# Comarch Loyalty Marketing Platform Software Pricing, Alternatives & More 2026 | Capterra > With the help of Capterra, learn about Comarch Loyalty Marketing Platform Software - reviews, pricing plans, popular comparisons to other Customer Loyalty products and more. Source: https://www.capterra.com/p/89243/Loyalty-Solutions --- # Comarch Loyalty Marketing Platform Software Review 2026: Features, Integrations, Pros & Cons Last updated on March 26, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. Independent research methodology Capterra’s researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. 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[Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/) [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Comarch Loyalty Marketing Platform ## What is Comarch Loyalty Marketing Platform? Loyalty & Customer Engagement platform that helps establish meaningful & long-lasting relations with customers across all touchpoints. With Comarch Loyalty Marketing Platform, you can gather, analyze, and use customer data, set up promotions, manage marketing campaigns, generate insightful reports, enchant customers with the best engagement tools, and much more. Give it a try to see an increase in your Customers’ Lifetime Value and higher loyalty program ROI! ## What is Comarch Loyalty Marketing Platform used for? [Customer Loyalty](https://www.capterra.com/customer-loyalty-software/)[Customer Engagement](https://www.capterra.com/customer-engagement-software/)[Customer Experience](https://www.capterra.com/customer-experience-software/) Top alternative Featured Overall rating Based on 9 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Contact vendor for pricing Free trial not available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Comarch Loyalty Marketing Platform?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.comarch.com&name=Comarch Loyalty Marketing Platform) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Comarch Loyalty Marketing Platform 4.4 (9) VS. [4.9 (3,493)](https://www.capterra.com/p/186209/Guusto/reviews/) Starting Price Contact vendor Starting Price $4.8 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.3 (9) Ease Of Use 4.9 (3,493) Value For Money 3.9 (9) Value For Money 4.9 (3,130) Customer Service 4.4 (9) Customer Service 4.9 (3,187) ## Comarch Loyalty Marketing Platform alternatives [4.9 (250)](https://www.capterra.com/p/149363/Kangaroo-Rewards/reviews/) Starting price $79.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars [4.8 (475)](https://www.capterra.com/p/197141/Tremendous-Rewards/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars [4.6 (99)](https://www.capterra.com/p/10002488/Owner/reviews/) Starting price $499.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 90% of reviewers rated it above 4 stars [RepeatMD](https://www.capterra.com/p/10009042/RepeatMD/) [4.4 (190)](https://www.capterra.com/p/10009042/RepeatMD/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 88% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/10009042/RepeatMD/) [View all alternatives](https://www.capterra.com/p/89243/Loyalty-Solutions/alternatives/) ## Features Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically. Loyalty Program 4.8 (5) 80.00% of 5 reviewers that rated this feature as important or highly important Offer prizes, discounts, and other incentives for customers to earn reward points on purchases and redeem them for future purchases Rewards Management 4.8 (5) 80.00% of 5 reviewers that rated this feature as important or highly important Strategize and implement rewards for returning customers, employees and other members Communication Management 3.7 (3) 33.33% of 3 reviewers that rated this feature as important or highly important Manage and track all internal and external communication conducted via calls, email, text, or chat Membership Management 5.0 (3) 66.67% of 3 reviewers that rated this feature as important or highly important Database of members to track personal information of individuals and families Activity Tracking 3.5 (2) 100.00% of 2 reviewers that rated this feature as important or highly important Track and document all activities across devices, networks, and other systems Campaign Management 4.5 (2) 50.00% of 2 reviewers that rated this feature as important or highly important Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Comarch Loyalty Marketing Platform 84 features Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness Define levels of authorization for access to specific files or systems Dashboard to view the status of ongoing processes, identify current incidents and track past activities Track and document all activities across devices, networks, and other systems Generate one-off reports that meet information requirements Application programming interface that allows for integration with other systems/databases Track and interpret campaign performance metrics Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Plan and strategize marketing campaigns Set campaign schedules by selecting start, pause, and end dates Group campaigns by project, client, or campaign for better management. Track the performance of marketing campaigns across multiple channels. Identify customers at risk of migration and activate strategies to retain them Private online space that lets businesses securely share documents and provide information access to clients Manage and track all internal and external communication conducted via calls, email, text, or chat Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system A report showing what actions customers perform A collection of customer information such as contact details, demographics, previous interactions, etc. Track and understand a customer's overall satisfaction with a product or service to identify areas of improvement. Access previous interactions or concerns to maintain customer relationships Visualize and analyze customer experience across all touchpoints and channels A website or login for customers