# Page 44 | Shopify Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 44 - Is Shopify the right eCommerce solution for you? Explore 6690 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/83891/Shopify/reviews

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Shopify

4.5 (6690)

[View alternatives](https://www.capterra.com/p/83891/Shopify/alternatives/)

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Last updated April 21st, 2026

# Page 44 - Reviews of Shopify

## Showing most helpful reviews

Showing 1076-1100 of 6690 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

AA

Ade A.  
Online Digital Marketer  
Information Technology and Services  
Used the software for: 2+ years

### "Highly Recommended to create a good online Presence for Ecommerce business"

October 12, 2022

5.0

Customer assistance is rather simplified thanks to Shopify. Automations are set up to notify our customers of shipments, deliveries, or other events without our involvement.

Pros

One of the best e-commerce platform for use with online shops is Shopify. To directly enable our consumers to shop our website through email links provided on a weekly basis, we were able to easily incorporate it into other software systems like Klaviyo. I really adore how accessible and simple Shopify is to use, including for placing orders, looking up prior ones, searching clients' past purchases, etc. Dovetale, an affiliate marketing tool offered by Shopify, is even free for users, which is a major perk since competing platforms charge hundreds of dollars every month!

Cons

It might be costly to experiment with various themes and layouts. You might need to properly learn it because it is a little technical, especially Google analytics.

Review Source

PR

Pavel R.  
Marketer  
Marketing and Advertising  
Used the software for: 6-12 months

### "A perfect software for E-commerce"

February 26, 2022

5.0

I am very happy to use Shopify in my marketing agency, both for my own stores and for my clients' shops. I find it very easy and intuitive to use. Even if some bugs can occur, the mobile interface can be more difficult to handle, which is a pity when you are on the move. So I recommend Shopify for the most part.

Pros

Working in the field of online marketing and more particularly turned to the world of e-commerce, I appreciate very much the Shopify software for the creation of online store whether for myself or my customers because of its simplicity of use, as well as I found that the guides that the software provides us are very practical especially when we have a question about one of the features of Shopify. Also, I appreciate the many features offered by the software that are often organized logically and intuitively.

Cons

Overall, the Shopify software has very few flaws. However, despite these multiple advantages, we can see the existence of some bugs on the interface. Also, unlike the laptop interface, the mobile interface is a bit more complicated to use.

Review Source

MU

Maile U.  
Owner  
Consumer Goods  
Used the software for: 2+ years

### "Best E-commerce Platform"

February 9, 2021

5.0

I moved over from a different e-commerce platform and the difference between them and Shopify could not be more apparent. Shopify's tech support is eager to help and well-informed. Their pricing is reasonable for the service. Their app store is excellent, and their website templates are great.

Pros

Shopify is well priced and has an extensive app library that you can purchase and install. This makes Shopify very customizable to your business needs.

Cons

There are some features that I wish were built in for better functionality... like the ability to have nested product options. However, most problems have app solutions (including this one) and although the solutions are sometimes clunky and more pricey than I'd like, they work.

Switched from

[BigCommerce](https://www.capterra.com/p/131883/Bigcommerce/)

Bigcommerce increased their prices substantially a few years back. That prompted me to move to Shopify and I couldn't be more happy that I did because Shopify provides so much more in terms of usability than Bigcommerce did.

Review Source

MK

Murat K.  
Consultant  
Medical Devices  
Used the software for: 6-12 months

### "Great industry standard"

June 22, 2024

4.0

Pros

I appreciate the seamless integration of various tools and features that enhance the overall user experience.

Cons

Integration with other platforms can be challenging and require an integrator's help.

Review Source

CC

Carlos C.  
SALES  
Transportation/Trucking/Railroad  
Used the software for: 6-12 months

### "Having space to grow, its the best in the market!"

February 25, 2022

4.0

Pros

I would say its easy to use in general. Shopify have great beginner content. Shopify designs quality and quantity are really good and user friendly. You can use anyone from many they present, create your own or even buy more. Platform flexibility and scale are really powerfull making it very easy to scale accounts. Shopify community also deserve my positive review, as they can also be very helpfull and, if not, the support team of Shopify will help you for sure. The best in market.

Cons

I frankly deslike Shopify charges for transactions fees. Unless you use their own Shopify Payments you will have processement charges and the biggest problem here is that Shopify Payments its not available everywhere. Also deslike their URL structure because they are using subdirectories and this can affect SEO.

