# Fluent Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Fluent Software - reviews, pricing plans, popular comparisons to other Document Management products and more.

Source: https://www.capterra.com/p/82535/Windward-Studios

---

# 

 Fluent Software Review 2026: Features, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

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[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Fluent

## What is Fluent?

Fluent by Apryse (previously Windward Studios) is a unique solution that simplifies the creation of reports and templates on a large scale with minimal coding required. The SDK and Microsoft Office plugin enable developers to meet reporting needs efficiently, while also empowering admins to design and populate data-driven documents from multiple data sources. Fluent offers unlimited formatting capabilities, catering to the diverse needs of multiple teams and end users. Set it and forget it. -Automate reporting with effortless template creation in Microsoft Office applications. -Free your backlog from internal reporting development with an automated solution for reporting and template creation. Empower your end users to independently manage and update their templates with ease. Create, Connect, and Manage Templates. -Quick to deploy and flexible enough to meet the organization's needs by easily integrating any data source!

## What is Fluent used for?

[Data Visualization](https://www.capterra.com/data-visualization-software/)[Reporting](https://www.capterra.com/reporting-software/)[Document Generation](https://www.capterra.com/document-generation-software/)

Top alternative

Featured

Overall rating

Based on 41 user reviews

Reviews sentiment

Positive

100%

Neutral

0%

Negative

0%

Contact vendor  
for pricing

Free trial  
available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Fluent?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://apryse.com/&name=Fluent)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Fluent

4.8 (41)

VS.

[4.4 (360)](https://www.capterra.com/p/129749/Zoho-Analytics/reviews/)

Starting Price

Contact vendor

Starting Price

$30

Flat Rate, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.5 (41)

Ease Of Use

4.2 (349)

Value For Money

4.8 (24)

Value For Money

4.3 (302)

Customer Service

4.9 (40)

Customer Service

4.1 (308)

## Fluent alternatives

[4.3 (330)](https://www.capterra.com/p/119119/Domo/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

85%

of reviewers

rated it above 4 stars

Highest Rated

[4.7 (19)](https://www.capterra.com/p/156756/Funnel/reviews/)

Starting price

$120.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

[4.4 (21)](https://www.capterra.com/p/191611/Reveal/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

86%

of reviewers

rated it above 4 stars

[Board](https://www.capterra.com/p/73473/BOARD/)

[4.5 (138)](https://www.capterra.com/p/73473/BOARD/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

99%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/73473/BOARD/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Collaboration Tools

5.0 (1)

200.00% of 1 reviewers that rated this feature as important or highly important

Provides a channel for team members to share media files, communicate, and work together

Ad hoc Query

One-off queries made on an as-needed basis

Ad hoc Reporting

Generate one-off reports that meet information requirements

API

Application programming interface that allows for integration with other systems/databases

Batch Processing

Software's ability to perform similar action on multiple similar files simultaneously

Content Management

Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving

Fluent 37 features

One-off queries made on an as-needed basis

Generate one-off reports that meet information requirements

Application programming interface that allows for integration with other systems/databases

Software's ability to perform similar action on multiple similar files simultaneously

Provides a channel for team members to share media files, communicate, and work together

Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving

Pre-designed layouts that can be customized to match preferences and requirements

Import, collect, and capture data from multiple sources

Connect to big data sources

Import and export data to and from software applications

Track the management and flow of data throughout the organization

Manage and store data in a database

Synchronizing data between two or more devices/systems and automatically updating changes to maintain consistency

Graphical representation of data

Automated or logic-based workflows that assist in the creation of electronic documents

Custom forms to streamline repetitious aspects of a document

Store, manage, and track all electronic documents in a centralized location

Review and analyze existing information across documents

Store and organize documents in a centralized system

Customizable sample documents that contain placeholder text or a standard layout that can be repeated for each new file

Assemble applications and processes by dragging over and arranging pre-built components

Generate reports to assess the financial performance of an organization

Track interaction history by documenting conversations for contacts

Reports specific to marketing and associated campaigns

Allows users to manage data from a number of sources

Includes a variety of messaging formats including industry-specific (EDIFACT, HL7, X12)

Create content in various formats, such as print, PDF, HTML and more

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

View and track pertinent metrics to find patterns and gain insights from data

Reports specific to sales analysis for trends and strategies

Set a time to generate routine reports automatically

Search and filter data across systems to locate required information by entering keywords or certain criteria

Create, save, and re-purpose templates for emails, forms, etc.

Sample files or documents that could be customized as needed or used as is

Set up connections to third-party platforms to improve business processes

Track revisions and updates made to files and navigate between different versions

Interact with data visualization elements, such as charts and graphs, to drill down into data

Get Advice

We can help you find the software with the features you need.

