PPC Software

Find the best PPC Software for your business. Compare product reviews and features to build your list.

Find the best PPC Software for your business. Compare product reviews and features to build your list.

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With TrueClicks, we're building the tool we wish we had during our agency years. First, we want to make sure you'll never miss an issue or opportunity again in your PPC accounts. We do this by going beyond regular analysis and optimization. Not just showing what you could do, but revealing what you should do, and in what order. We believe the industry needs an independent third party to grade PPC accounts. Agencies shouldn't grade themselves or each other, and Google, well, they'll be Google. Learn more about TrueClicks
Audit and monitor your Google Ads accounts 24/7. Get daily, specific, and actionable recommendations to boost your results. Learn more about TrueClicks

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Stop Google Ads Click Fraud with ClickCease. A top-rated Click Fraud protection and detection software, ClickCease helps Google Ads advertisers and brands boost their PPC campaigns and save their ad spend by blocking invalid clicks. The solution features 24/7 campaign monitoring, automated real-time IP blocking, site recorder, custom detection rules, and detailed reports. Learn more about ClickCease
ClickCease will: Monitor visitor behavior > detect fraudulent activity > automatically block the bad users > save your ad budget Learn more about ClickCease

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By ClickTech Solutions

By ClickTech Solutions

The Adzooma platform is now FREE for all. With no card details required. Manage and optimise your Google, Facebook and Microsoft ad campaigns in minutes a day with our award-winning PPC platform. Enjoy stress-free campaign management, expert 24/7 optimisation and easy automation. Use expert optimisations based on 240+ metrics to always know what to do next. Improve your quality score, conversions and ROI, while staying in complete control of everything. Learn more about Adzooma
Slash the time it takes to manage and optimize your Google, Microsoft Advertising or Facebook Ads campaigns to just minutes a day. Learn more about Adzooma

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Perpetua provides growth optimization and reporting technology for the worlds smartest ecommerce businesses. Through the platform, advertisers create goals based on strategy and rely on Perpetuas best in class, AI-powered optimization engine to execute tactically. Integrations Amazon, Instacart and Google ensure brands achieve full-funnel engagement and maximum visibility. Perpetua is venture-backed and headquartered in San Francisco, CA and Toronto, ON. To learn more, visit perpetua.io. Learn more about Perpetua
Perpetua is AI-powered advertising optimization and intelligence software for eCommerce brands. Learn more about Perpetua

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Teikametrics helps sellers & brand owners grow their businesses on Amazon and Walmart.com through the combination of data, AI-powered technology, & marketplace expertise. Teikametrics Flywheel, the first Marketplace Optimization Platform, connects & optimizes critical ecommerce business operations including advertising, inventory, & market intelligence - all in one place. Teikametrics unrivaled data access, scale, & AI technology optimizes over $7B in Amazon & Walmart.com sales annually. Learn more about Teikametrics Flywheel
Teikametrics helps sellers grow their businesses on Amazon & Walmart through data, AI-powered technology, & marketplace expertise. Learn more about Teikametrics Flywheel

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By ClickGUARD Software

By ClickGUARD Software

ClickGUARD is the most advanced feature packed click fraud protection software designed to stops money wasting clicks, boost campaign conversions and maximize PPC ROI. With more than 50+ highly integrated features ClickGUARD protective solutions is the only solution able to build a customizable firewall around every object (Campaigns, AdGroups and keywords) in your Google Ads campaigns to detect, stops and prevent all types of illegitimate, invalid money wasting clicks. Learn more about ClickGUARD
Worlds most advanced click fraud protection solution to stop all money wasting clicks that drain and damage PPC campaign effectiveness. Learn more about ClickGUARD

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Easily manage your PPC accounts at scale with automated recommendations, unique data views, and fast implementation. Adalysis is built to get you out of data crunching and into optimizations by pointing you directly at what needs to be addressed. Ads are automatically tested. Accounts are automatically scanned for any missing best practices. You can build your own data scans. Implementing large scale changes takes only a few keystrokes. Powerful PPC management has never been this simple. Learn more about Adalysis
Easily manage your PPC accounts with automated recommendations, unique data views, and fast implementation. Simple, Yet Powerful. Learn more about Adalysis

