# Page 24 | Shopify Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 24 - Is Shopify the right eCommerce solution for you? Explore 6657 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/83891/Shopify/reviews

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Shopify

4.5 (6657)

[View alternatives](https://www.capterra.com/p/83891/Shopify/alternatives/)

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Last updated March 13th, 2026

# Page 24 - Reviews of Shopify

## Showing most helpful reviews

Showing 576-600 of 6657 Reviews

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Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

VR

Verified Reviewer  
E-commerce Fraud and Payments Management  
Internet  
Used the software for: 2+ years

### "Good tool to manage commerce easily"

July 30, 2019

4.0

Pros

Shopify is a very good to manage you ecommerce even if you don't have many departments or people helping you our with your online store. To start, it is very intuitive, both the front end and the back end part. It guides you through all the process to creating the layout of your website offering multiple templates, product pages, descriptions to the payment processing to the shipping options parts. You can do all by yourself without needing much experience. This tool offers different plans, so make sure to read and choose the one that fits better with your business model. All plans allows you to upload products with no limits. Plans focus on number of accounts and other shop features. What I like more about Shopify, is that it offers their own payment platform (with many options) so no need to bother with an external provider if you don't have one. If you do, you can integrate it too. Shopify also offers the possibility to calculate taxes according to the country and the possibility to restrict your shipping area. Some features are a bit limited but you can find many options/plug ins on the marketplace. Needless to say, just be sure to give a check of all the features of the website everytime you install a plug in.

Cons

This tool offers the possibility of create an ecommerce easily, but if you are looking for something more customizable or for a big site, you might want to check other options too. The only blocker I have found so for is the possibility to calculate taxes not only on country level but on product/group level automatically. This would be very helpful for online stores that manage multi tax items

Alternatives considered

[PrestaShop](https://www.capterra.com/p/134005/PrestaShop/)

Switched from

[Wix](https://www.capterra.com/p/169007/Wix/)

We have change this product as it tool to long to upload the Homepage which lead us to loose visitors

Review Source

Prashant S.  
Manager  
Executive Office  
Used the software for: 6-12 months

### "Best Website customiser in the market"

June 4, 2022

5.0

Pros

Shopify is helping me survive in the online market place business. I'm able to grow my business. I recommend it for everyone.

Cons

There's nothing much to dislike about Shopify. Every feature is best. It's way better than Amazon market place. I don't see anything that can be better on Shopify.

Review Source

RM

Ramie M.  
Owner  
Retail  
Used the software for: 2+ years

### "Mostly happy with room to improve "

May 2, 2022

5.0

Pros

I’ve been using it for 4+ years so I know my way around...changing now would be overwhelming.

Cons

Things seem to be over complicated at times and my major issues with the product have never been an easy fix with support.

Review Source

KK

Katerina K.  
Freelancer  
Writing and Editing  
Used the software for: I used a free trial

### "Shopify is Good Reliable site for serious and hard workers with focus"

June 26, 2022

5.0

I had had an overall good, and positive and pleasant experience, with Shopify, everything working well, properly, all facilties provided from site, with always transparency and everything explained to detail. The staff provides feedback, and sends you by email all updates of site, frequently and encourages user to work on Shopify, by providing everything you request from it at no time.

Pros

The site provides many opportunities for creative and customized work. Well organized with a very interesting structure, that helps sellers, markerers, and sellers of digital or non digital products who have shops and will ship the products to buyers. You have to be both, professional and have spirit of Businessman. It's also encouraged for single workers, such as sellers for ex. of digital products who want to work seriously and consistently and make some money, or more money, by exploring more relevant opportunities of site.

Cons

Actually, there is nothing negative with Shopify, only, but this is the way that site just works, due kind of it's activity, you have to be patient, and work with focus, to detail, and just be seller, or marketer, only, following instructions and specifications of site, but there is more space for creation and customized work if you want. For ex. if you speak many languages, this is a plus for those who speak more than at least one or two languages well.

Review Source

SJ

Shae J.  
Entrepeneur  
Apparel & Fashion  
Used the software for: 2+ years

### "Why Shopify is the number 1 online shop builder "

February 23, 2022

5.0

Love it! You don't require frantic tech abilities, you do not need to bother with an endless financial plan, and you don't have to employ anybody to make your fantasy a reality. This makes Shopify a speedy and reasonable approach to creating a successful online store - No experience needed and you could literally begin constructing today from you mobile or computer!

Pros

Shopify is one of the most incredible web based business stages available today, particularly assuming that you maintain a bigger business. It's intended to assist with peopling fabricate their own, adaptable web-based store with many implicit elements, and huge loads of applications. You can sell items straightforwardly on your site, and across numerous commercial centres and web-based media.

