---
title: "Wayne Reaves Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Wayne Reaves Software - reviews, pricing plans, popular comparisons to other Auto Dealer products and more."
source_url: "https://www.capterra.com/p/95110/Wayne-Reaves-Software/"
page_type: "product"
language: "en"
publication_date: "2026-10-19"
---

# 

 Wayne Reaves Software Review 2026: Features, Integrations, Pros & Cons

Last updated on October 19, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

Wayne Reaves Software

## What is Wayne Reaves Software?

Wayne Reaves is a browser-based online DMS built for dealerships of all sizes. Our system handles Cash Sales, BHPH, LHPH, RFC, Bank Financing, and Wholesale from one place. Dealers can manage inventory, customers, and deals, keep everything organized, and work from anywhere with an internet connection. We also offer integrated websites that update inventory in real time and help generate leads. Big or small, our goal is to give dealers an affordable and reliable solution that keeps daily work simple and easy to manage. Everything connects together so you can focus on running your dealership instead of juggling multiple tools.

## What is Wayne Reaves Software used for?

[Auto Dealer](https://www.capterra.com/auto-dealer-software/)

Top alternative

Featured

Overall rating

Based on 22 user reviews

Reviews sentiment

Positive

82%

Neutral

9%

Negative

9%

Starting price

$98

Per User, Per Month

Free trial  
available

Free version not included

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

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## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Wayne Reaves Software

4.4 (22)

VS.

[4.9 (1,486)](https://www.capterra.com/p/71935/DealerCenter/reviews/)

Starting Price

$98

Per User, Per Month

Starting Price

$99

Flat Rate, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.5 (22)

Ease Of Use

4.8 (2,363)

Value For Money

4.3 (20)

Value For Money

4.8 (2,206)

Customer Service

4.7 (19)

Customer Service

4.9 (2,185)

## Wayne Reaves Software alternatives

[Carsforsale.com](https://www.capterra.com/p/178449/CarsForSale/)

[4.6 (2,363)](https://www.capterra.com/p/178449/CarsForSale/reviews/)

Starting price

$99.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

90%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/178449/CarsForSale/)

[DeskManager Online DMS](https://www.capterra.com/p/10010509/DeskManager/)

[4.9 (239)](https://www.capterra.com/p/10010509/DeskManager/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/10010509/DeskManager/)

[Frazer](https://www.capterra.com/p/34553/Frazer-Auto-Dealer-Software/)

[4.6 (152)](https://www.capterra.com/p/34553/Frazer-Auto-Dealer-Software/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

91%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/34553/Frazer-Auto-Dealer-Software/)

[AutoRaptor CRM](https://www.capterra.com/p/118844/AutoRaptor-CRM/)

[4.6 (275)](https://www.capterra.com/p/118844/AutoRaptor-CRM/reviews/)

Starting price

$399.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

90%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/118844/AutoRaptor-CRM/)

[View all alternatives](https://www.capterra.com/p/95110/Wayne-Reaves-Software/alternatives/)

## FAQs about Wayne Reaves Software

Overview

### Which roles and teams benefit most from Wayne Reaves Software?

Wayne Reaves Software is most used by dealership owners, general managers, office managers, and sales leaders who oversee vehicle inventory, deals, and daily operations. Finance managers use it to manage accounting and transaction records, while marketing, IT, e-commerce, and consulting teams support online listings, system administration, reporting, and dealership growth planning.

Answer based on 22 reviews

Overview

### What company size and specific industries is Wayne Reaves Software built for?

Wayne Reaves Software is designed for independent car dealers, making it a fit for small to midsize automotive dealerships rather than broad enterprise use. Its target audience is the automotive retail sector, specifically businesses focused on selling vehicles as independent dealers.

Features and Usability

### What are the key features of Wayne Reaves Software?

Wayne Reaves Software offers accounting, payment collection, and financing management for dealership operations. It also includes inventory management, lease tracking, and sales floor management, plus a contact database and document management. Website integration and service department tools support used car dealer workflows across sales, financing, and record keeping.

Getting Started and Support

### What training and onboarding options does Wayne Reaves Software offer?

Wayne Reaves Software provides in person training, live online sessions, documentation, and videos to help teams get started. In person and live online formats support guided setup, while documentation and videos give users written and visual reference materials for learning features and reviewing steps as needed.

Answer based on 4 reviews

Getting Started and Support

### What customer support options does Wayne Reaves Software offer?

Wayne Reaves Software provides email/help desk support, a knowledge base, and phone support. Users often describe the support team as helpful, knowledgeable, and quick to respond, though some mention difficulty reaching the right person at times. Training materials are also seen as useful.

