---
title: "Miva Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Miva Software - reviews, pricing plans, popular comparisons to other eCommerce products and more."
source_url: "https://www.capterra.com/p/83913/Miva-Merchant/"
page_type: "product"
language: "en"
---

# 

 Miva Software Review 2026: Features, Integrations, Pros & Cons

Last updated on August 20, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Miva

## What is Miva?

Miva offers a flexible and adaptable ecommerce platform that evolves with your business, delivering increased revenue, conversion rates, and average order value, with lower overhead costs. Combining SaaS stability with open source possibilities, Miva helps merchants in all industries grow and succeed without ever worrying if their store can handle it. Built for serious sellers and ambitious growth goals, the Miva platform delivers unmatched security, stability and scalability.

## What is Miva used for?

[eCommerce](https://www.capterra.com/ecommerce-software/)[Shopping Cart](https://www.capterra.com/shopping-cart-software/)[B2B eCommerce Platform](https://www.capterra.com/b2b-ecommerce-platform-software/)

Top alternative

Featured

Overall rating

Based on 85 user reviews

Reviews sentiment

Positive

93%

Neutral

4%

Negative

4%

### Starting price

Free trial not available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Miva?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=http://www.miva.com/&name=Miva)

## Miva Overview

Updated August 2026

AI summary

Miva provides cloud-based eCommerce software for small businesses, midsize, and enterprise organizations seeking to manage and grow online storefronts. Covering B2B and multi-channel commerce, it includes order, inventory, and catalog management, data security, and shopping cart features, along with customizable templates, API access, and loyalty programs to support varied operational and merchandising needs.

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Miva

4.7 (85)

VS.

[4.3 (661)](https://www.capterra.com/p/227129/Magento-Commerce/reviews/)

Starting Price

Contact vendor

Starting Price

Contact vendor

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.6 (76)

Ease Of Use

3.8 (6,189)

Value For Money

4.2 (26)

Value For Money

4.1 (5,111)

Customer Service

4.8 (81)

Customer Service

4.0 (4,892)

## Miva alternatives

[4.2 (2,062)](https://www.capterra.com/p/135757/NetSuite/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

85%

of reviewers

rated it above 4 stars

Highest Rated

[Shopify](https://www.capterra.com/p/83891/Shopify/)

[4.5 (6,707)](https://www.capterra.com/p/83891/Shopify/reviews/)

Starting price

$29.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

[WooCommerce](https://www.capterra.com/p/225601/WooCommerce/)

[4.5 (1,047)](https://www.capterra.com/p/225601/WooCommerce/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

94%

of reviewers

rated it above 4 stars

[Wix](https://www.capterra.com/p/169007/Wix/)

[4.4 (10,760)](https://www.capterra.com/p/169007/Wix/reviews/)

Starting price

$17.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

88%

of reviewers

rated it above 4 stars

[View all alternatives](https://www.capterra.com/p/83913/Miva-Merchant/alternatives/)

## FAQs about Miva

Overview

### What problems does Miva solve?

Miva solves ecommerce operational issues like store downtime, difficult platform upgrades, shipping and payment configuration problems, and limited visibility into live orders. It helps ecommerce managers, small business owners, developers, and customer service teams keep storefronts running, manage inventory and finances centrally, and resolve technical issues quickly without disrupting sales.

Answer based on 63 reviews

Overview

### Which roles and teams benefit most from Miva?

Miva is most used by business owners, founders, and executives who need to run and scale online stores efficiently. Ecommerce, marketing, and web teams rely on it to manage storefront operations, product merchandising, and site updates, while customer service and operations roles use it to support orders, shoppers, and day-to-day commerce workflows.

Answer based on 70 reviews

Talk to an expert

### More questions?

Ask our experts

Overview

### What company size and specific industries is Miva built for?

Miva is designed for growing mid-size and enterprise businesses across a diverse range of industries. It supports B2B, B2C, and direct-to-consumer companies that need an ecommerce platform suited to larger operations and varied sales models.

Features and Usability

### What are the key features of Miva?

Miva includes a core product catalog and shopping cart, plus inventory management, order management, and real-time order tracking that reviewers often mention. Differentiating capabilities include customizable templates, automated email templates, credit card processor choice, and API-based integrations, with access controls and reporting/analytics covering day-to-day store operations.

Answer based on 63 reviews

Integrations

### Which third-party tools and platforms does Miva integrate with?

Miva integrates with over 60 third-party tools and platforms, including AdRoll, Affirm, Algolia, Avalara, Celigo Integrator.io, Cloudflare, Descartes ShipRush, Easyship, FedEx Ship Manager, and Google Analytics 360. It also connects to Epicor, Infor CloudSuite, Flxpoint, Formilla.com, and ConvertCart for commerce, shipping, analytics, and operations.