to access information Record customer information, purchase history, and other notes Process of dividing customers into groups based on common characteristics Tool to send questionnaires to customers to gauge feedback Add customized logos and colors to align with company branding Create unique call-to-actions to drive clicks (buttons, banners, graphics, etc.) Customize data fields to support various needs and use cases Alter the layout and content of reports Assembly of graphs and charts for visualizing and tracking statistics/metrics Import and export data to and from software applications Connect to big data sources Graphical representation of data Track products that are for sale at a reduced price or part of coupon promotions Assemble applications and processes by dragging over and arranging pre-built components Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience Manage, store and organize emails within the system or via third-party apps Create and send email blasts/campaigns Track delivered, received, and opened emails Tracks metrics that provide insight into how a user interacts with any interface or product Predefined actions automatically performed on the occurance of specific events Collecting, analyzing, and utilizing feedback from users or customers to improve a product or service Games or game-like elements to track progress and reward accomplishments Tracking the status of previously identified performance measurements Create landing pages or online forms designed to capture new leads and prospects Manage loyalty cards that hold rewards and promotions to incentivize customers to return Offer prizes, discounts, and other incentives for customers to earn reward points on purchases and redeem them for future purchases Automate workflows and trigger campaigns based on customer actions Online gateway through which members can access/update personal information Database of members to track personal information of individuals and families Observe and track the demand, usage, progress or quality of a system, product, or user Manage multiple campaigns in one system A set of rules that assigns credit for sales and revenue to touchpoints across the customer journey Allows communication with customers or users via multiple channels such as phone, email, live chat, etc. Collect information from multiple sources Coordinate marketing efforts across channels (email, landing pages, social media, etc.) Manage and support multiple languages Measuring and analyzing Net Promoter Scores to evaluate customer loyalty and satisfaction levels A set of indicators that tracks the performance of networks, applications, systems, teams, etc. Adjust communications based on previous interactions or personal preferences Accept and process customer payments for products or services using hardware and software Predict future data based on historical data sets Design, communicate, and distribute incentives to perform a specific action Analyze and gain insights into data in real-time Receive data and information in real time Notifications that are delivered to users as soon as an event occurs Active reporting of data and metrics Log and store the source of contacts/leads Collection, analysis, and representation of numerical data and generation of reports to understand various patterns View and track pertinent metrics to find patterns and gain insights from data Strategize and implement rewards for returning customers, employees and other members Monitor conversion rates and analyze effectiveness and profitability of marketing efforts Group leads or contacts based on their specific characteristics Send promotional campaigns or transactional messages via text messages Create and administer polls and surveys Gauge satisfaction and receive information for improvement and success Create, save, and re-purpose templates for emails, forms, etc. Set up connections to third-party platforms to improve business processes Record of all transactions such as purchases, deposits, withdrawals and transfers within a specific period Review data from past periods to reveal recurring tendencies and predict future performance Interact with data visualization elements, such as charts and graphs, to drill down into data Create, design and manage workflows for repetitive tasks Get Advice We can help you find the software with the features you need. Features 4.2 (9) 4.2 Based on 9 reviews ## Pricing Value for money 3.9 (9) ### Starting price Contact vendor for pricing Free trial not available Value for money 3.9 (9) 3.9 Based on 9 reviews ## Integrations [ HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[ Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/)[ Shopify POS](https://www.capterra.com/p/205337/Shopify-POS/)[ Braze](https://www.capterra.com/p/155423/Appboy/)[ SAP Marketing Cloud](https://www.capterra.com/p/227339/SAP-Marketing-Cloud/)[ PDI](https://www.capterra.com/p/119843/PDI/)[ Payback](https://www.capterra.com/p/214389/Payback/)[ Magento 2 Grouped Promotions](https://www.capterra.com/p/170510/Magento-2-Grouped-Promotions/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.4 (9) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.4 (9) 4.4 Based on 9 reviews ## User reviews Overall rating 4.4 Based on 9 reviews Filter by rating 5(4) 4(5) 3(0) 2(0) 1(0) Mentioned topic Sorted by most recent RS Radha S. Legal Assistant Legal Services ### "Powerful Enterprise‑Grade Loyalty Platform with a Steep Learning Curve" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 April 28, 2026 Overall, my experience with Comarch Loyalty Marketing Platform was powerful but demanding. It stood out for its ability to support complex, highly customized loyalty programs with strong personalization, segmentation, and omnichannel capabilities suited to enterprise‑level needs. The platform was reliable and data‑driven, making it effective for sophisticated loyalty strategies. However, it came with a steep learning curve, required significant setup and ongoing resources, and was less intuitive for day‑to‑day use, meaning