# Page 26 | Shopify Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 26 - Is Shopify the right eCommerce solution for you? Explore 6657 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/83891/Shopify/reviews

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Shopify

4.5 (6657)

[View alternatives](https://www.capterra.com/p/83891/Shopify/alternatives/)

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Last updated March 13th, 2026

# Page 26 - Reviews of Shopify

## Showing most helpful reviews

Showing 626-650 of 6657 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Max V.  
bureau du suivi et du controle  
Government Administration  
Used the software for: 1-2 years

### "shopify avis"

September 20, 2023

4.0

Utilisation optimale et cette application est très facile d'utilisation et recommandable aux utilisateurs. c'est l'une des application a recommander

Pros

la stratégie des personnalisation et la gestion du stock sont des options que je trouve formidables dans l'utilisation de cette application

Cons

il 'a pas vraiment de fonctionnalités que je déprécie tout le processus d'intégration s'est déroulé avec succès

Review Source

YY

Yiğit Y.  
Junior Software Developer  
Computer Software  
Used the software for: 1-2 years

### "Servis is good"

October 23, 2022

5.0

Although I have listed the minuses quite a bit, it is recommended for a quick start to e-commerce.It speeds up your work, it doesn't let you down.

Pros

It's really impressive. The plugins are expensive and they charge a monthly fee. Service is of good quality. it is detailed but not complicated . The most well-known payment systems for turkey are guarantee virtual pos (no installments), payu and iyzico. iyzico integration is newer . -Easy to define the discount. It is very easy to follow the orders thanks to the mobile application. There are many themes available at affordable prices on sites such as themeforest.com etc. Do not buy themes from their site, very expensive and simple themes. The template system works with a language called liquid. It's easy to set up once you get used to it. It does most of the SEO. their api is extensive and their documentation is good. The blog system is a bit weak. It did not go to shopify even though it was paid several times. In general, it can be said that it is quite easy to use compared to its competitors.

Cons

It limits the site in many ways. You cannot customize the checkout page. If you give thousands of dollars, they'll let you. urls have to take prefixes like pages/ collections/. It's frustrating not being able to remove them. In order to do real customization, it is necessary to learn the liquid language. It is a bit difficult to develop on it, there is no test environment. However, development can be done by putting the theme in preview mode and making changes on it.

Review Source

Kevin S. O.  
Digital Marketing Manager  
Furniture  
Used the software for: 1-2 years

### "Great potential and possibility, but cannot skip tech spend"

January 9, 2019

4.0

Shopify is riding a popularity wave right now which makes integrations plentiful and easy. Their CDN is fast and dependable. If you dedicate a decent development contractor budget, you'll be fine. If you try to do it solely on your own, it is very time consuming.

Pros

The interface is easy enough to understand that, even if a programmer has rewritten the entire site in unique liquid code, someone unfamiliar with the platform could verify order information, write blog posts, refund customers, etc. Businesses require collaboration so this is certainly advantageous. Plugins/apps don't crowd the original UI so your main menu will always stay the same. Finally, Shopify is a major, for-profit market force which compels older applications to update to become compatible, and also new entrants elect to work solely with shopify. WooCommerce users demonstrate that they don't want to pay for even basic expenses. In this way, it separate to two extremes what wordpress tries to meet in the middle. WP has a short, steep learning curve with a lot of interface changes with plugins.

Cons

Always another tech language that's used, always another developer required. Customization nearly always requires a developer if its beyond swapping photos or fonts. Products with complex dependent variants do not work past a certain number of options. Limited. Be very wary of Shopify's app for Google products (ads, tags). These are essential for remarketing and configuration is often better done through coding and google than one of shopify's apps.

Review Source

CG

Christian G.  
Geschäftsführer  
Electrical/Electronic Manufacturing  
Used the software for: 2+ years

### "Shopify Plus ist für deutsche Unternehmen eine Katastrophe"

August 24, 2023

1.0

Teuer, kein ernsthafter Support auch nicht wenn man die Plus Version hat.

Pros

Das es viel Geld verschlingt und keinen Service gibt

Cons

In 4 Wochen haben die es geschafft 4 mal den Shop mit ihren unangekündigten Updates lahm zu legen. Wir waren 3 Wochen offline.

