# AWeber Software 2026: Features, Integrations, Pros & Cons | Capterra > Capterra's in-depth exploration of AWeber Software's capabilities reveals its suitability for various software needs and provides a comprehensive overview of AWeber Software pricing, features, integrations, and potential alternatives. Source: https://www.capterra.com/p/95949/AWeber-Email-Marketing --- # AWeber Software Review 2026: Features, Integrations, Pros & Cons Last updated on October 9, 2025 Written byAlejandra Aranda Alejandra Aranda Content Analyst Alejandra Aranda is an analyst and writer with more than five years of experience covering marketing and technology trends across various industries. Her pieces are designed to help small and midsize businesses navigate the digital landscape a... [See bio & all articles](https://www.capterra.com/resources/author/alejandra-aranda/) Content Analyst Edited byNiels Juist Niels Juist [See bio & all articles](https://www.capterra.com/resources/author/niels-juist/) Written by [Alejandra Aranda](https://www.capterra.com/resources/author/alejandra-aranda/) Content Analyst Alejandra Aranda is an analyst and writer with more than five years of experience covering marketing and technology trends across various industries. Her pieces are designed to help small and midsize businesses navigate the digital landscape and implement effective marketing strategies. Edited by [Niels Juist](https://www.capterra.com/resources/author/niels-juist/) [Key takeaways](#key-takeaways)[Our verdict](#our-verdict)[Alternatives](#alternatives)[Users](#users)[Pros and Cons](#pros-cons)[Interface](#interface)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) AWeber AWeber Overview: ### Key takeaways Insights from verified Capterra reviews AWeber helps email marketers build campaigns, segment contacts, and automate follow-ups without complex setups. It’s most used by small businesses in marketing and education. Users value its list management and mobile optimization, though template editing and automation depth are limited. Recent updates like workflow branching and Facebook lead syncing improve targeting. ### Our verdict AWeber suits marketers who prioritize consistent email delivery and list organization over deep customization. Its automation tools are functional but limited, so teams should expect trade-offs in logic complexity and template control. Still, its pricing model, contact syncing, and recent workflow updates make it a practical choice for daily campaign execution. Overall rating Based on 321 user reviews Reviews sentiment Positive 88% Neutral 9% Negative 2% Pros & cons Responsive customer support team Flexible email marketing platform Outdated and clunky interface Starting price $30 Other, Per Month Free trial available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for AWeber?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.aweber.com&name=AWeber) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### AWeber 4.4 (321) VS. [4.6 (3,406)](https://www.capterra.com/p/132996/brevo/reviews/) Starting Price $30 Other, Per Month Starting Price $9 Usage Based, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.3 (318) Ease Of Use 4.6 (3,394) Value For Money 4.2 (278) Value For Money 4.5 (2,975) Customer Service 4.5 (263) Customer Service 4.5 (2,976) ## AWeber alternatives While AWeber supports core email marketing needs, your team may want to explore other tools if advanced automation, richer template customization, or a more modern interface are priorities. [4.3 (2,911)](https://www.capterra.com/p/31898/Constant-Contact/reviews/) Starting price $12.00 Per User, Per Month [4.5 (6,217)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) Starting price $15.00 Per User, Per Month [4.7 (836)](https://www.capterra.com/p/153508/Omnisend/reviews/) Starting price $16.00 Per User, Per Month Highest Rated [4.7 (907)](https://www.capterra.com/p/178819/EngageBay-Marketing/reviews/) Starting price $14.99 Per User, Per Month [View all alternatives](https://www.capterra.com/p/95949/AWeber-Email-Marketing/alternatives/) ## Who uses AWeber? Based on Capterra reviews from the past 4 years Talk to a software expert to get a free software list tailored to your business needs ## Pros and Cons Responsive customer support team 89% positive reviews out of 95 Most reviewers find customer support consistently available, knowledgeable, and quick to resolve issues via multiple channels. Anthony R Publisher, 1 employee. "I joined AWeber on the advice of more than a few people in my circles, with the strongest accolade being about the superb customer support." Outdated and clunky interface 42% negative reviews out of 53 Some reviewers indicate user interface feels dated, unintuitive, and lacks advanced customization and reporting options. Kaitlyn A Writer, 1 employee. "AWeber is not intuitive and it is lacking some of the features that other email companies offer." Flexible email marketing platform 98% positive reviews out of 66 Most reviewers indicate email marketing is affordable, beginner-friendly, and offers essential features for growing businesses. Gina M Creator, 1 employee. "The free version is perfect for the beginner and as you grow they offer more features to support your growing email marketing needs at great prices." Comprehensive small business marketing 92% positive reviews out of 39 Most reviewers describe marketing for small businesses as easy to manage, scalable, and effective for campaign tracking. Hemal B CEO, 2 - 10 employees. "AWeber has significantly contributed to the growth of my business through Email Marketing." ## AWeber's interface AWeber’s interface is beginner-friendly, with a clear dashboard and simple navigation for lists and automations. Reviewers note that some workflows—like email verification or template editing—feel outdated and require extra steps. 