easy to use ActiveCampaign ; it allows me to follow all my campaigns, webinars, automate everything. It saves so much time ! Cons It is not possible to set a specific hour which is not plain (I can't send my mails in automations at 3:30 for instance) Alternatives considered [Brevo](https://www.capterra.com/p/132996/brevo/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[Mailjet](https://www.capterra.com/p/130105/Mailjet/) Reason for choosing ActiveCampaign Ease of use ; cost Review Source ZS Zachary S. Attorney Law Practice Used the software for: 6-12 months ### "A great choice for a small business like mine!" June 21, 2021 5.0 It's been great. I went from sending out 3 campaigns a year, with very little automation, to sending out emails every week and a ton of personalized and specific automations going out. It's been great! Pros The contact tracking, with multiple segments and tags, allows me to run automations for various client types and send them targeted content tailored to their interests. Setting up the automations was super simple, and the templates I've created make new campaigns easy to get off the ground. Cons I feel that there are a lot of features I don't actually use, but would probably benefit from. I think the problem is that there's TOO much, so if I don't know what to look for it's hard to know what I'm missing. Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Better feature set and integrations with third party services Review Source NS Nikolas S. Owner Health, Wellness and Fitness Used the software for: 1-2 years ### "Great software for automation" August 22, 2020 5.0 Pros The power! It's incredible what this software can do for your company. We successfully use it for managing our contacts, setting up automations and customer support using their chat feature. Cons The mailing design/layout flow could be more user friendly. Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) More powerfull features. Better integrations. Review Source SO Sharon O. All Health, Wellness and Fitness Used the software for: 6-12 months ### "Like it but not the best" March 24, 2024 5.0 I know there are many futures but i have not used all because of time of programing them Pros I know there are many futures but i have not used all because of time of programing them Cons Every single mail goes to SPAM. And i alwas check the spam score of my mail and its good Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Thought Active Campaign was better, and has better reputation Review Source MB Mia B. Psychotherapeutin Alternative Medicine Used the software for: 2+ years ### "Mein Feedback zu Active Campaign" March 4, 2023 5.0 Pros Als ich mich einmal eingefunden habe in den Prozess, empfinde ich das Handling als einfach Cons Von meiner Sicht aus und zum heutigen Stand habe ich nichts auszusetzen. Review Source Michael G. Content Editor Internet Used the software for: 1-2 years ### "Excellent CRM" January 26, 2021 5.0 Pros I love how customizable everything is in terms of being able to run different automations on pretty much everything and anything, and also adding custom fields to contacts. It feels like there's a solution around almost any problem when it comes to managing leads and automating things. This all makes it really easy for us to segment and personalize our experience for contacts. Cons There are a few annoying things and limitations when it comes to the interface and UX. It has improved a lot over the last couple years, but still not perfect. E.g. I can't sort a list of contacts by Date Created when search conditions are applied. And I can't duplicate individual conditions when creating a new segment or search criteria, meaning you have to do each one in full. Review Source EMB EDUARDO MIGUEL B. CEO Marketing and Advertising Used the software for: 1-2 years ### "ACTIVE CAMPAIGN SOFTWARE (OUR REVIEW)" June 3, 2021 5.0 GOOD TO TRY BUT THERE ARE BETTER SOFTWARES LIKE SENDPULSE THAT ALLOWS YOU TO ADD MORE FREE CONTACTS TO TRY Pros GOOD FEATURES BUT NOT THAT EASY TO USE AUTOMATE SERVICE...AND ALSO THEY GIVE ONLY A FEW CONTACTS AMOUNTS TO TRY Cons TOO LOW FEATURES FOR THE FREE TRIAL BUT IN ORDER TO ACHIEVE BETTER RESULTS FOR TRIAL WE NEED MORE ACCESS TO CONTACT AMOUNTS Alternatives considered [SendPulse](https://www.capterra.com/p/146369/SendPulse/) Reason for choosing ActiveCampaign BETTER DELIVERY SERVICE Switched from [Brevo](https://www.capterra.com/p/132996/brevo/) TO FIND BETTER FEATURES Review Source João Luiz D. Diretor de Marketing Marketing and Advertising Used the software for: 6-12 months ### "Solução competente, mas deixa um pouco a desejar