# AWeber Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is AWeber the right Email Marketing solution for you? Explore 322 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/95949/AWeber-Email-Marketing/reviews

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AWeber

4.4 (322)

[View alternatives](https://www.capterra.com/p/95949/AWeber-Email-Marketing/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated April 20th, 2026

# Reviews of AWeber

Ease of use

4.3

Customer Service

4.5

## Pros and Cons in Reviews

Md Imran H

AnalystApparel & Fashion, 1,001 - 5,000 employeesUsed the software for: I used a free trial.

“Works well for small businesses.“

March 5, 2026

Md Imran H

AnalystApparel & Fashion, 1,001 - 5,000 employeesUsed the software for: I used a free trial.

“Design templates feel a bit limited.“

March 5, 2026

Francois Pascal N

Service providerInternet, 2 - 10 employeesUsed the software for: 6-12 months.

“This software allows me to automate my email communication and improve my email open rate, thanks to features like A/B testing to test and optimize conversion.“

July 25, 2023

CR

Christopher R

CoachHealth, Wellness and Fitness, Self-employedUsed the software for: More than 2 years.

“Adding in a verified email address is also slightly difficult if you dont know what you are doing, a lot of other platforms do this automatically for you“

December 25, 2024

DE

Duncan E

CIOE-Learning, 2 - 10 employeesUsed the software for: More than 2 years.

“So if you don't need those things its a good starting point - allthough like many other providers they did double the price on us this year.“

June 5, 2025

John S

Social Media ConsultantMarketing and Advertising, Self-employedUsed the software for: I used a free trial.

“One downside I have experienced with AWeber is the limited flexibility in customizing certain features. While the templates and drag-and-drop editor are great, there are times when I want to customize certain elements in my emails, and AWeber's limitations make it difficult to do so.“

May 5, 2023

DE

Duncan E

CIOE-Learning, 2 - 10 employeesUsed the software for: More than 2 years.

“Good basic feature set, Fairly easy to use, proactively tries to limit spam sign ups.“

June 5, 2025

Sam H

Marketing SpecialistMarketing and Advertising, 11 - 50 employeesUsed the software for: 6-12 months.

“Although Aweber has many useful capabilities, I have found that its email template customization possibilities are limited, making it difficult to create truly unique layouts.“

June 7, 2023

## Showing most helpful reviews

Showing 1-25 of 322 Reviews

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Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Steve D.  
Owner and Chief Bottle Washer  
E-Learning  
Used the software for: 2+ years

### "Aweber-The Email Marketing OG - Still Getting Better"

February 26, 2025

5.0

I've been using them since 2008 so that kinda speaks for my overall happiness and experience with Aweber.

Pros

It works as it is supposed to, but my most liked feature is the customer service. The app/tool can be great 99% of the time, but that one time you need help, you want that support ASAP, and Aweber delivers this in spades.

Cons

The recent cost increase. Even though it was the first major increase in a very, very long time, still, anytime you have to rework your budget to keep the tools you have used as much as Aweber, it is a hassle. But, without the increase in cost, how can we, as customers, expect Aweber to keep up with technology with their spending?

Alternatives considered

[GetResponse](https://www.capterra.com/p/153948/GetResponse/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reason for choosing AWeber

Originally, I do not think these two were around when I first purchased Aweber. But over the years, I've looked into these two alternatives but decided to stick with Aweber.

Review Source

BH

Bahaa H.  
Planning Manager  
Construction  
Used the software for: 1-2 years

### "Tested and verified Aweber is a gem."

April 11, 2025

5.0

Just as we expected the experience was phenomenal.

Pros

Aweber is the new gem in town. With it's excellent features it does exactly what it was created for. Connect,automate and sell your vision and dreams to the world with Aweber. Easy to use and a very user friendly tool.

Cons

Cons? It works perfectly we can't complain.

Switched from

[PayPal](https://www.capterra.com/p/207944/PayPal/)

PayPal is very expensive for our business. Aweber sorts us all.

Review Source

AA

Alex A.  
Peer support specialist, drug and alcohol counselor  
Mental Health Care  
Used the software for: I used a free trial

### "Aweber review "

April 4, 2026

4.0

Had a wonderful experience overall would highly recommend to a friend or fellow colleague. It is so worth it will not be disappointed.

Pros

Loved the customer support marketing sales were great. Contact management was super helpful. The form builder and security were all wonderful worth every penny.

