# Page 14 | Shopify Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 14 - Is Shopify the right eCommerce solution for you? Explore 6690 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/83891/Shopify/reviews --- Shopify 4.5 (6690) [View alternatives](https://www.capterra.com/p/83891/Shopify/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated April 21st, 2026 # Page 14 - Reviews of Shopify ## Showing most helpful reviews Showing 326-350 of 6690 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use AM Alena M. writer Writing and Editing Used the software for: I used a free trial ### "Shopify Review" September 22, 2024 4.0 Shopify is a great app if you want to start drop shipping. I'm fairly new to all of this technology stuff and drop shipping but my experience with shopify has made it easier! Pros The app is very user-friendly, and i'm not very good at using technology, but these are on of the apps I am somewhat comfortable in. Cons The limited designs is the downfall. Also it's a downfall if you don't have a niche in hand. Review Source MM Megan M. Owner Hospitality Used the software for: Less than 6 months ### "Shopify review" December 14, 2024 3.0 Pros What I liked about Shopify the most was that it easy to use and customizable too you liking. Cons What I didn't like about shopiy is that when I wanted to unsubscribed from auto pay it was hard to figure out Review Source VR Verified Reviewer Gerente Apparel & Fashion Used the software for: Less than 6 months ### ""Experiência Positiva com Shopify: Simplicidade e Eficiência na Criação e Gerenciamento de Lojas Online"" August 1, 2024 5.0 Conforme o seu negócio cresce, a Shopify acompanha esse crescimento sem problemas. A plataforma é robusta e pode suportar desde pequenas lojas até grandes operações de e-commerce com alto volume de tráfego e transações. A flexibilidade de planos permite que você comece com uma opção mais básica e vá evoluindo conforme as necessidades do seu negócio. Em resumo, trabalhar com Shopify proporciona uma experiência positiva, especialmente pela sua simplicidade, suporte, e as inúmeras ferramentas que facilitam o gerenciamento de uma loja online de forma profissional e eficiente. Pros Minha experiência com o Shopify foi muito positiva. A plataforma atendeu plenamente às nossas expectativas, oferecendo uma solução eficiente e intuitiva. A interface é fácil de navegar, e nossos clientes gostaram da praticidade nas transações e da facilidade em acessar suas informações, como recibos e detalhes dos pedidos. Cons Em meu trabalho anterior, migramos para o Shopify como nosso sistema de e-commerce e ficamos muito satisfeitos com o processo. A transição foi simples, e a plataforma reduziu significativamente o tempo necessário para finalização de compras, além de proporcionar um acesso facilitado a informações como estoque e imagens de produtos. O Shopify demonstrou ser um sistema robusto e estável, sem apresentar falhas ao longo do tempo. Review Source LS Liam S. owner Design Used the software for: 6-12 months ### "Shopify: Consistently Reliable" October 14, 2024 5.0 All in all shopify is a consistent, reliable, and all things considered, affordable platform for running any form of e-commerce. Pros ease of use, user experience - it's very easy to accomplish what you're intending to do, and if the feature you'd like is not built in, there is most definitely a plugin that will work Cons very few bad things to say about shopify, the only thing that comes to mind would be the pricing Review Source VF Valerie F. Owner Apparel & Fashion Used the software for: 2+ years ### "Perfect for my Small Business " August 15, 2024 5.0 I’ve been using Shopify for several years and I have found it to be a very reliable easy to navigate system. It is perfect for my small business Pros The ease of use and the customer service Cons Keeping up with the constant updates.. They’re always great, but it takes a few minutes for me to navigate it again! Alternatives considered [Square Point of Sale](https://www.capterra.com/p/275802/Square-Point-of-Sale/) Reason for choosing Shopify More options, ease of set up & use.. website options Review Source LC Latisha C. Coach Health, Wellness and Fitness Used the software for: 6-12 months ### "Great app for affiliates too " February 24, 2025 5.0 Pros I love that I can log in as an affiliate with companies and get my direct links. Cons I’m not sure I don’t use it Frequent enough Review Source EK Edwin K. Ecommerce Technical Assistant Marketing and Advertising Used the software for: I used a free trial ### "Shopify is Nice" September 23, 2024 3.0 Using Shopify has been a game-changer for me. Setting up my online store was straightforward, and their customer support is always there when I need help. Plus, the platform’s features have really boosted my sales. It’s been a fantastic experience overall Pros It is easy to use and can be managed by beginners Cons Shopify is a robust e-commerce platform, but it has some drawbacks. Users often mention the additional transaction fees if you don't use Shopify Payments, limited free themes, and customization constraints. Many advanced features require third-party apps, which can increase costs and complicate the setup. Additionally, while