Features

4.7 (29)

4.7

Based on 29 reviews

## Pricing

Value for money

4.8 (24)

### Starting price

Contact vendor  
for pricing

Free trial  
available

Value for money

4.8 (24)

4.8

Based on 24 reviews

## Integrations

[

Dropbox Business](https://www.capterra.com/p/143068/Dropbox-Business/)[

Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[

Basecamp](https://www.capterra.com/p/56808/Basecamp/)[

Docusign](https://www.capterra.com/p/121506/Docusign/)[

Evernote Teams](https://www.capterra.com/p/154969/Evernote-Business/)[

Box](https://www.capterra.com/p/148766/Box/)[

Instagram](https://www.capterra.com/p/210721/Instagram/)[

FreshBooks](https://www.capterra.com/p/142390/FreshBooks/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.9 (40)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.9 (40)

4.9

Based on 40 reviews

## User reviews

Overall rating

4.8

Based on 41 reviews

Filter by rating

5(32)

4(9)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

AU

Anonymous User

Senior Product Manager

Insurance

### "Windward: A Cool Breeze and Breath of Fresh Air"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 15, 2021

When I was first tasked to find a new DocGen provider I muted my mic on Teams and cursed. Then I hit the internet and kept seeing a name pop up in the best of list round-ups, Windward. In the search for the perfect DocGen solution, I learned that simply searching for dynamic document generation turned up a lot of results that made it hard to find what we were looing for. I found that if I looked specifically for dynamic document elements, my search was greatly narrowed down and Windward allows for the most dynamic document elements of any other provider I looked into. Their test documents revealed that they were considering nearly every test case I was hoping to prove out. So, immediately they reduced my investigation time, by being so upfront. They can control for tables, images, text, colors, graphs, whole pages of a document and all of the elements within the document with variables in the data I pass. We had a use case scenario they said they had never heard before and sat with us to work through the problem and then came back with alternate solution that was perfect. Windward not only has exceeded any expectations, but they've absolutely impressed me with their service and their feature-rich product. As a company, we wanted a solution that could take us to the next level. Windward has helped us create proposals for our clients that look like they were crafted by hand specifically for that client. Windward makes our company look great.

Pros

Windward has more features than we ever could have expected. I'm truly amazed at their granular document control features, the pride they take in their product, and the level of service they provide. They worked with us through the two week trial as if we were paying customers. I found their price to be half that of their next closest competitor in features. And I love that we have unlimited document generation. I couldn't find that with any other competitor. The designer application as a Word plugin really speeds up the process of the template creation and allows me to get a template created by another team, like the marketing department, and then add the data within the same document.

Cons

Biggest con is that they are not cloud based for Windward Core. However, they understand this and worked with us to make sure that the setup was clean and easy, and honestly the server requirements are so low they could be run on a laptop (or a tablet, but let's not get crazy). However, the trade off is the price and the unlimited document count. Also, though we had security concerns, at first, it became obvious that we didn't need to be concerned because you don't pass them any data. So, what was a hard sell for my team, became a huge positive, to me.

Reasons for choosing Fluent

Formstack, Docusign, Templafy, Docmosis, Newgen

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

NS

Natalie S.

Analyst

Business Supplies and Equipment

### "Easy to learn"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

9/10

March 3, 2021

Create 1 template and the dynamic text populates automatically. Avoids the need for complex html coding to build nice looking reports.

Pros

Easy to use, as long as you know how to use MS word you can build good looking reports.

Cons

Slows down MS word, sometimes takes time to select the data source into tags.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

CH

Christopher H.

Sr BA

Non-Profit Organization Management

### "WIndward Studios Designer has all of the functionality you need to generate reports from a Database"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 23, 2020

We reduced the time to generate 100+ page contracts from 24 hours via cut and paste methods (and an average 15 days turnaround, to literally 5 minutes and 1 day turnaround. At 8 Contract updates per month average, we estimate that 1 person-year will drop to a week or so. The PMO sponsors are thrilled; they free up to do higher value work. The ROI is hugely compelling.

Pros

There are so many. Connecting to 1 or more data sources is straightforward. The Wizard lets even non-SQL practitioners build the logic via the Wizard. In-line previews are so useful. The ability to establish Office formatting at the field level is impeccable once you understand it. Our developers wanted to build it in house, but my estimate it would have taken 4-6 developer years to have even an MVP candidate (and that would still have only yielded about 50-70% of the functionality you get from this COTS product). The built-in error messaging and cc to help desk is very handy (requires more advanced users to decipher). Compatibility with the MSFT XML mapping is very impressive. WIndward's on-boarding support was great, and you get a lot of time from a dedicated SE to ramp up.