Cons

I really wasn’t disappointed with anything. It was super easy to use. If I had to pick one thing I disliked. It would be the email management.

Review Source

AR

Anthony R.  
Publisher  
Publishing  
Used the software for: 1-2 years

### "A Little Too Much for a Lot Too Little"

December 30, 2024

3.0

I joined AWeber on the advice of more than a few people in my circles, with the strongest accolade being about the superb customer support. Indeed, the service and support were, for the most part, excellent. They have good people at AWeber. My stay with AWeber lasted until recently (December 2024) when they decided to increase their prices while not really updating their services. The services at AWeber are at this point more than a touch behind other email service providers. The WYSIWYG email builder is wonky; the form generator is ancient; the templates are at are best not-bad and at worst atrocious; and the overall interface is lagging behind other companies, especially at the new price point. So, this combined with the new pricing made me look elsewhere -- and, believe me, I am glad that I did, because I found a couple other companies that are much better. One aspect of AWeber that was fantastic was their allowance of using multiple lists. That made sending emails for different businesses easy. But there is one down note about their customer service: when I emailed them about the massive price increase as well as a tacked-on fee, the response was what one would best call "glib." In their email they asserted how infrequently they increase prices and that what they're offering is more than worth the money and that if I wanted to decrease my costs all I had to do was delete some contacts and . . . You get the idea. It was the tone of the email, though, that made it somewhat condescending. AWeber overall is a good company, which is fine. The problem is that we're in a world in which a company has to be better than good. AWeber stumbled at this and didn't make my job easier. I wish them well, though I am happy they forced me to look elsewhere because I definitely found better -- and at a much lower price point.

Pros

AWeber is known for its fantastic customer service and support -- and deservedly so. The service and support personnel at AWeber are second-to-none: they are quick, knowledgable, open, and personable.

Cons

The issue that made me leave AWeber was primarily pricing, although to state that it was pricing alone would be incorrect. It would be correctly stated as well as be what I disliked most about AWeber was the price-to-quality ratio. Simply put, they decided to charge too much for too little.

Alternatives considered

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reason for choosing AWeber

MC was -- and is -- too expensive. Simple.

Switched from

[1ShoppingCart](https://www.capterra.com/p/83912/1ShoppingCart-com/)

1ShoppingCart was a nightmare, plain and simple.

Review Source

VR

Verified Reviewer  
Analyst  
Apparel & Fashion  
Used the software for: I used a free trial

### "Simple and Reliable Email Marketing Platform"

March 5, 2026

5.0

Overall a reliable email marketing tool. Easy to learn, good for newsletters and basic automation. Great for beginners and small teams.

Pros

Easy email marketing platform. Simple campaign setup, good contact management, and helpful automation. Works well for small businesses.

Cons

Design templates feel a bit limited. Advanced automation features could be stronger. Pricing grows quickly as subscriber lists expand.

Review Source

CR

Christopher R.  
Coach  
Health, Wellness and Fitness  
Used the software for: 2+ years

### "Easy to use and Navigate around, Excellent Customer Service."

December 25, 2024

4.0

I have been using it for the last 2 years and i currently use it for my email marketing. It severs everything i currently require for my email marketing and automations.

Pros

ease of use and ability to upload subscribers, create lists and automations as well as send bulk emails

Cons

they have double charged on a few occasions, although customer service is good and have refunded. Adding in a verified email address is also slightly difficult if you dont know what you are doing, a lot of other platforms do this automatically for you

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

The costs of Mail Chimp were increasing.

Review Source

Karen M.  
Senior Director of Marketing  
Construction  
Used the software for: 1-2 years

### "Optimization and lead generation."

January 3, 2025

5.0

It is really a very useful tool to create campaigns and get more visibility, it allows us to create from professional, attractive and easy to fill subscription forms to design specific landing pages for each campaign. It helps us track comprehensive metrics by measuring open rates, clicks and conversions to then improve and make our campaigns more intuitive.

Pros

Enables advanced personalization of email campaigns. Reduces workload through workflow automation. Helps generate qualified leads and convert them into customers.

Cons

I have no complaints about this tool, it has allowed us to optimize our campaigns and generate better results.