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EUROPEAN SEARCH AWARD WNNER: Best PPC Management Software Suite. Adchieve offers a world leading and award winning PPC management/search automation tool, making large scale advertising easy and effective by using a unique combination of data science, smart people and automation. The software enables advertisers to steer on KPIs and results from advertisements on Google or Facebook and on Marketplaces such as Amazon. Learn more about ADchieve
EUROPEAN SEARCH AWARD WNNER: Best PPC Management Software Suite. Adchieve makes large-scale online advertising accessible. Learn more about ADchieve

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Sales, marketing, and predictive analytics software that helps with real time ROI optimization, conversion tracking, and dynamic phone call tracking. Funnel Science helps companies with online advertising such as Google AdWords, Bing Ads, Facebook Ads, Retargeting and traditional sales funnels like print, radio, TV. All of your web visitors, leads, customers in 1 tool with real time optimization in a closed loop marketing system using predictive analytics and multiple machine learning techniques Learn more about Funnel Science
Best Sales, marketing, and predictive AI software that helps with real time ROI optimization for PPC, SEO & Social Media Ad Campaigns Learn more about Funnel Science

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Manage PPC ads at scale more effectively with recommendations for optimizations you can apply with one click. Manage ads, bids, budgets, keywords, and more for Google Ads, Microsoft Ads, and Amazon Ads. Build and maintain shopping ads from your merchant feed. Automate custom workflows. Audit accounts in seconds. Automate reporting for AdWords, Microsoft, Facebook, Google Analytics and custom data sources. Integrates with Alexa and Data Studio. Learn more about Optmyzr
Reporting, management, optimization, auditing and troubleshooting of PPC accounts made faster and simpler. Learn more about Optmyzr

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Accelerate the client review process. PPC Ad Editor helps streamline the process of creating, approving, and uploading your campaigns without the need for spreadsheets. Learn more about PPC Ad Editor
A better way to present your PPC campaigns. Transform your PPC build into an easier to understand format that clients will appreciate. Learn more about PPC Ad Editor

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The all-in-one PPC reporting platform for agencies. AgencyAnalytics is an enterprise marketing dashboard that impresses clients and saves time. White label the dashboard and give clients their own personal logins to let them see your awesome marketing campaign at work. Our cross-channel PPC reporting tool lets you hit the "easy button" and automatically pull in all of your client data across multiple PPC networks like Google Ads, Microsoft Ads, Adroll, Facebook Ads and more. Learn more about AgencyAnalytics
AgencyAnalytics is the all-in-one PPC reporting dashboard that impresses clients and saves time. Learn more about AgencyAnalytics

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SE Ranking's SEO/PPC Competitor Research tool provides an overview of a competitor's paid keywords, the estimated number of clicks it gets each month using these keywords, and the estimated monthly budget. The detailed paid keyword analysis includes data on what ads a website uses, what versions are being tested, and the number of times each ad was used in a particular PPC campaign. Users can also track paid keyword rankings and compare them to the previous check. Learn more about SE Ranking
SE Ranking's SEO/PPC Competitor Research tool helps get full data on organic and paid search for every competitor in 50+ countries. Learn more about SE Ranking

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Madgicx is a secret weapon used by thousands of data-driven advertisers, who rather not waste their time on optimizing their ads manually. Imagine hiring an elite advertising agency in the price of software - that's Madgicx. Learn more about Madgicx
The 1st AI-backed all-in-one Marketing Platform for autonomous media-buying & ad optimization with creative intelligence. Learn more about Madgicx

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iSpionage is a competitive research and monitoring platform for digital marketers to gain a competitive edge in the search marketing landscape. 35,000+ clients have used iSpionage to improve SEO & SEM performance. Our unique features allow you to: visualize PPC buyers journey from clicks to conversions, stay current with competitors' offers using our landing pages intelligence, track your SEO rankings globally, and more... See it for yourself. Learn more about iSpionage
SEO & SEM Competitor Research and Monitoring tool to help you gain a competitive edge in the search marketing landscape. Sign up free! Learn more about iSpionage

