# Page 25 | Shopify Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 25 - Is Shopify the right eCommerce solution for you? Explore 6657 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/83891/Shopify/reviews

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Shopify

4.5 (6657)

[View alternatives](https://www.capterra.com/p/83891/Shopify/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Page 25 - Reviews of Shopify

## Showing most helpful reviews

Showing 601-625 of 6657 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Jamie H.  
Senior Consultant  
Information Technology and Services  
Used the software for: 2+ years

### "Amazing eCommerce platform for novices and developers alike!"

July 31, 2019

5.0

Pros

I've been running an eCommerce shop for 5 years on Shopify. Easy setup and easy import of products from a CSV file. The app store has a large variety of free and paid plugins that deal with all the edge cases and shortcomings of Shopify. I've been able to import multiple other platforms and convert a Shopify store in a matter of hours. The user interface is intuitive and simple to navigate. In the last few years, adding channels to sell on such as Houzz and Facebook have made a big difference in being able to get visibility into our products. The ability to quickly change themes and customize using the Liquid language is quite nice for developers using this product.

Cons

The pricing between the middle tier and advance is a big leap. The middle tier plan only allows 5 staff accounts, which can be limited, to people using development consultants and virtual staff. The ability manage redirects (from a previous site) is limited but can be fixed by using a paid app from the Shopify app store.

Alternatives considered

[BigCommerce](https://www.capterra.com/p/131883/Bigcommerce/)

Review Source

VR

Verified Reviewer  
Responsable de operaciones  
Environmental Services  
Used the software for: 1-2 years

### "Plataforma de ventas completa y fácil de mantener"

January 24, 2023

5.0

Muy contento aunque hay características que deberían mejorar y/o ampliar por el precio que se paga.

Pros

Lo completa que es y con una gestión muy ágil e intuitiva

Cons

El precio, me ha parecido un poco caro comparado con otros programas similares

Alternatives considered

[Squarespace](https://www.capterra.com/p/143461/Squarespace/)[BigCommerce](https://www.capterra.com/p/131883/Bigcommerce/)

Reason for choosing Shopify

Por recomendación de expertos que nos han asesorado y con lo que hemos visto cual era el que mejor se adaptaba a nuestras necesidades de vender productos reacondicionados.

Switched from

[WooCommerce](https://www.capterra.com/p/225601/WooCommerce/)[PrestaShop](https://www.capterra.com/p/134005/PrestaShop/)

Por recomendación de expertos del sector

Review Source

aV

andres V.  
CEO  
Chemicals  
Used the software for: 1-2 years

### "Build an easy side hustle"

June 14, 2022

5.0

Im trying to solve other peoples problems with the products i sell.

Pros

The interface is really easy to use. Even if you are lost in something and dont know how to do it, is very likely that if you go slow with the interface you find the solution for your problem by your own by playing with the Shopify interface

Cons

14 day trial must be 30 day trial because is really hard to get sales or any sale in those 14 days. And building a full nice and beautiful store could take a few weeks.

Alternatives considered

[WooCommerce](https://www.capterra.com/p/225601/WooCommerce/)

Reason for choosing Shopify

For the interface

Review Source

Bart M.  
Co-founder  
Apparel & Fashion  
Used the software for: Less than 6 months

### "Moving from woocommerce to Shopify: the right direction"

February 16, 2021

4.0

We managed to set up a new website from scratch in a matter of days by modifying a paid theme and adding a set of key plugins.

Pros

Shopify is a simple solution to get you started fast, without the need to code. The rare coding I had to do was also quite simple, allowing me to create the website from scratch in a matter of days (as opposed to weeks before). The visual approach of the many themes that you can simply buy, add and start adapting makes it a breeze. It is this community approach that makes it interesting as the web is filled with questions & answers, plugins and themes - both free and paying. The multitude of plugins make it easy to connect payment methods, delivery solutions or add additional features in no time. Not each plugin is equally well integrated, but that's rather the plugin's issue, not Shopify's. Comparing it with our previous webshop that we created in Woocommerce, it wins hands down.