Review Source

Yolandi E.  
Founder  
Management Consulting  
Used the software for: 6-12 months

### "Straightforward if that's your taste"

February 9, 2025

4.0

For me it was a pretty bland exeperience, nothing very exciting but nothing bad

Pros

I've used a lot of email platforms and software, AWeber was basically the same as most of them, which meant I did not have to learn or research anything

Cons

There wasn't anything that really made it stand out from any other software

Review Source

DE

Duncan E.  
CIO  
E-Learning  
Used the software for: 2+ years

### "Good for basic requirements - watch out for price increases!"

June 5, 2025

3.0

Good platform for simple requirements. We move one of our companies off Aweber owning to lack of eCommerce integration (they say they have it but its basic using tags and some idea of overall sale value, but its not a full integration like say ActiveCampaign). The automation builder lacks branching/conditional logic. So if you don't need those things its a good starting point - allthough like many other providers they did double the price on us this year.

Pros

Good basic feature set, Fairly easy to use, proactively tries to limit spam sign ups. Reasonable support.

Cons

Lack of ecommerce integration, lack of sophistication in automation builder. Have sometimes removed contacts that have been genuinely added because of sign ups on multiple lists. Price increases.

Review Source

Peter B.  
Owner  
Publishing  
Used the software for: 2+ years

### "A solid stalwart of the email management world"

February 16, 2025

4.0

Aweber has just been a core element of my many businesses over the years. It's reliable and dependable

Pros

The functionality and ability to integrate with websites

Cons

Sometime functions appear clunky and formatting forms can be problematic

Review Source

JK

Josh K.  
Marketer and Recruiter  
Staffing and Recruiting  
Used the software for: 2+ years

### "Good Software"

October 15, 2024

5.0

Overall good. It was always user friendly and never created any frustrating days. I’d definitely recommend it to someone.

Pros

I liked that it guaranteed the deliverability of emails. I like how you don’t have to have people opt in to get them on your email list and rather customize it there. I liked that it would integrate with a lot of software.

Cons

I think the price compared to how many people you can have in the campaign isn’t very good. It’s too high for what you get. They didn’t have AI at the time I was using it either so that was a negative. As well.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

More users for a cheaper cost. You can add more users into your campaign for lower monthly costs per user.

Review Source

GZM

Gina Zoie M.  
Creator  
Health, Wellness and Fitness  
Used the software for: I used a free trial

### "AWeber is the BEST for Beginners"

August 28, 2023

5.0

AWeber is tried, tested, and true. I highly recommend it to anyone starting out who is new to email automation. Great customer support and documentation. The free version is perfect for the beginner and as you grow they offer more features to support your growing email marketing needs at great prices.

Pros

When I started my business I didn't have a clue how to use an email automation service. AWeber was recommended and I'm so glad that I signed up. Their free trial version is great for beginners. I was able to create my first landing page and web forms with ease. I also have the confidence to know that as my business grows AWeber has all the features I need to manage my email marketing and campaigns.

Cons

I wish the free version allowed for multiple lists. You are given one, but it would be nice if maybe they could increase that to 3 lists.

Alternatives considered

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[GetResponse](https://www.capterra.com/p/153948/GetResponse/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reason for choosing AWeber

Aweber offered the best free version to begin with. I loved how I had the flexibility to customize my web forms, landing pages, and emails within the free version. This was pivotal for my business growth as I was given the features needed to grow and nurture my email contact list.

Review Source

JC

Jason C.  
Music Producer  
Music  
Used the software for: 1-2 years

### "Way better than MailChimp."

May 14, 2022

5.0

I switched to AWeber from MailChimp after learning about how bad MailChimp does with keeping our emails out of the Spam folder. I reached out to AWeber’s customer support multiple times and I can vouch for how AMAZING they all were.

Pros

Customer service is AMAZING when you need them. I can’t stress that enough. Once you learn your way around AWeber, it’s not too difficult to start creating campaigns and sending mass emails out. I love being able to have multiple list for different products and services. The A/B split testing is a really nice feature as well. They also help you connect your website domain host to help you stay out of the spam folder.

Cons

There is a bit of a learning curve to it. Setting up your host domain to prevent emails from landing in the spam folder is not an easy thing to setup but that’s a complicated process for ANY email marketing software.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

I learned about Mailchimp’s issue with its users emails going to the spam folder with no way to resolve the issue.

Review Source

RG

Randall G.  
Owner  
Marketing and Advertising  
Used the software for: 6-12 months

### "Aweber is a must for small businesses. "

August 17, 2023

5.0

I love Aweber and will continue to use all the features.

Pros

AWeber lets you create the lists and you are able to design forms and landing pages that meet your website design. You don't have to augment your site to make your forms look right. That was critical to me. The push notifications, social media integrations, and automation made aWeber a game changer.

Cons

Sometimes Aweber isn't offered as an integration possibility.

Alternatives considered

[SendGrid](https://www.capterra.com/p/204113/SendGrid/)[GetResponse](https://www.capterra.com/p/153948/GetResponse/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reason for choosing AWeber

Value, ease of use, and a lot of functionality. Also, form and landing page templates were easy to customize.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Better value and Mailchimp had more limitations, especially in their pricing. Also, their form builder was terrible.

Review Source

PF

Patrick F.  
CMO  
Marketing and Advertising  
Used the software for: 6-12 months

### "AWeber Delivers "

January 3, 2024

5.0

I love being able to create, and having AWeber is like having the perfect assistant! Always on time, never late. Gives me the very best results everytime and doesnt create customer problems! AWeber is simply the BEST!

Pros

I love everything about AWeber! Support is awesome! The tools are easy to use and there is an abundance of support materials and videos for DIY How to! I enjoy having an email responder that cares!

Cons

I dont think there is anything negative to say about using AWeber! Everything I need to do is available in AWeber!

Switched from

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)

AWeber has all the features I need for a better price.

Review Source

JH

Jeffrey H.  
President  
Non-Profit Organization Management  
Used the software for: 2+ years

### "Great Customer Support"

September 4, 2023

5.0

Excellent experience with Aweber. They have always answered our questions and even offered suggested articles that are so helpful.

Pros

We have used Aweber for over 5 years and love their customer service. They have been able to help us with suggestions on landing pages, templates for broadcasts, and sign-up forms. They make it easy for a beginner to set this all up.

Cons

Like everything they offer. Really can't think of any changes they could make.

Alternatives considered

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reason for choosing AWeber

It was much easier to use than Mailchimp. We get so much value out of using Aweber.

Review Source

CT

Carleton T.  
Admin  
Retail  
Used the software for: 1-2 years

### "Industry-Standard Email Marketing"

November 23, 2024

5.0

Basically, I've used Aweber for decades to handle email-marketing and collection. Works reliably and their customer support is helpful.

Pros

AWeber's forms are easy to implement and they're accurate.

Cons

Sometimes, I don't know what features exist that might benefit me.

Review Source

ML

Margaret L.  
Owner - Administrator  
E-Learning  
Used the software for: Less than 6 months

### "AWeber; A Time-Tested Email Marketing System"

October 1, 2024

4.0

I felt that it was complicated to use and too expensive for my needs.

Pros

It was considered to be one of the best email marketing softwares, so I tried it and used it. It's a great system that covers many needs.

Cons

It's expensive and best suited for large businesses.

Review Source

JJ

Juliet J.  
Blogger  
Health, Wellness and Fitness  
Used the software for: 2+ years

### "AWeber Review - Our Pros and Cons of This Platform"

November 5, 2022

4.0

Aweber is one of the most affordable email marketing tools on the market compared to other tools like Getresponse and Sendinblue. The free plan allows you to send 3000 emails and you're limited to collect 500 email subscribers per month. AWeber does not do well in email deliverability.

Pros

What I liked most about AWeber is that it provides an easy-to-use interface that gives you a good amount of design flexibility. AWeber is a cost effective tool for small businesses. It allows you to send 3000 emails per month for free, this makes it perfect for beginners who are just getting started with email marketing. With AWeber no matter how many subscribers you have, you'll always have access to the full features of the tool. There is a cool feature in AWeber when you're creating newsletters called keep my content checkbox, where your content is saved. This feature is not available In other tools where your content is overriden as soon you switch templates.

Cons

The free plan offers limited features such as the list building feature where youre allowed only one list. If you want to manage more lists, it becomes expensive quickly. Generally the quality of the features that you get when you upgrade to the pro plan are not worth it.

Review Source

Jonas L.  
CEO  
Marketing and Advertising  
Used the software for: 2+ years

### "The easiest autoresponder for beginners"

August 7, 2018

5.0

Fantastic. I don't think i'll ever change autoresponder. I've tried GetResponse and others and they are also awesome, but I like the simplicity of Aweber so I don't really see why I would ever change.