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Clixtell is designed to be simple and accessible for businesses and agencies of all sizes. The software will monitor and analyze every PPC click by over 100 data points. Our superior Neural Network will immediately detect any Click Fraud attempt: Bots, competitors, click-farms, hackers - they will all be identified and immediately reported back to Google for blocking and crediting. Clixtell will save you money and maximize your campaign ROI by eliminating the Click Fraud. Learn more about Clixtell
Stop Bots & Competitor Click Fraud - Save money and boost your ROI! Clixtell is the world's #1 rated Click Fraud Protection software. Learn more about Clixtell

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Creating an approved Google Shopping Feed & running profitable Google Ads is a multi-step process. With AdNabu you can Create & verify Google Merchant Center - AdNabu allows you to verify & claim your website automatically. No manual changes to your website. AdNabus app helps you to easily create a Google Shopping feed & run Google Ads. All changes from your Shopify store is fetched and updated automatically in the feed. Learn more about AdNabu for Google Shopping
AdNabus app helps you to easily create a Google Shopping feed & run Google Ads. All changes in your Shopify store is fetched & updated Learn more about AdNabu for Google Shopping

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Detect, block, and prevent digital ad fraud. Stop fake and malicious clicks from stealing your budget. Simple integration through a JS tag and AdWords api link for quick automated realtime blocking. Our goal is to provide clients better results with more secure channels to focus their marketing efforts on. Learn more about Spider AF
Detect and block digital ad fraud. Stop PPC fraud with a simple JS integration and block in realtime through an API integration. Learn more about Spider AF

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Create new revenue opportunities by automating PPC workflows and sharing PPC Advertising best practices, first party data, creative, keyword groups, with users or local offices through a self-service experience. Launch a world class PPC advertising product in weeks with the Evocalize Embedded Platform or Developer Platform. Learn more about Evocalize
Enable users and locations with sophisticated PPC Advertising programs through a self-service experience. Learn more about Evocalize

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Wordtune is a writing companion that helps you say exactly what you mean. It is powered by advanced AI to generate in real-time ways to rephrase your sentences and turn your ideas into compelling, engaging, and authentic writing. Wordtune retains the meaning of your sentence while improving tone, word choice and flow. Learn more about Wordtune
An AI-powered writing companion that translates ideas into clear, compelling, authentic, writing. Learn more about Wordtune

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Automatically create and update PPC campaigns in Google Ads from your product feed. Combine the structured data you already have about products or services with a template you define to automatically create and maintain the perfect Google Ads campaign, always in sync with your latest inventory, prices, and special offers. Campaign Automator creates campaigns, ad groups, ads, keywords, ad extensions, and more. Learn more about Campaign Automator
Automatically create and update PPC campaigns in Google Ads from your product feed Learn more about Campaign Automator

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Semrush is a leading online visibility management software-as-a-service platform. Learn more about Semrush
Semrush is a leading online visibility management software-as-a-service platform. Learn more about Semrush
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PPC solution that enables enterprises to manage online business advertisements to generate website visits and drive sales. Learn more about Google Ads
PPC solution that enables enterprises to manage online business advertisements to generate website visits and drive sales. Learn more about Google Ads
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WordStream makes online advertising easy for small business looking to get the most from PPC. Learn more about WordStream Advisor
WordStream makes online advertising easy for small business looking to get the most from PPC. Learn more about WordStream Advisor
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Keyword and PPC research solution to help you outrank competitors, track your rankings, and increase web traffic. Learn more about SpyFu
Keyword and PPC research solution to help you outrank competitors, track your rankings, and increase web traffic. Learn more about SpyFu
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What is PPC Software?

PPC software is used to track and optimize marketing spend on paid search campaigns.

Why is Capterra free?

Capterra is free for users because vendors pay us when they receive web traffic and sales opportunities. Capterra directories list all vendors—not just those that pay us—so that you can make the best-informed purchase decision possible.