# Page 56 | Shopify Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 56 - Is Shopify the right eCommerce solution for you? Explore 6657 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/83891/Shopify/reviews --- Shopify 4.5 (6657) [View alternatives](https://www.capterra.com/p/83891/Shopify/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Page 56 - Reviews of Shopify ## Showing most helpful reviews Showing 1376-1400 of 6657 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use VR Verified Reviewer Digital Marketing Manager Real Estate Used the software for: 6-12 months ### "Best Tool for Non Technical Business Owners" April 8, 2021 5.0 We have multiple businesses website on Shopify and a few are created in just one night. It is very easy to install tracking code as Facebook and Google have their apps which makes the integration very easy like few clicks. Overall I love the easy integration of Shopify with all other tool and its set up process with minimum documentation. Pros I like Shopify because it's easy to set up and create a website in minutes even without any development knowledge. In most countries, they provide a card payment option which is a huge blessing for non registered small business to receive payment directly in their account. The integration with other platforms, content uploading and website loading speed every feature is amazing. Shopify is a complete solution for small and medium businesses. Cons There is some limitation in the development side with this amazing tool but those are still ignorable. Review Source LG Laura G. Director of Digital Marketing Marketing and Advertising Used the software for: 1-2 years ### "Shopify Is The Only eCommerce CMS" June 16, 2022 5.0 Overall, Shopify is great for e-commerce businesses. It is so easy to upload products, determine shipping costs, and everything else that a business needs to manage. The reports are very extensive, so it's easy to see trends and performance metrics on the backend. Pros Shopify is user-friendly, organized, thorough, and the only CMS I would ever consider for an e-commerce company. We started using Shopify about 2 years ago and have never looked back. Every process is incredibly streamlined, and it's a clear choice if you have an e-commerce business! Cons Importing customers can be tedious, and I haven't found the right solution for automated email messages based on our import lists. Review Source KB Kitty B. CEO Printing Used the software for: 1-2 years ### "Robust Website Builder with Steep Learning Curve" May 7, 2022 4.0 Pros You can do pretty much anything you want with all the different apps and themes offered. Cons There's a lot to learn, I needed a consultant to help get this off the ground. Themes are expensive and hard to choose. The settings icon is in a terrible place and easy to miss. There are some intuitive issues that could be fixed. Alternatives considered [Wix](https://www.capterra.com/p/169007/Wix/)[Square Payments](https://www.capterra.com/p/170278/Square-Payments-Processing/) Reason for choosing Shopify Price point vs. functionality Switched from [InkSoft](https://www.capterra.com/p/149085/InkSoft/)[GoDaddy Website Builder](https://www.capterra.com/p/182500/GoDaddy-Website-Builder/) Needed more functionality Review Source VR Verified Reviewer Founder Retail Used the software for: 2+ years ### "Great Platform for Online Selling" September 17, 2019 5.0 It's great! I've been able to manage my online business and I've already appreciated the helpful support that the Shopify team offers if I have any issues. Pros It's simple to use and provides a lot of automation features. It allows me to stay very organized with inventory and provides everything I need to manage my online store. Cons I wish there was a feature to have prices for the online store and POS app listed differently. At the moment, it makes it difficult to update those prices if I want to change them for an in-person event/booth. Review Source Ted K. Manager Accounting Used the software for: 1-2 years ### "Easy and simple to use for your business" April 11, 2022 4.0 Very fast and helps business immemsely Pros There's a wide range of products and options to choose from. Cons It's hard to find specific products which are specific to a buyer Review Source VR Verified Reviewer Marketing Manager Used the software for: 2+ years ### "Use Shopify as the ecommerce engine for my company's website " July 2, 2018 4.0 Easy to set up and get going right away with built in features. Many apps that are available to help customize the eccommerce experience esp. for users that have little site development experience. Pros Easy to use and understand what goes where. Lots of options to present products and variants. Easy to get started with templates. Cons I needed to hire support to develop a theme that better addressed the needs of our company. Used many existing feature in developed them for different reasons so the backend is no longer as intuitive to the layperson. Review Source Kevin M. Business Supplies