Cons

There are just ten free subject layouts. In the event that you don't have any of the free layouts you should pay a one-time charge to utilize any of different subjects. In the event that you need broad customization you should comprehend Shopify's Liquid code or recruit a specialist in the event that you don't.

Switched from

[Wix](https://www.capterra.com/p/169007/Wix/)

For an overall better holistic approach and the easy to use product tracking systems

Review Source

Shukurath B.  
Marketing  
Marketing and Advertising  
Used the software for: 1-2 years

### "Shopify review"

January 9, 2023

4.0

My overall experience with Shopify has been excellent. It is an easy to use platform with many features and customization options. We were able to quickly and easily create a store with Shopify and launch our business. Overall, I'm very satisfied with the platform and would recommend it to anyone looking to start a business online.

Pros

I like that Shopify is very user-friendly and easy to navigate. It has a lot of features and tools that make it easy to set up and manage an online store. It also has great customer support, which makes it easy to get help when we need it. Lastly, I love the wide variety of themes and customization options that Shopify offers. Shopify allowed us to create << blueside >> ecommerce application. In addition, Shopify offers a wide range of payment options, making it easier for customers to purchase from our store.

Cons

The basic plan is quite limited in its features and customisations, and I think Shopify could do more to offer better pricing for those who need more features.

Review Source

Pablo L.  
CEO NNTWK  
Computer & Network Security  
Used the software for: 2+ years

### "The cheap e-commerce "

February 17, 2022

5.0

My overall experience with Shopify is good. I know and work with other better platform but for the price of Shopify and the features that offer is inexpensive.

Pros

Easy to reply , customizable and very easy to add extra features ( most of them paid features )

Cons

The better plugins are paid features and most of them months subscription.

Review Source

BM

Brandon M.  
Instructional Designer  
  
Used the software for: 2+ years

### "Very easy to get started with advanced features for those who need it"

October 16, 2018

4.0

For the price of the software, it is hard to complain about anything. It is super easy to set up and manage, tons of usability and plugins for advanced features, great customer service.

Pros

Shopify is very easy to get started with. It practically holds your hand with simple shops and the plugins make for a robust software that almost anyone can make use of. I use it primarily for selling eLearning courses. Shopify has plugins available for most LMS software. Simply connect the LMS to Shopify with a plugin, input the course identifier, with my LMS it is a string of numbers and letters that is unique to each course, then set the price and start selling. When you sell a course through Shopify, the purchaser automatically gets login information for the LMS and is automatically assigned the course they purchased. Shopify has a couple of options for setting up a shop. The first option, which is the easiest, is to create a storefront within Shopify that is like a website, just for your store. It is very easy to pick a theme and then just type in the information. The storefront through Shopify looks very professional and is worth it if you just need a simple storefront. The second option is the buy button, which I use for my companies website. This way, if you already have a website, you can just use Shopify to generate a code that will give you a button to place on your website. There are other options I rarely use such as generating a code for email which is similar to the buy button but I am sure it would be very useful for those wishing to email out their products. There are so many plugins to sell different ways that there would be too much to post in this review. The customer service is top-notch. They respond quickly and when I needed something, they worked with me until it was resolved. The last customer service need I had took a few tries to get everything going but they kept at it until it was fixed.

Cons

The only con I have is for a lot of the advanced usage, you will need plugins for anything beyond selling simple items, like I said before, this is a pro but it can be a con at the same time. Some of the plugins are simple and free but a lot have an extra cost to either purchase the plugin or a monthly fee to use the plugin. The creators of the plugins do need the pay, that is understandable, but most are out of small businesses', like my company's, budget.

Review Source

Adam M.  
Chief Executive Officer  
Import and Export  
Used the software for: 1-2 years

### "The EASIEST Ecom platform all around the globe "

October 24, 2020

5.0

No more struggling to create an eCom website. I started creating websites and promoting my products a little bit late than others, but I was speechless once I started with Shopify the ease of use they give you to kickstart your project is astonishing. With Shopify you are limitless and you are always motivated to go further and further building your business and getting it to the next level. Thank you for having great software that makes everything easy.

Pros

Free themes: A friendly dashboard to complete your website in a blink of an eye Real cheap: With only $29 you can design, track your product, manage your clients, and so on... High secured platform: It gives you the power of creating your website and never ever worry about getting hacked or struggle with the server downtime. Unlimited plugins and APPS: Yes it's like having an iPhone and you want to download an app for it, the Shopify app store is limitless any kind of app and plugins is available, and easy to install. Customer service is available 24h/7 by email/Online Chat/ FAQ Community: Huge community and video explanatory contents. YOU NEVER STRUGGLE.