2+ Alejandra Aranda Content Analyst Expect a quick start with AWeber’s layout, especially for basic email tasks, but be ready for occasional friction when customizing templates or verifying sender details. Several reviewers mention needing support to navigate these steps, which can slow down campaign setup. Ease of Use 4.3 (318) 4.3 Based on 318 reviews ## Key features View by: These features have been rated as most important by users based on their reviews. View by: Get Advice We can help you find the software with the features you need. Alejandra Aranda Content Analyst You can build targeted campaigns, organize contacts by behavior, and preview mobile layouts before sending. These features work together to help you manage lists, segment audiences, and deliver emails that match how subscribers actually engage. Features 4.2 (315) 4.2 Based on 315 reviews The AWeber features below were rated the highest by our reviewers. Our commentary is based on reviewer sentiment and collective feedback from all time published reviews. Email campaign management 4.3 (72) 72 reviewers rated this feature Enables users to create, schedule, and automate email campaigns with drag-and-drop tools, segmentation, and tagging. Reviewers highlight time-saving setup, flexible targeting, and reliable tracking, though some mention a learning curve. List management 4.3 (43) 43 reviewers rated this feature Supports organizing multiple subscriber lists with tagging and automated unsubscribes to prevent duplicate charges. Reviewers value the ability to manage campaigns by product or service, though some note limitations on the free plan. Contact management 4.1 (38) 38 reviewers rated this feature Helps segment contacts based on behavior and source, enabling targeted campaigns. Reviewers mention efficient searching, downloading, and integration with tools like Google Contacts as key time-savers. Contact database 4.1 (38) 38 reviewers rated this feature Centralizes contact storage with options to sort by tags, lists, or custom fields. Reviewers find it easy to manage and extract data for dynamic campaigns, with an intuitive layout that supports streamlined targeting. Mobile optimization 4.0 (44) 44 reviewers rated this feature Ensures emails display correctly across devices, with preview tools that help adapt content for smartphones. Reviewers say mobile responsiveness is essential, though some note inconsistent formatting across screens. Behavioral automation 0 reviewers rated this feature Triggers emails based on subscriber actions such as clicks, opens, or purchases. This allows marketers to tailor follow-ups and sequences based on real-time behavior, improving relevance and timing across campaigns. Expert done-for-you setup 0 reviewers rated this feature Provides hands-on support from AWeber’s team to configure accounts, import lists, and build initial campaigns. This service helps users launch faster and avoid common setup errors, especially when migrating from other platforms. Facebook pixel tracking 0 reviewers rated this feature Enables tracking of subscriber behavior across Facebook ads and landing pages. Marketers can measure conversions, retarget audiences, and optimize ad spend based on how contacts interact with their campaigns. Branded click-tracking links 0 reviewers rated this feature Lets users customize tracking URLs with their own domain, improving brand consistency and trust. This feature also supports better deliverability and analytics by aligning link behavior with campaign goals. Workflow automation 0 reviewers rated this feature Lets you build flexible email funnels with branching paths based on subscriber actions. You can zoom in to edit details or zoom out to view the full journey, making it easier to personalize and optimize campaigns.(Released April 2025) Facebook lead ads integration 0 reviewers rated this feature Automatically syncs Facebook leads into your AWeber list in real time, eliminating manual uploads. This enables instant follow-ups with personalized emails, offers, or lead magnets. (Releaed March 2025) Automation versioning 0 reviewers rated this feature Allows you to test and refine email workflows in a draft environment without affecting live campaigns. You can publish changes only when ready, reducing risk and improving control. (Released January 2025) Automation checklist 0 reviewers rated this feature Flags incomplete steps before launching a workflow, helping you avoid errors and ensure all triggers, messages, and timing are properly configured. (Released January 2025) All key features (101) Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness 45.45% of 11 reviewers that rated this feature as important or highly important Dashboard to view the status of ongoing processes, identify current incidents and track past activities 81.82% of 11 reviewers that rated this feature as important or highly important Track and document all activities across devices, networks, and other systems 0.00% of 1 reviewers that rated this feature as important or highly important Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges 100.00% of 7 reviewers