Answer based on 4 reviews

Getting Started and Support

### What training and onboarding options does Miva offer?

Miva provides live online training, webinars, documentation, and videos to help teams get started. Live online sessions and webinars support guided instruction, while documentation gives written reference material and videos offer visual walkthroughs for self-paced learning and feature review.

Answer based on 2 reviews

Getting Started and Support

### What customer support options does Miva offer, and how do users rate the experience?

Miva offers email/help desk, FAQ/forum, a knowledge base, phone support, and 24/7 live representatives. Users often describe support as responsive, patient, and effective, with helpful follow-up and real-person assistance. Some report inconsistent response times, occasional difficulty reaching staff by phone, and gaps in documentation during more complex upgrades.

Answer based on 63 reviews

Features and Usability

### How easy is Miva to use for running an online store?

Miva works well for day-to-day ecommerce tasks, especially product updates, order management, and store administration. Small business teams and ecommerce professionals often find the interface approachable, and support helps when questions come up. Some users, however, find the backend, bulk editing, integrations, and documentation harder to navigate.

Answer based on 28 reviews

Bugs and issues

### How does Miva handle bugs, errors, and site problems?

Miva resolves many technical issues quickly through hands-on support for store errors, hosting problems, shipping setups, and email failures. Small retailers and long-time merchants often value the fast troubleshooting and follow-up. Some problems still require back-and-forth communication, but the platform generally addresses bugs with direct, knowledgeable assistance.

Answer based on 18 reviews

## Features

AI summary

Based on 8,654 eCommerce reviews

Capterra data shows that buyers of eCommerce software rank the following features as their top priorities:

-   **Website Management** (**48%** of reviewers rated this feature as critical)
-   **Data Security** (**55%**)
-   **Order Management** (**47%**)

Miva supports **Data Security** and **Order Management**, giving businesses the tools to protect customer information and handle purchases efficiently from checkout through fulfillment. However, it does not include **Website Management**. Instead, it offers other highly rated capabilities, such as **Shopping Cart** (**46%**) and **Inventory Management** (**45%**), which help businesses manage the buying process and keep stock levels accurate, allowing teams to maintain smoother day-to-day eCommerce operations.

Data Security

3.0 (2)

50.00% of 2 reviewers that rated this feature as important or highly important

Protect sensitive data for digital privacy

Order Management

4.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Manage and track customer orders for goods, investments, or any other purchases

Shopping Cart

3.0 (2)

0.00% of 2 reviewers that rated this feature as important or highly important

Checkout of online store

Inventory Management

1.0 (1)

0.00% of 1 reviewers that rated this feature as important or highly important

Track and manage inventory levels to maintain proper supply

Catalog Management

4.5 (2)

100.00% of 2 reviewers that rated this feature as important or highly important

Create and manage digital catalog of products/services with their details, specifications, and price

Multi-Channel Marketing

3.0 (2)

50.00% of 2 reviewers that rated this feature as important or highly important

Coordinate marketing efforts across channels (email, landing pages, social media, etc.)

Miva 46 features

### All Features
- Abandoned Cart Saver: Built-in tool that sends an email invitation to customers who have added an item to their cart but left before completing checkout
- Access Controls/Permissions: Define levels of authorization for access to specific files or systems
- API: Application programming interface that allows for integration with other systems/databases
- Catalog Management: Create and manage digital catalog of products/services with their details, specifications, and price
- Channel Management: Manage various distribution channels, build relations with channel partners, and track their performance
- Content Management: Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving
- Credit Card Processing: Accept and process credit card transactions
- CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system
- Customer Accounts: Record customer information, purchase history, and other notes
- Customizable Fields: Customize data fields to support various needs and use cases
- Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements
- Data Security: Protect sensitive data for digital privacy
- Data Synchronization: Synchronizing data between two or more devices/systems and automatically updating changes to maintain consistency
- Discount Management: Track products that are for sale at a reduced price or part of coupon promotions
- Drag & Drop: Assemble applications and processes by dragging over and arranging pre-built components
- eCommerce Management: Has a built-in eCommerce system or integrates with third-party systems to manage online sale of products
- Email Marketing: Create and send email blasts/campaigns
- Email Templates: Pre-made examples and templates for emails
- Gift Card Management: Reward loyal customers with gift cards which they can redeem for special offers and loyalty bonus
- Inventory Control: Monitor product stock levels
- Inventory Management: Track and manage inventory levels to maintain proper supply
- Kitting: Group and package individual but related items as one package set
- Loyalty Program: Offer prizes, discounts, and other incentives for customers to earn reward points on purchases and redeem them for future purchases
- Marketplace Integration: Integration with third-party marketplace software
- Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.)
- Multi-Store: Manage multiple teams and operations from a central location
- Order Management: Manage and track customer orders for goods, investments, or any other purchases
- Order Tracking: Track orders throughout the fulfillment process
- Product Catalog: Present a catalog of inventory that customers can view
- Promotions Management: Design, communicate, and distribute incentives to perform a specific action
- Real-Time Data: Receive data and information in real time
- Refund Management: Oversee the process of issuing refunds
- Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns
- Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data
- Retail Inventory Management: Tracking, organizing, and controlling retail inventory throughout the supply chain and sales process
- Returns Management: Track and facilitate returns of products sold
- Reviews Management: Track and monitor reviews of products or services
- Sales Order Management: An order generated by a seller to a customer, containing details about products or services
- Sales Reports: Reports specific to sales analysis for trends and strategies
- SEO Management: Optimize and manage the search engine optimization efforts for a website or digital content
- Shipping Management: Manage and track orders being shipped to customers
- Shopping Cart: Checkout of online store
- Social Media Integration: Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.
- Tax Management: Implementation of various strategies to manage tax obligations via planning and maintaining compliance
- Templates: Sample files or documents that could be customized as needed or used as is
- Third-Party Integrations: Set up connections to third-party platforms to improve business processes