Cons

Sometimes downloading a lot of APPs might make your website slow on loading, just need to be careful about what app you're integrating and just work with the MOST HAVE APPS.

Switched from

[BigCommerce](https://www.capterra.com/p/131883/Bigcommerce/)

Although it's a good platform it wasn't as good as Shopify. More expansive, lack of apps, harder than Shopify. Customer service takes longer or sometimes hours to respond

Review Source

Stephanie J.  
System Administrator  
Information Technology and Services  
Used the software for: 2+ years

### "Shopify makes selling products simple"

January 23, 2023

4.0

One of our offerings is sold through the Shopify platform. Instead of having customers go via their CSM to place an order, we required a platform where they could do it independently. By signing up for Shopify, we were able to shave off a significant amount of time and dedicate it to other strategic endeavors for the company.

Pros

If you're a small or large business owner looking to sell your products internationally with minimal hassle, Shopify is the perfect platform for you. You may create an online store using Shopify for free or with a premium plan. I've used the Shopify platform over a hundred times already, and not a single customer has been let down.

Cons

Not user-friendly in terms of shipping, though; we have to pay an extra $40-$60 per month for ShipStation in order to print FedEx labels. Reports can be exported, and so can. There is room for improvement when working with CSV files; the process is not always straightforward.

Switched from

[WooCommerce](https://www.capterra.com/p/225601/WooCommerce/)[Squarespace](https://www.capterra.com/p/143461/Squarespace/)

Shopify works great for corporate use as well as small businesses. Shopify is a wonderful platform if you're looking for a simple way to sell your product online. With Shopify, our customers have an easy time navigating our business, and we're able to narrowly reach the people we need to through strategic link sharing.

Review Source

Josh C.  
Owner  
Design  
Used the software for: 2+ years

### "It really is a great backend system for adding products and having the orders done through it."

October 7, 2021

5.0

A fantastic way to get into getting an ecommerce site and it can be really great when used in conjunction with wordpress.

Pros

I use it in conjunction with WP Shopify and Wordpress. This allows me to have most of the functionality and ability to change the site look through wordpress but also allows me to have the Shopify backend. I don't think many people use it this way but it works well and may be more simple than using wordpress with Woocommerce. Their website options are also very good for those who have less experience with websites.

Cons

As a web designer/developer I don't like how rigid the web design looks are. They also don't have as many options with plugins as say woocoommerce and Wordpress does.

Alternatives considered

[WooCommerce](https://www.capterra.com/p/225601/WooCommerce/)

Reason for choosing Shopify

I use Woocommerce for many projects but this project the customer already had shopify and had all products in it. We were able to make it work with wordpress and make a great site. Though in most cases I do use Woocommerce.

Review Source

Jorge Armando N.  
Investor  
Computer Software  
Used the software for: 6-12 months

### "Shopify really surprise me"

December 25, 2022

5.0

Its a great option to change the apps we already know, really surprise about de customization, love it.

Pros

Is easy to use, I’m using the app and it simple and easy to use, because of my work I travel frecuently, love the option to change the coins.

Cons

The customer support is my favorito thing in the page. Really good for you guys, we need that.

Alternatives considered

[Patriot Payroll](https://www.capterra.com/p/116050/Patriot-Payroll/)

Reason for choosing Shopify

Business needs

Switched from

[AnyDesk](https://www.capterra.com/p/149595/AnyDesk/)

Business orders.

Review Source

YC

Yared C.  
Control y gestión  
Primary/Secondary Education  
Used the software for: I used a free trial

### "Gran gestor de inventarios, pedidos y de envios. Interfaz fácil de usar para pequeñas empresas"

October 7, 2022

3.0

Muy buena, aunque no salio bien lo de la tienda, pero no fue culpa de Shopify, creo que es muy util y facilitar las ventas.

Pros

Su gestor de inventarios, pedidos, y envios, hacer una página web, gestionando pedidos, pagos, y en poco tiempo. Creo que es muy buena opción para hacer dropshipping o para una tienda de comercio online cualquiera.

Cons

La atención al cliente de Shopify deja que desear, varias dudas no fueron resueltas, cuando nos fallo el pixel de Facebook, no nos dieron ninguna luz y nos dijeron que teniamos que pagar a un consultor especializado.