Cons

The downside of its more simplistic approach (in which you do no longer need to code), is that you give up on flexibility. Tweaking a theme is cumbersome, yet not impossible. Coming from Woocommerce (in combination with Wordpress), we had to switch our mindset: from creating what we wanted, we needed to comply with what was offered. Luckily, we found a great theme that made it easy to make that switch. For companies who require a very specific approach, it might take some more work, but it is definitely feasible. Technically speaking, it sometimes works strange, even counter intuitive or it's even hit or miss (with regards to saving, language switching etc). Luckily, it is a rare thing. The monthly fee could be a drawback for some, but when you see what you get, it is definitely worth the cost.

Alternatives considered

[WooCommerce](https://www.capterra.com/p/225601/WooCommerce/)[Squarespace](https://www.capterra.com/p/143461/Squarespace/)[Lightspeed Retail](https://www.capterra.com/p/120491/Lightspeed-Retail/)

Reason for choosing Shopify

The large community behind it and the positive responses from co-webshop owners.

Switched from

[WooCommerce](https://www.capterra.com/p/225601/WooCommerce/)

Shopify was easier to setup and maintain, it does not require regular updates, it has no plugins (yet?) that go broke and above all it does not require a huge amount of coding.

Review Source

VR

Verified Reviewer  
Artist  
Fine Art  
Used the software for: Less than 6 months

### "Clean, smooth layout and functionality"

May 26, 2022

5.0

Shopify is for an established business or one willing to invest in higher-end ecommerce tools and features up-front to build a quality and reputable online store. I find the cost of service pricier than I'd like but the ease and professionalism of the website makes it a wonderful platform to build a shop. I felt proud to share my site with others, knowing they would have a quality experience navigating my store.

Pros

I liked that I could easily set up an ecommerce store with no experience necessary in website development. Shopify had helpful articles and clearly outlines sections that made navigating my Shopify website quite simple. I was also happy to utilize a variety of customizations and features to create an eye-catching website.

Cons

It was kind of pricey to keep up with the monthly payments. The bar to enter with a Shopify store is high and somewhat unapproachable for the new or beginner businesses from a financial standpoint.

Review Source

VR

Verified Reviewer  
Business Development Manager  
Marketing and Advertising  
Used the software for: 1-2 years

### "The Go-To for ECommerce of Any Size"

March 23, 2022

4.0

Pros

The new json OS2.0 options, integrations & app store, SEO, order tracking, analytics, partner/agency access. The list of pros is very long.

Cons

Limited analytics & tracking in less expensive monthly subscriptions, the available separation between store and POS.

Alternatives considered

[Wix](https://www.capterra.com/p/169007/Wix/)[Online Auction System](https://www.capterra.com/p/177650/Ecommerce-Marketplace-Solution/)[WooCommerce](https://www.capterra.com/p/225601/WooCommerce/)[Squarespace](https://www.capterra.com/p/143461/Squarespace/)[BigCommerce](https://www.capterra.com/p/131883/Bigcommerce/)

Reason for choosing Shopify

Integrations, order management, user-friendliness

Switched from

[Wix](https://www.capterra.com/p/169007/Wix/)

These products paled in comparison to what Shopify offers.

Review Source

VR

Verified Reviewer  
Marketing Manager  
Health, Wellness and Fitness  
Used the software for: 1-2 years

### "Quick and Easy to Use"

February 4, 2021

4.0

A few years ago we were having issues with the security implementation on our WooCommerce site. We switched to Shopify and to be honest, it is much easier for our customer service people to use. Although, editing the code may be a little more difficult, it is not anything that anyone should really be afraid of. There is a pretty active community forum for help as well as the help desk has answered my questions when I have had them as well.

Pros

I find that it is pretty easy to create products and make them go live. Further, the fact that Shopify provides the hosting and therefore, the security for the site is quite amazing. I also like that Shopify is a major player in the marketplace. So many times I have had to go for knock offs and Shopify is not that.