Review Source

GM

Gabriel M.  
Web Developer  
Information Technology and Services  
Used the software for: 2+ years

### "Great platform for Startup Ecommerce sites"

September 17, 2021

5.0

It helped me create my E-commerce site for my business. It's easy to setup the site and even easier to deploy. It costs a lot to add new functionalities, but if you keep it simple it should be better for your business.

Pros

I enjoyed all of the basic web design and ecommerce features that it brings, they are great for building a good enough ecommerce site.

Cons

I didn't like the fact that you need to buy on a monthly basis plugins, which increases the cost for the already existing monthly plans.

Reason for choosing Shopify

It helped me to get started as soon as possible with less configuration needed.

Review Source

MS

Mohd S.  
Owner  
Import and Export  
Used the software for: 1-2 years

### "Easy to use website "

April 12, 2024

4.0

Overall experience is good helpful to boost up sell by easy to use adds and promotion options

Pros

It's really easy to use and very economical in pricing.

Cons

Difficult to identify fake suppliers as any one can easily sign up on Shopify

Review Source

TK

Tlalane K.  
Manager  
Hospital & Health Care  
Used the software for: 1-2 years

### "Awesome App"

May 20, 2022

4.0

I love Shopify, I can pay my workers more quickly now

Pros

It works on all mobile devices and it does not take forever to load. This has made my life so much easier

Cons

Sometimes it says error 404, but the problem doesn’t last long

Review Source

RH

Riaan H.  
Driver  
Construction  
Used the software for: 6-12 months

### "Shopify review"

February 18, 2022

3.0

Happy and excited at the potential this has for me as a business

Pros

How many tools you have access to as well as for some thats just starting its quite user friendly

Cons

That the free trail is only 14 days instead of a monthv

Review Source

sT

samuel T.  
it support  
Computer Networking  
Used the software for: 6-12 months

### "plateforme de visibité de vente"

April 2, 2023

5.0

Shopify est une plate-forme solide pour les entreprises de commerce électronique et peut être une option viable pour toutes les entreprises cherchant à entrer dans le monde du commerce en ligne.

Pros

La facilité d'utilisation de l'interface utilisateur de Shopify ainsi que sa fiabilité en tant que plateforme de commerce électronique. Shopify offre également une gamme complète d'outils de marketing et de promotion pour aider les entreprises à attirer des clients et à augmenter leurs ventes.

Cons

La tarification de Shopify peut être relativement coûteuse, surtout pour les petites entreprises avec un chiffre d'affaires limité. En outre, bien que la fonctionnalité de Shopify soit assez robuste, il peut y avoir des coûts supplémentaires pour les plug-ins tiers que les entreprises peuvent souhaiter utiliser pour des fonctionnalités supplémentaires.

Review Source

VR

Verified Reviewer  
Ceo  
Computer & Network Security  
Used the software for: 1-2 years

### "Shopify review"

May 13, 2022

4.0

It saves you à lot of time unlike other online sales software and save à lot of time

Pros

Shopify à compagnies you in all steps in your projet. Create your online business, the online store

Cons

I think everything has avantages and disadvantages and concerning this software i would say its prince it is very high Compared to others which are free

Reason for choosing Shopify

Because for the moment in my knowledge is the best

Review Source

Steven T.  
eCommerce Co-Founder  
Apparel & Fashion  
Used the software for: 2+ years

### "A Love Hate Relationship"

February 19, 2020

4.0

Can't beat it for the price; you get a lot for even the basic package since users do not have to worry about any security breaches or servers going down often. Shopify is almost always up and rarely slow due to their CDNs.

Pros

Makes it easy for users to set up an ecommerce shop without worrying about CDNs, Servers, and security. Shipping rates are subsidized as well.

Cons

Most basic features are locked behinds monthly subscriptions. A lot of coding is done with liquid which isn't too hard to learn, but would be more intuitive if it just stuck to Javascript, HTML, CSS, and BooStrap.

Alternatives considered

[WooCommerce](https://www.capterra.com/p/225601/WooCommerce/)

Review Source

VR

Verified Reviewer  
Marketing and communications manager  
Marketing and Advertising  
Used the software for: 1-2 years

### "Simple, easy, and elegant solution for non-technical people"

September 30, 2018

4.0

Pros

What I love about Shopify is how simple it is to set it up and get going with your first shop (e-commerce site). And to add to it, Shopify comes with tons of themes that are adjustable to your need, so you if you are just launching your shop or trying to test the market, Shopify is a good place to start as you wouldn't need to pay for designers and other little overhead costs (like technical help, developer, etc...). - Easy to setup - Many adjustable themes - Scalable plans, so you don't have to pay too much if you are still a small scale - Many plugins and add-ons that add many functionalities - It easily connects to many marketing tools such as MailChimp

Cons

I didn't give Shopify 5/5 because I faced an issue when I was trying to sell digital-codes for Steam and PlayStation games on one of my shops. There are some add-ons that add support PDF/Ebook formats for digital products, it doesn't read inputs or data from a database and then transfer/sell them. So if I wanted to sell 1,000 keys, I need to create 1,000 pdf files and send them to the customer. This will be a bad experience for a user who buys 10 different games because he will get 10 different pdf files instead of one invoice with 10 keys.