it’s best suited for larger organizations with dedicated technical and marketing teams rather than smaller or simpler loyalty programs. Pros What I liked most about Comarch Loyalty Marketing Platform was its depth and flexibility for building highly customized, enterprise‑level loyalty programs. The platform offered a wide range of tools for personalization, segmentation, and omnichannel engagement, making it possible to design complex loyalty strategies tailored to different customer behaviors and markets. I also appreciated its strong analytics and integration capabilities, which supported data‑driven decision‑making and made it well‑suited for large organizations with sophisticated loyalty and CRM requirements. Cons What I liked least about Comarch Loyalty Marketing Platform was its complexity and steep learning curve. While the platform is very powerful, it requires significant time, expertise, and effort to configure and manage effectively. The initial setup and ongoing customization can be resource‑intensive, often requiring dedicated technical support. I also found that the interface and workflows could feel less intuitive, and the overall cost and scale of the solution may be more than what smaller or less mature loyalty programs truly need. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. MG Michelle G. Executive Administrative Assistant to Marketing Restaurants ### "easy to use!" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 8/10 November 21, 2024 Pros Im able to get everything I need out of it and it's easy to use. Cons Haven't found any yet since I am still new to it. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. DP Deepak P. Head of Loyalty Program and CRM Oil & Energy ### "Good and easy" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 9/10 July 2, 2024 The product is pretty good for managing currencies, and raffles and couponing etc. Pros COMARCH is very easy to use once you get a hang of it depending on the version that is being used. The latest version is very user friendly. Cons There may be a dependency of the organization's tech stack to work in tandem with COMARCH, this needs to be taken into account while designing the architecture. Alternatives considered [Antavo](https://www.capterra.com/p/149042/Antavo-Loyalty-Software/) Reasons for choosing Comarch Loyalty Marketing Platform The overall product bundle and costing was budget friendly. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. RV Rishabh V. Senior Executive Loyalty Operations Oil & Energy ### "Financials" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 9/10 November 15, 2023 Pros Program Management is at utmost quality. Cons Comarch can work on financials as compared to other Loyalty platforms across. Since Comarch services are little more on higher side as compared to others. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. SS Suryaveer S. Head of Loyalty Oil & Energy ### "Comarch Loyalty Management Review" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 November 14, 2023 Pros Well rounded platform with great features Cons Pricing a little on the higher side compared to others Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. TT THI THU HIEN T. Deputy Director Lotusmiles Airlines/Aviation ### "Reasons why we chose Comarch Loyalty Solution" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 October 30, 2023 Very happy to use and interact with the technical & commercial team😊. Pros Very agile system will well designed core functions that accomodate our program need + a very efficiently supportive team. Cons I dont find any functions that we dont like. Reasons for choosing Comarch Loyalty Marketing Platform CLM meets our business requirements technically & commercially. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. JP Juan Paolo T. Service Owner Telecommunications ### "Making a difference through Rewards Management market leadership" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 3.0 3.0 Customer Service 4.0 4.0 Likelihood to Recommend 7/10 October 18, 2023 COMARCH has shown true partnership by being as involved as they can to provide solutions and recommendations to achieve the company's vision. The Product roadmap, albeit a bit late on the modernization (such as redesigning the product into a true microservice solution), shows innovation remains to be at the forefront. Application of Global Practices allows the product to evolve and keep up to par, therefore allowing the customer to likewise remain ahead. Pros Ease of rollout and a true separation of Rewards Product Catalogue allowing business users to perform Rewards SKUs, and mechanics without needing IT intervention Cons Cost to host and maintain the Platform is high vs what the enterprise needs today. We are not fully using all of the capabilities of the platform but the cost is for the full stack even if not in use. Reasons for choosing Comarch Loyalty Marketing Platform Market Leadership, application of Global Standards, Innovative roadmap Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. JP Jerome P. Director and Head for Globe Rewards Telecommunications ### "Globe Rewards with Comarch " 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 October 17, 2023 Pros I like that we can track the redemptions of our customers at real time. It is also easy to manage and navigate through the platform. Cons Some capabilities from our side still needs to be integrated to the Comarch platform which limits some of the capabilities that we can do. But with the right time, we will be able to integrate with them majority of our platforms. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. HD Huy D. Manager Airlines/Aviation ### "Comarch loyalty platform review" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 9/10 September 22, 2023 Satisfied. Pros Powerful capability on business rules configuration. Product easy to use. Cons Rewards functionality is not really dynamic Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. 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