---

Get Advice

We can help you find the software with the features you need.

Features

4.4 (27)

4.4

Based on 27 reviews

## Pricing

Value for money

4.2 (26)

### Starting price

Free trial not available

Value for money

4.2 (26)

4.2

Based on 26 reviews

## Integrations

[

PayPal](https://www.capterra.com/p/207944/PayPal/)[

Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[

WordPress](https://www.capterra.com/p/131687/WordPress/)[

Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)[

Zendesk Suite](https://www.capterra.com/p/164283/Zendesk/)[

NetSuite](https://www.capterra.com/p/135757/NetSuite/)[

LiveChat](https://www.capterra.com/p/62194/LiveChat/)[

Trustpilot](https://www.capterra.com/p/169618/Trustpilot/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.8 (81)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.8 (81)

4.8

Based on 81 reviews

## User reviews

Overall rating

4.7

Based on 85 reviews

Filter by rating

5(73)

4(6)

3(3)

2(0)

1(3)

Mentioned topic

Sorted by most recent

GD

Grant D.

Production and Product Line Manager Former Marketing Manager

Retail

### "Up and Down But On The Upswing"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

6/10

November 8, 2024

We’ve had a very up and down relationship with Miva however we are on a long stretch of great progress as they bring in better reps and restructure!

Pros

Flexible, SEO optimized, Small team and easy to know. Making great improvements with support and organizational structure. We have a wonderful rep and their tech support team is great and personable. You get a real person

Cons

Lots of custom build fees and developer time paid to customize. We have had several crashes with site traffic.

Switched from

[Shopify](https://www.capterra.com/p/83891/Shopify/)

Shopify did not speak to our inventory system and was too reliant on plugins

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

DA

Daniel A.

Owner

Architecture & Planning

### "Miva has been a Disaster for us"

1.0

Overall Rating

1.0

1.0

Ease of Use

1.0

1.0

Features

1.0

1.0

Customer Service

1.0

1.0

Likelihood to Recommend

0/10

April 29, 2022

Terrible we have been failing as a business and its all because of Mivas functions. Switched to shopify and our sales are improving massively.

Pros

I cant say I liked anything. Their backend is so hard to function. They don't update any of their user guides and don't want to help.

Cons

Its almost impossible to use without a full time web disgner

Switched from

[Shopify Plus](https://www.capterra.com/p/171845/Shopify-Plus/)

Miva refused to help us with issues. We couldn't get out product out efferently. Bad and rude management.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Teresa P.

Customer Service Representative

Retail

### "Miva"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

April 27, 2022

The benefits of Miva are seeing in real time when the customer is ordering online and what they are ordering.

Pros

I liked the inventory tracking, revenue tracking and the automated emails that Miva generates.

Cons

Sometimes the automated email to customers doesn't work so the customer gets no order confirmation.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

MR

Mike R.

President

Retail

### "Tried Shopify, Returning to Miva"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

5/10

January 26, 2021

I have hosted my business with Miva for over 20 years. Several years ago, I had a Magento site developed with the intention of switching platforms, but pulled the plug after seeing how slow Magento websites loaded. I just had a Shopify site developed, with the intention of switching platforms, and saving on the monthly fee that Miva charges. Shopify is deceptive because it advertises low monthly costs to host your business. These fees are just the tip of the iceberg though. Shopify has very little inherent functionality, and to build a high functioning website requires monthly subscriptions to dozens of apps. These monthly app fees add up quickly, making the cost much higher than Miva. Miva includes very sophisticated software that doesn't require monthly subscriptions, and while the cost is still high, it is much lower than a shopify site. I never appreciated the tech support that Miva offers until I tried to get ahold of Shopify tech support. BIG difference! Shopify does not offer phone in support, and their ability to assist is delayed through complicated forms that you must fill out, then a long wait for a low level tech to reply. Miva offers phone in support, and the turn around for an issue is quickly resolved.