user-friendly, some find the initial learning curve steep. Have you used Shopify before, or are you considering it for your business? Review Source KW Karla W. Vice President Internet Used the software for: I used a free trial ### "Shopify not user friendly" September 28, 2024 2.0 I did not like Shopify because it took to much time to build a professional looking website. I spent days trying to format and still was not able to finish the site eventually I became frustrated and closed the act. Pros Shopify has low cost $1 to start a website. It allows the customer time to plan and build the website before they are charged the full payment. Cons Shopify was not easy to understand especially building collections and adding products to the website Alternatives considered [Wix](https://www.capterra.com/p/169007/Wix/) Reason for choosing Shopify I did not choose Shopify After the trial period I canceled Review Source MC Maria C. Philanthropist Non-Profit Organization Management Used the software for: 6-12 months ### "Shopify app review" October 24, 2024 5.0 I like this for many reasons as a buyer, but as a seller I don't think that I would use Shopify as much. Pros I like the convenience of having an alternative to Amazon as well as a marketplace of multiple vendors that allow for a spirited competition. Cons Avenger fees for this app were extremely high. Switched from [Amazon Seller Tool](https://www.capterra.com/p/207954/Amazon-Seller-Tool/) I wanted to have a different market share exposure. Review Source hB hatem B. Acheteur Retail Used the software for: Less than 6 months ### "avis Shopify" March 23, 2025 4.0 application intuitive et accessible à tous. La mise en place de la boutique se fait rapidement grâce aux modèles disponibles Pros Interface intuitive, même pour les débutants différents moyens de paiement support client joignable et réactif très adapté pour une utilisation mobile Cons frais lié à l'utilisation de la solution Review Source Elvin L. BD Director Marketing and Advertising Used the software for: 2+ years ### "Still the 1st recommendation for e-commerce starter" September 4, 2024 5.0 I have used it since 2021. As a well-known e-commerce platform, its features are good enough. I can easily build a site without programming. The cost is okay for itself, though if you have enough features, you need to pay for third-party apps. Pros The comprehensive app store, you can get almost all the features in it. Cons The customer service, it is mostly via email communication and not that time effective. Review Source RO Rosie O. Lead Designer Design Used the software for: 2+ years ### "User-Friendly with a Price Tag" August 9, 2024 4.0 Shopify is user-friendly, easily customizable, has great customer support, and with easy integration with social media and online marketplaces makes it a great choice. However, the expense and limited free themes are why it does not work for everyone. Pros Shopify is user-friendly, offers customization, and is great with inventory management. It integrates easily with social media and online marketplaces and has excellent customer support. Cons Shopify can be expensive, especially with transaction fees. The free themes are limited and migrating away from Shopify is not easy. Review Source SN Sylla N. Creator Arts and Crafts Used the software for: 6-12 months ### "Shopify Review" November 22, 2024 5.0 Pros User friendly, customizable, good for online stores. Cons Pricing structure/transaction fees, third party apps Review Source KC Kaitlin C. Founder Consumer Services Used the software for: 2+ years ### "Shop, integrate, Sell" September 5, 2024 5.0 Pros Shopify has the most integration the easiest setup and a beautiful app. Cons It has wonder trial period, but it gets pricey quick Review Source OC Olivia C. CEO Retail Used the software for: Less than 6 months ### "Great customer service" September 10, 2024 5.0 Overall, Shopify is intuitive when setting up and has great customer service Pros Shopify is a name that customers are very familiar with, they trust, and know how to use. Cons Shopify can be overwhelming since it has so many available functions and apps. Alternatives considered [WordPress](https://www.capterra.com/p/131687/WordPress/) Reason for choosing Shopify Price and features helped up make the switch to Shopify Switched from [Squarespace](https://www.capterra.com/p/143461/Squarespace/) We wanted a platform that was easy to manipulate and at the right price, with all the features we needed Review Source TP Tess P. Customer Care Representative Health, Wellness and Fitness Used the software for: 1-2 years ### "Shopify Review" November 26, 2024 4.0 Very good, has lead to many great purchases! Pros It has been a very easy platform to use for online shopping Cons I haven't run into any issues with Shopify Review Source RB Rhonda B. Not applicable Consumer Services Used the software for: 1-2 years ### "Shopify simplifies" December 6, 2024 5.0 Shopify makes the online purchase experience easy and the shipping even easier. Pros Easy to use, excellent communication regarding delivery of purchases Cons I don't have a negative comment or opinion to make. Review Source AB Autumn B. Owner Apparel & Fashion Used the software for: 1-2 years ### "Love this