Cons

Having been a guy that had never edited liquid files before, that was new to me, but finding what I need to edit and adjust in the code is really not that difficult. There is a lot of help available for this too. I do find that there are not as many apps to connect to your site as there is with WooCommerce. That is also connected to the security aspect as well though as sometimes having too many apps allows for more opportunities for things to go wrong.

Switched from

[WooCommerce](https://www.capterra.com/p/225601/WooCommerce/)

We were having an issue with some of the security implementation that could have been connected to our hosting as well. Having Shopify, that is taken care of through Shopify themselves.

Review Source

JP

Joanna P.  
Director  
Retail  
Used the software for: 1-2 years

### "Switched to Shopify after 10+ Years on other platforms."

February 15, 2022

5.0

I am very happy with it. Having used 3 other platforms over the last 10 years this is the most simple to use and offers the best customer experience.

Pros

It is very easy to use and simple to set up. You don't need to be a technical genius to work it.

Cons

The cost of almost all plugins. There isn't a lot you get included in the subscription price.

Alternatives considered

[Wix](https://www.capterra.com/p/169007/Wix/)

Reason for choosing Shopify

Recommendations and a successful free trial.

Switched from

[WooCommerce](https://www.capterra.com/p/225601/WooCommerce/)

Too many glitches and difficulty with inventory management.

Review Source

Oliur R.  
Marketing Manager  
Computer Networking  
Used the software for: 1-2 years

### "Small Business, E-Commerce, and Online Marketers' Best Option"

November 25, 2021

5.0

My overall experience with Shopify has been fantastic, and I now have everything I need. It is best to create and sell e-commerce websites. It also has features for managing small to large businesses and conducting online transactions. I can also hire a Shopify expert if I need to; it's all done through their website. With Shopify, selling anywhere is easier and more effective, and my entire team enjoys using it in their work lives, and it is the best.

Pros

Shopify is the most amazing and rapidly growing best e-commerce and business solution because it offers so many features at once. They have a responsive customer service team and a user-friendly web interface. Shopify has made things extremely simple for new users, ensuring that they have no problems setting up a storefront or launching a brand new E-Commerce website with them. There are also a number of pre-made teamplates to get you started right away, as well as one of the strongest user bases and communities in the industry.

Cons

With a long history with Shopify, I've never had an error to complain about, and everything I need from them is available with full support. However, I've noticed some limitations, such as editing product titles with automated rules and customizing pre-made themes, which can be difficult for newbies who aren't familiar with coding. As a result, they need to optimize and improve their online web editing tool. Apart from that, I have no issues with them, and I enjoy using Shopify.

Review Source

MT

Michael T.  
CMO  
Retail  
Used the software for: 2+ years

### "Great product, used for years, wouldnt c"

October 25, 2023

5.0

Good, satisfied

Pros

after years of using Shopify I can say I wouldn’t change it. It s easy and fast to use

Cons

A bit expensive when you process a lot of orders. Can get messy in design

Alternatives considered

[WooCommerce](https://www.capterra.com/p/225601/WooCommerce/)

Reason for choosing Shopify

All in cloud

Review Source

Nobukhosi M.  
Sales and marketing manager  
Marketing and Advertising  
Used the software for: 1-2 years

### "Shopify"

April 6, 2022

5.0

Inventory management , increase in sales , easy marketing online reaching the globe

Pros

Its easy and fast to setup and launch, technology is very easy to comprehend,its reliable and safe,and the customer service it available 24/7

Cons

The platform's pricing plan, limited content marketing features

Reason for choosing Shopify

It was very popular

Review Source

VR

Verified Reviewer  
Content & Experience Manager  
Financial Services  
Used the software for: 1-2 years

### "Eccellente piattaforma per le persone meno esperte di tecnologia"

April 8, 2021

4.0

Complessivamente Shopify ha fornito alla mia azienda tutto ciò di cui ha bisogno per la gestione del nostro sito web ecommerce, compresi gli aggiornamenti, i prezzi dei prodotti, l'evasione degli ordini, la comunicazione con i clienti. Possiamo facilmente creare prodotti e collezioni, con integrazione diretta con le app di inventario dropshipping.