Alternatives considered

[Zendesk Suite](https://www.capterra.com/p/164283/Zendesk/)

Reason for choosing Shopify

Ciertamente fue recomendado por varios personas de dropshipping, no fue una elección entre varias plataformas, sino más bien nos lanzamos ciegamente para su uso.

Review Source

CH

Cassidy H.  
Artist  
Entertainment  
Used the software for: 2+ years

### "Sahtyre’s Shopify Scenario"

April 16, 2022

5.0

I’ve had mostly positive experiences dealing with Shopify to this point

Pros

Shopify provides all of the necessary tools that I need to sell my merchandise online.

Cons

I think the pay models can be tweaked and also the ability to manipulate website configurations can be updated further

Alternatives considered

[Squarespace](https://www.capterra.com/p/143461/Squarespace/)

Reason for choosing Shopify

Ultimately, Shopify ended up providing more features in a more user-friendly way than the alternative

Review Source

TD

Tony D.  
President  
Printing  
Used the software for: 2+ years

### "Don’t start any business without opening a Shopify account "

January 28, 2022

5.0

It has quadrupled our e-commerce business. Opening a Shopify account is just as important to any business as opening a bank account. (And less painful)

Pros

The ease of use and the intuitiveness of the software makes me feel like my 8 year old can open an e-commerce store with little guidance from an adult.

Cons

As of right now we have no complaints or issues using the system.

Switched from

[Big Cartel](https://www.capterra.com/p/230161/Big-Cartel/)

We needed a more robust e-commerce solution

Review Source

JH

Jalayah H.  
E-Commerce Business Owner  
Apparel & Fashion  
Used the software for: Less than 6 months

### "As a Small Business Owner, This was the Tool I didn't know that I needed"

May 8, 2022

5.0

Pros

I absolutely loved this service! My Shopify store is near completion and I just love how much its been trying to organize every little detail. It's like a fun little project that you get to call your own and you feel like such a professional just being able to say that I designed and did everything myself. I also really love how the Shopify website actually has its own app store that lets users integrate different tools into their website that they maybe wouldn't have thought of before.

Cons

The one thing that I would fix is perhaps including a walk through for the platform and explaining each button or feature. I myself had a little difficulty at first and I was starting to get overwhelmed because I just couldn't get he hang of it right away.

Switched from

[Squarespace](https://www.capterra.com/p/143461/Squarespace/)

I personally just couldn't get the hang of SquareSpace and I just needed something with a more basic user interface that was easy for me to understand.

Review Source

Sarwat Mahdi H.  
Media Buyer  
Information Technology and Services  
Used the software for: 2+ years

### "Best for Ecommerce store business"

April 1, 2023

5.0

Overall, I am happy with my current subscription. I just wish that if they could lower the prices for their subscription. Apart of that, everything I love about them.

Pros

Simple to just use, excellent recommendations, and knowledgeable support personnel. Shopify is one of the greatest online business hosting options in my opinion.

Cons

Their prices should be lower compare to their competitors.

Review Source

CB

Corina B.  
Business owner  
Retail  
Used the software for: 1-2 years

### "Excellent Platform for Novice E-commerce Sellers"

October 31, 2022

5.0

Shopify has been essential in expanding my business. They provided a platform to sell custom made products that my customers enjoy. My Shopify store allowed me to expand my customer base and reach more people while providing quality, custom , products.

Pros

Shopify makes selling a breeze. So many options and customizations available. Printing on demand with options galore. For those new to print on demand and/or drop shipping , Shopify provides a platform with an array of choices, options, and customer service when problems arise.

Cons

I like everything about Shopify. Absolutely no complaints.

Reason for choosing Shopify

I chose Shopify and haven’t looked backed since. They provided all the necessary tools essential for expanding my business.

Review Source

LJ

Lenin J.  
Manager  
Entertainment  
Used the software for: 6-12 months

### "Review of Shopify "

April 8, 2024

5.0

Shopify is always my favorite.. When online purchase comes to mind Shopify is always there.. Customer support is something that I am very impressed with.. I always suggest Shopify to anyone who wants to buy something. Shopify offers good quality protections.

Pros

Low processing costs,simple inventory management,wide product range, location advantage, scalability ..

Cons

Fawer profit margins, Reliability on suppliers, Limited control, branding difficulties,hight shipping costs..

Review Source

CE

Chioma E.  
Ecommerce manager  
Retail  
Used the software for: 1-2 years

### "Shopify is great for dropshippers"

June 21, 2021

4.0

Using shopify allowed the products to be well seen. Customers found it easy to navigate the website and select the products they wanted.

Pros

It is very easy to manage. User friendly and not difficult to navigate.