Review Source

VR

Verified Reviewer  
Owner  
Retail  
Used the software for: 2+ years

### "Started my online boutique with Shopify!"

May 7, 2019

5.0

Overall, I've had nothing but a great experience. I cannot get over how nice their customer service reps are. When talking on the phone with them, they truly want to help you and they honestly feel like a friend helping you out. Great company!

Pros

My favorite part about Shopify is how easy it is to create a beautiful website and keep track of inventory! I started with a very basic website and ended up purchasing a theme about a year later and it completely changed the look of my whole website! I was very happy with how easy it was to set-up. Entering in new inventory is a breeze and now that you are able to enter in the "cost" of a product, it is even better to help with tracking profits. Also, I have to add that the customer service is AMAZING! They are always so helpful and always solve any problem I may have. Overall, Shopify is great for small business owners and I would recommend to anyone searching for a platform to use.

Cons

Shopify is great! But one thing I would suggest improving is the transition of implementing a new theme for your site. Most of your content doesn’t automatically reformat. But once you change everything, you are good to go!

Review Source

EU

Eze U.  
Teacher  
Education Management  
Used the software for: 6-12 months

### "Shopify is Just Good!"

July 9, 2022

5.0

Shopify is a reasonably simple platform to use, just like other hosted platforms. Everyone may use it, from eCommerce pros to complete newbies. With Shopify's assistance, you can set up a completely functional online store without any prior website-building knowledge. So I really like it

Pros

My name is Eze, a professional digital marketer since 2019. I've made tens of thousands of dollars online using several platforms. I've recently been working hard at Shopify Dropshipping and Ecommerce and earning a living from it. I am able to successfully run this business with Shopify because I have successfully launched many dropshipping and e-commerce sites. Additionally, my network allows me the chance to both make some money and impart my skills to those who need help starting a business.

Cons

Shopify has been a wonderful experience overall. Although the backend can occasionally be complicated, it does everything effectively, and the user-facing product it provides is attractive and effective. If someone is considering opening an online store, I definitely recommend Shopify. It can be made simple if you need it to be or sophisticated if you need to grow to support a significant web presence for e-commerce.

Review Source

Phil T.  
Business Owner  
Retail  
Used the software for: 2+ years

### "Great way to get your e-shop up and selling quickly."

July 18, 2019

5.0

Getting my site up was a snap!

Pros

I love how easy it is to set up a new eCommerce store. The software integrates well with my other platforms (Stitch Labs and Ship Station). There are many lovely themes available -- most are responsive so they display properly on mobile devices. Integrates well with most payment acceptance software.

Cons

It's a bit pricey. They no longer integrate with MailChimp. They do not allow payment processing for vaping products. Website response times could be better.

Alternatives considered

[Adobe Commerce](https://www.capterra.com/p/227129/Magento-Commerce/)

Reason for choosing Shopify

Easier to work with and priced better.

Review Source

AS

Adam S.  
Graphic Web Designer  
Marketing and Advertising  
Used the software for: 2+ years

### "shopify store"

April 10, 2024

5.0

easy process to build a shop, from templates with great functionality that can be expended I'm most cases with the use of the plugin/ add-on eliments

Pros

simplicity to get a shop up and running in a short time with the ade of the templates works on mobile outright without any messing

Cons

some of the customisation is not easy to find or hidden under

Reason for choosing Shopify

while we didn't switch to Shopify - we utilise it for our clients when there requirements are that of a simple shop that just works.

Review Source

SA

Sueda A.  
Computer Engineer  
Computer Software  
Used the software for: 2+ years

### "Best For e-commerce"

November 9, 2021

5.0

I am creating e-commerce stores for myself and my clients since 2017 and since then I only used Shopify. I like using it and also it’s easy to manage for my customers. So I will keep using Shopify

Pros

I like the user-friendly dashboard most. It’s really easy to manage a shopify store without any knowledge. And also there is many language options. Also I love the free themes. Most of them looks professional and it’s easy to customize them.