Pros

Permette di aumentare le vendite e gestire i prodotti senza dover perdere tempo su complicati aspetti tecnologici o noiose attività amministrative. Uno dei principali vantaggi di Shopify è la possibilità di scelta ampia tra temi molto ben sviluppati, gratuiti o a pagamento, che danno senza sforzi al sito un aspetto gradevole e professionale, e permette di concentrarsi su altri importanti come il marketing o aumentare le vendite. Ampia scelta di plugin nel market interno.

Cons

Se si desidera una personalizzazione completa, si deve acquistare il pacchetto con il codice Liquid di Shopify. Nel complesso è un po' caro: c'è un costo di abbonamento mensile. Inoltre, è prevista una commissione di transazione quando vendi online a meno che non si utilizzi Shopify Payments. Alcuni dei concorrenti di Shopify offrono una maggiore personalizzazione, anche se con maggior impegno in termini di investimento in sviluppo web.

Alternatives considered

[Adobe Commerce](https://www.capterra.com/p/227129/Magento-Commerce/)

Reason for choosing Shopify

Shopify è più per i principianti, con una semplice interfaccia utente; Shopify è una soluzione self-hosted SAS, senza installazione nè configurazioni,

Review Source

JM

Jose M.  
Owner  
Consumer Goods  
Used the software for: 1-2 years

### "Great Experience Using Shopify!"

June 27, 2022

5.0

My overall experience was a positive one. I started a business here and was able to see success.

Pros

The user friendly nature of the Shopify app is what I found most appealing. I didn’t always have to use my laptop to get my work done. Everything can be done from your phone.

Cons

I believe if Shopify would acquire their own products for dropshipping this would help more people join and it would be even better.

Review Source

EE

Eric E.  
trainer manager  
Market Research  
Used the software for: 2+ years

### "If you are just starting an ecommerce business, this is the easiest way to start."

January 6, 2022

5.0

Pros

There are many free themes you can use to set up your store. The cost is relatively small. You can literally be selling products online in less than a day. The back office tools are pretty self-explanatory and easy to use.

Cons

You want to grow your store, and you need to invest some time in downloading the available widgets. I don't know that this is a con, but Shopify provides a good base, and you need to download the widgets to make it grow. This, most of the time, comes at an extra cost.

Switched from

[WordPress](https://www.capterra.com/p/131687/WordPress/)

At the time, the WordPress eCommerce plugin was a bit weak.

Review Source

JH

Jessica H.  
Marketing manager  
Marketing and Advertising  
Used the software for: 1-2 years

### "Shop and ship with Shopify! "

October 14, 2021

5.0

I love this app, once again the future of technology has changed so much and made lives so much easier, especially for someone with anxiety like myself. I can imagine the benefits that this app would be for someone with OCD as well, just being able to constantly check the program on the progress of shipping and finding discounts and knowing exactly where your items are and when you will receive them without looking at a dozen different windows being opened of separate apps for each carrier. It’s definitely one of those things I’d call a lifesaver even if it’s not as important to someone else. It has made my life easier that’s for sure.

Pros

I love that all my purchases and the packages being sent to me as well are in one app instead of me having to open and close several apps/websites to see my orders and things being shipped out or to myself

Cons

Sometimes this app does not update as fast as other apps but it’s not enough of a problem for me to discontinue use.

Switched from

[FedEx Ship Manager](https://www.capterra.com/p/210794/FedEx-Ship-Manager/)

These apps allow for you to sign up for updates but they don’t always send them to you at the correct times, and they sometimes send me the wrong information as well. Or I would get texts and emails saying my packages had not been yet delivered but they had been, as shown on the shop app.