Cons

Minor things: - the license key failed a few times- but Windward resolved the same day each time. - the built-in help, documentation and Wiki blog posts are extensive but sometimes out-dated. - Not really a con, but: the functionality is so extensive that it took me (an Advanced Office user with moderate SQL skills) about 6 months to deploy operationally. As with Analytics, make sure the DB schema and data is robust, then prepare to roll up your sleeves to earn your rewards.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

December 29, 2020

Thank you for your very kind words,

HALEH M.

developer

Information Technology and Services

### "Windward Studios"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

February 14, 2020

I use this tool (Auto tag) weekly to design reports and have different outputs such as \*.docx, \*.xlxs, ...

Pros

This is a powerful tool to design and generate a word, excel, pdf, ... reports and connecting to different data sources such as JSON, XML, SQL,...

Cons

Totally I haven't found any negative point with this tool which has stopped me working as I can generate different reports based on my data

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Bert v.

Enterprise Architect

Retail

### "Very useful tool to create business documents"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 19, 2019

Creation of complex business documents, from various database datasets.

Pros

Full features of Word with rich set of rendering features, especially on variable sized, multidimensional arrays.

Cons

Initially the online documentation was somewhat difficult to navigate

Reasons for choosing Fluent

Rich features, JSON based Rest interface, on premise model, licence without volume restrictions. And not to forget, excellent support.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AM

Adam M.

Founder

Computer Software

### "Beautiful Documents made Easy"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

November 19, 2019

We love the simplicity of making templates in Word, and if we need to make changes its as simple as opening, editing, and re-saving the template. The hardest part is the configuration but it only has to happen once and it was easy to find help. We produce a lot of dynamic content that has strict brand guidelines, other tools did not respect the layout, colors, and image quality. This is the first tool we found that can meet all our needs.

Pros

I think the designer is the strongest part of Windward. Template creation is easy and I can re-use my styles and branding from other Microsoft Word documents. Its nice that I don't have to relearn a new tool and when Ive gotten stuck the customer support is very responsive.

Cons

It takes a little bit of technical skill to get the database configured.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Ruben D.

online marketer

Marketing and Advertising

### "Great tools to manage documents"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

9/10

November 6, 2019

Pros

I've been using windward studios for over 7 months now. i was having problem on how to edit my documents and customize it, however with winward studios i've been able to do my job in a very effective way. it also helps me create templates easily.

Cons

N/a i didn't find anything in particular that i did not like, beside a bit more tools on templates creation, like pictures, backgrounds, and formats

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

DM

Denis M.

Application Developer

Financial Services

### "User friendly and good 3rd party integration"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

9/10

September 26, 2019

I like using Windward. I like the drag and drop features, it connects easily to our database and integrates well with 3rd part apps like Office.

Pros

It integrates well with Office and it is beginner friendly to understand how the logic works.

Cons

I would look more documentation for intermediate to advanced users.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

November 3, 2019

Denis - thank you for the nice review. On the documentation issue, please take a look at https://ohana.windwardstudios.com/ We completely rewrote the documentation. And we are constantly adding more advanced use cases. On the drag & drop - I agree, that is a super useful feature.

CS

Clint S.

Senior Programmer

Insurance

### "Meets all our needs"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

September 24, 2019

Pros

The Windward report designer has many features allowing our business analysts to create the report/document templates need for our business. Also, the Windward RESTful engine is very easy to implement and integrate with other systems. Windwards support is excellent as well.

Cons

Needs better support for JSON data sources.

Reasons for choosing Fluent

It had everything we were looking for in a document generation solution.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

November 3, 2019

Hi Clint; Thank you for the very nice review. On your request for additional support for JSON datasources, please email me (david@windward.net) to give me specifics. Or you can make suggestions at http://ideas.windwardstudios.com/ We're always working on improving the product. thanks - dave

DI

Denis I.

Enterprise Publishing Lead Developer

Public Safety

### "The best Publishing tool"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

April 23, 2019

Great experience working with Winward. Very responsive team, They really care about your experience. Most of the time I am dealing with very complex situations and they never brushed me off. Great product, great support and I see that product is changing all the time to evolve to better and better version.

Pros

I like the ease of implementation to most applications on the market. It is very intuitive to use within well established Microsoft office Desktop applications like Word, Excel and Power Point. Most of the time Admin Users don't even need programming background to get started.

Cons

Like any other products bugs come up once in a while but Winward Customer Care team along with developers are doing superb job handling each situation with exemplary attitude.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

April 27, 2019

Thank you very much for the wonderful review

[View all Reviews](https://www.capterra.com/p/82535/Fluent/reviews/)

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[Learn more](https://www.capterra.com/resources/proprietary-data-research/)

How Capterra verifies reviews

Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

[Learn more](https://www.capterra.com/resources/how-we-verify-reviews/)

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Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website.

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