that rated this feature as important or highly important Application programming interface that allows for integration with other systems/databases 100.00% of 5 reviewers that rated this feature as important or highly important Set-up notifications and alerts for mobile apps. 0% of 0 reviewers... Flags incomplete steps before launching a workflow, helping you avoid errors and ensure all triggers, messages, and timing are properly configured. (Released January 2025) 0 reviewers rated this feature Allows you to test and refine email workflows in a draft environment without affecting live campaigns. You can publish changes only when ready, reducing risk and improving control. (Released January 2025) 0 reviewers rated this feature Create and automatically send premade copy in response to customer messages 83.33% of 12 reviewers that rated this feature as important or highly important Triggers emails based on subscriber actions such as clicks, opens, or purchases. This allows marketers to tailor follow-ups and sequences based on real-time behavior, improving relevance and timing across campaigns. 0 reviewers rated this feature Lets users customize tracking URLs with their own domain, improving brand consistency and trust. This feature also supports better deliverability and analytics by aligning link behavior with campaign goals. 0 reviewers rated this feature Track and interpret campaign performance metrics 62.50% of 16 reviewers that rated this feature as important or highly important Create a collection of marketing actions to complete specific goals and plan and analyze campaign results 64.71% of 17 reviewers that rated this feature as important or highly important Set campaign schedules by selecting start, pause, and end dates 70.59% of 17 reviewers that rated this feature as important or highly important Ensure all emails are compliant with anti-spam guidelines, as required by the CAN-SPAM Act 70.00% of 30 reviewers that rated this feature as important or highly important Track the amount of clicks on individual products to measure campaign results 0% of 0 reviewers... Centralized database of stakeholders and their contact information such as names, address, phone number etc. 84.62% of 39 reviewers that rated this feature as important or highly important Centralizes contact storage with options to sort by tags, lists, or custom fields. Reviewers find it easy to manage and extract data for dynamic campaigns, with an intuitive layout that supports streamlined targeting. 38 reviewers rated this feature Manage, organize, and store contact information 66.67% of 39 reviewers that rated this feature as important or highly important Helps segment contacts based on behavior and source, enabling targeted campaigns. Reviewers mention efficient searching, downloading, and integration with tools like Google Contacts as key time-savers. 38 reviewers rated this feature Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving 80.00% of 5 reviewers that rated this feature as important or highly important Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system 40.00% of 10 reviewers that rated this feature as important or highly important Visualize and analyze customer experience across all touchpoints and channels 100.00% of 1 reviewers that rated this feature as important or highly important Process of dividing customers into groups based on common characteristics 57.14% of 7 reviewers that rated this feature as important or highly important Tool to send questionnaires to customers to gauge feedback 0.00% of 1 reviewers that rated this feature as important or highly important Add customized logos and colors to align with company branding 33.33% of 3 reviewers that rated this feature as important or highly important Create unique call-to-actions to drive clicks (buttons, banners, graphics, etc.) 0% of 0 reviewers... Customize data fields to support various needs and use cases 68.18% of 22 reviewers that rated this feature as important or highly important Customize contracts and forms to collect specific information 33.33% of 3 reviewers that rated this feature as important or highly important Pre-designed layouts that can be customized to match preferences and requirements 58.33% of 12 reviewers that rated this feature as important or highly important Assembly of graphs and charts for visualizing and tracking statistics/metrics 75.00% of 4 reviewers that rated this feature as important or highly important Import and export data to and from software applications 52.38% of 21 reviewers that rated this feature as important or highly important Collaborate on creating a product by sharing and adjusting designs through a shared portal 50.00% of 2 reviewers that rated this feature as important or highly important Assemble applications and processes by dragging over and arranging pre-built components 0% of 0 reviewers... Send automated marketing emails based on user actions over a predetermined period 50.00% of 6 reviewers that rated this feature as important or highly important Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience 33.33% of 3 reviewers that rated this feature as important or highly important Plan, execute, and analyze email marketing campaigns 59.72% of 72 reviewers that rated this feature as important or highly important Enables users to create, schedule, and automate email campaigns with drag-and-drop tools, segmentation, and tagging. Reviewers highlight time-saving setup, flexible targeting, and reliable tracking, though some mention a learning curve. 