# Page 49 | Shopify Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 49 - Is Shopify the right eCommerce solution for you? Explore 6694 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/83891/Shopify/reviews --- Shopify 4.5 (6694) [View alternatives](https://www.capterra.com/p/83891/Shopify/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated April 21st, 2026 # Page 49 - Reviews of Shopify ## Showing most helpful reviews Showing 1201-1225 of 6694 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use JB Jason B. IT Director Automotive Used the software for: 2+ years ### "Motorsport ecommerce store" March 3, 2022 5.0 So far I have use several other platforms for ecommerce solutions and would say that Shopify is number 1 that I have used. Pros Love the ease of setup a basic site but then the access to the app store for additional apps and designs to use. We use it for ebay also which makes a one place dashboard to manage all of our incoming orders to ship. Cons Be carful on adding apps and the transaction fees to spike and if you go over the said amount monthly you get another fee. Alternatives considered [WooCommerce](https://www.capterra.com/p/225601/WooCommerce/)[RevolutionParts](https://www.capterra.com/p/210689/RevolutionParts/) Review Source VR Verified Reviewer Agent Marketing Lead Insurance Used the software for: Less than 6 months ### "Easy to Create an Online Store and Monitor Activity" December 3, 2019 5.0 Overall, we were very happy with Shopify. We were able to monitor our online store sales, visitors, and general website activities. We were also able to create email automation, remarketing campaigns, and connect with social media to get a larger audience. I would recommend this product to anyone trying to start an online store/presence that is limited on time or e-commerce ability. Pros • Easy to create a nice looking online store. • Analytics are great. They tell you the number of visitors to your store, what they are looking at, if anyone added things to their cart, etc. • Great built-in remarketing abilities. When someone begins the checkout process but does not complete it, you can set it up to send them a follow-up email to complete their purchase. (Caveat, this only works if they input their email address during the checkout process.) • Email capabilities to shoppers with built-in automation that is easy to set up. • Online stores are mobile ready and look great on mobile devices. • Simple connectivity to social media. • End-user (customer experience) is very smooth through the online store. • A very functional mobile app that sends notifications based on your preferences. Cons For what we were using Shopify for, we didn't have a bad experience at all. My only suggestion would be to create more website and email templates that are readily available. Review Source LA Lisa A. Company Director Financial Services Used the software for: 1-2 years ### "Shopify is the best ecommerce platform ever!" September 16, 2022 5.0 I am very satisfied with Shopify. My experience has been fantastic, it's very easy to use, cheap, and you can use their free templates to customize your store, it's the best e-commerce platform in the world! Pros What is there not to like? First, they offer you a 14-day trial to learn everything about Shopify, to customize your store, and then you can pay a little to nothing for using Shopify. On this platform everything is well organized, it's easy to use, and it's like step by step guide. Their customer support is very professional which is very important because it's an e-commerce software that makes you money and you don't want to wait for someone to solve the problem! Cons The one thing that bothers me, is that they don't have a lot of free templates and the ones that they offer aren't really that good. You can use them but you can't really customize them so it's better if you buy your own template! Another thing about Shopify is that you must use a lot of applications to make it work, like klavio, etc for email marketing, importing products, etc. Review Source MA Mala A. Nurse Hospital & Health Care Used the software for: 1-2 years ### "Incredibly easy to use" July 5, 2022 4.0 Overall my experience with shopify was one of ease and convenience and the pricing was reasonably, great customer service as well Pros Shopify is beginner friendly and does not need you to be tech savvy in order to navigate the site, no knowledge of coding is need in order to create your online store so thats a bonus. It has a large variety of themes that are easily customizable to meet individual needs. Best part is the free 14 day trial which can be extended to 30 days if more time is needed to complete site Cons What i dont like about shopify is when you upload item images to Shopify with different aspect ratios, sometimes there is a difference in the ratios hence images are differently-shaped and that can have a negative influence on the look and design of the store Review Source SP Sherial P. Freelancer Marketing and Advertising Used the software for: 6-12 months ### "Shopify Review" December 17, 2021 4.0 Pros The features I liked most was the integration of merchandise from the supplier to the store and easy to modify prices and other information. Cons I don't feel that there was anything missing but I do feel as if the help pages would be more user friendly or updated. One of the cons that I experienced was pausing the store and still being billed for it. Reason for choosing Shopify It was recommended by someone that used it for the first time. Review Source EJ Erin J. Customer Service/Admin Food Production Used the software for: 2+ years ### "Really the only option for ecommerce!" September 6, 2022 5.0 Positive! I've found this platform great for my needs managing a D2C business. Pros Shopify is extremely user friendly and has many apps for integrations necessary for managing your online store how you do best. Cons Any issues I've had over the years have been dealt with after updates, so no real complaints. If you have any issues or need assistance their customer service is robust. Review Source VR Verified Reviewer Lead Technical Support Engineer Wireless Used the software for: 2+ years ### "It's no wonder they're leading" November 27, 2018 5.0 We have used shopify from almost the beginning of our webshop. it became quickly apparent that the tool we started off with was not going to be worth the money we were saving so we switched to shopify which was a little more expensive but meant that we could save time and effort which results in saved money at the end of the day Pros It is simple to use by anyone on the team so it can easily be taught to any new employees. It is well designed and new UX improvements are added frequently. The pricing is competitive for the quality of their solution Cons There is certain functionality that you'd expect that isn't there. Like creating a second order from a previous order. or editing an existing order. Review Source KH Katie H. Artisan/Owner Retail Used the software for: 1-2 years ### "Great for Larger Businesses - Not for Smaller" September 13, 2019 5.0 Shopify is still a software that I would revisit if I were to grow beyond what I can handle with my Etsy and Square current combination. Shopify has a lot of positive things to it that I can see would be incredibly useful to larger companies, but after over a year of using the software for eCommerce, it wasn't working for my incredibly small business. ROI just wasn't there - more because, I'm sure, I wasn't taking advantage of some of the features because I frankly couldn't handle the expense. If you've got more of a budget for eCommerce, advertising, and website management, this is a great piece of SaaS. Pros The flexibility to create/control my entire website was nice. There are quite a few functions that are absolutely critical to successful retail, like coupons, abandoned carts, etc. It's great for having multiple brands as well, as you can indicate which brand is attached to which item if needed. Cons You need to add apps for almost everything. I spent more time managing my website than I did creating new items while I was using Shopify, and I got little to no return on it. There are apps for importing items from other sites (like Etsy), apps for mailing lists, apps for just about everything you can name. Most of them cost - so there is more to the cost of Shopify than the monthly fees. Alternatives considered [Wix](https://www.capterra.com/p/169007/Wix/)[BigCommerce](https://www.capterra.com/p/131883/Bigcommerce/) Reason for choosing Shopify Shopify seemed (and was) easier to manage and set up than either BigCommerce or Wix sites. It's user friendly, even if you do have to add apps for almost everything. Review Source TB Tuhin B. Full-stack web developer Outsourcing/Offshoring Used the software for: 2+ years ### "Easy to use ecommerce solutions for any kind of business." February 12, 2022 5.0 I have used Shopify for my clients. Where they needed to build an e-commerce business site for them. It has been a great experience overall for me using Shopify. There were several challenges while implementing custom features but in the end, it all became easy with their proper documentation and template guides. Pros At competitive pricing, Shopify platform provides advanced features which are easy to use and maintain your e-commerce business. Their CDN cloud hosting is super fast. It is developer friendly and they provide well written documentation for users. To launch a e-commerce business website and wasting time on managing hosting system Shopify will be a great product to pick. It provides access to many modules and integrations. Cons So far I have no cons on Shopify. Their eCommerce application is great to start up a business website right away. Customer service is great too. Review Source Judy N. DEBT RECOVERY OFFICER Financial Services Used the software for: 6-12 months ### "" Encrypted And Incredible Online Shopping " " May 10, 2022 5.0 Shopify Tool is a simple online application designed to help any user to do online secure shopping and online marketing services. Pros Simplicity in usability and deployment. Ease on online shopping and promoting your brands. Inventory and order management. Ecommerce support tool, among more. Cons We are fully contented with all it has since it over delivers and guarantees encryption. Review Source AN Angela N. owner Arts and Crafts Used the software for: 1-2 years ### "Easy to set up and maintain" July 7, 2020 5.0 As a small business owner, I like that I can go in and edit and maintain my website myself. I have complete control (within the limitations of the theme) to go in and edit or add listings. I was able to migrate my Etsy listings over to our Shopify website and then just go in and tweak them a bit, which saved me a lot of time and energy. There is a learning curve, as with anything, but I find it fairly intuitive and easy to use. Pros I like that it's fairly intuitive and there are so many apps that integrate well with Shopify. The price point is fair, and I'm able to build and maintain my e-comm website myself. Cons