Answer based on 7 reviews

## Features

AI summary

Based on 1,696 Auto Dealer reviews

Capterra data shows that buyers of auto dealer software rank the following features as their top priorities:

-   **Reporting & Statistics** (**71%** of reviewers rated this feature as critical)
-   **Inventory Management** (**53%**)
-   **Customer Database** (**64%**)

Wayne Reaves Software includes **Inventory Management**, which helps dealerships keep vehicle listings organized and up to date. However, it does not offer **Reporting & Statistics** or **Customer Database**. Instead, it provides **Service Department** (**53%**), a feature that also matters to reviewers. This can help dealers manage repair and maintenance operations alongside sales activity, giving teams a more organized way to track inventory and support day-to-day dealership work.

Inventory Management

4.5 (8)

62.50% of 8 reviewers that rated this feature as important or highly important

Track and manage inventory levels to maintain proper supply

Service Department

4.2 (5)

20.00% of 5 reviewers that rated this feature as important or highly important

Manage in-house automobile service department

Document Management

4.4 (7)

57.14% of 7 reviewers that rated this feature as important or highly important

Store, manage, and track all electronic documents in a centralized location

Financing Management

4.3 (6)

50.00% of 6 reviewers that rated this feature as important or highly important

Financing arranged by the dealership

Website Integration

4.2 (6)

16.67% of 6 reviewers that rated this feature as important or highly important

Seamlessly integrates with 3rd party websites

Contact Database

4.2 (5)

60.00% of 5 reviewers that rated this feature as important or highly important

Centralized database of stakeholders and their contact information such as names, address, phone number etc.

Wayne Reaves Software 12 features

### All Features
- Accounting: Built-in accounting to manage ledger, accounts payable/receivable, financial reports, etc.
- Buy Here, Pay Here: For auto dealerships that operate using the "Buy Here, Pay Here" method
- Contact Database: Centralized database of stakeholders and their contact information such as names, address, phone number etc.
- Document Management: Store, manage, and track all electronic documents in a centralized location
- Financing Management: Financing arranged by the dealership
- Inventory Management: Track and manage inventory levels to maintain proper supply
- Lease Tracking: Monitor the process of lease agreements
- Payment Collection: Tracking, managing, and initiating the transfer of funds for overdue customer payments
- Sales Floor Management: Track and monitor operations on the sales floor
- Service Department: Manage in-house automobile service department
- Used Car Dealer: For used/pre-owned car dealerships
- Website Integration: Seamlessly integrates with 3rd party websites

---

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We can help you find the software with the features you need.

Features

4.0 (22)

4.0

Based on 22 reviews

## Pricing

Value for money

4.3 (20)

Free Trial

Basic

$98.00

Per User,Per Month

Value for money

4.3 (20)

4.3

Based on 20 reviews

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.7 (19)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.7 (19)

4.7

Based on 19 reviews

## User reviews

Overall rating

4.4

Based on 22 reviews

Filter by rating

Counts reflect reviews available in this feed.

5(15)

4(3)

3(2)

2(1)

1(1)

Mentioned topic

Recent reviews first, then most helpful

OW

Owner

Owner

Used the software for: Less than 1 year

### "My great experience."

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 4, 2025

I'm a new dealer and I was shaky and nervous about what my future holds in this business. The team members made sure I got every question I had answered and broke it down to where I understood. I'm glad I chose this company. I feel they will help me in anyway possible in the future, so we can be successful. \[sensitive content hidden\] really made me feel like I chose the right company. She was very understanding, helpful, and she went above and beyond with helping me get connected with the right investors. Also, \[sensitive content hidden\] gave the information I needed to be confident in my future with helping people with financing. God place her with me for a reason and I'm truly grateful for the experience that I had with her and her leadership role. God bless Wayne Reaves Company 10 times forward.

Pros

They are people friendly and helpful. I have talked to several different representatives and the all are people friendly.

Cons

I can't think of one thing that I didn't like about their services so for. They need to continue to work with the people.

MA

Marketing and IT manager

Marketing and IT manager

Used the software for: 3-5 years

### "Great software for dealers to stay stay compliant and expedite the paperwork on auto deals."

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

July 21, 2017

It has streamlined our paperwork and helped to keep us compliant.

Pros

The easy to navigate interface and the form printing functionality are our favorite feature. Very intuitive and easy to use.

Cons

We had a few issues with printing the buyers order, but one call to support straightned out the problem.

CO

Co-Owner

Co-Owner

Used the software for: 1-3 years

### "Good for a standard DMS"

4.0

Overall Rating

4.0

4.0

Ease of Use

2.0

2.0

Features

3.0

3.0

Customer Service

5.0

5.0

Likelihood to Recommend

7/10

April 6, 2020

Pros

\-Submits to Dealertrack -Good for inhouse deals and finance deals -DIP Collection -Sales team management -Excellent reports -Good for calculating profit and taxes

Cons

\-Software has many glitches and closes out -Not Cloud based -Mobile app is terrible -Uploading pictures and adding inventory is very difficult

MA

Manager

Manager

Used the software for: 3-5 years

### "No one answering phones for a second time this year"

1.0

Overall Rating

1.0

1.0

Ease of Use

5.0

5.0

Features

1.0

1.0

Customer Service

1.0

1.0

Likelihood to Recommend

0/10

December 22, 2022

Can't get in touch with them to rate them so it is below 0

Pros

Has worked great until this year. First time was lack of regression testing this time I have no idea and am losing interest in fixing.