72 reviewers rated this feature Manage, store and organize emails within the system or via third-party apps 0% of 0 reviewers... Create and send email blasts/campaigns 50.00% of 28 reviewers that rated this feature as important or highly important Set up automated email sequences to streamline outreach and engage leads/contacts 100.00% of 2 reviewers that rated this feature as important or highly important Pre-made examples and templates for emails 100.00% of 3 reviewers that rated this feature as important or highly important Track delivered, received, and opened emails 0.00% of 1 reviewers that rated this feature as important or highly important Tracks metrics that provide insight into how a user interacts with any interface or product 62.50% of 24 reviewers that rated this feature as important or highly important Predefined actions automatically performed on the occurance of specific events 57.14% of 28 reviewers that rated this feature as important or highly important Provides hands-on support from AWeber’s team to configure accounts, import lists, and build initial campaigns. This service helps users launch faster and avoid common setup errors, especially when migrating from other platforms. 0 reviewers rated this feature Automatically syncs Facebook leads into your AWeber list in real time, eliminating manual uploads. This enables instant follow-ups with personalized emails, offers, or lead magnets. (Releaed March 2025) 0 reviewers rated this feature Enables tracking of subscriber behavior across Facebook ads and landing pages. Marketers can measure conversions, retarget audiences, and optimize ad spend based on how contacts interact with their campaigns. 0 reviewers rated this feature Adds a customizable form to the landing page, usually for the purposes of lead generation 80.00% of 5 reviewers that rated this feature as important or highly important Store, manage and track all forms in a centralized location 0% of 0 reviewers... Ensure compliance with the General Data Protection Regulation protocols 0.00% of 1 reviewers that rated this feature as important or highly important Use AI to generate content in the form of text, images, videos, etc. 0% of 0 reviewers... Add, edit, and manipulate HTML code directly 50.00% of 4 reviewers that rated this feature as important or highly important Store and manage images 50.00% of 4 reviewers that rated this feature as important or highly important Track interaction history by documenting conversations for contacts 0.00% of 1 reviewers that rated this feature as important or highly important Create landing pages or online forms designed to capture new leads and prospects 66.67% of 6 reviewers that rated this feature as important or highly important Automatically identify and save contact information of potential customers 100.00% of 5 reviewers that rated this feature as important or highly important Store information about leads or contacts and track, manage and nurture them throughout the sales process 85.71% of 7 reviewers that rated this feature as important or highly important Real-time alerts or notifications that inform teams about new leads or prospects 50.00% of 2 reviewers that rated this feature as important or highly important Engage with a lead throughout the sales process by actively providing information 100.00% of 5 reviewers that rated this feature as important or highly important Manage contacts across multiple mailing lists 67.44% of 43 reviewers that rated this feature as important or highly important Supports organizing multiple subscriber lists with tagging and automated unsubscribes to prevent duplicate charges. Reviewers value the ability to manage campaigns by product or service, though some note limitations on the free plan. 43 reviewers rated this feature Automate workflows and trigger campaigns based on customer actions 64.00% of 25 reviewers that rated this feature as important or highly important Access software remotely via mobile devices 0% of 0 reviewers... Optimize content to ensure it is easily accessible for mobile users 75.00% of 44 reviewers that rated this feature as important or highly important Ensures emails display correctly across devices, with preview tools that help adapt content for smartphones. Reviewers say mobile responsiveness is essential, though some note inconsistent formatting across screens. 44 reviewers rated this feature Observe and track the demand, usage, progress or quality of a system, product, or user 0% of 0 reviewers... Allow multiple users with individual logins and varying permissions to use the same account, software, portal, or service 0% of 0 reviewers... Create many versions of emails, forms, or actions and gauge which is most effective 0% of 0 reviewers... Create and update newsletter content to increase engagement 100.00% of 1 reviewers that rated this feature as important or highly important Create new forms and/or use ready-made online form templates 114.29% of 7 reviewers that rated this feature as important or highly important Adjust communications based on previous interactions or personal preferences 0% of 0 reviewers... Preview materials before finalizing projects 100.00% of 2 reviewers that rated this feature as important or highly important Streamlining repetitive tasks and activities through automated and predefined workflows 66.67% of 3 reviewers that rated this feature as important or highly important Preview and make real-time changes