Review Source

AB

Amanda B.  
owner  
Retail  
Used the software for: 2+ years

### "Your complete source for POS/Website sales! "

May 16, 2022

5.0

over all its terrific! it has made jumping into retail/online sales of our business easy. made our online website what we needed and wanted it to be!

Pros

that I can make it ANYTHING I want it to be! the list of customizations is endless. also the support staff is terrific and they're great about identifying my problem and helping me along with it. they're also a great source to direct me to a 3rd party app to help customize what i'm looking for.

Cons

it can be overwhelming figuring everything out. trouble shooting is tasking because the problem could be located in several different areas and you have to think to check all of them.

Review Source

VR

Verified Reviewer  
Subscription Manager  
Computer Software  
Used the software for: 2+ years

### "Great platform to start your ecommerce adventure"

April 3, 2023

5.0

Overall, Shopify is a top-tier platform to host an ecommerce website for any small business. It is super easy to use, and you have access to a plethora of tools to help you grow your business.

Pros

The "orders" table is very easy to navigate. Extracting orders to CSV is a crucial part of our fulfillment and wholesale purchasing processes.

Cons

Though it has been improved over the years, filtering orders is a little messy. I would love to have more advanced options to filter orders into specific sections.

Reason for choosing Shopify

I was not part of the decision process when Shopify was chosen, but most business in our network use it as an ecommerce platform. I feel that influenced the decision.

Review Source

stephane M.  
technical customer  
Telecommunications  
Used the software for: 6-12 months

### "shopify "

November 9, 2022

4.0

for me I would say that the experience with shopify is average and icishopify can do better in terms of ergonomics and ussi to improve the management of stocks and orders on their platform

Pros

what I particularly appreciate here is the tools proposed for the creation of its site of e-commerce on which we will carry out our sales and where will be stored the products sold on our store we have access to various tools of personalizations which will allow to put forward a beautiful aspect of the store

Cons

the weak points here we have already the graphics not very interesting and also the management of stock and orders that leaves a little to be desired there is no real follow up order also the search for suppliers must improve for me I would say that shopify is more in the execution of applications that they put in place

Review Source

Manuel H.  
Marketing Publicity Manager S  
Entertainment  
Used the software for: 1-2 years

### "Economical and highly customizable shopping cart"

June 20, 2022

4.0

We needed to introduce a shopping feature to our existing website and were looking for a business that could be introduced as cheaply and quickly as possible. The biggest advantage of Shopify was that the basic plan was cheap and immediately available. There was no problem with credit card payments, the flow from application to review to entry was fast, and most credit cards could be used immediately. When I used it, I was impressed with the broad ecosystem with enhanced APIs to connect to other systems such as Instagram and Slack, the management of multiple SKUs within a single product, and the introduction of apps. Cooperation with the notification tool system is helpful in eliminating mail order omissions. It was a great advantage to get suggestions for the future development of channels such as Instagram.

Pros

The rental shopping cart with "Buy Button" does not require any code implementation for HTML or JavaScript, so the design is highly customizable. The button itself can also be customized by providing a GUI screen for the design on the Shopify side.

Cons

I think it's unavoidable depending on the brand, but it's difficult to capture warehouse sales because the transfer time is different for each order.

Review Source

DG

Danielle G.  
Media Influencer  
Media Production  
Used the software for: 1-2 years

### "Shopify for Online Business Owners"

May 24, 2022

5.0

Pros

I liked how Shopify does its best to simplify the experience for those who aren't familiar with site building. There is room for improvement, but Shopify has plenty of resources to assist you.

Cons

I don't like how Shopify's speed slows down at times. There were times when the site completely froze as I was trying to build my website.