platform " August 6, 2024 5.0 I like Shopify, it’s a popular trustworthy platform. It was easy creating policies and uploading merchandise pictures. Once I got the hang of decorating the site it became easy to make changes Pros Easy payment options, widely used, reasonable pricing, freedom to completely customize your site Cons It was a little difficult to design your site at 1st. I also had issues with shipping costs initially but it became easier to navigate over time Alternatives considered [GoDaddy Website Builder](https://www.capterra.com/p/182500/GoDaddy-Website-Builder/) Reason for choosing Shopify More familiar, pricing, brand recognition Review Source CL Claudia L. CEO Founder Marketing and Advertising Used the software for: 2+ years ### "Great for e-Commerce but requires some technical skills to customize" September 10, 2024 4.0 Shopify is a mixed experience for me. I love the idea of it, but for the average person, it's not user-friendly when it comes to design. There are a lot of little tweaks that need to happen and it's hard to know how or where to tweak! Otherwise, I think it's a solid platform for e-commerce. Pros I like that it's main focus is e-commerce and it has a lot of options available to customize it. Cons Customizing it can be difficult. It doesn't behave like other website builders and can be finicky when I want to tweak something. It seems like in order to do exactly what I want to do, I have to buy a bunch of add-on apps. This makes the cost add up. Switched from [WordPress](https://www.capterra.com/p/131687/WordPress/) Wordpress is even harder to customize than Shopify. Plus, there are too many updates that constantly have to happen to keep it secure. I like the security of Shopify. Review Source KG Kim G. Founder of CanvasPlanet Design Used the software for: 2+ years ### "The best platfrom for building your own online store" September 13, 2024 5.0 Pros Shopify offers everything you need to start your own e-commerce website. It's easy to use and highly customizable due to tons of plugins. Cons The transaction fees can add up unless you use Shopify Payments Review Source VR Verified Reviewer Owner Apparel & Fashion Used the software for: 2+ years ### "Shopify Is Still My Favorite" August 6, 2024 4.0 I've been using Shopify for years and it's still the platform that I recommend most often to other business owners. The relatively moderate price and functionality of the tool keep me coming back. Pros The recent improvements have made Shopify even more easy to use. Cons I wish the Customer Service was more consistent. Sometimes I get really great solutions to my problems & sometimes it takes several emails to resolve my issue. Review Source CH Cynthia H. CEO Marketing and Advertising Used the software for: 2+ years ### "Don't think, just DO. Be on Shopify." August 6, 2024 5.0 I have implemented several sites onto Shopify with no issues. It's the best platform for businesses large and small. Pros General userability is fantastic. ANYONE can be taught how to run a Shopify store! Drag and drop features are wonderful for homepage updates. Creating and editing products is wonderful. Cons Out of the box subscription platform needs a lot of work. Alternatives considered [Squarespace](https://www.capterra.com/p/143461/Squarespace/) Reason for choosing Shopify Pricing and general user functionality. Switched from [Square Point of Sale](https://www.capterra.com/p/275802/Square-Point-of-Sale/) Better reporting was important to us and more user functionality. Review Source DJ Dale J. Web Adminstrator Libraries Used the software for: Less than 6 months ### "Golden Handcuffs" October 31, 2024 2.0 It seemed to be a good solution for some products our organization was offering for sale, but when additional functionality, customizations, and processes were required, Shopify became problematic. We then built our own e-commerce platform. Pros If you are fine with Shopify functionality and design as is, it's a turn-key solution. Cons Customizations and/or additional functionality can be difficult and frustrating. Review Source LW Laina W. COO Entertainment Used the software for: 6-12 months ### "Shopify is well known for a reason" November 2, 2024 5.0 Pros It was easy to learn and intuitive. By far the best adding items I've had. Cons It is a bit pricier than some other option but worth it. Switched from [Bluehost](https://www.capterra.com/p/229168/Bluehost/) I wanted a better experience, my apps would not link and kept causing issues. Review Source Daria J. Marketing Associate Marketing and Advertising Used the software for: 6-12 months ### "One of the best tools for ecommerce adventure" August 30, 2024 5.0 I was positively surprised how easy it was to setup and start the store.Visually they have one of the best graphic solutions so the store looks professional and well branded.They provide many apps and integrations to enhance the store functionality. Pros Great interface, easy to deploy even if you are just a beginner, lots of amazing templates, fast and responsive customer service, Quick setup and launch, many payment options Cons Pricing is more expensive comparing to other platforms, large competition, transaction fees. 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