in the web content 100.00% of 4 reviewers that rated this feature as important or highly important Analyze and gain insights into data in real-time 85.71% of 7 reviewers that rated this feature as important or highly important Collection, analysis, and representation of numerical data and generation of reports to understand various patterns 0% of 0 reviewers... View and track pertinent metrics to find patterns and gain insights from data 70.00% of 10 reviewers that rated this feature as important or highly important Web design that automatically adjusts to look good on different screen sizes 66.67% of 3 reviewers that rated this feature as important or highly important Monitor conversion rates and analyze effectiveness and profitability of marketing efforts 100.00% of 1 reviewers that rated this feature as important or highly important Track in detail how users interact with your campaigns and pages (scrolling, button interactions, etc.) 100.00% of 1 reviewers that rated this feature as important or highly important Reports specific to sales analysis for trends and strategies 0% of 0 reviewers... Analyze the current state of sales data to accurately understand trends and forecast future sales numbers. 0% of 0 reviewers... Group leads or contacts based on their specific characteristics 50.00% of 4 reviewers that rated this feature as important or highly important Optimize and manage the search engine optimization efforts for a website or digital content 0% of 0 reviewers... Set-up SMS-based notifications and alerts for mobile devices. 0% of 0 reviewers... Manage campaigns and track engagement for marketing efforts across social media channels 100.00% of 1 reviewers that rated this feature as important or highly important Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. 60.00% of 5 reviewers that rated this feature as important or highly important Filters used to determine different types of malware threats 50.00% of 30 reviewers that rated this feature as important or highly important Add or remove subscribers from mailing lists 55.56% of 9 reviewers that rated this feature as important or highly important Attach digital tags to documents and assets for identification, search, or monitoring purposes 100.00% of 2 reviewers that rated this feature as important or highly important Create, save, and re-purpose templates for emails, forms, etc. 14.29% of 7 reviewers that rated this feature as important or highly important Set up connections to third-party platforms to improve business processes 55.56% of 9 reviewers that rated this feature as important or highly important Track visitors and purpose of visits 0% of 0 reviewers... Interact with data visualization elements, such as charts and graphs, to drill down into data 100.00% of 1 reviewers that rated this feature as important or highly important Web form that allows users to enter data that is sent and processed for different reasons 0% of 0 reviewers... Set-up notifications and alerts for web browsers and apps. 100.00% of 4 reviewers that rated this feature as important or highly important Options for publishing a website/landing page online, whether through a publishing site plugin, the user's site, or a subdomain 100.00% of 4 reviewers that rated this feature as important or highly important Monitor activity of individuals who visit your website using cookies 100.00% of 1 reviewers that rated this feature as important or highly important Lets you build flexible email funnels with branching paths based on subscriber actions. You can zoom in to edit details or zoom out to view the full journey, making it easier to personalize and optimize campaigns.(Released April 2025) 0 reviewers rated this feature What You See Is What You Get is a no-code tool that allows users to create and edit content using a visual interface 33.33% of 3 reviewers that rated this feature as important or highly important Get Advice We can help you find the software with the features you need. Alejandra Aranda Content Analyst You can build targeted campaigns, organize contacts by behavior, and preview mobile layouts before sending. These features work together to help you manage lists, segment audiences, and deliver emails that match how subscribers actually engage. Features 4.2 (315) 4.2 Based on 315 reviews ## Pricing Value for money 4.2 (278) AWeber’s Lite plan starts at $19.99 per month or $12.50 billed annually, which is well below the average SMB marketing software budget of $72 per user, per month. Pricing scales based on subscriber count rather than seats, with no user minimums or caps. Free Trial [View pricing plan details](https://www.capterra.com/p/95949/AWeber-Email-Marketing/pricing/) Done For You Email Marketing $30.00 Other,Per Month It includes: - Email setup and branding done - Landing page setup - Welcome sequences built - Technical integration setup - Signup forms created - Newsletter drafts delivered - Personal 30-minute training call - 30 days unlimited edits - Unlimited email lists - Unlimited landing pages - Unlimited email automations - Unlimited user accounts - Send up to 12x subscribers volume per month - Priority 24/7 support - Advanced reporting and analytics - Advanced landing page features - Sales tracking and low transaction fees Plus $30.00 Other,Per Month It includes: - Unlimited email lists - Unlimited landing pages - Unlimited email automations - Unlimited user accounts - Send up to 12x subscribers volume per month - Priority 24/7 support - Full template