Review Source

VR

Verified Reviewer  
Owner / Operator  
Management Consulting  
Used the software for: 2+ years

### "Great Online Store Builder for Beginners"

September 12, 2018

5.0

I will say the first time I used Shopify I was very impressed with how easy it was to work in. I got a call from a friend who runs a non-profit. He had his designer bail on him after saying he would start the project in Shopify. I took at look and after getting into the system it was clear the other designer had done nothing with my buddy's web site. I had never used their system before but the interfaces were very easy to work in and we had his full site created with all of his products (about 30+) listed online and selling by the end of the day. It was pretty sweet to get that knocked out for him and because of that experience I have been using and recommending Shopify to clients where the system fits their needs. I definitely would not recommend it if you run retail stores with more the one location or if you need true inventory control, or accounting software syncing. Shopify is designed for the small retailer or business owner who is looking to get selling online for the first time. It works great and is very affordable for what it does. As you grow it may not be a fit anymore, but if you have sales coming in then you hopefully have the money to pay for switching to another system as well.

Pros

\- Really easy for beginners to build an online store; you can literally build a store in a matter of minutes - Does not require any coding knowledge - Excellent interface to work in - Great built-in tools for working with social media networks - Fantastic choice if you have a small inventory and are wanting to dip you toe into the e-commerce world cheaply

Cons

\- Reporting is a bit lack luster for medium to larger businesses - Inventory tracking is not good if you need more than just quantity on the shelf - If you have a lot of products and skus it can become hard to manage products; their system is truly targeted to smaller merchants or business owners selling out of their garage - Does not sync with Desktop accounting software

Review Source

MP

Marcela P.  
entrepreneur  
Online Media  
Used the software for: I used a free trial

### "Review for Shopify"

June 20, 2022

5.0

Pros

Shopify is a very user-friendly website that provides all of the modern tools required to establish the ideal online business. And the best thing is that they offer a 14-day free trial and support is always available.

Cons

Shopify does not place as much emphasis on content marketing as some users would want. Content marketing is vital because it increases organic traffic, educates customers, increases social proof, and helps brands flourish. While Shopify includes a blogging feature, it is fairly basic.

Review Source

VR

Verified Reviewer  
Online sales  
Consumer Services  
Used the software for: 1-2 years

### "Shopify Review"

December 2, 2021

5.0

Good experience with Shopify, good customer service and always receiving updates

Pros

Very simple platform to use, my customers like the way they can process their orders

Cons

So far I haven't had any problem with Shopify and it helps the company to grow the business

Review Source

Max V.  
bureau du suivi et du controle  
Government Administration  
Used the software for: 1-2 years

### "shopify avis"

September 20, 2023

4.0

Utilisation optimale et cette application est très facile d'utilisation et recommandable aux utilisateurs. c'est l'une des application a recommander

Pros

la stratégie des personnalisation et la gestion du stock sont des options que je trouve formidables dans l'utilisation de cette application

Cons

il 'a pas vraiment de fonctionnalités que je déprécie tout le processus d'intégration s'est déroulé avec succès

Review Source

YY

Yiğit Y.  
Junior Software Developer  
Computer Software  
Used the software for: 1-2 years

### "Servis is good"

October 23, 2022

5.0

Although I have listed the minuses quite a bit, it is recommended for a quick start to e-commerce.It speeds up your work, it doesn't let you down.

Pros

It's really impressive. The plugins are expensive and they charge a monthly fee. Service is of good quality. it is detailed but not complicated . The most well-known payment systems for turkey are guarantee virtual pos (no installments), payu and iyzico. iyzico integration is newer . -Easy to define the discount. It is very easy to follow the orders thanks to the mobile application. There are many themes available at affordable prices on sites such as themeforest.com etc. Do not buy themes from their site, very expensive and simple themes. The template system works with a language called liquid. It's easy to set up once you get used to it. It does most of the SEO. their api is extensive and their documentation is good. The blog system is a bit weak. It did not go to shopify even though it was paid several times. In general, it can be said that it is quite easy to use compared to its competitors.

Cons

It limits the site in many ways. You cannot customize the checkout page. If you give thousands of dollars, they'll let you. urls have to take prefixes like pages/ collections/. It's frustrating not being able to remove them. In order to do real customization, it is necessary to learn the liquid language. It is a bit difficult to develop on it, there is no test environment. However, development can be done by putting the theme in preview mode and making changes on it.

Review Source

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