Alternatives considered

[Shopware](https://www.capterra.com/p/145605/Shopware/)

Reason for choosing Shopify

Man macht halt Fehler im Leben..

Review Source

TO

Tajalasfia O.  
Dentist and a freelancer  
Hospitality  
Used the software for: 1-2 years

### "Simple Shopify review "

June 29, 2022

4.0

Shopify overall is a great e-commerce platform for any e-commerce or trading business, as it is integrated with ease All logistics are managed ,as Shopify connects with many third party logistics. Shopify gave us a great using experience ,definitely recommend for anyone with an e-commerce business

Pros

Shopify is a great E-commerce website that is very easy to integrate , also there is no need for coding in order to make your website. It is a very versatile website that helps you manage your business with ease. Seo management is also on point ,as it is a well known platform for different freelancers. Customer support, policies and overall management of the website is easily understood by clients. Membership plans have fair prices for a platform as large as Shopify ,although it can be a little expensive for some people but it is definitely worth it.

Cons

A little bit high prices Time consuming and a little difficult to contact sales or tech team

Review Source

Nerissa L.  
Store Manager  
Retail  
Used the software for: 6-12 months

### "Great E-commerce platform"

October 6, 2022

5.0

Pros

Shopify has a lot of users and so easy to use. Updating our inventory and selling our stuff online using this platform was great. It was a good start especially if you have a high sku.

Cons

Not 2nd amendment friendly which was a challenge for us once we started selling firearms

Alternatives considered

[GoDaddy Website Builder](https://www.capterra.com/p/182500/GoDaddy-Website-Builder/)

Reason for choosing Shopify

Great looks of shopify

Review Source

VR

Verified Reviewer  
Entrepreneur  
Consumer Goods  
Used the software for: 1-2 years

### "Best way to start an online business for a mid-tier entrepreneur "

February 27, 2023

4.0

Pros

Easy to set up with lots of integration apps better interface and best customer service

Cons

It's a mid-range expansive for new users who has the least information on how to set up a fully functional store and have few issues to SEO

Alternatives considered

[Wix](https://www.capterra.com/p/169007/Wix/)

Review Source

VR

Verified Reviewer  
President  
Food & Beverages  
Used the software for: 2+ years

### "e-Commerce - Simple. Effective. Scalable"

March 8, 2022

5.0

Amazing. We couldn't do e-commerce without Shopify. We would have gone out of business during the pandemic without their quick help to launch our e-commerce brand.

Pros

Shopify is the all in one place to manage e-commerce. Set yourself up for success with their knowledge on e-commerce, templates, and built in features that make this product work out of the box. You can be selling in less than an hour if you have all of your documentation and products ready to go.

Cons

Some features are limited and only work with Shop Pay, which they have a reason to push that, but overall integration with other payment types to include local delivery or document management would be nice.

Alternatives considered

[WooCommerce](https://www.capterra.com/p/225601/WooCommerce/)

Reason for choosing Shopify

Less coding, completely out of the box management.

Review Source

Dave V.  
CEO  
Internet  
Used the software for: 1-2 years

### "Is Shopify A Good E-Commerce Platform?"

August 22, 2019

5.0

I have nothing but good experiences to now with Shopify. There have been times when we had to enlist the support team to work through issues, and they were there every time to get things right fast. That is why I still maintain stores on the Shopify platform.

Pros

I have used Shopify for some of my e-commerce stores for 18 months and have had a good experience with the platform. It is very easy to set-up and gets to the business of selling quickly. For the new person who is entering the e-commerce online marketing segment, that will help a lot. Rather than working through the challenges of setting up a website and designing it so it works well, you have a ready solution and can upgrade later as you gain experience with widgets and add-ons that will work seamlessly with the platform and help you sell more.

Cons

I do think that over time the costs go up too much for using the platform. Initially, it will not cost much, but as you grow your business, the monthly costs will go up for using the platform and any add-ons that you may use. This is not really a con in some way since you are going to be earning more. It is something that the entrepreneur needs to be aware of and plan for. As in any business, there is a cost for having the resources you need.

Reason for choosing Shopify

I used a combination of the three platforms, and have stuck with all three. Having 18 months of experience using each, I can say that Shopify is the easiest to start with, but more expensive to maintain and operate over time.