library - Advanced reporting and analytics - Advanced landing page features - Sales tracking and low transaction fees - Remove AWeber branding Lite $15.00 Other,Per Month It includes: - 1 Email list - Send up to 10x subscriber volume per month - 3 Landing pages - 3 Email automations - 24/7 Support - Basic templates - Advanced message analytics - 3 User accounts Value for money 4.2 (278) 4.2 Based on 278 reviews ## Integrations AWeber connects with a wide range of website builders, ecommerce platforms, and scheduling tools. These integrations, offered through a mix of native and third-party links, help streamline email workflows and unify subscriber data across systems. Popular integrations [ PayPal](https://www.capterra.com/p/207944/PayPal/)[ Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[ WordPress](https://www.capterra.com/p/131687/WordPress/)[ GoTo Meeting](https://www.capterra.com/p/163332/GoToMeeting/)[ Wix](https://www.capterra.com/p/169007/Wix/)[ Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)[ Shopify](https://www.capterra.com/p/83891/Shopify/)[ Eventbrite](https://www.capterra.com/p/114949/Eventbrite/) Alejandra Aranda Content Analyst Integrating AWeber with your site and scheduling tools means you can trigger emails from form fills, sync new leads without exporting lists, and track subscriber actions without switching platforms. Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.5 (263) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.5 (263) 4.5 Based on 263 reviews ## User reviews Overall rating 4.4 Based on 321 reviews Filter by rating 5(174) 4(110) 3(29) 2(5) 1(3) Mentioned topic Sorted by most recent AU Anonymous User Analyst Apparel & Fashion ### "Simple and Reliable Email Marketing Platform" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 March 5, 2026 Overall a reliable email marketing tool. Easy to learn, good for newsletters and basic automation. Great for beginners and small teams. Pros Easy email marketing platform. Simple campaign setup, good contact management, and helpful automation. Works well for small businesses. Cons Design templates feel a bit limited. Advanced automation features could be stronger. Pricing grows quickly as subscriber lists expand. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. DE Duncan E. CIO E-Learning ### "Good for basic requirements - watch out for price increases!" 3.0 Overall Rating 3.0 3.0 Ease of Use 4.0 4.0 Features 3.0 3.0 Customer Service 3.0 3.0 Likelihood to Recommend 5/10 June 5, 2025 Good platform for simple requirements. We move one of our companies off Aweber owning to lack of eCommerce integration (they say they have it but its basic using tags and some idea of overall sale value, but its not a full integration like say ActiveCampaign). The automation builder lacks branching/conditional logic. So if you don't need those things its a good starting point - allthough like many other providers they did double the price on us this year. Pros Good basic feature set, Fairly easy to use, proactively tries to limit spam sign ups. Reasonable support. Cons Lack of ecommerce integration, lack of sophistication in automation builder. Have sometimes removed contacts that have been genuinely added because of sign ups on multiple lists. Price increases. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. MA Mohamed A. معلم لبرامج ميكروسوفت E-Learning ### "My Review for Aweber" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 April 20, 2025 Suitable for beginners in online marketing. I like their customer support. Pros Beginner-Friendly Interface Excellent Customer Support Automation Features Free Plan Available Cons Outdated Interface in Some Areas Limited Advanced Features Template Customization Could Be Better Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. BH Bahaa H. Planning Manager Construction ### "Tested and verified Aweber is a gem." 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 April 11, 2025 Just as we expected the experience was phenomenal. Pros Aweber is the new gem in town. With it's excellent features it does exactly what it was created for. Connect,automate and sell your vision and dreams to the world with Aweber. Easy to use and a very user friendly tool. Cons Cons? It works perfectly we can't complain. Switched from [PayPal](https://www.capterra.com/p/207944/PayPal/) PayPal is very expensive for our business. Aweber sorts us all. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Steve D. Owner and Chief Bottle Washer E-Learning ### "Aweber-The Email Marketing OG - Still Getting Better" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 February 26, 2025 I've been using them since 2008 so that kinda speaks for my overall happiness and experience with Aweber. Pros It works as it is supposed to, but my most liked feature is the customer service. The app/tool can be great 99% of the time, but that one time you need help, you want that support ASAP, and Aweber delivers this in spades. Cons The recent cost increase. Even though it was the first major increase in a very, very long time, still, anytime you have to rework your budget to keep the tools you have used as much as Aweber, it is a hassle. But, without the increase in cost, how can we, as customers, expect Aweber to keep up with technology with their spending? Alternatives considered [GetResponse](https://www.capterra.com/p/153948/GetResponse/) [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Reasons for choosing AWeber Originally, I do not think these two were around when I first purchased Aweber. But over the years, I've looked into these two alternatives but decided to stick with Aweber. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Peter B. Owner Publishing ### "A solid stalwart of the email management world" 4.0 Overall Rating 4.0 4.0 Ease of Use 3.0 3.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 6/10 February 16, 2025 Aweber has just been a core element of my many businesses over the years. It's reliable and dependable Pros The functionality and ability to integrate with websites Cons Sometime functions appear clunky and formatting forms can be problematic Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Yolandi E. Founder Management Consulting ### "Straightforward if that's your taste" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 3.0 3.0 Customer Service 5.0 5.0 Likelihood to Recommend 5/10 February 9, 2025 For me it was a pretty bland exeperience, nothing very exciting but nothing bad Pros I've used a lot of email platforms and software, AWeber was basically the same as most of them, which meant I did not have to learn or research anything Cons There wasn't anything that really made it stand out from any other software Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. DM David M. Seller Wholesale ### "Aweber (honest) review" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 6/10 January 13, 2025 overall i am not a fan of aweber. I used to be but not anymore Pros Easy setup within the fairly clear dashboard Cons Deliverability was ok, now its turned very bad Alternatives considered [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Reasons for choosing AWeber slightly cheaper with similar elements within the dashboard Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Karen M. Senior Director of Marketing Construction ### "Optimization and lead generation." 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 January 3, 2025 It is really a very useful tool to create campaigns and get more visibility, it allows us to create from professional, attractive and easy to fill subscription forms to design specific landing pages for each campaign. It helps us track comprehensive metrics by measuring open rates, clicks and conversions to then improve and make our campaigns more intuitive. Pros Enables advanced personalization of email campaigns. Reduces workload through workflow automation. Helps generate qualified leads and convert them into customers. Cons I have no complaints about this tool, it has allowed us to optimize our campaigns and generate better results. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AR Anthony R. Publisher Publishing ### "A Little Too Much for a Lot Too Little" 3.0 Overall Rating 3.0 3.0 Ease of Use 2.0 2.0 Features 3.0 3.0 Customer Service 4.0 4.0 Likelihood to Recommend 4/10 December 30, 2024 I joined AWeber on the advice of more than a few people in my circles, with the strongest accolade being about the superb customer support. Indeed, the service and support were, for the most part, excellent. They have good people at AWeber. My stay with AWeber lasted until recently (December 2024) when they decided to increase their prices while not really updating their services. The services at AWeber are at this point more than a touch behind other email service providers. The WYSIWYG email builder is wonky; the form generator is ancient; the templates are at are best not-bad and at worst atrocious; and the overall interface is lagging behind other companies, especially at the new price point. So, this combined with the new pricing made me look elsewhere -- and, believe me, I am glad that I did, because I found a couple other companies that are much better. One aspect of AWeber that was fantastic was their allowance of using multiple lists. That made sending emails for different businesses easy. But there is one down note about their customer service: when I emailed them about the massive price increase as well as a tacked-on fee, the response was what one would best call "glib." In their email they asserted how infrequently they increase prices and that what they're offering is more than worth the money and that if I wanted to decrease my costs all I had to do was delete some contacts and . . . You get the idea. It was the tone of the email, though, that made it somewhat condescending. AWeber overall is a good company, which is fine. The problem is that we're in a world in which a company has to be better than good. AWeber stumbled at this and didn't make my job easier. I wish them well, though I am happy they forced me to look elsewhere because I definitely found better -- and at a much lower price point. Pros AWeber is known for its fantastic customer service and support -- and deservedly so. The service and support personnel at AWeber are second-to-none: they are quick, knowledgable, open, and personable. Cons The issue that made me leave AWeber was primarily pricing, although to state that it was pricing alone would be incorrect. It would be correctly stated as well as be what I disliked most about AWeber was the price-to-quality ratio. Simply put, they decided to charge too much for too little. Switched from [1ShoppingCart](https://www.capterra.com/p/83912/1ShoppingCart-com/) 1ShoppingCart was a nightmare, plain and simple. Alternatives considered [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Reasons for choosing AWeber MC was -- and is -- too expensive. Simple. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/95949/AWeber-Email-Marketing/reviews/) ## FAQs AWeber’s Lite plan starts at $19.99 per month or $12.50 billed annually. Pricing scales based on the number of subscribers, not users, and includes unlimited email sends across all plans. Yes. AWeber includes automation features such as behavioral triggers, split paths, and workflow versioning. These tools help users build personalized email sequences based on subscriber actions. Yes. AWeber supports integrations with website builders, ecommerce platforms, and scheduling tools. These include both native and third-party connections to sync contacts and trigger campaigns. Yes. AWeber is primarily used by small businesses, especially those in marketing, health, and e-learning. Its pricing model and feature set are designed to support growing subscriber lists without seat-based costs. Yes. AWeber includes a drag-and-drop landing page builder with customizable templates. Users can create sign-up forms, connect payment options, and track performance directly within the platform. AWeber provides 24/7 live chat and email support across all plans, including the free tier. Phone support is available during U.S. business hours, and users also have access to a detailed knowledge base. Yes. AWeber offers direct integration with Facebook lead ads, allowing real-time syncing of new leads into your email list for immediate follow-up and campaign targeting. ### Have more questions? Connect with one of our advisors for a free consultation and save time in your software search. ## Sources - **Capterra reviews data:** Capterra reviews are collected from verified users for individual software products. [Learn more about how we source our data](https://www.capterra.com/resources/proprietary-data-research/). - **Capterra Shortlist:** Capterra Shortlist identifies the top products in our software categories based on a proprietary blend of user ratings and popularity. [Read the complete methodology here](https://www.capterra.com/resources/proprietary-data-research/#capterra-shortlist-methodology). - This product information came from AWeber’s own online content in September 2025, including the product's website and its social media channels. ## Related reading ### [Best Email Marketing Strategies: A Complete Guide](https://www.capterra.com/resources/email-marketing-strategies/) Published January 28, 2025 by [Krista Hillis](https://www.capterra.com/resources/author/krista-hillis-guest-contributor/) ### [Capterra Value Report: A Price Comparison Guide for Email Marketing Software](https://www.capterra.com/resources/email-marketing-software-pricing-report/) Published July 18, 2024 by [Akriti Sharma](https://www.capterra.com/resources/author/akriti-sharma/) and [Caroline Rousseau](https://www.capterra.com/resources/author/caroline-rousseau/) ### [A Marketing Pro’s Tips for Building a Loyal Email Audience](https://www.capterra.com/resources/email-marketing-tips/) Published October 7, 2024 by [Niels Juist](https://www.capterra.com/resources/author/niels-juist/) and [Marisa Lather](https://www.capterra.com/resources/author/marisa-lather/) ### [5 Key Features of SMS Marketing Software and Top Products That Offer Them](https://www.capterra.com/resources/key-features-of-sms-marketing-software/) Published March 20, 2024 by [Ashish Upadhyay](https://www.capterra.com/resources/author/aupadhyay/) ### [7 Top-Rated Free Marketing Automation Software](https://www.capterra.com/resources/free-marketing-automation-software/) Published January 17, 2024 by [Ashish Upadhyay](https://www.capterra.com/resources/author/aupadhyay/) Popular comparisons [Brevo vs AWeber](https://www.capterra.com/compare/95949-132996/AWeber-Email-Marketing-vs-brevo)[Mailchimp vs AWeber](https://www.capterra.com/compare/95949-110228/AWeber-Email-Marketing-vs-MailChimp)[Gmail vs AWeber](https://www.capterra.com/compare/95949-202338/AWeber-Email-Marketing-vs-Gmail)[MailerLite vs AWeber](https://www.capterra.com/compare/95949-136603/AWeber-Email-Marketing-vs-MailerLite)[ActiveCampaign vs AWeber](https://www.capterra.com/compare/79367-95949/ActiveCampaign-vs-AWeber-Email-Marketing)[Constant Contact vs AWeber](https://www.capterra.com/compare/31898-95949/Constant-Contact-vs-AWeber-Email-Marketing)[HubSpot Marketing Hub vs AWeber](https://www.capterra.com/compare/95949-171840/AWeber-Email-Marketing-vs-HubSpot-Marketing)[Systeme.io vs AWeber](https://www.capterra.com/compare/95949-198994/AWeber-Email-Marketing-vs-Systeme) [Omnisend vs AWeber](https://www.capterra.com/compare/95949-153508/AWeber-Email-Marketing-vs-Omnisend)[EngageBay CRM vs AWeber](https://www.capterra.com/compare/95949-178819/AWeber-Email-Marketing-vs-EngageBay-Marketing)[Klaviyo vs AWeber](https://www.capterra.com/compare/95949-156699/AWeber-Email-Marketing-vs-Klaviyo)[EmailOctopus vs AWeber](https://www.capterra.com/compare/95949-147415/AWeber-Email-Marketing-vs-EmailOctopus)[GetResponse vs AWeber](https://www.capterra.com/compare/95949-153948/AWeber-Email-Marketing-vs-GetResponse)[Marketo Engage vs AWeber](https://www.capterra.com/compare/75130-95949/Marketo-Lead-Management-vs-AWeber-Email-Marketing)[Salesforce Marketing Cloud Account Engagement vs AWeber](https://www.capterra.com/compare/95949-134593/AWeber-Email-Marketing-vs-Pardot)[Keap vs AWeber](https://www.capterra.com/compare/76390-95949/Infusionsoft-vs-AWeber-Email-Marketing)  Independent research methodology Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)