Pros

Miva has impressive tech support, and includes features that Shopify requires monthly subscriptions for. Additionally, Miva let's you choose a credit card processor, which can potentially save you a ton of money vs. Shopify, which requires you to use their processor.

Cons

In order to receive a lower cost subscription for Miva, I had to sign a 3 year contract.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

ED

Esteban D.

eCom Manager

Business Supplies and Equipment

### "Simple to use, but only works for small and simple ecommerce"

3.0

Overall Rating

3.0

3.0

Ease of Use

3.0

3.0

Features

3.0

3.0

Customer Service

3.0

3.0

Likelihood to Recommend

2/10

December 18, 2020

Good for small business but didn't fit for us

Pros

The clients liked it because it was pretty easy to use

Cons

You can't customize almost nothing and does not work for large catalogues

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

TG

Todd G.

Managing Partner

Arts and Crafts

### "Very Happy Customer"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 9, 2019

Pros

Miva has been by my side over the last ten years of my e-commerce journey. The product allows me to customize and run my site in the way I want, and the support I receive when needed solves all problems that I may face in using the software.

Cons

There are some minor features I would like to see implemented that some competing products have. But overall, the software and the hosting is a good value for cost.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Jake C.

ecommerce analyst

Internet

### "Amazing eCommerce Software"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

0.0

0.0

Likelihood to Recommend

10/10

December 5, 2019

One of the best ecommerce software experiences out there.

Pros

\-Ease of use, allows us to save time onboarding new employees -Flexibility for complex implementations is present -Very developer-friendly platform -Plugin implementation is easy and the selection is outstanding -Customer support has been top-notch, nothing to complain about there -Has improved our efficiency, especially so w/ the sync of ShipWorks

Cons

To be nitpicky, there are some tasks within Miva that seem to be made harder than they should be. Miva is constantly being updated, so we've seen positive changes in a number of these areas - so have to credit them for that. The upgrades might add a little bit of difficulty to the learning curve, but overall we enjoy those updates.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

JG

John G.

Owner/Producer

Music

### "Excellent tech support"

5.0

Overall Rating

5.0

5.0

Ease of Use

3.0

3.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

November 4, 2019

The reason I stay with Miva is the EXCELLENT tech support. It's professional, capable, and patient. I've dealt with \[SENSITIVE CONTENT HIDDEN\] in the past and found here truly excellent. One of the reasons I stay with Miva

Pros

Software works and if not, customer support will help make it work

Cons

Frequent dfficulty in logging in requiring a call to tech support Too expensive for a small site like mine

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AN

Anonymous User

Success Adviser

Professional Training & Coaching

### "great service, needs integrations"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

3.0

3.0

Likelihood to Recommend

6/10

July 30, 2019

All-round inventory, finance, and sales management

Pros

Miva offers a very solid product, good customization, and strong customer service. It's head and shoulders above other online sales platforms for medium-sized businesses that need a central platform for managing inventory and finances as well as online sales. And they also offer web hosting!

Cons

There's really no reason why Miva shouldn't have free/easy integrations like many of it's competitors. Customizing or paying for each integration can get quite onerous.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

August 5, 2019

Thank you for taking the time to give us detailed feedback about your experience with Miva. We aim to provide the best features for our clients while providing live 24/7 customer support. Baked into the Miva platform are powerful features that allow Miva users to distinguish their brand from day one. This approach allows Miva to provide a seamless shopping experience with less dependency third party plugins, although we do have a robust ecosystem of partner integrations, including free ones, at https://apps.miva.com/. We love feedback so please feel free to reach us at 800.608.6482. We want to hear what integrations you think would make Miva a better platform. :)

AN

Anonymous User

Director of eCommerce and Marketing

Retail

### "Miva Continues to Grow"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

July 12, 2018

At first it was a great platform which did what we needed but went downhill. It then went through a roller coaster of executive changes, is back on the right, and has great potential if development continues.

Pros

Extremely Flexible Platform, Easy to Code in, Tons of Plugins/Developers, Great Support from most Miva Staff. Dedicated Account Managers.

Cons

There are tons of small little nuances about the software that just make things so much more difficult. Especially in regards to bulk product editing. It is getting better, but just not there yet. Some customer support staff/account manager do not seem very knowledgeable or driven.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/83913/Miva-Merchant/reviews/)

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Popular comparisons

[Shopify vs Miva](https://www.capterra.com/compare/83891-83913/Shopify-vs-Miva-Merchant)