Cons

The shipping features are limited due to the country where some of the products are delivered to.

Reason for choosing Shopify

Ease of use.

Review Source

Abrar K.  
Survey Programmer  
Market Research  
Used the software for: 1-2 years

### "A perfect online store builder application for businesses"

August 17, 2021

4.0

Overall this application is perfect to build our own online e-commerce store or website for promoting our businesses. The customer support is very good and all issues are resolved swiftly.

Pros

The interface is good and the dashboard is very well designed, it helps the customers to search for products easily. We can promote our brands by selling the products and growing our businesses. We can build various sections with different categories of products and customize them. The search/filter works really well and help customers to find the relevant items easily.

Cons

The application keeps getting expensive the more you add features to it. There are not many customisation options available when building the website. It lacks integration with many other platforms and brands.

Review Source

Muthu K.  
Marketing Manager  
Information Technology and Services  
Used the software for: 2+ years

### "Best e-commerce platform that incredibly easy to use and highly effective."

March 31, 2023

5.0

My experience with Shopify has been excellent. The process of setting up my ecommerce website was seamless and quick, thanks to their user-friendly templates that made it incredibly easy.

Pros

As a Shopify user, I can attest to its ease of use. It offers an intuitive, drag-and-drop platform for creating a professional online store without requiring any technical or coding skills. It's also affordable, with plans starting from a small investment, making it ideal for budget-conscious entrepreneurs. Shopify is mobile-friendly and comes equipped with an integrated mobile commerce shopping cart solution to ensure seamless access across all devices. Additionally, it offers a range of powerful marketing tools, including SEO features, product reviews, customer segmentation, targeted campaigns, and Live Chat, among others, to help take your business to new heights of success.

Cons

It's crucial to consider the ROI and determine if Shopify aligns with your business needs since some plugins can be costly in terms of pricing.

Review Source

VR

Verified Reviewer  
Accounting and receivable associate  
Accounting  
Used the software for: 1-2 years

### "My experience using Shopify "

March 18, 2022

5.0

It is so valuable

Pros

I as a entrepreneur have seen a good evolution using Shopify, the clients are more satisfied, I feel that, and its advice (Shopify tracing) using different tools are useful in order to increase sales.

Cons

I would like email management were more personalized, not showing its branding.

Alternatives considered

[Amazon Repricer](https://www.capterra.com/p/196867/Amazon-Repricer/)

Reason for choosing Shopify

Its premium access is more affordable

Review Source

Jay A.  
Institute Director  
Health, Wellness and Fitness  
Used the software for: 6-12 months

### "The Shopify platform is a richly supported online and retail solution "

September 13, 2019

5.0

I've attended a Shopify master class speaker event, done some studying along a roadmap towards certifications on the platform, and I've begun some nominal work upon creating web stores as a developer seeking to start establishing an E-commerce and brand management solution.

Pros

There are many aspects to the Shopify software platform, including 3rd party app development, e-commerce, retail Point-of-Sale hardware, affiliate programs for referring merchants, professional learning articles and paths to professional certifications of the Shopify platform. In addition, the Shopify experience, for users, admins, developers, partners, etc. is richly engaging with Shopify retail store events, here in downtown Los Angeles. Shopify's retail store presence features master classes from professionals who have successfully launched brands and online and physical stores using Shopify's technology and features, as well as their own third party establishments which integrate nicely within the Shopify platform.

Cons

There's a high learning curve to establishing a professional web presence in an E-commerce setting, and many steps and lessons to learn along the way, but for dedicated developers and entrepreneurs, the Shopify app is a truly viable tool for establishing an E-commerce web presence.

Alternatives considered

[Squarespace](https://www.capterra.com/p/143461/Squarespace/)

Reason for choosing Shopify

It seemed that there are much more well-established marketing campaigns and user engagement with the Shopify platform.

Review Source

Krunal A.  
Web development  
Information Technology and Services  
Used the software for: 6-12 months

### "Make your first e-com platform with Shopify"

March 31, 2023

4.0

Overall experience with Shopify is truly awesome and admire their work also, so try and explore this also

Pros

Currently, we are working on making a shopping site and we found Shopify here is our experience with it, It is very easy to use and has totally user friendly and manages our site also, it has some payment gateway integration which is great because another side we need to implement those things with different integration where in Shopify we see this comes with payment integration, and also has an option for optimize our platform for mobile device also so this is truly recommended

Cons

It has very high fees for analysing and using this product so that is why some small companies can't afford this, and they also charge fees for payment options so those all things are kept in mind and go with this, no other thing we found till now

Review Source

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