# BiT Dealership Software Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is BiT Dealership Software the right Marine solution for you? Explore 44 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/92495/BiT-Dealership-Software/reviews

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BiT Dealership Software

4.5 (44)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Reviews of BiT Dealership Software

Ease of use

4.3

Customer Service

4.6

## Pros and Cons in Reviews

RF

Ray F

OwnerAutomotive, 2 - 10 employeesUsed the software for: Less than 6 months.

“I can say the tech support response times with BiTDMS have been much quicker than what I experienced with Lightspeed.“

September 8, 2022

ja

justina a

OFFICE MANAGERMaritime, 2 - 10 employeesUsed the software for: 1-2 years.

“Building up parts can be cumbersome.“

October 22, 2025

RF

Ray F

OwnerAutomotive, 2 - 10 employeesUsed the software for: Less than 6 months.

“All in all BiTDMS is an excellent bang for your buck, and the cost savings everywhere across the board versus other programs is amazing!!!“

September 8, 2022

RF

Ray F

OwnerAutomotive, 2 - 10 employeesUsed the software for: Less than 6 months.

“The software is straight forward and easy to use, pricing is very good with no buy in, no contracts are great, and it's easy to add more features if I expand to sales down the road.“

September 8, 2022

SB

Sam B

PresidentMaritime, 2 - 10 employeesUsed the software for: 1-2 years.

“Its easy to use, very good customer support, its allowed us to be more efficient in our work routine.“

September 7, 2022

## Showing most helpful reviews

Showing 1-25 of 44 Reviews

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Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

jA

justina A.  
OFFICE MANAGER  
Maritime  
Used the software for: 1-2 years

### "Great software company for your marine dealership and service needs. "

October 22, 2025

5.0

The experience has been terrific. We were able to get setup and going with minimal effort. Allows us to process transactions seamlessly.

Pros

It was easy to sign up without a lot of money upfront. Has everything needed to process deals and work orders. Customer support has been great. Like that it is cloud based.

Cons

Sometimes quirky with integrating end of day to QB. Issues using late in evening from home sometimes. Support is not always available immediately. Building up parts can be cumbersome.

Alternatives considered

[Total Control Software](https://www.capterra.com/p/164284/Total-Control-Software/)[Lightspeed Retail](https://www.capterra.com/p/120491/Lightspeed-Retail/)

Reason for choosing BiT Dealership Software

We did not have to put up a large amount of money to begin.

Switched from

[COMMANDER](https://www.capterra.com/p/10027443/COMMANDER/)

It felt old and did not provide reports we needed or figure deals properly

Review Source

JP

Jessica P.  
Office Manager  
Retail  
Used the software for: 2+ years

### " \[sensitive content hidden\] is awesome :D"

October 22, 2025

5.0

Pros

Their customer support is TOP NOTCH! The program is easy to use mostly. Anytime there are issues the team is there to help and always knowledgeable!

Cons

There's not too much I can say that I don't like about BiT. The calendar could use a little work in my opinion. It would be nice if it didnt delete the previous week. Also a bit buggy.

Switched from

[Total Control Software](https://www.capterra.com/p/164284/Total-Control-Software/)

Ease of use. Cleaner invoices. Easier to organize.

Review Source

GB

Gil B.  
Small Engine Repair Tech  
Retail  
Used the software for: 2+ years

### "Clunky Program- Customer Service is AWESOME"

August 19, 2017

3.0

Learned what I need and what I want from the next software we choose. \*\*\*\*Update- Bit has stepped up and is addressing our issues. They have resolved one issue and are working on the others! Thank you Bit!

Pros

Interchangeable parts, alt number use, open work order look up, work order task separation. pick list import for invoices. \*\*\*\*UPDATE- Since my original review Bit has really stepped up and looked into many of our concerns. They have resolved the issue with motor information when looking up work orders. They are also working to resolve the other issues we are having. I would say that Bit does listen to the concerns and issues of their customers and does work to make their software better.