nas integrações" March 25, 2024 4.0 Bastante satisfatória, mas acabamos saindo dela pela dificuldade em integrar. Pros Ótima solução de gestão de base e disparo de emails. Completa e confiável. Cons Por ser de fora do Brasil, tem dificuldade em integrar nativamente com grande parte dos softwares nacionais. Alternatives considered [Kit](https://www.capterra.com/p/175000/ConvertKit/)[RD Station](https://www.capterra.com/p/180098/RD-Station/) Review Source MN Markus N. CEO Design Used the software for: 6-12 months ### "Active Campaign Opened New doors " June 25, 2020 5.0 Very good so far. I have had many of their competitors call and even send us stuff. Most of them want a large fee to sign up with. I liked AC allot because I was not sure how much time I was going to have to play with it. So I learn the ropes now at my own pace - Then upgrade when we have the contacts. Pros I have only scratched the surface of Active Campaign, however it has really been a helpful tool to connect and up-sell our current client list. I literally wanted to start getting my feet wet this year so we could use the platform as a option in our internet marketing arsenal. My company is growing so fast at this point that we are spreading yourselves thin. My objective was to attend study hall but time has been swallowing us up. - This is a good think I guess. Looking forward to using it as a tool into the future. - Thanx. Cons I think you could really kick your competition in the ass with some better email design tools. I came to you guys from MailChimp. The current interface is good but I think you could sit down with your developers and really polish it up a bit. It would also be nice to have some separate visual representation of where users are in the pipeline. I think it would be nice to have some basic SMS in the 500 starter just so we can play with it. I wanted to try a few things. - for educational purposes . Reason for choosing ActiveCampaign Yes. Good Reviews - A close friend , Price. - Thanx. Review Source AS Alberto S. Front End Developer Computer Software Used the software for: 6-12 months ### "A good tool to set up an effective email marketing campaign" April 18, 2023 4.0 My overall experience is good, if it weren't for those problems described above it would be perfect! The software is really complete, it has everything you could need Pros The ease with which I can create a detailed email marketing campaign that follows the decided funnel Cons The slowness with which I can do what I need to do, there are often bugs and I have to log out and back in to my profile to continue working Review Source RS Rodrigo S. Dr. Health, Wellness and Fitness Used the software for: 1-2 years ### "Good delivery" April 7, 2021 5.0 Pros I was able to rise my email delivery using this software, and have tried other, with no avail. Cons Sometimes it's slow to respond to the changes I want to made. Switched from [Leadlovers](https://www.capterra.com/p/206995/leadlovers/) Low delivery rate. Review Source DD Daniele D. Content Creator Marketing and Advertising Used the software for: 1-2 years ### "Very heplful for marketing automation and get Lead easly" September 15, 2021 5.0 I love this platform and it help me to get more client e managed them more easily Pros It easy to use, and you can lead the prospect through the funnel. You can choose what your user have to do at any point of your customer journey Cons the only things that i would like will be updated, it's the whatsapp integration. with this feature this software become very powerful Reason for choosing ActiveCampaign the feature and the price Review Source NS Ng S. System Analyst II Computer Software Used the software for: 6-12 months ### "Best sales automation software compare to the software use before" December 25, 2022 5.0 The client service took more time than other programming to hit me up through email, however when I found the visit choice for my latest question, that was quick. Pros I like the software because it is very effective and convenient to use. Cons It is not beginner friendly and difficult to use if the person who use don't have any experience. Review Source JF Jason F. Executive Director Education Management Used the software for: 2+ years ### "Great bang for your buck!" January 20, 2022 4.0 Pros I love the ease of use and cost effectiveness of the product. It is nice how the cost scales with more users. Cons It would be nice if it had landing page creation integration. The email campaigns/automations are okay aesthetically, but the more expensive competitors have nicer looking ones. Review Source Similar Products Featured