and Equipment Used the software for: 1-2 years ### "The e-commerce hosting platform from the future! " July 27, 2015 5.0 Why do I like Shopify? Very simple, I believe that e-commerce is part of the EVERY businesses future. It doesnt matter if you offer a service or sell products, customers need access to what you offer online and preferably process their needs at the same time as well. Shopify is offering the opportunity for business owners with limited e-commerce skills to also be part of that movement. Myself I am a bit more advanced in this, but not a real developer. I was using Magento before but for every little change you needed to do you need to have developers in your team, and it can take quite long. Shopify solved all that for me! Pros \- Perfect solution for any business to access the e-commerce space. - Nice dashboards providing all the information you need. - If you really want, you can set up a store within a day. - AMAZING 24/7 support. They changed my entire way on how I look to customer service. Cons \- Their App store can use more apps, but hey it will never be enough. - Limited access to certain pages like the checkout pages. - Shopify Plus solves a lot of problems and gives you access to more pages, however is quite pricy. So it depends on how ambitious you are. Review Source VR Verified Reviewer VP of Innovation Food & Beverages Used the software for: 1-2 years ### "Great ecommerce platform with endless extensibility " June 24, 2020 5.0 Great solution for fast growing retailers. Easy to implement with our without a partner. Integration is pretty easy as integrations go. Pros Very easy to get up and running, Great developer community and support. Investing and growing platform functionality over time. Great tools Out of the Box. Cons With power comes responsibility. Reliance on add ons can slow down site and make it buggy. Master data import export could be improved. Switched from [Adobe Commerce](https://www.capterra.com/p/227129/Magento-Commerce/) Shopify is far easier to use and cheaper to maintain. Review Source VR Verified Reviewer Used the software for: 2+ years ### "Shopify is easy and powerful" December 12, 2018 5.0 Pros I’ve set up, modified and run many Shopify e-commerce stores in the last few years. Without any coding or technical knowledge I am able to create beautiful, customized and highly functional e-commerce businesses. The user interface is easy and intuite. They have tonnes of templates, some free, some That are super affordable all the way up to super expensive ones. Once you have a great template is is so easy to modify and customize. As for the engine driving the e-commerce part, creating and editing products, pricing and promos, billing and fulfilment, integrating with other external tools like CRM or email tools. It’s easy, affordable and does an amazing job. Until you are selling over 100k a month, this will do the trick. Cons Once you become a power user, you sometime wish the editing tools were a little more powerful and with more time saving features. Review Source JK Joel K. Head of marketing Retail Used the software for: 6-12 months ### "My Shopify review " June 5, 2023 5.0 A good overall experience I enjoy using Shopify and I'll continue using it probably until I find a less expensive software Pros The fact that it has so much features and make life so much easier for a an e-commers business owner Cons The fact that some of the plans are quite expensive which makes it quite tough for startup business to use the software Review Source CG Carita G. Systems Administrator Used the software for: 1-2 years ### "Best eCommerce solution for novice and pro - super easy to get started, awesome addons + all the back end support is taken care of." September 6, 2018 5.0 We (my sister and I) are only a small boutique company with a dozen products. Having a background as a web developer (and a number of my own HTML & WordPress sites) it was my job to get the website sorted. We figured out that Shopify would only cost slightly more than a hosted e-commerce WordPress site PLUS with self-hosting, we'd still have to do all the backend stuff ourselves - so it was that trade-off of money for less stress. Security and ease of use were my biggest concerns and Shopify has taken care of that for me. The only other item we've purchased is a great theme to suit our range of products. We've not had to buy any additional apps/extensions as I've found some great free ones. Yes, there is a small fee involved with each transaction but this is comparable to other systems. No system is perfect so it's important to understand your market and your product and do your research on the various systems out there. But I'm a very happy Shopify fan! I wish you luck in your e-commerce journey. Pros Free 14 day trial lets you give it a go without committing; easier than woo or wordpress to setup and get started selling; great range of templates/themes and addon apps/extensions (free and paid); easy stock management; it's secure ; easy to design/customise