Cons

Not being able to use the same part number from different vendors. Persona allows you to have the same number from different vendors it just opens a screen that you chose which vendor part you wanted.\*\*\*\*(This issue was resolved)- when you put a motor in multiple WO for same customer and you need to quickly look up the order you have to have the WO# because it does not list the motor numbers in look up it only lists models. if you have a motor only it should be listed in the quick look up also. Not being able to delete a line- if you punch in the wrong part number then you can not delete from order. If i haven't saved the order yet I should be able to delete parts from it- I see this because of the parts number issue earlier mentioned. When a unit sales to a customer the unit should be automatically added to them as a unit so when it comes in for service it shouldn't have to duplicated into that part of the system.

Review Source

Response from BiT Dealership Software

August 24, 2017

Gil, Thank you for letting me know you are having difficulty, and for El Dorado Cycle and Outdoor Equipment being a customer for almost 3 years. Enhancement to address the engine info in the work order lookup has been in process and will be in the next update. BiT doesn't allow the removal of parts from an invoice for internal control purposes, but I see how you would want to remove a part before leaving the invoice and I will see how soon we can make that happen. It also sounds like you have questions about using interchangeable parts to manage similar parts from multiple vendors. We recently posted a how-to video on interchangeables, but I will have someone in Support call you tomorrow to discuss that as well as the process you are using when selling units. The information should be transferring to service so I am curious what process you are using. Thank you

RF

Ray F.  
Owner  
Automotive  
Used the software for: Less than 6 months

### "Great program and well worth the money"

September 8, 2022

5.0

I've worked in the powersports industry for 13 years. The two previous dealers I worked at used Lightspeed NTX and EVO. I opened up my own shop four months ago, and I was initially really leaning toward Lightspeed. I did demo's with four DMS programs while shopping for a DMS, and I really liked the features ofn BiTDMS. Funny thing is that this was the program I was least interested in demo'ing when I started my shopping process. Now that I'm four months in to my new venture, and I have to say I'm well pleased with BitDMS. The software is straight forward and easy to use, pricing is very good with no buy in, no contracts are great, and it's easy to add more features if I expand to sales down the road. The training was very well done, and the technical support has been very good too the few times I've needed it. I can say the tech support response times with BiTDMS have been much quicker than what I experienced with Lightspeed. The inventory pricing features are awesome, and it's nice to be able to set your pricing and make it foolproof for someone else entering a part number. Being able to preset service jobs and descriptions is nice too, and saves a lot of time when writing up repair orders. Parts updates just like everyone else for all the major vendors like Western Power Sports, Parts Unlimited, etc... All in all BiTDMS is an excellent bang for your buck, and the cost savings everywhere across the board versus other programs is amazing!!!

Pros

The parts and service side is what really sold me on BiTDMS. The ability to set your parts markup automatically by vendor makes it super easy to make sure you're maximizing profitability. The ability to make service job descriptions makes repair order write up much quicker because of the ability to automatically fill out job descriptions by clicking on one menu item rather than typing it all out.

Cons

No cons at all for me. The parts and service invoicing is totally different than Lightspeed and other programs I've used in the past. Basically everything including labor is treated like a part. Once you get that in your head and used to that it's easy peasy.

Alternatives considered

[Lightspeed](https://www.capterra.com/p/233553/Lightspeed/)

Reason for choosing BiT Dealership Software

Cost and contract terms. Would have payed way more money for the same functionality that I was needing and looking for.

Switched from

[Lightspeed](https://www.capterra.com/p/233553/Lightspeed/)

Cost and contract terms.

Review Source

Response from BiT Dealership Software

September 13, 2022

Thank you so so much Ray!! This is an awesome review, thank you for taking the time to write it. Please let us know if you need anything at all!

KT

Katelyn T.  
Owner  
Automotive  
Used the software for: Less than 6 months

### "Would recommend!"

May 26, 2023

5.0

I started with Bit about 5 months ago for our golf cart dealership and have seen such an improvement in our business. We're a small company and I was looking for a system that is made for a golf cart dealership and I found it in Bitdms. The support and organization in Bit has been a huge step from use Quickbooks. Took about a month to train and implementation. Between the parts, service and sales end of Bit, it really organized our organization to have a better flow. As for customer service, it's outstanding! My rep \[sensitive content hidden\] has been a huge help and he stays on top of his customers to make sure we receive the help needed. If I have questions, there's a help button, I can call or send an email and the responses come in quick and thorough. I also like that I can use Bit when I'm not at the office, compared to the other competitors. Overall, I'm impressed with the company and the system they put together.