I can't really think of anything that has come up that I didn't like. I'm currently using a free theme, which has limitations, but there are paid themes that you can get to suit your business. Alternatives considered [Squarespace](https://www.capterra.com/p/143461/Squarespace/) Reason for choosing Shopify From the research I did, it seemed that Shopify is more e-comm friendly, whereas Squarespace is more for artists. Review Source lT lafia T. développeur fulls stack Computer Software Used the software for: 1-2 years ### "Meilleur éditeur de site e-commerce " October 6, 2023 4.0 Pros Shopify a un interface conviviale, ce qui facilite la création et la gestion d'une boutique en ligne, sans oublie qu'ils offre une gamme complète d'outils et de fonctionnalités, tels que le traitement des paiements, la gestion des stocks et la création de rapports. Cons Bien que Shopify offre des options de personnalisation, elles peuvent être limitées par rapport à d'autres plates-formes plus flexibles. Review Source DK Demorai K. Owner Retail Used the software for: 1-2 years ### "Love Shopify for my business" February 3, 2022 5.0 It's great! Easy, inexpensive Pros Easy to use, ordering is simple, keeps everything exactly how you want it. Cons No cons, it's been great for my business Switched from [Wix](https://www.capterra.com/p/169007/Wix/) Ease of use, more themes on shopify Review Source YB Yozet B. Engineer Farming Used the software for: 6-12 months ### "E-Commerce - SMQ" October 5, 2022 5.0 It is fast to implement and develope Pros It is a stable SAAS application with good interaction with google ads and other feetures Cons It can be a much expensible SAAS platform compare with their competition Alternatives considered [Jumpseller](https://www.capterra.com/p/146737/Jumpseller/) Reason for choosing Shopify By Shopify integration with other platforms Review Source DD Danielle D. Director of E-Commerce Retail Used the software for: 2+ years ### "I always appreciate how easy Shopify is to use. " May 21, 2019 5.0 Overall, we have been able to solution things from, wholesale lock screens, to making a new site very easily. To app plug ins that help with fraud, and tracking analytics. Pros The best parts about this software are the fact that anyone can use it. Even people who are not well versed in E-commerce. It is fantastic for stores of all sizes, and now it can manage multiple warehouses. I love the support we get with Shopify PLUS, and every time I have issues or am looking for app solutions they point me in the right direction. Cons My associates get confused when the UX updates piece by piece, I personally do not mind it, but day to day as they do updates it can look different, and I need to explain to them this is how you would update a large platform like this. Alternatives considered [Adobe Commerce](https://www.capterra.com/p/227129/Magento-Commerce/) Reason for choosing Shopify It is much easier to use and does not require an architect to manage. Review Source Luke H. Founder Graphic Design Used the software for: 2+ years ### "By far the best platform for e-commerce but at a cost" October 24, 2022 4.0 It’s great but frustrating for customising your website Pros I like how easy it is to start selling, the platforms interface and product/order management. It’s great for starting up a shop and selling quickly. It’s also a beautiful interface for managing orders and watching them come in Cons Not very customisable unless you want to pay a monthly bill that can rack up quickly. Not great for customisation which is a big negative for Shopify Switched from [Wix](https://www.capterra.com/p/169007/Wix/) Much better e-commerce platform Review Source BB Britt B. Marketing Manager Apparel & Fashion Used the software for: 6-12 months ### "Ease of Use for new business owners" June 29, 2022 5.0 Once you build one store, it's a walk in the park & super easy to do over and over again. Pros For those who don't know much coding and are trying to build an e-commerce website, shopify is for you. There are so many helpful templates to help you build your site along with many integrations & plug-ins. From inventory management to order management, the platform makes it easy to access all the information needed to run your business. Cons For those who want more of a tailored look for their brand, it is better to outsource shopify templates. Shopify should collaborate with Creative market or Dribbble to create better store templates with better SEO plug ins. Review Source DJ Danielle J. Marketing Apparel & Fashion Used the software for: 1-2 years ### "Very great service for what you get " January 26, 2022 5.0 Overall it was a very good experience if I had to do it again I definitely would no questions asked Pros Shopify is a simple stage, which is not difficult to set up and utilize. It is the best option for the individuals who need a total arrangement, without any details connected with advancement and facilitating of the internet based store. The actual stage offers the product and facilitating that is required for sending off the site. The administrator connection point is instinctive and easy to use while the UI is convincing as well. Cons One more weakness of involving Shopify for your eCommerce store is that the stage's topics are altered utilizing the Shopify Liquid arrangement, which might be excessively specialized for non-experienced engineers Review Source MO Marjorie O. Owner Retail Used the software for: 1-2 years ### "Good small business solution" February 7, 2020 5.0 Overall it's a good way for a small