your site - either as a developer using the code or just using the built in editor options. Cons I had to edit the code to insert my own meta keywords. But I may be old school when it comes to inserting keywords as I've also read that search engines don't necessarily worry about keywords anymore but focus on the content on the page. Review Source VR Verified Reviewer Director Of Operations Events Services Used the software for: 1-2 years ### "Tried others--best I've found" August 31, 2018 4.0 I actually use Shopify to rent items rather than sell them. Shopify is just customizable enough to make this work for me. Pros I like that it looks professional on the customer side. My store looks and functions great. Checking out is easy and professional. And, the tracking options for the customer after their purchase is a nice plus. Cons There are certain situations where you can not clear out an order from the "Unfulfilled" tab. You'll find this in a lot of threads that this is an annoyance to users on the back end. So, the order just hangs there and it appears you have unfulfilled orders when you really don't. I feel like it's a long-term glitch that they refuse to address. Review Source HG Haley G. Owner Retail Used the software for: 1-2 years ### "Love the apps offered " October 6, 2022 5.0 Pros Shopify is incredible. The amount of apps offered for pretty much anything you can think of, is awesome! Some apps are free and some have month price tags attached, so pay attention! Cons The cost of Shopify is a lot during the months when business is slow. As much as I love Shopify, I couldn’t afford their prices. Switched from [Weebly](https://www.capterra.com/p/246168/Weebly/) I needed more features. Review Source JH Jeffrey H. Business Development Financial Services Used the software for: 6-12 months ### "Gamechanger " August 28, 2019 5.0 Using Shopify over wordpress or other web-builders like Wix or Squarespace has been amazing. It's simply more focused and has more integrated web store abilities than the rest of them, making the online store building process much more enjoyable. Pros If you plan on creating your own online store, there are a few things to like about Shopify: -it's fairly cheap -The learning curve is quick. No need to learn to code. -It's pretty much fully integrated with all the apps/add-ons/web page themes that you can think of you can create your own professional-looking and fully functional online store extremely quickly and for the fraction of the cost of getting a custom website made by a web developer. Cons Unless you pay for upgraded website themes, most other web stores are going to run the same theme as yours. Reason for choosing Shopify It was a better alternative time+pricewise to build an online store. Much easier to use for someone with limited coding abilities. Better APIs and integrations for online store purposes than the competition. Review Source GR Gianfranco R. Assicratore Insurance Used the software for: 1-2 years ### "Shopify " October 29, 2023 4.0 Pros Shopify è un sito dove puoi avere un e-commerce a gratis molto consigliato Cons Il suo essere gratuito è facile da utilizzare molto consigliato Review Source RHK Rakib Hasan K. Research Scientist Computer Hardware Used the software for: 2+ years ### "Shopify a great tool to manage e-commerce business conveniently" May 9, 2022 5.0 I build the e-commerce platform and customized it without any prior experience. So I recommend it to anyone and can be used without difficulties for sure. Pros Easy user interface and super flexible user guidelines for a beginner like me is appreciable. The security and information customization is so easy to handle. Cons The most sad part is it a separate tool rather than a add on in existing sites. In future they may build add ons to use in any sites. Review Source JA Jinnie A. Brand Manager Apparel & Fashion Used the software for: 2+ years ### "Easy to Use" June 3, 2021 5.0 Great experience with Shopify support team, billing, and any other interaction we've had. Pros Shopify is user friendly when adding products, collections, or anything else that you might have to do when building a site. Cons We do have to customize quite a bit and there are several times we've had to use an app or add-on service to accomplish our goals. Review Source Memory M. Website designer Religious Institutions Used the software for: 2+ years ### "Customizable with lots of themes available" April 11, 2021 5.0 I didn’t see the store up - it was already being used when I started working at my company so I don’t know how difficult it is to build a site from the ground up. But I have found that adding products to the store is really easy and installing apps is a breeze. Pros Shopify makes managing an e-commerce site easy. There are a lot of themes to choose from so it’s easy to find a site design that fits your preferences. There are a lot of different apps available, making Shopify very customizable to your specific business needs. Cons Some of the apps are very easy to install