Cons

When you need support you trust it is there. Second time this year can not reach anyone or leave message. Don't have all day or the patience to deal with no one answering phones. The software is an important part of my business and something has gone bad wrong plenty of new solutions.

FA

Finance and Account Manager

Finance and Account Manager

Used the software for: 3-5 years

### "Wayne Reaves: The Best Dealer Software with Outstanding Support"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 26, 2025

What truly sets them apart is their exceptional customer service—always helpful, knowledgeable, and quick to assist whenever needed.

Pros

The program is user-friendly, well-organized, and incredibly efficient for managing our business. If you're looking for reliable, easy-to-use dealer software, Wayne Reaves is the way to go! Highly recommend!

Cons

It takes about 24 hours to update on the website once a vehicle is added to inventory.

OW

OWNER

OWNER

Used the software for: 3-5 years

### "Exceptional Experience with Wayne Reaves Software: A Game-Changer for My Auto Brokerage Business"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

August 8, 2024

My overall experience with Wayne Reaves Software has been exceptional. From the moment I started using it in 2015, the software has proven to be a powerful tool in managing my auto brokerage business. The interface is highly intuitive, making it easy to navigate through various functions and features. Inventory management and sales tracking have become seamless processes, allowing me to focus more on growing my business. The reporting tools provide detailed insights that are crucial for making strategic decisions. One of the standout aspects of Wayne Reaves Software is their customer support. Anytime I’ve had a question or needed assistance, their team has been prompt, knowledgeable, and incredibly helpful. They genuinely care about their customers’ success and go above and beyond to ensure a smooth experience. They have really helped my team and been crucial in our success. They have treated me like family. Overall, Wayne Reaves Software has not only met but exceeded my expectations. It has significantly enhanced my operational efficiency and has become an indispensable part of my business toolkit. I highly recommend it to anyone in the auto industry looking for a reliable and comprehensive software solution.

Pros

I absolutely love the user-friendly interface of Wayne Reaves Software. It’s intuitive and easy to navigate, which makes managing my inventory and tracking sales a breeze. The robust reporting tools provide insightful analytics that help me make informed business decisions. Additionally, their customer support is top-notch—responsive and always willing to help with any issues or questions I have. Overall, Wayne Reaves Software has significantly streamlined my operations and improved my efficiency as an auto broker. Highly recommended!

Cons

I would like to have more integrations.

OM

Office Manager

Office Manager

Used the software for: 3-5 years

### "They are the best!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

July 3, 2022

We have been with them many years and would never consider changing to another service.

Pros

I like that it’s so easy to use and maintain our customer sales and payment collection. It is very organized and a very quality service. Customer service is fantastic if we ever need them.

Cons

I love everything about it! I have not found any problems or things we don’t like yet.

OW

Owner

Owner

Used the software for: 3-5 years

### "Best Dealer Software "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

3.0

3.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

July 26, 2024

Amazing. If I had to do it all over again I would start with this company first again and again.

Pros

The fact that I can call a real person with an issue onsite and they will walk me through it. I trained with this company and after 7years I still had questions but it was helpful to be able to connect with real people who have been in the business before.

Cons

The software is a little antiquated compared to other programs but the customer service beats everyone else everytime.

OM

Office Manager

Office Manager

Used the software for: 1-3 years

### "Set Up"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

September 7, 2023

Currently working with \[sensitive content hidden\] to set up a another account for another business we are opening. As with every person I have ever delt with it is ALWAYS a pleasure and issues are always satisfied with fast and friendly.

Pros

Easy to use Once you are fully trained. Financial reports. Web Site access and use finally I like the interaction when support gets on my screen to walk through the training and problem solving

Cons

it is a little difficult to use for someone without extensive computer skills, when trying to train new employees.

GM

General Manager

General Manager

Used the software for: 1-3 years

### "Mostly good"

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

2.0

2.0

Customer Service

4.0

4.0

Likelihood to Recommend

7/10

October 10, 2019

The systems are solid and effective but occasionally inefficient, creating extra work. The support staff is diligent and pleasant. The sales end was better before a recent change. I’m hoping the standards set by the owners over many years aren’t negatively impacted by the change because this is an overall excellent company for an independent auto dealership.

Pros

It’s taken over a year, but we have been able to integrate our website, credit information, DMS, Dealertrack, and advertising to a workable platform. There are still unresolved issues but ways to work around them. Several of their employees are very conscientious in their support.

Cons

We recently “upgraded” our Google and Social Media platform. We used to be able to see our Google information on their dashboard but now we have no access or transparency in tracking. We are told our Facebook presence has improved, but again, we can’t see evidence of it.

[View all Reviews](https://www.capterra.com/p/95110/Wayne-Reaves-Software/reviews/)

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