business to have an online presence. Shopify says I'm doing better than 90% of new websites but I've done a very small # of sales (mostly sell on amazon), so it must take a long time for new online retailers to establish themselves. So far it hasn't been worth the cost of setup, but I'm hoping it will take off in the future as more customers trust my website. Pros I like that I can track my inventory easily using Shopify. It can even integrate with Amazon, although I haven't used it that way and just update quantities manually when I ship to Amazon. I like how easy it is to add a new product and product variations. Cons I feel like the Facebook integrations are great in theory but don't really work as intended. My products keep getting flagged as inappropriate when they're blankets or products for kids, very strange. Also, the function to market on facebook through Shopify doesn't work. I've tried to set it up multiple times and tried to find customer support for this but was unsuccessful. I also feel like getting things to look good on the front end was rather tedious and was annoyed that I had to use another app to do this as well as send out mass emails, just another added monthly cost. Review Source Luis Enrique C. Freelancer Design Used the software for: 1-2 years ### "Excelente forma de hacer comercio electrónico" January 22, 2024 5.0 Pros Es sorprendente todo lo que puedes conseguir usando Shopify como principal herramienta para hacer comercio electrónico. Basta con unos cuantos clics para tener una tienda online lista y funcional. Además, cuenta con muchos complementos que potencian las conversiones. Cons iniciar es muy fácil y puede que al principio sientas que es mucho el costo, pero con el paso de los días te das cuenta de que fue le mejor decisión. Review Source HC Hang C. Freelancer Information Technology and Services Used the software for: 2+ years ### "Best Platform for Small eCommerce Business" June 6, 2022 5.0 Generally, the experience is good, I don't worry the software will make mistake on the inventory and selling processes. Pros It is a very good software kit for running a personal or small group business, because Shopify save most middle-processes for the owner(s). Cons Charge too high, specially during the pandemic period, most website owners can't obtained the products in time, but they still must pay same monthly charge. Reason for choosing Shopify It is a kind of software designed specially for personal or small group eCommerce businesses. Review Source PT Paris T. Marketing Representative Marketing and Advertising Used the software for: 1-2 years ### "Shopify review" June 27, 2022 5.0 Perfect. The only thing I would want to change is more free things to use. Pros By far the easiest web building sight. Even the free templates are perfect for a beginner Cons I wish there were more things that were free instead of a “free trial” Review Source VR Verified Reviewer Social Media Manager Information Technology and Services Used the software for: 2+ years ### "Best dropship product" November 16, 2021 4.0 Right now i am working with e-commerce and Shopify have to helped me a lot with it Pros It is easy to integrate and to use from management people in the back and from users in front Cons This product is becoming more and more likely to me, now with more options to integrate dropshipping and get more products for your store is almost best of all Alternatives considered [Oberlo](https://www.capterra.com/p/186444/Oberlo/) Reason for choosing Shopify I think is easier to use and offer a better experience Review Source VR Verified Reviewer HR Analyst Human Resources Used the software for: 2+ years ### "Best for us" January 18, 2020 5.0 Pretty much positive, I guess the adds are kind of annoying, but the price for premium is not that high. Pros I like using spotify for the gallery of music selection they have. When it comes to out of the gate music (what everybody listens/what's popular/ what was popular at some point), I struggle not to find all the things I search for. Cons When it comes to "obscure" genre, and by this I mean underrated bands or underrated artists or even underrated tv shows that you want to listen their OST, Spotify doesn't really have a lot to offer you, however they leave you the option to create your own playslists which I guess balances it out. Review Source HA Hafiz A. Motion Graphic Designer Animation Used the software for: 1-2 years ### "Has many professional template ready to use" May 19, 2022 5.0 I have the best experience using Shopify. I don't have to worry about technical stuff because Shopify covered it. With everything move in fast pace, Shopify is in the right track to help business to achieve their goals. Pros I don't have to hire professional people to set up my ecommerce website because Shopify has many professional template ready to use at any time. I can set up everything in a few clicks. It's faster to load and easy to conduct. The template are also responsive (mobile-friendly). Pretty much every technical stuff I don't have to worry because Shopify has everything I need. Cons Shopify's payment gateway is not available in many countries. Hopefully in the future Shopify can support this features in most of the country. Review Source Similar Products Featured ## Related categories [Small Business eCommerce](https://www.capterra.com/small-business-ecommerce-software/)[eCommerce](https://www.capterra.com/ecommerce-software/)[Shopping Cart](https://www.capterra.com/shopping-cart-software/) ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.