and set up but some are a lot more difficult. Many of them are third-party apps so you want to read the reviews and find out how good the app developers’ customer service is. If you have problems setting an app up, especially if it’s paid app, you want to make sure you’ll get fast and reliable support when contacting them. Review Source Jonisa M. Owner Used the software for: 2+ years ### "Great Virtual POS" July 6, 2018 5.0 Pros I have used this for many years for our handmade clothing business and it is wonderful! Everything is easily accessible and managing the website is a breeze. We're able to add our own personal touch to the site while also managing our orders in a timely fashion. Cons At first it was a little confusing to navigate the site but over time it became much easier to access everything. You do need to know a bit about website design if you want to enhance the look and feel of your website. Review Source rA rocio A. Founder Director Textiles Used the software for: 2+ years ### "great interface and friendly" November 10, 2022 5.0 great, ive been using it for 6 years, good costumer service, good interface, i dont like you have to pay for evetything and that you start charging the POS, i think it was abussive. And the price is super high, its not worth it, but an the same time because we where using it before we had to stay. and we didnt like that Pros Its is very friendlyI like to see the data Cons You can do everything but it has a rent, i dont like that we are paying a lot now, and byt end we will have to change to ours because it will be unpayable in a couple of years. i dont like you have to pay for evetything and that you start charging the POS, i think it was abussive. And the price is super high, its not worth it, but an the same time because we where using it before we had to stay. and we didnt like that Review Source Aram K. Software Development Manager Information Technology and Services Used the software for: 6-12 months ### "Very good platform to setup online shops in minutes" January 8, 2022 5.0 overall it is a very good platform and I had a great experience with it. Pros It is super easy to setup and online shop in minutes, even for people who aren't software developers. If you want to customize your store, it is also easy to do that. There are a lot of integration options too Cons The monthly cost go high and add up because of all the plugins or addons that you may add. you should watch for those. so it makes it really hard to estimate what's going to be your true cost when you start a project. Alternatives considered [Wix](https://www.capterra.com/p/169007/Wix/) Review Source JC Jawad C. Acting Head Digital Solution chez UBA GUINEE Internet Used the software for: 2+ years ### "Shopify e-commerce" October 10, 2022 5.0 Shopify is a best e-store creation software that I highly recommend to merchants around the world Pros I will never finish saying thank you to the developers of Shopify. Really it's a good software for creating an e-store Cons To tell the truth, Shopify works very well not any problem Review Source JC Jason C. CEO Consumer Goods Used the software for: 1-2 years ### "Shopify Enables You To Build Great Ecom Systems FAST!" August 7, 2023 5.0 Pros The ease of setting up a shop from 0 to 100 really amazed me when first trying out Shopify! Cons If I had to choose something it would be the lackluster templating/theming features offered by Shopify and the over priced products offered for these features is disappointing. Review Source VR Verified Reviewer Team Lead Outsourcing/Offshoring Used the software for: 2+ years ### "Great for any business!" June 24, 2019 5.0 Pros It is so easy to look up any customer information, past orders, place orders, product SKU. It is all the information that you need for your business in one place. Including when customers sign up for auto-ship with our products, it facilitates us to find customers and assist them. Cons We do have several issues when it comes to Recharge and LoyaltyLion which are add-ons to Shopify. They tend to get rather slow or drop us from production and does not make our job easier or faster. Review Source JAN Julie Anne N. Administrative Assistant Computer Hardware Used the software for: 2+ years ### "Shopify The Future of E Commerce" May 17, 2022 5.0 My overall experience with Shopify is pretty smooth and I can organize systematically my e-commerce business because of Shopify. Pros It's an incredibly friendly user, and a great way to start a passive income for e-commerce. It's easy to understand, low cost of entrance, and MVP test. Unlike others platform, Shopify is highly credible to offers high quality digital or physical products that can results in high profits Cons While using Shopify I've found out that it's very difficult to make automatic backups. membership also is a con for me because it's a little bit pricy from my side. Switched from [Wix](https://www.capterra.com/p/169007/Wix/) Because Shopify is more user friendly. Review Source Similar Products Featured