Pros

I love the customer support. Aside from customer support, I find the flow of each the sales and service are easy to use and efficient. Just about everything is linked and makes it easy for the user and the customer.

Cons

I wish the reports were a bit easy to use for accounting.

Switched from

[QuickBooks Online](https://www.capterra.com/p/190778/QuickBooks-Online/)

I needed a system that worked best for our company. Quickbooks was made for almost all companies except for a company that does several services, including customizing.

Review Source

Response from BiT Dealership Software

May 30, 2023

Hey, Katelyn! Thanks again for these reviews, we really appreciate it. Please let us know if you need anything.

BH

Bruce H.  
VP  
Retail  
Used the software for: 2+ years

### "Long Time User"

September 7, 2022

5.0

Pros

Ease of use, economical, Cloud-based. Flexibility to use in any location.

Cons

Not being able to sell a serialized piece of inventory on a work order.

Alternatives considered

[Lightspeed Restaurant](https://www.capterra.com/p/211849/Lightspeed-Resturant/)

Reason for choosing BiT Dealership Software

Cost

Review Source

Response from BiT Dealership Software

September 13, 2022

Bruce, I'd like to thank you for being a BiT customer for more than 7 years. We really appreciate your kind words and the constructive criticism! I'll certainly send this over to the product management to team to be prioritized!

PD

Patrick D.  
Owner  
Consumer Services  
Used the software for: Less than 6 months

### "I love my BiT dealership software!!"

September 7, 2022

5.0

My main problem was tracking where work orders were in our process. Now I can look at any customer and see exactly where they are in our process.

Pros

It makes business so much easier from start to finish and then tracking where invoices are in our progression.

Cons

I disliked how to look up previous work orders until I figured out there was an easier way by checking with customer service. Once I learned it, no cons at all.

Alternatives considered

[Shopmonkey](https://www.capterra.com/p/169022/Shopmonkey/)

Reason for choosing BiT Dealership Software

I looked at all the options and BiT was the best and offered the easiest training process.

Switched from

[QuickBooks Online](https://www.capterra.com/p/190778/QuickBooks-Online/)

Inventory management and tracking work orders

Review Source

Response from BiT Dealership Software

September 13, 2022

Hey, Patrick! Thank you for the kind words. I'm glad the support team was able to help you figure out a better way to look at things. We're always here if you need us! Thanks again!

R-

ROB -.  
Office Manager  
Retail  
Used the software for: 2+ years

### "EXCELLENT CUSTOMER SERVICE"

October 27, 2025

5.0

Over the many years of using BiT, we have had excellent customer service and would highly recommend the program.

Pros

BiT software has been extremely easy to use and the staff appear to be very knowledgeable and professional.

Cons

There really isn't anything that comes to mind as a negative comment that I would say about BiT software.

Review Source

KG

Kristin G.  
Operations Mamager  
Retail  
Used the software for: 6-12 months

### "Love this program"

June 1, 2024

5.0

So far it has been great. Customer service ha been amazing and the setup staff did a great job as well.

Pros

It has made our process more seamless and easier to maintain

Cons

Sometimes the reporting is hard to figure out for custom reports. I wish that the standard reports lined up with more of what I need

Reason for choosing BiT Dealership Software

Because of its capabilities to grow with our business

Review Source

VR

Verified Reviewer  
Dock Master  
Maritime  
Used the software for: 6-12 months

### "BiT Software"

November 1, 2018

3.0

Pros

Seams to cover all the bases we need here at our business.

Cons

Way to much key board and mouse use. Could be more streamlined. I need to lift off keyboard and go to mousse to high-lite fields, should be able to use the "Enter" button to scroll through fields.