Review Source

VR

Verified Reviewer  
Owner  
Food & Beverages  
Used the software for: 2+ years

### "Shpping made simple witj Shopify."

July 17, 2022

1.0

My experience with them has been great thus far and i am very happy.

Pros

I like the fact that ut us used worldwide and absolutely anybody can use it because it is so simple and easy to understand.

Cons

There is nothing i dislike about Shopify.

Review Source

SO

Sarah O.  
Marketing Coordinator  
Retail  
Used the software for: 2+ years

### "If you run a shop, you need to use Shopify!"

October 21, 2019

5.0

Overall Shopify can be an extremely helpful platform for a company that is running an online store. It makes both the front and back end seamless for everyone. Once I took the time to learn my way around the website I realized that there is so much that Shopify can do, and it makes us running our company a lot easier than if we tried to build an online shop ourselves. Our whole team now utilizes Shopify on a daily basis and we love everything about it, from the retail functions right down to the design.

Pros

I love that we can provide an easy-to-use online store for our customers and seamlessly connect it to everything on the backend. I love the customization that the apps in Shopify provide, and we are utilizing things like shipping & inventory, bundle discounts, upselling, random coupons, email collection, and much more. The number of apps provided makes it easy to find the right one for your store. Our backend support team can easily view and fulfill orders and we can handle customer service right from our site. It's easy to set up and constantly update. I love that Shopify has made running an online store easy for both our management team and customer base.

Cons

Unfortunately since there are so many apps offered, it does take some time to sort through and find the right one for you. Some of them are not as customizable than others, and it can be tough to learn your way around the building platform but luckily Shopify and the app developers have awesome support teams. I'm also not a fan that you can't physically drag and drop widgets on your website like Wix can, and sometimes you need to teach yourself a bit of HTML to edit things (although again, their support team is great for helping with this). However, these are small inconveniences compared to the vast functionality of Shopify.

Review Source

VDM

Victor Daniel M.  
Operations assistant  
Cosmetics  
Used the software for: 2+ years

### "Excelent app"

August 11, 2022

5.0

We have the control about our website in only one place Shopify

Pros

It is super easy to use it, the functions are adaptable to any kind of e-commerce website you have other apps to complement the platform according that you need

Cons

I think the analytics are very difficult to have very confiable information

Alternatives considered

[WooCommerce](https://www.capterra.com/p/225601/WooCommerce/)

Reason for choosing Shopify

Yes

Review Source

VR

Verified Reviewer  
Dropshipping  
Apparel & Fashion  
Used the software for: 2+ years

### "Shopify"

June 21, 2023

5.0

Pros

The ease of use especially for me a beginner dropshipper.

Cons

The fees are little bit high for beginner.

Review Source

TV

Thiago V.  
CEO  
Apparel & Fashion  
Used the software for: 6-12 months

### "Recomendo a Shopify para ser sua plataforma e-commerce"

April 3, 2023

5.0

Gosto bastante da Shopify, eu recomedo quando está em um cenário que sua empresa já tem uma demanda diária de pedidos, devido o custo mensal da plataforma. Ela é bem rápida e a mais utilizada. Minha experiência é positiva mesmo tendo um valor elevado.

Pros

A facilidade de manipular as seções ao customizar um tema ajuda bastante. Porém a quantidade de temas gratuitos é pouca, sendo necessário um investimento em temas pagos ou customizar os temas gratuitos de uma forma que não fque igual a outras lojas.

Cons

Algumas integrações como a META, ocorre muitos problemas sendo necessário dias e dias de suporte tanto com a Shopify quanto a meta para resolver.

Reason for choosing Shopify

Por ser a mais completa e disponível no país que estou.

Review Source

LH

Lindsay H.  
Owner  
Wholesale  
Used the software for: 2+ years

### "Shopify is a must-have for e-commerce "

June 2, 2022

5.0

We love Shopify. It makes our business run!

Pros

\-Shopify was extremely easy to learn. We integrated 300+ products from Etsy over to Shopify, and I was quickly able to launch our Shopify site. -I like the ability to edit products in bulk. -I like the inventory system and being able to connect our inventory to our Faire site is a game changer. -The ability to do so much through the mobile app is also a big plus for our business. -The UPS discount we receive saves a ton of money on shipping for our customers.