Cons

Actually I guess I like everything about shopify. Maybe my least favorite can be the new dashboard. I like the old blue one more.

Review Source

VR

Verified Reviewer  
Product Owner  
Computer Software  
Used the software for: 1-2 years

### "Shopify is a must have if you are starting a e-commerce website"

February 15, 2022

5.0

Pros

We are able to start a storefront very easily with Shopify. Was able to set up an e-commerce store in 15 minutes. They had a good variety of free templates we could use so that reduced cost for us. They have a huge community of support for all of our questions which is a great win for everyone.

Cons

It seems like they have an app for everything. So as soon as you want to extend your Shopify store you might have to start working with third parties.

Alternatives considered

[BigCommerce](https://www.capterra.com/p/131883/Bigcommerce/)

Reason for choosing Shopify

We started testing Shopify and felt it solved our needs so we did not want to test anything else.

Review Source

Raquel C.  
Team Leader Marketing Automation  
Graphic Design  
Used the software for: 1-2 years

### "Manage your e-commerce good"

May 21, 2022

4.0

Pros

It is a really complete software that helps you manage and keep track of your e-commerce orders. I use it mostly to connect it with Connectif module.

Cons

I find it not as intuitive to use like others and I feel like the coupon options could be improve.

Review Source

VR

Verified Reviewer  
Applications Engineer  
Computer Hardware  
Used the software for: 1-2 years

### "Super Beginner Friendly, with advanced options for Developers"

December 2, 2021

5.0

Pros

Easy to use, almost anyone can get a store up and running very quickly. It is a hosted solution, so you do not have to set up your own server (or virtual instance, etc) and then install it later, etc. Payment processing is included. Other features such as reviews on your listed products, the capability to run promotions, coupon codes, and sales are also available and easy to use

Cons

The fact that it comes with a high-ish monthly fee. This is to be expected as the solution is hosted by Shopify themselves, saving the user the need for server and IT fees.

Review Source

VW

Vivian W.  
Data Scientist  
Market Research  
Used the software for: 6-12 months

### "Professional and Easy to Use Platform to Start Your Shop"

February 17, 2022

4.0

Simple CRM, no coding required, easy to set up. On the website there are many tutorials on how to do things so I definitely would recommend it. The platforms is flexible so you can customise it the way you want. However you still have to depend on third-party developers to keep the site up and running well.

Pros

It’s easy to set up your store from scratch and almost everyone can do this. Also Shopify gives you 14 days free trial. You can customise the shop the way you want without main knowledge about web-sites. Customer service team is easy to reach out and friendly.

Cons

It would be nice to see more SEO Optimisation tools and Speed optimisation tools. Also the platform is a little bit pricey for beginners, who have only one product in the store.

Reason for choosing Shopify

Ease of use.

Review Source

ZM

Zanna M.  
MD  
Health, Wellness and Fitness  
Used the software for: 1-2 years

### "Great for a small business."

January 31, 2022

5.0

Pleasant to use. More advanced than other platforms we have used in the past and also along side

Pros

It’s really easy to use l, when we started selling physical products our wix site didn’t offer the functions that we needed. Shopify offered the more complicated end of e-commerce like personal discount vouchers and shop cart reminders. The little things that really bring a small business into an organised marketing platform.

Cons

It’s expensive, it costs more and we struggled to have it as our standard website as wix offered more in different departments. It wasn’t as easy as other platforms to me to get started and we had issues with certain categories in the shop which were eventually helped by the customer service team. It’s expense though, it’s worth it but I begrudgingly dislike the price.

Switched from

[Wix](https://www.capterra.com/p/169007/Wix/)

We decided not to use the wiz built in shop as it’s functions were very basic

Review Source

JEA

James Edward A.  
Chief of Staff  
Retail  
Used the software for: I used a free trial

### "Shopify Review"

June 18, 2024

5.0

Pros

Amazing product to set up an ecommerce business.

Cons

Creating a sleek layout can be challenging and need to upgrade package to do so.

Review Source

EM

Emilio M.  
Store manager and coordinator  
Retail  
Used the software for: 2+ years

### "Ottimo per la gestione di un e-commerce "

March 30, 2023

5.0

Davvero ottima!

Pros

Interfaccia semplice e usufruibile da tutti molto velocemente

Cons

Alcune funzionalità sono work in progress e certe funzionalità per il pacchetto base sarebbe meglio non fossero nel pacchetto premium (es il b to b)

Review Source

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