Review Source

Response from BiT Dealership Software

March 4, 2019

I appreciate your feedback. I'd like to hear specifically what areas you think can be streamlined so we could look at ways to improve those processes. And, I would like to hear more on your experience with BiT's customer support. Your feedback on our support team is very different from what I typically hear - that they are excellent. Regards, Ed

TM

Traci M.  
Owner  
Recreational Facilities and Services  
Used the software for: 1-2 years

### "BIT review"

September 7, 2022

4.0

Very good overall. Just a few quirks.

Pros

Moving around the tabs and transfer to quickbooks with ease.

Cons

Certain features in editing Invoices and understanding and using packages.

Reason for choosing BiT Dealership Software

cost

Review Source

Response from BiT Dealership Software

September 13, 2022

Hey, Traci! Thank you so much for writing us a review! Your feedback means a lot to us. If there's anything in the system that isn't making sense to you, please don't hesitate to reach out to support - it's what they are there for! If you would like, I could have a support team member reach out to you - please let me know. Otherwise, thanks again for being a great customer!

JN

Jason N.  
Parts Manager  
Retail  
Used the software for: 2+ years

### "Best business decision we made! Easy to use software, excellent customer support."

August 10, 2017

5.0

Helps make our business run more efficiently.

Pros

Automatic backups, automatic import of parts pricefile updates. Easy to use, easy to customize to our individual needs.

Cons

Having to re-type user id switching between service and parts side, then again to open invoice or work order. Will not open cash register. When you have an existing customer and they have a change in address or phone #, if you update the info it will not transfer over until you get out of invoice and reopen it.

Review Source

Response from BiT Dealership Software

August 11, 2017

Jason, Thank you for the thoughtful review. I will have someone follow up with you regarding the cash drawer. Also, the prompt for user ID is a setting. Let us know if you want us to turn off the prompt. Thanks and regards

JN

Jon N.  
Operations Manager  
Retail  
Used the software for: 2+ years

### "BIT is a solid and reliable business system with the best parts and service modules i have seen."

August 10, 2017

3.0

Pros

Stable and reliable. BIT almost never crashes which is not the case with several of their competetors. The system is flexible enough to allow businesses to use it in the way that best suits them.

Cons

Major unit/Sales f&i module needs work. Sometimes we encounter issues with the system when it gets really busy. A great system for small to medium dealerships.

Review Source

Response from BiT Dealership Software

August 11, 2017

Jon, Thank you for the review and the thoughtful feedback. If you are interested in upgrading your sales, quoting and lead management capability, I encourage you to take a look at our newer cloud version. Thanks and regards

DL

Dawn L.  
Owner  
Retail  
Used the software for: Less than 6 months

### "Ver Happy"

May 30, 2023

5.0

Great

Pros

Everything, especially the initial set up

Cons

Nothing so far, we are very happy and will continue to recommend it to friends

Review Source

Response from BiT Dealership Software

May 31, 2023

Thank you so much for the kind words, Dawn! We'll be here if you need us!

GC

Gina C.  
Customer Service Administrator  
Retail  
Used the software for: 1-2 years

### "Overall a great program. Love that they take our input seriously."

August 10, 2017

4.0

Much more comprehensive than the previous software we used. Always room for improvement, though.

Pros

Evolving and improving all aspects for ease of use. Take input seriously. Implement suggestions. User friendly for the most part.

Cons

Work Order number does not show while it is being created. Have to "print" to see the assigned number. Same thing with the date on a boat deal.

Review Source

Response from BiT Dealership Software

August 11, 2017

Gina, Thank you for your review and the feedback. Best regards

EH

Erin H.  
Office manager  
Retail  
Used the software for: Less than 6 months

### "BiT works great"

May 17, 2024

5.0

Pros

That all my departments can communicate and I can access it from anywhere!

Cons

It gets a little complicated by how many choices you can use to customize your reports. Sometimes less is more. But they do have a good team to help you through it!

Review Source

Response from BiT Dealership Software

May 21, 2024

Hey Erin! Thank you so much for your review! We're here if you need anything at all!

KP

Kyle P.  
Owner  
Maritime  
Used the software for: 2+ years

### "5-Stars"

September 7, 2022

5.0

Overall, I would highly recommend this software (and have before!) to other marine and powersports dealers. It fits our needs, and truly encompasses our whole dealership from Service Department, our Sales team, to our Parts Department.