Cons

The only frustration I’ve experienced is not being able to create a scan form for USPS batches of shipping. We ended up using a 3rd party shipping site so that we can print a scan form for the USPS orders we ship all in one day.

Reason for choosing Shopify

We chose Shopify bc we heard good things from other users in our industry.

Switched from

[Squarespace](https://www.capterra.com/p/143461/Squarespace/)

Squarespace was not good for e-commerce and for editing our website on the backend.

Review Source

SB

Solomon B.  
Manager  
Marketing and Advertising  
Used the software for: 1-2 years

### "Ease to use, accessibility/SEO for enhanced sales and phenomenal for business."

March 31, 2023

5.0

powerful platform that is suitable for online enterprises and is user-friendly. It is simple to set up an online store and manage products, inventory, and shipping with Shopify's user-friendly interface.Its ability to link with various third-party apps, like payment gateways, email marketing tools, and social networking platforms, enhances many advantages for businesses, including better consumer involvement and enhanced online visibility. Online store optimization with the use of SEO technologies can increase sales and earnings.

Pros

Easy-to-use interfaceLitheness and scalability for businesses of all sizesInclusive e-commerce platformRobust set of features including inventory management, payment processing, shipping, and analyticsExtensive app store with a wealth of additional functionality and customization optionsResponsive customer supportReliable hostingA variety of pricing plans to suit different business needs and budgetsGreat choice for businesses looking to start or expand their online sales.

Cons

Limited support for multi-lingual storesLimited options for discount codes and promotions

Review Source

MA

Michael A.  
Founder  
Marketing and Advertising  
Used the software for: 2+ years

### "Well-built, well-supported ecommerce platform"

May 10, 2022

5.0

Shopify is a great ecommerce platform.

Pros

It is 100% built for ecommerce, though has the flexibility to be used by physical bricks-and-mortar stores also, as we did at the start for a client.

Cons

Support is generally excellent, although there are repeat questions and requests that have been raised in the support forums that have remained unanswered for months and years.

Alternatives considered

[WordPress](https://www.capterra.com/p/131687/WordPress/)

Reason for choosing Shopify

Shopify is simply easier to use when setting up a store.

Switched from

[WordPress](https://www.capterra.com/p/131687/WordPress/)

Shopify is simply easier to use when setting up a store.

Review Source

Cathy T.  
Entrepreneur  
Information Services  
Used the software for: 2+ years

### "Shopify is more than meets your Eyes "

June 1, 2022

4.0

Pros

How easy it was to create and set-up Shop, even for the most non-technicals of people.

Cons

When there are templates ready to go by default, a bit of User's creativity is surely to be sacrificed.

Review Source

MS

Matthew S.  
Ux/Ui designer and developer  
Internet  
Used the software for: 2+ years

### "My first choice eCommerce system"

March 2, 2022

5.0

My experience using Shopify has been nothing but brilliant over the many sites I've worked on using it.

Pros

I like the ease of use Shopify offers. Everything from editing the page design and layout to managing products is made so easy. As a developer, the vast documentation library and amazing support team make working with themes and plugins a great experience too.

Cons

There was, on rare occasion, issues with integrating plugins with a client's store, but an alternative was always available.

Alternatives considered

[Squarespace](https://www.capterra.com/p/143461/Squarespace/)

Reason for choosing Shopify

I found that the level of support received with Shopify was second to none. Along with the massive plugins and themes libraries, I wouldn't think twice about using Shopify as my eCommerce platform of choice

Review Source

NC

Nuno C.  
Owner  
Marketing and Advertising  
Used the software for: 2+ years

### "The best Ecommerce platform in the market"

November 22, 2021

5.0

My experience with Shopify couldn't be better. I use and will continue to use it because there isn't a better solution in the market in my opinion. Shopify has everything I need and at a reasonable price. They are always innovating and bringing new features to the platform has you can tell with Shopify 2.0 upgrade.

Pros

Shopify is very easy to use, it has a lot of native features that allow us to customize our store to have a professional look. We can do pretty much everything ourselves without having to hire coders or designers. Also, I don't need to worry if the servers are down if the store will be slow because of an increase of traffic, basically Shopify accommodates my growth without I need to do anuthing

Cons

The one thing that bugs me, is that I don't have the ability to do many configurations on the checkout page. For me is a big issue because I think that sometimes with some tweaks the conversion rate could raise a lot.