Pros

I've used Aweber since 2014, and i've NEVER had an issue with them. Sure, they have downtime just like every other autoresponder a couple times per year, but it's always fixed really quickly. The deliverability is awesome, it's extremely easy to use and their customer is support is insanely responsive. I have had to do a few minor changes to my account every now and then, I kid you not, they have taken care of my issues usually within 2-3 minutes of me opening up the chat (which is now open 24/7)

Cons

I've heard that if you open a new account with Aweber now, you need to use their service for around a month using double optin, which could be annoying. When I set my account up several years ago, I didn't have to do that. So if you're planning on running paid ads etc right away, that might be an issue for you. If not, Aweber is awesome and i'm sure you'll love it.

Review Source

Response from AWeber

February 6, 2019

Hi Jonas, Thanks so much for your feedback! We really appreciate it. I wanted to quickly clarify that, generally speaking, we don't require new customers to use double opt-in after signing up for an account. Please let us know if you have any questions or need any help with your account. Brandon O.

Prudencia F.  
Technician in Energy and Thermal Engineering  
Research  
Used the software for: 1-2 years

### "Highly Satisfied with AWeber's Services!"

May 18, 2023

4.0

Pros

AWeber is an excellent email marketing service that is user-friendly and efficient. Its drag-and-drop email editor makes creating visually appealing emails effortless, while its wide range of features such as autoresponders, RSS-to-email, and email list segmentation, make it extremely convenient to use. Furthermore, its customer service team is knowledgeable and always willing to provide assistance when needed.

Cons

The biggest downside to using AWeber is the cost. While the features are great and the customer support is reliable, it can be expensive for a small business or individual.

Review Source

KG

Kreasan G.  
Jnr HR Business Partner  
Construction  
Used the software for: 1-2 years

### "Aweber is a game changer email campaigns tool. Easy to use."

December 30, 2023

5.0

By the best. Aweber takes the lead in streamlining email campaigns. Automation is achievable and it quite relatable.

Pros

I want to start by passing my gratitude to the customer service team for their support all along. They have made integration especially during the initial set-up easy and fun. Well organized dashboard making customization and navigation quite easy. On the performance, for the period I have used Aweber, everything has worked well and for the few tough times, the customer service team has always been present to assist. Reliability is at top notch and accuracy of results is quite dependable. I highly recommend Aweber.

Cons

Cool. I have not experienced much negativity with Aweber. It's difficulties are easy to fix.

Review Source

SB

Sam B.  
Owner  
E-Learning  
Used the software for: 1-2 years

### "AWeber: One Email Marketing Platform to Rule Them All!"

July 28, 2022

5.0

Pros

Even in the free plan, the customer service agents are there for you. Beat that if you can!

Cons

They have to make money after all. It's a part of life.

Review Source

Ismaël Huberson C.  
Founder  
Apparel & Fashion  
Used the software for: 2+ years

### "Aweber"

December 21, 2022

5.0

Pros

Aweber is without a doubt one of the best email marketing tools.It is complete and easy to use.Ideal for creating email campaigns and landing pages.

Cons

Aweber suits me to run my online business efficiently.

Review Source

LE

Linden E.  
Content Creator, marketing director  
Health, Wellness and Fitness  
Used the software for: 1-2 years

### "Where any email marketing should start."

October 10, 2022

5.0

Overall it’s been a positive experience with Aweber. Enjoy using this to create email newsletters and campaigns.

Pros

It’s simple to use. With a few clicks, you can start collecting emails to your email list, and start creating your news letter as well. The email editor is as simple or complex as you want to make it. It’s easy to integrate with whatever word processor you write your copy on, or even as a native word processor. I love how easy it is to see what your stats are on sent emails. It allows you to drill down on what works best in your headlines, email body, and if the links you send are getting click throughs. I also like how very few emails get bounced from the receiver. Aweber is a trusted email newsletter source, so gmail and even hotmail won’t mark it as spam often.

Cons

The biggest problem I find has to do with the lead pages. The lead pages on Aweber aren’t great, and they don’t always work fantastic putting them into a Wordpress blog. Then trying to integrate Aweber with lead pages was a problem for myself. I had to consult friends to discover how to do it properly. If the lead pages function was improved, and integrating with lead pages, it would immediately improve the experience and product.

Review Source

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