Pros

Easy interface to navigate. It makes employee on-boarding easy, reports are simple, but well structured, and you cannot beat BIT's U.S. Based Support Team. While the software gives our organization every tool we need to conduct business, having exceptional support team behind the software is what we love about doing business with BIT.

Cons

No matter the business, updates and improvements are always happening. BIT is always looking for better ways to improve on their software. One feature we have inquired about several times now is introducing the ability to create a "Drop Down" List of Locations under the "Inventory Update" screen. It would be a true game changer to be able to pre-input all your company's locations, and then have a drop down list to choose from to put an item. The reason this feature would be important for BIT to pursue is that if an employee receives a new inventory Item and lists the location as "A 1", the true location might be formatted as "a1" (same location, different formatting). Employees having "free reign" in this location-formatting issue is that "inventory by location" reports become highly skewed - if you run by location, you will have all of your "A 1" location items listed, then later in the report you will find "a-1" in a completely separate section of that same report- making it very difficult to know that all the inventory in that particular location is accounted for. Esspecially if you are trying to complete a stock-take in a given section. I have to skim through an entire (500+ page) report to ensure all the items in that location are listed.

Review Source

Response from BiT Dealership Software

September 13, 2022

Kyle! On behalf of all of us here at BiT, thank you so much for taking time out of your day to write this awesome review. It's been a pleasure doing business with you all for the past 7 years. Thank you for the fantastic feedback as well! It's great ideas like this from customers like you that help us keep our fingers on the pulse of what our customers need. I'll get this over to product management ASAP!

KP

Kristina P.  
Manager  
Maritime  
Used the software for: 2+ years

### "It's been a "bit" rough."

September 8, 2022

2.0

Pros

The only thing I can say that I like about this software, is the email feature. But we're making due with what we have because we have already invested in this.

Cons

You can only have one customer name & email on an account, therefore if you have customers who share ownership of their vessel, only one can be named. One-off parts/services mess up accounting and inventory and cause more headache than it does help. You have to pay a additional fee to get the Map feature for slips. You're billed per user, making it costly for small operations, and more difficult to use the system as intended with scheduling and the calendar feature. if you're not under the correct tab for an invoice or work order, it will not automatically swap you to where you need to be, rather it says you have to open the correct tab and re-search for the invoice. There is no invoice history as things change so if you have an issue there is no trace of when/where it happened and who did it. I could keep going, but I won't.

Reason for choosing BiT Dealership Software

Because the cost was within our budget at the time.

Review Source

Response from BiT Dealership Software

September 13, 2022

Hey Kristina! Thank you so much for taking time to give us this feedback. We're dedicated to bringing a great experience to our users and we're disappointed to hear that your time with us hasn't held up to the high standards that we have here at BiT. As always, the support team is here to help you with any issues you may have. Also, please let me know if you would like for someone from product management to reach out to you about your concerns. Thanks again!

TB

Tasha B.  
Parts Department  
Automotive  
Used the software for: 6-12 months

### "Software that works"

September 7, 2022

4.0

Pros

We implemented this system at the beginning of the year and it has just helped so much. With having multiple locations we can view stock at each individual store as well as company wide. Our technicians now have an easier time locating work orders. Finding parts in our store has never been easier.

Cons

We are a Canadian company and there is no option to auto populate Canadian Postal codes. Every time we put one in it pops up with a warning that address can not be found with this zip code

Review Source

Response from BiT Dealership Software

September 12, 2022

Tasha, Thank you for the kind words! We love that it's working out so well for you all. Thank you for the great feedback as well! We really value this from our customers and we listen. I'll throw this over to the product development team to have it prioritized. Kind regards,

GL

Greg L.  
Service Mgf.  
Sports  
Used the software for: 2+ years

### "Bit Software Review"

September 8, 2022

5.0

I have used BIT software for over 15 years and have been very satisfied with the support I get and the improvements that are always being made.

Pros

What I like best is that I can easily make work orders and bill out jobs. Also, I can keep an eye on my inventory and export orders easily.

Cons

Taking physical inventory seems more complicated than it should be. Just saying....