Alternatives considered

[WooCommerce](https://www.capterra.com/p/225601/WooCommerce/)[BigCommerce](https://www.capterra.com/p/131883/Bigcommerce/)

Reason for choosing Shopify

It all comes down to reputation, features, ease to use, and price. Shopify has hands down all of this out of the bat. It was a no-brainer decision.

Review Source

BF

Briana F.  
Operations Specialist  
Medical Practice  
Used the software for: 1-2 years

### "bodylaseshop4.5"

April 5, 2022

5.0

love using shopify and i know a lot of friends do to. just super easy for any small business

Pros

i like how easy and convenient it is while giving business owners the flexibility to be creative when building their own website

Cons

there are a little bit of fees with the software depending on what a business is looking for but all the perks counter the little fees

Review Source

VR

Verified Reviewer  
Sr. Web Developer  
Graphic Design  
Used the software for: 2+ years

### "The perfect E-commerce solution. "

October 19, 2021

5.0

Overall experience has been very good. We have launched upwards of 20 sites since we began using this software. We have migrated some sites away from big commerce and woocommerce and our clients have been really happy with the switch.

Pros

Not having to build out ecommerce stores from scratch help us a great deal and allow us quickly get our clients sites deployed with minimal setup once design is approved.

Cons

The only con I would say would be that there are so many extras that have to be purchased on top of the basic cost in the form of apps. I understand there are certain implementations that require the extra cost I just wish more of the basics would be included.

Alternatives considered

[BigCommerce](https://www.capterra.com/p/131883/Bigcommerce/)

Reason for choosing Shopify

Cost and functionality

Switched from

[WooCommerce](https://www.capterra.com/p/225601/WooCommerce/)[BigCommerce](https://www.capterra.com/p/131883/Bigcommerce/)

Easy of use and functionality.

Review Source

Anita M.  
Business Development Manager  
Management Consulting  
Used the software for: 2+ years

### "Shopify Review"

December 8, 2021

5.0

Generally I am happy with it. I use it for several of my clients who have e-commerce stores and I recommend it to as it has an easier to use option for those not familiar with web design and e-commerce websites.

Pros

1\. Easy to use 2. Has extra add on features that you can use according to your preference

Cons

1\. The more add ons you make the costlier it is.

Reason for choosing Shopify

It had a more affordable option of paying monthly, for a start-up business that had limited funding.

Review Source

LD

Loïc D.  
Artiste  
Arts and Crafts  
Used the software for: 6-12 months

### "If you want to have problems, choose this platform"

February 22, 2024

2.0

catastrophic, I spent 3 months building a site that I will likely have to redo elsewhere!

Pros

I really see none in English Or perhaps if you are going to learn coding since their so-called experts constantly leave you alone with problems.

Cons

If you want a site with just three pages and no interesting features, it might be okay, but as soon as you add the slightest functionality, nothing works anymore. It's a very poorly functioning mess. I made the mistake of thinking, after seeing an advertisement, that I would leave WordPress for a Shopify site and not have to deal with technical aspects anymore, what a mistake! Since I've been with them, I've had nothing but troubles, which I have to solve on my own since their team of experts leaves you alone for days and days, sometimes weeks without helping. Again, I have a bug that causes my site not to be indexed by Google due to a redirection issue. I found the problem after days of searching and have been waiting for 7 days for their technical team to intervene for a beginner's issue that I would have resolved on my former platform in 2 minutes. It's shameful. Shopify lures you in by saying you won't have to manage anything, but once you're with them and encounter a problem, the response is that you need to pay extra to hire an expert for the slightest issue! Definitely do not choose this platform, or you will regret it!

Review Source

JE

John E.  
E-Marketing  
Biotechnology  
Used the software for: 2+ years

### "My review on Shopify"

October 28, 2022

5.0

The benefits of the site is that it is easy and fast and there is always development, which makes the user excited to develop at work

Pros

It is one of the best sites I have tried in e-commerce because it is characterized by ease of use for the beginner and fast and it has all the tools needed by the marketer and they have great customer service

Cons

The negatives that I saw are that the site has a lot of financial payments that no one who is a beginner can afford, and this makes a lot of people back off from working with the site despite the advantages

Review Source

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