Review Source

Response from BiT Dealership Software

September 13, 2022

Greg, Thank you for taking the time to write this review and thank your being a great customer for 15 years. We really appreciate and value the feedback. We're always looking to innovate and improve. A great way to do that is by listening to our valued and loyal customers like you. We would love to hear your detailed thoughts on the physical inventory process and what your thoughts are on streamlining it. If you would like, I can have a member of the product management reach out to you so you can speak to them about your ideas. Let me know! As always, if you need anything else you know where to find us. Thanks again!

BN

Barb N.  
President  
Sporting Goods  
Used the software for: 2+ years

### "BIT Software in the Marine Industry"

September 8, 2022

4.0

Pros

The software truly helped us get organized and streamlined- you can easily see past services and records as well as track progress of current jobs.

Cons

Manually entering all the inventory- however this would need done with any program but this is very time consuming!

Review Source

Response from BiT Dealership Software

September 13, 2022

Hey, Barb! Thank you for taking the time to write us a review, we really appreciate it! Thank you for being an awesome customer for the past 6 years - we really value your feedback. Entering inventory when you're first getting set up during your initial onboarding can be time consuming if you don't have a data import to begin with. If you've got a data import from an old system (or even a spreadsheet) it can be a breeze! If you're talking about entering inventory into a different part of a the system, support may be able to help streamline your process. Go ahead and give us a call - we'd love to talk to you about it! Thanks again!

RY

Richard Y.  
Sales manager  
Sporting Goods  
Used the software for: 2+ years

### "Help with forms"

September 7, 2022

3.0

Pros

To be honest price, otherwise we would look at others.

Cons

Help with creating documents to be used

Review Source

Response from BiT Dealership Software

September 13, 2022

Richard, On behalf of all of us here at BiT, I'd like to thank you for partnering with us for over 20 years. We value you as a customer and would like to remedy any problems you may being experiencing with forms. As you may know, BiT creates and maintains government deal forms like title A and registration documents at no charge. If you have anything that needs to be updated, please let our support team know. If there is another issue you're having, we would love to hear from you and will do our absolute best to try and correct it. Kind regards The BiT Team

SB

Sam B.  
President  
Maritime  
Used the software for: 1-2 years

### "Very Pleased with our Decision to go with BIT"

September 7, 2022

5.0

Pros

Its easy to use, very good customer support, its allowed us to be more efficient in our work routine. We only use two of their modules and have plenty of room for growth with BIT.

Cons

They only offer one credit card integration option. Unable to attach a contract to an email. If we have an outstanding invoice and changes need to be made, it takes an additional five to six steps to go in and add the additional items. Its not a quick and easy fix to complete it.

Review Source

TW

Tyler W.  
Parts Counter Associate  
Maritime  
Used the software for: Less than 6 months

### "Bit is overall a well developed web application"

September 8, 2022

5.0

My experience while using bit is that it is an easy web application with plenty of features. I like that it uses a graphic user interface to access data.

Pros

I like that bit is easy to use and for the most part well optimized. Creating invoices and entering products into inventory is easy to learn.

Cons

The calendar feature on bit is kind of difficult to use.

Review Source

Response from BiT Dealership Software

September 13, 2022

Tyler, Thank you so much for the kind words. We're always looking for ways to improve and we would love to hear your detailed thoughts about calendar functionality. If you would like, I can have someone from the product management team reach out to you to discuss it. We would love to hear your ideas! Let us know and thanks again!

HL

Heidi L.  
CFO  
Retail  
Used the software for: Less than 6 months

### "User Friendly DMS"

April 9, 2024

5.0

I've used many different DMS systems in the last 15years, and this one has to be the easiest one I've encountered.

Pros

BiT is web based! No need to download, can open on a browser. Even if you haven't had training, the system is easy to navigate.

Cons

No accounting in BiT. Which is also a reason I like BiT. So 50/50.

Reason for choosing BiT Dealership Software

I chose BiT mainly for the cost and no contract. Not many programs out there offer a no contract option.

Review Source

Response from BiT Dealership Software

May 21, 2024

Thank you for the kind words, Heidi! We're here if you need us!

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